MENA
Universal Music Group is poised to open its first Capitol Studios outside of Hollywood, plus live performance spaces, music education academies and a new record label, as part of a collaboration with DGMC in the burgeoning music hub of the United Arab Emirates. Explore Explore See latest videos, charts and news See latest videos, charts […]
It’s a big day for Billboard Arabia, a partnership between media giant SRMG and Billboard, with the launch of both a new website and the platform’s first two global charts tracking popular music from the Middle East/North Africa (MENA).
Billboard Arabia made its official debut in June, eyeing to be the premiere global destination for artists with Arab roots. Since then, the platform has built up a sizable audience across social media, and with its website (check it out here), now has a home for evergreen content and timely news on latest releases, plus video, reviews and interviews with top artists, as well as exclusive coverage of regional and global events.
The website will notably spotlight the region’s musical legends and emerging stars with digital cover stories, celebrating the diversity of the Arab music landscape.
Central to the Billboard Arabia site — and any other platform bearing the Billboard name — are the authoritative charts that will live there. Launching this week are two global flagship charts: the Billboard Arabia Hot 100 and the Billboard Arabia Artist 100. The Hot 100, showcasing the most streamed Arabic songs, kicks off with a brace from Sherine Abdel Wahab (“Kalam Eneih” at No. 1 and “El Watar Al Hassas” at No. 2). The chart’s inaugural top five is filled out by tracks from Al Shami, Ayed and ElGrandeToto. The Artist 100 highlights the most popular Arab artists, with Sherine Abdel Wahab at No. 1, followed by ElGrandeToto, Marwan Pablo, Amr Diab and Ahmed Saad rounding out the top five.
Billboard Arabia
Utilizing data from top digital streaming platforms such as Spotify, Anghami, Apple Music, YouTube and others, covering 200-plus territories, the charts are designed to reflect Arab music listening globally and not just in the MENA region. Starting in early 2024, Billboard Arabia will introduce eight genre-specific charts to showcase the diversity of Arab music, including Khaleeji, Egyptian, Magharabi, Levant, Arabic HipHop, Arabic Indie, Shelat, and Mahraganat.
These weekly charts will be released on the Billboard Arabia website and social media platforms every Thursday.
Billboard Arabia will also introduce other Billboard franchises to the MENA market, the fastest-growing region according to IFPI, including a Billboard Arabia Music Awards and Arabic Music Week, among others.
“This marks an exciting new chapter in the region’s music infrastructure, establishing a centralized platform to spotlight the thriving Arab music scene,” said Rami M. Zeidan, managing director of Billboard Arabia. “By continuing to elevate fan engagement and commemorate the evolution of Arab music, Billboard Arabia is committed to providing both established and new Arab artists and genres access to the global music market. Already, we’ve seen an increasing number of collaborations between Arab stars like Mishaal Tamer, Nancy Arjam, and Myriam Fares with global icons like Marshmello, Nicki Minaj, and Maluma. Billboard Arabia aims to further enhance this with the launch of our website and charts.”
Billboard president Mike Van added: “Billboard Arabia symbolizes the beginning of a new era—one where Arab artists are heard around the world. Our commitment to ensuring artists have a platform to resonate and engage with music fans has always defined Billboard, and we look forward to bringing this same passion to Billboard Arabia.”
Billboard Arabia is now live on its website and across X, Instagram, Facebook and YouTube — all at the @billboardarabia handle.
Dubai-based entertainment streaming platform OSN+ has purchased a majority stake in Nasdaq-listed music streaming service Anghami, forming a powerful media partnership in the growing MENA media landscape. OSN, a subsidiary of Kuwait holding company Kuwait Projects Company, known as KIPCO, said in a regulatory filing on Tuesday that it will “inject up to USD $50 million” into the Abu Dhabi-based Anghami.
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According to a joint announcement, the merging of the two homegrown platforms will “leverage Anghami’s strong tech stack” and catalog of 100 million songs with OSN+’s Netflix-like library of premium video content to forge a “unique digital streaming experience with AI-driven hyper personalization that prioritizes recommendations based on user preference.”
KIPCO’s OSN Group puts Anghami’s valuation at $3.65 per share and said the music streaming will maintain its listing on Nasdaq, where in morning trading has skyrocketed up around 43% to $2.26. The transaction is expected to close in the first quarter of 2024, subject to customary closing conditions and regulatory approvals. Once all the i’s are dotted, OSN Group will own a majority stake in Anghami, which was founded in 2012.
