Music

Party Like It’s Your Birthday, Because 50 Cent’s ‘In Da Club’ Earns RIAA Diamond Status

While 50 Cent continues to celebrate the 20th anniversary of his debut album Get Rich or Die Tryin’ with his mega world tour, on Wednesday (Nov. 1), he received some excellent news regarding his biggest hit to date: “In Da Club” is officially certified diamond by the RIAA. 

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“In Da Club” was the breakout hit from 50 Cent’s 2003 debut, propelling the Queens MC to superstar status. The record soared to No. 1 on the BillboardHot 100, marking his first single to reach the elusive summit.

“My run was so uncomfortable that everyone would like to forget that it happened,” 50 said in an interview for Billboard‘s Feb. 9 digital cover story this year. “That’s just the way it is with the artist community. I didn’t come in being friendly because I had to find a way into it — not find a way to be good enough to work in the community. The biggest compliment in the early stages was that artists felt like they’d made it when they got the deal. You had to earn the right to have the deal. 

In a recent interview with the popular podcast My Expert Opinion, EPMD lyricist Erick Sermon spoke about his rare opportunity to once sign the G-Unit general. 

“Well, Cory [Rooney, then senior vice president of Sony] lived next door to me,” he began. “And Cory was with Sony and [producers] Trackmasters. So he [brought] 50 to the crib. And you know, this is early 50. 50 used to come to the house all the time, and we’d do records. So, he was Def Squad. Cory just felt that it was best for him to be over here.”

Sermon later produced “Da Heatwave” for 50 Cent featuring NORE before 50’s infamous shooting. “That was the first single that I did after ‘How to Rob.’ That was his first single before he got shot up [in May 2000]. As far as the barking — whoever he was dissing, I didn’t care. If you roll with me, it was cool. I wasn’t tripping on that. If you are with me, then they’re gonna have to say something to me, too.”

50 would eventually sign with Interscope Records along with Dr. Dre’s Aftermath and Eminem’s Shady Records in 2002. 

Check out 50’s reaction to his latest accomplishment below.

HunterGirl Talks Putting Her Dreams on the Line With Intimate Debut Single ‘Ain’t About You’

“You’ll never know unless you try.”

Throughout history, some form of that advice has been given to people who doubted their own entertainment ambitions. Almost no one gets a movie part without auditioning, or has a hit as a recording artist without stepping up to the microphone.

But the competition is stiff and there is no sure-fire metric to guarantee that following the path pays off. So nearly every creator who has chased their dream for any length of time questions periodically whether they should quit.

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That makes HunterGirl’s debut single, “Ain’t About You,” one of those personal songs with universal relevance. In 2021, she had been in Nashville for five years, playing the bars, writing songs and networking with other aspiring artists and musicians. As some of them made important steps forward, she continued grinding it out with no visible opportunities on the horizon, and as her fatigue increased, so did her pessimism about the road she had taken.

“Nothing was really happening, and a lot of my friends were getting record deals and publishing deals,” she recalls. “I was honestly just kind of the friend falling behind and not really knowing if I was on the right path or if I made a mistake.”

One day in autumn 2021, HunterGirl seriously contemplated giving up on her dream. She gritted her way through a lunchtime performance at a bar on Nashville’s Lower Broadway, which she thought might be one of her last shows in Music City. At 6 p.m. that same day, she faked a smile during a Tuesday-night Zoom writing appointment with veterans, whom she regularly helped process their experiences through songwriting in the Freedom Sings program. One particular woman, who had been holding back for months, announced that she was ready to put her story into a song, and HunterGirl helped her find the words and begin to release some of her turmoil. As often happens in those sessions, they ended the exercise in tears, and the veteran offered a heartfelt thanks: “Hunter, I don’t know what I’d do without you.”

After the call, HunterGirl shed more tears, and she instinctively picked up her guitar and began questioning what it would have meant to this veteran if she had given up on music. She began writing about her feelings — essentially processing her inner world the same way she asked the veterans to do it.

“I call this one my 45-minute conversation with Jesus,” she says. “It was supposed to be my thinking-about-leaving-Nashville song, and ended up being my staying-in-Nashville song.”

