The Eras Tour
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Donald Trump doesn’t have Taylor Swift‘s support in the 2024 election, but that isn’t stopping him from using her brand to boost his campaign.
On Thursday (Sept. 12) — two days after the 34-year-old pop star emphatically backed Kamala Harris in this year’s presidential race — the Republican candidate’s team announced that it was selling “Trump Era” T-shirts inspired by the tiled graphic design on much of Swift’s Eras Tour apparel. Featuring a grid of photos of the twice-impeached president, each tinted with almost the exact same colors arranged in the very same pattern as the “Karma” singer’s design, the politician’s new clothing item is selling for $36.
“Calling all Swifties for Trump,” reads a tweet from the former president’s headquarters. “Get your Trump Era shirt today.”
Billboard has reached out to Swift’s rep for comment.
Though the pop star hasn’t reacted to the former president’s new merch, Swifties have. “This is a disgrace of a shirt. I hope she strips Donald of everything he has for infringement. @taylorswift13 @taylornation13 GET HIM!” one person tweeted in response to the campaign’s post about the shirt.
“im excited for trumps new era, i heard it’s called the ‘lawsuit era,’” another responded.
“This deserves a cease and desist!” yet another Swiftie tweeted, tagging the pop superstar, official fan page as well as her publicist.
Trump isn’t the only party in the 2024 election capitalizing on Swift’s popularity, with the Harris-Walz camp also recently unveiling Eras-inspired friendship bracelets on the Democratic ticket’s website. One key difference, however, is that the VP’s campaign actually has the support of the 14-time Grammy winner, who broke her silence on the election Sept. 10 with an Instagram post praising Harris for being a “steady-handed, gifted leader” who “fights for the rights and causes I believe need a warrior to champion them.”
Swift also cited Trump’s past use of AI-generated images falsely portraying her as a MAGA supporter — another way he’s tried to exploit her image this election — as one of the reasons she felt it important to speak out. In response to the pop superstar’s endorsement of his opponent, the ex-POTUS said, “I was not a Taylor Swift fan, it was just a question of time.”
He added at the time: “But she’s a very liberal person, she seems to always endorse a Democrat and she’ll probably pay a price for it in the marketplace.”
See Trump’s new merchandise inspired by Swift’s Eras Tour below.
Taylor Swift‘s Eras Tour is almost always a well-oiled machine, so when something is amiss, she’s extremely quick to notice. Such was the case at the pop star’s Wembley concert Monday (Aug. 19), when she momentarily stopped her show to fix her piano after realizing it was tuned in the wrong key. In a video […]
Don McLean is a Swiftie.
The iconic singer-songwriter behind “American Pie” and “Vincent” recently spoke about Taylor Swift’s extraordinary success in an interview with The Standard.
McLean, whose song “American Pie (Parts I & II)” topped the Billboard Hot 100 for four weeks in 1972, is impressed by Swift’s evolution from a rising country artist to a global powerhouse.
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“She is a person who is an example of what talent and really hard work can accomplish,” McLean said, describing Swift as a “monster star, the size of the galaxy.”
McLean continued, “She’s working all of the time, and she does everything that she does better than everybody else, whether it’s a video or a performance or songwriting or records or whatever… The only thing is that she stays happy.”
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Reflecting on his own career, McLean shared, “I have a lot of interests, and they sustain me. I don’t go around thinking ‘Man, why don’t I have this?’ or ‘Why don’t I have that?’ – that is the quickest way to be unhappy I can think of.”
McLean, who has sold over 50 million records worldwide, has been honored with numerous awards, including a Grammy Hall of Fame induction for “American Pie.”
Back in 2021, Swift sent McLean a note and a bouquet of flowers after her 10-minute version of “All Too Well” surpassed his song “American Pie (Parts I & II)” as the longest song to reach No. 1 on the Billboard Hot 100.
“What a classy artist!” McLean tweeted at the time, sharing Swift’s handwritten inscription that reads, “Don, I will never forget that I’m standing on the shoulders of giants. Your music has been so important to me. Sending love one writer of LONG SONGS to another. Your fan, Taylor.”
