investment
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Music investment enterprise Firebird acquired a stake in JET Management, the Los Angeles-based company that boasts a roster including Justice, Madeon, LP Giobbi and Suki Waterhouse.
Launched in 2023 by founders Nathan Hubbard and Nat Zilkha, Firebird is a multi-sector music company that includes labels and publishing, with an emphasis on management and label services.
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In 2023, Zilkha told Billboard that he and his partners are building Firebird to respond to a changing industry in which artists are moving away from label structures to partner with companies that can provide label services and artist development, as well as help them tap into additional income streams, such as publishing, merchandising, branding and live events.
“Firebird partners with artists and their teams to build longer lasting, higher impact, and more profitable careers,” Hubbard said in a statement on the new partnership. “JET is on the cutting edge of building the brands of the most respected artists that influence culture. Tyler, John and their team have an impressive track record of partnering with artists of all types to ignite both their fan bases and businesses in harmony.”
“The music industry is evolving rapidly, and power is continuing to shift towards artists and their teams. Firebird’s artist-first ethos and ambitions around empowering the core team is what drew us in at the start, but the people are what kept us around,” added JET Management co-founder John Scholz. “This is a great group of sharp industry veterans walking the same path as us that we couldn’t be happier to lock arms with.”
“Firebird’s strengths complement JET’s vision seamlessly,” adds JET co-founder Tyler Goldberg. “This partnership allows us to streamline operations, broaden our reach, and ultimately deliver greater value to our clients.”
JET clients including Waterhouse, Justice, Neil Frances and Blond:ish are all slated play both weekends of Coachella later this month.
Thus far, Firebird has acquired stakes in companies including Coran Capshaw’s Red Light Management, which represents roughly 400 artists including Dave Matthews Band, Phish, Brandi Carlile and Chris Stapleton; Mick Management, which specializes in independent singer-songwriters such as Maggie Rogers and Hamilton Leithauser; Transgressive Records; and U.K.-based electronic label Defected Records.
“We are maintaining separate brands of the companies that we invest in,” Zilkha told Billboard last year. “We allow their creative process to remain very independent from us; but we’re giving those companies an ecosystem that helps them create opportunities for themselves and the artists that they work with.”
Firebird says it generates $2 billion in gross revenue annually across its businesses and with its collective of artistists reaching a global audience of more than a billion fans.
The estate of Ronnie Spector, best known as the lead singer of iconic girl group The Ronettes, has enlisted Artist Legacy Group (ALG) to be its exclusive representative. Under the deal, ALG will provide comprehensive management services for the estate, including oversight of Spector’s personality rights and administration of her official digital and social media assets. ALG CEO Ashley Austin will also spearhead branded media, licensing and anniversary projects. A film adaptation of Spector’s memoir, Be My Baby, is currently in development at A24. Spector’s husband, Jonathan Greenfield, serves as managing director of the estate.
Lil Yachty launched Concrete Rekordz, a new record label joint venture with Quality Control Music/HYBE. The announcement was accompanied by “Family Business,” a new track and music video from Concrete Boys — a group composed of Lil Yachty, Karrahbooo and Camo! — that will make its home on the label. The group is slated to release its first compilation album, It’s Us Volume 1, on Friday (April 5).
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Dubai-based streaming platform OSN+ and music streaming service Anghami announced the completion of OSN+’s purchase of a majority stake in Anghami after receiving all necessary regulatory approvals. First announced in November, the merger puts OSN+ parent company OSN Group’s majority stake in Anghami at a valuation of $3.69 per share. According to a press release, the deal creates a company that boasts more than 120 million registered users, around 2.5 million paid subscribers and nearly $100 million in revenue at closing while bringing together OSN+’s library of 18,000 hours of video content with Anghami’s catalog of more than 100 million songs and podcasts. The combined entity will be led by Elie Habib, co-founder/CEO of Anghami, as CEO. Joe Kawkabani will remain CEO of OSN Group.
Virgin Music Group has partnered with 3AM Entertainment, a new label founded by British-Indian artist Jay Sean, producer/executive Jeremy Skaller and Jared Cotter, manager/vp of music at Range Media Partners. 3AM will focus on artists from the South Asian diaspora of all different genres. The first release under the deal is “Heartless,” a new single from Jay Sean featuring Ikky that’s slated for release on Friday (April 5); it will be followed by an album. Skaller and Cotter will serve as co-presidents at the new label, with Cotter continuing in his role at Range. Elsewhere, Sean’s longtime manager, Thara Natalie, will be chief operations manager; Madison Bickel will serve as GM; and Mahima Sharma will serve as an A&R out of New Delhi, India. Additionally, Sean’s co-manager, Aayushman Sinha, and his team at management company Represent will consult on A&R and strategy out of Mumbai, India.
Soundmouse by Orfium was selected as the official music reporting partner for broadcasters in South Korea by the South Korean Broadcast Music Identifying System (BROMIS), a consortium led by major broadcasters including KBS, MBC, SBS and four collecting societies. Under the three-year agreement, Soundmouse by Orfium’s music cue sheet reporting and audio recognition fingerprinting technology will be used by 36 broadcasters to track music usage across 175 TV channels and radio stations in Korea. Soundmouse by Orfium’s reports will be used to inform royalty distributions to songwriter, artist, producer and rights holder members of South Korean collecting societies. The deal was supported by the South Korean Ministry of Culture, Sports and Tourism and the Korean Copyright Commission.
