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LaTrice Burnette has been appointed to the newly created post of executive vp/head of music at UnitedMasters. In this role, Burnette will helm the artist services division for the software and services platform’s global roster of independent artists.
In announcing the appointment, UnitedMasters founder and CEO Steve Stoute said, “LaTrice brings with her a wealth of experience by having played every single position inside a record company, from assistant to president. Every artist that I’ve spoken to that she has worked with has had nothing but great things to say about her keen understanding of the industry, of marketing and helping them grow their careers. With our artist services business at UnitedMasters, having somebody like LaTrice on board, with her level of experience, is going to do nothing but help make our artists go further in their careers. This is another big move for us and our commitment to independent artists.”
In addition to Stoute, Burnette will be working alongside vp of music/head of A&R Mike Weiss and vp of music & marketing David Melhado. “I’m beyond excited to join the UnitedMasters team to help drive the next phase of growth for their global independent artist community,” said Burnette. “Having worked with so many amazing artists throughout my career, I’ve seen firsthand the increasing desire for independence while still receiving top-level label services. UnitedMasters has pioneered a model that gives artists the best of both worlds. I’m looking forward to collaborating with the UnitedMasters team to elevate artist development to new heights and empower the next generation of artists to own their futures.”
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Burnette most recently served as executive vp at Def Jam Recordings before joining UnitedMasters. Her more than two decades of music industry experience also include senior executive posts at Island Records, Epic Records, Atlantic Records and Roc-A-Fella Records. During that time, she’s worked with a host of star talents such as Jay-Z, 2 Chainz, Pusha T, Yo Gotti, Travis Scott, Future, Muni Long and DJ Khaled. Burnette also brings marketing experience to her new role, having contributed to strategic partnerships and campaigns with brands like Diageo and the WNBPA (Women’s National Basketball Players Association).
Over the last three years, UnitedMasters has signed partnerships with Brent Faiyaz and Earthgang, among others. It has also expanded internationally through foundational partnerships with artists such as Davido and Sarz in Nigeria; Veigh, Nagalli, and Supernova in Brazil and FloyyMenor and Nickoog in Chile. With over 2 million artists on its platform, UnitedMasters also has brand partnerships with Diageo, Ally and ESPN.
Apple has jumped into the race to bring generative artificial intelligence to the masses, spotlighting a slew of features Monday designed to soup up the iPhone, iPad and Mac.
And in a move befitting a company known for its marketing prowess, the AI technology coming as part of free software updates later this year is being billed as “Apple Intelligence.”
Even as it tried to put its own stamp on technology’s hottest area, Apple tacitly acknowledged during its World Wide Developers Conference that it needs help catching up with companies like Microsoft and Google, which have emerged as the early leaders in AI. Apple is leaning on ChatGPT, made by the San Francisco startup OpenAI, to make its often-bumbling virtual assistant Siri smarter and more helpful.
“All of this goes beyond artificial intelligence, it’s personal intelligence, and it is the next big step for Apple,” CEO Tim Cook said.
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Siri’s optional gateway to ChatGPT will be free to all iPhone users and made available on other Apple products once the option is baked into the next generation of Apple’s operating systems. ChatGPT subscribers are supposed to be able to easily sync their existing accounts when using the iPhone, and should get more advanced features than free users would.
To herald the alliance with Apple, OpenAI CEO Sam Altman sat in the front row of the packed conference, which was attended by developers from more than 60 countries.
“Together with Apple, we’re making it easier for people to benefit from what AI can offer,” Altman said in a statement.
Beyond allowing Siri to tap into ChatGPT’s storehouse of knowledge, Apple is giving its 13-year-old virtual assistant an extensive makeover designed to make it more personable and versatile, even as it currently fields about 1.5 billion queries a day.
When Apple releases free updates to the software powering the iPhone and its other products this fall, Siri will signal its presence with flashing lights along the edges of the display screen. It will be able to handle hundreds of more tasks — including chores that may require tapping into third-party devices — than it can now, based on Monday’s presentations.
Apple’s full suite of upcoming features will only work on more recent models of the iPhone, iPad and Mac because the devices require advanced processors. For instance, consumers will need last year’s iPhone 15 Pro or buy the next model coming out later this year to take full advantage of Apple’s AI package, although all the tools will work on Macs dating back to 2020 after that computer’s next operating system is installed.
The AI-packed updates coming to the next versions of Apple software are meant to enable the billions of people who use the company’s devices to get more done in less time, while also giving them access to creative tools that could liven things up. For instance, Apple will deploy AI to allow people to create emojis, dubbed “Genmojis” on the fly to fit the vibe they are trying to convey.
Apple’s goal with AI “is not to replace users, but empower them,” Craig Federighi, Apple’s senior vice president of software engineering, told reporters. Users will also have the option of going into the device settings to turn off any AI tools they don’t want.
Monday’s showcase seemed aimed at allaying concerns Apple might be losing its edge with the advent of AI, a technology expected to be as revolutionary as the 2007 introduction of the Phone. Both Google and Samsung have already released smartphone models touting AI features as their main attractions, while Apple has been stuck in an uncharacteristically extended sales slump.
AI mania is the main reason that Nvidia, the dominant maker of the chips underlying the technology, has seen its market value rocket from about $300 billion at the end of 2022 to about $3 trillion. The meteoric rise allowed Nvidia to surpass Apple as the second most valuable company in the U.S. Earlier this year, Microsoft also eclipsed the iPhone maker on the strength of its so-far successful push into AI.