She crafted an opening line about how she had begun the day, reviewing all the reasons she should quit. But the feedback from the veteran about what a difference HunterGirl had made for her changed the journey in the song.

“That’s where the thought, ‘What if it ain’t about you?’ came from,” recalls HunterGirl. “It’s about how many people that you could be letting down, or the people that you can touch.”



That line would become a key part of the “Ain’t About You” chorus, which she decided should change each time it occurred. The first chorus was easily written about a little girl who needed encouragement to believe in herself, the second chorus acknowledged a young boy who needed permission to cry — and the final chorus, about providing hope through her music, was written with the veteran in mind.

She devoted the second verse to the trap of comparing one’s life against other people, a problem compounded by social media. She felt that it needed a bridge before she could conclude, and that posed the biggest hurdle — though with “Ain’t About You,” that lasted only a matter of minutes. She ultimately decided to put quitting in a spiritual dimension, cinching her decision to stay in Nashville.

“If you throw it all away, you’re telling God He made a mistake, but He never makes ’em,” she says. “Whatever He was planning was bigger for me than anything that I could imagine and greater than I could come up with, and I just had to be patient.”

HunterGirl had no intention of ever playing it for anyone, but it at least changed her mindset. During the next week, friends encouraged her to audition for American Idol. Days later, she played another bar show, and at the end, a former Idol crew member suggested she tryout. She took it as a sign, and the audition led to participation in Idol’s 2022 season, where she finished runner-up and earned a recording contract with Wheelhouse.

She still had no intention of sharing “Ain’t About You” until a barbecue where fellow Idol alums Noah Thompson and Chayce Beckham asked her to play something she had never played for anyone else. Their overwhelming reaction made her more open with the song, and at a later event, BMG Nashville president Jon Loba walked in as she was about to play it again. He insisted it needed to become a single.

So HunterGirl cut the song at Nashville’s Blackbird Studios with producer Lindsay Rimes (Nate Smith, LOCASH), who helped her make “Ain’t About You” a little more consistent by repeating a prechorus melody that originally appeared only once. The session was her first time to record in a significant studio, so he gave her a mini-tour to make her feel at home and took efforts to get her comfortable with the musicians. Since “Ain’t About You” was so personal, he asked her to perform it for the band so they could fully understand how it fit her.

Guitarist Ilya Toshinskiy fashioned the acoustic foundation similarly to the way she played it, forming an intimate undercurrent.

“I didn’t want to take away from the guitar, and the vocal — that was sort of the DNA of the song,” notes Rimes. “I wanted it to sound like she was sitting there playing the guitar, even though obviously, Ilya was playing the guitar. That’s the foundation of the song.”

Only three musicians played prior to the first chorus, when the entire band joined the proceedings, though they still approached it lightly. Electric guitarist Sol Philcox-Littlefield weaved in faint atmospheric touches, then hinted at an emergency siren in the background of the decisive bridge.
HunterGirl recorded the final vocals at Rimes’ studio, where he again took steps to make her feel comfortable. They revisited the difficult emotional circumstances in which she wrote “Ain’t About You,” and she ended up in tears again as she delivered those feelings in her performance.

“The most important thing is whatever is happening in my room here between the mouth and the microphone,” Rimes says. “That’s the magic. I think the environment, my energy — everything contributes to a great vocal.”

Wheelhouse released “Ain’t About You” to country radio via PlayMPE on Oct. 2. HunterGirl is believed to be the first female country singer on a major label to appear as the sole writer of her first single since Mary Chapin Carpenter in 1989. The experience has affected the way that HunterGirl writes songs.

“Sharing the most personal parts of my life -— like all my insecurities, everything that I was dealing with at the time — it made other people feel comfortable to feel that way, too,” she says. “And so this song completely changed the way that I wrote from here on out. Everything after this is going to be full heart, my full honesty, everything in me 100% because there’s no telling who else is going through the same thing.”

Nine Latin Artists Who Make Acting Cameos in Netflix’s Reggaetón Series ‘Neon’

Netflix is currently airing the reggaetón-inspired series Neon, a joint creation of Shea Serrano and Max Searle that stars Tyler Dean Flores as Santi, an aspiring reggaetón artist who moves to Miami to chase his dreams. 

