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Billboard Canada is getting ready to spotlight some of the most vital players in the music industry: music managers.
Managers to Watch — Billboard’s spotlight on the teams behind music’s biggest breakout artists — will expand to Canada for the first time at this year’s NXNE festival.
A special invite-only Managers to Watch reception will take place on June 11, directly before Billboard Canada Power Players. The event will build on Billboard Canada’s new partnership with Music Managers Forum, which is moving its Honour Roll celebration of the most legendary managers in the business to NXNE this year.
Both recognitions will be given out at the Managers to Watch reception, after which all invited managers will be invited to stay and mingle with the most influential members of the industry at Billboard Canada Power Players.
The event will foster community and opportunity for self-managed artists and managers, who play a critical role in the success of Canadian artists on the international stage.
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“We’re proud to partner with MMF Canada to spotlight the managers powering the next wave of talent,” says Mo Ghoneim, president of Billboard UK and Billboard Canada. “They’re key players behind many of the industry’s biggest breakthroughs, and we’re excited to recognize their contributions on a global stage through Billboard.”
The Music Managers to Watch list will feature a hand-selected list of artists and self-managed artists making waves in the industry. It will be chosen by the editorial team at Billboard Canada. Managers can submit for consideration using this form.
Find more info here. – Richard Trapunski
CIMA Makes an Appeal to Prime Minister Mark Carney
The votes were still being tallied in the Canadian federal election on Monday morning (April 29) when the Canadian Independent Music Association (CIMA) sprang into action. The trade org issued a press release congratulating Mark Carney and the Liberal Party of Canada on their electoral victory while urging Carney to, in its words, “make the investment in and promotion of Canadian-owned cultural businesses a top priority.”
The statement stressed that “the global cultural economy is changing rapidly, and with it come significant risks to Canada’s cultural and economic sovereignty. Recent developments — including TikTok’s decision to walk away from licensing negotiations with Merlin, a key representative of independent music worldwide; Universal Music Group’s acquisition of Downtown Music’s assets; and the legal challenge by global tech platforms, in partnership with foreign-owned multinational record companies, to avoid regulation under Bill C-11 — starkly illustrate the growing concentration of global corporate power in Canada’s cultural sector. If left unchecked, these trends threaten to erode Canadian ownership of intellectual property, diminish our global competitiveness, and compromise the future of Canadian cultural exports.”CIMA emphasizes four priorities for the most industry and suggests the government act quickly:
Prioritize Canadian ownership in cultural policy and investment frameworks;
Strengthen competition, trade, and copyright policies to protect Canadian IP holders;
Champion independent Canadian businesses in international markets;
Defend Canada’s right to regulate its cultural industries against multinational corporate resistance.
CIMA concluded by noting, “We are eager to work with your government to secure a strong future for Canadian culture — Canadian culture remains Canadian-owned, Canadian-created, and world-renowned.”
Read more here. – Kerry Doole
Black Eyed Peas’ Apl.de.Ap and Other Lapu Lapu Day Festival Performers Speak After Van Attack in Vancouver
Artists are sharing their heartbreak after a deadly attack at Vancouver’s Lapu Lapu Day festival.
The attack killed 11 people, leaving dozens more injured, when an SUV drove through the block party on Saturday (April 26.) A 30-year-old man has been charged with eight counts of second-degree murder.
Organized by Filipino BC, the festival is a celebration of Filipino hero Datu Lapu-Lapu and an annual occasion for the Filipino-Canadian community to celebrate resilience and cultural heritage.
The attack took place in the evening, following a day of performances from artists like The Black Eyed Peas‘ apl.de.ap (the Filipino-American artist also known as Allan Pineda Lindo), multi-disciplinary artist Kaya Ko and R&B singer Sade Awele. Festival performers are sharing messages and calling for support for the B.C. Filipino community following the attack.
Apl.de.ap and Filipino singer J. Rey Soul had recently left the stage after finishing their headlining set when the attack took place.
“It’s hard to describe the shock and heaviness we feel,” they shared in a joint statement on social media. “Please keep the victims, their families, and the organizers in your prayers.”
“The one thing I have noticed, from the audience to the messages sent around, is the sense of community that wraps its loving arms around us.”
Festival chair RJ Aquino spoke about the support that’s been pouring in from around the world.
“It’s not lost on us … that the spirit of the festival was about that resistance, resilience, that courage, that strength,” he told reporters, per CBC.
“And you know, we’re going to have to call that up in ourselves.”
Awele shared her prayers for the B.C. Filipino community on Instagram. “I was barely able to sleep thinking about the tragic incident that occurred after the festival,” she said. “We can’t keep living like this — treating each other with hate and violence. We have to do better.”
Read more here. – Rosie Long Decter
Before the fame, before the crowds, a young Marwan “Nordo” would sneak into Tunisia’s legendary Carthage Festival, hiding near the venue walls just to hear his idols perform. Nearly two decades later, he returned to that same stage—not as a fan, but as a headliner, selling out his debut show days in advance.This month, as he drops his debut full-length album Cotinga, the Tunisian star lands the cover of Billboard Arabia, bringing with him a story of resilience, ambition, and pure love for music.
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For Nordo, his rise to stardom wasn’t just unexpected, it was nearly impossible. Not because he lacked talent, but because of the hardships he endured growing up. The real struggle wasn’t about breaking into music—it was surviving a childhood where even the basics weren’t guaranteed.
In an exclusive Billboard Arabia interview in Dubai, the Tunisian star opens up about it all. “I struggled just to get by. Just to survive. To eat. To sleep without feeling hungry. That’s what wore me down,” he says. “Making music didn’t wear me down. Music was love. Even when we had nothing to eat, I sang.” Over time, he learned to channel that pain into the studio, turning life’s toughest moments into songs that resonate with millions.
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His musical roots run deep: an aunt who taught him Tarab classics, school days spent reciting Qur’an, and a rap crew that gave him the name “Nordo” and shaped his early sound. Though rap launched his career, Nordo refused to be boxed in, absorbing influences from across genres.
