Chart Beat
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The Notorious B.I.G.’s “Hypnotize,” the late rapper’s first No. 1 on the Billboard Hot 100 in 1997, is back atop a Billboard chart, as it reigns atop the Top TV Songs chart, powered by Tunefind (a Songtradr company), for June 2024 after a synch in Amazon Prime Video’s The Boys.
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Rankings for the Top TV Songs chart are based on song and show data provided by Tunefind and ranked using a formula blending that data with sales and streaming information tracked by Luminate during the corresponding period of June 2024.
“Hypnotize,” which ruled the Hot 100 for three weeks in May 1997, can be heard in the second episode of The Boys’ fourth season, which premiered alongside the first and third episode of the season on June 13.
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The song accumulated 15.1 million official on-demand U.S. streams and sold 2,000 downloads in June 2024, according to Luminate.
In all, The Boys charts three songs on the June 2024 Top TV Songs list. Rick Astley’s “Never Gonna Give You Up,” like “Hypnotize” a past Hot 100 No. 1 (two weeks in March 1988), appears at No. 4 (5.8 million streams, 2,000 downloads) after being heard in the season premiere, while Talking Heads’ “Burning Down the House” (No. 9 on the Hot 100 in October 1983) ranks at No. 9 (3.1 million streams, 1,000 downloads) after a synch in the second episode.
But despite three appearances on the latest Top TV Songs chart, The Boys doesn’t boast the most entries for June 2024. That distinction goes to FX on Hulu’s The Bear, which lands four. Beastie Boys’ “Sabotage” leads the group at No. 3 via 6.8 million streams and 1,000 downloads following its appearance in the sixth episode of the newly released third season, which premiered all together on June 26. James‘ “Laid,” The Smashing Pumpkins‘ “Disarm” and Kool & the Gang‘s “Get Down On It” follow at Nos. 6-8, respectively.
The top non-The Boys or –The Bear appearance goes to Imagine Dragons‘ “Whatever It Takes,” which ranks at No. 2 via 10 million streams and 1,000 downloads after a synch in the eighth episode of FX’s Welcome to Wrexham’s third season on June 13.
See the full chart, which also features music from Dark Matter, below.
Rank, Song, Artist, Show (Network)1. “Hypnotize,” The Notorious B.I.G, The Boys (Amazon Prime Video)2. “Whatever It Takes,” Imagine Dragons, Welcome to Wrexham (FX)3. “Sabotage,” Beastie Boys, The Bear (Hulu/FX)4. “Never Gonna Give You Up,” Rick Astley, The Boys (Amazon Prime Video)5. “Sparks,” Coldplay, Dark Matter (Apple TV+)6. “Laid,” James, The Bear (Hulu/FX)7. “Disarm,” The Smashing Pumpkins, The Bear (Hulu/FX)8. “Get Down On It,” Kool & the Gang, The Bear (Hulu/FX)9. “Burning Down the House,” Talking Heads, The Boys (Amazon Prime Video)10. “Two Weeks,” Fka twigs, Dark Matter (Apple TV+)
Morgan Wallen earns his 14th No. 1 on Billboard’s Country Airplay chart (dated July 27), as “Cowgirls” gallops to the winner’s circle. The track features Ernest, who earns his first leader as a recording artist, following nine as a songwriter. The song advanced by 6% to 33.7 million impressions July 12-18, according to Luminate. “Cowgirls” […]
Shady’s back…at No. 1 in Australia.
Eminem is crowned with The Death of Slim Shady (Coup de Grâce), which debuts at No. 1 on the ARIA Albums Chart, published Friday, July 19.
That’s the Rap God’s 11th career leader in Australia, tying him with U2 in fifth place on the list of artists with the most No. 1 LPs. The only acts ahead of him are Madonna (fourth with 12), Taylor Swift (third with 23), the Beatles (second with 14) and Jimmy Barnes, who stands head and shoulders above the rest with 15 solo chart-toppers, and a further five with Cold Chisel.
All told, Em has logged 31 weeks at No. 1, with albums dating back to The Marshall Mathers LP in 2000. His biggest was Recovery, which led the tally for nine weeks in 2010.