Investors didn’t seem as impressed with Apple’s AI presentation as the crowd that came to the company’s Cupertino, California, headquarters to see it. Apple’s stock price dipped nearly 2% Monday.
Despite that negative reaction, Wedbush Securities analyst Dan Ives asserted in a research note that Apple is “taking the right path.” He hailed the presentation as a “historical” day for a company that already has reshaped the tech industry and society.
Besides pulling AI tricks out of its bag, Apple also used the conference to confirm that it will be rolling out a technology called Rich Communications Service, or RCS, to its iMessage app. The technology should improve the quality and security of texting between iPhones and devices powered by Android software, such as the Samsung Galaxy and Google Pixel.
The change, due out with the next version of iPhone’s operating software, won’t eliminate the blue bubbles denoting texts originating from iPhones and the green bubbles marking text sent from Android devices — a distinction that has become a source of social stigma.
In another upcoming twist to the iPhone’s messaging app, users will be able to write a text (or have an AI tool compose it) in advance and schedule a specific time to automatically send it.
Monday’s presentation marked the second straight year that Apple has created a stir at its developers conference by using it to usher in a trendy form of technology that other companies already had employed.
Last year, Apple provided an early look at its mixed-reality headset, the Vision Pro, which wasn’t released until early 2024. Nevertheless, Apple’s push into mixed reality — with a twist that it bills as “spatial computing” — has raised hopes that there will be more consumer interest in this niche technology.
Part of that optimism stems from Apple’s history of releasing technology later than others, then using sleek designs and slick marketing campaigns to overcome its tardy start.
Bringing more AI to the iPhone will likely raise privacy concerns — a topic that Apple has gone to great lengths to assure its loyal customers it can be trusted not to peer too deeply into their personal lives. Apple did talk extensively Monday about its efforts to build strong privacy protections and controls around its AI technology.
One way Apple is trying to convince consumers that the iPhone won’t be used to spy on them is harnessing its chip technology so most of its AI-powered features are handled on the device itself instead of at remote data centers, often called “the cloud.” Going down this route would also help protect Apple’s profit margins because AI processing through the cloud is far more expensive than when it is run solely on a device.
When Apple users make AI demands that requiring computing power beyond what’s available on the device, the tasks will be handled by what the company is calling a “private cloud” that is supposed to shield their personal data.
Apple’s AI “will be aware of your personal data without collecting your personal data,” Federighi said.
U.K. music licensing company PPL signed singer-songwriter Kenya Grace for the collection of her international neighboring rights royalties. The company, which has also signed the likes of Ice Spice and Lewis Capaldi as of late, licenses the use of recorded music in the United Kingdom and collects neighboring rights royalties worldwide through more than 110 agreements with collective management organizations (CMOs) internationally.
Country singer-songwriter Carter Faith (“Late Bloomer,” “Strong Stuff”) signed with Universal Music Group Nashville, marking her first major label deal. She’s working on new music expected for release later this year. Faith is booked by Meredith Jones and Bennett Beckner at CAA and managed by Range Media Partners.
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L.A.-based band LA LOM signed to Verve Records, which will release the group’s debut album, The Los Angeles League of Musicians, on Aug. 9. The group is booked by Ethan Berlin and Karl Morse at Arrival Artists and managed by Alex Kadvan and Rick Goetz at Red Light.
Singer-songwriter Liam St. John signed with Big Loud Rock, which will release his upcoming EP, Believer, on June 28. St. John is managed by Aidan Crowley at Legacy Content.
Ashley Ryan signed with ONErpm Nashville. California native Ryan moved to Nashville in 2018 and has honed her skills performing at local venues including Whiskey Jam and The Listening Room. She also caught the attention of country artist Keith Urban, who invited Ryan to perform his hit song, “Without You,” at Nashville’s Bridgestone Arena during his 2022 world tour. Ryan’s new single, “Them Cowboys,” was released on May 31. – Jessica Nicholson
London/Madrid-based singer-songwriter pablopablo (a.k.a Pablo Drexler) signed with Mom+Pop Music. The two-time Latin Grammy winner, who won Record of the Year and Song of the Year at the 2022 ceremony for “Tocarte,” will release his debut album on the label. His new single, “Mi Culpa,” dropped on May 30.
Omaha, Neb., band Cursive signed to Run for Cover Records, which will release the group’s next album, Devourer, on Sept. 13. Cursive is booked by Eric Dimenstein at Ground Control Touring in the United States and Steve Zapp at International Talent Booking in Europe.
Vocalist, songwriter, producer and multi-instrumentalist Croixx signed to Elektra Records, which released his new single, “Higher,” on May 31.
Alternative pop-rock artist Liam Benzvi (formerly of Strange Names) signed to Fat Possum. He will release his upcoming album, …And His Splash Band, via the label on Sept. 27.
Asked to recall his first musical memory, James Rosemond Jr. is quick to answer: R&B duo Groove Theory’s 1995 R&B/pop classic, “Tell Me.” He sings a snippet of the song’s infectious refrain — “Tell me if you want me to…” — and says with a laugh, “I was 4 years old, but that’s the way I fell in love with music.”
Growing up, there was plenty of music to love. Rosemond, now 31, is the son of former artist manager Jimmy Rosemond, who represented Gucci Mane, The Game, Salt-N-Pepa and others. And over the past two years, he has blazed his own path in the profession, helping guide rapper Ice Spice to crossover stardom. Since breaking through in 2022 with the viral TikTok hit “Munch (Feelin’ U),” Ice has garnered four Grammy Award nominations, and in 2023, she released four top 10 Billboard Hot 100 singles: “Princess Diana” with Nicki Minaj, “Boy’s a Liar, Pt. 2” with PinkPantheress, “Karma” with Taylor Swift and “Barbie World” with Minaj and Aqua.
