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TikTok released the findings of a new study on Tuesday (Nov. 21) touting its ability to drive music discovery and streaming activity.
The study, commissioned by TikTok and conducted by Luminate, is full of statistics demonstrating TikTok’s power. First and foremost: “Higher TikTok engagement — whether that’s likes, views, or shares — corresponds with elevated streaming volumes.” (This is why labels have been pestering their acts to post, post more, and post again, sometimes to their artists’ chagrin.) On top of that, U.S. TikTokers “are nearly twice as likely to discover music on short-form video platforms than the average user of social or social-form video platforms,” according to the study’s analysis.
All of this would have had more impact coming out in 2019. Back then, many acts were still nervous to be perceived as a “TikTok artist.”
At the end of 2023, however, TikTok’s dominance in the music industry has been repeatedly and widely established — to the point where the platform is sometimes resented. TikTok has fundamentally changed the way that labels scout for new talent and market their roster of signed acts.
Artists and labels all know that TikTok can galvanize an audience to share and stream and buy; what they don’t know is how to trigger that activity. (Spend on ads? Pay influencers? Pray?) And maddeningly, even when songs do go viral on the app, some of them don’t turn into streaming hits at all — see BMW Kenny’s “#WIPEITDOWN” in 2020, or Luclover’s “L$d” last year.
The new TikTok study doesn’t unlock any secrets on that front. But it continuously reaffirms the commercial potential of the platform’s users. 38% of U.S. TikTokers went to a show in the last 12 months, and 45% bought some merch, indicating that this group is more engaged in the music ecosystem than the average listener — 15% more likely to have picked up an LP over the last year, for example.
In addition, the study finds that TikTok functions to expand its users’ musical horizons. 46% of U.S. TikTokers “listen to music that is not in English” — that’s “27% more likely than music listeners overall” — and this population is “33% more likely to consider having access to global music extremely important.”
TikTok also noted that its users are both “more likely to be music streamers” and more likely to subscribe to a music streaming service. Survey findings indicate that “in the U.S., 62% of TikTok users are paid streamers, compared to 43% of average music listeners.”
Still, there has been concern in the music industry that TikTok users are so addicted to the app that they may not jump over to a streaming service to save a new track they find or add it to a playlist. On Nov. 14, TikTok launched a new feature that allows users to quickly save music they find on the platform to Spotify, Apple Music, or Amazon Music.
This “Add to Music App,” which is available to users in the U.S. and the U.K., creates “a direct link between discovery on TikTok and consumption on a music streaming service, making it easier than ever for music fans to enjoy the full length song on the music streaming service of their choice,” Ole Obermann, TikTok’s global head of music business development, said in a statement.
The result? TikTok is “generating even greater value for artists and rights holders,” Obermann declared.
London Mayor Sadiq Khan has rejected Madison Square Garden’s long-standing proposal to build a Sphere arena in London, less than two months after the company debuted its first Sphere project to critical acclaim in Las Vegas.
News of the rejection came by way of a letter from Khan to Anthony Hollingsworth, director of the London Legacy Development Corporation (LLDC), which oversees London’s Olympic Park properties. On Nov. 6, Hollingsworth had written to Khan to inform him that “the local planning authority is minded to grant planning permission” for the Sphere project. In the letter dated Monday (Nov. 20), Khan explained to Hollingworth that after considering a 111-page report commissioned by the Greater London Authority (GLA) advising the mayor to reject the plan, he was now ordering the LLDC to “refuse planning permission” for the venue.
A statement from Madison Square Garden Entertainment officials said they were “disappointed in London’s decision” but added, “There are many forward-thinking cities that are eager to bring this technology to their communities. We will concentrate on those.”
A proposal for the venue was submitted in 2018, and Sphere London initially survived key votes by the city’s local planning authority. But with his letter, Khan has seemingly doomed the project.
The mayor said his main reason for rejecting the proposal was the impact he believed the venue would have on the surrounding area, writing that Sphere would “cause significant light intrusion resulting in significant harm to the outlook of neighbouring properties.”
