Record Labels
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Create Music Group has acquired longstanding indie electronic label !K7. The acquisition comes two months after the death of !K7 founder Horst Weidenmueller at age 60.
The acquisition was in motion before Weidenmueller’s death, with a representative for the deal sharing a statement made by the founder before he died: “This transition is a deeply personal one for me, but I know that with Create Music Group, !K7 is in the right hands. Create Music Group shares our commitment to artists, labels, and creativity, and I am confident that this partnership will strengthen !K7’s legacy while opening new doors for the future. I want to thank our incredible team, partners, and artists for being part of this journey — what we have built together will continue to thrive and evolve for years to come.”
Founded in 1985, !K7 began releasing artist albums in 1996, putting forth music from across the wide electronic spectrum and beyond. The company now has offices in Berlin, London and New York, with its label group including the in-house labels !K7, AUS, 7K!, Soul Bank and Strut Records. Its longstanding influential DJ Kicks mix series is an influential and globally known platform for a wide range of DJs and producers.
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!K7 CEO Tom Nieuweboer says the partnership will allow the label “to scale our vision while staying true to our core values of independent artistry, innovation, and quality.”
This is the second high-profile acquisition Create has made in the electronic space this year, with the company announcing in March that it acquired the deadmau5 catalog, along with the catalog of the producer’s mau5trap records, for $55 million.
!K7 will be an asset to Create with its global brand recognition, ubiquity in and knowledge of the European music industry ecosystem, and its physical distribution network. Meanwhile, !K7’s artists and label partners will leverage Create’s in-house services spanning distribution, marketing and more.
“Horst was a special music entrepreneur who built !K7 over 40 years into a globally renowned brand,” said Create CFO William Smith in a statement. “Long before he passed, we spent many hours discussing ways that we could invest more into !K7 to help the business reach new heights, while also preserving the culture and principles that make the business so unique. We’re proud that Horst has trusted us with his legacy and the next chapter of !K7’s growth, and are excited to partner with Tom and the rest of the team in achieving this shared vision.”
“We are thrilled to welcome !K7 and its iconic DJ-Kicks series to the Create Music Group family,” added Create’s senior vp of global corporate development and M&A Eric Nguyen. “This acquisition not only deepens our footprint in electronic music but also reinforces our commitment to forward-thinking music across a wide spectrum of specialist genres represented by its globally respected imprint Strut Records. We’re proud to support the innovative spirit that defines the !K7 catalogue. We look forward to powering the next chapter for !K7, its exceptional roster of artists, and its visionary label partners around the world.”
Island Records has promoted Marshall Nolan to executive vp, head of commercial strategy. Based in New York, Nolan reports directly to Imran Majid and Justin Eshak, co-chairmen and CEOs of Island Records.
In his enhanced role — he was previously svp — Nolan will continue leading streaming, physical and D2C strategy for the label. Since joining UMG in 2022, he has been pivotal to the breakthrough campaigns of Sabrina Carpenter and Chappell Roan, the development of rising stars Gigi Perez, Lola Young, and Charley Crockett, and the continued success of Bon Jovi, Shawn Mendes, Demi Lovato and The Killers.
Last September, Nolan was recognized as Billboard’s executive of the week for his role in orchestrating the leave-no-stone-unturned commercial strategy (radio promo, streaming, multiple variants to boost sales) behind Carpenter’s album Short N’ Sweet, which debuted at No. 1 on the Billboard 200. “The plan from the start was that every detail mattered,” Nolan told us. “We knew to double down on her strengths, in areas like e-commerce, and once we built a rhythm there, it afforded us the time to nurture elements that still had room for growth.”
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Prior to joining UMG, Nolan spent five years at Columbia Records as senior director of the commercial team, working on key projects for artists such as Adele, Harry Styles, Hozier, Beyoncé and The Neighbourhood.
Eshak and Majid expressed their excitement about Nolan’s promotion, highlighting his leadership, deep understanding of music and visionary approach to commercial strategy. “His strong, trusted relationships with our label’s artist roster and their respective teams have led to some of the most exciting commercial marketing campaigns in recent memory,” they said in a joint statement. “We’re excited for his next phase and the opportunities he’ll bring to our team and artists we support.”
