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joint ventures

Exceleration Music signed a strategic partnership with the founders of American independent label Rounder Records — Ken Irwin, Marian Leighton Levy and Bill Nowlin, as well as Rounder’s first and longtime president/CEO, John Virant — on their new venture, Down The Road. The new label will be focused on “the historic depth and breadth of Americana,” according to a press release, including releases from banjo player Tony Trischka, bluegrass group Blue Highway and Irish traditional music performers Dervish. It will also reissue 14 catalog titles produced by the Rounder Records co-founders in recent years. Down The Road releases will be distributed by Redeye, which Exceleration acquired in September.

Audoo — a music technology company that provides data allowing artists, songwriters, PROs and CMOs to see in real-time where their music is played, enabling them to better collect on public performance royalties — raised $5 million in its last funding round from investors including Elton John and David Furnish, bringing its total raised to $22 million. “Working as a musician can be seen as all glitz and glamour but for the vast majority of artists, especially new and emerging acts, this isn’t the case,” said John in a statement. “It’s often brutally unfair and this sadly extends into being paid correctly. Right now, artists are not being paid accurately for their plays because the data simply doesn’t exist … That’s why we’ve invested in Audoo and their world-class technology and data, to help create a more transparent system for everyone, and ultimately to keep the music alive.”

Patreon acquired livestream ticketed event platform Moment (formerly Moment House). In the coming months, “foundational elements” of Moment will be integrated into Patreon, according to a blog post. Since its founding in 2019, Moment has partnered with artists including Justin Bieber, Tame Impala and Kygo.

Warner Music Group (WMG) acquired Indian artist management and live events company E-Positive, strengthening WMG’s position in the region. On its roster, E-Positive boasts Darshan Raval, one of the most-streamed artists in India. E-Positive will continue acting as a standalone company, led by founder/CEO Naushad Khan. “Darshan, as well as the whole of the E-Positive roster, will be able to harness Warner Music’s global network and start to connect with a wider international audience,” said WMG president of emerging markets Alfonso Perez Soto in a statement. “This deal helps us to level-up and enhance our 360 offering to artists by bringing in the knowledge and expertise of Naushad to Warner Music. Our improved suite of services we will enable our artists to transcend the whole of India and help bring Indian culture to the rest of the world.”

In more WMG acquisition news, the company bought the recorded music business of Jukka Immonen‘s The Fried Music. Based in Finland, The Fried Music artists — including Anna Puu, Knipi and Viivi — will be integrated into the Warner Music roster and enjoy access to its global network. Starting on Jan. 1, 2024, Immonen will also begin serving as head of A&R at Warner Music Finland.

Mediabase has acquired the All Access music distribution business unit from Joel Denver. “Through this integration, Mediabase offers a seamless user experience by providing downloads of broadcast-quality content from our label partners,” said Mediabase president/CEO Philippe Generall in a statement. “The power of these collective platforms promises to redefine how industry professionals access and leverage media assets.”

Hook, a platform that allows users to remix and remake songs using AI, closed a $3 million seed investment round led by Steve Cohen‘s Point72 Ventures and Waverley Capital, co-founded by former Warner Music Group CEO Edgar Bronfman, Jr. Other participants included Mark Gillespie‘s Three Six Zero and Japanese entertainment brand Avex. The investment will be used to continue developing Hook’s platform; Hook will also collaborate with artists and record labels to develop technology to unlock new revenue streams. Founded by CEO Gaurav Sharma, Hook is planning to launch a closed beta later this year.

ASM Global extended its 10-year partnership with Onondago County, N.Y., to manage The Oncenter and St. Joseph’s Health Amphitheater at Lakeview in Syracuse. Under the new deal, ASM Global will continue managing The Oncenter convention and entertainment facility — which includes the Nicholas J. Pirro Convention Center, the Upstate Medical Arena and three theaters in the John H. Mulroy Civic Center — as well as the St. Joseph’s Amphitheater, a 17,500-capacity outdoor concert venue.