Danny Wimmer Presents (DWP) acquired two music festivals: Rocklahoma and Born & Raised, both of which are held at Rockin Red Dirt Ranch in Pryor, Okla. DWP will continue working with Pryor Creek Music Festivals, the original creator of both festivals, while several remaining stakeholders will remain involved in both events in 2024 and beyond. This year’s Rocklahoma is slated to run from Aug. 30-Sept. 1 with headliners Avenged Sevenfold, Disturbed and Slipknot. Born & Raised will take place Sept. 13-15 with Turnpike Troubadours, Whiskey Myers, Gary Allan and more.
BMG has acquired Dr. Alban‘s recorded interests in his catalog, including ’90s Eurodance hits “It’s My Life” and “Sing Hallelujah!” The company already owned the label share of the recordings. The catalog of the Nigerian-born Swedish artist and producer, born Alban Nwapa, also includes tracks such as “Hello Afrika” and “No Coke.”
Numero Group announced a partnership with New York indie rock label Tiger Style Records. Under the deal, Tiger Style’s catalog of 40 albums and a dozen EPs have been absorbed into the Numero Group ecosystem, including works by The American Analog Set, The Appleseed Cast, The Mercury Program, Tristeza, Her Space Holiday, The Album Leaf, Rye Coalition and Ida. Formed in 1998, Tiger Style, once owned by online music retailer Insound, went on hiatus more than 20 years ago. Much of the label’s discography is now available digitally via Numero Group, with several physical LP reissues and box sets slated for next year.
Industrial-focused private equity firm Allied Industrial Partners made an investment in Celebrity Coaches, a Nashville-based provider of transportation and logistics for the live entertainment sector. Celebrity Coaches will continue to be led by its founder, Jeff Michael, who will retain an ownership stake along with other members of the company’s management team including Josh Trivett.
ASM Global signed a multi-year booking agreement with Nevada tavern and slot route operator Golden Entertainment for exclusive booking rights to the company’s Laughlin Event Center and The Edge Pavilion — two music venues located at the Edgewater Casino Resort.
Music data company Musixmatch partnered with Runway in a deal that will bring the latter’s AI-powered media generation technology to the more than 1 million artists and musicians in the Musixmatch community, which will have access to Gen-2 and other Runway models to create synchronized lyrics and videos.
WavMaker, a music licensing platform that offers a music catalog for video creators featuring songs that have been cleared for commercial use, launched with $5 million in seed funding. The company was founded by CEO Matt Arcaini, director of label services Mark Stuart and director of marketing Caleb Grimm. The funding round was led by Vicky Patel, a principal in the Nashville-based record label Wavy Records and co-founder/principal at Monarch Media. The funds will be used to expand the platform’s capabilities, hire staff and increase customer outreach.
Business-to-business music and streaming platform Tuned Global partnered with international travel media network Spafax, which provides content technology and media assets for airlines to power cleared music playlists in in-flight entertainment systems. Spafax clients include Emirates, Qatar Airways, IAG, Lufthansa Group and Air Canada. Through the deal, Tuned Global will provide music-as-a-service a content management tool for Spafax curators to generate playlists. Spafax will also benefit from Tuned Global’s integration with music rights management and reporting company Crunch Digital, which verifies musical works available for use under Spafax and airlines’ existing music licenses with record labels and publishers.
Medallion, a direct-to-consumer platform that helps artists build relationships with their fans, has raised $13.7 million in Series A funding, the company announced Thursday (Dec. 21). The funding will help Medallion, which is led by former Songkick CEO Matt Jones, “to accelerate an ambitious technical roadmap,” the company said in a statement.
The round was co-led by Dragonfly and Lightspeed Faction and included Coinbase Ventures, Infinite Capital, J17, Third Prime, Zeal Capital and previous investor The Chernin Group. Also taking part in the round were music industry investors including Metallica’s Black Squirrel Partners; Bill Silva Entertainment; Guy Lawrence of electronic duo Disclosure; Foundations Artist Management; producer duo Jungle; the band Mt. Joy; management company Method; DJ and producer Tiga; and TAG Music, a joint venture between Gabe Saporta and Atlantic Records.
This marks Metallica’s third notable investment in 2023 via Black Squirrel. In March, the band purchased Furnace Record Pressing, a vinyl manufacturer in Alexandria, Va. Then in August, Black Squirrel was the lead investor in a $5 million funding round for Word Collections, a publishing administration firm launched by TuneCore founder Jeff Price.
Launched in 2022, Medallion provides a white-label platform for artists to create online communities that deliver experiences and products to their fans. Its client roster includes such artists as My Morning Jacket, Sigur Ros, Santigold, Tycho, Greta Van Fleet and two of its investors, Mt. Joy and Jungle.
For Rob Hadick, general partner at Dragonfly, Medallion represents a shift in thinking about providing fans with more than music and content. “Medallion is building the infrastructure to enable artists to directly interact with their highest intent customers through new and exclusive products and experiences, while simultaneously owning the customer relationship themselves and driving net new revenue opportunities around their IP,” Hadick said in a statement. “We believe this paradigm shift will permeate across the entirety of the creator economy.”