Nolan emphasized the artist-first culture at Island, saying “Nothing is off limits if it benefits the artist, which opens up the boundaries and enables us to effectively deliver at the highest level on their behalf.”
The executive is also committed to philanthropy, raising awareness and funds for metastatic breast cancer research through organizations like BCRF and The Pink Agenda, inspired by his sister-in-law cancer battle.
Sony Music announced on Monday (April 7) that David Massey, president of Arista Records since its relaunch in 2018, will retire at the end of June. The company has yet to announce new leadership.
“It has been a privilege to work with David on the rebirth of Arista,” Sony Music Group chairman Rob Stringer said in making the announcement. “In two different eras at Sony Music, David has been a hugely respected key senior executive for the company worldwide and as a friend and colleague in both those eras I wish him all the happiness in his retirement.”
Founded by Clive Davis in 1974, Arista was the longtime home of Whitney Houston, Patti Smith, Carlos Santana and Barry Manilow, among other legends, before it was retired in 2011 by RCA executives. Sony Music Nashville continued to operate Arista Nashville, which featured Brad Paisley on its roster, until its closure in March 2023.
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Massey and Stringer’s decision to resurrect the Arista Records brand received the Davis seal of approval in 2018. “Clive was amazing about it,” Massey told Billboard at the time, “and I think we all just felt like it was a very natural, great opportunity to bring back a label that so many people respect and love seeing it.”
Under Massey’s leadership, Arista’s roster has included Grammy-nominated singer JP Saxe, Italian rock band Måneskin, and rappers Lola Brooke and Paul Russell, among others.
Prior to joining Arista, the British-born executive led Universal Music Group’s Mercury Records from 2007 until he became president of Island Records in 2013. During his tenure, Island was part of the Island Def Jam Music Group until it became a standalone entity in April 2014. At Island, Massey guided the careers of artists such as Shawn Mendes, Demi Lovato, Nick Jonas, Tove Lo, The Killers, Fall Out Boy, Bon Jovi and Mike Posner.
Earlier in his career, Massey spent a decade at Sony’s Epic Records, advancing through the A&R department to become head of the division, and later executive vice president of A&R for Sony Music Label Group U.S. He also founded Daylight Records, in 2000, where he signed and developed Good Charlotte, Jonas Brothers, Anastacia and Phantom Planet.
Before his tenure at Epic, Massey built a successful career in London as an artist manager, working with acts like Wang Chung. He also ran his own independent record company, Big World Records.
Massey served as a governor and trustee at the RIAA from 2010 to 2015.
“It has been a great honour to spend this chapter of my career back at Sony Music, working with Rob Stringer, a visionary executive for whom I have the utmost admiration, and with the extraordinary Sony family worldwide,” Massey said. “Having started the label from scratch nearly seven years ago, I am so proud of the achievements of the team at Arista and our great young artists. I know that Arista will go from strength to strength in the future.”
Scooter Braun and Jermaine Dupri are together again.
On Monday (April 7), HYBE America, where Braun serves as CEO, announced it had struck a distribution partnership with Dupri’s legendary So So Def Recordings, serving as a full-circle moment for both music executives.
“Everything I learned about the music business started with Jermaine,” said Braun in a statement. “He gave me my first shot when I was just a kid with a dream. I was blessed to witness genius up close — and now, years later, it’s an honor to return to where it all began and stand beside him as a partner.”
Braun’s legendary career started when he was a 19-year-old club promoter working under Dupri’s tutelage. In the years since, he has risen to become one of the biggest names in the music business, previously managing A-list artists like Justin Bieber, Ye (formerly Kanye West) and Ariana Grande.
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The deal will give So So Def full access to HYBE America’s marketing infrastructure, allowing the label to expand its artists’ global reach.
As one of the biggest powerhouse labels of the ’90s and early 2000s, So So Def’s roster has included superstars like Usher, Janet Jackson and Mariah Carey. It also recently launched rising star Muni Long.
“Jermaine Dupri isn’t just a legend — he’s one of the greatest producers and executives of all time,” Braun continued. “He changed the sound of a generation. This deal is about giving him the modern tools and reach his legacy deserves, and making sure the next generation hears what the last one already knows: Jermaine Dupri is a giant.”
