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Brazilian DJ, producer and entrepreneur Vintage Culture has signed with WME for global representation.
Known for creating house and techno blends, Vintage Culture has played festivals including Coachella and Tomorrowland and recently completed the second year of his residency at Hï Ibiza. This year, he also launched Vintage Is a Festival, an event that has rolled out to five major cities in Brazil and will hit São Paulo next month. He founded his own record label and festival brand, Só Track Boa, and also has a partnership with electronic music and lifestyle brand Born of Music Addiction.
Earlier this year, Vintage Culture announced his forthcoming debut album and released “If I Live Forever” featuring Izzy Bizzu, the first single off the LP. Elsewhere, he’s collaborated with and remixed artists including the late Maxi Jazz, Rufus Du Sol, John Summit, Meduza, The Martinez Brothers & Louie Vega, Diplo, Roland Clark, Aurora, Sonny Fodera, Claptone, James Hype, Annabel Englund and Solardo.
Vintage Culture is managed by Guga Arthuri at Entourage Management and Jay Pidgeon at Purple Wall Management.
Country singer-songwriter Charlie Worsham signed with UTA for global representation in all areas. Worsham is signed to Warner Music Nashville, which released his latest project, the EP Compadres, in October. He continues to tour as part of Dierks Bentley’s band and was recently nominated for the CMA award for musician of the year.
Nettwerk signed a trio of new artists: singer-songwriter-guitarist Lily Meola (America’s Got Talent), singer-songwriter-producer Bryce Fox and Scottish duo SAINT PHNX (brothers Alan and Stevie Jukes). Meola is managed by Blaike Ford and Jordy Dettmer at Range Media Partners and Jeffrey Evans and Jackson Lauer at Buskin Entertainment, with booking by Corrie Martin at Wasserman; her A&Rs at Nettwerk are Eric Robinson, Marshall Altman and Meg Tarquinio. Fox is managed by Scott Sheldon, Berko Pearce and Peyton Marek at RM 64; his Nettwerk A&Rs are Dan Fraser and Mark Jowett. Saint Phnx are managed by Marc Fineman and Hannah Coles at Fine Group Entertainment and Alistair Goldsmith at Chosen Music, with booking by Tom Windish at Wasserman. Their Nettwerk A&R is Eric Robinson.
Country artist LECADE (real name Cade Brinkley) signed with 10th Street Entertainment (which also represents Bailey Zimmerman) for management. An independent country artist with hip-hop roots, LECADE released his debut album, Chasing Ghosts, in 2022. He is signed to Big Machine Records, which recently released his debut on the label, “Next Town Over.” Elsewhere, he’s represented by Joey Lee, Alex Luebbert and Kevin Meads at WME for booking and FBMM for business management.
U.K.-based brother-sister duo Wasia Project (William and Olivia Hardy) renewed their label deal with AWAL, which will release their upcoming debut album. The alt-pop duo previously released their debut EP, how can i pretend?, which featured the single “ur so pretty.” They are managed by Rob Swerdlow and booked by Tom Windish and Zac Bluestone at Wasserman Music for the United States, where they’re planning to headline shows next year.
Boeckner, the new solo project from Daniel Boeckner (who has played in Wolf Parade, Operators, Divine Fits and Handsome Furs), signed with Sub Pop for the release of his debut album in early 2024. He is booked by in the United States by Trey Many at Wasserman and in Canada by Steven Himmelfarb at The Feldman Agency.
Rapper TyFontaine signed with MNRK Music Group, which will release his new mixtape, 264, on Dec. 1. He joins MNRK after a period of releasing music independently; he was previously signed to Internet Money. His new single, “DOS,” is a collaboration with Summrs, Joony and TTM Dawg. He is managed and booked by Taryn “P” Smith.
Genre-fluid artist GARZI signed with Sumerian Records, which dropped his new single, “GrowinUp” featuring Memphis May Fire’s Matty Mullins. He is managed by Sean Chapman and Sid Sodin at The Sakai Group; his booking agent is Daniel McCartney at UTA. GARZI was previously signed to Outlast Records, an imprint of Sumerian.
Loren Kramar signed to Secretly Canadian, which released his latest single, “Hollywood Blvd.” He is booked by Erik Selz at Arrival Artists.
Tracy Maddux, chief commercial officer at Downtown Music Holdings, is stepping down from his role effective immediately, the company announced Sunday (Nov. 19). Maddux was previously CEO at CD Baby, whose parent company, AVL Digital Group, was acquired by Downtown in 2019. According to a press release announcing his exit, Maddux most recently contributed to […]
While most music stocks have posted gains over the last two months, or at least have treaded water, K-pop stocks are floundering in the closing stretch of 2023.
Four South Korean music companies — HYBE, SM Entertainment, YG Entertainment and JYP Entertainment — had an average loss of 13.3% this week and have fallen an average of 21.4% in the last eight weeks. SM Entertainment has performed particularly poorly, falling 29.4% in eight weeks. Those losses occurred despite a rally two weeks ago after South Korean regulators’ ban on short selling until 2024 sparked a surge in the country’s stock prices.
Elsewhere, music stocks are generally surging in late 2023. Non-Korean stocks in the Billboard Global Music Index have gained an average of 9.1% over the last eight weeks. Only two of those 18 stocks — iHeartMedia and Deezer — have suffered double-digit losses, and 11 of the 18 have posted gains over those eight weeks. Companies’ latest earnings reports have been mostly positive. Stocks also reflect both investors’ enthusiasm for music industry trends and larger macroeconomic trends such as a slowdown in inflation and an expectation that central banks will stop hiking interest rates.