“Artists only have direct relationships with a fraction of their fanbase. Medallion solves this problem by unlocking direct artist-to-fan connection,” said Will Leas at Lightspeed Faction in a statement. “The team has a history of building pioneering technology for the world’s biggest artists, and we are thrilled to back them on this journey.”
Medallion previously raised $9 million in seed funding from Betaworks, POAP Ventures, Polygon Ventures, The Chernin Group, Red Light Ventures, Linkin Park’s Mike Shinoda and Tycho.
Mike Shinoda has long incorporated new tech into both his solo work (like the Beat Saber VR pack and sci-fi/horror web video game that helped launch his recent single “Already Over”) and his music with Linkin Park (like the AI-generated visuals used in the recent music video for unearthed band demo “Lost”). But the artist-producer has also become a key investor in music technology — starting with Linkin Park’s Machine Shop Ventures, which launched in 2015 as a mix of venture capital projects and live-music activations, and now more recently on his own. Since April 2022, he has also served as community innovation adviser for Warner Recorded Music, providing a forward-thinking artist’s perspective on subjects like Web3 and AI.
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“With labels and future tech, I feel like doors are opening to new types of artists,” Shinoda says. “At a certain point, you wouldn’t have considered a content creator on a social platform to be a music artist. Now you can! In the future, those doors might also be open to nontraditional projects that are pushing the boundaries of what it is to be an artist.”
Have you been surprised by the degree of industry focus on AI this year, or did you see it coming?
Unless you were already deep in the trenches, I think AI hit everybody in a similar way — it blew up very big, very fast — but part of that is people developing complex things behind the scenes. Once some of the general concepts about how one could use AI became more widely known — and the concerns and the creativity, all the different positive and negative sides of it — people started releasing things, and you started getting a sense of how fast it’s moving and all the things we could do.
It’s exciting and it’s new, but you know, I come from an illustration background, and that artist community was up in arms immediately, saying, “Hey, guys, this technology is stealing from us. These are copyrighted images, and it’s pulling them and riffing off of them to make new things.” That’s just the tip of the iceberg.
How much has being an artist informed how you interact with these new technologies and potentially invest in them?
Being an artist, there are times when you are relied on to develop a vision of something, and it needs to come from you — you are responsible for it, you curate it, you collaborate with other people to make it the best it can be. And as part of that, you’re also in charge of communicating it, of accepting criticism and sorting through ideas. Whether as a kid growing up doing drawing and painting and graphic design, to everything with the band and all of our releases, that skill set carries over to a lot of the founders that I’ve worked with and had the chance to meet over time.
What is an early highlight of your own investing career?
I was one of many investors and advisers when Spotify came to the U.S. To be honest, it wasn’t a lot of money — but it was fascinating to talk with Daniel [Ek] and his team as they were in the midst of the huge cultural shift that happened.
Which areas of music tech are you most interested in right now?
One thing that has been on my mind is that with new technology comes new responsibilities. Historically, artists have been on the end of this equation where their work gets treated like it doesn’t have very much value. When you’re a smaller artist, you go, “Well, this is just the way it is. This is how I get to the point where people hear me for the first time, so I’m going to give away everything for free and just play that game.” And then when you get to a certain point, you realize, “Oh, my gosh. My stuff really does have value. How do I capture that value?”
Because of the changes in technology, different companies developing new things are trying to take a big bite out of the apple that is the artist’s intellectual property. For any artist that hears me talking about this, I hope that it occurs to them: It’s your job to protect the work, to put a value on it, and that value might actually be higher than other people might say it’s worth.
Additional reporting by Kristin Robinson.
This story will appear in the Oct. 21, 2023, issue of Billboard.
Whether they’re angel investors offering startups tens of thousands or venture capital power players with hundreds of millions, some of the shrewdest minds in and around the music business are using their expertise to reinvest in the tools of its future. The investors profiled here are just a sampling of the many focusing on new music technology right now; some of their peers prefer to keep their dealings private, while plenty more music executives turned investors have bet on areas other than music technology. Others are interested in music tech but aren’t actively investing. But with generative artificial intelligence, virtual reality and advancements in live-music technology on the horizon, the thought leaders highlighted here see the industry at a “tipping point” — and the next generation of companies may fundamentally change the way the music business works.
The Majors
The Big Three music groups have invested in tech platforms tied to fashion, gaming, music creation and even battling dementia — and executives say there’s more to come.
In February, on his first quarterly earnings call as the new CEO of Warner Music Group (WMG), Robert Kyncl laid out a future of “meaningful upside” for the music business: “As technology opens up emerging economies, the industry’s addressable market will continue to expand even further,” Kyncl told analysts. On top of that, he added, “innovation is constantly creating new-use cases for music, giving us the opportunity to diversify our revenue sources.”
As the major labels navigate a landscape increasingly dominated by streaming platforms and digital creation apps like BandLab and Boomy, it’s not surprising they have eagerly invested over $1 billion, according to label sources, in the nascent technology companies that have the potential to help them diversify and increase their revenue sources.
In the last four years, WMG has invested in gaming platform Roblox, digital fashion retailer DRESSX and music generator Lifescore, which is powered by artificial intelligence (AI). Sony Music Entertainment has backed another music creation (and collaboration) platform, Tully; social platform Fave; and Techstars Music, an accelerator program that provided funding and mentorship to promising music technology startups. (It was quietly shuttered after this summer’s class, according to managing director Bob Moczydlowsky.)
