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Staten Island’s favorite vampires are finally gracing our screens! What We Do in the Shadows officially returns for its fifth season starting Thursday (July 13) on FX and Hulu. This time around we can expect more mischief and tomfoolery as the gang navigates their first trip to the mall and more.
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The mockumentary continues to follow the hilarious nightly lives of ancient vampires who have lived together as roommates for centuries. Together along with their loyal familiar Guillermo (Harvey Guillén), the group navigates the modern world and all the complications that come with it. What can we expect this season? Colin Robinson (Mark Proksch) running for office, Nadja (Natasia Demetriou) reconnecting with her roots and Lazlo (Matt Berry) and Guillermo spending more time together — which proves to create jealously from Nandor (Kayvan Novak).
Keep reading for streaming options to watch the new season.
When and How to Watch What We Do in the Shadows Season 5
What We Do in the Shadows season five premieres Thursday (July 13) at 10 p.m. ET on FX and on Hulu. Anyone with the FX channel will be able to watch the series live — just check your program channel guide to find FX. If you don’t have cable you may be able to stream the series live through an HD antenna. Hulu subscribers will be able to watch the series for no additional cost, just go to the homepage and look under FX Originals.
Not subscribed to Hulu? Hulu’s cheapest, and most popular, subscription plan starts at $7.99/month after a free 30-day trial. The ad-supported plan gets you instant access to thousands of movies and TV shows including a variety of content from ABC, NBC, Fox, FX and other networks, in addition to Hulu Originals like Only Murders in the Building, The Bear, The Handmaid’s Tale, Dollface, The Dropout, White Men Can’t Jump, Back in the Groove, Darby and the Dead, The Mighty Ones, Welcome to Chippendales, Nine Perfect Strangers, Pen15, Sex Appeal, Motherhood, Dead Asleep and The Kardashians.
Hulu
$From $7.99/month after 30 days free
Hulu’s ad-free tier ($14.99/month) has everything included in the ad-supported subscription plan, plus you get to download programs and stream them offline. Additionally, you can subscribe to Hulu + Live TV, which includes the entire Hulu streaming library along with over 75 top channels, live sports, news, events and access to Disney+ and ESPN+. There’s also a bundle with Disney+ for $9.99 a month or add and ESPN+ for $12.99 a month to stream with ads and $19.99 for commercial-free streaming.
Other Ways to Stream What We Do in the Shadows Season 5
Looking for additional savings? You can take advantage of free trials and discounted plans from platforms such as Sling TV, Vidgo or DirecTV Stream for live and on-demand programs (Vidgo has local channels in select areas and ExpressVPN lets users stream from outside of the states). You’ll get a free trial with most of the platforms mentioned above, which means you can watch the What We Do in the Shadows premiere for free.
Check below to watch the trailer for season five.
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All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
The wait is finally over: The season 2 premiere of The Summer I Turned Pretty arrives Thursday (July 13) on Prime Video. Whether you’ve read the book or not, just looking at the trailer tells us we’re in for another drama-filled season.
Expect a season filled with themes of grief, growing up and, of course, young love as Belly (Lola Tung) finds herself at odds with Jeremiah (Gavin Casalegno) and Conrad (Christopher Briney) after the events of season 1. Both brothers are still vying for her heart, and as Belly tries to sort out her feelings, outside factors — including the return of Susannah’s (Rachel Blanchard) cancer and a threat on the Cousins Beach house — will force her to put her feelings aside and fight for what she wants.
‘The Summer I Turned Pretty’ Season 2 Is Coming: Read the Book Before It Drops on…
07/13/2023
If the season 2 trailers are any indication, fans should also expect more Taylor Swift music in the new episodes, with previews featuring “August” from Swift’s 2020 album Folklore as well as the debut of “Back to December (Taylor’s Version)” from her just-released re-recording of 2010’s Speak Now.