While South Korea’s KOSPI composite index has held steady over the last 8 weeks with a 0.2% gain, South Korean music companies have suffered from a string of headline-grabbing news that appears to have dampened demand for their stocks and eroded what were large year-to-date gains. This week, a Kakao executive was arrested for allegedly manipulating SM Entertainment’s stock price to help Kakao beat out HYBE to become the K-pop agency’s largest shareholder. In previous weeks, K-pop stocks faltered when a member of the group EXO broke away from SM Entertainment, and also when G-Dragon, a member of the YG group BIGBANG, was arrested on charges of illegal drug use.
Even after the eight-week decline, the four K-pop companies have an average year-to-date gain of 20.2%. Non-Korean stocks in the Billboard Global Music Index have an average gain of 6% this year (excluding Madison Square Garden Entertainment, which spun off from Sphere in April).
The Billboard Global Music Index rose 2.6% to 1,426.49 this week, falling just 1.4% shy of the all-time high of 1,447.32 set on July 21. The index has had a remarkable three-week run, gaining 9.3% since Oct. 27 and erasing most of a 9.9% decline since the July 21 peak. Its year-to-date gain stands at 22.1%.
Music stocks outperformed many other major indexes this week. In the United States, the Nasdaq composite gained 2.4% and the S&P 500 improved 2.2%. In the United Kingdom, the FTSE 100 gained 2%. South Korea’s KOSPI composite index rose 2.5%.
One of this week’s biggest gainers, iHeartMedia, rose 25.4% to $2.52 after the company announced a multi-year podcast partnership deal with Global, a U.K.-based media company, that will make iHeartMedia’s podcasts available on Global’s podcast player and its digital advertising exchange. Perhaps more importantly, CEO Bob Pittman purchased 100,000 iHeartMedia shares on Tuesday (Nov. 14), according to an SEC filing, at an average price of $2.06 per share. At Friday’s closing price, Pittman’s investment has already gained over 22%.
Abu Dhabi-based music streamer Anghami gained 27.2% to $1.17 — the latest in a series of large fluctuations since September. In October, the company was warned of a potential de-listing for failing to trade above $1. At the time, Anghami shares were trading at $0.82. Over the next five weeks, the share price gained 42.2% without an earnings report, news release or management change that would typically coincide with such a large swing.
Shares of SiriusXM rose 9.7% to $5.08 after Warren Buffett’s Berkshire Hathaway revealed on Tuesday that it purchased nearly 9.7 million shares with a market value of approximately $44 million. Investors pay close attention to the famous stock picker, who is known for seeking undervalued companies with competitive advantages (Berkshire Hathaway has large stakes in Apple, Coca-Cola, Bank of America and Kraft Heinz, among other public companies). In May, Capital One Financial shares jumped 13.5% on news that Berkshire Hathaway bought a $900 million stake.
Warner Music Group fell 2.6% to $31.81 after reporting earnings for its fiscal year on Thursday. Tencent Music Entertainment, which announced it had reached 103 million subscribers in its third-quarter earnings on Tuesday, gained 13.6% to $8.37.
Coming, up German concert promoter CTS Eventim will report third-quarter earnings on Tuesday (Nov. 21).
For artists who choose not to sign with a record label, some may be independent and others will be do-it-yourself independent.
What’s the difference? Take Laufey, the Icelandic jazz artist whose latest album, Bewitched, reached No. 23 on the Billboard 200 albums chart in September. Laufey is signed to AWAL, the Sony Music-owned company that provides marketing and distribution services for independent artists. She hasn’t signed away the rights to her music, but AWAL helps promote her recordings at digital service providers and retail.
Oliver Anthony Music, on the other hand, is DIY independent. By all appearances, the “Rich Men North of Richmond” singer, whose real name is Christopher Anthony Lunsford, has left his recordings on autopilot without any kind of marketing behind them since he broke into the national consciousness in August and topped the Hot 100 for two straight weeks. Following the success of “Rich Men,” Lunsford has released more songs without the usual promotional muscle required to get new music noticed. As he told Billboard earlier this week, he manages himself and is avoiding record labels as he prepares to record an album.
He’s clearly getting some help. Lunsford has a basic but professional website and an e-commerce store that sells a handful of variations on Oliver Anthony Music hats, T-shirts, bumper stickers and beer koozies. For concerts, Anthony signed with UTA for representation and has a year of touring ahead of him, starting in February with dates in Europe and the Eastern half of the United States. He has an informal publicist who helps with media requests. And he told Billboard he has encountered “many artists,” such as country star Jamey Johnson, who have lent support and guidance.
Comparing “Rich Men” to other tracks to reach No. 1 on the Hot 100 this year, though, suggests being DIY creates some missed opportunities. Combined sales and streams of Miley Cyrus’ “Flowers,” Taylor Swift’s “Anti-Hero,” Morgan Wallen’s “Last Night” and SZA’s “Kill Bill” dropped between 17% and 55% over the 10-week period after the last date those tracks were No. 1. “Rich Men,” in contrast, dropped 83.4%. It makes sense: A major label marketing machine is better than an independent artist’s system in helping a track get hot and maintain momentum over months and years.
With a little help, “Rich Men” could arguably have far more sales and streams. As a DIY artist, Lunsford uses social media activity to keep listeners engaged and depends on the continued interest of journalists to keep him in the public eye. As he told Billboard this week, becoming a full-time musician means “you’re essentially a business owner and an entrepreneur and a lot of other things, too. And those are things I’m not quite used to yet.”
