djfrosty

Rock The Bells & LL Cool J Announce Inaugural Afrocruise

HipHopWired Featured Video

Formula 1 Grand Prix of Miami

Source: Anadolu Agency / Getty

LL Cool J and Rock The Bells are setting forth on the high seas with the first-ever Afrocruise, which will sail in 2024.

The Hip-Hop icon and his Rock The Bells platform are teaming up with AfroFuture, a firm dedicated to highlighting the best of African culture through live performances and festivals to launch the inaugural Afrocruise. AfroFuture, formerly known as AfroChella, will also be partnering with AfroVerse for this maiden excursion. The voyage will set sail from Miami, Florida to Nassau in the Bahamas on the Norwegian Pearl. The Afrocruise is dedicated to all things African and its diaspora and will be presented by music cruise leader and festival lead Sixthman.

The musical lineup is stocked with some of the best artists of the diaspora beginning with Adunkele Gold. Other artists include Ayra Starr, Black Sherif, The Compozers, Juls, Mayorkun, Naira Marley, Spinall, Teni, Uncle Waffles, and Zinoleesky. Other Afrobeats and amapiano artists will be added to the lineup in the near future. In addition, the totally immersive event will have other engaging activities such as a suya BBQ on the pool deck, DJ sets, and basketball and FIFA video game tournaments. There will also be parties hosted by Afrobeats & Brunch, London’s Days Like This, Positive Vibes Only (PVO), RNB HouseParty, and NYC’s No Wahala podcast with Tune Day + Bawo.

Those booking their passage on the Afrocruise will also have the opportunity to indulge in a shore excursion in Nassau, as well as partake in the numerous amenities that the Norwegian Pearl has to offer such as the Pearl Club Casino, Mandara Spa, Body Waves Fitness Center, Sports Court and the many bars and dining options onboard. The Afrocruise will set sail from Miami on March 29th, 2024 through April 1st, 2024. Those interested can book their tickets at theafrocruise.com. 

HipHopWired Radio

Our staff has picked their favorite stations, take a listen…


Bunnie XO Introduces Jelly Roll’s 6-Year-Old Son to Fans in Sweet Video

Jelly Roll has previously introduced his fans to his daughter, Bailee Ann, even bringing her onstage during a concert in Houston last year to sing with him on the song “Tears Could Talk.” And his wife, Bunnie, has introduced fans to the country star’s 6-year-old son, Noah.

In the video clip, which Bunnie posted to TikTok, she invites Noah to sit with her.

“My name is Noah, and my favorite color is red,” he tells the camera before stating his full name and indicating his age by holding up six fingers.

“You’re going to be seven!” Bunnie says, as Noah states that he will indeed turn seven on Aug. 23.

Bunnie asks Noah what his favorite sport is and he first says, “Pokemon,” laughing and answering with “soccer.” He also talks about his love for animals and his older sister Bailee, and says he loves going to the beach to “play in the water and let the waves catch me.”

To date, Jelly Roll has primarily kept Noah out of the spotlight out of respect for Noah’s birth mother. In the video’s comments, one fan stated, “I remember when his [birth mom] didn’t want to bring Noah into the spotlight. I’m so happy for y’all!” and telling Bunnie, “You’re a great bonus mom!”

Bunnie responded by confirming, “We asked, and she said it was OK. Always mama-approved first.”

Jelly Roll, who was recently a Billboard cover star and released his latest album, Whitsitt Chapel, last month, just earned his first Billboard Hot Rock & Alternative Songs No. 1 with “Need a Favor,” which also peaked atop the Mainstream Rock Airplay chart and is rising on the Country Airplay chart.

See Bunnie’s TikTok introducing Noah below:

Friday Dance Music Guide: The Week’s Best New Tracks From Tycho, Shouse & More

This week in dance music: Disclosure announced a new album, out today (July 14), and a boatload of other new music also dropped alongside it. Let’s get into it.