“It is always a highlight for us to support visionary entrepreneurs in developing innovative music tech and to help drive experimentation with new products and revenue models that enhance creativity, consumer experiences and overall value and utility for our creative partners and artists,” SME senior vp of strategy and investments Angela Lopes says.
Universal Music Group eschews venture capital investments, preferring to offer seed money, mentoring and other support for startups. The company has gotten behind two health-related music apps: Endel, which creates personalized AI-generated soundscapes to foster focus and sleep, and Music Health, the company behind Vera, which is designed to help those suffering from dementia, as well as next-generation radio broadcasting toolkit Super-HiFi. UMG senior vp of digital innovation strategy and business development Kristen Bender said in a statement that the company’s “music DNA — incubation, connectivity, mentorship [and] strategic partner network — is the greatest asset we can provide early-stage companies.”
It’s likely that the volume of these investments will only increase. Lopes says, “We continue to focus on strategic investment opportunities” in the tech sector. And on the earnings call, Kyncl said WMG will be “reallocating our internal resources in order to invest in technology and drive not only more tools for monetization for creators but also greater efficiencies for us.” —ELIAS LEIGHT
Music Companies
Willard AhdritzFounder/chairman, Kobalt; CEO, Ahdritz & Co.
Willard Ahdritz
Paul Brissman
Recent investments: Dice, un:hurdInterests: Mobile ticketing, data-driven marketing
As founder and chairman of Kobalt — a publishing administration company that used a technology-first approach to disrupt the world of music publishing — Ahdritz has always had a forward-thinking approach to the music business. In recent years, he has been investing in other newcomers using technology to power music innovation, including popular mobile ticketing app Dice, and he has taken on an investment and advisory role in un:hurd, which uses data to help artists run successful digital marketing campaigns.
Mike CarenFounder/CEO, Artist Partner Group/Artist Publishing Group
Mike Caren
Elisabeth Caren
Recent investments: beatBread, Sound.me, Release.GlobalInterests: AI, music production tools, label tools
The label/publishing entrepreneur entered investing by acquiring music catalogs, but in recent years has expanded his focus to music technology and related startups. He says various forms of music tech are worthwhile “for both financial growth and for the good of the industry.” Caren hopes that the new companies he backs can “unleash creativity for those with huge imagination and limited knowledge” as well as economic and relationship-based limitations. But whether these results come through AI, augmented reality, traditional or currently unheard-of means “is less important for me.”
Startup red flag: “I try to avoid great decks without functioning software. I want to invest in companies with a minimum viable product I can use immediately and a clear road map for their future development.”
Neil JacobsonFounder/CEO, Hallwood Media; partner, Hallwood Media Ventures
Neil Jacobson
Clay Wescott
Recent investments: Disco, Splice, SoundfulInterests: AI, music production tools, creator services, marketplace platforms
Jacobson, former president of Geffen Records and founder of songwriter-producer management powerhouse Hallwood Media, brings decades of experience at labels and publishers to investing. Hallwood Media Ventures was born out of a special purpose acquisition company Jacobson launched in February 2021 with partner Todd Lowen, raising $230 million for a publicly listed vehicle with the intent of merging with a high-growth, music-related business. Now, almost three years later, Hallwood is unencumbered by the restrictions of a SPAC and looking to invest “in the range of $25 million for minority stakes, up to $250 million for larger stakes or full takeouts,” says Jacobson, who adds that though the firm is seeking companies throughout the music sector, “music technology seems to be where we are spending a lot of our time.” Still, as technology evolves, Jacobson envisions that great managers, like those on staff at Hallwood, will be “more critical than ever. The world, especially music, is changing at a pace we’ve never seen before. The need for management teams to react quickly and intelligently will only be amplified.”
Words an investor should live by: “ ‘Show me the money!’ We say that half-jokingly, but companies need to demonstrate the ability to generate EBITDA [earnings before interest, taxes, depreciation and amortization] … We look for businesses that are executing on a responsible plan that is ready to be scaled with our help — both financially and strategically.”
Nick JarjourFounder/CEO, JarjourCo
Nick Jarjour
Dan Franco
Recent investments: Soundful, mayk.it, HIFI, Xposure, TrillerInterests: Music and gaming, livestreaming, virtual concerts, AI, virtual reality (VR), augmented reality (AR), fintech
Jarjour, an entrepreneur and manager for songwriter Starrah, says his first mentor told him: “Don’t just invest in companies. Advise them, consult them, sit on their boards.” So when he provides funding to a startup, he often assumes an advisory role too, as he did with mayk.it, HIFI, Xposure and more. He likens the role of an investor in a fledgling company to A&R, where his career began, and he aims to spot “hit companies” much as he would a song.
In the next five years, music tech will…: “See more artists and celebrity investors, more music and gaming partnerships, more growth in VR/AR music experiences … [There will be] a digital transformation for labels, funds and publishers propelled by breakthroughs like AI and the democratization of things.”
Andrew KahnHead of Crush Ventures
Andrew Kahn
Crush Ventures
Investments: Splice, Audioshake, Sound.xyz, CreateSafe, Rhythm.fmInterests: Fan technology, music production tools, creator tools
Alongside colleagues Aaron Matusow and Dan Kruchkow, Kahn leads the venture capital division for longtime independent management company Crush Music. With Crush Ventures, Kahn and his team make investment decisions that align with the overall company ethos: “We look to invest in building companies that could impact how we manage and grow the careers of Crush Music artists, who are also pop-culture brands,” Kahn says. That’s why the team is so interested in working with companies that create tools empowering artists, like Splice, Audioshake and CreateSafe. In the next five years, Kahn says he sees these companies “narrowing the gap between novice and pro.”