A series about ambitions, the music industry, loyalty and overcoming fears, among other life lessons, the eight-episode comedy series follows Santi; his sister, who’s also his personal manager; and his best friend, who’s also his creative and marketing director, on their clueless journey to landing a record deal — all while they take advantage of the momentum Santi built with his viral hit “Exagerao.” 

The track was produced in the real world by Latin hitmaker Tainy, who also serves as one of the executive music producers on the show, along with Lex Borrero and Ivan Rodriguez from Ntertain and Neon16.

Created for the U.S.-born Latin artist (like Santi), the Puerto Rican producer said in a statement that “the production bangs and feels like a club song, but it also connects with the character culturally. The slang, the delivery, his lover-boy persona, even the choices on his pronunciation being more like a second-generation Latino in the U.S. In subtle ways every line tells you about Santi.”

Additionally, a wave of Latin music stars, such as Daddy Yankee and Jhayco, have had acting cameos in the series. (See the full list below.)

Neon’s executive production team consists of Serrano and Searle, along with an outstanding list of collaborators, including Scooter Braun, James Shin and Scott Manson of SB Projects, Anne Clements and Daddy Yankee. Kyle Vinuya and Demi Adejuyigbe serve as co-executive producers, and Jordan Mendoza serves as consulting producer.

The first episode of Neon was previewed at the 2023 Billboard Latin Music Week ahead of its Oct. 19 premiere to a select group of viewers. 

Missy Elliott Subs For Coach Carr in Walmart’s ‘Mean Girls’ Black Friday Ad Alongside Original Movie Cast

On Wednesdays we wear pink — and score early Black Friday deals from Walmart, with a little lesson from Missy Elliott on how to find the best prices.

The rapper starred in the superstore’s Mean Girls-themed Black Friday commerical released on Wednesday (Nov. 1). Advertising the company’s upcoming deals, the spot also starred some of the 2004 movie’s original cast members, Lindsay Lohan, Amanda Seyfried, Lacey Chabert and more.

True to the film, Lohan continues the narration as North Shore High School’s former it girls become parents and step into adult roles that require them to be mindful of their savings. “At North Shore, some things never change. On Wednesdays, we still wear pink,” Lohan’s Cady Heron says, as Chabert — who plays Gretchen Wieners in the film — picks up her daughter and two friends, Walmart bags in the back seat, and says “Get in sweetie, we’re going deal shopping!” Lohan continues, “Now, we shop Walmart Black Friday deals,” as Elliott’s “Pass That Dutch” plays in the background.

Karen Smith (Seyfried) still does the weather forecast and is still unable to catch a football properly. “There’s a 30 percent chance it’s already Wednesday,” she says, which then zooms out to a television located in former Mathletes president Kevin Gnapoor’s home (played by Rajiv Surendra). “Don’t let the haters stop you from doing your thang, Kevin Junior,” he tells his son, who’s playing with discounted Ninja Turtles toys.

Lohan, whose character now serves as a guidance counselor, claimed the school is “obsessed” with scoring the best deals on items — so much so, that Elliott steps in wearing a blue tracksuit and whistle (an homage to the movie’s Coach Carr) to teach student how to get the best bang for their buck. “If you have Walmart plus, you will get three hour early access to Black Friday deals,” Elliott explains, before proceeding to spell out the word “deals” for those unsure.

The school’s annual holiday talent show commences, and Damian Leigh (played by Daniel Franzese) is in charge of lighting and production. Everything goes well — that is, until the Black Friday deals fliers hit the school hallways and the school descends into madness.

According to The Hollywood Reporter, Walmart release new commercials with the Mean Girls cast every Wednesday leading up to to Black Friday and on Cyber Monday, Nov. 27.

Watch the ad in the video above.

Olivia Rodrigo to Perform at 2023 Rock & Roll Hall of Fame Ceremony

Olivia Rodrigo is returning to the Rock & Roll Hall of Fame stage on Friday (Nov. 3), as it was announced this week that she’ll be performing for the second year in a row.