Ice is not Rosemond’s sole client. His Miami-based Mastermind Artists also manages the young rapper’s go-to producer, RIOTUSA, as well as DJ-producer Diablo, who works with Diplo. Former clients include Sean Kingston and songwriter Infrared (Fat Joe, French Montana). Prior to launching Mastermind 12 years ago, Rosemond honed his business skills while brokering publishing deals for songwriters and producers with Primary Wave Music CEO Larry Mestel and Ultra International Music Publishing founder Patrick Moxey.
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A painting of the iconic 1968 Esquire cover depicting Muhammad Ali as St. Sebastian. “The photo was shot during the Civil Rights movement and represents sacrifice. As a talent manager, that’s the space I occupy,” Rosemond says.
Alfonso Duran
Rosemond achieved these wins in the face of family upheaval. His father is serving life in prison after being convicted in 2013 of crimes tied to a cocaine-trafficking operation and in 2014 to the 2009 death of G-Unit affiliate Lowell “Lodi Mack” Fletcher. Rosemond says he speaks to his father “all the time” and continues to receive “life advice” from him — “like what any father would give his young adult son in this world.” As for business counsel, he adds, “Times change, and I don’t think he understands streaming, TikTok and other data the way I do, so there’s not much advice there.”
That said, Rosemond came of age watching his father successfully navigate the music business and continues to use much of what he absorbed — especially “creative deal-making,” he says. “Those conversations of how to negotiate and secure a deal, and what to look for in a deal. That always stuck with me.”
He is using some of that advice as he conducts “strategic conversations” to strengthen the firm’s infrastructure, including expanding into more musical genres. Meanwhile, he’s busy preparing for Ice’s debut studio album, Y2K, which is due July 26 on 10K Projects/Capitol Records. The album has been teased by two singles: “Think U the Shit (Fart)” and the latest, “Gimmie the Light,” which she performed at Coachella in April. Also stoking anticipation for the album: 50,000 MetroCards featuring Ice’s image were recently made available in collaboration with Capitol Records at four New York subway stations.
Rosemond says that kind of creative thinking keeps him excited about the music industry. “I love that it keeps me on my toes. I want to feel the challenge.”
A “blur figure” of a $100 bill that friends at the Brooklyn art collective MSCHF gifted to Rosemond.
Alfonso Duran
What was it like growing up with a parent who was such a force in the music industry?
It was definitely an eye-opener. I like to say to people that I live in dog years because of the information and experience that I was privy to early on — the lingo, the conversations and the behind-the-scenes scenarios that I was able to experience. I have to give credit to all of that for where I am today success-wise.
What key lessons did you learn that you use today?
To really listen and forever be a student. A lot of people come into this business quickly and feel like they know it all. No matter what artists my father represented, he still felt like a sponge; always learning new things. I carry that with me to this day.
How has being Jimmy Rosemond’s son affected the way people in the industry deal with you?
I would say that a lot of veterans look out for each other in the way that peers look out for each other. That has always been the spirit in the music industry. There hasn’t been much of a difference between my father being home and not being home.
How did you get into brokering publishing deals?
I always found myself in the same circle as songwriters and producers, who had income or pipeline hits and needed help. And through my relationships with Larry and Patrick — and having a good lawyer by my side — I was able to connect the dots. It’s also how I was able to kick off my company.
A gold record plaque (left) for Ice Spice’s “Munch” single, “the breakthrough that started it all,” and a platinum plaque for “Boy’s a Liar, Pt. 2,” the record “that crossed us over to top 40,” he says.
Alfonso Duran
Did that prompt your pivot into artist management?
Yes, because I’m a nerd when it comes to business, especially the deal-making. Outside of the day-to-day with an artist, it’s about brokering amazing deals for artists; helping them really understand the difference in what they have versus what others have and then having them see the value of what I can bring to the table. I get high on that.
What was it about Ice Spice, your first female client, that caught your ear?
It was her tone and the production she was picking. When I came across her early on, she only had about two or three songs out. She didn’t have the crazy monthly listeners and social numbers. Then I came across a song called “No Clarity,” a drill flip of Zedd’s “Clarity,” and heard the song’s possibilities. Next, I heard “Name of Love.” One, she’s working with the same producer [RIOTUSA] and they’re creating a sound. Two, her tone, and three, they’re flipping these crossover samples in drills. That got me. Then I saw her image — the curls, which was different — and I’m like, “Whoa!”
Talk about the marketing strategy behind Ice Spice with Dunkin’ and New York’s subway system.
Coming out of the gate, it was always three-dimensional chess. “Less is more” was our conversation and “Let’s not saturate.” Strategically, it was also about digital. When we put “Munch” out, we got the right digital team, which was Create Music Group. Its sister companies include WorldStar and Genius. I never want to feel like an artist is on a treadmill. I always want them to feel like they’re moving forward from A to C, C to E. So I did a strategic play on the digital side to accelerate her growth, social and in the market. “Munch” was everywhere that first week we put it out. And that was due to the strategic play that I was able to put together using the song as currency.
That led to Dunkin’?