Perhaps the most evident mark his hip-hop origins left on his music is his passion for collaboration, even after his solo career took off. Nordo is a people person, driven by emotion and deep bonds. Over the years, he’s teamed up with big names like Sanfara, Blingos, Stormy, Didine Canon 16 and others from across North Africa. His reach even expanded to Egypt, thanks to “Ya 3arraf”—his collaboration with Ahmed Saad and Zaeem, which introduced him to a whole new audience and climbed the Billboard Arabia charts.
But working with Nordo isn’t just about sharing a mic—it’s about real connection. “We’ve got to be friends first,” he explains. “When I collaborated with Didine or Stormy, it wasn’t business. It was brotherhood. We talked, we bonded. That’s how music becomes real. If it’s not honest, it doesn’t work.” He’s got one firm rule: “The thing I hate most? When people hit me up like: ‘Hey, Marwan, let’s make a hit.’ That’s not how it works. It never has.”
Nordo gets that the music industry has its own playbook, but his approach is different. “I need to see the soul behind the song,” he says. “If I don’t believe in the person, the music won’t speak.”
Nordo
Chady Kal/Billboard Arabia
His approach to music mirrors his approach to life: authenticity first. Nordo writes and composes every track himself, determined not to be just another pop act delivering other people’s words. His voice, a smoky, distinctive blend that immediately stands out among hundreds of voices, echoes Turkish vocal tones mixed with North African raï-style soul. Best exemplifying this musical amalgam that’s unmistakably Nordo is “Ya Denya,” which achieved great commercial success and garnered over 100 million views on YouTube.
Now, with Cotinga, Nordo is leveling up. The six-track EP is a kaleidoscope of sounds—flamenco riffs, R&B grooves, Afro-trap beats, Moroccan gnawa rhythms and acoustic pop—all written and composed by Nordo.
The album’s title nods to the cotinga bird: rare, vibrant and fiercely protective of its flock. “Kind of like me,” he says with a laugh. “I care about my people. I want them close, safe.”
Throughout the interview, Nordo oscillates between raw energy and quiet reflection. He shares stories from the studio grind, and how he created Cotinga on little sleep and pure adrenaline. At one point during our conversation, his eyes shifted, gazing into the distance. He told us about the days when making music wasn’t even an option; it was a luxury. The days when he had nothing… except his drive.
Today, as a father of two, he says every lyric, every show, every late night is for his boys – to give them the life he never had. But there’s a catch: “They have to be kind,” he insists. “They have to care about people. Share. Give back. Be there for their friends.”
There’s no manufactured redemption arc here. Nordo’s story is real, and so is his music. It’s driven by real growth. The kind that shapes not only his lyrics and melodies, but also his friendships, his fatherhood, his vision. Above all, Nordo’s mission is simple: to make music that’s honest, tell stories that matter, and remind people they’re not alone.
Nordo
Chady Kal/Billboard Arabia
When Moroccan-Belgian artist Dystinct announced his upcoming third album with a debut single featuring French Montana, the moment didn’t just mark a major milestone in his career—it signaled his arrival on a much broader stage.
The single, titled “Ya Baba” and released on April 18, should be seen as a high-profile collaboration that reflects the convergence of languages, identities and sonic worlds. It’s also a meeting point for two diasporic stories: French Montana was born in Casablanca and grew up in the Bronx; Belgium-born Dystinct also traces his roots to the same Moroccan coastal city.
With 18 Billboard Hot 100 hits over the past decade-plus (including standouts like “Unforgettable” and “Pop That”), French Montana has cemented his status as a powerhouse in U.S. hip-hop and pop. In “Ya Baba,” however, we hear French Montana rapping in Moroccan Darija (Moroccan vernacular Arabic) for the first time. It’s a full circle moment for an artist who left Morocco at age 13 but never lost touch with his roots. For Dystinct, this collaboration marks a major milestone in his global rise—joining forces with a U.S. pop heavyweight signals a new level of international recognition and reach.
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Shot in Morocco, the music video for “Ya Baba” combines the celebratory and the sobering: children playing in the alleyway, elders sipping tea, the hustle and bustle of everyday life. Its combination of Moroccan textures with Afropop grooves, and lyrics that toggle between English and Moroccan Darija, illustrates Dystinct’s ethos of musical diversity. “More money, more problems, ya habibi,” he sings—echoing one of the most iconic lines in hip-hop history, while capturing the emotional paradox of success and the generational weight that comes with it.
But Dystinct’s journey to this moment didn’t happen overnight.
Born and raised in Belgium to Moroccan immigrant parents, Dystinct has long been immersed in Arabic music, as Billboard Arabia wrote in its cover story last year. Yet his ascent to stardom started first through Dutch-language tracks before making his mark in Arabic. That moment arrived in 2023 with LAYALI, an album that passed 500 million streams and supported a sold-out world tour.
Dsytinct
Moise Donkers/Billboard Arabia
Songs like “Tek Tek” with MHD and “Y Dor” with Soolking positioned him at the heart of the MENA Afropop wave. The viral success of “La”—which soared to No. 1 on Billboard Arabia’s Hot 100—and the hit “Wala 5,7,10” cemented his status as a chart-topper, propelling him to No. 2 on Billboard Arabia’s Artist 100. Meanwhile, his track “Spider,” with French artist GIMS, reached new heights, earning multiple Diamond certifications, and is currently approaching 200 million streams. The versatility in dialects in these tracks—from Moroccan to Khaleeji Arabic—reflects his fluency, not just linguistically but musically, across several continents.
French Montana’s career paved the way for this kind of ambition, though from a different era and scale of global success. From his breakout mixtapes in the late 2000s to major label success, Montana represents an earlier wave of diasporic success—one that had to Americanize first, then reconnect with its roots. With “Ya Baba,” the script flips: Dystinct doesn’t compromise his sound for global appeal; he elevates it on his own terms, and French Montana meets him there.