But Lunsford has done extremely well taking the DIY route. Billboard estimates that “Rich Men” has grossed $2 million from recorded music and publishing royalties from U.S. sales and streams since its release in August. While his weekly download sales are down sharply from their peak in August, our estimates still put the track’s royalties at an impressive $60,000 per week. And because Oliver Anthony Music is a DIY independent artist who retains the rights to his master recording and publishing, he should be pocketing nearly all that money (less any fees for distribution and publishing administration).
Besides, Lunsford seems content being a DIY artist — even if that means leaving money and celebrity on the table. There’s something to be said about saying “no” to the usual impulses to staff up and scale a business as fast as possible. Lunsford can ease into stardom at a comfortable pace rather than jump headfirst into the music business’ shark-filled waters. Read through the YouTube comments to his videos and you sense that listeners put value in Lunsford not being an industry insider — it adds to his authenticity. At the end of the day, not being too much of a business is probably good for Lunsford’s business.
Surprisingly, “Rich Men” has held up better than a couple of other No. 1s in 2023: Jason Aldean’s “Try That in a Small Town” and Jimin’s “Like Crazy.” Track sales and streams for “Try That” dropped 91.1% in the 10 weeks after it was No. 1. For “Like Crazy,” the first No. 1 for a solo member of superstar K-pop group BTS, track sales and streams dropped 92.9% over the same period. Although “Rich Men” has fallen far from its peak, its 83.4% drop in track sales and streams is considerably better than those other two hits.
There are obvious parallels between “Try That” and “Rich Men.” Both reached No. 1 because of widespread media attention. Both started conversations about social issues: race for Aldean, class for Lunsford. Both were celebrated as conservative anthems, although Anthony has distanced himself from political partisanship. Both are country tracks — Aldean’s a mainstream song built for maximum radio play, Lunsford’s a more old-fashioned slice of Appalachian roots music.
What’s more, both “Try That” and “Rich Men” did brisk business in track sales. As Billboard noted when “Rich Men” ascended the chart, artists popular with conservatives often have strong download numbers. In a typical week, the No. 1 track on the Hot 100 might sell 15,000 downloads, but when the culture wars stoke demand, the No. 1 will sell ten times that many. “Try That” sold 175,000 downloads in the week it was No. 1, while “Rich Men” averaged 132,000 weekly downloads in its two weeks atop the Hot 100.
Download buyers don’t offer the same consistency as streamers, though, and both “Rich Men” and “Try That” lost 99% of their track sales in the 10 weeks after they topped the chart. And because download sales were a big reason why those tracks reached No. 1, their total consumption (measured in both download sales and streams) dropped more than No. 1s that relied more on streaming. But heavy download sales were instrumental in getting each track to No. 1, and “Rich Men” still sells well, too: Last week, the track was the No. 41 most purchased track in the United States., according to Luminate.
Lunsford could easily ditch the DIY approach and assemble a team, but he’s in the rare position of not necessarily needing one. “Rich Men” succeeded without help from a marketing expert, social media guru or even a manager. Instead, Lunsford benefitted from an unprecedented groundswell of interest that gifted him an immense online following. His 1.15 million YouTube followers give him a similar audience as more established country musicians Kenny Chesney and Zac Brown Band, and twice as many as Grammy winner Kacey Musgraves. He has about as many Spotify followers as Bailey Zimmerman, a rising country star signed to Warner Music Nashville and Elektra Records.
When Lunsford eventually releases a new album, he won’t need many resources to instantly reach millions of fans — and he prefers it that way. “I think the most special thing about it being on the chart at all,” he told Billboard, “is that it made it to the chart without some big, corporate schmucky schmuck somewhere pumping a bunch of money into making it get there.”
Friday funday, it’s time for another Executive Turntable, Billboard’s comprehensive(ish) compendium of promotions, hirings, exits and firings — and all things in between — across the music industry.
UMG hired Gary Chan to take on the dual role of managing director of Universal Music Hong Kong and senior vice president of Universal Music Greater China, effective immediately. Chan hangs his hat in Hong Kong and reports directly to UMGC chairman and CEO Timothy Xu. Chan was until very recently the chairman of IFPI Hong Kong and arrives to Universal from Media Asia Group Holdings Limited, where he was executive director for 15 year. In year’s past he also held MD roles at both Warner Music Hong Kong and EMI Music Hong Kong. The UMHK artist roster includes Alan Tam, Eason Chan, Xu Zhian, Jiang Haijia, JNYBeatz and others. “Gary’s remarkable contributions to the entertainment industry extend far beyond Hong Kong, marking his dedication and visionary approach,” said Xu. “His leadership will be instrumental in driving the next wave of growth for Chinese music culture and unlocking greater global success.”
Rickey Minor was elected 2nd vice chair of The Television Academy. He’ll serve a two-year term running from Jan. 1, 2024 through Dec. 31, 2025. Minor has won two Primetime Emmys for outstanding music direction and has received 15 Primetime Emmy nominations, including three nods each for music direction of The Oscars and the Kennedy Center Honors, and two for the Grammy Awards. He was the musical director and bandleader on The Tonight Show with Jay Leno from 2010 to 2014, and before that was musical director for American Idol for several years. In other election results, Cris Abrego was elected to a two-year term as chairman of the Television Academy, succeeding Frank Scherma. Other incoming officers are Sharon Lieblein, vice chair; Allison Binder, secretary; and Ann Leslie Uzdavinis, treasurer. Sherri Chung was elected governor to represent the music branch for a two-year term. Jeff Russo is the other governor representing the music branch. He is in the middle of a two-year term. —Paul Grein
Kobalt Music promoted Melissa Emert-Hutner to senior vp of creative, a role with oversight of the NYC creative team and a remit that includes signing more quality artists and writers. Since joining Kobalt in 2016 as vp of creative, Emert-Hutner has worked with a slew of talent, including IDLES, Bon Ever, Conor Oberst, First Aid Kit, Del Water Gap and others. Prior to Kobalt, she held senior roles at Nettwerk Music Group, Sneak Attack Media and Sanctuary Records. “Melissa’s hard work, diligence, teamwork, and passion for music makes this promotion very well deserved,” said Kobalt head of global creative, Alison Donald. “I have no doubt under her leadership, the NY creative team will continue to thrive.”