Yes. When that opportunity came to us, it was a no-brainer because her fan base is called Munchkins. We always like to tap into social media and see what people are thinking or talking about. It’s not like we’re coming in and saying, “Yo, we should do Dunkin’.” It’s coming up with the idea because we’re hearing the conversations about what fans want to see. It’s there; we’re just listening.
Gold camel souvenir from a vacation in Abu Dhabi, United Arab Emirates: “Camels, known for their resilience and adaptability, also represent patience and determination.”
Alfonso Duran
How did you enable her to retain her masters?
It was really about giving her all the right information. Like, this is where the market is going. It’s about independence. It’s about retaining ownership; about intellectual property and generational wealth. That sometimes there are sacrifices — that people may be dangling money. But if you want a certain type of deal, you have to be patient as we do the work to have leverage. That was the conversation early on. And thank God she listened and was able to hold out while we kept running up the numbers on “Munch.” Then it became, “Let’s entertain these deals” and, as I said earlier, begin to shape one in a creative way. Now, she not only retains her masters but also her publishing rights and still gets upfront money as if she’s a work for hire. It’s a hybrid type of deal that you don’t see often. And it comes with doing the work, having patience and creating leverage.
In the wake of major-label restructuring and shrinking promotion departments, is radio still important?
Absolutely. I tell my clients, “Streaming is the club, radio is VIP.” We want to get into the club and we want to get into the VIP section. And radio still feels somewhat exclusive. People are still driving and listening to the radio. And it’s not only about an artist breaking through. Once again, there’s the economics of it. If you have a publishing deal, one important factor is radio airplay. So why wouldn’t you want to have music on the radio?
Is there one thing you always tell a new client up front?
That economics is always going to play its part. That’s No. 1. Artists come in with big expectations like wanting the luxurious stuff. To keep them grounded on that front, I always remind them that it’s about profit and loss. So the more money they spend, they’ve got to crank out hits to make sure labels and publishers will want to continue to spend money on them.
Almost exactly one year after Chen, Baekhyun and Xiumin of K-pop boy band EXO first pursued legal action against their longtime label and management agency, SM Entertainment, over contractual issues, a company established by the trio has now declared “full-on war” on the K-pop giant, according to Korean media reports.
Representatives for INB100, the newly established company Baekhyun founded in 2023 — which signed Chen and Xiumin for their respective solo careers, though all three remain contracted under SM for EXO’s group activities — held what has been described as an “emergency press conference” in central Seoul on Monday (June 10). Chen, Baekhyun and Xiumin were not in attendance.
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During the press conference, as reported by Korea JoongAng Daily, three reps for the trio — who also perform together in a splinter unit called EXO-CBX — said that Chen, Baekhyun and Xiumin have been in a monthlong dispute over fees and contracts with SM. Cha Ga-won, president and majority shareholder of INB100’s holding company, One Hundred, and one of the representatives to speak at the press conference, claimed a former SM CEO verbally promised in a recorded agreement to charge INB100 only a 5.5% fee for distributing its music releases through Kakao (the current majority shareholder of SM Entertainment), as opposed to the 15% to 20% percent typically charged to companies outside Kakao’s umbrella. But Cha says SM is now demanding a 10% royalty fee for the members’ use of the agency’s intellectual property (such as the members’ stage names, as well as EXO and EXO-CBX) in exchange for the discounted distribution fee.
“We declare a full-on war against SM Entertainment, which has made a promise that it could not keep and committed what could be perceived as fraud,” said Cha during the press conference, during which INB100 representatives also demanded that SM disclose the breakdown of EXO’s earnings — reigniting the same contract issues that were reportedly resolved last June. The representatives additionally claimed that INB100 sent a formal letter of complaint to SM Entertainment over two months ago concerning the fees and the earnings disclosure but had not received a response.
On Monday evening, SM Entertainment refuted the allegations in a press release. According to SM, an outside company imposed the 10% intellectual property fee following court mediation over past issues with previous EXO members who had exited the label while still under contract. (Between 2014-2105, three other EXO members left the group and broke their contracts with SM to focus on the China market.) SM also claims EXO-CBX’s contract is still valid, and that the trio benefits from the EXO brand but are not fulfilling their contractual obligations with SM despite the agency acting in good faith with a lower distribution rate.
SM’s statement also alleges that Chen, Baekhyun and Xiumin were “poached” by Cha and MC Mong — a one-time rapper-producer in Korea who fell out of public favor following allegations that he had dodged the country’s mandatory military draft, and who went on to launch agencies of his own, including BPM Entertainment, which now houses ex-SM artist Taemin of SHINee.
SM added that it did not previously respond to INB100’s letter of complaint to avoid distracting from new EPs released by EXO members Chen, D.O., and Suho over the past month. The company concluded its statement by saying that it will respond with legal action as opposed to trying to sway public opinion through press conferences.
The Atlanta judge overseeing Young Thug’s gang trial held the rapper’s attorney in criminal contempt of court Monday (June 10) in a bizarre episode centered on claims of a secret meeting between the judge, prosecutors and a key witness.
After attorney Brian Steel argued that the so-called ex parte meeting involved the improper coercion of a sworn witness, Judge Ural Glanville repeatedly demanded that Steel divulge who had informed him about a private meeting in his chambers. “If you don’t tell me how you got this information, you and I are going to have problems.”
Steel refused to do so, saying that it had been the meeting itself that was the problem. “You’re not supposed to have communication with a witness who’s been sworn,” he told the judge. During the meeting, Steel said he had been told, prosecutors and the judge had pressed the witness, Kenneth Copeland, to testify by saying he could be held in jail for an extended period of time if he did not.
