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All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
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2025 was a big year for viral products.
From the ever-popular Labubu to celeb-backed blushes and lip stains, products were constantly going viral on TikTok. With so much to sift through and so little time until the holidays, ShopBillboard is here to help.
To make your holiday shopping a little easier, we’ve compiled a list of some of our favorite viral products of 2025, all backed by musicians you know and love, including Harry Styles, Doja Cat, Beyonce, Lizzo, ENHYPEN and Rihanna. We’ve got all kinds of products on this list, including inventive tech, musician merch, hair tools, trendy makeup, athleisure and even an alarm clock.
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If you don’t see anything to your liking, ShopBillboard also has guides for affordable gifts for $10 or under, gifts for gamers and gifts for music lovers.
Dyson Airwrap™ Origin
$399.99
$549.99
27% off
A hair styling tool that uses air.
This viral multi-styler uses air, rather than heat, to style your hair, thus preventing damage. It’s has been used by Beyoncé, Lizzo, JISOO and other music artists and is designed for drying, smoothing, volumizing and more, whether you’re on stage or just getting ready for a night out. The styling tool is usually $500+, but the Dyson Airwrap Origin is currently on sale right now for just $399 at Amazon.
Samsung Galaxy Buds 3 Pro Wireless Bluetooth Earbuds
$159.99
$249.99
36% off
Wireless bluetooth earbuds in a silver case.
These Samsung earbuds went viral, thanks in part to K-Pop boy group ENHYPEN. The group is a longtime Samsung ambassador, and their earbuds of choice are the Samsung Galaxy Buds 3 Pro in Silver. Right now, the buds are 36% off, so if you want the same sound quality as your favorite idols, you’ll want to take advantage of this sale while it lasts.
Bella – Fits-anywhere Kitchenware: 6-qt. Slim Air Fryer – Blossom
A pink air fryer.
Air Fryers went viral in 2024 and into 2025 on TikTok because it’s infinitely speedier than using your oven. The tech has been hailed as a healthier alternative to deep frying because it utilizes air, rather than oil, to fry things to a crisp. While air fryers can be really expensive, this Bella Air Fryer is just $69.99, and is just as good as the pricey ones. It’s also super slim, meaning it’ll fit nicely into your kitchen without sacrificing space.
Hatch Restore 3 Sunrise Alarm Clock, Sound Machine, Smart Light (Cocoa) – White Noise, Screen-Free Sleep Routine
$139.99
$169.99
18% off
An alarm clock and sound machine.
Rihanna and Lizzo apparently use Hatch Restore’s Sunrise Alarm Clock, and it’s easy to see why. With both singers’ busy schedules, we’re sure this product offers them time to unwind and keep track of all life’s hectic moments. This viral alarm clock went viral on TikTok this year and acts as a sound machine, alarm clock and smart light that can all be controlled via Hatch Restore’s app. It’s a screen-free way to get the sleep you need and a warm wakeup too. The alarm clock is currently on sale for $139.99 on Amazon.
Anker Soundcore 2 Portable Bluetooth Speaker
$27.97
$44.99
38% off
A TikTok viral portable speaker.
Anker’s Soundcore 2 speaker is another TikTok viral product thanks to its exceptional sound quality. The speaker is available on Amazon for $27.97, 38% off its original price. The portable style is waterproof and features 12W power with enhanced bass thanks to dual neodymium drivers, giving you the best sound possible, all in a portable package. The speaker also comes in four other colors if the black model isn’t your thing.
Four Apple Air Tags
A pack of four Apple Air Tags.
Air Tags have always been popular. They’re a great way to keep track of your belongings, whether that be suitcases, handbags and even pets. You can now get a pack of four Apple AirTags for just $64.99. That’s four for the price of one at Best Buy. If you didn’t know, AirTags emit a secure, anonymous Bluetooth signal that is detected by nearby Apple devices in the Find My network.
ALTSON 60 LED Portable Selfie Light
A clip-on LED portable light.
Snapping a selfie can be tough, especially if you don’t have good lighting to work with. TikTok experts will know that the best way to get the content you need is by utilizing a portable light like this one from Amazon. The Altson LED Portable Selfie Light retails for $12.10 and can be clipped onto any device to offer you light. Snap onto your phone for a great selfie light or put it on your laptop to light up your Zoom calls. The possibilities are endless.
Pop Mart The Monsters (Labubu) Big Into Energy Vinyl Plush Blind Box V3
$37.35
$41.94
11% off
A Labubu blind box.
While the Labubu was around for some time, it didn’t make it big until way later in April of 2024 when K-Pop star Lisa from the ever-popular girl group BLACKPINK was with one of the fluffy collectibles fixed to her Louis Vuitton bag. Since Lisa’s introduction, stars like Rihanna, Dua Lipa, Kim Kardashian, Rosé, David Beckham, Lizzo, Madonna, BTS, Cher and Lady Gaga have all gotten in on the Labubu mania, affixing their blind box acquisitions to bags, keys and luggage. You can shop the viral sensation at Target and Walmart. The best part? This series is currently on sale.
K-Pop Demon Hunters Saja Boys Heartthrob Officially Licensed Sweatshirt
$35.67
$41.97
15% off
A sweatshirt featuring all the members of the Saja Boys on the front.