Dupri echoed this sentiment in his own statement. “This isn’t just a business move — this is family,” he said. “Watching Scooter build what he has built has made me incredibly proud. He learned the game inside So So Def, and now he’s in a position to open doors the way I once opened them for him. That’s what legacy is about.”
So So Def and HYBE America will begin rolling out new music in the coming months.
“Cowgirls” hitmaker and four-time ACM Award nominee Ernest is adding another notch to his musical resume, launching his own label, DeVille Records, in a joint venture with Big Loud Records (where Ernest himself signed as an artist in 2019).
Ernest’s DeVille Records features Chandler Walters, Rhys Rutherford and Cody Lohden as its first artists. Ernest, Walters, Rutherford and Lohden are all managed by new recently-announced management company Greenhouse Management, launched by Kiley Donohoe.
The initial project from the new label is Cadillac Sessions, a mixtape-style compilation set for release on May 9, that will feature two new original songs, and one cover from Ernest, Walters, Rutherford and Lohden, plus guest artists. The project will blend honky-tonk, ’90s country, Western swing and more.
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“We’re going to build this thing wide and on concrete,” Ernest said in a statement of DeVille Records. “Artist development. Write the songs and do it the old-school way. Make the videos, see the vision, help the vision come to life.”
“We have been in business with ERNEST for almost a decade. What started with ERN as a young prolific songwriter-artist in Big Loud’s publishing hallways, has evolved into so much more over the years,” Big Loud CEO / partner Seth England added. “Our partnerships in ERN’s Cadillac Music have gone so well, and his desire to create DeVille Records alongside of it made sense. ERNEST himself grew in an independent and cultural environment much like the one he desires to create. He and I have talked about this day for years, and all of the unique ways we could help break the next wave of prolific artists. Kudos to Rhys, Cody and Chandler for buying into this vision and supporting this unique rollout style with our upcoming DeVille project.”
With the new label, Ernest continues doubling down on giving back to his hometown of Nashville. Last year, he released a musical love letter to his hometown with the album Nashville, Tennessee, has earned multiple ACM, CMA and Grammy nominations, including his current ACM nominations for artist-songwriter of the year, as well as being a co-writer on the ACM song of the year-nominated song “I Had Some Help,” recorded by Morgan Wallen and Post Malone.
Writer, artist and steel guitar player Walters is touring with Post Malone and Ernest, and co-wrote the Post Malone/Morgan Wallen hit “I Had some Help.” Kentucky native Lohden, a former firefighter/paramedic, draws on the sounds of ’80s country singers such as Keith Whitley and Don Williams, and has toured with Ernest, Bailey Zimmerman and Walker Hayes. Rutherford has contributed to songs by (“Is This Really Over?”), Ernest feat. Morgan Wallen (“Hangin’ On”), Kashus Culpepper (“Talk With Me”) and George Pippen (“Rest of Our Life”).
HYBE America has partnered with Alan Chikin Chow, creator of the scripted YouTube series Alan’s Universe, to form a new pop group that will be introduced to audiences through a streaming series, it was announced on Thursday (April 3).
The partnership, dubbed HYBE AMERICA X AU, will kick off with a global talent search to form the group, which will be composed of three women and three men. Those chosen will undergo HYBE’s rigorous K-pop development system in Los Angeles. The resulting series, which will be executive produced by Chow alongside HYBE America president James Shin and CEO Scooter Braun, “will follow a group of aspiring pop idol rejects enrolled at an arts academy who decide to form their own band, fusing the worlds of drama, acting, and musical performance with concurrent releases of original music and choreography,” according to a press release.
The multi-faceted project will live on Chow’s YouTube channel (which boasts more than 88 million subscribers) and “across multiple platforms that include music, merchandise, live touring, and more,” with the goal to “reimagine the fictional musical act turned real-life global popstar pathway for today’s generation,” as stated in the release.
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“The passionate global fanbase of Alan’s Universe partnered with the premier music prowess of HYBE AMERICA creates an unstoppable force,” said Chow in a statement. “Together, we stand to create a next-generation franchise with one purpose: to serve our fans with inspiring, impactful stories.”