“If that’s true, what this is is coercion, witness intimidation,” Steel told Glanville, arguing that defense counsel should have been notified of a meeting involving a sworn witness and that it was grounds for a mistrial.
After Steel continued to refuse to share where he received the information, Glanville held him in contempt and eventually ordered him taken into custody. As he was escorted out of the courtroom, into custody, Steel told the judge that Thug did not wish to proceed without his attorney present: “You’re taking away his right to counsel.”
The move to banish Steel led to confusion in the courtroom. Thug’s other attorney, Keith Adams, said he could not continue without his co-counsel, and even prosecutors asked that Steel be present for the remainder of the day if the trial was going to proceed with testimony. Judge Glanville eventually agreed, allowing Steel to re-enter, but said he had not softened his stance.
“You will go into custody at 5 o’clock today … if you don’t tell me who that is,” the judge said. “This is criminal contempt. I have asked you a question related to this particular proceeding and if you don’t tell me you’ll suffer the consequences.”
It’s unclear if the contempt will impact Steel’s ability to continue to represent Thug as the case moves forward. Steel did not immediately return a request for comment on Monday.
Thug (Jeffery Williams) and dozens of others were indicted in May 2022 over allegations that his “YSL” group was not really a record label called “Young Stoner Life” but a violent Atlanta gang called “Young Slime Life.” Prosecutors claim the group committed murders, carjackings, armed robberies, drug dealing and other crimes over the course of a decade.
Jury selection kicked off in January 2023, but the trial itself did not begin until November and has since been marked by numerous delays. With dozens of witnesses still set to testify in the prosecution case, the trial is expected to run into 2025.
Louis Posen launched a label on a dare. It was 1993 and he was directing a music video for Guttermouth when the band threw down the gauntlet, challenging him to put out a 7″ single. Posen cheerfully admits he had no business plan and zero funding. The guiding principle, he says, was “surround ourselves with good people, and we’ll be fine.”
More than fine, in fact: That label, Hopeless Records, has gone on to work with more than 200 artists — including Avenged Sevenfold, All Time Low, The Wonder Years, Taking Back Sunday and Yellowcard — that span from punk to ska, metal to emo. All told, the roster has sold more than 15 million albums. And now, Posen is celebrating the label’s 30th anniversary at A2IM’s Indie Week in New York (June 10-13), where he will receive the Lifetime Achievement Award Monday (June 10) at the organization’s 2024 Libera Awards.
While Posen’s decision to cannonball into the deep end of the label world might seem recklessly spur-of-the-moment, he now believes it was almost preordained. “We have all these moments in our lives that lead us to something,” he explains. One came in the fifth grade when a friend’s mom’s boyfriend took Posen and others to see the L.A. punk group X at the Reseda Country Club. “That was the first time I saw mohawks, stage diving, slam dancing,” Posen remembers. “And I was like, ‘Wow, this is unlike anything I’ve ever experienced before.’”
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To celebrate Hopeless Records’ 30th anniversary, the label put together a traveling exhibit full of memorabilia commemorating key moments in its history. It will be open during Indie Week this week, before heading on to the Rock & Roll Hall of Fame in Cleveland and the Punk Rock Museum in Las Vegas. Posen and Ian Harrison, the label’s GM, spoke about Hopeless Records’ origins, the challenges of condensing 30 years of activity into a single exhibit and the value of the independent sector.
Hopeless Records
Courtesy Photo
What led you to start a label?
Posen: I was in film school at Cal State Northridge and I directed a music video for NOFX. The opener for the show we shot at was Guttermouth, who asked me to do a music video for them. And then while shooting that video, the band dared me to put out a 7″ record for them.
I went out and bought a book on how to run an independent record label. I tried to follow what it said, along with calling Fat Mike from NOFX because he had a record label. The first 7″ came out in December 1993, with the first song being called “Hopeless.” And that was where the name of the label was born.
I was still in college directing music videos at the time. It was really a one-off dare. Another group that I was doing a music video for was Schlong — a band with the drummer from Operation Ivy. While we were filming that video, the guys said, “Hey, we want to cover the whole West Side Story soundtrack and call it Punk Side Story. Would you put it out on this new label you started?” I said, “Let’s do it.” Things were so spontaneous back then.
What was the response to those early releases?
Posen: Guttermouth had a following. I was able to sell that first pressing of 500 or 1,000 records fairly quickly. The book also had distributors and their phone numbers so I called all of them. Some were willing to take the 7″, and then the rest I would sell at local Southern California retail stores. I would go drop them off on consignment and then come back a week later, see what sold and get paid.
The third release was all the music videos that I had directed along with videos from some of my friends who were directors. We put it on a VHS cassette and called that Cinema Beer-té, a play on “cinéma vérité.” After that, I decided to do the label full-time.
So you got the hang of things pretty quickly.
Posen: We’re still getting the hang of it; 30 years later, the best part about this industry is that it’s always changing and you always have to be learning. Those who feel like they know it usually get stuck and hit a ceiling. We need to be humble enough to learn from our successes, but more so learn from our mistakes and keep getting better every day. That’s been our philosophy and hopefully has been a part of why we’ve been able to survive for 30 years.
Hopeless Records
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How did you approach distilling three decades of history into a single exhibit?
Harrison: We’re pretty fortunate to have too much stuff — we could do two or three more exhibits if anyone was interested in that level of detail. We took a lot of inspiration from the Punk Rock Museum in Vegas, how they displayed the history of our world. We put our own tweaks on it.