He also said the size of the venue — 300 feet high and 400 feet wide — “would result in a bulky, unduly dominant” facility” that failed “to respect the character and appearance of this part of the town centre and the site’s wider setting.” Lastly, he criticized the venue’s high “energy intensive use,” which he says “does not achieve a high sustainability standard, and does not constitute good and sustainable design.”
“GLA officers have concluded that to grant permission would be contrary to the Development Plan,” adds Khan in the letter, citing a document that lays out the spatial development strategy in London for the next 20 to 25 years. “[It] would prejudice the implementation of the policies within the Development Plan relating to residential amenity, good design, and the conservation and enhancement of London’s heritage.”
The Sphere project had previously faced pushback from some local residents as well as AEG, which operates London’s O2 Arena, located just four miles from the proposed site of the venue. In January, after the London Legacy Development Corporation’s Planning Decisions Committee greenlit MSG Entertainment to initiate work on the project, AEG called on Khan to reject the project in a statement that read in part: “The advertising façade is at a wholly unprecedented scale for London and totally out of keeping with the surrounding area. The design was conceived for the heart of Las Vegas and has been transposed onto this east London site: it’s the wrong design, in the wrong location.”
Tracy Maddux, chief commercial officer at Downtown Music Holdings, is stepping down from his role effective immediately, the company announced Sunday (Nov. 19). Maddux was previously CEO at CD Baby, whose parent company, AVL Digital Group, was acquired by Downtown in 2019. According to a press release announcing his exit, Maddux most recently contributed to […]
In the new year, Spotify plans to roll out a new royalties model that will drive more money to more popular artists, record labels and distributors, while clamping down on streaming fraud.
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The scheme is three-pronged, based on Billboard’s reporting, creating a new streaming threshold that tracks must reach in order to qualify for royalties, penalizing fraudulent activity and setting a minimum play-time length for non-music noise tracks to earn revenue on the platform. The details on each of these elements have trickled out in the press without a formal announcement, but Billboard can now report specifics on each, according to sources in streaming and distribution.
Here’s a full rundown of Spotify’s new royalties model:
Tracks that receive less than 1,000 streams within a 12-month period will not qualify for royalties. Those royalties, instead, will be redistributed into the greater royalty pool.
Labels and distributors will be charged 10 euros for any track that is found to have 90% or more of its streams deemed fraudulent.
Non-music noise tracks must now be at least two minutes long in order to qualify for royalties. As well, according to a source, there are conversations about implementing a rate reduction on these tracks that would value their streams below those for music.
As previously reported, Spotify’s new royalty model will affect more than two-thirds of its song catalog but that’s due to the magnitude of music that’s uploaded to the platform, where the vast majority of songs don’t get listened to with any frequency. While tens of millions of songs will fall below the 1,000 streams threshold, a source tells Billboard that policy will only shift about 0.5% of Spotify’s royalty pool to more popular tracks. That was equal to about $46 million in royalties in 2022, out of $9.27 billion paid out in total.
The changes have been largely applauded by the music industry, although some in the independent distribution sector are concerned that the anti-fraud measures could disproportionately affect DIY distributors, even though major label acts sometimes engage in this activity too. These companies that have built hands-off, high-volume distribution businesses with small margins, charging a small fee per upload have huge batches of new music uploading daily, which means it’s hard to know who is doing the uploading.
DistroKid founder Philip Kaplan voiced his objection to the penalty system on a recent call with the Music Fraud Alliance, according to two sources who were also on the line.
One of those executives described the gist of Kaplan’s comments: “We can’t determine if a new client is going to hire a marketing service that’s going to bot streams until they’ve done it. It’s like you can’t determine if your neighbor is going to commit a crime.”
Spotify is planning to roll out its new royalties model in early 2024, although no firm date has yet been announced. The changes will not affect songwriters for the time being.
A Los Angeles judge ruled Monday that there is enough evidence for A$AP Rocky to stand trial on charges that he fired a gun at a former friend and collaborator outside a Hollywood hotel in 2021.
Superior Court Judge M.L. Villar made the ruling at a preliminary hearing, after hearing roughly a day and a half of testimony. Rocky has pleaded not guilty to two felony counts of assault with a semiautomatic firearm.
