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latto

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Hot 107.9 has announced their upcoming annual Birthday Bash concert in a big way, with headliner artist Latto roaming Atlanta to spread the news.
One of Atlanta, Georgia’s hottest events, Hot 107.9’s Birthday Bash is coming up soon (June 22). And the rap ingenue Latto took to the streets to ensure that everyone knows about the 2024 edition Birthday Bash and its lineup in style. The “Put It On The Floor Again” rapper rolled out with a caravan of 20 Black Suburban SUVs to announce the news of the concert to fans around the city on a bullhorn. She will be the first woman artist to ever headline the event.

The entire drive to the radio station was captured on video – including a pit stop at Walgreens so Latto could get her makeup fixed due to the high winds. The two-time Grammy Award nominated artist arrived with her entourage and spoke about what it means to be the headliner for the concert, which will be held at State Farm Arena on Saturday, June 22. “I love my city, my city had my back,” Latto said before imploring listeners to get their tickets. Baby, I’m telling you now. Get your tickets now. Don’t be calling me,” she said as the crowd gathered in the studio laughed and cheered.
The Hot 107.9 Birthday Bash 2024 is high-powered when it comes to the lineup already announced. As mentioned before, Latto will be the headliner with special guests joining her onstage, fresh off of the buzz of her latest single “Sunday Service”, where she delivered some biting lyrics seemingly aimed at another rising rap star, Ice Spice: “These b—–es corny, soon as monkey see, then you know monkey do/ Do you rap or do you tweet?/ ‘Cause I can’t tell, get in the booth, b—h.” Also getting top billing will be Boosie, Hunxho, Killer Mike and Key Glock. The rest of the lineup is filled out by Tee Grizzley, Famous Sally & YB with more artists to be announced at a later date.

 

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It is clear Jennifer Lopez is still tapped into the streets. She had Redman join her during her Saturday Night Live set.

As spotted on GQ Magazine Newark and the South Bronx have come together for a memorable moment on one of the world’s most iconic stages. On Saturday, Feb 3 the “Love Don’t Cost A Thing” singer debuted the remix to her single “Can’t Get Enough” which reprises Redman’s 1998 hit “Da Goodness”. Wearing a suit, an untucked button-up shirt and a fedora to match the black and white theme, Reggie Noble flawlessly rapped his verse while interacting with the Grammy Award nominated singer with his own set of dance moves. Additionally, the bars were gritty but still made aligned with the track’s mainstream feel. “Take ’em to the limit / shut the place down in a New York minute / Look around the room, J.LO they all mad / Season veterans – check the dog tags”.

This is not the first time Funk Doctor Spock has lent his talents to a pop song. Back in 2003 Christina Aguilera redid his song “Dirty” which he featured on. The track was the lead single to her multi-platinum album Stripped. The duo performed the song at 2002 MTV Music Awards. You can see Jennifer Lopez rock with both Latto and Redman on Saturday Night Live below.
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Nicki Minaj dropped her latest studio album Pink Friday 2 on December 8, which is also her birthday, and fans online are already running it up and hopping online to share their thoughts. Some fans believe that Nicki Minaj took a shot at both Megan Thee Stallion and Latto on two different songs on the album.
Pink Friday 2 is the fifth studio album from Nicki Minaj, following 2018’s Queen. The Queens star has released tracks and done features in the span of those five years between projects and the anticipation for the new album was high.
Across 22 tracks, Minaj rocks alongside her Young Money boss Lil Wayne and Tate Kobang on the track “RNB” and she rocks with her past collaborator Drake on the track “Needle” while J. Cole graces the song “Let Me Calm Down.”
The tracks that fans are discussing online regarding the alleged disses are “FTCU” and “Fallin 4 U,” the former of which features the lyrics, “Stay in your Tory lane, b*tch, I’m not Iggy” but this could be a reach as the pair seemingly squashed their issues over a failed collaboration.
On “Fallin 4 U,” the lyrics in question are, “Picture you ending up under the seat, where the dread at?/ Picture not listening when I said you would dread that/ I mean locs, ho, you-you’s a chop ho/ I’m number one, y’all go argue over top four,” which some stating the “locs, ho” word scheme was a dig at Latto.
Of course, none of this can be confirmed but the discussion regarding the release of Pink Friday 2 is bubbling on X right now. We’ve got reactions along with birthday wishes from all sides below.