We spent maybe two months going through stuff before we started building anything. And that was really just trying to get a sense of what we had, what we could get from artists, and what was important to tell the story. We have access to certain items that are interesting, but we also have big moments at the label that we want to make sure are represented, and sometimes those don’t always line up. It took maybe four months altogether. One thing we took away from this experience was feeling like we should do a better job archiving stuff in the future, both digitally and physically.
Posen: I always keep something next to my desk that reminds me of the beginning so I don’t forget where we came from. I kept the original Guttermouth 24-track two-inch tape in my office. Ian also spent some time — very kind of him — going through my garage with me to find all kinds of stuff that no one had looked at in 30 years.
The idea from the beginning was for it to be mobile, so we could go from museum to museum. Ian came up with the idea of putting these items in road cases, which was really cool because it has a music connection. You’ve got these music road cases like an artist would have on tour, but with the glass fronts like what you would see on the wall of a well-known museum.
How often did you have to ask artists for items?
Harrison: About 25% of the good stuff I’d say comes from artists. Avenged Sevenfold’s guitar that they used to record Waking the Fallen, that came from the producer actually who still had it. Neck Deep gave us a guitar. The Wonder Years gave us these two amazing lyric books with original song titles that had changed, early album plans, a pros and cons list about conversations with the label. That’s gold.
A lot of the good stuff came from artists, which is really nice and also requires us to have good relationships with them. That’s another bright spot for the label — we generally have pretty good relationships with these artists over time.
Posen: The third way we got stuff was becoming an expert at searching eBay, finding old T-shirts and things that we don’t have any stock of anymore. We used to put out these parody shirts that look like Rolling Rock, but they said “punk rock.” We found those on eBay.
Harrison: For maybe a month my house looked like a crazy person’s house. We just had the weirdest-looking packages coming every day. I bought a lot of posters that came in like these insane packages.
Hopeless Records
Courtesy Photo
Are there any items in the exhibit that are especially meaningful for you?
Harrison: For me, it would be The Greatest Generation workbook from around when The Wonder Years put out that album. That’s one of the top records in the company’s history. I remember us putting out that record and going through the whole process. To see the inner workings of that record as it was developing, to me that’s the coolest thing. And then I also threw in my own gold record from All Time Low when they first got a single plaque.
Posen: I mentioned we did the Punk Side Story that covered the whole West Side Story soundtrack. We actually got a letter from Leonard Bernstein‘s daughter — he’s the composer. She said, “This is an amazing version of my dad’s work and we’re not going to sue you.” It’s handwritten on her stationery. That’s an amazing piece.
And we have a letter from the late Senator Dianne Feinstein, who’s an icon in California, recognizing our charitable work with Sub City. Our belief that the artists’ voices can do more than make musicians rich and famous, that’s still the fabric and foundation of what we do every day.
What advice would you give to someone who aspires to start a label now and have it last 30 years?
Posen: I’m always hesitant to give advice because every individual is different. But there are definitely philosophies that I have that I like to share. We have a list of principles on the Hopeless site. If you’re just doing this for your own benefit, I think that’s not sustainable or rewarding over a long period of time. And it’s not about whatever the quick, easy path is. It’s about doing things the right way, treating people the right way. Those principles aren’t necessarily in fashion now, but we think those are universal and everlasting. And my biggest one is probably to still surround yourself with great people. This is really a team sport.
How do you feel about the health of the independent label landscape?
Posen: We’re a big believer that the independent music sector is an amazing place to build your career and create social mobility. This community does that. It’s an amazing environment to get started. Most independent labels don’t require you to have a Harvard degree, or any degree. It’s all about how hard you work — and how much you care. This community is what gave us the environment to start and thrive. And so we want to make sure this community stays strong and grows for the next generation of labels and other music businesses.
Ian made a list while he’s been putting this together — all of our albums that have reached 100,000 copies sold in the U.S. You only get a gold record at 500,000 or a platinum one at 1 million. We’ve got a few of those, which is awesome. But what’s actually more exciting is we have 33 albums that have hit over 100,000. To me, that symbolizes what we do and what independent music is all about. It’s not about superstars necessarily. It’s mostly about great music and art and allowing these artists to make a living doing what they do.
The 55-member board of governors of the Academy of Motion Picture Arts and Sciences for 2024-25 will consist of 53% women and 27% members of an underrepresented racial or ethnic group. That’s the same percentage of women as were on the 2023-24 board and a represents a two-point gain, from 25%, for members of an underrepresented racial or ethnic group. The Academy announced its new board on Monday (June 10). The governors will take office at the first scheduled board meeting of the new term.
Lesley Barber was re-elected to the board, representing the music branch. Barber is best known for her score for Kenneth Lonergan’s Oscar-winning Manchester by the Sea. Her other credits include Late Night, Mansfield Park, Irreplaceable You, How to Change the World and You Can Count on Me.
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Barber will join returning governors Charles Fox and Richard Gibbs in representing the music branch.
Fox has scored more than 100 films. He has received two Oscar nominations for best original song, won a Grammy for song of the year for co-writing “Killing Me Softly With His Song” and won two Primetime Emmys for his music for Love, American Style. Fox was inducted into the Songwriters Hall of Fame in 2004.
Gibbs’ film and TV scores include Say Anything, Dr. Dolittle, The Simpsons, Queen of the Damned, 10 Things I Hate About You and Battlestar Galactica. He has served as musical director for Chaka Khan, Tracey Ullman and The Muppets, and produced Eisley and Korn.