Another favorite is the Heartthrob Sweatshirt, equipped with a colorful neon graphic of the Saja Boys members Jinu, Abby, Mystery, Romance and Baby. This unisex sweatshirt comes in four different colorways and sizes ranging from small to XX large. The unisex Heartthrob Hoodie boasts the same graphics and sizing options but in five colorways. Each piece of merch is made of majority cotton, keeping the wearer nice and comfortable while streaming their fave fictional K-pop acts.
Sacheu Peel Off Lip Liner STAY-N in Shade P-INKED
A peel-off lip liner in a pinkish-brown hue.
The Sacheu Peel Off Lip Liner STAY-N went ultra-viral among musicians, especially Doja Cat, and we’re kind of obsessed. The lippie is currently available at Ulta Beauty for $14 and comes in nine shades. The “Woman” singer isn’t the only one obsessing over Sacheu’s peel-off product. Billie Eilish is also a fan of the stain (she also uses the shade P-INKED), along with non-musicians like Sofia Richie Grainge and Alix Earle.
Gap High Rise Knit Horseshoe Jeans
$35
$89.95
61% off
Barrel jeans in a dark wash.
Barrel jeans had a major moment in 2025. The unique silhouette has been seen on a ton of musicians this year, namely Jennifer Lopez, Jessica Simpson and Dove Cameron, among others. The style rose in popularity because of its interesting fit with a high waist and exaggerated wide legs. The resulting fit is baggy and slouchy, a desired effect for many, especially those looking to break away from the chains of skinny jeans. Our barrel jeans pick? These Gap High Rise Knit Horseshoe Jeans. They’re currently 61% off and give you the desired effect of barrel jeans without spending a fortune.
Medicube Collagen Overnight Wrapping Peel Off Facial Mask Pack
$14.32
$18.90
24% off
A collagen face mask that is peel off.
All of Medicube’s product line went extremely viral. The K-Beauty brand also boasts a big celeb following, namely K-Pop star Tzuyu from the girl group TWICE. That has got to explain her unreal skin. If you’re not a fan of K-Pop, that’s okay. A-listers like Hailey Bieber, Kylie Jenner have used the brand in the past, along with influencer Alix Earle, reality stars Khloé Kardashian and Kyle Richards and even the Duchess of Sussex Meghan Markle. Our favorite from the line is the Medicube’s Collagen Overnight Wrapping Peel-Off Facial Mask Pack, which is basically a one way ticket to glass skin. The mask is peel-off, creating a film on the skin that hydrates for up to eight hours after use.
Owala FreeSip Twist Insulated Stainless Steel Water Bottle with Straw
$23.99
$29.99
20% off
A cherry red Owala water bottle.
Owala’s water bottles are already a viral moment. The brand is used by the likes of musicians like Hilary Duff and about a million folks on TikTok. The latest Owala craze however, is the brand’s Black Cherry colorway, a deep, rich red that resembles a juicy cherry. The colorway is available right now on Amazon in Owala’s FreeSip style. The best part? The popular style is on sale for $23.99, so you won’t have to spend a pretty penny to snag the on-trend bottle.
Sacheu Stainless Steel Non-Porous Gua Sha
A stainless steel gua sha.
Sacheu’s Stainless Steel Gua Sha retails for $32 at Ulta Beauty, and it’s an item we can foresee being used in your beauty routine for years to come. Justin Bieber uses a gua sha to keep himself looking good, and so does his wife, Hailey. In general, gua sha tools are used to massage the body in tandem with an oil or moisturizer, promoting blood circulation and lymphatic drainage. Lymphatic drainage is just a fancy way of saying you’re moving extra fluid from a swollen area into an area where the lymph nodes will work to drain said fluid. The emphasis on stainless steel is because it is non-porous, meaning it won’t harbor bacteria or moisture like plastic would.
KPop Demon Hunters HUNTR/X Officially Licensed T-Shirt
$16.99
$19.99
15% off
A T-shirt featuring all of the HUNTR/X members on the front.
Just like the Saja Boys, HUNTR/X also made it big this year with the viral sensation that was, and is, KPop Demon Hunters. We’ve included this tee featuring all the HUNTR/X members, from Mira and Zoey to Rumi, accompanied by flashy graphics. The tee is currently just $16.99 on Amazon and comes in a slew of sizes for men, women and little ones.
Paris Hilton Handheld Milk Frother Set, 2-Pack, Includes Pink & Brushed Gold Frothers
Paris Hilton’s milk frother.
Paris Hilton launched a range of kitchen tools with Walmart. Her most viral product? A handled milk frother. The tool, even without the Hilton name attached to it, is extremely viral on TikTok. It easily froths any liquid up with the click of a button, great for making cream tops on your daily matcha or latte. You can get in on the viral trend by shopping for a two-pack of Hilton’s frothers for just $14.97. That’s roughly $7.48 per frother, a steal if you ask us.
Kelly & Katie Gem Mary Jane Flat
$49.99
$70
29% off
Mesh flats with polka dots.
Another trending item that we’ve seen just about everywhere this year was the mesh flat. The style usually consists of sheer mesh paneling, acting as a sort of peekaboo effect. Ballet flats in general have had a major moment this year, with adopters like Jennifer Lopez, the Olsen twins, Sofia Richie Grainge and Jennifer Lawrence styling the flats. If you want to follow in the footsteps of your faves, literally, you can shop these Kelly & Katie Gem Mary Jane Flats at DSW for just $49.99. The style is black with see-through paneling and white polka-dotted accents throughout.
Rhode Pocket Blush Buildable Hydrating Cream Blush
A stick blush by Hailey Bieber.