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The Death of Slim Shady (Coup de Grâce) is the Rock And Roll Hall of Famer’s 10th album to debut at No. 1 in Australia.
Thanks to its fast start, the Detroit rapper’s recent No. 1 hit “Houdini” rebounds 10-6, as 13 tracks from the collection impact the top 50 singles chart.
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According to Universal Music Australia, 51 of Em’s singles have accreditation of platinum or greater in these parts, while his LPs have accumulated 66-times platinum.
The albums chart podium is completed by Billie Eilish’s Hit Me Hard And Soft (down 1-2) and Taylor Swift’s The Tortured Poets Department (down 2-3), respectively, while U.S. singer and songwriter Clairo lands her first top 50 appearance with Charm. It’s new at No. 4.
Over on the ARIA Singles Chart, Shaboozey’s double-platinum certified country number “A Bar Song (Tipsy)” makes it three weeks in a row at No. 1. Released through Empire, it’s the first independent single to reach No. 1 on the Singles Chart since Tones and I’s “Dance Monkey” in August 2019, a track that set the bar for mega-hits with a staggering 24-week stay at the summit. Completing the top three is Sabrina Carpenter’s “Espresso,” which stays hot at No. 2, while Billie Eilish’s “Birds Of A Feather” lifts 4-3 for a new peak position.
aespa achieves its fifth top 10-charting effort on Billboard’s Top Album Sales chart as the female K-pop quartet’s new Armageddon – The 1st Album debuts at No. 2 on the chart dated July 20. All five of the act’s entries on the chart have debuted in the top 10.
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Also in the top 10 of the latest Top Album Sales chart, Taylor Swift’s The Tortured Poets Department nets a sixth week at No. 1 (and with a 154% sales increase), the 30th anniversary reissue and first vinyl pressing of Selena’s Amor Prohibido pushes it back onto the chart at No. 4 and Agust D (aka BTS’ SUGA) sees his D-Day album re-enter at No. 8 after its release on vinyl.
Billboard’s Top Album Sales chart ranks the top-selling albums of the week based only on traditional album sales. The chart’s history dates back to May 25, 1991, the first week Billboard began tabulating charts with electronically monitored piece count information from SoundScan, now Luminate. Pure album sales were the sole measurement utilized by the Billboard 200 albums chart through the list dated Dec. 6, 2014, after which that chart switched to a methodology that blends album sales with track equivalent album units and streaming equivalent album units. For all chart news, follow @billboard and @billboardcharts on both Twitter and Instagram.
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Armageddon arrives with 18,000 copies sold in the U.S. in the week ending July 11, according to Luminate. The album was released widely on CD on July 5 after previously being available as a digital download and via streaming services. CD sales power nearly all of the 18,000 sales in the week ending July 11, and the set was issued in eight collectible CD variants, all containing paper merchandise.
Meanwhile, Swift’s The Tortured Poets Department holds at No. 1 on Top Album Sales with 90,000 copies sold – up 154% for the week. CD sales comprise 67,000 (up 127%), digital album download sales comprise 19,000 (up 1,266%) and vinyl sales comprise 4,000 (down 10%).
The Tortured Poets Department’s overall weekly increase was bolstered in part by sales generated from Swift’s official webstore, which restocked seven earlier-released CD variants of the album (including a signed edition). The restocked items were available to purchase for a few hours on Sunday, June 7 and shipped shortly afterwards. In addition, Swift released three new digital album download variants of the album on Thursday, July 11, sold exclusively in her webstore for $4.99 each, and were only available to purchase that day. Each contained the original standard 16-song album tracklist, along with one bonus live acoustic track, recorded during her The Eras Tour stop in Stockholm (“Guilty as Sin?,” “How Did It End?” or “Peter”).
ATEEZ’s former No. 1 Golden Hour: Part.1 rises 7-3 with nearly 13,000 copies sold (up 3%).
Following its 30th anniversary reissue, Selena’s Amor Prohibido re-enters Top Album Sales at No. 4 with 11,000 sold – its best sales week since 1995. The set, which was initially released in 1994 and spent 20 weeks at No. 1 on Top Latin Albums in 1994-95, was reissued on July 4 across digital and physical configurations, including its first pressing on vinyl.