The 35-year-old hip-hop star, fashion mogul and two-time Grammy nominee is in a relationship with Rihanna, with whom he has two young sons.
Villar said “the totality of the video and testimony” shows there is sufficient evidence for the defendant to go to trial. She emphasized that preliminary hearings have a much lower evidence standard than a trial.
Rocky, sitting in the courtroom, showed no visible reaction.
“We’re not disappointed, not surprised, we expected to go to trial, we’ve been planning for trial all along,” Rocky’s attorney, Joe Tacopina, said outside court. “Rocky is going to be vindicated when all this is said and done, without question.”
At the first day of the hearing, which resumed Monday after a long delay, Terell Ephron testified that he and Rocky, a friend since childhood, had belonged to the same collective of musicians and artists at their New York high school.
He said their relationship had started to go sour and resulted in the standoff in Hollywood on Nov. 6, 2021, when he said Rocky first pulled a gun on him, and in a later confrontation fired shots that grazed Ephron’s knuckles.
Tacopina established while questioning a police detective that seven officers who searched a sidewalk and street about 20 minutes after the shots were allegedly fired found no evidence of the shooting, and that a pair of 9 mm shell casings in police possession were recovered by Ephron, who returned to the scene about an hour after the standoff.
Tacopina played body camera video of the officers, who searched the ground for about 10 minutes. Ephron, who first went to police to report the incident two days later, turned over the shell casings, which the detective said had no recoverable fingerprints on them.
Prosecutors showed a separate video from near the scene where no people are initially visible, but what sounds like two gunshots can be heard. Then a man comes running around a corner, then slows to a walk. The man’s identity is not clear in the video, but LAPD Detective Frank Flores testified they have established it is Rocky.
Flores testified under Tacopina’s questioning that no 9 mm pistol was recovered when a search warrant was served on Rocky.
Prosecutors showed a still from surveillance video showing a man in a hooded sweatshirt whose face is not visible holding what appears to be a gun, along with another image from the same video showing the face of the man in the sweatshirt, with no gun visible. Flores testified that the combined images led them to establish it was Rocky.
Tacopina, who is also representing Donald Trump in his New York criminal case and others, pressed the detective on the weapon, suggesting police had no way of knowing whether it was a loaded or even real gun.
“That gun or whatever it was was not tested, right?” Tacopina asked. “No, it was never recovered,” Flores said.
Tacopina asked, “You’re not sure if it’s an operable gun or a non-operable gun or whatever?”
“Without having it, I can’t tell you whether it’s operable,” the detective replied.
Tacopina also tried to cast doubt on the minor injury to Ephron’s hand, questioning why he waited until he returned to New York to seek medical treatment.
He showed the detective a photo of the scraped fingers and said, sarcastically, “It’s a miracle he survived that shooting.”
The judge admonished him, one of several times she told Tacopina to change his tone.
Rocky was arrested at Los Angeles International Airport in the case in April, and charged in August. He arrived in the courtroom Monday morning wearing a dark suit, sunglasses and a face mask, after spending the weekend at the Formula One Las Vegas Grand Prix auto race, where he had a prominent role as Puma’s creative director in the clothing brand’s partnership with F1.
He has released little music in recent years, and has become better known as the romantic partner, fellow fashion influencer and co-parent of Rihanna, with whom he had a second son in May. His first two studio albums in 2013 and 2015 both went to No. 1 on the Billboard 200.
Rocky also became an unlikely cause for then-President Donald Trump, who said he was trying to get the rapper freed and returned to the U.S. when he was jailed after a brawl in Sweden in 2019. He was found guilty of assault at trial but was given a “conditional sentence” that meant no additional jail time.
In California courts, preliminary hearings like these are a sort of miniature version of a trial, with only a judge deciding whether sufficient evidence exists to move forward. The standard of proof for doing so is far lower than what’s required for criminal guilt.
Grupo Frontera has signed a management deal with Habibi, Noah Assad‘s management firm, Billboard can report. Raymond Acosta, director of talent management at the company — which also includes Karol G on its roster — will lead Frontera’s management team.
