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Billboard and the members of SEVENTEEN — S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, The8, Mingyu, DK, Seungkwan, Vernon and Dino — take fans the behind the scenes of their latest music video for new song “MAESTRO.”

SEVENTEEN:We are SEVENTEEN!

Vernon:We are here on the set of our brand new music video for “MAESTRO.”

Joshua:Are you ready to set off for this exclusive behind-the-scenes look?

SEVENTEEN:Let’s go!

Dongyeon Kang:Hi, Billboard, we are the music video director of SEVENTEEN’s “MAESTRO” music video.

Mingyu:When you think of the word “maestro,” it sounds classic with elements associated with conducting, but SEVENTEEN’s “MAESTRO” is a bit more futuristic.

Vernon:This video is set in a world where everything can be created with A.I., including music, and this technology threatens SEVENTEEN, but in the end, we embrace the technology and become one.

Jihoon Jeon:I feel like we’re living in an era where creation is becoming easier and easier due to the advancement of technology. We wondered what the role of an artist would be in this era, and wanted to portray SEVENTEEN as artists who are conducting the art of creation in this music video.

Kim Hyodahm:What I like most is the dystopian look in the first verse, which involved items like black hoodies and balaclavas, because this is a new style that SEVENTEEN hasn’t tried often before.

Joshua:I was actually conducting the skateboarders that were riding on a halfpipe, and what was really funny was that the halfpipes, they’re colored as pianos, so I felt like I was really conducting.

Watch the full video above!

Will Lay Bankz be in the No. 1 spot for the third week in a row on the TikTok Billboard Top 50 chart? Or will she be usurped by Tommy Richman or Shaboozey? Keep watching to find out? Tetris Kelly:Lay Bankz continues to reign, while two new faces debut in the top 10. “Tell Ur […]

On today’s episode of Billboard‘s Chart Rewind, jazz musician Louis Armstrong dethrones The Beatles’ “Can’t Buy Me Love” and earns his first No. 1 with “Hello Dolly” on the Billboard Hot 100 in 1964. Tetris Kelly:Louis Armstrong stops The Beatles in this week’s chart rewind. We head all the way back to 1964. The New […]

Country superstar and Billboard cover star Lainey Wilson talks about how she felt winning her first Grammy for her last album ‘Bell Bottom Country,’ how she came up with the name ‘Bell Bottom Country,’ the career challenges she’s faced, what it was like to grow up in Louisiana, how she feels about the country music […]

It’s Wednesday, May 8th, and Drake & Kendrick Lamar’s beef is getting intense. On Tuesday morning, Drake’s security guard was shot at the rapper’s Toronto residence and his London OVO store was vandalized with the phrase “they not like us,” referencing Kendrick’s diss to Drake. On top of that, it looks like both rappers’ diss […]

In today’s episode of ‘How It Went Down,’ Craig David reveals what inspired him to create “7 Days,” the core theme of the song, how he was able to collaborate with Mark Hill to create something magical and more! David Craig:  Hi, I’m Craig David and this is How It Went Down with my song […]

In the first episode of ‘Billboard Unfiltered,’ Billboard staffers Damien Scott, Carl Lamarre and Trevor Anderson discuss the Drake and Kendrick Lamar feud that has taken the hip-hop world by storm, J. Cole’s exit from the drama, Tommy Richman’s debut on the Hot 100 and more!

Carl Lamarre:Hey, hey! What’s going on, guys? Welcome to a fresh episode of ‘Billboard Unfiltered.’ Guys, we have a jam-packed episode as we’re gonna dive into arguably one of the greatest hip-hop battles we have seen of all time. Drake vs. Kendrick Lamar. Guys, I mean, I have not seen anything like this.

Damien Scott:It’s definitely the busiest battle ever.

Trevor Anderson:Yeah, just the drop, drop, drop, drop, drop, drop, drop, drop…

Carl Lamarre:I mean, they got us working overtime.

Damien Scott:Drake called it. He said drop, drop, drop, drop. That’s what n—as did.

Carl Lamarre:I’m curious to get your takeaways from the battle. I mean, obviously, we have not seen anything like this. Seven disses in a week, double digits in a month.

Damien Scott:That’s crazy.

Carl Lamarre:What are some of your biggest takeaways from this battle? I’ll start with you, Dame.

Damien Scott:My biggest takeaway is that these are two of our best hitmakers working today. I think people already knew Drake was a hitmaker. He’s our genre’s premiere hitmaker. I think people underestimated how good of a hitmaker Kendrick was just because Kendrick doesn’t drop that often. And when he does drop, you never know what you’re going to get with Kendrick. He can be going in a different, more personal direction, where he’s not really focused on the charts, or he can make an album like ‘DAMN.’ where it’s much more accessible. I think this shows that these two guys, I would say, are the best we got.Watch the full video above!

K-pop boy band ATEEZ talk about being a part of the Grammy Museum’s K-pop exhibit with their labelmates XIKERS, their experience performing at Coachella last month, being inspired by watching other artists at Coachella like Tyler the Creator, how they define K-pop and how they feel about the rise of the global genre, working on […]

There’s a lot of fresh blood in the top five of the Billboard Hot 100 this week, with Tommy Richman’s “Million Dollar Baby” debuting at No. 2, Shaboozey‘s “A Bar Song (Tipsy)” rising to No. 3, and Sabrina Carpenter‘s “Espresso” rising to No. 4 (all behind a second week at No. 1 for Taylor Swift’s […]

It’s Tuesday, May 7th, and we have a lot to cover after the Met Gala yesterday. In case you missed the biggest night in fashion, we’ve got you covered. From best looks at the Met Gala, to behind the scenes action on the red carpet, to performances we go through it all. Jennie & Rosé […]