Amor debuts at No. 1 on the Vinyl Albums chart with 10,000 sold on wax – Selena’s best sales week ever on vinyl. It’s her second leader on the 13-year-old Vinyl Albums ranking. The album was available in four vinyl variants – a standard clear color edition, a Target-exclusive pink color (containing a poster), a Spotify-exclusive coke bottle clear edition and a picture-disc variant sold via Selena’s webstore.
Amor was also reissued on CD and as a cassette tape, with the latter exclusively sold in Selena’s webstore.
Billie Eilish’s Hit Me Hard and Soft rises 9-5 on Top Album Sales with 10,000 (down 12%), Chappell Roan’s The Rise and Fall of a Midwest Princess steps 8-6 with 9,000 (down 26%) and Zach Bryan’s The Great American Bar Scene shoots 21-7 after its first full tracking week, with 8,500 sold (up 66%). The set was released on July 4, the final day of the tracking week for the July 13-dated chart, and sold 5,000 copies that day (enabling it debut at No. 21). The album is only available to purchase as a digital download; its CD and vinyl are due out on Oct. 11.
Agust D’s chart-topping D-Day re-enters Top Album Sales at No. 8 with nearly 8,000 sold following the set’s vinyl release on July 5. Rounding out the top 10 are a pair of former No. 1s from Swift, as Lover jumps 19-9 with just over 5,000 sold (though down 3%) and 1989 (Taylor’s Version) vaults 20-10 with nearly 5,000 (down 5%).
We are a deeply divided country, as we keep hearing, but there’s one thing we can all agree on – Bob Newhart was a national treasure, and one of the most talented and original comedy stars who ever lived. Newhart who died on Thursday (July 18) at age 94, starred in two long-running sitcoms, The […]
Chappell Roan is riding a wave of success powered by her debut album, The Rise and Fall of a Midwest Princess, her first top 10 on the U.S.-based Billboard 200, and standalone single “Good Luck Babe!,” her first top 10 on the Billboard Hot 100. The Willard, Mo. native is receiving 32 times as many weekly U.S. official on-demand streams as she was at the start of the year – jumping from 2.5 million (in the week ending Jan. 4) to 80.3 million (July 11), according to Luminate.
Now, international audiences are catching up.
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Five weeks after debuting on the Hot 100, and three frames after starting on the Billboard Global 200, Chappell Roan’s “Hot To Go!” enters the July 20-dated Billboard Global Excl. U.S. chart at No. 200, marking the first entry on the chart from the LP. In the week ending July 11, the song’s non-U.S. streams climbed by 3% to 8.4 million, another in a string of more than 20 consecutive weeks of increases.
The song’s bow builds upon the singer-songwriter’s domestic surge with multiple tracks. Here, “Good Luck, Babe!” has risen to No. 10 on the Hot 100, making cross-metric inroads on streaming, radio and sales. Album cuts “Hot To Go!,” “Red Wine Supernova,” and “Pink Pony Club” have followed on the Hot 100, and due to the U.S.’s dominant impact on the world music economy, on the Global 200.
On Global Excl. U.S., which removes domestic consumption from its methodology (the Global 200 reflects data in more than 200 territories, including the U.S.), “Good Luck, Babe!” has grown its share of non-U.S. global streams from 31% to 57% in the current tracking week. (The week’s average among all songs that are on both the Global 200 and Global Excl. U.S. is 75% outside the U.S., reflecting a mix of big U.S. hits and those that have not made notable impacts on U.S. shores).
Over the course of the last seven weeks, “Hot To Go!” has expanded its international reach from 35% of its overall streams, to 44%. Roan’s 10 most-streamed songs average 41%, up from 35% just three weeks ago.
While these figures show that international audiences are helping spark Chappell Roan’s rising profile, her non-U.S. percentages are more in line with country and hip-hop artists than pop singer-songwriters. At 56%, “Hot To Go!” has the second-highest U.S. share among all songs on both of this week’s global charts. It’s sandwiched between two country tracks – Post Malone’s “I Had Some Help,” featuring Morgan Wallen, and Shaboozey’s “A Bar Song (Tipsy)” – at 59% and 56%, respectively. Next is Future, Metro Boomin, and Kendrick Lamar’s “Like That” (56%) and Lamar’s “Not Like Us” (50%). Then, it’s tracks by R&B/Hip-Hop focused acts Megan Thee Stallion, Tommy Richman and The Kid LAROI.