The deal comes seven months after Frontera and Bad Bunny‘s massive collaboration, “Un x100to” — an irresistible cumbia, norteña track — peaked at No. 5 on the Billboard Hot 100. It was also up for song of the year at this year’s Latin Grammys.
Over the past two years, Grupo Frontera — previously managed by Victor Ruiz — went from local McAllen, Texas, band to a música mexicana global force. Composed of Adelaido “Payo” Solis III, Juan Javier Cantú, Julian Peña Jr., Alberto Acosta, Carlos Guerrero and Brian Ortega, the group broke out last year thanks to its tejano spin on Morat‘s 2019 single, “No Se Va.” The inventive cover scored the norteño group its first entry on any Billboard chart, ultimately peaking at No. 3 on the Hot Latin Songs tally (dated Nov. 12, 2022).
According to Raymond Acosta, Habibi was approached by Mexican hitmaker Edgar Barrera — who’s penned and produced for Grupo Frontera — and Alberto Acosta of Frontera after seeing the impact “Un x100to” had. “I asked Noah for an opportunity to get to know and study Mexican culture,” Acosta explains. “Because for me, identities are very important. One of my role models is Mr. Angelo Medina, he was the manager of José José and Emmanuel. He was the one who taught me [that] when you’re going to cross the pond, you have to know where you’re going.”
Grupo Frontera released its debut album, El Comienzo, via Barrera’s BorderKid Records label. The set bowed and peaked at No. 3 on the Top Latin Albums chart. In the past year alone, the group has placed eight songs on the Billboard Hot 100 — including “Que Vuelvas” with Carin Leon, “Bebe Dame” with Fuerza Regida and “Frágil” with Yahritza y Su Esencia. They have a distribution deal with Believe and own their masters.
“If you want to be the number one manager, your artists have to be number one,” adds Acosta. “I’m fulfilling my dreams by fulfilling the dreams of others. I think that’s the beauty of the management part. [At Habibi,] we don’t copy-paste marketing plans. That’s why when you see all the projects, none of them look alike. And seeing everything that is behind Frontera, the personality of each one and what they are doing, motivates us a lot.”
Additional reporting by Leila Cobo.
Chinese music streaming company Cloud Music’s revenue fell 16.3% to 1.95 billion RMB ($270.4 million) in the third quarter, the company’s controlling shareholder, tech giant NetEase, announced on Thursday (Nov. 16).
Gross profit margin of 27.2% was almost double the 14.2% seen in the prior-year quarter and about even with the 27% gross margin in the second quarter. Cloud Music attributed the higher gross margin to the gain in subscriptions and cost control measures.
Through the nine-month period ended Sept. 30, Cloud Music had revenue of 6.6 billion RMB ($806.1 million), down 11.1% year over year. Gross profit almost doubled, to 1.5 billion RMB ($205.8 million), while gross profit margin (as a percent of revenue) also nearly doubled from 13.2% to 25.5%.
Cloud Music, which spun off from NetEase in 2021 and trades on the Hong Kong Stock Exchange, said it “considerably strengthened its music-centric membership monetization and further improved profitability.” The company also pointed to its premium offerings that include “expansive content and innovative features.”
Investors appeared to focus on the drop in revenue rather than the other metrics and developments. The news sent Cloud Music’s share price down 12.6% to 82.25 HKD ($10.55) on Monday (Nov. 20).
Because Cloud Music’s unaudited results were released as part of NetEase’s third-quarter earnings report, the company released few metrics and did not say exactly how many subscribers it acquired in the quarter. Three months ago, Cloud Music announced it had 41.8 million subscribers on June 30, up 11% from 37.6 million a year earlier.
While music subscriptions have been on the rise, the social entertainment side of the business is faltering. In the first half of 2023, Cloud Music’s social entertainment business declined 23.8% year over year due to a crackdown by Chinese authorities over livestreaming features that can be used for illegal gambling. Social entertainment accounted for about half of Cloud Music’s total revenue in the first half of 2023.