Shouse feat. House Gospel Choir, “Your Love”

Explore

Explore

See latest videos, charts and news

See latest videos, charts and news



The Label: Hell Beach

The Spiel: Yes, the Australia/New Zealand-born duo is indeed following up their massive hit 2017 “Love Tonight” — which was sent into ubiquity via David Guetta’s 2021 remix — and this year’s second Guetta collab “Live Without Love” with another ode to romance. Featuring the House Gospel Choir (who also figured in The Blessed Madonna’s recently released “Mercy”), the song takes a moody, sort of celestial house production and adds a sort auto-tuned alien voice and then a swarm of very human vocals, which are altogether likely to hit you in your similarly human feels.

The Vibe: What’s not to love?

Tycho, “Time To Run”



The Label: Mom + Pop

The Spiel: The venerable Tycho drops his first track of the year via the chipper, punchy “Time To Run.” Taking influence from the producer born Scott Hansen’s real life love of running — and coming with a sweet and simple running-centric video — the song layers a looped guitar riff and drums with effervescent and quintessentially Tycho electronic elements, building to a quick clip with a smart, bright mood.

The Artist Says: “Music has always served as a kind of meditation for me, long before I started creating it,” says Hansen. “As a competitive runner throughout my early life, I would play back loops of songs in my head to cope with the stress of races, focusing on rhythmic elements to help pace myself and stay calm. There is a unique form of clarity that I have found through the meditative practice of running, it is a fundamentally human experience, and when I feel the deepest connection between the mind, body, and nature. ‘Time to Run’ is my attempt to translate these ideas into music. My goal was to approach the composition from a new angle and let the rhythmic elements take the lead. I cast the melodic elements that have come to define the Tycho sound in a new light by juxtaposing them against a new foundation that takes cues from funk music.”

The Vibe: Runner’s high.

Joel Corry, Icona Pop & Rain Radio, “Desire”



The Label: Atlantic Records

The Spiel: The eternally productive Joel Corry links with Swedish favs Icona Pop and Rain Radio — the secret-ish duo from Fred again.. and his brother Benjy — for a compact (just two minutes and 39 seconds!) but nonetheless full throttle ’90s style house anthem, with a singalong bridge and an earworm melody that’s sure to get lodged in your head, but which is good enough that you won’t actually be annoyed about it.

The Artist Says: “I’m so excited to finally release ‘Desire’ with Icona Pop and Rain Radio”, Corry says in a statement. “It’s been the most requested track ID in my sets for months and always goes off wherever I play it across the globe.”

The Vibe: When the only thing you really desire is to just be dancing hard with your eyes closed in a dark club in the middle of the night.

Baauer feat. Betsy, “Nothing’s Ever Real”



The Label: LuckyMe

The Spiel: Baauer’s house era continues with the bright, piano-heavy “Nothing’s Ever Real.” The track features vocals from Welsh singer Betsy, who insists “’cause nothing’s ever real enough, takе what you want,” and comes with a video in which Baauer revives the sound recording guy character from the video for 2022’s “Let Me Love You” — extending both this persona and the facets of real world romance he captures.

The Vibe: Pretty real, actually.

Duke Dumont feat. Nathan Nicholson, “Losing Control”



The Label: Astralwerks

The Spiel: Duke Dumont never misses and certainly isn’t starting today — with the release of another slice of the dark, transportive, larger-than-life club club fare that is his calling card. Featuring interestingly paced vocals from Nathan Nicholson of The Boxer Rebellion, “Losing Control” is urgent, sophisticated immersive and in possession of a deeply satisfying wind up and release that will surely help any given listener let go at least a little bit.

The Artist Says: “I made this record alongside Nathan Nicholson with my live show experience in mind,” Dumont says in a statement. “Strobe lights, iconic visual, anthemic synth leads, and a vocal hook that conjures paranoia or liberation, depending how you interpret the song. At the festivals I’ve been paying it’s been a big moment for the set.”

The Vibe: Liberation, for sure.