In March, Anghami said its revenue grew by more than 35% to $48 million in 2022, driven by a 21% year-over-year uptick in paid subscribers to 1.52 million. Anghami claims to have 120 million registered users overall, up significantly from the 75 million it boasted in 2021.
Combined at closing, the companies say they’ll start with this venture with “more than 2.5 million paying subscribers with over $100 million in revenue.”
Anghami co-founder Elie Habib will be CEO of the fused streaming companies, though OSN’s linear TV business will be run independently by that group’s CEO, Joe Kawkabani.
“Joining forces with OSN+ is a leap in Anghami’s journey to reinvent entertainment in the Arab World,” said Habib. “We’re bringing together technology, music and video to build a comprehensive media ecosystem. It’s a chance to deepen our connection with our users and to create something they will truly love.”
The pair-up comes just a few months after Anghami received a $5 million investment from the venture capital arm of the Saudi Arabia media company SRMG. And in October, Anghami fought off a warning from Nasdaq after its stock price dipping below $1.00 for an extended period. At the time of the warning from Nasdaq, Anghami shares were at $0.82 apiece.
OSN+ offers movies and TV series, including both original and third-party content, and is available in 22 countries, including Algeria, Egypt, and the United Arab Emirates. As of April filing with the SEC, Anghami said it had 47 telco partnerships across the Middle East and Northern Africa and licensing deals with major Arabic and international music labels including Rotana Music, Universal Music Group, Sony Music Entertainment, Warner Music Group and Merlin, among others.
“This is a major milestone in OSN’s journey as we continue to scale up our streaming business. Combining OSN+ content with Anghami’s technology enables us to deliver the best of entertainment all in one place for our customers, ensuring we are continuously evolving our offering to meet their needs. As two home-grown entities with an unmatched understanding of the local market, we are confident that this new offering will change the face of the regional streaming landscape.”
Music publishing companies Reservoir Media Management and PopArabia are suing Anghami Technologies Limited and its parent, Nasdaq-listed Anghami Inc., the Middle East’s largest legal streaming company, for copyright infringement related to a dozen Western and Arabic songs from artists like Lil Jon, 50 Cent and Kelly Clarkson.
The suit was filed Dec. 22 at the Abu Dhabi Global Markets Court.
In the filing, a copy of which Billboard procured, the court says the claim by Reservoir and PopArabia involves “the exploitation of a small number of songs in one territory” but that “the Anghami service exploits a very large number of songs in numerous territories across the Middle East region and beyond.”
Anghami is primarily a freemium audio-streaming service that says it has more than 73 million users across the Middle East and North Africa (MENA), Europe and the United States, and a library of over 57 million songs. The service, which was launched by co-founders Elie Habib and Eddy Maroun in Beirut in 2012, relocated its headquarters in 2021 from Lebanon to Abu Dhabi in the United Arab Emirates, where it’s part of the Abu Dhabi Global Market. (Anghami also operates a subscription service called “Anghami Plus” that allows users to download songs.)
PopArabia, which describes itself as the “leading music publisher” in the MENA region, is also based out of Abu Dhabi. In 2020, PopArabia entered into a joint venture with Reservoir to sign and develop Arab talent
The suit names 12 songs, including such international hits as “Take Me Home, Country Roads,” by John Denver; “Candy Shop,” written by Scott Storch and 50 Cent; “Yeah!” written by Lil Jon; “I Gotta Feeling,” co-written by Frédéric Riesterer; “Havana,” “Señorita” and “Break My Heart,” co-written by Ali Tamposi; and “Because Of You,” written by Kelly Clarkson, David Hodges and Ben Moody.
The Arabic tracks are “Laa,” written by Bassem Funky and Dok Dok; “Number 1,” written by Mohamed Saber, Fawzy Hassan, Islam Mohamed Ali and Abdel Hakim; and “LV COCO” and “Hallelujah” by Moroccan hip-hop star 7Liwa.
Reservoir and PopArabia are seeking an injunction to restrain Anghami from infringing its copyrights, as well as unspecified damages, interest and costs. The applicable law for the claim is U.K. Private International Law, the court says.
In an email response to Billboard, Saurabh Poddar, Anghami’s head of licensing, says the company intends to defend itself against the lawsuit. “Despite having this claim for a handful of songs, we assert that Anghami is more than willing to sign a license with publishers no matter how small or big they are, as long as such license is negotiated and implemented with a scientific method with regards to identification of actual market share, legal capacity and provided representation is confirmed especially in the case of a sub-publisher,” Poddar says.