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“@oliviarodrigo will perform with one of her heroes at the #RockHall2023 Induction Ceremony,” Rock Hall’s post on Instagram on Wednesday (Nov. 1) reads, though the caption did not indicate which honoree specifically Rodrigo will perform with. This year’s inductees are Kate Bush, Sheryl Crow, Missy Elliott, George Michael, Willie Nelson, Rage Against the Machine and The Spinners, along with DJ Kool Herc and Link Wray for musical influence; Chaka Khan, Al Kooper and Taupin for musical excellence; and Don Cornelius for the Ahmet Ertegun Award (formerly known as the non-performers award).

The event, which will take place at Barclays Center in Brooklyn, New York, will feature additional performances by Stevie NicksAdam LevineCarrie UnderwoodCommonIce-TLL Cool JMiguelQueen Latifah and Sia.

Last year, Rodrigo took the Rock Hall stage to honor 2022 inductee Carly Simon by performing the icon’s 1972 hit, “You’re So Vain.”

This year’s induction ceremony will be broadcast live on Disney+ on Friday (Nov. 3) at 8 p.m. ET/5 p.m. PT and will be available to stream after the event. ABC will also air a prime-time special, 2023 Rock & Roll Hall of Fame Induction Ceremony, featuring performance highlights and special moments on Jan. 1 at 8 p.m. ET, before it becomes available the next day on Hulu and Disney+.

Diddy Becomes Batman, Calls on Studio Executives to ‘Say the Strike Is Over’ in Halloween Skit

After Warner Bros allegedly banned Diddy from wearing his acclaimed Joker costume this Halloween, the hip-hop mogul took matters into his own hands by morphing into Batman for this year’s festivities.

In an Instagram video posted early Wednesday morning (Nov. 1), Diddy, draped in the vigilante’s costume inspired by The Dark Knight, was perched on top of a pseudo-Batmobile. “I’m tired of mediocrity. Of shortcuts. Of the greed. Of empty suits telling us that we don’t deserve more,” he says hoarsely. A little boy approaches Diddy and encourages him before heading to the streets on Halloween night.

The clip then cuts to the office of a Hollywood studio executive, holding a series of documents labeled “confidential as f–k.” Diddy’s Batman appears behind him and pushes him down onto his desk, demanding that he end the ongoing SAG-AFTRA actors’ strike. “No more negotiations. Say the strike is over,” Diddy’s Caped Crusader bellows. After an explosion, the executive is shown undressed and gagged on the street, with a sign placed next to him reading, “The strike is over! Love, the Darkest Knight.”

During his appearance on Jimmy Kimmel Live! earlier this week, Diddy spoke out against Warner Bros after they complained about his 2022 costume when he transformed into Joker. “I actually got a letter from the studio that I can no longer be the Joker because it broke their trademark that I did it too good, I swear,” he said before ominously adding, “Tomorrow, Warner Bros. lawyer, the head of legal — tomorrow, watch what I do.”

Before stepping out as the Black Bruce Wayne, Diddy commented on Instagram and alleged that Warner Bros sent him legal documents forbidding him from donning the infamous Joker costume again.

“Breaking Halloween news,” he relayed in an Instagram video. “Last year, after I did the Black Joker, I got a bunch of emails from the studios telling me to not be the Joker anymore, that I was breaching the trademark. So I don’t know what I’m gonna be this year. But I will say, to the moth–fu–er that took all this time, we talking about sending me six full papers — I’m not even gon’ show the business on the papers — but to tell me not to be the Joker, I wanna tell you, you win. I’m not gon’ be the Joker this year, just because your a– had enough time to f–k up my moth–f–king Halloween.”

Billboard has reached out to Warner Bros. for comment. Check out Diddy’s Batman costume and skit below:

Ado’s ‘Show’ Returns to No. 1 on Japan Hot 100

As predicted last week, Ado’s “Show” returns to No. 1 on the Billboard Japan Hot 100, dated Nov. 1, logging its fifth week atop the tally after gaining further momentum leading up to Halloween.