In a world where music is increasingly borderless, this collaboration signifies more than a co-sign—it’s a recognition that cultural identity, when channeled authentically, has the power to travel. As French Montana raps in Darija and Dystinct carries Arabic textures across languages and platforms, “Ya Baba” becomes a symbol of the present moment: one in which artists don’t have to choose between global and local but can be both.
Dsytinct
Moise Donkers/Billboard Arabia
LONDON — The U.K.’s LIVE industry group (Live music Industry Venues & Entertainment) has announced that contributions to its music fund has crossed the £500,000 ($668,007) milestone. The fund supports the grassroots music scene, and has been backed by stars such as Diana Ross, Pulp, Mumford & Sons and Hans Zimmer, all of whom have pledged to donate £1 ($1.30) from every ticket sale for upcoming arena shows.
LIVE campaigns and raises awareness for issues facing the U.K.’s live music scene, with a particular focus on the grassroots music scene and its workers. It represents 15 live music organizations, including the Music Venue Trust, the Music Managers Forum, Featured Artists Coalition among others.
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The LIVE Trust, established in January 2025, receives funding from a voluntary contribution of £1 per ticket from arena and stadium shows with a capacity of over 5000. A funding strategy is then implemented alongside a panel of industry experts, ensuring the funds reach venues, promoters, festivals and artists.
A proposed ticket levy has long been discussed in the U.K. to help stem the tide of grassroots music venues closures. The MVT reports that over 150 venues have closed across the U.K. since 2023, citing a number of financial challenges following the COVID-19 pandemic and the cost of living crisis.
The current Labour government has supported the idea of the levy. Speaking in a parliamentary debate in January, Chris Bryant (creative industries minister) backed the idea of a levy in either format: “If the scheme does not happen voluntarily, will we make it statutory? Yes,” he said.
A number of big name acts have already committed portions from ticket sales in recent years, including Sam Fender, Katy Perry, Enter Shikari and more. Coldplay will donate 10% of the revenue from their upcoming Wembley Stadium residency to the Music Venue Trust, one of LIVE’s members. The group will play a record 10 nights at the venue in August and September.
Last week LIVE shared their Music Fans’ Voice report, which surveyed 8000 concert goers about the state of the live music industry, with 93% of respondents backing the £1 per ticket contribution.
Jon Collins, CEO of LIVE said, “This is a welcome milestone for The LIVE Trust and marks a very significant contribution to the grassroots live music sector. What this demonstrates is that there is a real appetite from performers and their teams to support the wider live ecosystem and we applaud and thank those that have already taken this initiative. Whilst this is an excellent start there is still much work to do if we are to convince government that a voluntary rather than statutory levy is both workable and sustainable.”
Music Canada has applied to intervene in a key Canadian music policy battle.
The organization, which advocates for the major labels in Canada, is seeking leave to intervene in the legal challenge over the Canadian Radio-television and Telecommunications Commission’s (CRTC’s) 2024 decision that major streaming services must pay into Canadian content funds as part of the implementation of the Online Streaming Act.
The mandate specifies that foreign-owned services with more than $25 million in annual revenue contribute 5% of that revenue to funding bodies like FACTOR and Musicaction and an in-development Indigenous Music Fund.
That decision has become a major battle in the Canadian music industry. Organizations like the Canadian Independent Music Association (CIMA) and the Indigenous Music Office have welcomed it. Others, like the Digital Media Association (DIMA), which represents the major streamers, have been fiercely critical of what they call the “streaming tax.”
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In December, the Federal Court of Appeal paused the mandated payments until an appeal of the decision is heard this year.
Now, Music Canada is wading into the legal challenge, aiming to speak to what it calls the potential harms the regulation may cause to existing investments made by streaming companies in the country.
“Specifically, we are asking the court to consider music streaming services’ direct investments in Canada among qualifying contributions,” reads a statement from Music Canada. “We are concerned that the CRTC’s base contributions decision risks harming ongoing and direct investments in the Canadian music streaming market and Canadian and Indigenous artists.”
Music Canada points out that streaming services have dedicated teams in Canada, investing in programs and initiatives that support Canadian and Indigenous musicians.
“In setting the 5% levy, the CRTC did not take into account or recognize any of the investments made by music streaming services in Canada,” they write.
However, in a previous interview with Billboard Canada, CIMA president Andrew Cash argued that the investments streamers currently make aren’t comparable to the career development enabled by Canadian organizations like FACTOR and Musicaction.
“Over the last five years, FACTOR has supported over 6,500 artists across the country,” he said, pointing to artists like Charlotte Cardin and The Weeknd as just two musicians who received key early investment from FACTOR.
Music Canada also takes issue with the fact that a portion of the base contributions will be used for a news fund that isn’t specifically related to music. (Specifically, 1.5% of the 5% contributions are mandated for “a new temporary fund supporting local news production by commercial radio stations outside of the designated markets.”)
“While support for news is a laudable goal, it should not come at the expense of artists who are already trying to compete in a highly competitive, global music marketplace,” Music Canada’s statement reads.
Read more here. – Rosie Long Decter
More Than 150 Canadian Musicians Sign Open Letter Against Conservative Leader Pierre Poilievre Ahead of Canadian Election
Canadian musicians are making their election choices known.
More than 150 musicians have signed a new letter from Music Votes Canada that aims to stop conservative leader Pierre Poilievre from winning the federal election on Monday (April 28).
“An Open Letter to Canadians: Why We Must Stop Pierre Poilievre from Becoming Prime Minister” features major signatories like Allison Russell, Dan Mangan, Raffi, Torquil Campbell (Stars), Haley Blais, Charlotte Cornfield and Damian Abraham (F—ed Up).
Also signing on was The Weather Station, who last week, upon returning home from a tour through the U.S., published an impassioned plea for Canadians to stay engaged in the election.
“Music comes from a place of deep love, and as musicians, we want to use the power of music to help bring our country together in this time of poly crises,” the letter reads.