In the most recent interview, McLean also addressed the challenges Swift has faced in the music industry, particularly regarding the ownership of her early albums.
“The record companies are the biggest thieves on the planet. That was their business, stealing. You have to be very careful,” he said, referencing Swift’s legal battles to regain control of her discography from Scooter Braun, which led to her re-recording her first six studio albums.
At one of her recent Eras Tour shows in London, Taylor Swift met with the families of victims harmed by the deadly mass stabbing at a children’s dance class in Southport in July. In photos posted to TikTok by one mom who met the pop star with her daughters at Wembley Stadium over the weekend, […]
The latest chapter in Channing Tatum and Zoë Kravitz‘s love story involved a romantic night out at Taylor Swift‘s London Eras Tour show over the weekend.
And in a video posted by the Magic Mike star after the show, he films the Batman actress dancing along to “Shake It Off” before leaning down and kissing his fiancée on the cheek. “Date night with TSwift,” he captioned the clip posted on X Monday (Aug. 19). “The love is real and @taylorswift13 is an absolute force!”
Tatum also tweeted a selfie in which he poses with Swift’s father, Scott, and a handful of guitar picks. “Got some guitar picks I’m gonna sell for charity from big daddy Swift himself,” he wrote. “Legend he is. #swiftiesforever #tstheerastour.”
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The couple’s outing comes just over a year after Tatum attended an Eras Tour stop in Los Angeles, wearing a glitter heart around his eye and an “I’m the daddy, it’s me” T-shirt made by his 11-year-old daughter, Everly, whom he shares with his ex-wife, actress Jenna Dewan. “I was a fan of the music because I’ve listened to her forever, but I did not know she was such an unstoppable force,” the actor later raved of Swift’s concert on The Tonight Show in July.
“I kind of know her a little personally, and she’s really kind of just normal and sweet,” he added at the time, referencing his connection to Swift via Kravitz’s friendship with the pop star. “And she’ll make you, like, a dinner, and like whip it up no problem. Like, homemade Pop-Tarts. Like warm, warm Pop-Tarts. I’m like, ‘Did you just make these? How are these warm?’”
In addition to dancing with her fiancé at the three-hour-plus Wembley show, Kravitz also got to rock out to a song she helped Swift write: “Lavender Haze” from Midnights. Shortly after the album dropped in 2022, the Divergent actress revealed in an interview with GQ that she and the 14-time Grammy winner were in each other’s quarantine pods, and that Swift made her “home-cooked meals and dinner on [her] birthday” during the COVID-19 pandemic.
“Zoë’s sense of self is what makes her such an exciting artist, and such an incredible friend,” Swift added in the same interview. “She has this very honest inner compass, and the result is art and life without compromising who she is.”
See Tatum’s post with Kravitz and Papa Swift at the Eras Tour below.
Suki Waterhouse‘s career came full circle Saturday (Aug. 17), when she opened for the Eras Tour in London after years of being a fan — and good friend — of Taylor Swift‘s.
And the next day, the Daisy Jones and the Six alum reflected on the surreal experience, sharing a backstage photo she snapped with the 14-time Grammy winner on Instagram. “The last time I was at Wembley I was dancing my a– off at the Reputation tour!” Waterhouse wrote. “Never did I think the next time I’d be here would be opening for my favourite artist with my friends and family in the crowd 🥹”
“Thank you @taylorswift for this once in a lifetime opportunity to perform in my beloved London and for the unwavering support in my own journey as an artist,” the English musician continued. “You are the world’s biggest and brightest star, I love you so much.”
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Waterhouse also shared photos of her performing on the massive Wembley stage, plus a video of Swift talking to the crowd after the opener’s set. “I’ve been such a fan of her music for so long — she absolutely crushed it,” the “Anti-Hero” singer says, asking the tens of thousands of fans in the audience to “give it up” for her friend.