Rhode launched in Sephora this year, giving fans and followers of model Hailey Bieber even more opportunities to shop the star’s line. While the brand, in general, has been well-received by musicians like Ariana Grande and Tate McRae, the brand’s Pocket Blush is a particular stand-out. The product currently retails for $25 at Sephora and comes in 10 different shades, although the fan-fave is Toasted Teddy. The blush is a creamy and blendable stick formula with a medium to buildable coverage.
Lululemon Align™ High-Rise Short 6″
High-waisted shorts.
Lululemon is always going viral for its athleisure products. Harry Styles, Kelsea Ballerini, Hilary Duff, Olivia Rodrigo and Addison Rae are all avid wearers of the brand’s athletic styles. While all of Lululemon’s products are pretty great, their viral hit has to be the Align High-Rise Short in the Berry Rumble colorway for $64. The high-waisted short has a six-inch inseam and are made of an ultra-stretchy material with minimal seams that let you get active without feeling discomfort. Sizing is available from 0 to 20. If the viral berry hue isn’t your thing, the Align shorts come in 12 other hues.
Summer Fridays Tinted Lip Butter Balm
A tinted lip balm.
Summer Fridays’ Tinted Lip Butter Balm was crazy popular in 2025. You couldn’t scroll TikTok without seeing it in someone’s “monthly favorites” or a “get ready with me.” The tinted balm is available to shop on Amazon for just $24. It strikes the perfect balance between hydrating and pigmented, giving the lips a subtle tint and a juicy shine. If that didn’t sell you, the balm has a few famous fans including Kim Kardashian, Jessica Alba and even Jeremy Allen White.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
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Owala is always at the scene of a viral moment. The brand’s bottles are a hot product, especially as we get into the holiday gifting season.
The brand is just one of many popular drinkware brands capitalizing off of viral marketing and TikTok fame from Stanley and Hydro Flask to Bink. Owala boasts a ton of fans on TikTok including a few famous musicians like Hilary Duff and even BLACKPINK’s Rose.
Owala’s most popular silhouettes are the FreeSip, an insulated bottle with a straw and a chug lid design that allows users to either sip through the straw or take a larger drink directly from the spout. While the design is a popular draw, the brand finds its most success through its offered colorways, of which there are a ton.
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The most popular of the bunch as of late? Black Cherry colorway, a deep, rich red that resembles a juicy cherry just plucked from a bushel. The colorway, in their popular FreeSip Twist model, is available on Amazon and the best part? It’s currently on sale for just $23.99, so you won’t have to spend a pretty penny to snag the on-trend bottle.
Owala FreeSip Twist Insulated Stainless Steel Water Bottle with Straw
$23.99
$29.99
20% off
A cherry red Owala FreeSip Twist water bottle.
If you don’t think the hype for this colorway is real, just look at TikTok. The search for “Black Cherry Owala” on the app has thousands of videos being posted every day. One user commented, “Okay, this convinced me…I think black cherry needs to be my first Owala,” while another raved, “I’ve never been a Stanley or Owala girly, I just drink water bottles lol but I HAD to buy this one. LOVE the color.”
While the color is cute, Owala bottles are also raved about for their durability and insulation properties that keep 24oz of cold drinks cool and hot drinks hot for hours at a time. The FreeSip is also leak-proof, so it can withstand a tumble without spilling a single drop. Great to take on the go or use at home, this bottle is definitely one you’ll be seeing on Christmas lists this year. If you’re not a fan of the Twist model, the brand’s Amazon storefront also carries the regular FreeSip model in Black Cherry as well for $29.94.
Owala FreeSip Insulated Stainless Steel Water Bottle with Straw, BPA-Free Sports Water Bottle, Great for Travel, 24 Oz, Black Cherry
A FreeSip Owala in Black Cherry.
The FreeSip is in high-demand, especially as people go searching for it to gift to that special someone this holiday season. The price on the best-seller is usually $30 and sometimes even more if it’s an in-demand colorway. You’ll want to snag the bottle at this price while it lasts, because it’ll be gone if you wait too long. Just trust us.
‘Wicked’ FreeSip Insulated Stainless Steel Water Bottle with Straw 32oz
A Wicked-themed Owala FreeSip bottle.
If you really want to get into the Owala mania, the brand just launched a Wicked: For Good collaboration in pink and green, naturally. Both themed bottles are available for preorder now on Owala’s Amazon storefront and retail for $39.99.
If not for TikTok, Connie Francis‘ 1962 tinkly organ bop “Pretty Little Baby” may have been forever obscure. It was never a hit, and Francis, reached by phone at her Parkland, Fla., home, barely remembers recording it. “I had to listen to it to identify it,” admits the 87-year-old pop legend, who became the first woman to top the Billboard Hot 100 as a solo act in July 1960 with “Everybody’s Somebody’s Fool,” one of her three Hot 100 No. 1s.
“Then, of course, I recognized the fact that I had done it in seven languages.”
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A friend recently informed Francis that “Pretty Little Baby” had turned up on TikTok as a “viral hit,” an upbeat soundtrack for people (including Kylie Jenner and Kim Kardashian) showing off babies, puppies, kittens and — befitting the lyric “you can ask the flowers” — flowers. Francis responded: “What’s that?” In a sense, TikTok is just a technological update of American Bandstand in the ’60s, when Dick Clark’s TV countdown regularly drew 8 million viewers and automatically turned songs into hits. “Without Dick Clark, there would have been no Connie Francis,” Francis says.
