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After three Taylor Swift concerts in Vienna were canceled on Wednesday (Aug. 7) following the arrest of two suspects who reportedly planned to unleash a terrorist attack on the shows this weekend, ticketing companies have provided information on how ticket holders for the concerts will receive refunds. “We are aware of the news regarding the […]
iHeartMedia’s business has been in steady decline since the beginning of 2023 but showed signs of improvement in the second quarter.
Total revenue rose 1% to $929 million, slightly above the company’s guidance, but was up just 0.1% excluding the impact of political advertising. A spike in expenses — namely operating and selling, general and administrative — contributed to a 21% decline in adjusted earnings before interest, taxes, depreciation and amortization (EBITDA).
“We’re seeing sequential improvement in our revenue growth,” CEO Bob Pittman said during the earnings call on Thursday (Aug. 8). “While the marketplace continues to be dynamic — with a changing outlook on interest rates, inflation trends, global uncertainty and rapidly evolving domestic political landscape — we continue to see strong momentum in our podcast business, our digital ex-podcast business and the sequential improvement of our multi-platform groups’ year over year revenue performance.”
iHeartMedia’s digital audio segment contributed to the company’s revenue uptick. Podcast revenue improved 8.1% to $104.5 million, well below the previous quarter’s growth rates, while digital revenue excluding podcasts rose 10.3% to $181 million. Overall, digital audio revenue climbed 9.5% to $285.6 million.
The multi-platform segment fell 3.4% to $575.9 million. Broadcast radio, the company’s largest single source of revenue, declined 0.9% to $425.5 million. Networks fell 12.8% to $106.6 million. Sponsorship and events improved 2.4% to $39.1 million.
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Looking ahead, iHeartMedia expects third-quarter revenue to increase in the mid-single digits, which would be $991 million to $1.01 billion, and adjusted EBITDA to land between $200 million and $220 million, compared to $204 million in the prior-year period. For the full year, revenue is expected to increase in the mid-single digits, which equates to roughly $3.9 billion to $3.98 billion, and adjusted EBITDA will be between $760 million to $800 million, up 9% to 15% from 2023.
“As we look at the back half of the year, our results will reflect the continuing positive impact on an ad market recovery year material upside from political advertising, as well as the benefit of our ongoing focus on cost efficiencies,” said Pittman.
While iHeartMedia eked out a small improvement in the second quarter, two other radio companies that reported earnings in the last week continued their slides. Cumulus Media revenue fell 2.5% to $205 million as its net loss grew to $27.7 million from $1.1 million in the prior-year quarter. Townsquare Media revenue fell 2.5% and adjusted EBTDA dropped 8.3%.
Warner Music Group (WMG) reported strong quarterly profit growth on Wednesday (Aug. 7) thanks to lower costs and solid revenue gains from streaming subscriptions and digital — which helped offset a drop in physical revenue due to release timing and a difficult year-ago comparison, according to the company. All of that led to a boost in the company’s stock, which had risen nearly 2% by the end of trading on Wednesday (though some of those gains were shaved on Thursday).
“Our strong subscription streaming growth in [the third quarter] was driven by the performance of our music and healthy industry trends,” Warner Music Group chief executive Robert Kyncl said in a statement. He added, “Our commitment to long-term artist development, combined with a flatter structure in recorded music, will enable us to super-serve talent and set WMG up for sustained future growth.”
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Here’s what else you should know about the third-largest music company’s latest quarterly earnings call.
A positive note on the company’s strategic reorganization
Kyncl kicked off the call by thanking outgoing leaders Max Lousada and Julie Greenwald and welcoming incoming Atlantic Music Group CEO Elliot Grainge while providing more detail on how WMG’s recently announced global structure will work.
“We’re making changes from a position of strength, and I’m happy to say that we’re firing on all cylinders across new releases, catalog, distribution and publishing,” Kyncl said. Read more about his comments here.
