LexusHHM2024BBNews

Presented by Lexus, proudly celebrating Latin music, this episode explores the impact of today’s artists — including Karol G, Young Miko and Bad Bunny — on the rise and trajectory of Latin music globally and across genres. Leila Cobo:The new generation of artists are pushing boundaries all the time. Sigal Ratner-Arias:I would love to have […]

Presented by Lexus, proudly celebrating Latin Music, this episode dives into how Regional Mexican music has been transformed by artists like Peso Pluma, Becky G, Selena, and more. We discuss how the newer generation is putting a modern twist on a classic sound. Isabela Raygoza: Let’s talk about the Rise of Regional Mexican Music.  Leila […]

Presented by Lexus, proudly celebrating Latin Music, this episode delves into the origins of Latin music, and those who have paved the way including Vicente Fernandez, Celia Cruz, Daddy Yankee and more. We dive into how “La Llorona” impacted music, so much so that it’s being covered across generations and more!

Leila Cobo:Great songs are timeless.

Isabela Raygoza:We have these centuries-old genres. 

Sigal Ratner-Arias:Nobody wanted to record them because it was too risky.

Leila Cobo:But great songs can be redone, and their connection is still the same.

Isabela Raygoza:Latin music is timeless because it has to do with our ancestry and our heritage, and in a way, also our identity, because it really does date back for centuries.

Leila Cobo:You cannot talk about the roots of Latin music without talking about the big ranchera mariachi, names of the golden age of Mexican music and cinema. We have Vicente Fernandez, we have Don Antonio Aguilar.

Sigal Ratner-Arias:Celia Cruz was the queen of salsa, as you may know, la reina de la salsa, she used to say, “¡Azúcar!”

Isabela Raygoza:Later, Don Pedro Infante, María Félix, Chavela Vargas.

Leila Cobo:These trailblazers, in my opinion, paved the way and opened the door for Latin artists.

Alex Torres:I believe that the music of Grupo Niche, the story that Grupo Niche tells with its repertoire, plays a very positive role.

Leila Cobo:Storytelling in Latin music is one of the essential elements. And it all stems from this “I’m going to tell you a story in my song.” The role that folklore in songs like “La Llorona” has played is huge.

Keep watching for more!