Photo: Getty

Source: Prince Williams / Getty
A 2023 List Of Hip-Hop’s Leading Ladies
As we celebrate the 50th year of Hip-Hop, it’s the perfect time to recognize women in music who are ruling the charts and beating the odds.

Hip-Hop has historically been a male-dominated genre, largely built on the stories of strife of growing up as a young Black man in America. However, women have always been an important part of the culture, and we’re grateful to the legendary rap queens who came in to unify artists breaking into the industry. Today, women from all over the country are making a name for themselves, breaking records and looking good doing it! Read on for the stories behind the leading females currently taking charge in Hip-Hop!
Latto
Source: Arnold Jerocki / Getty

Alyssa Michelle Stephens, also known as Latto, is a southern rapper from Clayton County, Georgia. The 24-year-old first appeared on the scene on Jermaine Dupri’s reality show The Rap Game where her spunky energy and advanced wordplay wowed judges and viewers alike. While she ultimately rose to fame after her 2019 hit single “B*tch From Da Souf,” Latto started her journey in music years earlier at the tender age of 10.
After “B*tch From Da Souf” garnered huge label recognition, Latto signed to RCA Records where she went on to release chart-toppers like “Big Energy” and “Put It On Da Floor.”
Latto is of mixed race, which inspired her original rap name, Mulatto. Over time she received severe criticism about over choosing to use a name with a charged racialized history. However, Latto overcame the public castigation and rebranded, changing her social media handles to Latto777.

Her 2021 single “Big Energy” reached No. 3 on the Billboard Hot 100 charts and was re-released with the legendary Mariah Carey on the remix! Now, that’s killing the game!

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Source: Sprite / SPRITE
While many Hip-Hop heads continue to debate who’s the rap game’s GOAT with names like Biggie, Drake and Jay-Z being tossed around, many triple OG’s would place Hip-Hop icon Rakim Allah at the top of their list as the man truly is one of the greatest lyricists to ever pick up a mic.

Source: Sprite / SPRITE
With Hip-Hop celebrating it’s 50th anniversary, Sprite has decided to pair legendary rap artist Rakim with one of today’s brightest up and coming stars in Latto for their Sprite Limelight Season 2. Latto sat down with the Hip-Hop icon at a diner and listened to what the OG “Microphone Fiend” rhymer had to offer. In the short clip, she soaks up the knowledge the Gawd has to offer before making her way to an underground party and rocking the mic herself with her own spin on “Don’t Sweat The Technique.”
It was pretty cool seeing two generations of Hip-Hop artists chop it up and compare and contrast their styles.
Check out the video below, and let us know your thoughts on their sit-down in the comments section below.
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Queen of Da Souf rapper Latto sent a clear “I an’t the one” message to a concertgoer who thought it was OK to throw an object her way while she was on stage during the Rolling Loud Germany music festival.

“You want your ass beat? Throw it again. Throw it again. I’mma beat your ass. Throw it again,” Latto said after she was allegedly interrupted by a flying object from the crowd during her performance of her hit song “Put It On Da Floor.”

Yeeeah—that might not be the “Big Energy” the festival attendee was expecting. Latto was giving major Samuel L. Jackson from Pulp Fiction “Say ‘what’ again” vibes in response to being disrespected by the out of control fan.
And just in case anyone (wrongly) thinks Latto overreacted in this instance, there have enough recent incidents involving fans throwing things at performers on stage to justify the “Fast Lane” rapper going all the way off on the person she said threw something at her.
From HuffPost:
Harry Styles appeared to get hit in the face with an object during a concert in Vienna, Austria, last week while Drake got hit in the hand with a phone days before as he opened his “It’s All a Blur” tour in Chicago.

Bebe Rexha was struck by a phone last month and was checked into a hospital after the object hit her in the face and bruised her eye.

Nicholas Malvagna, who was charged with assault in connection to throwing the phone at the singer, said he “was trying to see if I could hit her with the phone at the end of the show because it would be funny,” according to a criminal complaint detailed in the New York Post.