Strong subscription growth across streamers
Overall streaming revenue was up 5% for WMG this quarter, with recorded music streaming revenue up 8.7% — reflecting growth in subscription revenue of 7%. That was welcome news to investors: Warner’s stock spiked around 6% earlier in the trading session on Wednesday before settling at a gain of nearly 2%.
On the call, Kyncl was asked about the sources of WMG’s subscription streaming revenue after other music companies reported less stellar growth on that metric this quarter. That included Universal Music Group (UMG), which saw a 24% drop in its share price after reporting that overall streaming revenue fell 4.2%, leading UMG executive vp of digital strategy Boyd Muir to suggest that streamers like Apple Music and Amazon Music are struggling to add new subscribers.
Kyncl said WMG’s revenue mix has remained largely the same and cautioned the financial community to resist viewing Spotify as a proxy for the music industry. “It’s much more diversified [than Spotify],” Kyncl said.
WMG’s subscription streaming revenue is projected to grow in the fourth quarter, with that growth remaining “consistent across our handful of top DSPs, certainly led by subscriber growth and … price,” said CFO Bryan Castellani.
In a nod to the music industry’s handwringing over Spotify’s bundling practice, Kyncl said in opening remarks that the labels and DSPs are not “adversaries playing a zero-sum game.”
“That’s simply not the case,” Kyncl said. “We’re actively engaged with our partners around ways to drive growth for all of us. Streaming dynamics remain healthy, with plenty of headroom for subscriber growth in both established and emerging markets across multiple partners. Also, price optimization and improvements in the royalty models will provide ongoing opportunities for additional growth.”
Celebrating Brat summer and the Benson boon
From the “pop sensation of the summer” — Kyncl’s description of Charli XCX’s album Brat — to Benson Boone, whom Kyncl called the “breakout star of the year,” the former YouTube exec appeared pleased with Warner’s recent and upcoming slate of music releases.
“So far in 2024, WMG has more new artists debuting on the Spotify Global Top 10 than any other music company,” Kyncl said, highlighting “homegrown successes” like Benson Boone, Teddy Swims and Artemas, the English-Cypriot singer-songwriter signed to 10K Projects.
Streaming’s catalog “halo effect“
When Twenty One Pilots released their latest album, Clancy, the band’s entire body of work benefitted, with streams more than doubling during the first week after the album’s release. That’s “the beauty of streaming,” Kyncl said on the call. “Newly released hits have a halo effect on the rest of an artists’ catalog.”
While loyal fan bases can drive an uptick in an artist’s catalog streams after a new hit’s release, Kyncl added that WMG can amplify and extend that halo effect, transforming hits into “evergreen, deep catalog.”
Once upon a time, most artists performed live to promote new albums. For most acts, the real money was in music sales, so they went “on the road” with schedules and strategies to maximize them.
These days the live business is a juggernaut of its own, with higher ticket prices, adjacent businesses like merch and VIP seats, and schedules, plus strategies of its own. So creators at all levels of popularity are starting to realize that it may no longer make sense to tour the whole country, or world, to promote a new release. In some cases, there isn’t one; in others a tour can boost an entire catalog. The old model of touring focused on building an audience, which meant artists would play cities where they weren’t so popular. Now touring is a revenue stream, so many artists double down to play more shows in cities where they’re already big.
The economics of touring means that acts run up costs every day they are on the road but only bring in revenue when they perform — so it makes sense to play bigger shows, in fewer places, with fewer days off. Metallica’s M72 tour consisted of two-night engagements and a no-repeat pledge to motivate fans to see both. The international legs of Taylor Swift’s Eras Tour involved more shows in fewer places — she covered Asia with four shows in Tokyo and six in Singapore and the Nordic region with three in Stockholm. The natural end of this thinking is a residency, or a few of them, and Adele took the summer off from her Vegas residency to play 10 shows in Munich at a custom-built venue with a capacity of 74,000. Why go to fans when fans can come to you?