A spokesperson for PopArabia says the company does not comment on ongoing litigation but notes that “we do take the protection of our rights and those of songwriters very seriously and believe it is essential to the development of a healthy ecosystem for music creators, which we have championed for in the UAE for over a decade.”
Anghami says on its website that it has licensing agreements in place with major international and Arabic music labels, as well as with “thousands of independent labels and distributors.”
In their suit, Reservoir and PopArabia counter that “while [Anghami] may indeed have licensed the copyright in certain sound recordings from record companies, it has not…obtained any license to use the underlying musical and lyrical works which are embodied in the sound recordings which it offers to consumers for streaming and downloading, or to reproduce the lyrics of those Songs.”
Two sources with knowledge of the case tell Billboard that in the past Anghami has questioned PopArabia about whether the company owns the rights it says it does. “In these court cases, one of the things that they will always challenge you on is the chain of title,” says a leading executive from a global publishing company who spoke to Billboard on background. “It’s much easier for PopArabia to instigate the case using [a handful of] works that they have directly signed to them.”
Licensing negotiations between PopArabia and Anghami were ongoing for at least three years before they reached a stalemate, says the source. “That’s when the question was raised, are they actually genuine in these attempts to license?”
Abu Dhabi-based media executive Michael Garin, who says he has seen the correspondence between the two companies, tells Billboard that Anghami has made licensing deals with the three major record companies, “who clearly protect their [own] intellectual property rights.” But in the case of Anghami, “it’s my understanding that for 10 years they’ve been using music from the region and from smaller publishers who they just felt were either too ignorant, too disorganized [or] too naive to ever sue for the collection of their rights,” says Garin, the former CEO of film and entertainment company Image Nation and media hub twofour54, of which PopArabia is “an investment and portfolio company.” (Anghami did not respond to Garin’s assertions.)
Garin, who until recently was also the director-general of the Abu Dhabi Creative Media Authority, a governmental organization, says he has been “working for the past decade to help protect the intellectual property rights of content creators.”
On the support section of its website, Anghami says it generates and pays out royalties after deducting 8% for publishing rights from revenues to be paid to music-collecting societies such as SACEM. However, SACEM no longer has a licensing deal with the platform.
“In 2018, we succeeded in getting a settlement with Anghami to cover the period of exploitation [from 2012] until 2018, but from 2019 we do not have any agreement,” says Julien Dumon, the director of development, phono and digital at SACEM. Significantly, the deal, which excluded the United States, covered usage in Europe and the Middle East. Talks for a renewal have been ongoing since 2019, says Dumon.
“We have been negotiating for close to five years now,” he says. “The fact that nothing has been signed whereas on the other side, SACEM has been able to close deals within a year with all the other actors in the industry clearly demonstrates that Anghami is not willing to properly engage and get an agreement in place.” (Anghami did not respond to a question about negotiations with SACEM.)
The Middle East and North Africa is the fastest-growing music market in the world, as per the IFPI’s Global Music Report for 2022, which said revenues from recorded music in the region grew by 35% in 2021 to $89.5 million. Streaming accounts for 95% of those revenues. A consumer research study conducted by the IFPI in April surveyed over 1,500 people aged 16 to 44 in the UAE and found that 54% of the respondents “typically listen to at least one Middle Eastern genre.”
With a claimed 58% share of the music streaming market in the region, Anghami is the dominant player; at least one report has said that Spotify was considering buying the streamer.
According to a source close to the matter, Anghami initially submitted a jurisdictional challenge to the case filed by Reservoir and PopArabia and subsequently withdrew it. The streamer now has about a month to file a response in the ADGM Court.
Beyond the copyright lawsuit, Anghami faces other challenges. The streaming service said in November that it was trimming its headcount by 22%, or roughly 39 employees, in order to maintain profitability. And on Jan. 9 the company received a notice from the Nasdaq indicating Anghami was not in compliance with the stock market’s listing rules due to its failure to file an interim balance sheet and income statement for its second quarter of 2022, according to a company filing. Nasdaq gave the company until Mar. 10 to submit a plan to regain compliance.
With interest growing in the fast-developing Middle East music industry, global labels body IFPI has launched a weekly streaming chart to track the popularity of singles among listeners in the region.
Charts compiler BMAT is preparing the chart, which will cover 13 countries in the MENA region: Algeria, Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia, Tunisia and United Arab Emirates. Those markets collectively represent more than 300 million people.