“Hot To Go!” continues its ascent in the U.S., having entered the Hot 100’s top 40 two weeks earlier despite not being promoted as a proper radio single, as “Good Luck, Babe!” is. And as introductions to international markets, these hits could be setting Chappell Roan up for a more balanced global spread on future releases. Fellow pop breakthrough Sabrina Carpenter (also on Island Records) made similarly steady showings with 2021’s “Skin,” 2022’s “Nonsense” and 2023’s “Feather,” each peaking much higher on the Global 200 than Global Excl. U.S. Then, this year’s “Espresso” and “Please Please Please” matched No. 1 peaks on both charts, with the former continuing its seven-week-and-counting reign on Global Excl. U.S.
Chappell Roan’s international crossover is becoming clearer each week, as “Good Luck, Babe!” additionally continues to impact Billboard’s Hits of the World charts. It debuted on the May 11-dated Ireland Songs survey, followed by chart arrivals in the U.K. two weeks later and New Zealand, Australia and Singapore in consecutive weeks in June. It has now reached the top five in three of those territories.
This week, “Good Luck, Babe!” starts on Portugal Songs, marking its first international chart appearance measuring a territory without English as an official language. Further, “Hot To Go!” made its Hits of the World debut this week, at No. 25 on U.K. Songs.
Tommy Richman’s “Million Dollar Baby” spends its 10th week at No. 1 on the TikTok Billboard Top 50 chart dated July 20, becoming the first song to reach the 10-week milestone since the list’s September 2023 inception.
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The TikTok Billboard Top 50 is a weekly ranking of the most popular songs on TikTok in the United States based on creations, video views and user engagement. The latest chart reflects activity July 8-14. Activity on TikTok is not included in Billboard charts except for the TikTok Billboard Top 50.
All but one week of the 11-week history of “Million Dollar Baby” on the TikTok Billboard Top 50 have been spent at No. 1; the song debuted at No. 2 on the May 11 survey and has led since its coronation the following week.
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Its TikTok Billboard Top 50 rule has coincided with success on the multimetric Billboard Hot 100; it debuted at No. 2 on the May 11 tally and has fallen no lower than No. 6 since, appearing at No. 4 on the July 20 list via 65.4 million radio audience impressions, 28.5 million official U.S. streams and 4,000 downloads sold in the week ending July 11, according to Luminate.
“Million Dollar Baby” initially reigned thanks to pent-up demand for the song following a snippet of the track that was uploaded to Richman’s TikTok account on April 13, prior to its April 26 premiere in full. A variety of trends using the tune have followed, paced by dance challenges.
BlackMayo’s “Jus’ Know” holds at its No. 2 best on the TikTok Billboard Top 50, while Ian’s “Magic Johnson” lifts one spot to No. 3. “Jus’ Know” remains dominated by a dance trend first popularized by basketball player Jared McCain and Twitch star Kai Cenat, and “Magic Johnson” has found recent success thanks to a mashup that adds the countdown of Chappell Roan’s “Hot to Go!” to the sound. LeoStayTrill and Mr Reload It’s “Pink Lemonade (Str8 Reload)” vaults from its No. 8 debut July 13 to a new peak of No. 4 thanks to lip-synch uploads.
Nos. 5 and 6, meanwhile, are new to the top 10: Blood Orange’s “Champagne Coast,” which jumps 21-5, and Megan Thee Stallion’s Yuki Chiba-featuring “Mamushi,” which leaps 12-6.
“Champagne Coast,” a nearly 13-year-old song released on Blood Orange’s 2011 album Coastal Grooves, has risen to prominence on TikTok in recent weeks thanks mostly to a trend with the prompt “did we get rich?” or “did we win the lottery?,” usually talking to their younger selves. Another trend talks about how they’ll stay single until someone looks them in the eyes and the result sounds like “Champagne Coast.”