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As it happens, this solves another problem with the touring business. As increasing competition for concert dollars inspires more elaborate productions, costs are skyrocketing — and many of them involve transportation and setup rather than a performance itself. For Metallica, much of the cost is in “load-in” — moving and building a doughnut-shaped stage with standing room in the middle, plus eight towers of speakers and monitors that weigh 11 tons each. The resulting expenses, which involve 87 trucks and several days of setup, make single shows difficult. Adele’s Munich show used what’s said to be the world’s biggest video screen, plus fireworks, confetti, smoke, fire and a string section. As expensive as that must be to build, imagine the cost of moving it and setting it up again a couple of times a week? How many venues even have room for a 220-meter-wide screen?
Doing more shows in fewer places also makes it practical to deliver events, rather than just concerts. Touring artists have to compete with festivals, which offer fans a lot of acts for their money, plus an experience to remember — and, not incidentally, share on social media. A memorable production, whether that means the world’s biggest screen or 11-ton speaker towers, can do the same. Personally, I don’t think Metallica or Adele needs any of this — I’d be just as happy to see either in a club, in front of a brick wall — but bigger productions seem to create a sense of FOMO.
Fans have certainly demonstrated their willingness to travel. When I saw Metallica last year in Hamburg, most concertgoers came from other German cities to see both shows. Swift’s European tour debut in Paris was filled with fans from the U.S. and Canada who realized that tickets there and a trip to France cost about the same as tickets back home. To some fans, Swift’s show is a vacation — Paris is just something to see on the way there.
In crude economic terms, concert travel essentially reallocates expenses from acts to fans — artists travel less, so concertgoers travel more. Most people don’t want to pay more than a certain amount for a concert ticket, but they seem more willing to spend on related travel. (I just spent about $300 to go to Stockholm to see Bruce Springsteen, an amount that seems too high to spend on a ticket, even though I essentially went to see the show.)
There are other costs and benefits, too. Younger fans can’t always travel alone. And as several European publications pointed out in their coverage of the Adele residency, this isn’t exactly good for the environment. (I think it makes more sense to tax travel rather than to object to a specific type of travel.) Residencies can also be more pleasant for artists — there are no songs about how nice it is to cross the U.S. in a tour bus. The flexibility is nice, too: Munich is a lot nicer in the summer than Las Vegas. Playing a few nights a week makes it easier to have a family life.
As much as I loved the Metallica and Adele shows, I think I still prefer the old model — although it’s easier for me to say that because I’m fortunate enough to live in a major city. I think there’s still long-term value in building a fan base the hard way. And I worry that fans who spend more money traveling to concerts will end up seeing fewer shows as a result. None of that changes the economics of touring, however, and organizing a profitable and artistically effective tour means understanding that.
A lawsuit against Beyoncé and Sony Music over samples featured in her chart-topping hit “Break My Soul” has been dropped, less than three months after the case was filed. The voluntary dismissal will end an unusual case in which members of Da Showstoppaz, a little-known New Orleans group, claimed that Beyoncé had used their music […]
Universal Music Group (UMG) reached a strategic agreement with ProRata.ai, a new company that enables generative artificial intelligence platforms to fractionally attribute and compensate content owners. Bill Gross, chairman of technology incubator Idealab Studio — which launched ProRata — will serve as CEO. ProRata’s technology allows generative AI platforms to attribute and share revenues on a per-use basis with content owners while preventing “unreliable content from driving AI answers,” according to a press release. In addition, ProRata is building a consumer AI answer engine set to launch this fall that will feature the company’s attribution technology.
“Current AI answer engines rely on shoplifted, plagiarized content,” Gross, the inventor of the pay-per-click monetization model underlying internet search, said in a statement. “This creates an environment where creators get nothing, and disinformation thrives. ProRata is pro-author, pro-artist and pro-consumer. Our technology allows creators to get credited and compensated while consumers get attributed, accurate answers. This solution will lead to a broader movement across the entire AI industry.”