Incumbent governors reelected to the board (and their branches), besides Barber, are Rita Wilson (actors), Kim Taylor-Coleman (casting directors), Paul Cameron (cinematographers), Eduardo Castro (costume designers), Jean Tsien (documentary), Pam Abdy (executives), Terilyn A. Shropshire (film editors), Laura C. Kim (marketing and public relations), Brooke Breton (visual effects) and Howard A. Rodman (writers).
Elected to the board for the first time are Patricia Cardoso (directors), Jennifer Fox (producers), K.K. Barrett (production design), Chris Tashima (short films) and Andy Nelson (sound).
Returning to the board after a hiatus is Lois Burwell (makeup artists and hairstylists).
Returning governors (besides Fox and Gibbs) are Wendy Aylsworth (production and technology), Dion Beebe (cinematographers), Howard Berger (makeup artists and hairstylists), Jason Blum (producers), Rob Bredow (visual effects), Ruth E. Carter (costume designers), Megan Colligan (marketing and public relations), Paul Debevec (visual effects), Peter Devlin (sound), David I. Dinerstein (marketing), Ava DuVernay (directors), Linda Flowers (makeup artists and hairstylists), DeVon Franklin (governor-at-large), Rodrigo García (governor-at-large), Donna Gigliotti (executives), Jinko Gotoh (short films & feature animation), Chris Hegedus (documentary), Richard Hicks (casting directors), Lynette Howell Taylor (producers), Kalina Ivanov (production design), Simon Kilmurry (documentary), Ellen Kuras (cinematographers), Marlee Matlin (actors), Hannah Minghella (executives), Daniel Orlandi (costume designers), Missy Parker (production design), Lou Diamond Phillips (actors), Jason Reitman (directors), Nancy Richardson (film editors), Stephen Rivkin (film editors), Eric Roth (writers), Dana Stevens (writers), Mark P. Stoeckinger (sound), Marlon West (short films & feature animation), Janet Yang (governor-at-large) and Debra Zane (casting directors).
The production and technology branch and animation branch did not hold elections this year.
The Academy has 19 branches, each represented by three governors, except for the recently established animation branch, which is represented by two governors; the recently established short films branch, which is represented by one governor; and the production and technology branch, which is represented by one governor. Governors, including the board-appointed governors-at-large, may serve up to two three-year terms (consecutive or non-consecutive), followed by a two-year hiatus, after which eligibility renews for up to two additional three-year terms for a lifetime maximum of 12 years.
Representing all branches of the Academy, the 55-person board of governors is responsible for the governance, corporate oversight and strategic direction of the Academy. Governors have a fiduciary responsibility to the Academy and preserve the institution’s financial health while ensuring fulfillment of the Academy’s mission.
The board approves annual goals and the annual budget presented by the CEO, and it approves policies concerning governance, membership and awards. Governors generally attend 7 to 10 board meetings annually and serve on a board committee. Governors also serve on their branch’s executive committee and are expected to attend Academy events throughout the year.
To see a list of current 2023-24 Academy governors, click here.
As the founder of LaPolt Law, a Los Angeles-based entertainment firm, I actively seek out talented students from underrepresented backgrounds to promote diversity within my firm and provide these students with an opportunity that their privileged counterparts may take for granted. I have been working with the Black Music Action Coalition (BMAC), co-founded by my esteemed colleague and co-writer of this piece, Willie “Prophet” Stiggers, since 2021, and I currently serve as their executive leadership council. Our collective aim remains steadfast: to champion diversity and promote developmental opportunities for minorities in the music industry.
Recently, my firm was set to hire a Black woman from Harvard Law School for an internship position. However, the candidate encountered a significant obstacle due to Harvard’s Summer Contribution Policy. I was dismayed when I learned she couldn’t accept the offer because the school’s policy would require that she apply 90% of her summer internship earnings to her tuition bill, which would have made it impossible for her to afford to live in Los Angeles for the summer and pay her bills, while also helping to support her family.
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Most aspiring law students seek admission to a top law school for the promise of excellent job prospects. This is particularly true for students from underserved communities and underrepresented students of color who face significant barriers at the outset of their careers. For these underrepresented students able to attend these high-ranked institutions and secure summer employment, it serves as an opportunity to not only change their own circumstances but those of their families. However, at Harvard, the No. 5 law school in the nation, the financial support for need-based students becomes challenging as the institution deducts up to 90% of students’ summer employment income and applies it to the next year’s tuition bill.
Pursuing a career in “Big Law” allows students to earn a salary upwards of $200,000 post-grad and a pro-rated version of this salary as a summer associate. For students from affluent backgrounds, this path often continues building generational wealth. For students from lower socioeconomic backgrounds, it offers a chance to change the trajectory of their families’ lives by providing additional income to support household and medical bills.
Harvard Law’s Summer Contribution Policy stretches beyond those students working in Big Law summer associateships by imposing this policy on any student earning over $9,500. Those accepted to Harvard Law are typically aware the school doesn’t offer merit scholarships, but many students only grasp the significant impact of the policy when they embark on their 1L summer job search, often realizing its implications too late. The policy disproportionately impacts those who receive need-based aid, the majority of whom are students of color.
While some entertainment internships may escape the policy’s impact, others, such as at Disney and certain boutique/mid-sized firms, are impacted as their pay can place a student over the $9,500 threshold. Considering the difficulty of breaking into the entertainment industry, forgoing these summer opportunities can make a Harvard Law student’s dream of working in entertainment harder to realize.