Some people might also find it “funny” if a fan got their teeth kicked in for throwing things at an artist while they’re trying to work.
People who don’t know how to behave at live shows need to stay home and throw things at their TVs.

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Cardi B is fresh off the release of putting her spin on a remix of Latto‘s “Put It On Da Floor,” and now she’s shaking what her mama gave her to celebrate. The “Bodak Yellow” rapper took to Twitter on Monday (June 12) to share a brief video in which her bottom is seen on […]

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Sprite has been a central proponent of Hip-Hop music and culture dating back to the 1980s and that synergy remains true more than almost four decades later. As Hip-Hop celebrates its 50th anniversary this summer, Sprite launched a new campaign last week featuring notable figures Rakim, Nas, Latto, and GloRilla.
Sprite first joined forces with Hip-Hop back in 1986 with a commercial spot with Kurtis Blow and over the years worked alongside the likes of Grand Puba, A Tribe Called Quest, Missy Elliott, LL Cool J, and others.

For its summer campaign, Long Island, N.Y. legend Rakim, Queensbridge lyricist Nas, Georgia’s Latto, and rising Memphis star GloRilla all appear in a new spot for the popular soft drinks brand. The commercial runs concurrently with the release of a limited-edition flavor and the sponsorship of a concert tour along with merch drops and fan experience opportunities.
Using an interpolation of The Sugarhill Gang’s classic “Rapper’s Delight” track, the quartet runs through their bars paying homage to the culture that pays them with plenty of shots of Sprite featured in the commercial.
A.P. Chaney, Creative Director for Sprite North America, said the brand’s longstanding hip-hop credentials are unmatched.
“Our resume speaks for itself,” A.P. Chaney, Creative Director for Sprite North America., said. “Sprite took a chance on hip-hop before it was cool, and has always been of the culture, not only for the culture. We’ve shown up for both moments big and small, amplifying the endless possibilities of the now-omnipresent hip-hop lifestyle and its profound impact on music, sports and fashion. So, it’s only fitting that we pay homage to all hip-hop has been, is and will be.”
Well said.
Keeping with the theme of the campaign, the brand remixed its original flavor with the drop of its limited-edition Lymonade Legacy, a blast of strawberry lemonade that still retains that crisp bite of flavor. At 7-Eleven, the Lymonade Legacy is an exclusive fountain drink and frozen drink flavor.

Fans of the original and new fans of Lymonade Legacy will both feature new designs coinciding with the birth of Hip-Hop. QR codes will appear on the beverage offerings over the summer for fans to enter online “Drop Shops” complete with giveaways and other content that showcase a creative nod from the artists mentioned in the summer campaign.
“Our “Summer of Drops” focuses on our fans’ passion points — music, fashion, art and entertainment — and draws inspiration from sneakerhead drop culture,” Aaliyah Shafiq Ely, VP, Sparkling Flavors Category, added in a comment. “The diverse array of prizes offers something for everyone to get excited about, and our overall campaign is the latest example of Sprite responding to what fans want with both experiences and products.”

Some of those experiences and products include meet-and-greet tickets for Drake’s “It’s All A Blur” and lifetime passes to the Rolling Loud festivals. For Drake, this marks the 11th year since he’s partnered with Sprite, and his tour is his first such outing in five years.

To learn more about Sprite’s summer campaign, click here. Keep scrolling to see the aforementioned ad.
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Photo: Sprite

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Rip them out the plastic, they been acting brand-new! Latto‘s “Put It on Da Floor” has been taking social media by storm, and this Friday, Latto will treat fans to a new version of her latest viral hit. The Grammy-nominated rapper took to Twitter on Wednesday (May 31) to reveal that Cardi B will appear […]

Kim Petras and Nicki Minaj tell us when they’re not better off ‘Alone’ and BTS’ Suga releases his new project ‘D-Day’ under the moniker Agust. Jack Harlow shows off his acting skills in the first trailer for the reboot of 90’s classic ‘White Men Can’t Jump’. Did Latto just shade Coi Leray in her latest song? Did Kelly Clarkson try to shade Troy Sivan? We asked fans who they would go through Ticketmaster hell to get concert tickets for. Loren Gray tells us about her new music, growing up on social media, and more!