“Pretty Little Baby” was one of 40 songs Francis recorded during several recording sessions over four days in August 1961, according to her 2017 autobiography Among My Souvenirs: The Real Story Vol. 1. The track landed on her Connie Francis Sings Second Hand Love & Other Hits album.
On April 10, “Pretty Little Baby” was streaming 17,000 times per week in the U.S.; a month later, it was streaming 2.4 million times, an increase of more than 7,000%. The track has 10 billion TikTok views, hitting No. 1 on the app’s Viral 50 and Top 50 charts, and recently crossed over to streaming success, with 14 million global streams, landing at No. 67 on Spotify’s Global Top 100. Francis’ label, Universal Music, recently reissued the versions Francis had sung in Swedish, Japanese and other languages in 1962, when her label, MGM, hoped to score hits in regions outside the U.S.
Francis, who told Facebook followers in March she is awaiting stem cell therapy to treat a “troublesome painful hip,” discussed “Pretty Little Baby,” “Who’s Sorry Now,” Just In Time (the hit Broadway musical about her late onetime boyfriend Bobby Darin) and the domineering nature of her late Svengali father, George Franconero Sr. Of her newfound virality, she tells Billboard: “I’m getting calls from everywhere: ‘You’re a TikTok phenomenon.’”
Did the memory of recording “Pretty Little Baby” come back to you when you recently listened to the song?
Yes. I remembered after I heard it. It’s just a blessing to know that kindergarten kids know me and my music now. It’s really thrilling.
That song was on Connie Francis Sings Second Hand Love & Other Hits. Phil Spector co-wrote the title track.
Yes, it was Phil Spector’s first top 10 record.
What do you remember about working with him?
I didn’t work with him on it. He wasn’t even at the session.
Since you posted “What’s that?” on Facebook, have you learned about viral hits and TikTok?
Yes. [Laughs.] Now I know.
Have you seen Just In Time, in which Gracie Lawrence plays you on stage?
I’m planning on going to see it.
Lawrence told an interviewer at Nylon that the most difficult song of yours to sing is “Who’s Sorry Now,” from 1958. She said: “The balance of singing emotionally, going through the heartbreak she experiences every night, while also wanting to deliver a pitch-perfect performance is a really challenging task. It’s one I assume Connie herself was navigating while performing the song as well at the pinnacle of her career, and she’s just been put through the ringer emotionally behind the scenes. I think about that a lot.” Does that resonate with you?
Yes. It does resonate with me.
How did you get through that emotion when recording it?
I didn’t want to record the song. My father insisted that I record “Who’s Sorry Now.” I did three other songs at the session first, in the hopes of not being able to get to “Who’s Sorry Now” in the four-hour time allotted to me. I had 16 minutes left in the session and I said, “That’s a wrap, fellas, there’s no time for ‘Who’s Sorry Now.’” My father said, “If I have to nail you to that microphone, you’re going to do at least one take of ‘Who’s Sorry Now.’” So that’s what I did — one take of “Who’s Sorry Now.” And I didn’t try to imitate anybody else, as I always had on my recordings. By the time I was 14, I did demonstration records, and a publisher would say, “Connie, give us some of that great Patti Page sound, give me some of that great Kay Starr sound, give me some of that great Teresa Brewer sound.” I didn’t have a style of my own yet. But on “Who’s Sorry Now,” I was so turned off on the song that I didn’t try to imitate anybody else. I just sounded like myself for the first time. And it was a hit.
So not only was that a breakthrough on the charts, it was a breakthrough for you creatively.
Yes, it was.
You described in your book the “arduous work” to drive between radio stations and record hops in different cities, “from one dreary, depressing $3 or $4 a day hotel room to the next.” When did that dreary, depressing part of your career come to an end?
It came to an end with “Who’s Sorry Now.” I didn’t have to worry about staying in $4-a-night hotels.
You wrote in your book: “Bobby wasn’t merely a person, he was an experience.” If an actor and actress were to reach out for suggestions on how to play both you and Mr. Darin, what advice would you give them?
Well, Bobby was very cool. And I was very naive. When he said, “I dig,” I said, “You do? For what sort of company? Oil?”
What plans do you have to promote “Pretty Little Baby”? Interviews? Appearances?
I don’t feel like going on the road.
TV shows?
Yes, I’ll do TV.
What do you miss about the music business?
I miss the stage.
Is there ever an opportunity for you to perform again?
Those days are over. That ship has sailed.
For health reasons? Or too difficult logistically?
For a variety of reasons. It’s too much work.
Anything else you want to say to your new “Pretty Little Baby” fans?
I want to thank everybody. It gives me a new lease on life.
It’s well established that a song which becomes popular on TikTok often becomes popular on streaming services soon after. The platform aims to quantify this effect in its second annual Music Impact Report, released on Thursday (Feb. 13): On average, “an artist can expect an 11% increase in on-demand music streaming over the course of the three days following a peak in TikTok total views.”
TikTok commissioned the latest report, and it hits the same themes as its predecessor, repeatedly emphasizing the extent to which music fans on the platform are more engaged than average listeners, and thus more supportive of the larger music ecosystem. (Luminate conducted the analysis.)
“TikTok’s role as a driver of music discovery and artist success is already well known,” Ole Obermann, global head of music business development at TikTok, said in a statement. “However, Luminate’s report goes even further in laying out the many ways in which TikTok and its community of highly-engaged and high-spending music fans are proven to drive incremental revenues, chart success, and added value to artists and the music industry.”