“Champagne Coast” did not make a Billboard chart upon its initial release (nor has parent album Coastal Grooves). The song boasts a 65% jump in official U.S. streams to 3.9 million in the week ending July 11.
“Mamushi” is comparatively a much newer song, released June 28 on Megan Thee Stallion’s new album Megan. It sports a 40% gain in its second week (ending July 11) to 10.3 million chart-eligible streams, spurring a 68-45 leap on the Hot 100.
Its No. 6 rank on the TikTok Billboard Top 50 is helped by a dance trend that highlights the chorus, featuring alternating verses from Chiba and Megan Thee Stallion.
As for the chart’s top debut of the week, that honor goes to El Alfa and Nfasis, whose “Este” starts at No. 11. Released July 4, the Spanish-language tune is mostly driven by lip-synch videos to its chorus.
See the full TikTok Billboard Top 50 on Billboard.com. You can also tune in each Friday to SiriusXM’s TikTok Radio (channel 4) to hear the premiere of the chart’s top 10 countdown at 3 p.m. ET, with reruns heard throughout the week.
As Selena’s fans celebrate the 30th anniversary of her No. 1 album Amor Prohibido, the set’s remastered version makes its No. 1 debut on Billboard’s Vinyl Albums chart (dated July 20) following its first pressing on vinyl. Released via Capitol Latin/UMLE, it is the second Latin album to debut atop the list in 2024 after Kali Uchis’ Orquídeas in January.
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Amor Prohibido blasts in at No. 1 on Vinyl Albums scoring the Latin legend her second No. 1 on the 13-year-old tally. It follows the No. 1-peaking Ones, which spent one week in charge in 2020.
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Amor Prohibido bows with 10,000 vinyl copies sold in the U.S. during the July 5-11 tracking week, according to Luminate. Selena almost doubles her previous largest week on vinyl, notched in 2020 when Ones sold 6,000 copies in its second week on the chart (July 18, 2020-dated list). That week, a limited-edition vinyl version of the greatest hits album prompted the set’s re-entry at No. 1. It earlier debuted on the list in 2016 with 3,000 sold in its first week (Nov. 5, 2016 chart). When Ones re-entered the list at No. 1, it became the first Latin album to top Vinyl Albums since the chart launched in Jan. 2011.
The new remastered Amor Prohibido was pressed on four vinyl variants – a standard clear color edition, a Target-exclusive pink color (containing a poster), a Spotify-exclusive coke bottle clear edition, and a picture-disc variant sold via Selena’s webstore.
The new version of Amor Prohibido was also issued on CD, cassette (exclusive to Selena’s webstore) and digital download. All versions – old and new — are combined for tracking and charting purposes. All of the 2024 editions of the album retain the tracklist of the original 10-song 1994 album.
In total, Amor Prohibido marks just the fourth Latin album to reach No. 1 on the Vinyl Albums chart – out of the 499 total No. 1s on the list. The set stands alongside Selena’s Ones (one week, July 2020), Bad Bunny’s Anniversary Trilogy (one week, Jan. 2022) and Kali Uchis’ Orquídeas (one week, Jan. 2024). Uchis also scored another No. 1 effort on Vinyl Albums, through her English-language set, Red Moon In Venus in March 2023.
In addition to its No. 1 debut on Vinyl Albums with 10,000 copies sold, Amor Prohibido re-enters Top Album Sales, after almost three decades, at No. 4, with 11,000 sold (across all configurations, physical and digital, of the album). Plus, it climbs 47-5 on Top Latin Albums and 21-4 on Regional Mexican Albums with 13,000 equivalent album units earned during the same period, 2,000 stemming from streaming activity, which equates to 3.54 million on-demand official streams of the album’s 10 songs.
In 1994, Amor Prohibido became the first Tejano album to reach No. 1 on Top Latin Albums, spending 20 total weeks at No. 1. It was just the second set to top the still-young chart (which launched in July of 1993), after Gloria Estefan’s Mi Tierra ruled for 58 weeks between July 1993 and June 1994.
Three of the album’s songs ruled Hot Latin Songs in 1994: “Amor Prohibido” (nine weeks), “Bidi Bidi Bom Bom” (four) and “No Me Queda Más” (seven weeks).
Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip.
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This week: Only in 2024 could we use the phrase “post-assassination-attempt streaming bump” for a pair of hits — one new and one old — while the most recent albums from Megan Thee Stallion and Charli XCX both spin off new viral jams, and more.
Many Streams and Sales for 50 Cent Classic, New Tom McDonald Single Following Assassination Attempt on Former President Donald Trump
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On Saturday night (July 13), the world was rocked by news of an assassination attempt on former president Donald Trump during a campaign rally near Butler, PA. As folks tried to make sense of what had happened, they inevitably turned to contemporary culture’s most reliable source of comfort in helping to process world events: memes. One of the most common such templates compared Trump to the rapper 50 Cent, who famously rose to fame following an attack that left him shot nine times. 50 himself got in on the game, posting a photo of his iconic Get Rich or Die Tryin’ album cover with a photo of Trump’s head crudely pasted over his own, along with the shrugging caption, “Trump gets shot and now I’m trending.”
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It wasn’t just his image that was trending, though: Listeners also flocked to 50’s Get Rich staple “Many Men (Wish Death),” the most frequent soundtrack for TikTok videos related to the assassination attempt, due to 50’s history and its “Many men/ Wish death ‘pon me” chorus. (Naturally, 50 himself also shared and responded to one or two over social media – and promoted his own “Many Men” T-shirts.) The result of it all was a massive surge in streams and sales for the song, as it collected over 2.2 million U.S. on-demand audio streams from July 13-15 – up 250% from the previous Saturday-to-Monday period – while also rising from a negligible amount of sales to over 2,000, according to Luminate.
50 wasn’t the only artist to capitalize on the event and its public reaction: Conservative rapper Tom MacDonald, who has been a regular presence on the Billboard charts over the past few years for his right-leaning, anti-woke anthems, also seized the moment with the July 14 release of new single “You Missed.” The song begins with the lyrics “They burning the country down with they progressiveness/ It started with changing what gender is” and goes on to blame the “evil” woke left for the assassination attempt, ultimately taunting: “B–ch, you missed/ Thank god the left can’t aim!”
Predictably, the song has resonated with its intended audience: “You Missed” racked up 423,000 on-demand audio streams over its first two days of release, as well as nearly 10,000 in digital song sales. If those numbers – particularly the latter one – keep up through the rest of the week, “You Missed” will likely hit on next week’s Billboard Hot 100 (dated July 27). – ANDREW UNTERBERGER
Charli XCX’s ‘Apple’ Makes for Delicious TikTok Fodder
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As Brat Summer continues, Charli XCX’s hit album has enjoyed plenty of viral moments — although “Apple,” the standout synth workout in the LP’s back half, has established itself as a fan favorite. As explained in the new Billboard cover story on Charli, “Apple” almost didn’t make the final cut of Brat — but now, the song has launched a multi-step dance routine on TikTok, which Charli performed herself alongside pals Troye Sivan and Terrence O’Connor.
Now, “Apple” is earning considerably more streams than it was a few weeks ago: during the week ending July 11, the track scored 2.71 million official on-demand U.S. streams, up 50 percent from its total two weeks prior (1.81 million), according to Luminate. In lieu of an official music video, Charli has been sharing fan performances of the “Apple” dance on social media, writing yesterday of the song, “It’s her world and we’re just living in it!” – JASON LIPSHUTZ
Megan Thee Stallion Eyes Bilingual Smash With Yuki Chiba Collab “Mamushi”
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After topping the Billboard Hot 100 and eviscerating the rap game earlier this year with her blazing diss track “Hiss,” Megan Thee Stallion now has her eyes on another potential hit from her recently released Megan album.
According to Luminate, “Mamushi” — which features Japanese rapper Yuki Chiba (KOHH) — earned 10.2 million official on-demand U.S. streams during the period of July 5-11. That’s a whopping 39.5% increase from the 7.33 million streams the Koshy-produced track pulled during the week prior (June 28-July 4), following the album’s debut. And it’s still going up: Over the past weekend (July 12-14), “Mamushi” posted an 18.3% increase to 4.8 million official on-demand U.S. streams from the 4.05 million streams it earned during the previous weekend (July 5-7).