Other cast members you can expect to see in season 2 include Rain Spencer as Belly’s best friend Taylor, Sean Kaufman as Steven and Jackie Chung as Belly and Steven’s mother Laurel. Others include Minnie Mills, David Iacono, Colin Ferguson, Summer Madison, Jocelyn Shelfo and Lilah Pate.
Keep reading to learn how to watch the show.
When and How to Watch The Summer I Turned Pretty
The first two episodes of The Summer I Turned Pretty will air Thursday (July 13) starting at 8 p.m. ET, with new episodes airing every Friday afterward. If you have a Prime membership, you can watch the series for free, or you can subscribe to Prime Video to gain access to its full library of content.
Already subscribed to Prime? To stream The Summer I Turned Pretty, click the link below or visit the Amazon or Prime Video homepage, either from the app or online, and click on the series under the Prime Originals section.
If you’re not a Prime member, take advantage of its 30-day free trial to stream The Summer I Turned Pretty and more on Prime Video. Amazon’s streaming platform offers a huge selection of exclusive movies, TV shows and documentaries, along with episodes from popular network and cable shows, and a bunch of films that you can buy or rent.
‘The Summer I Turned Pretty’ on Prime Video
$Watch with a 30-day free trial
Along with The Summer I Turned Pretty, you can watch more Prime Originals and exclusives such as Tom Clancy’s Jack Ryan, Citadel, The Horror of Dolores Roach, I’m a Virgo, Daisy Jones & The Six, M3gan, Armageddon Time, The Boys, The Grand Tour: Euro Crash, Nope, Jurassic World: Dominion, Air, The Peripheral, The Lord of The Rings: The Rings of Power, Shotgun Wedding, Good Omens and more.
Once the free trial ends, a monthly Prime Video subscription will be $14.99/month and is just one of the many perks Prime members can enjoy. Besides Prime Video and Amazon Music, Prime members get access to deep discounts during and after Prime Day, free shipping on millions of items, grocery deliveries; a free year membership to GrubHub+ and other member-only benefits.
You’ll also be able to add on premium channels to your Prime Video account including Max, Paramount+, Starz and Showtime, along with sporting events that are available to stream live and on demand. Members can stream sports on Prime Video, including MLB TV, NBA TV and Thursday Night Football, which returns to Prime Video later this year.
The Summer I Turned Pretty fans can also stock up on exclusive merch from the series’ official Amazon store.
Check out the trailer for season 2 of The Summer I Turned Pretty:
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In the first half of 2023, an average of 112,000 new tracks were added daily to digital service providers such as Spotify and Apple Music, Luminate revealed in its 2023 midyear report Wednesday (July 12). That’s an increase of 19.9% from the 93,400 new tracks uploaded daily to digital platforms in the first half of 2022.
At the current rate, digital services will add around 41 million tracks this year, about 7 million more than the 34.1 million tracks added in 2022 and more than double the 16.4 million tracks added in 2018.
The flood of tracks did not bring a commensurate increase in listening, however. While the number of tracks uploaded to digital platforms grew 19.9%, audio on-demand streaming rose only 13.5%. That disconnect between supply and on-demand streams is not unusual. In 2022, on-demand streams increased 12.2% while average daily new tracks grew 12%. But in 2021, on-demand streams grew 9.9% while average daily new tracks grew 18%.
Low barriers to recording and distributing digital music give unknown artists a chance to compete against established, big-budget releases. Major labels — some of whom, like Universal Music Group, have endorsed a system that rewards their music with better royalty payouts — accounted for just 3.3% of new tracks added to digital platforms through June 30. Streaming services are filled with music not just from independent labels — who may be distributed by companies owned by the majors — but also independent musicians, bedroom producers using inexpensive digital audio workstations and a variety of “functional music,” a term used for generic music that often fills streaming playlists aimed at helping people sleep, relax or study.