Canadians are at a crossroads, the letter continued, stating that the “federal election on April 28th is possibly the most important in our country’s history.” It goes on to argue that Poilievre’s platform runs counter to “Canada’s core values” such as public services, climate action and inclusive democracy.
“His agenda echoes Donald Trump’s playbook: sowing division, empowering the wealthy, and weakening institutions that unite us,” it reads.
The letter highlights several parts of the Conservative campaign that are particularly concerning for musicians: Poilievre’s threats to public broadcaster CBC; his commitments to expanding fossil fuel production amidst the climate crisis; and rhetoric that is “fostering division instead of unity” when it comes to marginalized communities.
The letter calls for leaders to ensure that every Canadian has a safe, affordable home; to tackle the climate crisis; to tax corporate profits; and to support arts and culture in Canada through a 1% commitment of the federal budget to the arts.
Outside of its anti-Poilievre position, Music Votes Canada doesn’t explicitly endorse any particular party or candidate in the letter. Instead, it concludes by calling on voters to support candidates who are best positioned to defeat the Conservative Party, endorsing resources such as Cooperate for Canada and Lead Now, which provide candidate and riding guides.
One major Canadian star has come out with a strong endorsement of a specific candidate: Neil Young, who is putting his support behind Prime Minister Mark Carney’s Liberals in a letter titled “I’m With You, Mr. Carney.”
Though Young now has dual citizenship with the U.S >, as he writes on his website, “I am a Canadian and always will be.” He goes on to reminisce about his childhood in Ontario and Manitoba and express gratitude for the platform he has built to speak truth to power.
“Canada is facing threats to its very existence, incredibly from people we thought were our friends,” Young writes. “They want our resources, they want our land, they want our fisheries, they want our water, they want our Arctic, maybe they want our souls. I know the U.S. president could use a soul.”
Addressing Carney directly, he writes, “I believe you are the person our country needs to lead us through this crazy situation and bring us out the other side as a stronger, smarter, more resilient Canada, our core values of caring and fairness and generosity intact, along with our souls.”
Read more here. – RLD
Nigerian Music Executives Ikenna Nwagboso and Camillo Doregos Launch Hi-Way 89 Entertainment in Canada
There’s a new music company bridging Canada and Africa.
Hi-Way 89 Entertainment is a new Canadian music company headquartered between Toronto and Calgary, founded by two Nigerian-Canadian music executives — Ikenna Nwagboso and Camillo Doregos — who both have deep experience in breaking African artists on the international stage.
The new company will focus on providing artist development and label services, concentrating on artists from both Canada and Africa. Its first signing is Canadian pop/R&B singer Chrissy Spratt, who on Friday (April 25) released a new single on the label, “In Too Deep,” with distribution through Vydia/gamma.
“We are a Canadian company and, with the tremendous success we’ve had exporting African music globally, we want to do the same thing in Canada, working with Canadian artists and showing the world the gem that is Canada, and the amount of talent here,” Nwagboso said in a statement. “We understand what it takes to develop global superstars and we have the knowledge, access, resources, contacts, and partnerships to make that happen.”
Nwagboso and Doregos are now based in Toronto and Calgary, respectively. Nwagboso previously co-founded African music company emPawa Africa in 2018, serving as global head of label services and partnerships before stepping down in January. In that role, he oversaw the signing and development of artists including GuiltyBeatz, Joeboy, Fave, King Promise, Minz, Xenia Manasseh, Nandy, Tekno and Nezsa.
Nwagboso also led emPawa Africa’s flagship initiatives: the emPawa 100 and emPawa 30 campaigns, which developed 130 emerging artists from across the continent. Nwagboso is also a co-founder of Exodus Music Group, home to artists Geo Baddoo (U.K.), Nezsa (Canada/Nigeria) and Zubi (Nigeria).
Doregos, previously a manager for Mr Eazi, is the founder of DC Talent Agency, the management company behind Nigerian music stars Pheelz and Kah-Lo and South African amapiano duo TxC. He also operates a booking agency, DC Talent Agency, that has secured festival appearances, live shows and brand deals for artists including Rema, Wizkid, Davido and Moliy.
Hi-Way 89 aims to “cast a wide net with our signings,” the company said, but the initial focus will be on acts from Canada and Africa. In addition to Spratt, the first round of signings includes Nigerian artist Siraheem and South African DJ Chelsea Sloan.
The new label has high hopes for Spratt. The Ottawa artist has made a major splash on Instagram and TikTok, with an audience now numbering more than 5.5 million followers between the two platforms. There, she has grabbed attention with covers of songs ranging from R&B to Latin, with her versions of Afrobeats hits like Kizz Daniel’s “Cough (Odo)” and Ckay’s “Love Nwantiti” especially connecting with listeners in Nigeria and earning endorsements from top Nigerian artists.
Spratt is now concentrating on original music, and Hi-Way 89 plans to release her debut EP this summer. “In Too Deep” was produced by Grammy Award winner Daramola (Danny Ocean, Kapo), while the EP will feature such collaborators as Nonso Amadi, Tems’ “Higher” producer Tejiri, and Canadian songwriting team Coleman Hell & La+ch. – Kerry Doole
SGAE, the collective management organization in Spain, took in the most money in its history in 2024, 390 million euros, or $422 million based on the average 2024 Euro-dollar conversion rate, it announced. That’s up 41 million euros ($44.4 million), or 11.7%, from 2023. The organization distributed more than 349 million euros ($377.6 million) to rightsholders, up 6%, its second-highest distribution ever. It also lowered its administration fees, resulting in an increase in distributions of 6.7 million euros ($7.3 million).
Unsurprisingly, the fastest-growing category of revenue was digital, which came in at 60 million euros ($64.9 million), up 25% over 2023. Of that revenue, more than 55% came from streaming, while 43% came from audiovisual content.