The Association of Independent Music (AIM) named Ruth Barlow as its new chair at the org’s 2023 annual general meeting on Thursday (Nov. 16). Barlow, a 21-year veteran of Beggars Group, where she is director of live licensing, will work closely with AIM CEO Silvia Montello and the board to support the UK indie music trade group over a two-year term. She replaces outgoing chair Nadia Khan. AIM, based in London, also named four new board members: Tim Dellow (Transgressive), Jackie Joseph (Chrysalis Records / Blue Raincoat Music), Peter Quicke (Ninja Tune) and Chloé van Bergen (Secretly Group). “As AIM’s new chair I want to make all members feel valued and heard and help strive for consensus, increasing engagement among all members of our community,” commented Barlow. “Above all I want to support AIM’s efforts to attract new members, particularly from regional and under-represented groups, and to help arm a new generation of independents with a shared sense of community and knowledge.”
Warner Chappell Music promoted BJ Hill to senior vp of A&R. Throughout his career, Hill has worked with songwriters and artists including Nicolle Galyon, Jordan Reynolds, Charles Kelley, Dave Haywood, Dan+Shay and more. Hill began at Warner Chappell as an associate catalog manager in 2002 and moved to the A&R department in 2005, working his way through the ranks over the past 18 years. He’s played a key role in songs including Dan+Shay’s 8x Platinum-RIAA certified “Tequila” and Lady A’s 11x Platinum RIAA-certified “Need You Now.” Ben Vaughn, president and CEO of Warner Chappell Music Nashville said: “I’ve been lucky enough to work with BJ for over a decade, and he’s always been an unwavering supporter, resource, and friend to our songwriters and the whole Warner Chappell team.” —Jessica Nicholson
ICYMI: Kakao’s chief investment officer was indicted for allegedly manipulating SM Entertainment’s stock price to ward off HYBE’s rival bid for a stake in the K-pop company … Warner Music Latina appointed Brenda Carrasco as vp of marketing and artist strategy … and WMG chief Robert Kyncl laid out the label’s three-pronged approach to AI.
SESAC Music Group hired Ali Hernandez as chief human resources officer. Based in New York, Hernandez is tasked with leading HR strategies and initiatives across SESAC’s family of businesses, including The Harry Fox Agency, Rumblefish, Audium and Mint Digital Services, as well as the namesake performing rights org. She previously as CHRO at TIME and held roles at the Knight Foundation and the Miami Herald Media Company. John Josephson, chairman and CEO, said of Hernandez: “Her passion and expertise in driving business results through collaborative and inclusive solutions centered around people will be a key element of our ongoing drive to build a global organization and to elevate and develop our team around the world.”
Sound Future Foundation, a nonprofit that aims to accelerate climate innovation for the live event industry, appointed Kelci Zile as chief development officer. Zile, who is treasurer of the Sound Future board of directors, will use her new role at the org to lead fundraising efforts and also identify sustainable technology solutions for the live events industries. She is also a director of venture community at EnVest, and a venture partner at SNØCAP. “Live events are a phenomenal testbed to demonstrate that sustainability can be as good for the Earth as it is for the bottom line,” said Zile. “We need solutions that meaningfully cut emissions and increase profit to come to market as soon as possible.” Sound Future also elevated co-founder and chief marketing officer Brandy Schultz to president.
Nashville Notes: Jordan Josephs joined Nashville-based business management firm FBMM in a move to “help take our LA office to the next level.” Josephs works closely with FBMM’s director of West Coast operations, Paul Barnabe … The Country Music Association and CMA Foundation added new staff and promoted a pair of staffers. Ryan Nelson joined from Yamaha to be senior director of event operations; LeighAnn Rodd came from Cracker Barrell to be director of insights; and Victoria Rutledge departed NAMI Tennessee to join the CMA Foundation as director of major gifts. CMA also promoted Justin Randall to senior director of IT and Megan Wise to senior director of brand partnerships … Provident Entertainment, Sony Music’s Christian music label, promoted Charles Van Dyke to vice president of promotions. In his new role, Van Dyke will lead the radio promotions team for both Provident and Sony’s other gospel music label RCA Inspiration.
Last Week’s Turntable: Atlantic A&R Veteran Heads Home
Ron and Angie Roloff, owners of Madison, Wis.-based record store Strictly Discs, have sold the business after 35 years.
Stepping in as the store’s new president/owner is Rick Stoner, who takes over following an 18-year marketing agency career. The Roloffs will continue in their day-to-day roles through the end of 2023 before assuming an advisory relationship with Strictly Discs starting next year as they transition into retirement.
“Angie and I are grateful to our staff and customers, who we’ve had the privilege to work with for 35 years,” said Ron in a statement.
Stoner has served in several vp-level leadership, business development and digital and event marketing roles at prominent consumer brands. He’s a 2006 University of Wisconsin-Madison graduate and a board member at Communications Arts Partners (CAPs), an alumni organization that supports the university’s communications arts department.
“I’ve been a Strictly Discs customer since I was a student here in Madison,” said Stoner in a statement. “I view the store as everything right about the culture of the Madison community and look forward to maintaining that presence. Entrepreneurship has long been a destination for me and my family. Owning Strictly Discs is a dream come true. I can’t wait to meet our dedicated and loyal customers and get to work with our team to grow the business.”