Tencent Music Entertainment has also suffered a sharp drop in social entertainment revenue while growing its music subscription business. While its music subscribers grew 20.8% to 103 million and subscription revenue jumped 42% in the third quarter, its social entertainment revenue fell 49%, causing total revenue to fall 10.8% to 6.57 billion RMB ($900 million).
Cloud Music third-quarter financial metrics:
Revenue of 1.95 billion RMB ($270.4 million), down 16.3% year over year.
Cost of revenue of 1.42 billion RMB ($196.9 million), down 29% year over year.
Gross profit of 525.7 million RMB ($73.5 million), up 61% year over year.
Sony Music Publishing ruled the Top Radio Airplay, Hot 100 Songs and Country Airplay publisher rankings for its third consecutive quarter of 2023, and Warner Chappell Music surged to No. 2 on the Hot 100 Songs chart — the first time it has held the position since the Hot 100 ranking began in 2019.
For the period spanning July through September, all of the big three publishers benefited from shares in the Afrobeats radio hit “Calm Down” by Rema and Selena Gomez. Sony also benefited from stakes in “Last Night” by Morgan Wallen, which hit No. 5 on the Top Radio Airplay chart, and Taylor Swift’s surprise hit “Cruel Summer,” which reached No. 3 on the quarter’s Hot 100 Songs ranking, four years after its initial release due to its placement as the opening song of Swift’s The Eras Tour.
Last quarter, Tracy Chapman’s Purple Rabbit Music publishing company broke into the Hot 100 and Top Radio Airplay charts (ranking No. 7 and No. 10, respectively) for the first time, thanks to Luke Combs’ cover of her 1988 song “Fast Car.” This quarter, her market share as a publisher/songwriter grew even higher. Chapman finished the quarter as the top songwriter on all three charts, propelling Purple Rabbit Music to No. 5 on Top Radio Airplay and No. 6 on both Hot 100 Songs and Country Airplay.
But she wasn’t the only self-published songwriter to make the charts this quarter. As the sole writer of “Rich Men North of Richmond,” Oliver Anthony Music’s publishing company, Christopher Anthony Lunsford Pub Designee, placed at No. 8 on Hot 100 Songs with a 1.49% market share, surpassing such top 10 perennials as Downtown and Reservoir. Like Chapman, Anthony is the sole songwriter of his breakthrough song.
This is the first time that two independent songwriters have broken into the Hot 100 Songs chart at the same time.
Warner Chappell rose to No. 2 on the Hot 100 ranking for the first time in 19 quarters. Previously, it often ranked third or fourth. “Last Night” by Morgan Wallen, “Calm Down” by Rema and Selena Gomez, and 49 other Hot 100 Songs hits accounted for its strong showing of 18.18% of the market share. The publisher held steady in third place on the Top Radio Airplay chart with 15.87% of the market share, and ranked second on the Country Airplay chart with a 26.2% share.
Universal Music Publishing Group took second place on Top Radio Airplay — where its song placements increased to 52 from 49 in the second quarter — and third on Hot 100 Songs. Combs’ “Love You Anyway,” No. 3 on Country Airplay; “Cruel Summer”; and “Calm Down” were UMPG’s highest-ranked songs.
Kobalt held fast to No. 4 on both Top Radio Airplay and Hot 100 Songs but slid to No. 5 on Country Airplay behind BMG. The latter publisher’s share in Jelly Roll’s “Need a Favor” helped it edge past Kobalt’s 4.59% market share with 4.93%.
BMG and Big Machine Music both climbed in the ranks on the Country Airplay charts this quarter. BMG rose from fifth to fourth ranking, thanks to its share of 12 songs on the chart this quarter, including Jelly Roll’s “Need a Favor.” BMM climbed from eighth last quarter (2.57%) to seventh this quarter (2.97%), thanks in part to Luke Bryan’s “But I Got a Beer In My Hand.”
Concord finished 10th on Top Radio Airplay with 1.37%. That percentage might rise in the fourth quarter due to its acquisitions of Round Hill Music and Mojo Music & Media in September. If Concord’s third-quarter market share was combined with those of Round Hill and Pulse, which Concord also owns but lists separately, it would have finished at No. 5 on Top Radio Airplay with 4.96% and at No. 7 on Hot 100 Songs with 3.1%.