Queer Jams of the Week: New Music from Troye Sivan, Reneé Rapp, PVRIS & More

With a hot and sticky summer comes our latest picks of hot songs from your favorite queer artists. Billboard Pride is proud to present the latest edition of Queer Jams of the Week, our roundup of some of the best new music releases from LGBTQ artists.

Explore

See latest videos, charts and news

See latest videos, charts and news

From Troye Sivan’s sweaty return to dance-pop to Reneé Rapp’s self-talk anthem, check out just a few of our favorite releases from this week below:

Troye Sivan, “Rush”



No, Troye Sivan’s new single is not explicitly about your favorite brand of poppers — at least not directly. With “Rush,” the Australian pop superstar unleashes a half-decade of pent up energy, released in a flurry of relentless dance beats, chunky synth chords and Sivan’s crystal-clear voice. Celebrating dopamine-fueled 3 a.m. dance parties, Sivan soaks every single second of the song’s two and half minutes in beatific dance floor ecstasy, delivering this year’s most definitive queer anthem right when we need it most.

Reneé Rapp, “Talk Too Much”



It’s hard to stand a chance when self-sabotage is your love language, as Reneé Rapp masterfully points out on her excellent new single. Throughout “Talk Too Much,” the soon-to-be-former Sex Lives of College Girls star goes searching for flaws in her partner, only to be met with punchy guitars and the reassurance that she’s the one waving red flags. The song is as funny (her self-questioning soliloquy as a bridge is perfect) as it is irresistibly catchy.

PVRIS, Evergreen



On her latest album, Lynn Gunn wanted to create something that was both timeless and of the moment. Evergreen, the latest full-length album from her solo project PVRIS, manages to accomplish that goal with shocking effect. Singing about everything including burnout from our specific semi-apocalyptic reality (“I Don’t Wanna Do This Anymore”) to fighting off a more generalized feeling of ennui (“Senti-Mental”), PVRIS successfully taps into a new wavelength, making it clear that they are here for the long run.

Chelsea Cutler, “I Don’t Feel Alive”



Who would’ve thought that a song about dissociation could feel so good? Chelsea Cutler has always excelled at taking raw sincerity and turning it into fabulous music, and the same is true for “I Don’t Feel Alive.” Over a seemingly joyful, jangling acoustic guitar and a stomp-clamp beat, Cutler dives deep into her own self doubt, questions her reality and points out all of her worst tendencies, all while combatting an all-encompassing sense of detachment from her own life. By the song’s end, though, she’s looking at her progress, and looking to a better future.

Claud, Supermodels



Based on its singles alone, you would be forgiven for thinking that Claud’s sophomore album Supermodels was going to be a pretty sad album. You wouldn’t be entirely wrong — the album follows the path of a relationship in turmoil, occasionally seeing Claud own their own faults (“Dirt”) or call out their lover’s (“Every F–king Time”). But on bright spots like “A Good Thing” (which now has a music video featuring America’s Sweetheart Paul Rudd), Claud lets themselves dabble in hope and happiness, bringing a thematic and sonic variety to this excellent new album.

Maddie Zahm, “Where Do All the Good Kids Go?”



Being asked to be a grownup while actively growing up can leave a person feeling robbed of their childhood. Maddie Zahm, for one, is ready to talk about that experience on “Where Do All the Good Kids Go,” her heartwrenching new single. Pairing her sensitive voice with a moving piano melody, Zahm recounts years of adults expecting more out of her while her peers kept their distance, and the endless recursion loop of confusion and hurt that came as a result. It’s a stunning piece of confessional songwriting that manages to break you down while also giving you just an ounce of hope by the time the final chord is struck.

Palehound, Eye on the Bat



El Kempner always excelled at writing insightful and poetic lyrics as a part of Palehound — but not ever like they do in Eye on the Bat. Throughout this vulnerable, chaotic new project, Kempner strips away much of the edifice surrounding their past music, now letting themselves get vulnerable and be seen through get real about people pleasing (“U Want It U Got It”), breakups (“Independence Day”) and much more. It’s all done through the star’s singular indie rock style, making Eye on the Bat a must-listen album.