Startup red flags: “We try to avoid founders who are not living the culture of the market they are trying to enter or feeling the pain acutely of the problem they are trying to solve. Other nits are requests to sign [nondisclosure agreements] too quickly and early-stage companies using agencies to build core products.”
Naoki OsadaCEO, Avex USA; founder, Future of Music Fund
Naoki Osada
Caris Yeoman
Recent investments: Wave, Endel, Liminal Space, Strangeloop StudiosInterests: Metaverse, 3D, live experiences, virtual artists, music production tools
When he’s not running label and publishing operations at Avex USA, the thriving American outpost of the Japanese entertainment company, Osada is vetting emerging companies to invest in through Avex USA’s corporate venture capital division. Called the Future of Music Fund, Osada says he invests “in a selective, boutique way” in companies he feels build “immersive multisensory experiences of music” — like Endel’s personalized soundscapes that promote relaxation and Wave’s high-tech virtual concert production tools. So far, the fund has invested about $5 million and has now expanded to $25 million “based on the past successes.” Still, Osada notes that due to saturation in the market, he doesn’t “see quite as many mind-blowing early-stage companies these days as five years ago.”
Words an investor should live by: “In general, [our] motto is ‘innovate or die.’ We must constantly become different for the better in aspects of business/life to survive.”
Hazel SavageAngel investor; vp of music intelligence, SoundCloud
Hazel Savage
Alison Emerick
Recent investments: un:hurd, AudioShake, mayk.itInterests: AI and “all areas of deep tech in the music industry”
After building her own successful startup, Musiio, which SoundCloud acquired in 2022, Savage says she is “proud to invest in exceptional founders” as an angel investor. “I am looking for a founder or co-founders I believe in. They need that magic spark where when I look at them, I just know I could be working for them in 10 years and whatever they do, they will be successful,” she says. Since getting started, Savage has invested just shy of $1 million, the bulk of which has gone toward forms of AI that can ease pain points in the music business. She says she “learned from [her] own cap table about the kind of investor [she] wanted to be.”
In the next five years, music tech will…: “I think generative AI is here to stay … If we learn how to harness the tech and make it work for the musicians and the industry, it will be a net win all ’round. I also think we are evolving out of the existing stage of music streaming and into a new era where we all learn and figure out how to make sure the money fans want to spend goes directly to the artists they want to support.”
Agencies
Phil QuistInvestor, Connect Ventures; music/emerging tech agent, CAA
Phil Quist
Courtesy of CAA
Recent investments: Royal, Deep VooDooInterests: AI, music production tools, smart ticketing, live-concert experience enhancements
Kendrick Lamar’s innovative music video for “The Heart Part 5” — which used AI to morph the rapper’s face into the likenesses of Kanye West, O.J. Simpson, Kobe Bryant, Nipsey Hussle and Will Smith — was made possible by Deep VooDoo, an AI visual effects company and one of Quist and Connect Ventures’ recent investments. Since Connect’s establishment, Quist and his colleagues have invested “eight figures” into music-related technology that empowers creative innovation (like “The Heart Part 5”) because Quist feels “we are nearing a tipping point in the music industry” and a coming decade that’s “transformative and full of opportunity.” He believes the greatest opportunities in music lie in evolving the live-concert experience, investing in the fan-artist relationship, AI and the democratization of music creation, and he envisions a future where the Internet of Things finds its place in music, “transforming everyday objects into musical instruments or interfaces.”
Words an investor should live by: “Warren Buffett once said, ‘Be fearful when others are greedy and greedy when others are fearful.’ This quote reminds me to approach both investing and life with a contrarian mindset, not being swayed by the prevailing market sentiment or popular trends, but to rather look toward the future.”
Sam WickPartner, UTA; head, UTA Ventures
Sam Wick
UTA
Recent investments: Moment House, Stem, CameoInterests: AI, livestreaming, e-commerce, distribution
As head of UTA Ventures, Wick consistently asks founders the same five questions: “What is the problem? How big is the market? How are you solving it? Why are you the right team to solve it? What is your competitive advantage?” UTA Ventures’ portfolio includes startups from industries as diverse as its client roster, which ranges from music to film/TV to gaming and sports, but it has dipped into music technology with investments in Moment House and Stem. One of the most important considerations for investing in music, Wick says, is remembering that “music defines culture and is continually at the forefront of technological disruption and innovation … Any trend that impacts the arts more broadly will impact music first.”
Words an investor should live by: “A venture investor will make hundreds of investments throughout their career. When all is said and done, your relationships and reputation are paramount … Conduct yourself with integrity.”
Finance
Fred Davis and Joe PuthenveetilPartners, The Raine Group
Joe Puthenveetil (left) and Fred Davis photographed on March 21, 2023 at The Raine Group in London.