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The biggest source of revenue was TV and radio, which reached 110 million euros ($119 million) in 2024, up 18.9% over the previous year. Some of that bump comes from private TV companies paying for previous uses of music.
Concert collections also grew, increasing 16.2% to 64.1 million euros ($69.4 million). Much of that money came from live pop music, which brought in 48.7 million euros ($52.7 million), up 7.4%. The biggest shows were performances by Karol G, Bruce Springsteen & the E Street Band, and Metallica.
Foreign revenue reached 35.2 million euros ($38.1 million), up 15.4%. The biggest source of that revenue was Europe, especially France and Italy, followed by Latin America, various Caribbean countries, the U.S., and Canada.
Revenue from private copying, the levies charged by collecting societies on blank memory and associated products, reached 16.2 million euros ($17.5 million). That represents a gain of 57.2% over regular collections in 2023, but a decrease of 38.1% once a special payment from 2023 is included. Mechanical rights revenue also climbed, by 11.8%, thanks to the vinyl boom, to 3.8 million euros ($4.1 million).
The European Commission said on Friday it will investigate Universal Music Group’s planned acquisition of Downtown Music Holdings, according to a statement.
The investigation will determine whether “the transaction threatens to significantly affect competition in certain markets of the music value chain, where both companies are active, in Austria and in the Netherlands,” which requested the probe, according to an announcement by the EC. UMG is legally registered in the Netherlands and its stock trades on the Euronext Amsterdam.
A UMG spokesperson said a statement that the company looks “forward to continuing to co-operate with the European Commission in the weeks ahead. We are confident that we will close this acquisition in the second half of the year, on its original timeline.”
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UMG, the world’s largest music company, announced plans late last year to acquire Downtown for $775 million. The deal would significantly expand UMG’s presence in the market catering to do-it-yourself artists, songwriters and indie labels.
New York-based Downtown is the owner of the direct-to-creator distributor CD Baby, and the direct-to-business technology and distribution platform FUGA, the administration business SongTrust, and royalty and financial services companies, including Curve.
The fast-growing sector of the music business serving artists and companies that want to maintain greater control of their works has seen a flurry of investment and acquisitions in recent years.
In addition to its bid for Downtown, UMG acquired a controlling stake in the indie label group [PIAS], an expansion of its 2022 investment in the London-based business.
IMPALA, the European association of independent music companies, which has been critical of UMG’s prior acquisitions, said it welcomed the EC’s investigation and hopes regulators will stop “UMG’s juggernaut strategy.”
“The acquisition would further entrench UMG’s position across European music markets, squeezing out competition, narrowing opportunities for independents and the artists they work with and allowing UMG to exercise more control over streaming services,” IMPALA said in a statement.
In a research note published this week, analysts at J.P. Morgan agreed the deal would increase UMG and Virgin Music’s reach, and said it would enhance UMG’s “support of independent music entrepreneurs … [and] double Downtown’s [earnings before interest, taxes, depreciation, and amortization] over 2-3 years.”
UMG’s deal must receive regulatory approval to proceed, and the European Commission said it has asked UMG to officially report the deal.
Vobile, which provides AI-powered digital content protection and transaction services for entertainment companies, sports leagues, record labels and publishers, completed its acquisition of audio content identification platform Pex for an undisclosed amount. The team at Pex joined Vobile as part of the deal.
Live Nation Entertainment has expanded in Japan by acquiring Hayashi International Promotions (HIP), a leading live music promoter for both domestic and international artists in the country. Through the deal, the companies hope to elevate J-pop artists on the global stage while allowing international artists to gain more traction in the country. “HIP has been at the heart of Japan’s live music scene for over 40 years, and our focus has always been on delivering incredible concerts for fans,” said Kaori Hayashi, CEO at Hayashi International Promotions, in a statement. “Partnering with Live Nation allows us to keep doing this with greater scale, giving Japanese artists the opportunity to perform to new audiences and strengthening Japan’s position as a must-visit destination for major acts.”
Warner Music Group (WMG) partnered with Annual Acharia, an entrepreneur and talent strategist who founded the multi-platform production and distribution company Desi Hits! — which helped introduce Western artists like Lady Gaga and Britney Spears to South Asian audiences — to launch 5 Junction, a joint-venture label focused on discovering and developing U.S.-based artists of South Asian heritage while furthering the success of WMG’s existing artists from South Asia and its diaspora. The new label will collaborate closely with WMG’s India team, Los Angeles-based Warner Records and Toronto-based 91 North Records (a joint-venture label between Warner Music India and Warner Music Canada).
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EMPIRE signed a multi-year partnership with Cambodian music company Baramey Production. The deal will provide Baramey’s current and future roster — including its biggest star, VannDa — with global distribution, A&R support and industry connections. The Baramey roster also includes YuuHai, Vanthan, Zuana and North. “This deal is a game-changer,” said Laura Mam, CEO of Baramey Production, in a statement. “Now, Cambodian music is able to have a presence on the world stage, and EMPIRE will help us build careers for artists who have dreams to reach the international stage.”
Fan engagement platform Sesh announced it has raised $7 million in funding to date, led by Miura Global with participation from angel investors in the music and tech industries. Sesh will use the money to expand the capabilities of the platform, onboard more artists and enhance its technology. Announced simultaneously was the launch of Sesh’s “Member Card,” which lets fans “register and seamlessly download a digital pass to their phone’s wallet,” allowing them to receive direct push notifications from their favorite artists. Sesh allows artists full ownership of fan data, including email, location, name, date of birth and engagement insights, letting them cultivate their fan bases without going through third-party platforms. The company currently works with more than 250 artists, including Yeri Mua, Anitta, Alleh & Yorghaki, Mau y Ricky, Lasso, Timø, Nathy Peluso and Zoe Gotusso.
Dutch event management platform Stager signed a partnership with Spotify that will enable all users of the platform to list artists’ upcoming events at their venues and festivals directly on those artists’ official Spotify pages. According to Stager, more than 21,000 artists played a show at a venue, club or festival using the platform last year.