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The study finds that 40% of U.S. TikTok users “listen to a new album on release week — a rate that is 27% higher than that of the average U.S. music listener.” And they are more likely to seek out additional information about musicians they like: “50% of U.S. TikTok users say they enjoy watching videos about music artists, such as interviews and behind-the-scenes content — 47% higher than the average U.S. social and [short-form video] user.”
The report also finds that American TikTok users are more willing to shell out for music (“spending 46% more money on [it] each month than the average U.S. music listener”), live experiences (52%), and artist merch (62%).
On top of that, they like to watch the charts — and try to influence them. “TikTok users are 40% more likely to make music purchases with the specific goal of boosting an artist’s chart position compared to the average consumer who makes music purchases,” according to the report.
In 2024, TikTok went wide with the “add to music app,” which allows users to quickly save music they find on the platform to their streaming service of choice. The latest report indicates that users have saved more than 1 billion songs to their streaming service of choice, though it’s hard to make much of this number without any additional context, as TikTok has a large user base.
The report also serves up two case studies that suggest a strong correlation between TikTok views and saves (for Sabrina Carpenter the week she released Short n’ Sweet) and between saves and streams (for Korn’s catalog). But the overall impact of the feature on the interplay between TikTok and streaming services remains unclear.
In his statement, Obermann said the “add to music app” “is already positively influencing artist success and chart placements, and the most exciting thing is that we are just getting started.”
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Gifting season is here! Nothing beats the feeling of seeing someone light up as they open a gift they’ve been wishing for, but if you need help finding that perfect, joy-enducing gift, turn to Walmart.
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The retail giant launched a Holiday Gift HQ to ease some of your holiday shopping anxiety. Not sure where to start? Go for something viral.
Viral gifts have been vetted by thousands (sometimes millions) of shoppers, and they cover all kinds of gifting categories — unique gifts, sentimental gifts, Secret Santa gifts, White Elephant gifts, last-minute gifts, stocking stuffers, gift ideas under $50 and gifts that are worth the splurge.
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With that in mind, the more viral a product, the harder it might be to find. Luckily, Walmart has a huge selection of the hottest electronics, toys, beauty, fashion, cooking, fitness and entertainment gifts from tons of top brands including Sony, HP, Blackstone, LG, Microsoft, Owala, NordicTrack, Wilson, Samsung, PlayStation, Beats, Reebok, Crocs, Skechers, Coach, Marc Jacobs, Giorgio Armani and Dry Bar, along with Walmart-exclusive brands such as Joyspun, No Boundaries, Time & Tru, Beautiful by Drew, BH&G, Mainstays, Pioneer Woman, Scoop, Free Assembly and NOBO, plus celebrity brands from Jessica Simpson, Paris Hilton and more.
Below, find a collection of 20 viral holiday gift options that you can snag at Walmart.
Walmart
BrightSide Mushroom Confetti Lamp
The mushroom aesthetic has officially taken over the internet, and this portable lamp is a cool way to shop the trend. The Bright Side Mushroom Lamp features a confetti glass swirl pattern; it measures six inches and is battery operated.
Walmart
Geek Chef Mini Portable Movie Projector
$75.99
$235.99
68% off
Movie night, without the heavy equipment. Portable projectors have been popping up all over social media and after experiencing a surge in 2020, movie projectors are back on the trending list. The Geek Chef Mini Projector lets you stream movies and more on an up to 130-foot screen. The projector features 720p resolution and supports full HD 4K video.
Walmart
Razer Seiren Mini USB Ultra Compact Condenser Microphone for Streaming and Gaming on PC
$39.98
$44.98
11% off
A gift for gamers that won’t break the bank! The Razer Seiren Mini is a compact condenser mic for PC gaming and other activities.
Walmart
Beats Pill Wireless Bluetooth Speaker
$129.95
$149.95
13% off
Say hello to the new and improved Beats Pill. After dominating the soundscape in the 2010s, Beats Pill is back — and lighter than its predecessor, with upgraded technology producing more powerful and precise sound.
Walmart
FOREO BEAR Facial Toning Device Fuchsia
$213
$329
35% off
Shopping for a viral beauty gift? FOREO’s viral BEAR Facial Toner is $116 off for Black Friday. The microcurrent device helps cleanse, tone and refresh the skin.
Walmart
Naipo Shiatsu Back and Neck Massager
$24.59
$69.99
65% off
Viral neck massagers could end up being one of the most popular gifts of 2024. There are tons of video reviews and internet forums showing just how well they work for relieving back, neck and shoulder pain.
Walmart
JLab Go Air Pop Extra Bass Earbuds
JLab’s viral Go Air Pop Earbuds feature up to 8 hours of playtime (over 32 hours in the charging case).
Walmart
Samsung 49-Inch UHD Class Odyssey OLED G95SC DQHD 240Hz Curved Smart Gaming Monitor
$1.091.75
$1,799.99
100% off
Samsung’s Odyssey is a splurge-worthy monitor for the ultimate gaming setup. Save $700 off the 49-inch Class OLED Odyssey featuring Dual QHD resolution.
Walmart
PlayStation Portal
The power of a PlayStation, in the palm of your hand. PlayStation Portal has a full HD screen with 1080p resolution, and it’s compatible with PS5 and PS4 games.
Walmart
QFX TMS-1560 15-Inch Portable Bluetooth Rechargeable Party Speaker
$69
$129.88
47% off
The internet has seen its share of viral, karaoke moments this year, and they usually involve a huge, portable speaker like this one from QFX. The 15-inch karaoke speaker offers up to five hours of playtime, 90 watts of power, Bluetooth 5.3 and LED lighting. The speaker also features a remote control, an AC/DC Power adapter, a top handle and wheels for portability (it weighs 14 pounds).