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In his own statement, UMG chairman/CEO Lucian Grainge said, “We are encouraged to see new entrepreneurial innovation set into motion in the Generative AI space guided by objectives that align with our own vision of how this revolutionary technology can be used ethically and positively while rewarding human creativity. Having reached a strategic agreement to help shape their efforts in the music category, we look forward to exploring all the potential ways UMG can work with ProRata to further advance our common goals and values.”
Along with UMG, ProRata has struck early agreements with media publishers including the Financial Times, The Atlantic and Fortune.
In describing the technology, the release reads: “ProRata’s technology analyzes AI output, measures the value of contributing content and calculates proportional compensation. The company uses a proprietary algorithmic approach to score and determine attribution. This attribution method enables copyright holders to share in the upside of generative AI by being credited and compensated for their material on a per-use basis. Unlike music or video streaming, generative AI pay-per-use requires fractional attribution as responses are generated using multiple content sources.”
ProRata is in “advanced discussions” with additional news publishers, authors, and media and entertainment companies. The company’s leadership team and board of directors include executives who have held senior roles at Microsoft, Google and Meta, as well as Michael Lang, the president of Lang Media Group and one of the founders of Hulu. Early investors include Revolution Ventures, Prime Movers Lab and Mayfield.
Immersive technology, media and entertainment company Cosm raised more than $250 million in funding to drive the growth of its “Shared Reality” venues — described in a press release as an “experience that seamlessly bridges the virtual and physical worlds by merging state-of-the-art visuals with the energy and excitement of the crowd and elevated food and beverage service.” The new funding round includes existing investors Steve Winn and Mirasol Capital and first-time investors Avenue Sports Fund led by Marc Lasry, Dan Gilbert‘s ROCK, Baillie Gifford, and David Blitzer‘s Bolt Ventures. Cosm will use the funds to scale, grow its technology and media business units, and speed up the development of more Cosm venues worldwide. The second Cosm venue is slated to open in Dallas later this year, with a third in Atlanta recently announced. “Cosm venues are a new paradigm in live sports, music, and artistic entertainment,” said Chris Evdaimon, investment manager at Baillie Gifford, in a statement. “The mesmerizing viewing experience guarantees the Cosm customer the best seats in the arena and the best viewing angle at any moment of the live event, at an affordable ticket price.”
HYBE Interactive Media (HYBE IM), the interactive media and games division of the storied K-pop company, raised $80 million in a round led by Makers Fund with participation from IMM Investment and parent company HYBE. The funds will be used to expand the company’s games publishing and development efforts, allowing HYBE IM to invest in more games, introduce them in global markets and bolster the division’s in-house development capabilities. HYBE IM’s previously-released titles include Rhythm Hive and BTS Island: In the SEOM. It’s also signed publishing contracts for Macovill’s OZ Re:write and Flint’s RPG Astra: Knights of Veda.
Believe acquired Doğan Music Company, Turkey’s largest independent record label, four years after purchasing a 60% majority stake in the company in 2020; it acquired the remaining 40% of the company for 38.3 million euros ($41.84 million). The transaction is pending approval by the competition regulator.
The U.K. office of Believe signed a global services deal with electronic music brand fabric. Under the agreement, fabric joins the client base of b:electronic, Believe’s electronic music imprint and part of the company’s label & artist solutions division. B:electronic will provide genre specialist label management, video and audience development, editorial and marketing partnerships internationally, and distribution for both catalog and new releases. Fabric’s labels include fabric Originals, fabric Records and Houndstooth, while a new imprint is slated to launch in the near future.
Beatchain partnered with Indian radio network Radio City India to launch Muzartdisco, a digital platform and app that will allow Indian artists to release and promote their music using Beatchain’s A&R tool and artist services platform. Through the platform, artists can also compete for opportunities including studio sessions; mentoring; collaborations with established artists, writers and producers; radio breakout campaigns, social media shoutouts and other opportunities courtesy of Radio City India; and more. Meanwhile, A&R teams using the platform will be able to find artists using a tailored filtering process that makes it easier to find talent that aligns with their mission and niche. According to a press release, Radio India is the country’s leading radio network, boasting a listenership of more than 69 million across 39 cities.