“This partnership represents entertainment’s future—where content and music enhance each other rather than simply coexist,” added Shin. “We’re building a franchise with Alan that establishes a new model for artist development in the digital age.”
Braun added, “Alan’s extraordinary connection with global audiences makes him and this partnership unique. Together we are not only reimagining the star-making process but will help to create once-in-a-lifetime opportunities for exceptional storytelling and development.”
To apply, male and female candidates between the ages of 18 and 28 anywhere in the world can upload a singing or dancing clip to YouTube Shorts along with the hashtag #HYBEAMERICAxAU. More details can be found here.
A mammoth first quarter of 2025 saw Interscope Geffen A&M (IGA) surge into first place in the current market share rankings of U.S. record labels so far this year.
Big records from the likes of Kendrick Lamar, Gracie Abrams, Billie Eilish and Lady Gaga propelled IGA to a 12.67% current share, up from 9.10% over the same period in 2024. That’s just enough to edge out longtime leader REPUBLIC, which rode a wave of releases by The Weeknd and Morgan Wallen and continued success from Sabrina Carpenter and Chappell Roan to a 12.52% current share of the market through March 27, 2025, down slightly from the industry-leading 12.84% it held after the first three months of 2024.
Those two labels — IGA’s share also includes Verve Label Group, while REPUBLIC’s includes Island, Mercury, Big Loud and indie distributor Imperial — helped parent company the Universal Music Group (UMG) boost its year over year market share by nearly three percentage points, to a 36.82% current share so far in 2025 from 2024’s 33.90%. In doing so, UMG widened its lead over No. 2 label group Sony Music Group, which increased its own share year over year to 27.37%, up from 26.91% this time last year. That growth from those two companies largely came at the expense of the indie sector, which fell to a 19.92% current share by distribution ownership this year, down from 23.21% in 2024. (By label ownership, the indies are the biggest sector; see below.) Meanwhile, the third major label group, the Warner Music Group (WMG), largely remained static at 15.89% current share this year, down slightly from 15.98% last year.
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Given the reorganization of UMG last year — in which Capitol Music Group also reports through IGA’s chairman/CEO John Janick, while Def Jam reports through REPUBLIC CEO Monte Lipman — Interscope Capitol’s combined share would grow even further, to 17.23%, which would best WMG’s mark for the quarter. REPUBLIC’s share, in addition to Def Jam, would be 13.07%. Most notable among the labels under the REPUBLIC umbrella is Island’s continued growth. After a year in which Carpenter and Roan broke out as superstars, the likes of Lola Young and Gigi Perez are helping Island to continue to bloom: At 2.94% current share this year, Island would have been the eighth-biggest label if broken out on its own, and its share is up significantly from the 0.71% it posted in the first three months of 2024, when it would have ranked 20th.
Below the top two labels come a pair of WMG companies in Warner Records (6.17%, which includes Warner Nashville, Warner Latin and Rhino) and Atlantic Records (5.58%, inclusive of 300 Elektra Entertainment and 10K Projects). Warner’s mark is down from the 6.41% it enjoyed in Q1 2024, when it kicked off the year with breakout singles from Benson Boone and Teddy Swims; while Atlantic’s number is up from last year’s 5.14%, as it shifts into a new era following a leadership shakeup last September.
In fifth, sixth and seventh, respectively, are a trio of labels separated by just over a half a percentage in market share: RCA (4.83%, down from 5.13% last year), Capitol (4.56%, down from last year’s 4.71%) and Columbia (4.25%, up big from last year’s 3.71%). Capitol’s market share includes Virgin Music, Motown/Quality Control, Capitol Christian Music Group, Astralwerks and Blue Note; Columbia’s includes some labels from indie distributor RED.
Following Columbia, in eighth place, is the other big story of the year so far: Alamo Records, which posted a 2.91% current share, up significantly from its 2024 mark of 1.53%, driven by the success of Drake and PartyNextDoor’s Some Sexy Songs 4 You album, among other releases. (Alamo also operates an indie distributor, Santa Anna.) Another trio of Sony labels follows: Sony Latin in ninth (1.89%, down from 2.38%), Sony Nashville in 10th (1.83%, down from 2.08%) and Epic Records just outside the top 10 (1.56%, down from 2.99%).