Paul Stuart
Recent investments: SoundCloud, Firebird, Amuse, Rock the BellsInterests: Decentralized distribution, streamlining royalty collection, generative AI
Raine Group partners Davis and Puthenveetil combined their backgrounds — Davis’ as a longtime music attorney, with generational music expertise imparted by his father, Clive Davis, and Puthenveetil’s in advising and investing for Grail Partners and 13 years helping steer Raine’s music and entertainment efforts — to become a dominant music business force. Apart from investing in some of the industry’s fast-growing new music technology firms, they have also had their hands in facilitating many of the industry’s biggest music technology transactions, such as the sale of tech-focused publisher Kobalt to Francisco Partners and the sale of AVL Digital (CD Baby) to Downtown.
In the next five years, music tech will…: “Platforms and distribution will evolve to connect artists directly with fans and unlock opportunities for engagement and monetization beyond streaming,” Puthenveetil says. “Music discovery and consumption will continue to integrate more deeply into other forms of entertainment, particularly in gaming. Music rights management will continue to get more complex and, hopefully, more transparent and efficient for rights holders.”
Bob MoczydlowskyManaging director, Techstars Music
Bob Moczydlowsky
Jen Hall
Recent investments: Endel, Triller, Tribe XR, Strangeloop Studios, Amper MusicInterests: Streaming, music production tools, AI
As the managing director for premier music technology accelerator Techstars Music, Moczydlowsky facilitated 70 pre-seed investments in startups like Endel, Community, Triller and Tribe XR for a total of $8.2 million during the existence of the program that started in 2017 and ended this year. Techstars connected founders not just with money but with mentors from many of the other investors and companies mentioned on this list, including Sony Music Entertainment, HYBE and Warner Music Group. “I invest at the earliest possible stage,” Moczydlowsky explains. “So 90% of my process is about the team … At the early stage, what matters are the people and their passion for the market and the problem.”
In the next five years, music tech will…: “I’m most interested in what comes next in this mature streaming market we’re entering. If music streaming 1.0 was about solving the problem of ‘make all the music play,’ I think music streaming 2.0 is going to be allowing fans a way to ‘play with all of the music.’ ”
Shachar OrenFounder/CEO, Sound Media Ventures
Shachar Oren
Courtesy of Shachar Oren
Recent investments: Boomy, Tribe XR, Dance FightInterests: Generative AI, blockchain, user-generated content, streaming, metaverse
For 18 years, Oren was CEO of the startup he founded — business-to-business music licensing platform Neurotic Media — which Peloton acquired in 2018. After the sale, he moved to Peloton as its vp of music before founding Sound Media Ventures, where he applied the skills he learned as an entrepreneur to invest in other founders’ businesses. Since then, Sound Media has invested about $500,000 in total seed funding for music-related startups like Boomy, Tribe XR and Dance Fight in addition to significant investments in other areas of entertainment and technology. As Oren puts it, his firm offers founders more than money: “Our experience and expertise in the music space, along with our relationships, give us the ability to drive growth for our founders.”
Startup red flag: “Testing the product and getting a feel for the market fit it can find, or better yet, interviewing customers and assessing how passionate they feel about the solution is key. If one can’t establish a clear market fit for a product or service, that’s a clear warning.”
Guy OsearyCo-founder, Maverick Management; co-founder, Sound Ventures
Guy Oseary
Amanda Edwards/Getty Images
Recent investments: Community, SeatGeek, Shazam, OpenAI, Stability AIInterest: AI
After making his name as a superstar manager and music executive, Oseary has more recently turned his attention to venture capital and funding the future of innovation, both inside and outside music. In 2015, he and co-founder Ashton Kutcher launched Sound Ventures, where he says he leans on his skills at spotting talent as a former A&R executive to find the next big company. At the National Music Publishers’ Association’s annual meeting this year, Oseary gave a keynote address that focused on AI: “There’s a whole new wave that’s happening, and it’s happening very quickly. That means things can scale quickly,” he said. He has two funds dedicated to AI; one has raised $200 million to make investments specifically in “foundational AI models,” which Oseary feels will be the bedrock of all companies in the future. “Our thesis is that everyone is going to plug into one of these foundational models. In a few years, I’m going to ask whatever company I’m working with, ‘Which one do you use?’ And they’ll say Google or OpenAI or Anthropic — it’ll be one of five or six companies that you’re going to put all your information into and use that model to help run your business.”
Shara SenderoffCo-founder, Born Ready; co-founder, Raised in Space
Shara Senderoff
TCK Photo
Recent investments: Audigent/Music IQ, Songclip, The WaveXR, Spatial Labs, Altered State MachineInterests: AI, blockchain, royalty collection, music production tools, AR
Through funds Born Ready and Raised in Space, Senderoff has invested approximately $30 million into music tech startups during her career. These days, she is most interested in the evolution of the creator economy and how generative AI tools will affect it, but her investments range widely, from blockchain-based solutions for royalty collection to generative music to virtual reality. “I’m relentlessly focused on viability of a business model and its alignment with market timing and demands,” she says.
Startup red flag: “Consistently investing in cutting-edge technologies, such as blockchain and AI, before they hit the mainstream has made it easy for me to spot hype cycles while also enabling efficient discernment of innovation from buzzwords. I pride myself on deep diligence.”