Elsewhere at ASM Global, the company signed a long-term renewal contract to continue managing three venues in Puerto Rico: the Coliseo de Puerto Rico José Miguel Agrelot arena, the Antiguo Casino de Puerto Rico and the Puerto Rico Convention Center.

The Circuit Group, a new company with a stated mission to create business opportunities around artists’ intellectual property, formed a joint venture with management and production company Pivot Music (led by Paolo Mojo) and DJ-producer Rebūke. Under the partnership, Pivot and its premier act, Rebūke, along with his ERA Music label, will move under the Circuit Group umbrella. According to a press release, The Circuit Group acquires up to 50% of artists’ song catalogs, offering those artists an immediate source of revenue while also aligning their interests with Circuit Group’s vision of creating additional avenues for intellectual property. The company also invests in and strikes strategic alliances with other entities across recorded music, publishing, merchandise, brand partnerships, gaming, events, Web3 and more.

Artist-producer-multi-instrumentalist Terrace Martin partnered with Lowly and Create Music Group to launch a joint-venture record label named O’Connor. The label launched on Friday (Oct. 13) with “311!”, the first single off sneek, a collaborative album between Martin and singer-songwriter Gallant. O’Connor’s executive board includes Martin, Deon Ford (Lowly’s A&R director) and Samantha Whitehead (creative director, art historian and Martin’s day-to-day manager). Under the deal, Martin will also produce for select Lowly/Create artists while assisting in A&R and artist development with Ford.

Linkfire renewed an agreement with Warner Music Group to provide its Saas marketing platform to the company globally. The agreement extends through April 30, 2024.

BMG acquired global rights to all three studio albums from Australian artist Angus Stone‘s Dope Lemon project, including 2016’s Honey Bones, 2019’s Smooth Big Cat and 2022’s Rose Pink Cadillac, as well as his 2017 EP, Hounds Tooth. BMG released Dope Lemon’s fourth studio album, Kimosabè, on Sept. 29 under a new recordings deal.

Sphere Entertainment announced that amplification technology company Powersoft contributed immersive haptic technology and amplifier solutions to Las Vegas’ Sphere venue. Powersoft technology is integrated within the venue’s 10,000 haptic seats as part of Sphere Immersive Sound powered by HOLOPLOT.

Backline, a nonprofit that provides mental health resources to music industry workers and their families, announced a new partnership with Eventric/Master Tour, software that assists with tour logistics. Under the agreement, the Master Tour mobile app will now include an in-app button that directs users to mental health resources, including the Crisis Text Line, the National Suicide Hotline and Backline’s suite of resources. Master Tour boasts a user base of over 250,000, with 55,000 active monthly users.

AI sound wellness company Endel partnered with dance music label Spinnin’ Records to create 50 AI-generated soundscape album playlists tailored for focus, relaxation, sleep, physical activity and more. The first two soundscape albums are out now, with new albums set to release every week over the next two months. All of the albums will fall under a new profile called Spinnin’ COSMOS. Artists involved in the project to date include Brazilian DJs Felguk and Italian production and DJ duo VINAI. “With this collaboration with Spinnin’, we’ve transformed hundreds of tracks from their incredible catalog into life-enhancing albums and playlists at a huge scale while retaining the iconic sound of Spinnin’ Records and its artists,” said Endel co-founder/CEO Oleg Stavitsky in a statement.

Decca Records US and the World Federation for Mental Health announced a partnership for World Mental Health Day on Oct. 10. Under the agreement, Decca US released a World Mental Health Day-themed playlist of calming music featuring artists including Chad Lawson, Cody Fry, Kings Elliot, Balmorhea, Daigo Hanada, Lara Somogyi, Sophie Hutchings and Samuel Mariño. Additionally, Decca US artist Lawson, who hosts a podcast on mental health, partnered with AI-powered sound wellness company Endel to release a meditation soundscape album featuring reimagined tracks from his album breathe.