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Both streaming and downloads for the USJ Halloween event theme increased from the week before, with the former reaching 14,861,306 weekly streams, up approximately 3.2 percent. Downloads are up 17.9 percent at 17,617 units, landing the track at No. 2 for the metric. Points for video views are also up 39 percent (No. 1) and radio jumps 21-7 with an increase of 48 percent. The “Zombie de Dance” show is scheduled to end Sunday (Nov. 5), so it’ll be interesting to see how far “Show” can extend its record atop the Billboard Japan song chart after the spooky festivities come to an end. 



The lead song off J-pop boy band WEST.’s first “triple-A side” single called “Zettai Zetsumei/Beautiful/AS ONE” released Oct. 25 debuts at No. 3 on the Japan Hot 100 this week. “Zettai Zetsumei” is powered by sales with first-week CD figures for the track reaching 302,821 copies, which is about 1.37 times more than the group’s previous release, “Shiawase no Hana” (220,040 copies).



“Suggoi FEVER!” by Morning Musume. ’23 bows at No. 4. The track leads the girl group’s first new single in ten months, called “Suggoi FEVER!/Wake-up Call~Mezameru toki~/Neverending Shine,” and is the last one including current leader Mizuki Fukumura. The song marks No. 2 for sales with 135,797 copies, surpassing the previous single called “Swing Swing Paradise/Happy birthday to Me!” (121,814 copies).



After hitting No. 1 last week, Sakurazaka46’s “Shoninyokkyu” falls to No. 7, but the track continues to perform well, coming in at No. 5 for sales with 18,196 copies sold and No. 7 for streaming with 6,242,620 weekly streams.



Also, Hey! Say! JUMP’s “Ready to Jump” off the group’s first-ever digital EP “P.U!” debuts at No. 15 on the Japan Hot 100 this week after hitting No. 1 for downloads with 26,719 units including bundle totals. The track is also at No. 26 for video.



The Billboard Japan Hot 100 combines physical and digital sales, audio streams, radio airplay, video views and karaoke data.

See the full Billboard Japan Hot 100 chart, tallying the week from Oct. 23 to 29, here. For more on Japanese music and charts, visit Billboard Japan’s English Twitter account.

Drew Seeley, ‘American Idol’ Alum Grace Kinstler Lead Cast of ‘Love Actually Live’ for Film’s 20th Anniversary Celebration

High School Musical star Drew Seeley and American Idol season 19 finalist Grace Kinstler lead this year’s cast for “Love Actually Live,” the Broadway-style show that combines songs inspired by the hit holiday film with scenes from the movie itself, for a one-of-a-kind musical and cinematic experience.

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Seeley and Kinstler will be joined on stage by America’s Got Talent Season 17 Golden Buzzer winner, Madison Taylor Baez; The Voice finalist and viral YouTube star, Chris Mann; Grease: Rise of the Pink Ladies actress, Cheyenne Isabel Wells; and Nina Nelson, from girl group, Citizen Queen, in addition to an ensemble cast of stage and screen veterans.

This year’s show celebrates the 20th anniversary of Love Actually, the star-studded romantic comedy that has become a festive favorite for the holidays. It’s been five years, meantime, since production company For the Record launched “Love Actually Live,” with the show once again returning to the Wallis Annenberg Center for the Performing Arts in Los Angeles.



As scenes from the movie air on a big screen, the cast of singers will be joined by a live band on stage, to deliver Christmas classics and songs from the Love Actually soundtrack, like “Christmas Is All Around,” Kelly Clarkson’s “The Trouble with Love Is,” and Joni Mitchell’s “Both Sides Now.” Organizers say to expect a “multimedia concert celebration” of the film, that “transforms the Wallis’ Bram Goldsmith Theater into a giant, immersive cinema for the modern day.”

Co-produced by Shane Scheel and The Wallis, “Love Actually Live” has played to nearly 45,000 people since its first run in 2018, with celebs like Demi Moore, Catherine O’Hara, Tom Hanks and Halle Bailey spotted in the audience.

Tickets for the show are available at TheWallis.org, with prices ranging from $69 to $119 for previews November 22 to November 28, and $79 to $139 for all performances November 29 to December 30.

