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The Familie

Sports and music company The Familie has expanded to Nashville, and is set to make Music City the company’s national headquarters.
“Nashville is a city that is inspired by culture, diversity, arts and entertainment, and – from a business perspective – encourages entrepreneurship and growth with no state-income tax and a low barrier to entry for real estate, including commercial real estate,” The Familie founder/CEO Steve Astephen tells Billboard via email.

The Familie’s roster includes Machine Gun Kelly, Avril Lavigne, Jaden Hossler, Games We Play and sombr. 

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Former Universal Music Group Nashville executive vp of promotion Royce Risser will lead the company’s new country music division and oversee the Nashville office’s operations. Chase Berlin has been hired as the company’s first artist manager in Nashville.

Risser has more than three decades of music industry experience, starting at MCA Records as an intern in 1991 before being hired as a promotion assistant. Risser rose through the ranks at UMGN, leading promotion efforts and rising to executive vp of promotion. Along the way, Risser worked with artists including George Strait, Vince Gill, Reba McEntire, Luke Bryan, Keith Urban, Chris Stapleton, Sam Hunt, Eric Church, Carrie Underwood, Dierks Bentley, Jon Pardi and Brothers Osborne.

Berlin will work under Risser to sign and develop country artists and build out the genre’s division for The Familie. A University of Florida graduate, Berlin previously worked at management company The AMG and at WME.

“It’s been immediately clear to me that The Familie does things differently,” said Risser in a statement. “I appreciate the team’s non-transactional approach to management, thoughtfully building artist brands and legacies through collaboration and a vast network of cross-industry alliances. Steve Astephen could easily be the smartest, most connected person I’ve ever met and can’t wait to work alongside him in this role. I know this team will be a refreshing addition to the Nashville scene while also integrating with and honoring the history and pedigree of Music Row. I’m absolutely fired up and honored to be at the helm of The Familie’s arrival in Nashville.” 

Astephen tells Billboard, “Diversity of thought and experience is what helped us transform sports representation in the 2000s and it’s what will help us do the same in music — which is essentially to not just think outside the box, but to create the box…I entered sports representation from a brand and retail perspective, then music management from a sports agency perspective. Royce has been in radio, which, of course, drives country music. He’s been in marketing and promotions. These are the types of things that add additional opportunities for an artist who signs with us. If you sign with The Familie as a musical artist, we’re looking at: How do we bring you into the sports world? How do we bring you into radio marketing? We’re not just managing an artist’s career, we’re expanding it.”

The first artist signed to the company’s country division is singer-songwriter Evanthia Theodorou.

“She’s the perfect example of the type of artist we look for, which is someone with a 360 degree brand, who is highly marketable, personable, has good values, and appeals to a wide audience through various channels of promotion,” Astephen says, estimating that the country music division could represent up to seven artists.

Astephen launched The Familie in 1998; the company also works with sports figures including football player Daniel Carlson, surfer Eli Hanneman, rally driver Oliver Solberg and tennis player Cooper Williams.

Looking ahead, Astephen says The Familie is making its move into Nashville at the perfect time. “I see the industry shifting to show how marketable the country music genre is globally,” he says. “Obviously, we have to respect what Nashville is to country music, but country artists are global superstars and only growing. So with us coming in–along with other companies–I think you’ll see more brand partnerships, more national television commercials. I’m really excited for us to be part of this and to help challenge the industry to do more than just traditional music management.”

Jimmie Allen‘s management company The Familie and booking agency UTA both announced they were suspending their work with the country singer-songwriter on Friday (May 12), following a new lawsuit alleging him of rape, sexual assault and battery.

“Given the nature of the allegations in the lawsuit filed on Thursday, The Familie has decided to suspend management activities with Jimmie Allen effective immediately,” a spokesperson for the management firm told Billboard in a statement. The Familie began working with Allen in 2022, after he parted ways with his former management company, Wide Open Music.

“We have suspended our representation of Jimmie Allen due to the recent allegations against him, which we take seriously,” said a UTA spokesperson in a separate statement.

In a civil lawsuit filed Thursday in Tennessee federal court, an anonymous “Jane Doe” accuser says that Allen “manipulated and used his power” over her job as a day-to-day manager in order to “sexually harass and abuse her” over a period of 18 months from 2020 to 2022.

“Plaintiff expressed in words and actions that Jimmie Allen’s conduct was unwelcome, including pushing him away, sitting where he could not reach her, telling him she was uncomfortable and no, and crying uncontrollably,” the woman’s attorneys wrote in the complaint. “However, Allen made clear that plaintiff’s job was dependent on her staying silent about his conduct.”

Allen denied the allegations in a statement to Billboard, saying, “It is deeply troubling and hurtful that someone I counted as one of my closest friends, colleagues and confidants would make allegations that have no truth to them whatsoever. I acknowledge that we had a sexual relationship — one that lasted for nearly two years. During that time she never once accused me of any wrongdoing, and she spoke of our relationship and friendship as being something she wanted to continue indefinitely.”

The artist continued to say he intends to “mount a vigorous defense to her claims and take all other legal action necessary to protect my reputation.”

Since the report came to light, Allen has also been suspended by his record label, BBR Music Group, which includes halting of promotion for his latest radio single, “Be Alright,” which fell 57-60 on Billboard’s Country Airplay chart dated May 20. He has also been pulled from the performer lineup at CMA Fest, which is slated from June 8-11 in downtown Nashville.

The suit follows previous news that Allen and his wife Alexis Gale announced their separation on April 21; at that time, they also shared that Gale is pregnant with their third child.

Assistance on this story provided by Melinda Newman.

Stories about sexual assault allegations can be traumatizing for survivors of sexual assault. If you or anyone you know needs support, you can reach out to the Rape, Abuse & Incest National Network (RAINN). The organization provides free, confidential support to sexual assault victims. Call RAINN’s National Sexual Assault Hotline (800.656.HOPE) or visit the anti-sexual violence organization’s website for more information. (edited)