The possibility that 112,000 new tracks per day will seem low in a few years is causing consternation in some quarters of the music business. A new generation of AI tools will further reduce the barriers to creating music. Just as generative AI programs such as Midjourney and DALL-E-2 create images based on text prompts, AI will instantly create songs without the need for musical expertise or technical ability. “We see a huge market with many billions of original unique songs, similar to photos,” Alex Mitchell, CEO of AI music platform Boomy, told Billboard earlier this year. Such a scenario had previously prompted Universal Music Group CEO Lucian Grainge to warn against “a vast and unnavigable number of tracks” of “lower-quality functional content” created to game algorithms and “divert royalties.”
While independently released music and AI content chips away at major labels’ market shares, the majors continue to produce hits that stand out in an increasingly crowded field. The most popular albums and tracks fared well in the first half of 2023. The top 10 albums took a 2.49% share of equivalent album units (EAUs), up from 2.18% in the first half of 2022. That improvement can be chalked up to Morgan Wallen, whose album One Thing at a Time had 3.31 million EAUs — 67% greater than the No. 2 album, SZA’s SOS. Excluding the No. 1 albums from each half-year period, the remaining top 10 albums’ share of 1.88% in the first half of 2023 was almost equal to the 1.85% in the prior-year period.
Led by Wallen’s “Last Night” and SZA’s “Kill Bill,” the most popular tracks also increased their share of total streams. The top 10 tracks at the midway point of 2023 owned a 0.63% share of on-demand audio streams, well above their 0.5% share in the prior-year period.
In the midst of her sold-out Eras Tour, Taylor Swift is making plenty of news off stage as well. On Monday (July 10), Spotify announced that the day the singer released her Speak Now (Taylor’s Version) album she made some history on the streaming service.
According to Spotify, the reimagining of Swift’s 2010 album became Spotify’s most-streamed album in a single day in 2023 so far when it dropped on Friday. The collection that includes the 16 songs from the original and deluxe versions as well as six never-before-heard From the Vault tracks also set another Spotify high-water mark.
The Taylor’s Version of the album featuring such fan favorites as “Dear John,” “Mean,” “Enchanted” and “Back to December” also notched a Spotify record for the most-streamed country album in a single day in Spotify history.
The news came just a few days after Swift had a Speak Now lyrical snafu during the her Eras Tour gig at Kansas City, MO’s Geha Field at Arrowhead Stadium on Saturday. During the nightly acoustic section of her career-retrospective show, Swift forgot the words to the album track “Last Kiss” not just one time, but twice.
After singing the first two lines of the opening verse, Swift accidentally jumped ahead to the “July ninth” portion of the second verse before pausing to fess up to her mistake. “Oh my God, the words… We have this rule on this tour where if I mess up a song that I have to play it again some other time on the tour so that I can avenge myself,” she explained to the crowd. “I got too excited, I got too excited. Will you allow me the honor of starting over?”
Then, after restarting and getting through the first three lines with no issues, she stopped once more after worrying that she’d done it again. “Oh my God! No, those are the right lyrics,” Swift said, repeating the opening lines. “I swear that I will not mess this up again! Oh my God! This one, I love this one. Why am I doing this to this song?”
Swift moves on to a pair of shows (July 14-15) at Denver’s Empower Field at Mile High next weekend.
See Spotify’s announcement below.
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Saturday (July 8) will finally see Alex Volkanovski go up against Yair Rodriguez during the UFC 290 featherweight championship. This event will also feature co-headliners Brandon Moreno and Alexandre Pantoja who will face off for the flyweight title.
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These matches along with preliminary fights will happen in-person at the T-Mobile Arena in Las Vegas. That means unless you’ve scored tickets and hopped on some travel deals, you’ll need to tune into ESPN+ to catch all the action.
On Friday (July 7), UFC took to Twitter to post the official fighter odds featuring a graphic of the contenders and the predicted outcome for each match.