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As for the original movie? Love Actually is currently available on Blu-ray/DVD on Amazon starting at just $7.99 (as of this writing). You can also watch Love Actually online by renting it on Prime Video.

Tomoyo Harada Talks New Cover Album, Turning Point in Music Career: Billboard Japan Women in Music Interview

Iconic Japanese singer and actor Tomoyo Harada spoke with Billboard Japan for its Women in Music interview series celebrating female players in the country’s entertainment industry. The WIM initiative in Japan began last year to honor artists, producers and executives who have made significant contributions to music and inspired other women through their work.

Harada debuted as a teenager in 1982 and quickly became a household name as the star of Nobuhiko Obayashi’s The Girl Who Leapt Through Time (1983). She has since established herself as both a prolific actor and singer, with her most recent music release being her fourth cover album of love songs called Ren-ai Shousetsu 4 ~ Ongaku Hikou (“Love Story 4: Music Flight”) that dropped Oct. 25.

While the award-winning superstar’s ephemeral presence and soothing vocals seem unchanged since her debut, she has long been an adult in the entertainment industry and has experienced her share of difficulties along the way. Harada sat down with Billboard Japan to chat about her new album and look back on the turning points in her lauded career, while also sharing the music that has recently been inspiring her.

Congratulations on the release of your new album. What do you like about it?

Unlike an original album, the songs in this set are all numbers that have been loved by many. And, they’ve been sung by many before. When I listen to the different versions of these songs, there are lots of hints hidden in them. There are ways of singing that I would never have thought of, and nuances unique to English that can’t be expressed in Japanese, so I learn a lot about expression. These kinds of discoveries are pleasures that only a cover album can offer.

You mainly selected classics from the ‘60s and ‘70s that have been loved for generations for this collection.

We wanted to present music that would gently accompany people’s daily lives, so I decided on the songs together with producer Goro Ito and my team, taking into consideration the overall balance. Mr. Ito always comes up with lovely, playful arrangements, so I enjoyed that as well during the production.

Some of the songs are deeply personal to me. For example, Neil Young’s “Only Love Can Break Your Heart” is a song that my brother, who is ten years older than me, used to sing in our childhood home in Nagasaki. When my sister, two years older than me, and I were playing, we’d hear him practicing hard in his room, playing the guitar he’d just learned. Hearing this song brings back warm memories of listening to it with my sister.

The songs on the track list will probably evoke various memories for each listener. Did you have any female role models you looked up to back then?

I don’t really remember… Now, I think women with inner fortitude are beautiful. If you have an inner strength, you can stay flexible, you know? I also want to be that kind of person and hope to express that in my music as well.

Did you begin to think that way recently?

No, I think it’s something that gradually grew within me. When you’re young, you sometimes have a tendency to be really serious and stubborn. Like being straightforward is the only way. As you get older, you gain more perspective, and develop a kind of inner strength. I think that kind of strength allows you flexibility that won’t snap easily. Not visible strength, but a mellower kind. I find myself being drawn to that kind of strength now.

Is there anything that you try to be aware of to get closer to that ideal?

Yes, I think it’s important not to obsess about something or think too much about things. If you’re obsessed, you lose perspective, and you might end up limiting your possibilities. I want to listen to what others have to say and not be narrow-minded about things. Once you face what’s in front of you with sincerity and put your energy into it, I think the right balance is to relax and let it take its natural course. 

Has being a woman ever affected your career or life in general?

I can’t really think of any examples. I guess I’m fortunate in that I’ve never been treated any differently because I’m a woman.

It’s best not to have experienced such things, of course. Then, regardless of gender, when you experienced difficulties or obstacles, how did you overcome them?

I’m sure I’ve experienced some difficulties, but I don’t think any of them were insurmountable. So this might not answer your question, but here’s something I do remember. Ever since I made my debut in my teens, I worked as both an actor and singer. When Keiichi Suzuki agreed to produce my music in my twenties, I decided to put my previous public image aside for the time being and return to basics in terms of music as if I were making my debut anew. And in doing so, the project turned out really great.