Shamir, “Our Song”



Shamir is feeling nostalgic for the good ‘ol days on his latest song. Performing through the lens of looking back on the bitter ending of a relationship, the singer-songwriter spends much of “Our Song” wishing things were different — wishing he was a bigger person back then, wishing that his ex hadn’t managed to “infiltrate” his mind, and so forth. To fit the stirring lyrics, the song’s sound manages to smartly straddle the line between dreamy pop music and grittier rock offerings, making “Our Song” a fascinating must-listen.

Idman, Risk



If you somehow haven’t listened to rising singer-songwriter Idman yet, allow us to introduce you with their fabulous new EP. Risk sees the star-in-the-making mix together pop, R&B and hip-hop into a eclectic mix of must-listen bangers talking about heartbreak (“Hate”), infatuation (“Still”), and pure confidence (“Beach”). With beats and melodies as versatile as the blissful riffs they regularly sing throughout each song, Risk is exactly the kind of project that makes us want to hear more and more from Idman.

Check out all of our picks on Billboard’s Queer Jams of the Week playlist below:

Demi Lovato Says a Collaboration With Kelly Clarkson Is a ‘High Possibility’: ‘We Just Have to Find the Right Song’

Demi Lovato has one major collaboration on her bucket list. In a Friday (July 14) interview with Andy Cohen for his SiriusXM show, the “29” singer revealed that Kelly Clarkson is on her dream list and noted that the pair have talked about working on a song together sometime in the future.

“I’ve never worked with Kelly Clarkson, and I love her so much and I grew up idolizing her,” the singer told Cohen. Lovato idolized the American Idol alumn so much that “my first email was littlekelly@yahoo.com with some numbers. I won’t tell you which ones.”

Lovato asserted that working with Clarkson is a “life goal” of theirs, but the song in question would have to be perfect. “We just have to find the right song. We’ve definitely talked about it in the past, so it’s like not in the works, but it’s a high possibility. It’s just like finding the right song that the both of us can belt on would be dope,” they said.

In the meantime, the former Disney Channel star will be releasing REVAMPED, collection of her previous hits reimagined as rock music. “Breathing new life into the songs that played such a huge role in my career has allowed me to feel so much closer to my music than ever before. I can’t wait for you to hear REVAMPED,” Lovato announced on Friday.

She continued, “With REVAMPED, I wanted to pay homage to the songs that resonated the most with fans and played a big role in my career by breathing an exciting new life into them. Creating this project has been incredibly fun and allowed me to express my passion for rock music in a new way, and I feel so much closer to my older music because of it. I can’t wait for everyone to hear more!”

REVAMPED — which will include “Sorry Not Sorry (Rock Version),” “Heart Attack (Rock Version)” and “Cool for the Summer (Rock Version)” — will arrive on Sept. 15. 

Watch Lovato talk about working with Clarkson in the video above.

The 23 Best Latin Songs of 2023 So Far: Staff Picks

From Bad Bunny’s “Where She Goes” to Yahritza y Su Esencia’s “Frágil,” see below.

An unprecedented avalanche of Latin songs was released in the first six months of 2023, underscoring the music’s booming popularity at a global scale, the speed of which is outpacing every other genre. While the year kicked off with Bad Bunny still entrenched as Latin music’s top hitmaker, things quickly evolved to bring other genres into the fray — most notably Mexican music, which is currently the dominating Latin presence on the Hot 100 and which even fused with Bad Bunny in the Grupo Frontera/Bad Bunny hit “un X100to.”

The result is an eclectic mix of 23 songs that span a wide array of genres. Música urbana continues to beat, but so does tropical, Mexican and, refreshingly, an increasing dose of pop and singer/songwriter driven fare. The versatility underscores and increasingly vast and eclectic Latin music fan base that is ready and willing to consume all styles of music. Predictably, several of the songs on the list fall under the regional Mexican, or música mexicana label, whose vast umbrella covers from corridos to romantic cumbias on this list. 