IFPI is making the chart publicly available, with a top 10 announced via Instagram and Facebook, and the top 20 released every Tuesday on the Official MENA Chart website (www.theofficialmenachart.com).
IFPI says its Official MENA Chart is the first music streaming chart in the world to track music in a particular region and the first ever official chart in the Middle East and North Africa (MENA). While other music charts, including those put out by Luminate, have tracked the popularity of music in individual countries, such as India, a chart looking at streaming performance in a region is less common.
The new chart will bring more legitimacy to the Middle East’s music market, which has been historically plagued by piracy. Anghami, the first legal streaming service in the Arab world, which went public on the Nasdaq last year, offers daily and weekly charts tracking the most-streamed songs in the region.
The MENA singles chart is supported by IFPI and includes chart-eligible streams from Apple Music, Spotify, Anghami, YouTube and Deezer. IFPI says that in accordance with its global chart principles, streams from each market are “weighted to take into account the difference in economics between the free and paid tiers of streaming services and are also weighted to account for the differences in economics across countries, using IFPI’s global market measurement expertise.” Unlike many charts, the IFPI chart also lists each song’s label affiliation.
An IFPI spokesperson tells Billboard that IFPI has no plans to offer more regional charts at this time, nor to make the chart positions below No. 20 available, even as a subscriber product.
For the MENA chart’s first official week, covering Nov. 18 to Nov. 24, Nigerian artist Rema claimed the top spot with “Calm Down.” (The Virgin Music artist entered the Billboard Hot 100 on Sept. 17 for the first time with a remix of the song with Selena Gomez, which is at No. 82 on the most recent list). Five of the top 10 songs were by Arab artists, with Egyptian artist Farid at No. 2 with “بأمارة مين,” while countryman Ahmed Saad took the No. 4 position with “Wasa3 Wasa3.” (Saad held three spots in the top 20, also taking No. 8 with “El Youm El Helw Dah” and No. 19 with “Aleky Eyoun.”)
IFPI, in a press release, says that the influence of the FIFA World Cup in Qatar can be clearly seen on the MENA chart’s debut. Two songs from the official tournament soundtrack — “Arhbo” at No. 3 and Jungkook’s “Dreamers” — featured in the top 10, while Shakira’s classic “Waka Waka (This Time For Africa)” — originally released for the 2010 World Cup — charted at No. 9 and “Tukoh Taka” by Nicki Minaj, Maluma and Myriam Fares came in at No. 11.
Other international artists in the MENA Chart’s top 20 include “Unholy” by Sam Smith featuring Kim Petras at No. 6, “Under The Influence” by Chris Brown at No. 13 and “Rich Flex” by Drake and 21 Savage at No. 14.
Warner Music Middle East has a new general manager, with Ahmed Nureni chosen to replace a departing Moe Hamzeh. Nuhreni arrives from music distribution company Qanawat Music, which WMG acquired earlier this year, and will continue to be based in Dubai — though WMME’s headquarters and staff will remain in Beirut.
Nuhreni, who’ll report to Alfonso Perez-Soto, president of emerging markets at Warner Recorded Music, will continue to run Qanawat in tandem with his duties at Warner. In a statement, he said his “dual role will allow me to harness synergies from both businesses and be thoughtful and strategic in the way we grow Warner Music Middle East’s artist roster,” adding, “There’s so much creative potential in our region and we’re only just beginning to tap into it.”
WMME’s mandate is sprawling, covering a total of 17 markets: Algeria, Bahrain, Egypt, Iraq, Iran, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Qatar, Saudi Arabia, Syria, Tunisia, United Arab Emirates and Yemen.
Hamzeh helped launch Warner Music Middle East in 2018; the company now says he is moving on to pursue other projects in music. He had previously been head of content at digital streaming platform m.media and, earlier in his career, worked at Temple Entertainment and Virgin Megastores.
Perez-Soto called Nureni a “brilliant exec who combines an amazing ear for music with a brilliant strategic mind,” adding, “With the support of our amazing team in Beirut, he’ll champion artists from the region and help them connect with a global audience. I’d also like to thank Moe Hamzeh for all his amazing support over the last five years and wish him good luck in his next adventures.”
Simon Robson, president of International at Warner Recorded Music, called the Middle East and North Africa a “priority market for us” as “highlighted by our accelerated activity in MENA in the last 18 months” — in early 2021 WMG invested in the region’s largest indie label, Rotana Music — “but we have further ambitious growth plans, which Ahmed will help us deliver.”
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