The acquisition includes nearly half a million records, carefully curated over close to four decades. The business will maintain an e-commerce presence, which Stoner views as a key area for growth initiatives such as a subscription-based record club as well as pop-up, event-based record stores.
In June 2024, Strictly Discs is slated to open a second retail location in nearby Cambridge, Wis. in a space that hosts the majority of the store’s inventory.
Several Strictly Discs employees will remain with the business following the transition. They include 14-year employee Evan Woodward, who leads the buying team and works the front counter, as well as assistant manager Mark Chaney. Joining the team are Dru Korab, a record collector, DJ, media production professional and Stoner’s college classmate who will step into a part-time operations role in addition to his minority investment in the business. Also holding a minority investment is Stoner’s friend Kyle Nakatsuji, founder/CEO of Clearcover, principal at American Family Ventures and a graduate of the University of Wisconsin-Madison Law School.
Opened in 1988, Strictly Discs was a subject of Billboard’s “In a Pandemic” series from 2020-2021. During this time, Angie discussed the challenges she and Ron faced and the creative solutions they employed at the store during the height of the COVID-19 pandemic.
Angie tells Billboard that an evaluation of Strictly Discs’ worth, performed during the pandemic, “planted the seed” that ultimately led her and Ron to sell the business. After listing it in early May, they were approached by Stoner in June; a letter of intent was signed in July. The deal finally closed on Oct. 31.
Starting next year, Ron will continue on with the store in an outside buying capacity, while Angie will serve as the “boots on the ground” for the Milwaukee-based Stoner when he’s not in Madison, she says. “We’re invested in his success because we’ve lent him money as part of this process,” Angie continues. “So we’re definitely not leaving and we’ll be available to him really in any capacity that he needs us for.”
Angie says Stoner brought a good mixture of knowing what made the business work while proposing solid ideas about where it could grow: “He already understood that the things that have made Strictly Discs successful are the people and the product and certainly the experience. I think he respects all of that, and he knows that there are areas that he wants to grow the business but he doesn’t want to fundamentally change what we’ve already done.”
At the heart of Strictly Discs’ more than three-decade run is a love story: Angie and Ron met at Strictly Discs in 1994, when Angie was a customer and Ron was working the front counter. In the years since, says Angie, the store has become their baby.
“We don’t have kids and so it’s kind of like Strictly Discs takes that place,” Angie says, adding that with both she and Ron being “super high-strung type A personalities,” even while on vacation, they would end up talking about the store. “That’s the part of it that I’m looking forward to having go away,” she says.
An affiliate of private equity firm STG completed its acquisition of Avid Technology in an all-cash transaction valued at approximately $1.4 billion. The acquisition, previously announced on Aug. 9, was approved by Avid stockholders on Nov. 2. Under the terms of the deal, Avid stockholders will receive $27.05 per share. Avid common stock ceased trading prior to the opening of trading on Nov. 7 and will no longer be listed on the Nasdaq. Avid will operate as a privately held company and remain headquartered in Burlington, Mass. “By becoming a private company, we believe Avid will be able to achieve the speed of innovation, scale and performance required for us to continue leading the industry forward,” said Jeff Rosica, Avid’s CEO/president, in a statement. “Combined with their significant operational and financial resources, STG brings deep investment experience in the technology sector that will accelerate the achievement of Avid’s strategic vision, building on the momentum of our successful ongoing transformation achieved over the past several years.”
Global content studio The North Road Company is partnering with Two One Five Entertainment — a company co-founded by Ahmir “Questlove” Thompson and Tariq “Black Thought” Trotter of The Roots — after acquiring a significant stake in the company. The deal establishes creative coordination between the two companies, with North Road planning to finance future Two One Five film, TV and other creative projects to scale the company. “Although we’ve had success thus far, finding an investor and strategic partner like North Road will have an immediate impact on our business, as their superior production capabilities will help us significantly increase our output,” said Questlove in a statement. “Additionally, the capital they are committing provides us the flexibility to independently fund creative ideas, grow our executive team and truly scale the business.”
The Anaheim Ducks and Honda Center announced a partnership with The Offspring to commemorate the 30th anniversary of both the Ducks and Honda Center as well as the band’s breakthrough album, Smash. The collaboration will encompass several crossovers during the Ducks’ 30th anniversary season and beyond, including “Come Out and Play Night with The Offspring” on Feb. 9, 2024. The night will include appearances from the band — which hails from Orange County — along with limited edition and co-branded merchandise. Fans will also receive exclusive perks and rewards during Friday night games at Honda Center throughout the Ducks’ 30th anniversary season. Additionally, the band and the Ducks have teamed up to create Puck Punks: The Offspring Powerplay Hits, a limited-edition vinyl set that will go on sale in the Ducks Team Store on Feb. 9, with a number of copies signed by members of The Offspring and Ducks players to be made available. All proceeds raised will benefit the Anaheim Ducks Foundation.
Universal Music Group India and leading Indian talent management company REPRESENT struck a strategic partnership that will give the REPRESENT roster access to Universal Music Group’s global footprint across distribution, publishing, brands and more to help boost REPRESENT artists’ growth and reach worldwide. The companies will collaborate on artist development and fan engagement, among other areas. REPRESENT artists who will be distributed and supported under the partnership include Anuv Jain, MC Stan, Zaeden, Lost Stories, Yashraj, Hanita Bhambri, Akanksha Bhandari, Kamakshi Khanna, Saahel, Savera, Kayan, OAFF and Jai Dhir.