Rounding out the top 10, Reservoir fell to No. 8 on Top Radio Airplay with 1.82%, though it improved on its No. 7-ranked second-quarter share of 1.62%. It rounded out the Hot 100 Songs top 10 with 1.17%. Hipgnosis (1.76%) and Downtown (1.44%) finished at No. 9 on Top Radio Airplay and Hot 100 Songs, respectively.
Additional reporting by Ed Christman.
The leaders in perhaps the largest known YouTube royalty scam in history, Jose “Chenel” Teran and Webster “Yenddi” Batista Fernandez, have been ordered to pay more than $3.3 million in restitution to their victims. The amount is just a fraction of the $23 million in total royalties the two fraudsters siphoned from mostly Latin music makers, including Don Omar, Julio Iglesias, Prince Royce and Anuel AA, from about 2016-2021.
In total, the duo’s company MediaMuv fraudulently claimed to be the rights holder of over 50,000 sound recording and composition copyrights. Proceeds from this scam were then used by Batista and Teran to fund their lavish lifestyles, including Lamborghinis, real estate, diamond-encrusted jewelry and other luxuries, until their indictment in November 2021. They were indicted on 30 counts of conspiracy, wire fraud, money laundering and aggravated identity theft.
The two will split the $3.3 million they are ordered to pay back to victims; one source explained that the money will be paid out slowly each month after their release from prison. Earlier this year, Teran was sentenced to nearly six years in prison and Batista was given four years.
The court is ordering Teran and Batista to pay just a small sampling of the many songwriters and artists who are owed royalties as a result of the scam. It stipulates that Regalias Digitales — a rights management firm that represents a number of the victims — is owed nearly $1.4 million, the Recording Industry Association of America (RIAA) — which also represents many of the victims — is owed more than $1.2 million, Jose Luis Perales is owed $153,000, Los Caminantes is owed more than $149,000, Nancy Ramirez is owed more than $100,000, Vagon Chicano is owed $98,000, Grupo Mandingo is owed $67,000, Grupo Ladron is owed almost $56,000, SPARX is owed $49,000, Don Omar is owed nearly $21,000, El Ojo is owed $15,000, INAMU — Argentina’s National Institute of Music — is owed $11,000 for its catalog of artists, Pappo is owed almost $2,000 and La Renga is owed over $700.
The latest court document reveals that Reggaeton superstar Bad Bunny was also a victim of Teran and Batista’s false royalty claiming, which they conducted under the company name MediaMuv. The thieves stole $500 from the star, which they have been ordered to pay back.
Representatives for Regalias Digitales and the RIAA did not respond to Billboard’s requests for comment.
INAMU told Billboard it learned of Batista and Teran’s scam from its partners at AdRev, a digital rights management firm that is now part of Downtown Music. At the time, INAMU was working with AdRev to collect royalties on behalf of its catalog, and the organization subsequently got in touch with prosecutors. The Argentinian institute — which controls the rights to a recorded music catalog that includes Leon Giaco and Seru Giran — no longer works with AdRev.
AdRev was also a business partner of Teran and Batista. Over the course of the duo’s five-year scam, AdRev helped claim the duo’s royalties. To date, AdRev has not been accused of any wrongdoing by prosecutors, and Batista admitted to sending three falsified contracts with companies that “purportedly” managed artists to AdRev “for the purpose of deceiving [AdRev] into allowing [MediaMuv] to continue [its] fraudulent operation.” However, a previous Billboard investigation into the $23 million scam revealed that AdRev executives were warned of Teran and Batista’s suspicious ownership claims on many occasions but continued to work with MediaMuv despite those emails.
After Uruguay’s parliament passed a bill that changes the country’s copyright laws, Spotify issued a statement on Monday (Nov. 20) saying that it “will unfortunately begin to phase out its service in Uruguay effective January 1, 2024, and fully cease service by February.” Explore Explore See latest videos, charts and news See latest videos, charts […]