At the end of her carousel of pictures, Waterhouse added a throwback photo of her wearing a T-shirt printed with Swift’s 1989 album cover. “My nervous system will never be the same after last night,” she concluded. “Someone go tell this girl on the last slide she just opened for ERAS BABY!!! ❤️”
The “Good Looking” singer was one of five new artists added to the list of Wembley Eras Tour openers earlier this month, along with Sofia Isella and Holly Humberstone — who also performed over the weekend — as well as Maisie Peters and Raye, who will go on Aug. 19 and 20, respectively. Paramore has also been a mainstay on the European leg of Swift’s trek, taking the stage in between Waterhouse and the “Karma” artist Saturday.
“Did you guys see Suki earlier?” frontwoman Hayley Williams asked during the band’s set, before introducing their Twilight soundtrack hit “Decode” with a nod to Waterhouse’s partner, Robert Pattinson, who starred in the vampy franchise years before welcoming a baby with the model in March.
“I would like to dedicate this next song to Mr. Waterhouse,” she told the crowd. “This is the skin of a killer, Bella … This is for you, Robert.”
Hayley Williams showed vampire love for Robert Pattinson from the stage at Wembley Stadium in London.
During Paramore‘s opening set at Taylor Swift‘s Eras Tour on Saturday (Aug. 17), Williams gave a shout-out to fellow support act Suki Waterhouse’s Twilight-starring fiancé and performed the band’s 2008 track “Decode.”
“Suki killed it earlier. But I would like to dedicate this next song to Mr. Waterhouse,” Williams is heard telling the crowd in a fan-captured clip on X (formerly Twitter). “He has the skin of a killer, Bella. It’s for you, Robert.”
“Decode” was featured on the teen vampire romances soundtrack, which debuted at No. 1 on the Billboard 200 albums chart. The Grammy-nominated song — which also appeared on Paramore’s third album, Brand New Eyes, in 2009 — reached No. 33 on the Billboard Hot 100 chart.
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It’s not clear if the 38-year-old actor, who shares a daughter with Waterhouse, was in attendance at Saturday night’s concert. The couple began dating in 2018 and got engaged in late 2023. Swift announced Waterhouse as one of her Eras Tour openers in London earlier this month.
“It feels like an honour to simply exist at the same time as @taylorswift, let alone be an opener for her on the biggest and best tour ever,” Waterhouse, who is close friends with Swift, wrote after the announcement. “A dream come true that I never want to wake up from. Playing at wembley stadium in my hometown!!”
Paramore’s performance of “Decode” wasn’t the only standout moment at Saturday’s Eras Tour stop. During the show, Swift delivered the tour’s live debut of Reputation‘s “I Did Something Bad” during the acoustic section of the show.
“The whole tour I’ve done 100s of songs, but I’ve not done one of my favorite ones,” teased Swift, guitar in hand in front of 92,000 people, “because I was waiting for the right crowd.”
The pop superstar’s surprise songs set also featured a piano mashup that pulled at the heartstrings: “My Boy Only Breaks His Favorite Toys,” from The Tortured Poets Department, and “Coney Island,” from Evermore.
Swift has two more Wembley shows (Aug. 19-20) before wrapping her run of London tour dates.
In a new live bonus track from The Tortured Poets Department, Taylor Swift is raising eyebrows simply by capitalizing a couple of letters. On Thursday night (Aug. 15), Swift’s webstore announced the release of two new limited-edition digital versions of her latest album: One includes “The Prophecy (Long Story Short – Live From Lyon)” while […]
Everything has changed for fans at night 1 of Taylor Swift‘s latest run of Wembley Eras Tour shows: The pop star just treated the crowd to a surprise duet with longtime friend and collaborator Ed Sheeran. As captured by fan video in London, the “Anti-Hero” singer brought out her fellow pop superstar during the surprise […]
As she embarks on her new solo era, LISA of BLACKPINK is taking notes from Taylor Swift. In an interview published Monday (Aug. 12), Elle‘s latest cover star raved about the “Anti-Hero” singer’s global Eras Tour, which she saw when the trek stopped through Singapore in March. “She’s incredible!” LISA told the publication of Swift. […]