In overall market share — which combines all of a label’s output in the marketplace, whereas current refers to music from the most recent 18 months — Interscope’s deep catalog and current surge sees it secure first place, at 10.81%, up from last year’s 9.84%. REPUBLIC slipped to second, despite slightly increasing its overall market share to 9.95% from last year’s 9.94%, while Atlantic’s formidable catalog sees it leapfrog Warner Records up to third in overall share, at 7.67%, relatively steady from last year’s 7.65%. Warner, similarly, is almost the same as last year, as its fourth place showing of 6.73% is in line with last year’s 6.72%; Capitol and Columbia, in fifth and sixth, are down a small amount year over year (6.05% from 6.14% for Capitol; 5.38% from 5.79% for Columba), while RCA in seventh is also essentially static, at 5.19% from 5.20%. Epic, meanwhile, jumps to eighth (2.42%, down from 2.81%), while Sony Nashville (1.95%, down from 1.97%) and Def Jam (1.80%, down from 1.97%) round out the top 10.
In terms of catalog — all titles older than 18 months, which generally favors labels with a lengthy history of hits — the top eight are the same as in overall market share, with IGA, REPUBLIC and Atlantic leading the way. In ninth, Def Jam’s 2.19% sees it move up, while Concord’s 2.05% moves it into the top 10, with Sony Nashville (1.98%) dropping down to 11th. Concord and Sony Nashville grew their shares year over year, while Def Jam’s is down slightly.
Those figures are all by distribution ownership, whereby Universal, Sony and Warner also receive market share credit from their owned independent label distributors. By label ownership, however, the independent community is by far the largest sector of the business, racking up a 37.87% current market share so far this year, down from 38.25% in 2024; and a 36.03% overall market share this year, down from 36.82% last year.
Country music label Monument Records, home to artists including Walker Hayes and Tigirlily Gold, is folding, with some aspects of the label to be overseen by Sony Music Nashville, Billboard can confirm. No reason was given for the label’s shuttering. Country Aircheck first reported the news. Sony Music songwriter/producer Shane McAnally and manager Jason Owen […]
Julie Greenwald was in Los Angeles, on the set of the video shoot for Bruno Mars and Lady Gaga‘s “Die With a Smile,” when she found out her life was about to look very different. “All of a sudden, I get told, ‘Hey, we’re gonna change your role,’” she recalled. “It was wild. I’ve been on this run for 35 years. But listen: shit happens. And there’s a lot of stuff that’s not in your control, especially when you work for someone else.”
Greenwald was one of several high-ranking veterans who exited Atlantic Music Group last year during a broader restructuring at both Atlantic and its parent company, Warner Music Group. She spoke about the experience briefly Tuesday night (April 1) during a conversation with Apple Music’s Zane Lowe at NYU’s Clive Davis Institute, where she is serving as the program’s Executive In Residence this month.
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The post-Atlantic period has “been a huge pivot for me,” Greenwald said. “I went out on a high in terms of setting up my records. But there’s nothing more brutal than, all of a sudden, the consolidation.”
The talk at the Clive Davis Institute marked some of Greenwald’s first comments since splitting from her old gig, and a rare chance to see a music industry luminary speak off the cuff — about Atlantic’s decision to drop Chappell Roan in 2020, her frustration with data-driven A&R, and the challenge of working with young artist managers who rarely understand the music business.
Lowe steered the conversation to Roan almost by accident; he appeared not to know that Atlantic had initially signed the star back in 2015. The singer released her debut EP through the label in 2017, and followed it with “Pink Pony Club” in April 2020, just as COVID-19 was tearing through the U.S. “The pandemic was the craziest time to be running a record company,” Greenwald said.
Labels were forced to try to sign artists over Zoom, which she called “disgusting” — “I never signed an act [before] if we didn’t break bread.” And amid fears that Covid-19 would have a lasting negative impact on the labels’ bottom line, Greenwald was instructed to “trim down the record company.”
Although she needed to cut costs, she was reluctant to fire staff during the pandemic. Instead, she went to her A&R department with a question: “Are there [artists] that we no longer should be in business with?” “Let’s make some tough decisions,” she remembered saying. “Because I always believed that if we couldn’t stand and believe in and back you 1,000%, we shouldn’t hold people just to hold people.”