By the same token, there are songs from icons like Juanes and Marc Anthony, who embrace their roots in rock and salsa, respectively. But there are also a slew of newcomers like Young Mike and María Becerra, who have demonstrated time and again that they are willing to push boundaries in their search for distinctive sounds. Although chart position was a consideration, our choices were guided by many factors, most importantly, memorable lyrics and standout melodies. 

Enjoy!

From Bad Bunny’s “Where She Goes” to Yahritza y Su Esencia and Grupo Frontera’s first collaborative effort in “Frágil,” see the list in alphabetical order by artist name, below.

The Clipse, Rick Ross & Wale to Perform at NYC’s Pier 17 for Amazon Music’s ’50 & Forever’ Series

Amazon Music is looking to give back to the culture in a massive way as hip-hop’s 50th anniversary inches closer. Beginning July 17, Amazon Music will launch its celebration 50 & Forever, which includes a string of performances, in-depth discussions and broadcasts from live festivals. 

Explore

See latest videos, charts and news

See latest videos, charts and news

Fans can enjoy various performances in NYC on July 20 and July 28. The first date will feature a live performance from Wale and a special guest at The Rooftop at Pier 17 at the Seaport. The second will spotlight The Clipse and Rick Ross at the same location, with tickets to both events available on Ticketmaster for $10. The livestream performances will reside on Amazon Music’s channel on Twitch. The proceeds will go toward the artists’ charity of choice. 

Fans will also enjoy Group Thread conversations hosted by Speedy Morman every Monday, and Breakthrough Live performances from rising hip-hop talent each Tuesday. Lastly, episodes of Rotation Roundtable featuring Morman, Nyla Symone, Gabe P and Rob Markman will air every Wednesday. Then, Rolling Loud Miami will air on Amazon Music’s channel on Twitch July 21-23.

Check out the entire schedule below.

  • July 17 – Group Thread: The Blog Era Live from the Seaport
  • July 18 – Breakthrough Live: New Voices in Hip-Hop Live from the Seaport
  • July 19 – Rotation Roundtable: Live from the Seaport
  • July 20 – Wale & Special Guest – City Sessions New York: “50 & Forever” Live from The Rooftop at Pier 17
  • July 21 – Rolling Loud: Day 1
  • July 22 – Rolling Loud: Day 2
  • July 23 – Rolling Loud: Day 3
  • July 24 – Group Thread: The Brick Tape Live from the Seaport
  • July 25 – Breakthrough Live: New Voices in Hip-Hop Live from the Seaport
  • July 26 – Rotation Roundtable: Live from the Seaport
  • July 28 – City Sessions New York: “50 & Forever” Live from The Rooftop at Pier 17
  • July 31 – Group Thread: The South Has Something To Say Live from Atlanta
  • Aug. 1 – Breakthrough Live: New Voices in Hip-Hop Live from Atlanta
  • Aug. 2 – Rotation Roundtable: Live from Atlanta
  • Aug. 3 – City Sessions Atlanta: “50 & Forever”
  • Aug. 7 – Group Thread: Ladies First Live from the Seaport
  • Aug. 8 – Breakthrough Live: New Voices in Hip-Hop Live from the Seaport
  • Aug. 10 – City Sessions New York: “50 & Forever” Live from The Rooftop at Pier 17

Demi Lovato Reveals She Still Has Hearing Loss & Vision Impairment Following 2018 Overdose

Demi Lovato was lucky to survive her 2018 drug overdose, immediately after which the musician suffered three strokes and a heart attack. But in a raw new interview with Andy Cohen for SiriusXM, Lovato shared that almost exactly five years out from the near-fatal incident, they still experience hearing loss and vision impairment as a result.

“I wouldn’t change my path because I don’t have any regrets,” the 30-year-old “Cool for the Summer” singer began. “When I think about things, the closest thing that I get to a regret is when I overdosed … that overdose caused me a lot of … it actually caused a disability. I have vision impairment and hearing impairment to this day.”