With its $9,500 allowance, the Summer Contribution Policy fails to adequately support students, especially those pursuing summer employment in major entertainment cities such as Los Angeles and New York, where the average monthly rent is over $2,000. This perpetuates a cycle for low-income students of color: they receive need-based financial aid, obtain high-earning summer employment opportunities and lose most of their earnings (which are absorbed by Harvard), leaving these students economically disadvantaged or reliant on additional loans. Rinse and repeat. This cycle persists throughout their time at Harvard and contrasts starkly with the experience of wealthier students who do not rely on need-based aid.
Despite numerous attempts to eliminate or amend the policy through longstanding protests, the students’ informal movement has been unsuccessful. In a world where students of color from low socioeconomic backgrounds must work twice as hard to succeed and three times as hard to be heard, Harvard Law’s Summer Contribution Policy reflects the disadvantages these students face and thus, needs to be abolished or modified to accommodate these students instead of targeting them. My recent experience underscores the challenges faced by aspiring professionals from marginalized communities and emphasizes the importance of advocating for equitable policies within educational institutions to ensure equal access to opportunities for all students, regardless of their financial circumstances.
Dina LaPolt, owner and founder of LaPolt Law, P.C., is an entertainment attorney and activist. LaPolt Law is the only firm of its stature owned and operated by a sole female attorney. As a result of her activism in the Black community, Dina was a recipient of the Black Music Action Coalition’s Change Agent Award, and she also serves on the organization’s Executive Leadership Council.
Willie “Prophet” Stiggers is a lifelong activist, music executive and co-founder/CEO/president of the Black Music Action Coalition (BMAC). Prophet has built BMAC into a unified force of action for racial equity and justice within the music industry and a catalyst using the power of music to improve communities and drive systemic change.
For decades, the production power of a concert tour was measured in the number of trucks it took to haul its gear across the country.
But bigger isn’t always better, especially in a theater environment where the space across the proscenium arch has to support loudspeakers that maximize coverage without distracting from the look and feel of the show. For The Outsiders musical at the Bernard B. Jacobs Theatre on Broadway in New York City, that has meant experimenting with the new, lighter, more compact L-Series line source loudspeakers from L’Acoustics.
The speaker deployment is a first for Broadway and part of Sound Designer Cody Spencer’s use of L’Acoustics L-ISA immersive audio technology for The Outsiders. The new show is nominated for 12 Tony Awards, including Best Musical and Best Sound Design of a Musical.
Announced last year at L’Acoustics’ keynote event at the Hollywood Bowl, the L-Series speakers are being deployed at a number of new activations in the touring world, including their recent installation at First Avenue in Minneapolis. The L-Series speakers use up to 60% less material to construct, compared to speakers with similar sound power and coverage, and 30% less space. Unlike traditional line array configurations that must be hung at a J-shaped angle, the L-Series can be installed in a fixed configuration, requiring less physical space to deploy while allowing crew to make sound adjustments without mechanical ones.
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The loudspeakers are the latest of the line array speaker system first developed by L’Acoustics founder Christian Heil 40 years ago. Thanks to Heil’s work on Wavefront Sculpture Technology (WST) theory, line array technology has improved sound reinforcement for live performances and become the standard for sound coverage and clarity at large venues and festival spaces, allowing fans in the back to hear vocals and higher frequencies without the sound being distorted.
The new L Series speaker, starting with the L2, a 10-inch progressive ultra line source long-throw speaker “is the ultimate accomplishment of 30 years of technology improvements on the line array,” L’Acoustics CEO Laurent Vaissié said in a statement.
Laurent Vaissié
Hal Horowitz Photography
“When Christian started thinking about this back in the late 80s and early 90s, the idea was to create a fully coherent speaker configuration that was able to get uniform coverage from front to back,” Vaissié said. “With the L series, we’re able to eliminate more of the material and the physical boundaries between the different parts of the speaker and line array to make it even more compact.”
“We did this,” Vaissié explained, “by physically removing the articulation between the parts of the line array and creating the L2’s very specific shape.”
That shape was the result of analyzing “thousands of different shows where we looked at the audience configuration,” Vaissié continued. “We realized if we start with that shape already, we’re almost there in terms of coverage. We realized could eliminate the articulation of the line array and fine tune the coverage with electronics and software. And that’s the reason why I say it’s the ultimate evolution because 10 years ago, we could not have done the L2 because the electronics and the software were not yet at the level it needed to be. But today we finally got to the point where the mechanical design, software and electronics are converging so that we can have an optimized design for the L2, eliminate all the physical material that we didn’t need, make it smaller, and then adjust with software and electronics to get perfect coverage in the vertical domain.”
Spencer said the L2 speakers helped The Outsiders solve an issue created by the production’s use of a rain curtain, which pushed the show’s front-of-house speakers downstage.
The Outsiders
Cody Spencer
“I plugged them into our Soundvision model,” Spencer said in a press release, adding that he found that the L-series speaker “gave us three more rows of coverage in front of the orchestra over traditional line array loudspeakers.”
The L-Series speakers are currently on tour with Italian hip-hop duo Coez & Frah Quintale and will be used on Sarah McLachlan’s 2024 tour.
“We are sold out of L2 right now through the first quarter of next year. We could have more, but we’re trying to balance between the needs for the rental companies and the needs for the installation project,” says Vaissié. “The market has been responding very well and the demand is much higher than we anticipated.”