UnitedMasters partnered with EVEN, a direct-to-fan sales platform. Under the deal, UnitedMasters’ Partner artists (and, soon, its SELECT artists) will skip the waitlist and enjoy immediate access to EVEN resources, including direct music sales, daily payments, fan data ownership, marketing support and more. According to the companies, UnitedMasters artists such as Raheem DeVaughn, Casey Veggies, Stocks and Serayah have already enjoyed success on EVEN.
WieRok Entertainment Group acquired Christian music label Amplo Records, which was originally established in partnership with WieRok founders Lance and Tammie Wieland and Christian music industry executives Marcus Rixon and Jay Speight. Through the acquisition, singer/songwriter Nathan Sheridan, songwriters Phoebe Scott and Kolby Koloff, and songwriters/producers Andrew Barlow and Cole Tague will come solely under WieRok. The company, which launched its flagship WieRok Records label in January, also announced its expansion into the general market by establishing Wie3 Records, which signed “popera” vocalist David Ask.
Manifest Financial, a new financial solutions platform co-founded by Michael Cavallaro and Manny Alvarez that serves creators and artists, launched a business-banking mobile app and struck partnerships with music distributor Too Lost and hoo.be, an invite-only link-in-bio tool for brands and creators. “Creators face unique challenges that don’t fit conventional banking categories. That’s why we built Manifest Financial, to bridge this gap and provide the tailored financial services that the creator economy desperately needs,” said Cavallaro in a statement. Through the deal with Manifest, Too Lost founder/CEO Gregory Hirschhorn says Too Lost artists will enjoy “seamless access to smarter business banking solutions, faster payments, and financial tools designed for their careers.”
Honduran artist Key-Key’s indie label Latin Music Group — where he serves as partner alongside CEO/co-founder Neil Levine — announced a global distribution deal with The Orchard. As part of his strategic partnership with Latin Music Group, Key-Key will “now have access to a dedicated team and the resources to push his career even further, with global distribution ensuring his music reaches new international audiences,” according to a press release. “This isn’t just about making music; it’s about building something meaningful and lasting, and I’m incredibly grateful for the opportunity to turn my passion into a global and lasting impact,” the “Tengo Un Plan” singer said in a statement. — Griselda Flores
ASM Global struck a deal with Virginia Commonwealth University (VCU) to assume the management and operation of special events at the school’s 7,637-seat Stuart C. Siegel Center. Under the agreement, ASM will work to attract outside events, including concerts, to the arena.
IBIZA, Spain — The annual dance industry conference IMS Ibiza began today (April 23) on its namesake island, with hundreds of people from around the sector gathering for three days of discussions, presentations, panels, music and more looking at the global electronic music scene and industry from all angles.
As is tradition, the Summit began with the presentation of the annual IMS Business Report, which tracks the key trends from the global business over the last 12 months. Marking its 11th edition this year, the report was authored by MIDiA Research’s Mark Mulligan and is available here.
Mulligan also presented the report to a packed room on Wednesday afternoon, giving context to the data and illustrating that while revenues may be lagging in clubs and festivals, electronic music culture is booming both on and offline. These are 11 key findings from the 2025 report.
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1) Streaming Is Way Up in the Global South
The report finds that while streaming revenue growth slowed to 6% in 2024, subscriber growth saw huge gains, with the overall streaming sector seeing a 12% growth in its subscriber base.
Incredibly, nearly four fifths of this growth came from Global South markets, an area the UN Trade and Development organization defines as comprised of Africa, Latin America and the Caribbean, Asia and Oceania. Mulligan noted that Global South statistic is especially crucial given that user growth will eventually give way to global cultural growth “as these users drive the rise of large local music scenes that will increasingly export their sounds to the West.”
The reports also found that Spotify stayed in the lead in terms of DSPs, maintaining its 32% market share and registering more than a quarter of a billion subscribers globally. The report notes that “YouTube Music was the only other global DSP to also enjoy strong growth in 2024, gaining to a 10% market share.
2) Electronic Music Is a Market Leader
The report notes that electronic music has the top or second highest count of Spotify followers in nine of the genre’s top 13 markets, compared to hip-hop, Latin and rock. And while Latin and hip-hop growth may be statistically stronger, the reach of these audiences, especially Latin, varies strongly by region, versus electronic music’s more global growth.
Additionally, the world’s top four electronic music markets — Germany, Australia, the U.S. and U.K. — all gained significant listener counts in 2024, although Mexico, the U.K. and Germany saw the highest growth, respectively. (Incredibly, electronic music was up 60% in Mexico.)
Meanwhile, electronic music consumption is considered endemic in The Netherlands and Australia, where the report found that the number of monthly electronic music listeners on Spotify is higher than the total population. (This is possible because individuals can consume more than one style of electronic music on the platform.)
3) Electronic Music Fans Over-Index For Time & Money Spent
Mulligan repeatedly emphasized the crucial nature and influence of IRL scenes, which dance music excels in cultivating and which many younger people are prioritizing over online existence.
“This idea of scenes is going to become more and more important,” he said, “because superstars are getting smaller and everything is fragmenting. It’s time to look simply beyond the stream counts, beyond the social numbers to measure the cultural impact, even though that’s nearly impossible to do. But that’s probably a good thing. If it’s not measurable, it’s harder for people to go and overtly commercialize it.”
He referred to culture as “the fuel in the engine,” saying that things like revenue, stream counts and social and followings “will come as a result of the culture. So the fact that the cultural indicators are beginning to really light up in 2024 points to a really strong few years coming up.”
4) Revenues in Ibiza Were Up, But Ticket Sales Were Slightly Down
The report notes that the average number of events per venue on the island “is on a steady, albeit modest decline and ticket volumes were down in 2024, with higher average ticket prices thereason that revenues were up once again. “You keep charging people more until they can’t afford it anymore” said Mulligan, “and there will come a point when people say ‘I literally can’t afford any more for this at the moment.’” This is especially true now, he noted, in a period of global economic uncertainty.