“I don’t drive because I have blind spots in my vision,” she continued. “It’s a daily constant reminder. You know, anytime I look at something, like, I have blind spots in my vision when I look at your face, and so it’s a constant reminder to stay on the right path because I never want that to happen again.”

Lovato was rushed to the hospital July 24, 2018, after overdosing on heroin, having relapsed earlier that year after six years of sobriety. The former Disney star is now sober, revealing last year they completed another round of treatment in 2021 before starting work on 2022 album Holy Fvck.

“Luckily in the mind state that I’m in now — you know, being sober, having a clear head — I just think in a more positive mind space and I’m not focusing on the shame at all,” she reflected. “I know I have a lot of sympathy for where I was at that time and the choices that I made and I understand why it happened and what happened, but there’s no shame that comes with it because it was just a life lesson that I had to learn.”

In recent years, Lovato has pivoted from pop to rock music — even holding a “funeral” for their former genre — and recently announced that an album of rockified versions of older pop hits such as “Heart Attack” and “Sorry Not Sorry” called REVAMPED is dropping in September. But Lovato also told Cohen that she’s not necessarily done with pop music forever and even dreams of collaborating with Kelly Clarkson someday.

“I never say never because you never know what’ll happen, but I’ve just been really influenced by rock music and it’s what I have fun performing live,” Lovato shared. “It was just the path that I took at that time and then when I started, I got sober and I was reevaluating everything in my life including my music and I was like, ‘What makes me happy?’ Like, that’s the most important question and I was like, ‘What makes me happy is listening to rock music and performing rock music.’”

Watch Lovato on SiriusXM above.

Juanes, Elena Rose, Edgar Barrera & More Songwriters Who Could Score Big at the Latin Grammys

So strong and deep is the tradition of the cantautor, or singer-songwriter, in Latin music that the Latin Recording Academy is carving out more space for such multifaceted artists. This year, it debuts its best songwriter of the year category as part of the also newly created songwriting field. As with the mainstream Grammy Awards, the category recognizes songwriters credited as writers or co-writers on at least six tracks where they are not the performer, producer or engineer.

In addition, another new category, best singer-songwriter song, will fall under the singer-songwriter field (which has existed since the inception of the Latin Grammy Awards almost 25 years ago and has included the best singer-songwriter album award). To be eligible for this new award, at least 51% of the lyrics on singles or tracks must be in Spanish, Portuguese or any native regional dialect and must be from a singer-songwriter album competing in the best singer-songwriter album category that year. Below are six songwriters who stand a good chance of landing in one ­— or both — of the newly unveiled categories.

Elena Rose

As fans wait for Elena Rose to drop her long-awaited debut album, the Venezuelan singer-songwriter has kept busy with a string of singles recorded under her own name, plus a plethora of hits in the pop and urban realms. As one of the first women to actively collaborate with reggaetón stars, Elena Rose has opened the door for a new generation of women songwriters — making her a prime pick for the first class of best songwriter of the year nominees. The prolific collaborator has co-written massive hits like Karol G and Becky G’s “MAMIII,” Bad Bunny’s “Party” and, this year, TINI and Maria Becerra’s “Miénteme.”

Edgar Barrera

Perhaps the most versatile songwriter in Latin music today, Barrera has spent over 100 weeks on Billboard’s Latin Songwriters chart, second only to Bad Bunny, thanks to credits on cross-genre hits. In the past 12 months alone, the 32-year-old has worked with regional Mexican act Grupo Frontera on all of its hits, including blockbusters like “un x100to” with Bad Bunny and “Frágil” with Yahritza y Su Esencia. He also boasts credits on Manuel Turizo’s global smashes “La Bachata” and “El Merengue,” as well as multiple singles performed by longtime collaborators Maluma and Christian Nodal, among others, making him a shoo-in for the best songwriter of the year category.