Walmart
Nespresso Vertuo Pop by De’Longhi Coffee and Espresso Maker with Coffee Tasting Set
Single-cup coffee makers are still going viral! Nespresso’s one-touch, Vertuo Pop Coffee and Espresso Maker can make coffee beverages of different sizes, including 5-, 8- and 12-ounce java. The Nespresso Vertuo Pop comes with a 12-capsule sample pack and a $10 coupon for your next purchase.
Walmart
Owala FreeSip 9 oz Blue Insulated Stainless Steel Water Bottle with Straw Lid
The gift of hydration! Tumbler cups have been everywhere lately. If you know someone whose into fitness, Odwala’s FreeShip is great for hydrating on the go. Walmart also carries Stanley and Ozark Trail tumblers.
Walmart
Keurig SimpleCafé Essentials Frother
Coffee frothers are just as trendy as coffee makers, and much more affordable. The Keurig SimpleCafé Essentials Frother lets you whip up “café-style” lattes, mochas, cappuccinos, hot chocolate and other drinks.
Walmart
Ninja SLUSHI 3-in-1 72 oz. Professional Frozen Drink Maker
Who says you can’t have slushies all year long? The Ninja Slushi makes the perfect party guest. This iceless slushie maker uses special technology to make frozen drinks, coffee, juice, chocolate milk and other beverages.
Walmart
Frigidaire Gallery 33 lbs. Touchscreen Nugget Ice Maker
Feeling icy? Gift someone with a Frigidare Ice Maker. It produces up to 33 pounds per day of cubed, crushed and chewable ice nuggets.
Walmart
Beautiful 22-Piece Cookware Set
$98
$199
51% off
Cozy season equals home-cooked meals. This Beautiful nonstick cookware set features the same, sleek design as another viral cookware brand — but at half the price. The 22-piece set includes frying pans, sauce pans, sauté pans, a casserole dish, a baking tray and cooking utensils.
Walmart
Bossdan Cordless Vacuum, Lightweight Stick Vacuum Cleaner for Hardwood Floor, Quiet, Blue
$65.19
$148.99
56% off
Stick vacuums have replaced traditional bag vacuums on the list of viral cleaning products. This Bossdan Cordless Vacuum is a lightweight stick vacuum with a 4-in-1 roller brush that’s equipped with an LED light, and the battery lasts for more than 35 minutes at a time.
Walmart
Birdfy Gooseneck Phone Stand for Bed Lazy Bracket, Mount for Filming with Wireless Remote, Photo Kit
$9.96
$19.92
50% off
Phone gadgets are super viral right now. Because we all know someone who’s glued to their phone, this is a gift they’ll actually use. The gooseneck phone stand lets you scroll, make calls, watch video and more without putting pressure on your hands and wrists — plus, it has two remote controls.
Walmart
Skin Gym Pink Cryocool Holiday Facial Gift Set
Skincare is trendier than ever, so if you’re interested in an affordable gift option, you can’t go wrong with an ice roller. The frosty device is an easy way to reduce puffiness, sooth inflammation and promote healthier looking skin. The Skin Gym Pink Cryocool Holiday Facial Gift Set includes a Pink Cool CryoGel Ice Roller and Eye Fit Eye Serum made with skin-brightening niacinamide and extracts of strawberry, raspberry, blueberry, and blackberry.
Walmart
Dyson Airwrap Origin Multi-Styler Long | Nickel/Copper | Refurbished
$219.99
$349.99
37% off
From Airwrap to Airstrait, some of the most viral hair tools on the web have been made by Dyson. The Airwrap, Dyson’s game-changing all-in-one hair tool, curls, waves, smooths and dries without heat damage. The Aiwrap retails for $600, but you can save $130 off a restored Airwrap at Walmart.
Walmart’s Black Friday Sale ends on Sunday (Nov. 17), but there are a couple more chances to score mega-deals as the next Black Friday sale launches on Nov. 25 at 12 p.m. ET for Walmart+ and 5 p.m. for everyone else. Want to shop early? Subscribe to Walmart+ for just $49 (50% off for a limited time) and enjoy special access to Black Friday and Cyber Monday deals. Walmart’s Cyber Monday sale happens on Dec. 1.
Whether you’re an early bird or last-minute shopper, Walmart is you’re one-stop-shop for holiday gifts, holiday decorations and other seasonal supplies. For more gifting options, be sure to read up on the best Black Friday tech deals and 10 gifts that you can only get at Walmart.
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Source: Bernard Smalls / @PhotosByBeanz
Move over Master P, DJ Khaled might be the new Ice Cream Man. He has a refrigerator entirely dedicated to the frozen dessert.
As spotted on Page Six the producer recently went viral but not anything related to his business ventures. This week he shared some footage of him with his family while at his Miami mansion. His first born son Asahd Tuck Khaled asked for a treat thus the We The Best founder took him straight to the refrigerator. Upon opening the door a collection of different ice cream products ranging from sandwiches, cones, cookies, bars and several variations in boxes were unveiled. So much so it can only be compared the selection at a small to medium sized supermarket.