Sports and entertainment collectibles company Panini America partnered with The Rolling Stones to produce the first fully licensed, career-spanning trading card set for the band. Titled Prizm The Rolling Stones, the set will chronicle the Stones’ 60-year recording and touring history, with additional collections to come.
AEG Presents partnered with Jacobs Entertainment — a developer, owner and operator of gaming and entertainment facilities — on Globe Iron, a new indoor 1,200-capacity venue in Cleveland that was once home to the Globe Iron Works Foundry built in 1853. AEG, which will operate and exclusively book the venue’s programming, already books and operates two other Cleveland venues: the Agora Theatre and the Jacobs Pavilion.
Indie record label The Programm, led by Peter “S.Y.” Pestano, struck a joint venture with LLC4/Capitol Records to break new artists, starting with Mexican-American rapper NHC Murda 60x. The joint venture will be steered by Orlando Wharton, executive vp at Capitol Music Group, president of Priority Records and CEO of LLC4. NHC Murda 60x and other Programm artists will have the potential to be upstreamed under the deal.
Independent entertainment company Unity 7 Entertainment announced a distribution partnership with Forecast Music Group (The Orchard/Sony), which will provide global distribution, marketing and promotional support for Unity 7’s artist roster. The partnership will kick off with the release of hip-hop artist Alantra’s debut single, “Get It,” which is set to drop on Sept. 5.
AI-powered, ethically-trained music generation company Soundful teamed with SoundCloud and Kaskade on an AI songwriting competition that will offer the winner a chance to perform alongside Kaskade and have their winning track completed and released by Kaskade as a featured artist.
With claims of uncleared samples back in the news, Billboard dug up every case that’s been filed against the controversial rapper. Spoiler alert: It’s a lot.
Samantha liked that attending Electric Forest took some planning – that it wasn’t one of those festivals that a person just attended on a whim.
“You can’t just buy tickets the night before and decide you’re going the next day – it’s more complicated than that. There’s camping, there’s travel, there’s making sure all of the LED lights on your outfit have the right batteries and are still working from last year,” she said, laughing.
In the 12-month span between Electric Forest 2023 and 2024, which ran June 20-23, Samantha (not her real name) left a “toxic” relationship and was involved in a serious car accident that required intensive physical therapy making it very difficult to walk or stand for long periods of time.
“Knowing that I had to heal my body in order to attend my tenth Electric Forest is what got me through my physical therapy,” she told Billboard. “After the year I had, there was no f***ing way I was going to miss the festival.”
Samantha was one of more than 50,000 fans who attended this year’s sold-out Electric Forest festival in Rothbury, Mich. Produced by AEG and Insomniac on the grounds of the Double JJ Ranch, the 13-year-old event has remained the largest camping festival in the jam and electronic music scene, an impressive feat in a market saturated with smaller, low-cost options targeted at casual fans.
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“Our success begins and ends with the community of fans and supports that make Electric Forest a regular part of their lives,” says Alicia Karlin, vp of global touring and talent at AEG Presents, who serves as the talent buyer for the festival.
That’s impressive considering how much the festival has moved away from the Electric Forest model. A decade ago, festivals like Coachella and Bonnaroo were compelled to offer camping because attendees needed a place to stay for three days. But the shift toward urban centers, and the increasing costs of providing tens of thousands of fans with bathrooms, showers, trash collection and access to medical care has made camping costs prohibitive for many event organizers.
Electric Forest, on the other hand, is 99 percent camping and located in a fairly remote part of the state – the city of Rothbury, which hosts the festival, has a population of less than 450 residents. Attendees bring everything they need for the festival – from camping gear to food and luggage, undergoing rigorous security checks and driving as much as 500 miles in each direction.