ONErpm Nashville has launched a joint venture with Huff Co., a production company spearheaded by brothers Dann Huff and David Huff, to help guide artists from various musical genres into the marketplace.

Dann, a Billboard producer of the decade honoree, will be at the helm, with creative input from David, as they produce artists signed to the joint venture. Meanwhile, ONErpm will fund production and oversee distribution and marketing for the artists. Artists will be signed directly to the joint venture, with ONErpm acting as a record label and co-owning the master recordings.

Tim Wipperman, the MD for ONErpm Nashville, previously spent nearly three decades as the head of Warner Bros. Music. He also served as CEO of Rezonant Music and then as president of Anthem Music Publishing Nashville.

“For some artists, the traditional model isn’t viable or necessary,” Wipperman tells Billboard. “There are advantages and disadvantages to working within that kind of corporate structure, and there are a lot of advantages to working outside of that corporate structure with a more nimble organization. We did 70 billion Spotify streams last month and 20 billion YouTube streams, so this company has leverage and reach.”

Musician and producer Dann has played on and/or produced recordings by Barbra Streisand, Reba McEntire, Celine Dion, Rod Stewart, Shania Twain, Keith Urban, Megadeth and more. He has won the CMA musician of the year honor three times as well as CMA Awards for his production work on CMA single of the year-winning songs in 2016 (Thomas Rhett’s “Die a Happy Man”) and 2017 (Urban’s “Blue Ain’t Your Color”). Dann will continue to produce artists outside of the joint venture.

David’s resume includes work as a producer, music director, consultant and artist development executive. In the studio, he’s collaborated with Rhett, The Smashing Pumpkins, Avicii, Sheryl Crow, Twain, Michael W. Smith and more.

Though specific artist signings will be revealed later, Dann tells Billboard that he expects the joint venture will ultimately work with a mix of new artists who have made an impact in the streaming arena as well as established artists seeking more freedom than they can get in a typical label deal structure.

“Because I have this long history in Nashville, there’s been talk of finding homes for some of these artists that maybe aren’t [still] in the mainstream, doing what they’ve done through the course of their career, but they are very viable in the sense that they have active audiences who want new music,” Dann says. “I like the fact that not everything has to go through the prism of being radio-driven. It just opens so much more…for someone who loves music, there’s nothing better.”

Wipperman adds, “We want ONErpm to be at the forefront of finding new ways to build careers. When artists look at a non-major [label operation], there’s a concern about production and the ability of a non-major to leverage what they are doing. I think getting into business with producers [with] the quality of Dann and David, that eliminates one of those impediments. You grow a company by creating alliances with talented people.”

ONErpm’s services include music distribution, marketing support, publishing, accounting and global payment systems. The company operates in 43 offices around the world, with more than 500 staffers globally. Artists currently working with the company include country artist William Michael Morgan, reggae artist I-Octane, Jamaican dancehall superstar Sean Paul, pop band Nightly, singer-songwriter Jay Allen, singer-songwriter Chance Peña and Americana artists Mark and Maggie O’Connor.

Anthem Entertainment, a leading independent publisher, has expanded its partnership with Timbaland, the company announced Wednesday (June 7). Under the new arrangement, Anthem has extended its publishing deal with the songwriter/producer while promising to build on their co-publishing venture, Blue Stone. The company has also invested in Timbaland’s startup, Beatclub. As part of the newly […]

Grammy-winning singer and actress Toni Braxton inked a new, all-encompassing production deal with Lifetime and A+E. Under the agreement, Braxton’s Braxtoni Production will oversee and executive produce multiple projects for the network. The production company will be based at Lifetime’s Los Angeles offices. Braxton has starred in and executive produced multiple movies for Lifetime over the last decade; in 2016, the network premiered Toni Braxton: Unbreak My Heart, a biopic about Braxton starring Lex Scott Davis as the singer.