Matt SpetzlerPartner/co-head of Europe, Francisco Partners
Matt Spetzler
Courtesy of Francisco Partners
Recent investments: Kobalt (acquisition), AMRA (acquisition), Native Instruments, iZotope, Plugin Alliance, Brainworx, JKBXInterests: AI, music production, royalty collection, business-to-business music licensing
It has been a landmark year for Spetzler and his colleagues at Francisco Partners, which purchased tech-focused music publisher Kobalt and its global digital collection society, AMRA. The team also has invested significantly in music creation tools because, as Spetzler puts it, “technology has been, and will remain, a driving force behind empowering independent artists and creators.” His goal is to make Francisco Partners “one of the top technology and media investors” globally — and given that its last three years of investment into its audio portfolio has led to a combined value of over $4 billion, the company is well on its way toward that goal.
In the next five years, music tech will…: “I believe the power and economics will shift toward the artist/creator, and this empowerment will be driven by technology and increasing transparency.”
This story will appear in the Oct. 21, 2023, issue of Billboard.
Litmus Music, a catalog rights company backed by private-equity giant Carlyle Group LP, said on Monday (Sept. 18) it acquired the rights to Katy Perry’s five studio albums released for Capitol Records, including her Grammy-nominated Teenage Dream.
According to sources, Litmus paid $225 million for Perry’s stake in the master recording royalties and music publishing rights to her five albums released between 2008 and 2020—One of the Boys, Teenage Dream, PRISM, Witness and Smile. Litmus declined to comment on the deal terms.
Perry’s catalog sale, finalized earlier this year, follows other 2023 music rights deals like Justin Bieber’s $200-million sale to Hipgnosis Songs Capital, demonstrating that household name artists can still command top dollar even as high interest rates moderate investors’ appetites for song rights.
From her breakout single “I Kissed A Girl” in July 2008 to the five chart-topping songs from 2010’s Teenage Dream, Perry has notched a total of nine No. 1s on the Billboard Hot 100. During a musical era that saw major hits from other female pop stars like Lady Gaga, Beyoncé, Rihanna, Taylor Swift, and Adele, Perry remains the first woman and only second artist ever (after Michael Jackson) to send five songs from the same album to the summit of the Hot 100. Those songs are “California Gurls,” “Firework,” “E.T.,” “Last Friday Night (T.G.I.F.)” and “Teenage Dream.”
In addition to releasing 2017’s Witness and 2020’s Smile, Perry is winding down a blockbuster Las Vegas residency that she started in late 2021.
The “Roar” singer’s professional relationship with Dan McCarroll, Litmus co-founder and chief creative officer, dates back to 2010 when McCarroll was president of Capitol Records, the company said.
“Katy Perry is a creative visionary who has made a major impact across music, TV, film, and philanthropy,” McCarroll said. “I’m so honored to be partnering with her again and to help Litmus manage her incredible repertoire.”
Launched in August 2022 with a $500-million-investment from Carlyle’s Global Credit Platform, Litmus has acquired publishing and recording rights of artists from a range of genres, including Keith Urban‘s master recordings and a package of publishing and performance copyrights from super producer benny blanco.
Hank Forsyth, Litmus co-founder and chief executive officer, called Perry’s “essential” songs “part of the global cultural fabric.”
“We are so grateful to be working together again with such a trusted partner,” said Forsyth, an industry veteran previously of Warner Chappell and Blue Note.
“We believe this is a testament to the team’s ability to partner with the world’s top artists. Katy’s iconic songs have not only achieved outstanding commercial success but have significantly influenced popular culture,” said Matt Settle, managing director at Carlyle.
If you could invest in songs performed by Beyoncé, Adele, Taylor Swift or Ed Sheeran and earn a piece of the money generated every time that song is played, would you? JKBX, a new music investing platform (pronounced “jukebox”), is betting fans and investors will. Starting Sept. 12, it will list around 100 songs written by […]
Abu Dhabi-based streaming company Anghami received a $5 million investment from the venture capital arm of the Saudi Arabia media company SRMG, the companies announced in a joint statement Monday (Aug. 21).
The largest publicly traded media company in the Middle East and North Africa region, SRMG is the publisher of Arabic and English-language international and business newspapers like Asharq Al-Awsat, Arab News and Aleqtisadiah. In June, SRMG partnered with Billboard to launch Billboard Arabia.
As the region’s most popular music streamer, Anghami has reported rapid growth since going public on the Nasdaq in early 2022 and said it expects to become profitable this year. With SRMG’s investment and appetite to be a destination for artists, the deal will “bolster Anghami’s growth trajectory through its extensive media reach, content library, and portfolio of leading assets in audio/podcasts,” according to the statement.
In March, Anghami said its revenue grew by more than 35% to $48 million in 2022, driven by a 21% year-over-year uptick in paid subscribers to 1.52 million, according to preliminary unaudited results. Anghami claims 120 million registered users overall.
The Middle East and North Africa (MENA) remains one of the world’s fastest-growing sectors for music, with revenue from recorded music climbing by nearly 24% in 2022, according to the IFPI.
Founded in 2012, Anghami has expanded its business beyond streaming to include in-house productions, branded music and video content, concerts, podcasts and a record label for Arab artists.
Anghami CEO/co-founder Eddy Maroun called the investment a milestone for his company that will allow it to “unlock further opportunities to champion the music ecosystem.”
“We have continually evolved to meet our audience’s changing demands and support the region’s rising entertainment and music industry,” Maroun said in the statement. “This partnership will propel regional artists to greater heights, expand their global reach, and create new touchpoints for our users and artists alike.”