Edén Muñoz

The former frontman of norteño group Calibre 50 has emerged as a successful solo artist and a sought-after songwriter for artists like Pepe Aguilar and Christian Nodal, among others. In June, the SESAC Latina Awards honored Muñoz as regional Mexican songwriter of the year for the fourth consecutive year thanks to a long string of hits. At this year’s Latin Grammys, Muñoz may be a contender in the best singer-songwriter album and song categories with his first solo studio album, Consejos Gratis (for which he wrote 13 out of its 14 tracks), boasting clever lyrics full of wordplay with uptempo fare and romantic ballads.

Gale

The Puerto Rican singer-songwriter got her start writing for other artists while she honed her solo chops. Now, in the wake of the release of her debut album, Lo Que No Te Dije, Gale could be nominated in all three songwriting fields. Her personal strain of alt-rock and pop was highlighted throughout her album and best heard on the uptempo, rock-leaning “Problemas” (making her a likely nominee in the best singer-­songwriter album and song categories). She could also be a contender in the best songwriter category thanks to co-writes for the likes of Manuel Turizo and Marshmello (“El Merengue”), Juanes (“Ojalá”) and Aitana, Emilia and Ptazeta (“Quieres”).

Juanes

The Colombian veteran arguably reshaped the singer-songwriting mold when he burst on the scene with his 2000 debut album, Fíjate Bien. In 2023, he’s still innovating, albeit in a more collaborative fashion. On his new album, Vida Cotidiana, Juanes brings in many co-writers, including Tomás Torres and Alexis Díaz-Pimienta. But the album’s standout song, “Gris,” a revealing look into his longtime marriage, is his alone. A Latin Grammy favorite, Juanes is a contender for the best singer-songwriter album and song categories.

Keityn

The Colombian songwriter-producer was ASCAP’s 2023 songwriter of the year — a perfect setup for his inclusion in the inaugural group of best songwriter nominees. A favorite co-writer for two of the biggest Colombian stars of the moment — Shakira and Karol G — he worked alongside Bizarrap and Shakira on the surprise smash “Shakira: Bzrp Music Sessions, Vol. 53,” which spent five weeks at No. 1 on Billboard’s Hot Latin Songs chart earlier this year. Keityn also has songwriting credits on Shakira and Karol G’s “TQG,” which peaked at No. 7 on the Hot 100. It’s no small feat for a 26-year-old — nor is regularly writing hits for Manuel Turizo, J Balvin and Maluma (including the global smash “Hawái”).

This story will appear in the July 15, 2023, issue of Billboard.

Could Regional Mexican Music Finally Dominate the Latin Grammys?

Regional Mexican music — an umbrella term given to the broad range of subgenres with folk roots that include banda, mariachi, norteño and corridos — has long been absent from the main categories of the Latin Grammy Awards. Though regional Mexican has its own field with five categories, a living regional Mexican artist hasn’t taken home the trophy for album, record or song of the year in the 23-year history of the Latin Grammys. (Juan Gabriel won posthumously in 2016 for Los Dúo, Vol. 2.)

The absence reflects an unspoken stigma: Regional Mexican is considered unsophisticated music for the masses and, therefore, unworthy of a win in the Big Four categories. Only one act associated with the genre — Monterrey, Mexico, DJ collective 3BallMTY — has won a Big Four award (best new artist), and that was over a decade ago in 2012.

But now, with a 42.1% increase in consumption of regional Mexican music year over year, according to Luminate, the genre’s crossover may be impossible to ignore. The growth started in May 2021, when Gera MX and Christian Nodal’s collaboration “Botella Tras Botella” became the first regional Mexican song to enter the Billboard Hot 100 in its 63-year history. Two years later, regional Mexican is the dominant Latin genre on the Hot 100: For the week ending June 25, 13 of the 17 Spanish-language tracks on the chart fell under the regional Mexican umbrella as acts like Grupo Firme and Fuerza Regida sell out arena tours alongside veterans like Pepe Aguilar. Also in June, Génesis, the new album from ascendant superstar Peso Pluma, debuted at No. 3 on the Billboard 200.