If you can’t make it to Las Vegas this time around, take advantage of streaming options and catch all the excitement from the comfort of your sofa. Other fights you can look forward to viewing include Robert Whittaker vs. Dricus Du Plessis (middleweight), Jalin Turner vs. Dan Hooker (lightweight), Bo Nickal vs. Val Woodburn (middleweight), Robbie Lawler vs. Niko Price (welterweight), Jack Della Maddalena vs. Josiah Harrell (welterweight), Yazmin Jauregui vs. Denis Gnomes and more.
Early preliminary matches will begin at 8 p.m. ET all leading up to the championship matchup of Volkanovski vs. Rodriguez at 10 p.m.
Keep reading to learn how to watch UFC 290 below.
How to Watch Volkanovski vs. Rodriguez
UFC 290 is available to watch exclusively through pay-per-view on ESPN+.
You can get an ESPN+ subscription for $9.99/month, or save over 15% with an ESPN+ Annual Plan at $99.99/year. You can also bundle ESPN+ with Disney+ and Hulu for $13.99/month here.
ESPN+ $9.99/month
You won’t just have access to the UFC 290 fight through an ESPN+ membership. You’ll also be able to watch live games in other sports, NFL drafts, NFL playoffs, MLB games and exclusive on-demand videos, as well as access content from what was formerly known as ESPN Insider. In addition to games, ESPN+ has original shows to stream on-demand, including game recaps, NBA finals and analyses hosted by Peyton Manning, a shorter version of NFL Primetime, as well as full replays of historic NFL games and limited series such as Man in the Arena: Tom Brady and Derek Jeter’s documentary series The Captain.
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Lifetime is back with another V.C. Andrews adaptation — and this time, it’s with her 1990 book Dawn. The limited series V.C. Andrews’ Dawn will air Saturday (July 8) and will be released in four installments every Saturday evening through July 29.
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If you haven’t read the book, the series will tell the story of Dawn Longchamp (Brec Bassinger) who grows up around humble surroundings with a loving family. After a sudden tragedy occurs, a startling discovery is unfurled causing her life to take an unexpected turn. Now, surrounded by a new family and environment, she has to adjust to a different life filled with dark secrets and betrayal.
Starring alongside Bassinger is Jesse Metcalfe, Khobe Clarke, Donna Mills, Joey McIntyre and Fran Drescher.
Keep reading for streaming options below.
When and How to Stream V.C. Andrews’ Dawn Online
V.C. Andrews’ Dawn will be available to watch on Lifetime Saturday (July 8) at 8 p.m. ET and to stream the day after on Lifetime.com.
If you’re not already signed up for a streaming platform, cable or satellite, you can stream the movie online and for free – depending on which streamer you choose.
Lifetime can also be viewed through other streaming options including Philo, DirectTV Stream, Vidgo and SlingTV. Viewers streaming internationally can use ExpressVPN to access Lifetime, Philo and more.
If you’re shopping for budget-friendly streaming platforms, Philo offers one of the most affordable plans starting at $25/month and a free trial for the first week.
Philo
$25/month after 7 days free
Philo features over 70 channels including Lifetime, MTV, BET, TLC, VH1, CMT, WEtv, A&E, ID, Trvl Channel, OWN, AMC and Comedy Central. The subscription includes unlimited DVR that can be stored for up to a year.
For additional savings, SlingTV is also offering a limited-time deal offering prices as low as $15 for your first month.
Check below to watch the trailer for V.C. Andrews’ Dawn.
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TikTok is launching a new “social music streaming service” in Indonesia and Brazil, the company announced Thursday (July 6).
TikTok Music is a premium-only service that users will be able to synch with their existing TikTok accounts in order to listen to, share and download the tracks they discover on TikTok. The service is available starting now in both countries; all new TikTok Music users will be offered a one-month free trial.
TikTok Music will launch with a “full catalogue of music from thousands of labels and artists,” according to a press release. That includes Sony Music, whose catalog hasn’t been available on TikTok’s existing streaming service, Resso, since September. The release adds that Sony’s catalog will become available on Resso again beginning Thursday.