“Wow. Asahd which ice cream should I get?” DJ Khaled asked his son jokingly as he panned at the almost 70 options. “This right here is what I want.” He then spots the Oreo Ice Cream cones on the door panel (he takes two for personal by the way). Out of nowhere an unidentified hand comes into the picture and provides him a box of assorted FatBoy Ice Cream sandwiches to which he gives a look to but it is unclear whether or not he tripled up.
Naturally his snack inventory picked up traction on social media leaving many in shock on how good he has it. “Bro got a whole ice cream truck in there” one user wrote on X, formerly Twitter. Another said “When I die, I want to be reincarnated as DJ Khaled so I can enjoy this insane ice cream fridge (I have no idea how reincarnation works). A third fan wrote “I hate to see Dj Khaled living my dream.”
You can see DJ Khaled’s ice cream fridge below.
Thirteen years ago, the then-unknown teenager Rebecca Black posted her song “Friday” to YouTube, hoping to spark her music career. We all remember what happened next. The song, which amassed 171M views and 881K comments on YouTube to date, was pushed up the Billboard charts, peaking at No. 58 on the Hot 100. “Friday” was a true cultural phenomenon — but only because it was a laughingstock.
“I became unbelievably depressed,” Black said of the song’s meme-ification — and the cyberbullying that came with it — on Good Morning America in 2022. “And [I felt] trapped in this body of what the world would see me as forever. I hadn’t even finished growing.”
Many music makers dream of waking up one morning and realizing a song of theirs has gone viral overnight. But, as Black’s experience shows, not all virality is created equal. At best, it can bring a Hot 100 hit, radio play and a slew of new, lifelong fans. At worst, it can be the artists’ worst nightmare.
Trending on Billboard
One such worst-case scenario recently took place with Gigi D’Agostino’s 1999 Italo dance track “L’amour Toujours,” which was recently co-opted by the German far-right. In a popular video posted to social media, a group of young men sang the song outside a bar on the German island Sylt, replacing the original lyrics with a Neo-Nazi slogan that translates roughly to “Germany to the Germans, out with the foreigners.” As they chanted the xenophobic lyric, one of the men raised his arm in a Nazi-like salute. Another put two fingers to his upper lip in a seeming allusion to Adolf Hitler’s characteristic mustache.
After that, several events in Germany, including Oktoberfest in Munich, looked into banning the song, and D’Agostino replied to an inquiry from German newspaper Der Spiegel with a written statement, claiming that he had no idea what had happened.
Granted, the circumstances of virality are rarely that bad, but songs commonly end up on an “unintended side of TikTok,” as Sam Saideman, CEO/co-founder of management and digital market firm Innovo, puts it. “We try to educate our partners that sometimes you cannot control what uses of your song [are] on the internet.” While Innovo “may plan a campaign to [pay creators to] use the song in get-ready-with-me makeup videos,” he explains, another user’s totally different kind of video using the song could become far more popular than the originally planned use, pushing the campaign organically onto another part of the platform and away from its target audience.
For example, Twitter and TikTok users twisted “Cellophane,” FKA Twigs’ heartbreaking 2019 ballad about unrequited love, into a meme beginning in early 2022. Oftentimes, videos using the song pair Twigs’ voice with creators that are acting melodramatic about things that are clearly no big deal. Even worse, one popular version of the audio replaces Twigs’ voice with Miss Piggy’s (yes, the Muppet character).
“Digital marketers are able to boost certain narratives they support,” says Connor Lawrence, chief marketing officer of Indify, an angel investing platform that helps indie artists navigate virality. “It happens a lot — marketers boosting a narrative that is most favorable to the artist’s vision to hopefully steer it.” Saideman says he likes to keep a “reactionary budget” on hand during his song campaigns in case they need to try to course-correct a song that is headed in the wrong direction.
But digital marketing teams can’t do much to fix another bad type of song virality: when songs blow up before the artist is ready. “I am actively hoping that my baby artist does not go viral right now,” says one manager who wished to remain anonymous to protect their client’s identity. “They need to find their sound first.” Omid Noori, president/co-founder of management company and digital marketing agency ATG Group, adds, “It’s a real challenge when someone goes viral for something when they aren’t ready to capitalize on it, or even worse, the song that took off sounds nothing like anything you want to make again.”
Ella Jane, an indie-pop artist who went viral in 2020 for making a video that explained the lyrics to her song “Nothing Else I Could Do,” says that going viral early in her artistic career had positive and negative effects. She signed a deal with Fader Label and boosted her following, but she’s also still dealing with the downsides four years later. “I’m grateful for it, but I think because my first taste of having a successful song was inextricable from TikTok, it has cast a shadow on my trajectory in some ways,” she says.
Over her next releases, Jane says she chased the algorithm, like many of her peers who experienced TikTok hits early in their careers, trying out lots of different video gimmicks to hook listeners. “It doesn’t reflect who I am as an artist now,” she says. “That feeling is addicting, and you feel like you’re withdrawing from it when your videos don’t hit. It can leave artists at a point where they’re obsessed with metrics.” This obsession has been reinforced by some record labels who use metrics as the only deciding factor in whether or not to sign a new artist.
“This is no different than hitting the lottery,” Noori says. “Imagine you get the $100 million jackpot on your first try… It makes artists feel like failures before they even really get started.”
As artists are increasingly instructed by well-meaning members of their team to make as many TikToks as possible, some have turned to sharing teasers of unfinished songs as a form of content — which have occasionally gone viral unintentionally, despite not even being fully written and recorded. That’s what happened to songs by Good Neighbours, Leith Ross, Katie Gregson MacLeod and Lizzy McAlpine, leading many of them to rush to finish recordings so they could capitalize on their spotlight before it faded.