But the radio and TV programs at the time were rigidly divided into genres, and there were some programs that were hard for me to appear in because I was also an actor. I never thought my acting career that I’d worked so hard on would hinder me. But I was confident that we were making good music, so I figured the only thing I could do was just keep at it. Eventually, the song “Romance” that I created in collaboration with the Swedish producer Tore Johansson became widely accepted. From that point on, my music was treated equally as if some door had opened and I felt that I’d won the support of people in the music industry.

When you felt that the music industry was closed off to you, what motivated you to keep going?

Well, I knew that the music I was making with Mr. Suzuki was good. I kept going with a genuine desire to make good music rather than wanting to produce hits. The fact that I kept going without giving up along the way turned out to be significant. I had the pleasure of meeting new fans, and I think it was a major turning point in my career as a singer. I had some experiences in my twenties where my life changed through such encounters with people. You never know where you’ll come across such encounters, so I want to keep my eyes open and cherish the people I meet.

One of the reasons that led to the launch of this interview series is the gender gap on the Billboard Japan charts: in 2022, out of the 100 most popular groups on the year-end tally, the gender breakdown of artists and acts was 58 male, 27 female, and 15 mixed. This ratio hasn’t changed greatly over the years. Are there any female artists that encourage you whenever you hear their songs?

I didn’t know there was a gender imbalance on the chart. I often learn about new music from my niece, who is a college student, and recently I’ve been watching videos by (rappers) Awich and Chanmina with her. I was thrilled when I saw them for the first time. They appear on stage in front of huge audiences so regally, bursting with energy and look spontaneous and free. Their lyrics are also really honest and strong, and it makes you wonder how deep and intense their lives must have been because they both must still be young.

Hearing you mention those two artists is unexpected! It must be reassuring to have someone close by who can teach you new things.

When I found out (Awich) was going to perform “Bad Bitch Bigaku” live on a music program, I stood by in front of the TV to watch. It’s encouraging to know that my niece and other young women are growing up watching artists who express their feelings honestly and verbally like that.

This interview by Rio Hiral (SOW SWEET PUBLISHING) first appeared on Billboard Japan

Non on Expressing Oneself Freely Amid Opposition: Billboard Japan Women in Music Interview

Multi-hyphenate artist Non chatted with Billboard Japan for its Women in Music interview series featuring female players in the Japanese entertainment industry. The WIM initiative in Japan launched last year to honor artists, producers and executives who have made significant contributions to music and inspired other women through their work.

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Non joins SCANDAL and Nishina on the lineup of Billboard Japan’s Women In Music Vol.1 event set for Nov. 3 at the historic Hibiya Open-Air Concert Hall in Tokyo, dubbed “Yaon” by fans. In this in-depth interview, the 30-year-old who has been expanding her fields of activities beyond genres such as acting and music shares the reasons why she expresses herself freely in every area she commits herself to and continues to powerfully evolve.

You’ll be performing at the Women In Music Vol.1 event in November. How did you feel when you were asked to perform?

First, I was happy to be invited to participate as part of the Women In Music initiative, and was also really excited to be able to perform with my band on the Hibiya Open-Air Concert Hall stage. I was once scheduled to perform at Yaon with (legendary guitarist) Reichi “Chabo” Nakaido, but the show was canceled because of a typhoon. That was really sad, so I’m very happy to be given the opportunity to perform there again with my band for the Billboard JAPAN Women In Music Vol. 1 event.

Anything you can share about what you have in store for the event?

Well, I want to enjoy myself first and foremost. This year I released an album called PURSUE with songs filled with fun and powerful messages, so I’ll be playing lots of tracks from it.

We’re looking forward to seeing you onstage. The theme of this event is “Supporting Women.” What do you think of this theme?

The power of women is something I value so much that it was the theme of my first solo exhibition as an artist, called Non’s Solo Exhibition – Girls Bare Their Fangs. So I empathize with the event’s theme and honestly think it’s lovely. I hope my performance at this event conveys the strength of women and our badassery.

So that’s the kind of woman you think is cool. Do you remember the kind of women you looked up to growing up?