Icelandic-Chinese artist, composer, producer and multi-instrumentalist Laufey has extended her deal with label partner AWAL following the successful release of her album Bewitched, which debuted at No. 23 on the Billboard 200 in September. Laufey is nominated for best traditional pop vocal album at next year’s Grammys and is in the middle of a sold-out North American tour.
GoldState Music, a new company launched last year by Charles Goldstuck that was formed to create a diversified portfolio of music copyrights and sound recordings, announced a “significant” investment and a new partnership with funds managed by Flexpoint Ford Asset Opportunities. The investment will help accelerate GoldState’s acquisition of music intellectual property assets, including full catalogs, influential copyrights, master recordings and publishing rights. As part of the deal, GoldState will source new catalog acquisitions and manage the licensing, synchronization and administration for the existing and acquired copyrights. According to a press release, in its first year of operation, GoldState acquired music rights from several artists and songwriters “spanning multiple genres, geographies, and asset types.”
The Daouda Leonard-founded music tech studio CreateSafe raised a $4.6 million seed funding round to launch TRINITI, a generative artificial intelligence music platform designed to make it easier for artists and rights holders to license and monetize their data in generative AI models while offering a platform to manage consent, credit and compensation. TRINITI was previously utilized by Grimes (Leonard’s management client) to distribute works using a cloned version of her voice to all major streaming services; according to a press release, more than 1,000 songs have been created since the project’s launch. TRINITI includes personalized AI tools with an attribution engine that can take the input of voice, sound, writing and imagery to communicate an artist’s musical and artistic vision. The funding round was led by cryptocurrency and blockchain tech investment firm Polychain Capital, with additional backing from Crush Ventures, Anthony Saleh, Paris Hilton (11:11 Media), MoonPay, Chaac Ventures, Unified Music Group and Dan Weisman (vp at Bernstein Private Wealth Management).
10K Projects struck a joint venture with Loaf Boyz Ventures, the record label of rapper Moneybagg Yo. The first release under the deal was YTB Fatt’s first mixtape, Who Is Fatt, which dropped in August. Other projects set for release under the deal include a Loaf Boyz compilation album and new music from Memphis-based rapper Kevo Money. Moneybagg Yo’s solo work will continue to be released through Yo Gotti’s CMG label. This marks the first deal for 10K since it became a standalone label within Warner Music Group.
Virgin Music Group signed a global agreement with Latin independent labels Machin and Equinoccio Records. Founded by Mexican singer, songwriter and producer Pepe Aguilar, both labels have a focus on the Regional Mexican genre. Machin Records is home to Angela Aguilar, Leonardo Aguilar and Irany & David, while Equinoccio is home to Pepe Aguilar.
Online design platform Canva launched a popular music library that will give users to access 60-second clips of commercially released songs for personal use in videos, social media posts and more through partnerships with Warner Music Group (including Warner Chappell Music and Warner Recorded Music), Merlin and more than a dozen other labels and publishers in deals announced earlier this year. Available songs include works by artists including Michael Buble, Vance Joy, Kenya Grace and Curtis Mayfield, all of whom will earn royalties when clips of their songs are used in Canva designs. The newly expanded music library is available to Canva Pro and Education subscribers, with access to small enterprises using Canva for Teams and Nonprofit users to follow, in Australia, the United States, the United Kingdom, Canada, Austria, Belgium, Croatia, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Spain, Sweden and Switzerland.
Music finance firm Sound Royalties announced a new “working relationship” with entertainment banker David Innes, according to a press release. Under the agreement, Innes’ new venture, On the Money Entertainment Advisory and Consulting, will support Sound Royalties “by amplifying its networking reach among music creatives and expanding its new business pipeline,” the release adds.
Spatial web technology company Cosmic Wire partnered with Creative Artists Agency (CAA) to create innovative experiences for CAA clients using spatial and immersive technology. The companies will additionally work together to innovate sponsorship opportunities for corporate brands in virtual environments.
Music rights and metadata management software platform Orfium partnered with Japanese anime music company Bandai Namco Music Live. Under the deal, Orfium will manage, optimize and monetize Bandai Namco’s repertoire using its AI-based rights management software. Bandai Namco Music Live represents more than 3,000 creators and is behind such anime titles as the Love Live! series, Violet Evergarden, One-Punch Man and The Melancholy of Haruhi Suzumiya.
SoundCloud announced a partnership with A&R executive Randall “Sickamore” Medford, who partnered with SoundCloud on IIIXL Studio, a new Brooklyn-based enterprise that will be dedicated to signing and developing New York artists for SoundCloud’s artist development program. The first IIIXL artist-in-residence is Liim. Through the collaboration, Sickamore will connect talent with SoundCloud’s artist partnerships division, which will offer white-glove creative and marketing resources to chosen artists and their teams. A monthly New York hip-hop showcase is also forthcoming.
Also at SoundCloud, the streaming platform partnered with sleep, meditation and relaxation app Calm to introduce new mental health and wellness benefits for artists. Under the deal, SoundCloud Next and Next Pro artists will have access to exclusive offers for Calm through SoundCloud’s existing member benefits program, including free trials and 50% off Calm Premium.
Bonsai, a platform that helps recording artists engage with and monetize their superfans, announced integrations with Discord, YouTube and Instagram allowing fans to directly interact with their favorite artists. Bonsai’s core feature lets artists invite their fans to participate in “asynch AMAs,” through which fans use Bonsai to ask artists questions. Artists can then record audio responses for their fans, which are then paired with visual generative art to form a “bonsai” that gets delivered to fans via text, email and — with the new deals — Discord, Instagram and YouTube.