“People put a lot of pressure on the recorded version,” says Gregson MacLeod, whose acoustic piano version of her song “Complex” went viral before she had recorded the official master. “If it is not exactly like the sound that went viral, if you don’t sing the words in the exact same way or use the exact same key, sometimes people decide, ‘We’re not having it.’” While she says she was ultimately happy with how it all turned out, not everyone is so lucky. Within two weeks of the song’s virality, she rushed to release a “demo” version to match the rawness of her original video, as well as a produced version, earning her a combined 43 million plays on Spotify alone.
McAlpine, however, decided to run away from her unfinished viral song. After posting a popular video of herself playing a half-written song, she told her fans in a TikTok video, “I’m not releasing that song ever because I don’t like it. It doesn’t feel genuine. It never felt genuine. I wrote it for fun. It wasn’t something I was ever going to release, or even going to finish… That is not who I am as an artist; in fact, I think I’m the opposite… I’m not concerned with overnight success. I’m not chasing that… I want to build a long-lasting career.”
Noori says TikTok virality in particular has led to a “huge graveyard of one-hit wonders,” something that is far more common today than the bygone days of traditional, human gatekeepers. “With the algorithm, how do you even know who saw your content?” he asks.
Still, there’s an argument to be made that perhaps, as P.T. Barnum famously said, “There’s no such thing as bad publicity.” “I’ve been thinking about that idea a lot and whether or not it is true for virality,” says Saideman. “And it’s hard to say.”
Black ultimately reclaimed “Friday” and her music career in 2021 by getting in on the joke, turning the decade-old cult hit into a hyperpop remix, produced by Dylan Brady of 100 Gecs and featuring Big Freedia, Dorian Electra and 3Oh!3. From there, Black continued to release music as a queer avant pop artist and played an acclaimed DJ set at Coachella in 2023. Still, the original version of “Friday” is her most popular song on Spotify by a long shot, even though it was released before the streaming era began.
“The beauty and curse of these platforms, especially TikTok today,” Saideman says, “is that they are remix platforms. When you put your music on them, you are opening your music up creatively to other people using it in positive and negative ways. You can’t have one without the other.”
This story was featured in Billboard’s new music technology newsletter ‘Machine Learnings.’ Sign up to receive Machine Learnings, and Billboard’s other newsletters, for free here.
Zach Bryan welcomed the “Hawk Tuah” girl onstage during his concert at Nashville’s Nissan Stadium on Saturday (June 29). During the latest stop of his Quittin Time Tour, the 28-year-old country star surprised the crowd by bringing out viral sensation Hailey Welch — aka “Hawk Tuah” girl — to help sing the encore “Revival.” Welch, […]
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Source: @sportscenter / ESPN
The annual Nathan’s Famous Hot Dog Eating Contest in Coney Island, NY goes down every July 4th and you can expect much gluttony as contestants down ridiculous amounts of hot dogs. But this year’s event has caused all types of comedy thanks to a participant named Elizabeth “Glizzy Lizzy” Salgado whose nickname has her going viral.
Hailing out of the Keene, CA, the 5′ 8″ making her debut has the Internets cracking up over her nickname. The sexual innuendo is thick on these e-streets since a ”
Source: @sportscenter / ESPN
glizzy gladiator” is well, we’ll let you look it up.
In case you don’t know, a “glizzy” is a hot dog or sausage, and the consumption at such items are barbecues or lunchroom tables is always cause for immature jokes. And we must admit we’re here for the comedy.
Peep some of the more hilarious reactions in the gallery.
7. All jokes aside, Glizzy Lizzy ain’t have nothing on the champ.
Over the past month, Mariah Carey has beckoned her fans toward “It’s a Wrap,” a luxurious album cut from her 2009 album Memoirs of an Imperfect Angel, and the Lambily has responded in kind. Since Carey launched a TikTok dance challenge in mid January, weekly U.S. on-demand streams of “It’s a Wrap” have soared by more than 1,000% compared to where they were at the beginning of the month, and have kept climbing as more Carey fans have participated in the challenge.
On Jan. 15, Carey acknowledged a sped-up version of “It’s a Wrap” gaining social media traction by performing her own elaborately choreographed sequence to the song. The clip, complete with backup dancers and a sandwich wrap at the end for a cheeky sight gag, has earned more than 575,000 views on TikTok to date.
Naturally, her diehard fans wanted to recreate her choreography over the following days — and on Jan. 26, the superstar shared a slew of her favorite fan clips. “Battery about to die.. just watched hundreds of videos of IT’S A WRAP ON TIKTOK!!! I can’t even know what to say!!!” Carey posted.
The combination of Carey kicking off the challenge with her own clip, then personally posting some standouts from the thousands of fan clips that followed, has helped generate tons of new interest in “It’s a Wrap” on streaming platforms. During the week ending Jan. 26, the song earned 1.65 million U.S. on-demand streams, according to Luminate — a massive increase from its pre-TikTok challenge total, as it earned 17,000 streams in the week ending Dec. 29.
“It’s a Wrap” was never released as a single from Memoirs of an Imperfect Angel, which was led by the top 10 hit “Obsessed,” and has yet to hit the Billboard Hot 100. Its TikTok revival follows Carey’s “All I Want for Christmas Is You” once again scaling the chart and reaching No. 1 during the holiday season.
Click here to read more about the “It’s a Wrap” TikTok revival and watch more of Carey’s favorite fan clips.