Following Thursday’s launch, Resso — which launched in March 2020 in India and Indonesia before later being made available in Brazil — will cease operating in both Indonesia and Brazil on Sept. 5. Existing Resso users will be invited to transfer their accounts to TikTok Music “with the click of a button,” the release states.
TikTok’s pivot to a subscription-based streamer began in May, when its Chinese parent company, ByteDance, announced that Resso would become a premium-only service.
Among other features, TikTok Music subscribers will have the ability to swipe up and down on the app to explore personalized music recommendations; connect with “like-minded” music fans; sing along to real-time lyrics; co-create collaborative playlists with friends; import their music libraries from external playlists; and search for lyrics to discover songs, according to the press release. The service will include uninterrupted ad-free listening and a download function allowing users to listen to music offline.
“We are pleased to introduce TikTok Music, a new kind of service that combines the power of music discovery on TikTok with a best-in-class streaming service. TikTok Music will make it easy for people in Indonesia and Brazil to save, download and share their favourite viral tracks from TikTok,” said Ole Obermann, global head of music business development at TikTok, in a statement. “We are excited about the opportunities TikTok Music presents for both music fans and artists, and the great potential it has for driving significant value to the music industry.”
For more than a year, ByteDance has been signaling its intention to launch a music streaming service that would compete with Spotify, Apple Music, Amazon Music and YouTube. In spring 2022, the company registered the handles @TikTokMusic on both Twitter and Instagram; that May, it also filed a trademark application with the U.S. Patent and Trademark Office for a service under the same name. In October, Billboard confirmed that ByteDance was in conversations with all major music rights holders to launch its music streaming service in additional countries in Latin America, Southeast Asia, Australia and New Zealand.
The launch of TikTok Music is a potential game-changer for the music industry, as rights holders have pressured the company to embrace a subscription model over an ad-supported one. Streaming subscriptions are a primary driver of music industry revenue, with paid subscription streaming revenue surpassing $10 billion in the United States for the first time last year, according to the RIAA. It accounts for 77% of all streaming revenue and nearly two-thirds of total revenue.
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Kevin Hart‘s July takeover has begun! The actor-comedian is diving into summer with a new stand-up comedy special titled Kevin Hart: Reality Check. The program will be released on Thursday (July 6) through Peacock — and it also happens to be the Me Time star’s 44th birthday.
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If you weren’t able to make it to the actor’s national tour, the new comedy special is based on it, providing you the opportunity to view it from the comfort of your home. Along with the stand-up special, the star will also be releasing season three of his show Hart to Hart, which will also air on Peacock Thursday (July 6).
What can you expect to see during the stand-up show? One hour of an unfiltered and uncensored Hart who’s ready to share all his thoughts on his growing family, fame, relationship with Black Twitter and more.
The show was filmed in front of a sold-out crowd at Resort World in Las Vegas — and from the trailer, it’s clear that no one was off limits from his set.
“LeBron James, a real good friend of mine,” Hart says in the trailer for the stand-up show. “Well, he was. He hasn’t heard this joke yet, we’ll see what happens.”
That’s not all either. Hart just celebrated the release of his latest short story, It Will All Work Out: The Freedom of Letting Go. The Kindle edition dropped on Saturday (July 1) on Amazon, and is already rated a No. 1 bestseller. (Physical editions will be available Aug. 1.)
Keep reading to learn how to watch the comedy special.
How to Watch Kevin Hart: Reality Check
Kevin Hart: Reality Check and season three of Hart to Hart will both be released on Thursday (July 6) exclusively on Peacock, which current subscribers can watch for free.
Not subscribed? If you’re new to the streaming platform, monthly plans start at just $4.99/month for Peacock Premium and $9.99/month for the commercial-free, Premium Plus. If you subscribe to Peacock’s annual plans, you’ll be able to save around 17% off your streaming package.
Peacock
$From $4.99/month
Although Peacock ended its free trials, you may be eligible to score a free subscription through Spectrum.