The somewhat unlikely hit has been significantly boosted by a viral TikTok dance craze, which has already seen participation from actress Tia Mowry, WNBA powerhouse A’ja Wilson and Thee Stallion herself. Dancer and TikTok user @mona712_official originated the infectious dance combination on June 29 – just one day after the Megan album hit DSPs. In the time since then, her clip has garnered over 19.4 million views, which helped the official “Mamushi” sound own over half a million posts in just two and a half weeks. On Instagram, the smash collab soundtracks over 327,000 reels. “Mamushi” is also far and away the most viewed audio clip from Megan, with over nine million views.
Already a Hot 100 hit – the track reached a new peak of No. 45 on the chart dated July 20 — “Mamushi” looks poised to continue climbing the chart.
Yaelokre Hops Into Viral Success With “Harpy Hare”
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The folk revival continues with new artist Yaelokre and her song “Harpy Hare” which hit No. 1 on the Spotify Viral 50 Global and US charts this week. Yaelokre is unlike anyone else out there: The artist combines her folk songs with her hand-drawn woodland illustrations on all her artwork and lyric videos. Plus, when she performs live or to her TikTok audience (580.2K followers and counting), she wears a handmade animal mask. It’s almost as if Gorillaz existed in the same stylistic universe as the drawings of Maurice Sendak’s Where the Wild Things Are, if that makes any sense.
While the visuals are certainly eye-catching, it seems that the music is what is turning TikTok scrollers in the true fans for Yaelokre. “Happy Hare” rose 577% in official on-demand U.S. streams from the week of June 14-20 to July 5-11 – and from last week to the first half of this week (July 12-14), it jumped again by 186%. – KRISTIN ROBINSON
Season’s Gainings: It’s Coming Home? Maybe Next Time
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You know it’s football tournament season – the soccer kind, not the gridiron kind – when you start to see the whispers of “It’s coming home” spreading through social media, expressing optimism for England’s chances of finally claiming the Euro Cup championship. (Even American pop star Katy Perry got into the action on Sunday.) And with it, of course: a surge in consumption for Baddiel, Skinner & Lightning Seeds’ “Three Lions,” which was written as the team’s anthem when England hosted the 1996 Euro Cup, and has been revived for its Cup pursuit essentially every three years since – including last Sunday (July 14), where it spiked 714% from the prior Sunday to 72,000 official on-demand streams in the U.S. alone. Unfortunately, England fell to Spain in the Sunday championship finals – the country has still yet to win the tournament in its 66-year history – but hey, there’s always 2027. – AU
The Contenders is a midweek column that looks at artists aiming for the top of the Billboard charts, and the strategies behind their efforts. Next week (for the upcoming Billboard 200 dated July 27), Taylor Swift’s Billboard 200 reign faces its greatest challenger yet in the form of Eminem’s alter-ego-killing latest.
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Eminem, The Death of Slim Shady (Coup de Grace) (Shady/Aftermath/Interscope): If you’re a regular reader of The Contenders and are rolling your eyes at yet another “Could [Non-Taylor Swift Artist] Finally Knock Taylor Swift From Atop the Billboard 200?” type headline, it’d be hard to blame you. In the past three months, we’ve seen such charges mounted by the likes of Billie Eilish, Gracie Abrams and (most recently) Zach Bryan, and all have ultimately fallen short: Swift’s The Tortured Poets Department has now reigned uninterrupted on the chart for a full 12 weeks, becoming the longest-running No. 1 of her career, and tying Morgan Wallen for the longest consecutive rule of the decade.
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But this week, Swift faces a challenger unlike any she’s faced in Poets’ lifetime – from one of just a handful of artists this century who can legitimately claim to be in the same galaxy of commercial success. Eminem, one of the best-selling solo recording artists of all-time – with two RIAA diamond-certified albums to his name, and a stunning 10 consecutive No. 1 sets on the Billboard 200, a streak dating back to 2000’s The Marshall Mathers LP – returns this week with his first new album in four years. What’s more, the set aims to be something of a career bookend for the veteran rapper, as it trumpets The Death of Slim Shady – Em supposedly killing off the alter-ego persona that helped vault him to superstardom a quarter-century ago.