Electric Forest 2024
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And while most festivals rely on their headlining artists to move tickets, this year’s festival featured Pretty Lights, Subtronics, Excision, The Disco Biscuits, Umphrey’s McGee and two sets from String Cheese Incident. Moreover, Electric Forest sells out the bulk of its annual tickets before the lineup is announced.
“We have 10 stages and a huge creative team and cast,” Karlin tells Billboard. “The agents and managers we work with trust us to put their artists in the best light and we’ve gotten to a point where many artists black out the entire weekend to play the festival and then attend the show the rest of the week.”
Two of Electric Forest’s biggest draws are the Sherwood Forest and Dream Emporium, each enhanced with actors and volunteers and hundreds of set pieces and custom art displays that change from year to year.
Much of the art pieces featured at Electric Forest are commissioned by the festival, explains Brad Lyman, Electric Forest production manager and creative director, who said the event receives more than 60 commission requests per year and accepts about 5 new pieces including a new Ocular organ delivered for 2024.
The Sherwood Forest separates the festivals main stages and camping areas with dozens of different areas and hidden pockets waiting to be discovered, from a field filled with hammocks to a small chapel where weddings are performed and walkways decorated by hundreds of Thai parasols.
The festival’s complex lightning and laser design is handled by Felix Lighting of Los Angeles while the festival’s walk-through experience – the Dream Emporium, is managed onsite by a team of creative professionals led by Suzanne Down.
“It’s kind of a choose your own adventure,” explains Down, who welcomes visitors to the Dream Emporium into a small lounge set up for UFO karaoke into a mirrored infinity tunnel designed to look like a 1970s car wash. Visitors wander the maze-like complex and stumble upon a skating rink wither roller skates available for rental, an indoor lake with a yacht and a punk dive bar that doubles as a wrestling ring.
Many artists get their start at Electric Forest playing one of the outdoor activations, Karlin explained, or even playing one of the late-night parties within the campground that often draw thousands of fans.
“There is always something to discover wherever you go, and fans tell us they really enjoy and appreciate the opportunity to discover something new each year,” Karlin explains. “That’s what motivates us as well. There’s a tremendous amount of time and resources that goes into Electric Forest but hearing these positive stories from fans year after year really puts it all into perspective.”
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Elon Musk & X have filed a lawsuit against advertisers he claimed colluded to boycott the social media platform.
According to reports, tech billionaire Elon Musk and the parent company of the social media platform X, formerly Twitter filed a lawsuit in a Texas federal court against the World Federation of Advertisers claiming these companies colluded to boycott the platform. The suit also names other companies such as Mars, Unilever, CVS, and Dutch clean energy firm Orsted. “This is an antitrust action relating to a group boycott by competing advertisers of one of the most popular social media platforms in the United States,” the suit reads.
X CEO Linda Yaccarino informed subscribers of the lawsuit in a video and letter posted to X, formerly Twitter, stating that the advertisers were harming “the marketplace of ideas” with their actions. The suit also named the Global Alliance for Responsible Media, or GARM as a defendant claiming they were “discontinuing entirely or substantially reducing their previously substantial advertising purchases.” The company seeks a jury trial and unspecified damages, alleging the boycott is still ongoing. “By sharply curtailing its revenues, the boycott has reduced X’s ability to invest in new or improved functionality, thus harming the consumers who use X’s platform.”
The lawsuit comes after an investigation was initiated by the Republican-led House Judiciary Committee last month, which heard testimony from those companies involved. “The extent to which GARM has organized its trade association and coordinates actions that rob consumers of choices is likely illegal under the antitrust laws and threatens fundamental American freedoms,” its report read. Musk infamously told advertisers at the DealBook Summit last November who had begun to withdraw after his acquisition of X in 2022 to leave, saying: “Somebody’s going to try to blackmail me with advertising?! Blackmail me with money? Go f–k yourself. Go. F–k. Yourself. Is that clear? I hope it is.” Companies cited the rise of racist and anti-Semitic content on the platform as a major reason for their exit.