5) Afro House Continues to Rise
Mulligan reported that Afro-house “has absolutely rocketed” in the last year, while drum & bass is also in a “real era of resurgence.” A survey of the digital sample library Loopcloud indicates a large rise in samples of African music genres, suggesting the genre will continue growing.
6) Hard World = Hard Music
The Loopcloud survey also found a rise in harder electronic genres like hardcore and hard dance, while “softer” genres like ambient and chill out are going down and losing share. This is, Mulligan posted, is “because culture reflects the world around us. It’s a crappy world out there at the moment. There’s wars and famine and inequality, and I think that’s beginning to really come through in the music that people are making and the music that people are listening to.”
7) There’s Been a 45% Growth of Electronic Music Hashtags on TikTok
Amapiano and trance saw especially big growth on the platform. “Again,” Mulligan said, “there are all of these cultural indicators that are growing more strongly than the revenue indicators are.”
8) SoundCloud Also Remains a Strong Cultural Indicator
The platform saw 100% growth in uploads of UKG (UK garage) with jungle uploads also up 45%.”These tend to the genres that tend to be owned by Gen Z and even Gen Alpha,” said Mulligan. “SoundCloud has so many of these bootleg remakes … of course [the people who make them] can never get the rights cleared and put them onto Spotify, but a lot of this culture is happening online on places like SoundCloud.”
9) Music Catalog Investors Have a Growing Interest in Dance
“Mainly what happens is old white males invest in old white males, so you still see the Bob Dylans [of the world getting invested in], but we are beginning to see more and more of other genres,” Mulligan said of investor acquisitions of artist catalogs. The report states that the share of catalog deals for electronic artists doubled between 2020 and 2024, with recent notable examples including Kevin Saunderson, Tiga and deadmau5.
10) Dance Music’s Gender Divide Persists
In terms of the number of people producing music and playing events, Mulligan reported that “this is still a heavily male world,” although there’s also been a slight increase in the representation of female artists. This determination is based on a survey of data from AlphaTheta, where the registered userbase, the report says “points to the steady rise of female DJs, many of whom will be inspired by the growing share of top DJs that are now female.”
“We are beginning to see change,” Mulligan added in his presentation. “It’s not dramatic, but it’s good and steady progress.”
11) The Global Electronic Music Industry Was Valued at $12.9 Billion in 2024
This number includes live, merchandising, sponsorships, recorded music, publishing, music hardware and software, clubs, festivals and more. The number represents a 6% growth over 2024, which Mulligan noted “might not sound huge, but remember live music revenues — festivals and clubs — which is a really big part of the revenue mix, is beginning to slow, so that sort of drags down the overall numbers. But most importantly, the culture is absolutely booming. With 0.6 billion new social followers of electronic music followers in 2024 they’re the foundation for what’s set to be a really vibrant few years.”
France’s biggest pop star, now striking out on her own, continues to challenge the status quo and captivate audiences around the globe.
How do you reinvent yourself after establishing, in less than a decade, a place as one of the cornerstones of the French music scene — with over 6 billion streams and 24 diamond certifications (16 in France, 8 internationally)?
“I’ve already asked myself that question,” Aya Nakamura admits.
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“My answer is that when you’re an artist, you’re supposed to evolve. Otherwise, you stop living your music. At some point, you feel like you’re no longer truly yourself. I believe that as long as you embrace who you are, as long as you’re still living, still feeling emotions, you’ll have no problem channeling that energy back into your music… At least, when you’re passionate.”
At 29, the singer has already left an indelible mark on French pop. Her hits “Djadja” and “Pookie,” sung entirely in French, have travelled the globe — so much so that she’s become the obvious choice to represent francophone music at the upcoming Paris Olympic Games.
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“I wonder if I could have done the same thing had I been born 20 years earlier,” she reflects. “It definitely wouldn’t have been this easy… especially because there’s something new here — a Black woman wanting to sing in her own bold, unapologetic style, without waiting for anyone to open doors for her, and reaching her audience through different channels.”
Now fully independent, Aya Nakamura is turning the page and beginning a new chapter — one that kicks off with her first major signing.
The Beginnings
Born in Bamako, Mali, Aya arrived in France just a few months later. Coming from a family of griots — West African storytellers and musicians — she grew up in Aulnay-sous-Bois, in a household where music was already part of everyday life.
“It’s kind of special, because my mother was a singer and would’ve loved to have a career. Now, I’m doing it in her place — almost like a form of redemption for her. I want to go all the way, and I hope it can inspire other women to pursue their own dreams.”
Her real start came in 2014, when she posted her first track, “Karma,” on Facebook. A fan of the TV series Heroes, she took inspiration from the character Hiro Nakamura to create her stage name.
The turning point came in 2017 with her debut album Journal Intime, now certified platinum. Newly signed to Warner Music France at the time, Aya Nakamura laid the foundation for the signature sound that would come to define her. On the track “Oumou Sangaré,” she paid tribute to her Malian heritage — a connection she’s been feeling drawn to again.
“Lately, I’ve been thinking more and more about doing something like that again,” she says.
Olympic Recognition
Aya Nakamura’s international breakthrough came in 2018 with the release of “Djadja.” The track topped the French charts for two consecutive weeks and quickly crossed European borders. In the Netherlands, it made history: for the first time since Édith Piaf in 1961, a French-language song by a female artist reached No. 1 on the charts.
This meteoric success was cemented with the release of her second album, Nakamura, in November 2018. Fueled by diamond-certified singles like “Copines,” “La Dot” and “Pookie,” the album became a commercial phenomenon unlike anything seen before for a francophone artist. It went diamond in France with over 500,000 copies sold, matched by another half-million internationally. Today, it holds the record as the most streamed francophone album in Spotify history, with over 2 billion streams.