The album is already off to a strong start at streaming, with every one of its 19 tracks – except for the 24-second “All You Got” skit – debuting in the top 100 of Spotify’s Daily Top Songs USA chart after its Friday (July 12) release, and most of them remaining in the region at mid-week. What’s more, the set already has one pre-certified smash in lead single “Houdini” — which debuted at No. 2 on the Billboard Hot 100 in June and is still lingering around the top 20 – and another more modest hit in the Big Sean and BabyTron collab “Tobey,” which vaults 95-27 on the chart in its first full week of release.
Streaming will have to make up the bulk of The Death of Slim Shady’s consumption, as the album has not yet been released in physical form. (The CD version of it is currently scheduled for a Sept. 13 release, with cassette and vinyl due on Oct. 25). However, there were two D2C digital editions of the album for purchase, both available for a limited time before the set’s release, and both with their own exclusive bonus track – one with “Kyrie & Luka” (featuring 2 Chainz) and one with “Like My Shit” (featuring FIFTEENAFTER) — and a third one was released today, with both bonus tracks and a new “Steve Berman” skit.
Eminem’s prior album, 2020’s Music to Be Murdered By, moved 279,000 in its first week, without the benefit of an advance single or a career-spanning narrative hook. If the rapper’s latest again debuts with a number in the 200,000s, it would mark a bigger week than Swift has had for Poets since its fifth week on top, for the chart week dated June 1. And if Em is able to secure the No. 1 with Death of Slim Shady, his 11th consecutive all-new album to hit No. 1 would again tie Ye (formerly Kanye West) — who extended his own run earlier this year with the Ty Dolla $ign teamup Vultures 1 — for the longest such streak in Billboard 200 history.
Taylor Swift, The Tortured Poets Department (Republic): Are there any cards left for Taylor Swift to play to maintain her already-historic Poets run atop the Billboard 200? With Swift’s restocked exclusive CD variants of the album shipping last week – helping Poets to fend off Zach Bryan’s six-digit first full week for The Great American Bar Scene, and securing Swift her first 12-week run at No. 1 – and a truly formidable opponent arriving this week with Eminem’s latest, it certainly feels like the greatest chance yet that the blockbuster finally cedes the top spot.
Still, there is more history for Swift to make with one more frame at the chart’s apex: a 13th consecutive week at No. 1 would make it just the second album to reign consecutively for that long on the 200 following its debut, tying the mark set nearly a half-century ago by Stevie Wonder’s Songs in the Key of Life. Never count out Taylor Swift until every last sale and stream is counted.
IN THE MIX
ENHYPEN, Romance: Untold (Belift/Genie/Stone): In a less loaded week, we might have been talking about whether South Korean pop group ENHYPEN was headed for its first No. 1 album on the Billboard 200. The boy band’s second Korean-language full-length album follows last year’s Orange Blood EP, which brought ENHYPEN to the chart’s top five, and is available for purchase in a stunning 17 different CD variants — including exclusives for Barnes & Noble, Target, Walmart and the group’s webstore; all with collectible paper ephemera like photocards, stickers, and a poster – as well as a pair of vinyl editions.
Megan Moroney, Am I Okay? (Sony/Columbia): While Megan Moroney has yet to score another radio hit on the scale of her 2022 breakthrough “Tennessee Orange,” the country singer-songwriter has developed an impressive fan following, which looks ready to pay off with second full-length Am I Okay? The set is off to a strong start in both sales and streams, with the addictive title track leading the way on DSPs, and the album being sold in three deluxe CD boxed sets and three different vinyl editions, including a signed version exclusive to her webstore.
Clairo, Charm (Clairo Records): After reaching the top 20 on Polydor/Republic in 2021 with sophomore album Sling, Clairo went independent – self-releasing her third album Charm on Friday. The singer-songwriter born Claire Cottrill does not seem to be suffering commercially for her move: The warmer-sounding album already has a streaming hit in lead single “Sexy to Someone,” and appears set for impressive first-week sales – helped by eight different-colored vinyl variants and four CD boxed sets, three with a T-shirt and one with a handkerchief – as well as perhaps her best showing yet on the Billboard 200.