Primary Wave Music partnered with Indian record label and music publisher Times Music. Under the deal, Primary Wave will invest “significant capital” in the company while providing resources for additional Indian catalog investments and helping accelerate the growth of its existing regional, film and non-film music catalogs by assisting the Times Music team in uncovering opportunities in the United States, Europe and other markets in A&R, branding, synch, film/TV and digital marketing, according to a press release. Times Music is looking to make further investments in Bollywood and South Indian cinema music as well as “iconic Indian catalogs,” the release states. Times Music is a subsidiary of The Times of India Group.

Warner Music Singapore and Cross Ratio Entertainment, a leading Singaporean independent record label, signed an exclusive global distribution agreement. Under the deal, Warner Music Singapore will work closely with Cross Ratio on new releases, catalogs, brand partnerships, synchronization deals and marketing events as well as on identifying and upstreaming artists. The Cross Ratio roster includes Akeem Jahat, Alfred Sim, Belinda Lee, and Derrick Hoh; the label also distributes over 200 additional artists.

Academy Award-winning composer Justin Hurwitz (Whiplash, La La Land) partnered with music-for-advertising and sonic branding company Score a Score to expand Hurwitz’s “creative energy to the world of advertising — applying his unique ability to create ‘earworm’ melodies on the big screen to short-form campaigns,” according to a press release. Hurwitz has previously worked with brands including De’Loghi, Heineken and Louis Vuitton.

Will Ward — head of the talent, music, production and incubator company, Fourward — launched Fourward Ventures, a $50 million, early-stage growth fund actively investing in sectors including health and wellness, sustainability and consumer packaged goods. The company has successfully closed half the fund and is on track to close the rest by September 15. “The company seeks brands that disrupt traditional consumer categories through innovation and aims to drive change in society through products or services,” according to a press release, and will help “to quickly scale cutting edge early-stage brands into world-class businesses.” The fund has already invested in nine companies: Audio Up, Goodles, Lomi by Pela, Mad Rabbit, Patrake, Samsara, Starface, Julie and Bryn Pharma. Ten percent of carry profits will be set aside for three different charities not named in the release.

Advertising, communications, technology and commerce holding company WPP has acquired sonic branding agency amp sound branding. Under the deal, amp will join WPP’s brand and design consultancy, Landor & Fitch, adding to the agency’s expertise in delivering immersive brand identities for companies. Amp has created sonic identities for brands including Mastercard, Mercedes-Benz, Kraft Heinz, Deloitte, Shell and General Motors.

The U.K. office of French music company Believe formed a partnership with underground dance music company Rinse to handle distribution and label services for its Rinse Recordings and Bad Music imprints. Under its new b:electronic global imprint, Believe will handle the global distribution for all Rinse and Bad Music frontline and catalog releases. Rinse will continue to handle day-to-day marketing for both imprints while benefitting from Believe’s audience development team across 50 countries, with a focus on audio and video plus editorial and marketing partnerships with digital service providers.

Warner Music UK and independent record label Brownswood Recordings formed a joint venture that will see WMUK “share its expertise in distribution, marketing, and promotion and give Brownswood Recordings access to a global network and a wealth of resources,” according to a press release. The first release under the deal will be Black Classical Music, the debut solo album from drummer/producer/artist Yussef Dayes, which is slated for release on September 8. Brownswood will continue to operate as an independent label, with its leadership team retaining creative control.

Credit Union 1 is the new name-in-title sponsor of the outdoor, 28,000-capacity venue formerly known as Hollywood Casino Amphitheatre at Tinley Park located in southwest Chicago. Now known as Credit Union 1 Amphitheatre, the Live Nation venue is described as the latest addition to Credit Union 1’s entertainment naming rights portfolio in the greater Chicago area.