Warner Music Group’s stock was up around 3% Wednesday (Aug. 7) as investors optimistically received its fiscal third-quarter earnings report, which showed that streaming revenue continues to grow for the third-largest major music company.
On a call discussing the company’s earnings, Warner Music Group (WMG) CEO Robert Kyncl answered questions and shared his perspective on Spotify’s bundling controversy; discussed what WMG is doing to get more mileage out of its catalog; and shared a broad update on the company’s previously-announced $200 million cost savings/reinvestment plan — while remaining mum on the more recent executive restructure that’s been reverberating through the music industry since last week.
See below for three major takeaways from the call.
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Bundling is not inherently bad
Overall streaming revenue was up 5% for Warner this quarter, with recorded music streaming revenue up 8.7% — reflecting growth in subscription revenue of 7%. While that was welcome news to investors, the subject of Spotify’s contentious decision to bundle music and audiobooks — allowing them to qualify for the lower mechanical royalty rate reserved for bundles under the Copyright Royalty Board’s (CRB) Phonorecords IV agreement — did not go unmentioned. But in his opening remarks and later, during a Q&A period with analysts, Kyncl said the company derives its streaming earnings from a diversity of partners and appeared to tamp down talk of the controversy that erupted over the bundling policy.
“I know that investor attention has recently been focused on the dynamics between labels and DSPs, with some speculating that we’re adversaries playing a zero-sum game. That’s simply not the case,” Kyncl said. “We’re actively engaged with our partners around ways to drive growth for all of us. Streaming dynamics remain healthy … with plenty of headroom for subscriber growth in both established and emerging markets … across multiple partners. Also, price optimization and improvements in the royalty models will provide ongoing opportunities for additional growth.”
Kyncl went on to note that bundling, which could result in lower payments to songwriters, has been used in other industries, like TV, for the purpose of market expansion. “The job of wholesalers like the music companies is to ensure that the sanctity of our pricing are in line with each other. You can expect us to pursue that strategy,” Kyncl said. “As it relates to CRB, I don’t see it as something that will persist in the long term.”
Radio silence on executive restructuring
WMG executives did not directly discuss the internal restructuring plans made public last week, which led longtime co-leader of Atlantic Records and Atlantic Music Group chairman/CEO Julie Greenwald to announce she was stepping down on Tuesday (Aug. 6). During his opening remarks, Kyncl did highlight the “commercially and creatively … successful” partnership between WMG and 10K Projects — whose CEO/founder Elliot Grainge has been picked to succeed Greenwald — by noting English-Cypriot singer-songwriter Artemas’ single “I Like The Way You Kiss Me,” which reached No. 1 on Billboard‘s Global Excl. U.S. chart in April.
However, Kyncl did share details about a restructuring plan he mentioned on WMG’s last earnings call, which included selling the entertainment websites Uproxx and HipHopDX — with the overall goal to increase investment in music, technology and new skill sets and deliver $200 million in savings by the end of fiscal 2025.
“The majority of changes have already been implemented,” Kyncl said. “We are laying a strong foundation to accelerate our progress and yield greater value over time. We made improvements to our royalty systems and the tools used to identify unclaimed revenue, we overhauled our global supply chain, unlocking our ability to scale our third-party distribution business, and we’ve transformed our proprietary tools that identify fan trends while building new ways to engage with super fans.”
Catalog optimization is a major priority
One area where Kyncl is investing in technology is through a project he says is aimed at increasing the “performance of catalog…across all of our DSPs.”
Speaking of recent spikes in streaming for artists in Warner’s “deep” catalog — like Joni Mitchell and Tracy Chapman — as well as “shallow” catalog like Ed Sheeran, Kyncl said generating continued digital success stories for those acts is a top priority.
“We have a project on this across our technology and business teams to move down the entire catalog and make sure it’s properly optimized for streaming and on every large DSP,” he said on the call. “All of this augments our marketing campaigns against catalog which we have done in the past and continue to do and we’re applying more and more frontline focus on catalog.”