We Are Giant — a new platform that helps artists amplify their direct-to-fan relationships by hosting licensed listening parties for new music and unreleased demos, exclusive livestreams, interactive chat rooms with the musicians and more — formally announced its launch while announcing an $8 million funding round from investment management platform Sterling Partners. We Are Giant is led by founder/CEO Andy Apple, who previously served as an investor at VC firms Sound Ventures and Wavemaker Partners in addition to a tenure at JPMorgan. Also on the leadership team is Dan McComas (previously at Reddit), who serves as vp of products & community.
Amid the offerings at the LA3C festival that took place in downtown L.A. this past weekend (Nov. 11-12), a presentation from the Saudi Arabia Music Commission put forth a broad view of the music industry currently being developed in the country.
Hosted by VIBE editor-in-chief Datwon Thomas, panelists included Paul Pacifico, CEO of the Saudi Music Commission; Ahmad Alammary, chief creative officer for the Saudi electronic music festival Soundstorm; Gigi Arabia, the founder/CEO of Saudi heavy metal organization Heavy Arabia; Mexican-American songwriter, producer and academic Fernando Garibay, who has worked in the Kingdom; and Saudi singer-songwriter Tamtam.
Saudi Arabia has seen significant social changes in the last decade, as the government has eased restrictions around formerly prohibited activities like playing music in public and co-ed gatherings. These new freedoms have helped lay the groundwork for the formation of a music industry, with the bulk of the panel discussion focused on how this industry is currently being built from scratch.
“We have huge pent-up supply of creativity and music,” said Pacifico, a Brit who joined the Music Commission as CEO in January 2023. “We have huge pent-up demand among audiences that have grown up wanting to go to festivals, concerts, events, to listen to music and enjoy themselves.”
“But we lack enablers,” Pacifico continued. “So over the next one year, three years, five years, it’s going to be all about building the structures that connect those dots that allow people to express themselves creatively and to build platforms that will enable Saudi artists to tell their stories in a way that will be heard around the world.”
“A lot of people working in the [global music] industry ask how we can fix our industry, or how we can rethink our industry,” added Garibay, “but I don’t think we’ve ever had in the history over the past 100 years a chance to think about, ‘How would you start over? How would you start from a new perspective?’”
The discussion emphasized that while Saudi Arabia does not yet have venues, a collecting society and other essential infrastructure, this clean canvas is allowing key players to, Alammary said, “shape it the way we want to learn from the lessons around the world and actually serve artists.”
Pacifico cited the major opportunities for artists in Saudi Arabia with respect to the country’s demographics, saying that “70% of the people are under 35 years old, and the country has 98% Internet penetration. So you have a young, connected, dynamic and unbelievably energized population.”
The panelists agreed that this audience and the emerging industry combined are creating huge opportunities for Saudi artists, as formerly underground scenes are coalesced and, as Alammary said, “unveiled.” These formerly underground scenes include those around genres like electronic music, the focus of the Saudi mega-festival Soundstorm that launched in 2019, along with hip-hop, heavy metal and more.
“All of the events took place in super unconventional places,” Arabia said of the Saudi metal scene before music-related restrictions were lifted. “We have something in Saudi called rest houses, little houses in the middle of nowhere for people to rest in if they’re going on a road trip, where events took place.”
“We’re still growing it event by event,” Arabia added in regard to the country’s current aboveground metal scene. “With the help of the Music Commission and its leadership, now we have been able to go and represent it in the genre globally.” She foresees Saudi Arabia becoming a “hotspot for metal heads” in a fashion similar to the Nordic region.
The Music Commission exists under the Saudi Ministry of Culture, a government entity focused on expanding the country’s entertainment sector through endeavors into music, sports, film and more. These entities exist as part of Vision 2030, the Saudi government’s plan, it says, to diversify the country’s economy, society and culture. (The LA3C panel did not touch on the challenges of building an industry amid the still-existing restrictions of the Saudi government, which does not protect freedom of speech and which, despite some recent advancements, still imposes myriad restrictions on women.)
“There’s an incomplete picture. It’s like a jigsaw puzzle with pieces missing,” Pacifico said of the country’s current industry, “But we see record labels coming up, we see management companies growing. The most amazing thing is the whole music industry is going through an accelerated time of massive change, and Saudi Arabia as a country is going through a massively accelerated time of change. So nothing’s taken for granted… and we can just think again about how to do things better, quicker, more efficiently.”
The presentation also included performances from Tamtam, Saudi pop artist Mishaal Tamer — who released his debut EP in 2020 via RCA Records and opened for OneRepublic on tour this past summer — and Riyadh-based producer and songwriter NTITLED.
LA3C was built to highlight communities creating culture around the world. LA3C created a paid partnership with the Saudi Music Commission to highlight the cultural shift in the commercial entertainment sector and with regional artists that have a presence in the United States and Saudi Arabia. LA3C is owned by Penske Media Corporation which is also the parent company of Billboard.
Michael Kushner, Atlantic Records’ executive vp of business & legal affairs/general counsel, will receive the 2024 Entertainment Law Initiative (ELI) Service Award, which is given each year to an attorney who has demonstrated a commitment to advancing and supporting the music community through service.
The award will be presented at the Recording Academy Entertainment Law Initiative event at the Beverly Wilshire Hotel in Beverly Hills, Calif. on Friday, Feb. 2, 2024, two days before the 66th annual Grammy Awards. Michelle Jubelirer, Capitol Music Group chair/CEO, will deliver the keynote address.
“Michael’s dedication to the music industry and his service to the Academy’s Entertainment Law Initiative make him an exceptionally deserving recipient of the ELI Service Award,” Harvey Mason jr., CEO of the Recording Academy, said in a statement. “We look forward to celebrating his accomplishments at the 26th Annual ELI Grammy Week event, and hosting Michelle — a trailblazing woman in music — as the keynote speaker as we gather with the professionals and students making an impact in entertainment law.”