“Regional Mexican is no longer seen as the ugly duckling,” says Maria Inés Sánchez, head of marketing at AfinArte Records and a vocal advocate of the genre, on its potential presence at the Latin Grammys. “This will definitely be the year — and it’s just the beginning.”

Following are 10 regional Mexican acts that have a chance at a main-category nomination.

Yahritza y Su Esencia

The Washington state family band is fronted by Yahritza, whose glorious voice floats over the guitars of her brothers Mando and Jairo. Nominated last year for best new artist, the trio stands a chance in the song and record of the year categories this year, with a new Columbia Records deal and a poignant single, “Frágil,” featuring Grupo Frontera.

Carín León

León’s velvety voice, melodic approach and outside-the-box collaborations with C. Tangana and Matisse make him better known in pop and alternative than other regional Mexican acts. His new album, Colmillo de Leche, arrived in May just ahead of the eligibility cutoff, making him a top candidate for an album of the year nod.

Eslabon Armado

Last year, the Mexican American group known for its romantic sierreños was shut out of the Latin Grammys, even though the band’s 2022 album, Nostalgia, became the first top 10 regional Mexican title ever on the Billboard 200. This year, the act returned with a vengeance: Its runaway smash, “Ella Baila Sola” with Peso Pluma (a No. 4 hit on the Hot 100), should be a contender for both song and record of the year.

Edén Muñoz

The former Calibre 50 frontman has emerged as a formidable solo artist who collected his fourth consecutive SESAC Latina songwriter of the year award in June and is also making waves as a producer. (Credits include Ángela Aguilar’s “Qué Agonía.”) His first solo album, Consejos Gratis, arrived in October and could be a contender.

Grupo Frontera

The sextet from the border town of McAllen, Texas, got its start late last year covering pop songs to its Mexican cumbia beat, but with the help of a mentor in songwriter-producer Edgar Barrera, the band has quickly evolved. Hit singles with Bad Bunny (“un x100to”) and Carín León (“Que Vuelvas”) should give the act a shot at both song and record of the year, as well as best new artist.

Ángela Aguilar

The 19-year-old daughter of ranchera icon Pepe Aguilar lost best new artist to Karol G in 2018, but that hasn’t stopped her from bringing traditional Mexican music to the masses. In the five years since, she has become a fixture of the Latin Grammys telecast, while also touring alongside her famous father and releasing major collaborations with artists like Steve Aoki and Fito Páez. “Qué Agonía,” her successful duet with Yuridia, could get a nod for song or record of the year.

Fuerza Regida

The quintet from San Bernardino, Calif., is known for bold music that straddles Mexican and U.S. sensibilities, mixing tuba and guitars with delicious crunch. Although the act’s in-your-face sound and cheeky lyrics may not suit all voters, Fuerza Regida has a finger on the pulse of the streets — don’t discount the group for album of the year with its back-to-back releases Pa Que Hablen and Sigan Hablando.

Peso Pluma

The 24-year-old from Guadalajara, Mexico, is the genre’s current golden boy, debuting just one year ago and already charting 11 tracks on the Hot 100 and 20 on Hot Latin Songs. A disruptor who collaborates both within and outside the genre, Peso Pluma could take home best new artist.

Natanael Cano

Since bursting onto the scene three years ago, the 22-year-old has been considered by many to be the originator of the current corridos tumbao movement — and yet he has not received a single Latin Grammy nod. While his new album, Nata Montana, released in June, didn’t make the deadline, a trio of singles on the Hot 100 do: “PRC” (with Peso Pluma) and “Pacas de Billetes” and “AMG” (with Peso Pluma and Gabito Ballesteros).

Christian Nodal

Widely seen as a successor to the grand ranchera tradition of Alejandro and Vicente Fernández, Nodal may be the most versatile regional Mexican singer today. Although he has already won Latin Grammys in the regional Mexican field, newfound awareness (including a single with Romeo Santos, “Me Extraño”) may boost his chances at main category nods.

This story will appear in the July 15, 2023, issue of Billboard.