When I was little, my image of a cool woman was someone who walked around effortlessly in heels and dressed smartly. Someone who never trips and is radiant. I still think women like that are cool, but don’t think I want to be that person anymore.

What’s your current ideal?

Right now, the person I aim to be is someone who “pursues” [the title of Non’s album] what she wants to do and carries it through. Carrying out one’s own will is something I think is important. And it’d be ideal if I could do it in an interesting and funny way to boot. Even if what I’m dealing with is serious, I want to transform it into something fun to express it.

Is there anyone you know who comes close to your current ideal?

Akiko Yano. I’ve loved her since I was in high school and used to study and imitate the way she sings. I started out being a fan of her voice and songs, but now I think the way she lives and everything about her is beautiful.

Could you go into detail about what exactly you admire about her?

The fact that she never relents. No matter what anyone says, she never gives in and always sticks to what she thinks is right. I think it’s really cool how she doesn’t make decisions based whether or not she might go against the grain.

Sometimes it can be hard to stand by your own opinions or how you feel about something. When you’re confronted with such dilemmas, how do you deal with it? 

I take Ms. Yano’s words to heart at times like that. I wanted to be like her so much, I asked her one time, “If there’s something I want to do, but there’s this permeating sentiment telling me not to, how do I express myself freely and do what I want, like you do?” She told me, “If there’s something you want to do, keep doing it until the people around you stop saying anything. Then everyone will give up.” Those words have been my mantra since then. So I’m sure behind the scenes of me carrying out whatever it is I want to do, there are probably lots of people who have given up and are exhausted. [Laughs]

Your fields of expression span a variety of genres, including acting, music, and filmmaking. Have you ever felt the influence of being a woman in any of those activities?

To be honest, I’ve never really thought about the influence of being a woman. But when I watch movies or TV dramas, I often find myself thinking that the kinds of roles I’m interested in playing are often played by men. It’s something that’s always really bothered me. Whenever I come across such roles, I think a lot about how I would play it or about other ways that role can be interpreted, and that probably links to my own new creative projects.

In a recent film I appeared in, called The Fish Tale (Sakana no ko), I played the role of a man, Sakana-kun. I was able to do that thanks to director Shuichi Okita’s conviction that it didn’t matter if the character was male or female. It was a role that came my way just when I was thinking about how certain roles are only played by men, so the work is now very close to my heart.

Are there any difficulties specific to playing a male role that are different from female roles?

Differences in physique between men and women are inevitable, so I had to flatten my breasts and add filler to make my body less curvy, but other than that the only thing I did in a conscious way was to study (the real-life) Sakana-kun. I observed things like his movements, tone of voice, and how he emphasizes things so I could portray him naturally, but this isn’t particular to this role and I do the same for female roles, too. I don’t think I did anything different from usual just because the gender of the role was different.

I imagine it’s part of an actor’s job to play roles that say or do things that you actually wouldn’t in real life. When you perform such roles, does it affect who you are?

That doesn’t affect me. If I happen to empathize with some part of a character’s way of life, that might encourage me or convince me that my interpretation is adequate, but on the whole, roles with similar personalities or circumstances to my own don’t come my way. So I think in that sense, I draw a line between the roles I play and my own life.

If you were to give advice to yourself when you were first starting out, what would you say?

That’s hard to answer, but if I must I guess I’d tell myself to fix my posture. [Laughs] I’ve fixed it now, but at the time I wasn’t really aware that I was slouching, so I want to tell myself to straighten up a bit.

Lastly, could you share a song by a female artist that gives you strength?

“Hitotsudake” (“Only One”) by Akiko Yano. The lyrics are mixed with fantasy-like images, but evoke daily life and are heartwarming. It’s a romantic song that makes those everyday things sparkle. From there, the chorus depicting longing for the person they’re singing about hits you right in the heart, and it’s so cool. Ms. Yano’s voice is warm and soothing, but it also stirs up my feelings and excites me. I think this song has all those elements. I often listen to this song in the middle of the night because I tend to feel motivated and more focused and creative at night. It hones my senses and stimulates me so much that I can’t sleep.

This interview by Rio Hirai (SOW SWEET PUBLISHING) first appeared on Billboard Japan