Insomniac Music Group partnered with free creator-safe music platform Slip.stream to make its music catalog — which includes songs from over 120 artists — to be made available and claim-free via Slip.stream’s online subscription license. Through its integration with FUGA and its Licensease API technology, Slip.stream will protect Insomniac’s copyrights on YouTube while allowing creators to use the music and monetize their videos on all platforms. The Insomniac catalog is now available to Slip.stream’s Pro and Commercial subscribers, though creators can sign up free with access to the rest of the Slip.stream catalog.

ASM Global formed a partnership with London Stadium in the United Kingdom to create additional event content for the venue’s upcoming calendar while also developing new commercial opportunities. Originally built to host the London 2012 Olympic Games, London Stadium is home to the Premier League football club in West Ham United as well as U.K. Athletics. It’s the second-largest concert capacity stadium in London.

FIVE Hotels and Resorts has struck a joint venture with Warner Music Group for the Dubai-based luxury brand’s record label, FIVE Music. To kick off the partnership, FIVE Music — alongside Warner Music Central Europe, Dabruck Creative and FIVE Music’s exclusive music publishing partner, Warner Chappell Music — is in the midst of hosting a music writing camp from April 28 to May 14 at FIVE Palm Jumeirah in Dubai with artists including Robin Schulz, Space Motion, Franky Wah and Alle Farben and songwriters including KIDDO, Bully Songs and Gez O’Connell. Through the deal, FIVE Music has also committed to establishing a state-of-the-art music studio — dubbed FIVE Music Studio — at the FIVE Palm Jumeirah.

Dequency — described as “a web3-powered, decentralised marketplace for on-chain sync licensing” — partnered with artificial intelligence music tagging and recommendation engine Cyanite, which develops AI algorithms for music analysis, tagging, search and discovery to help clients including BMG, Nettwerk, UMPG Music Solutions and more unlock the full value of their repertoire. The new agreement with Cyanite “will make discovering new, original works on the Dequency platform for use in content easier than ever,” according to a press release.

Punk icon Iggy Pop has signed with Atlantic Records, in partnership with producer Andrew Watt‘s Gold Tooth Records, for the release of his next album, the companies tell Billboard.

“I’m the guy with no shirt who rocks,” said Pop in statement. “Andrew and Gold Tooth get that, and we made a record together the old-fashioned way. The players are guys I’ve known since they were kids and the music will beat the s— out of you. Have a great day.”

The first release from Pop’s forthcoming album, debut single “Frenzy,” is slated to drop on Oct. 28. The album is Pop’s first since 2019’s Free, released by Caroline International/Loma Vista.

“We’re incredibly excited to welcome Andrew and Gold Tooth into the Atlantic family,” said Atlantic Records chairman and CEO Craig Kallman. “As a brilliant producer and stellar musician, Andrew has the gift of elevating every project into a work of art. And, of course, we’re over the moon to have the legendary and phenomenal Iggy Pop as our first joint signing. Iggy’s groundbreaking work forever changed the rock landscape, and he continues to make boundary-crashing music. This also marks his return to the Warner family, more than 50 years after he made his recording debut with the Stooges on our sister label Elektra. Iggy’s never stopped evolving, and he’s made a fantastic album that we can’t wait for the world to hear.”

Added Watt, “Iggy Pop is a f—ing icon. A true original. The guy invented the stage dive…I still can’t believe he let me make a record with him. I am honored. It doesn’t get cooler. This album was created to be played as loud as your stereo will go…turn it up and hold on…”

Pop rose to fame as the lead singer of Detroit-bred band The Stooges, which released three seminal proto-punk albums in the late 1960s and early 1970s: The Stooges, Fun House and Raw Power. After parting ways for over three decades, the group re-formed and released two additional albums: 2007’s The Weirdness and 2013’s Ready to Die. As a solo artist, Pop has released a total of 19 albums, including classics like The Idiot and Lust for Life, both produced by David Bowie.