The recipient of the Service Award is selected each year by ELI’s executive committee.
Peter T. Paterno was the Service Award honoree earlier this year. Los Angeles mayor Karen Bass, then newly inaugurated, gave the keynote address.
The ELI event will also celebrate the winner and two runners-up of the Entertainment Law Initiative writing competition, co-sponsored by the American Bar Association (ABA), which challenges students in Juris Doctorate (JD) and Master of Laws (LLM) programs at U.S. law schools to research a pressing legal issue facing the modern music industry and outline a proposed solution in a 3,000-word essay. A $10,000 scholarship is awarded to the author of the winning paper, and a $2,500 scholarship is awarded to two runners-up. The winning paper will be published in the ABA’s journal, Entertainment & Sports Lawyer.
The winner will also receive travel and tickets to Los Angeles to attend the 66th Annual Grammy Awards, MusiCares Person of the Year and the ELI event. The contest is open to JD and LLM candidates at U.S. law schools. Students have until Jan. 3, 2024, to enter the contest. See official rules, detailed prize packages and deadlines at recordingacademy.com/eli.
Individual tickets and a limited number of discounted student tickets to the ELI event will go on sale later this month.
Now that the Hollywood actors’ strike is over, music supervisor Justin Kamps can afford to keep his 3-year-old daughter in daycare. “Things were getting a little bit scary these last couple months,” says Kamps, who picks songs for Bridgerton, Grey’s Anatomy and other hit TV shows. “We were going through the financials and cutting back whatever we can.”
SAG-AFTRA’s 60,000 members voted to approve a deal with studios last Friday, after halting work for nearly four months, following a screenwriters’ strike that lasted from early May to late September — both of which were devastating not just to Hollywood but the $2 billion music-synch industry. “That’s been quite a dark thing,” Stephanie Diaz Matos, head of music supervision for writer-actress Issa Rae‘s music company Raedio, told Billboard in July.
With Hollywood going back to work, TV shows and movies have already resumed sending out briefs to publishers and record labels requesting songs for key dramatic moments and soundtracks. “It’s definitely a relief,” says Alison Dannenberg Frost, vp of film and TV creative for music publisher peermusic. “We saw a slowdown on the creative side and licenses coming in the door. We really just started seeing it affecting our monthly numbers.” The synch business makes up 50% of Spirit Music Group’s publishing revenue, according to Amy Hartman, the company’s senior vp of creative services, film and TV music, who adds, “It’s incredibly important.”
Had the strikes continued much longer, Spirit would have had to consider cutbacks and “do some reevaluating,” Hartman says. “Thankfully, we’re pretty lean and mean, so we weren’t forced to face that question.”
By contrast, music supervisors for films and TV shows are generally freelance contractors and had to scramble to stay afloat financially during the strikes. Laura Webb, a supervisor for Love at First Sight, Monster High and other shows, spent the first month of the strikes on post-production for existing shows, but one of them wound up getting canceled and cut the pay for that job in half. “We have no protections. We were expecting to get that money, and we just lost it,” she says. “The last week has been slower, for sure — the slowest it’s been. But hopefully good timing for things to turn around.”
Webb and her colleagues faced a separate setback over the summer, when the National Labor Relations Board ruled against part-time freelance Netflix music supervisors who’d requested a union certification election in October 2022. After Netflix refused to recognize the union, the supervisors argued they needed collective-bargaining power to improve their financial conditions: “Their responsibilities have expanded, their conditions have deteriorated, and their pay has stagnated,” the International Alliance of Theatrical Stage Employees, which collaborated with the Netflix employees, declared at the time. But Danielle M. Pierce, the NLRB’s acting regional director, wrote in August that “music supervisors are independent contractors who are not employees of Netflix.”
“We’re regrouping and trying to figure out next steps,” Webb says. “It’s not over, but really a big blow.”
Throughout the strikes, music companies pivoted to an increased focus on pitching for synchs in video games and TV commercials — continuing to take music supervisors to lunch to maintain relationships and help out their struggling freelance colleagues. Peermusic donated $100 grocery-store gift cards to out-of-work members of the Guild of Music Supervisors, a non-profit organization.
Although Spirit’s Hartman is ready for the synch faucet to turn back on and “all the beautiful amount of licensing and briefs to come our way,” peermusic’s Frost expects a lag, possibly extending into early 2024. Movie and show projects are likely to restart at the “script and filming stage,” she says, while synch work generally begins during post-production at the end: “I’m predicting it’s going to be a slow pickup, especially now we’re going into the holidays.”
Because Netflix, Disney and other top studios have said they would pull back on new content, the synch business may also begin to flatten after years of growth. Frost predicts a post-strike boom in synchs in early 2024, followed by a longer-term drop-off: “I think it’s going to slow down as streamers adjust to this new world, and they’re picking up less content.” Heather Guibert, a music supervisor working on a documentary about songwriter Diane Warren, adds: “Disney used to make, let’s hypothesize, 100 projects a year; suddenly, that goes down to 50. That’s 50 fewer projects for the music supervisor to work on. It’s rough.”
During the strikes, Amanda Krieg Thomas, a music supervisor for American Horror Story and Monster: The Jeffrey Dahmer Story, had to slash the hours for the three employees of her company, Yay Team — forcing one of them to quit for another job. She’s hopeful — and “still a little cautious” — that the post-strike era will restore her company to maximum financial health. “What’s the new normal? Is there actually going to be less content, and what does that look like for music supervisors?” she asks. “But everybody’s excited to really get going again.”