For roughly half a century, John Fogerty had tried to recover the rights to dozens of hits he wrote for Creedence Clearwater Revival. At the age of 77, he had almost given up hope, when he and his wife, Julie Fogerty, who also works as his manager, realized they were on the cusp of a second chance thanks to the Copyright Act of 1976.
That law–specifically sections 304(c) and 203–are intended to give musicians, songwriters and other creators a second bite at the apple by enabling them to recapture the copyrights to compositions and recordings, in the United States only, that they may have signed away earlier in their careers. Songs dating from before 1978 can revert to their creator or heirs after 56 years, and songs from after 1978 can revert to the creator or heirs after 35 years, provided they file the proper paperwork.
Realizing that many of John’s songs were nearing that 56-year threshold, Julie reached a deal with Concord in January that returned majority control to her husband of worldwide publishing rights to over 65 Creedence classics.
Although clearing the legal and corporate hurdles to recapture rights can be significant and compromises are often negotiated, some industry insiders say that same law could lead to artists putting up for sale their newly recovered catalogs in a way that stokes the already hot market for publishing and recording rights.
“You have this interesting confluence of the big, big moment in classic rock, and you’re also getting to the 35-year window for late-1980s songs,” says Concord CEO Bob Valentine, who mentioned the mutually “happy outcome” with John during a discussion about works from the late ’60s and late ’80s approaching their reversion dates.
“Those are two huge windows for multiple genres,” he adds. “It makes the [catalog investment] market really interesting at this moment in time.”
Clearing the hurdles — both within the law and presented by music companies — to recapture rights is complicated, but there is some precedent to support this optimism. In 2013, when the first wave of post-1978 works approached the 35-year threshold, Billboard reported that nearly 20 of the world’s most famous songwriters had filed termination notices with the U.S. Copyright Office, including Paul McCartney, Bob Dylan, Brian Wilson, Gerry Goffin & Carole King, Willie Nelson, Daryl Hall & John Oates and the estates of Buddy Holly and Bo Diddley.
Lisa Alter, a founding partner at Alter Kendrick & Baron in New York and an expert in rights reversion negotiations, says a new surge has already begun. “Commerce has definitely increased in this area,” she says. “It will continue to increase, and at some point, maybe 10-plus years down the line, things will start to level off.”
Sources cautioned, however, that rights reversions — particularly for master recordings — rarely work out so cleanly as the law implies, and that likely only a fraction of the hit song catalogs reaching the 35-year or 56-year milestones will revert to their owners.
While John was able to regain a majority share of his worldwide publishing rights, Concord retains the Creedence master recordings in its catalog and, as of January, was still administering the rocker’s share of the publishing catalog. (Concord obtained Creedence’s recordings through the 2004 acquisition of Fantasy Records.) While John regained only publishing rights this year, Concord reinstated and improved his artist royalties shortly after the acquisition.
A key argument used by industry observers who predict the spate of copyright reversions will superheat the catalog investment market in the coming years is that superstar artists and songwriters who were behind hit records in the ’60s, ’70s and ’80s are aging and may be considering selling their rights to pass down a simpler inheritance to their heirs.
Before that can happen, however, artists and songwriters — or their heirs, if they are deceased — are required to serve the U.S. Copyright Office and their current music publisher or record company a termination notice at least two years before the songs turn 35 or 56, and they cannot enter any agreement with a third party before their current contract is terminated. Whoever has been holding those rights has the right of first refusal to acquire them.
While that option often leads the incumbent rights holder to negotiate new deals with the artists seeking to recover their rights, Alter says that since 1978, publishers have usually acquiesced when artists seek to reclaim their publishing rights, and labels have largely sought to block attempts to reclaim sound recording rights.
“There has been almost universal opposition on the part of the labels to the [termination] notices,” she says, with labels often arguing the notice was not validly served or the artist or songwriter produced the song as a work for hire. “While some artists have successfully gotten their rights back, in the majority of cases, the record label has renegotiated the leases.”
Many artists have attempted to sue major labels for their responses to termination notices — so far almost always unsuccessfully. One closely watched case was brought by “Missing You” singer John Waite, who sought class action status for hundreds of artists to sue Universal Music Group to regain control of their masters. The class action request was denied in January after a judge said there were complex and unique issues raised by each artist’s relationship with UMG that could not be resolved on an “aggregate basis.”
Round Hill Music co-founder Josh Gruss, who was an early investor in songs as an asset class, says he questions whether the rights reversion trend will result in more copyrights coming to the investment market.
“It’s really hard for significant recordings to fall out of the major-label system,” he says.
That said, Gruss acknowledges that attractive copyrights that have reverted to an artist or songwriter frequently come up for outside investment. For example, songwriter Eddie Schwartz, who wrote 100% of Pat Benatar’s 1980 top 10 Billboard Hot 100 hit “Hit Me With Your Best Shot,” reclaimed his publishing rights to the song in 2015 and sold them to Round Hill. Gruss says they’ve both been happy with the result.
When it comes to master recordings, however, Gruss agrees with Alter’s assessment.
“The labels have always done a masterful job of not letting the recordings revert,” he says.
Neko Health, a medical technology company co-founded by Daniel Ek, said on Wednesday (July 5) it has raised 60 million euros ($65 million) from a group of outside investors led by European tech venture capitalist Klaus Hommels‘ Lakestar. Founded in 2018 by Ek and Hjalmar Nilsonne, this is the first time the Swedish health-tech company […]