Her trajectory continued with two more albums, AYA and DNK, but it reached a symbolic high point on July 26, 2024, when she performed on the Pont des Arts during the opening ceremony of the Paris Olympic Games. Accompanied by musicians from the Garde Républicaine and the French Army Choir, the performance became the most-watched moment in French television history, drawing 31.4 million viewers.
“What can I say? People often call it ‘iconic.’ It took me six months to truly process what I’d done,” she admits. “In the moment, you’re just pushing forward, head down, working hard to deliver something you can be proud of. Then, when you step back and look at everything — the impact, the debates… it feels like a movie. In the end, I feel like I made it.”
In February 2025, just months after her global triumph, Aya surprised fans with “Chimiyé” — a single that marked a distinct shift in her discography. Collaborating with rapper Alpha Wann and the Don Dada team (JayJay, Selman, StillNas), she ventured into new sonic territory, blending R&B with elements of spoken word and rap.
“I gave myself the challenge of making something more rap-leaning — without actually being a rapper. That’s what pushed me out of my comfort zone,” she explains. “I like working with people who are a bit unexpected. Some of my producers don’t even usually listen to my music — and that keeps things fun. Without those collaborations, I would’ve never made tracks like ‘Djadja’ or ‘Pookie.’”
On Feb. 23, 2025, she broke yet another record: the “Djadja” video surpassed one billion views on YouTube, becoming only the fourth French-language song to reach that milestone — and the first by an African artist to do so.
Next stop, the Stade de France?
“Yes, but not just yet,” she smiles. “I still want to take my time. In France, it feels like the final step — and before I get there, I want to keep sharing other shows, other moments with my audience.”
Beyond Borders
How can one explain such a rare ability to transcend language barriers? Aya Nakamura pauses before answering.
“I didn’t realize right away that I had an international audience — it really happened gradually. People would tell me, ‘You’re being listened to all over the world,’ but it was through interactions with fans on social media and stumbling across videos that I began to understand the scale of it. I found fan accounts in Brazil, in Venezuela… I travel too, and I hear my music everywhere — in the U.S., in Thailand. But I don’t really create my music with a specific place in mind. I just try to offer something that feels real to me — and if it resonates worldwide, that’s a bonus.”
That global reach also shows in her collaborations. After teaming up with Colombian superstar Maluma for a “Djadja” remix in 2020, she joined forces with Nigerian sensation Ayra Starr for a reimagined version of her hit “Hypé” in March 2024 — a track that climbed to No. 17 on the U.K. charts, a rare feat for a song sung mostly in French.
“I think music is energy,” she says. “The songs that connect most are often the ones where I’ve poured the most of myself into them emotionally. People don’t just listen for the lyrics… It’s like when I used to listen to artists like Rihanna growing up, without understanding everything she was singing. What connects with people when they hear certain songs of mine is the energy in that moment — and also the blend of influences inside me that you can hear.”
That emotional authenticity, combined with her distinctive vocal style and a French language she molds into her own rhythm and expression, forms an instantly recognizable artistic identity.
“I don’t know if that’s what makes the songs universal,” she reflects, “but I think it’s the honesty I put into them, the constant search for something new. I’m not trying to ride the latest wave — I just want to offer something I’m 100% proud of, without making any artistic compromises. Maybe that’s why it speaks to people. I try to follow my instincts and creative desires, while keeping my standards high.”
From Music to Fashion
Aya Nakamura’s cultural influence now extends well beyond the realm of music. In February 2023, she was named global ambassador for Lancôme, marking her entry into the exclusive circle of luxury brand muses — a milestone that would open the door to a new world of opportunities.
On May 6, 2024, she received one of the most coveted invitations in fashion: the Met Gala in New York. With her appearance, she became only the sixth French musical artist to walk its legendary red carpet, following icons like Catherine Deneuve, Vanessa Paradis, Lou Doillon, Charlotte Gainsbourg and Carla Bruni.
Just weeks later, on June 23, 2024, Vogue editor-in-chief Anna Wintour personally selected her to perform her single “Fly” at the prestigious Vogue World Paris show, held in Place Vendôme. Dressed in a custom haute couture gown by Jean Paul Gaultier, Nakamura took part in a striking celebration of music and fashion.
“I really love fashion and the creative universe it represents,” she shares. “I’m enjoying getting deeper into it. I absolutely loved performing at Place Vendôme and being part of this blend of music and fashion. I felt completely at ease — and I found the entire production of the event to be incredibly high-quality.”
Independent Now
Alongside her growing institutional recognition, Aya Nakamura has taken control of her professional destiny. After overseeing her own artistic direction as early as “Djadja,” she took the defining step toward full independence by launching her own label.
“It’s a whole different thing,” she admits. “To be honest, I’ve always felt independent — especially when it comes to creative direction. I’m deeply involved in all the strategic decisions, from picking singles and setting release dates to choosing the visuals and producers I work with. Becoming independent has given me a whole new perspective on the business side. Now I can make all the decisions — and take full responsibility for them, whether they lead to success or not.”
“I’m still surrounded by a great team and I know when to let go,” she adds, “but mastering the entire process around the music, not just the creation part, is something I find truly exciting. It matters to me.”
Beyond her own career, Nakamura is also committed to supporting the next generation of artists.
“I’ve already signed someone — though no one knows yet,” she reveals with a smile. “His name is RnBoi. He’s young and just starting out, and it’s going really well. We met about six months ago, after I invited him to perform at my DVM Show. I took the leap — I think he has something special.”
Pop Star and Mother
Behind the icon is a young woman and a mother of two daughters, Aïcha and Ava, born in 2016 and 2022, respectively. Balancing an international career with motherhood is a daily challenge.
“To be totally honest, it’s a bit complicated with fame, but my balance comes from trying as much as possible to live like a normal person,” she shares. “For example, I go to the park with my kids, I cook for them — these moments are precious to me. It’s not always easy, and sometimes I try to be discreet to maintain a sense of normalcy. I’m really determined to preserve that freedom and have moments that I can live fully, away from the spotlight.”
Aya Nakamura
Billboard France