“Pink Pony Club” wasn’t taking off at the time, and Roan was among the acts that Atlantic dropped. She was subsequently picked up by Island Records and became one of the breakout stars of 2024, winning best new artist at the Grammy Awards in February. (This trajectory is more common than labels would like: Mars, for example, was dropped by Motown before he signed to Atlantic.)
What Greenwald called the “stand and believe” impulse has largely vanished from the major labels. “The last two years of my Atlantic run, I kept yelling at my A&R staff,” she said cheerfully. She described them as “under siege by data … Everybody wants to hedge,” Greenwald added. “Nobody wants to just find something with one stream that’s brand spanking new and say, ‘I believe this is going to be somebody amazing.’”
She contrasted this approach with the behavior of young managers. Even though — or perhaps because — most of them have next to no experience in the music industry, Greenwald said, they find artists they like, long before their listening data is showing signs of exponential growth. Then they do something daring: “Call them up and say, ‘I believe.’”
By the time those managers are across the table from Greenwald, their risky bet is about to pay off. “I’m sitting in a room talking to somebody who has no experience, and they’re going to decide whether or not this artist signs [to] Atlantic or RCA,” she continued. “I’m looking at my A&R people going, ‘How did this woman who was a telemarketer from Kentucky get to that act before you?’”
While Greenwald admired managers’ willingness to throw caution to the winds and commit fully to artists they love, she was less enamored with some of the management contracts she saw young acts signing. “I had to clean up a million contracts for some of my artists,” she said. “I was just paying advances to managers to get them out of these artists’ lives with the artists’ future money.”
“It’s easy to say the label is the big bad guy,” she added later. “I always used to say, when I write my book, it’s going to be [called] ‘Why managers messed up the industry.’”
Major labels currently face a tough climate. That’s not because of TikTok’s outsized role in music discovery, or the threat of artificial intelligence, according to Greenwald. “People are not growing up anymore going, ‘I want to sign to Atlantic or Def Jam or Columbia or Interscope,’” she explained, hitting her palm for emphasis. “People are saying, ‘I want to make this shit on my own and I want to be independent.’”
Now that Greenwald has some free time — a first after more than three decades in the music business — she has been asking herself, “What kind of company do I want to build now?”
“To cut through and have a career, I think it’s about collaboration and having the right team,” she added. “Do you need 500 million people to do it? Not anymore.”
Tim Pithouse has been named general manager at Def Jam Recordings. Most recently president of the international management and entertainment company Three Six Zero, Pithouse will oversee the venerable label and its diverse roster.
In announcing Pithouse’s appointment, Def Jam chairman/CEO Tunji Balogun stated in the news release, “I’ve known Tim Pithouse for almost a decade, going back to our days at Sony Music where we worked closely together to develop and break several new artists. Not only is Tim a world-class executive, he’s also the rare person in our business who understands how culture moves and always has his finger on the pulse of what’s next. His breadth of knowledge and instinctive ability to interact with artists and their teams will be integral in helping to carry out our overall vision for the label. I’m thrilled to welcome Tim to the family at Def Jam.”
Currently based at Def Jam’s New York headquarters, Pithouse said, “Def Jam has long stood at the creative intersection of artistry, success and culture. Having the opportunity to be part of this dynamic team and again work with Tunji Balogun and his unrivalled style and taste is a privilege. I’m thrilled to be here and honored to help write the next chapter of this iconic label.”
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During his two-year tenure as president at Three Six Zero, U.K.-born Pithouse supervised various departments including management and representation, recordings and publishing, film, television and recording studios. He also assisted in launching global campaigns for artists such as Calvin Harris, WILLOW, FKA Twigs, Skepta and Kid Cudi, among others.
Before joining Three Six Zero, Pithouse created The Orchard’s global artist & label services division. In addition to signing Baby Keem, Tems, Daniel Caesar and Jack White there, Pithouse established stragegic partnerships with Human Re Sources, Nvak and Terrible Records.
Prior to that, Pithouse spent 12 yeas at Sony Music Entertainment. Based in Sydney, Australia, he held several posts including account manager and general manager, marketing & artist development. Pithouse is also an active advisor for the Metallic Creative Agency and the Creative Futures Collective charity.