Food & Drink
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Source: McDonald’s / McDonald’s
Burgers and fries may be your first thought when considering fast food, but the chicken sandwich got something to say. Case in point, McDonald’s recently dropped a new Bacon Cajun Ranch McCrispy Sandwich to keep your culinary options at the golden arches varied.
McDonald’s touts the southern-style sandwich, which features spicy Cajun Ranch sauce as, “soul food flavors of the South.” This version of the McCrispy Sandwich also includes applewood smoked bacon and crinkle cut pickles, in a toasted potato roll. You can also up the ante with the Bacon Cajun Ranch Deluxe McCrispy, which adds Roma tomatoes and shredded lettuce to the mix.
The Bacon Cajun Ranch McCrispy Sandwich is available at McDonald’s for a limited time.
But wait…
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Source: Micaiah Carter For Hennessy / Micaiah Carter For Hennessy
The culture’s most beloved cognac is looking to shake up its public perception. Hennessy has teamed up with Teyana Taylor and Damson Idris for a new campaign.
Source: Micaiah Carter For Hennessy / Micaiah Carter For Hennessy
As spotted on Hype Beast the spirits brand aims to build on its legacy. Earlier this week they announced a new campaigned titled “Made For More” which is a lighter and brighter reintroduction to the Madison. To bring the narrative to life they tapped into model and musician Teyana Taylor and British Nigerian actor Damson Idris. The project features five off-beat mixing films which are accompanied by five signature cocktail recipes.
https://www.instagram.com/p/C5oBx1Js47j/
Teyana Taylor expressed her enthusiasm about the campaign saying “One time, for the love of all things anew, and we all love new things. With that being said, I’m super excited to embark upon this journey with my favorite Cognac, Hennessy. Destination: fresh, bright, and invigorating, like any good cocktail should be.” For Damson the partnership means more than just cocktails. “When I think of Hennessy I think of my three older brothers, I think of amazing memories. The visuals are stylish, the films are fun, it’s magic. It’s cinema” he said.
The Hennessy campaign will be brought to life via dedicated spaces at music festivals throughout the season. You can read more about “Made For More” and the cocktails here.
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Source: Richard Levine / Getty
Apparently, when Red Lobster promoted its Ultimate Endless Shrimp deal, the company had severely underestimated how much people love shrimp—and it cost the seafood restaurant giant $11 million in quarterly operating losses.
According to the New York Times, Red Lobster’s “irresistible” all-you-can-eat shrimp promotion was a little too irresistible, so much so that the company was forced to raise the price to $25 from $20 after the popular promotion caused a drop in the restaurant chan’s third-quarter profit—which is generally the opposite of what a popular promotional offer is designed to do.
From the Times:
Thai Union Group, which owns a large stake in the chain, said in a third-quarter earnings call this month that the deal was in part to blame for an $11 million operating loss.
Red Lobster hoped the promotion would bolster traffic at its U.S. locations through fall and winter, when its restaurants tend to be the emptiest.
Ultimate Endless Shrimp had already been a Red Lobster “guest-favorite” staple for over 18 years. But the restaurant took it a step further this summer, offering the previously seasonal deal “all day, every day” instead of just on Mondays.
Obviously, Red Lobster learned nothing from that one episode of The Simpsons.
Ludovic Garnier, the chief financial officer of Thai Union Group, indicated that the corporation was taken completely by surprise by the fact that offering people an unlimited amount of seafood for $20 negatively affected the profits of a restaurant that primarily sells seafood. (*Googles educational credentials needed to become a chief financial advisor*)
“But something which was different from our expectations is the proportion of the people selecting this promotion was much higher compared to expectation,” Garnier told investors earlier this month.
As for the future of the way-too-generous promotion, Garnier indicated that the company hasn’t decided to do away with it completely.
“It’s one of the iconic promotions for Red Lobster, so we want to keep it on the menu,” he said. “But, of course, we need to be much more careful regarding what is the entry point and what is the price point.”
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Source: The Balvenie / The Balvenie
On Friday, November 3, the Balvenie Single Malt Scotch Whisky and Questlove continued their partnership by announcing the release of The Craft of Holiday Entertaining, a limited-edition advent calendar.
Source: The Balvenie / The Balvenie
The Craft of Holiday Entertaining is artfully curated by the six-time GRAMMY Award Winning and Academy Award-winning multihyphenate, and The Roots crew member, to heighten your at-home bar for the holiday season. Since it’s in collab with the Balvenie, whisky enthusiasts will be catered to at it features 12 premium items that include a limited-edition deck of Quest for Craft playing cards, Glencairn tasting glasses and holiday chocolates as well as a QR code to redeem a bottle of The Balvenie DoubleWood 12.
“At the heart of my partnership with The Balvenie is our shared passion for craftsmanship and the journeys that elevate something from great to exceptional,” said Questlove in a statement. “I love to host Food Salons, game nights, and dinner parties and create unforgettable experiences for my guests – especially during the holiday season.”
Quest and Balvenie recently dropped the latest episodes of their Webby Award-winning digital series, Quest for Craft, which is available on The Balvenie’s YouTube channel.
You’ll be able to purchase the Craft of Holiday Entertaining Advent Calendar at TheBalvenieHolidayShop.com beginning on Friday, November 3 and it will cost you $225.
Source: The Balvenie / The Balvenie
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