Besides Kevin Hart: Reality Check, you can also catch a variety of Peacock Originals in addition to sports, NBC and Bravo shows such as Based on a True Story, Bupkis, Mrs. Davis, Poker Face, Bel-Air, Poker Face, Yellowstone, The Real Housewives: Ultimate Girls Trip, Vanderpump Rules, Queens Court, The Traitors, The Best Man: The Final Chapters, Sick and more.
Watch the trailer for Kevin Hart: Reality Check below.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
CMA Fest made history as the longest-running country music festival when it marked its 50-year anniversary June 8–11. To commemorate this historic event, CMA and Hulu teamed up for a documentary titled CMA Fest: 50 Years of Fan Fair, which is airing Wednesday (July 5) on Hulu.
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The 75-minute documentary includes exclusive one-on-one interviews with iconic artists, including Bill Anderson, Kelsea Ballerini, Dierks Bentley, Breland, Brooks & Dunn, Brothers Osborne, Luke Bryan, Shy Carter, Luke Combs, Valierie Ellis Hawkins, Vince Gill, Wynonna Judd, Miranda Lambert, Patty Loveless, Reba McEntire, Mark Miller, Craig Morgan, Lorrie Morgan, Dolly Parton, Carly Pearce, Jeannie Seely, Blake Shelton, Frankie Staton, Thomas Rhett, Carrie Underwood, Keith Urban, Lainey Wilson, Trisha Yearwood and Chris Young.
You’ll also go back in time to the festival’s historic start as Fan Fair in 1972, then its move to the Tennessee State Fairgrounds in 1982 and then, finally, to downtown Nashville in 2001.
Keep reading to learn how to watch the documentary.
How to Watch CMA Fest: 50 Years of Fan Fair
CMA Fest: 50 Years Oof Fan Fair will air exclusively via Hulu on Wednesday (July 5) at no additional charge for subscribers.
If you’re not already subscribed, Hulu offers a free 30-day trial, so you can stream the entire first and second seasons for free. Hulu’s most popular plan is $7.99 a month (or $79.99/year), allowing you to stream thousands of episodes of TV shows and movies like Flamin’ Hot, Love Island UK, ‘Til Death Do Us Part, Jagged Mind, Tiny Beautiful Things, Unprisoned, Only Murders in the Building, The Handmaid’s Tale, Life & Beth, The Dropout, How I Met Your Father and other Hulu exclusives, in addition to network TV and cable shows like Abbott Elementary and The Masked Singer.
Not a fan of ads? Hulu Premium provides commercial-free streaming for just $14.99/month and student plans for $2 a month.
Hulu $7.99/month after 30 days free
Looking for more streaming deals? Get Hulu, Disney+ and ESPN+ for $12.99/month.
Hulu subscribers can create up to six profiles under one account and stream from up to two different screens at once and from compatible devices including a smart TV, phone or computer.
If you’re looking for a streaming plan with live television, join Hulu + Live TV for access to 75+ live channels, plus everything on Hulu and Disney+, starting at less than $75/month.
Check the trailer for the documentary below.
The pace that global music industry revenues have been growing is expected to slow this year, as the industry is “on the cusp of another major structural change” stemming from the changing price of streaming subscriptions, artificial intelligence and new payment models, according to a closely watched report from Goldman Sachs.
In its latest Music in the Air report, published Wednesday, Goldman’s research analysts say they expect global music industry revenues in 2023 to grow by 7.1%, down from an 8% growth projection last year, as live music and publishing growth rates return to more normal ranges of 6% and 8% growth this year respectively. The compound annual growth rate for revenues from 2023 to 2030 ticked up slightly to 7.3%, from 7.1% last year, and streaming revenue is expected to hold steady at an 11%-growth rate, according to the report.
That indicates steady and even more broadbased growth, researchers say, but the industry is about to face a fresh wave of massive changes.
“We believe the music industry is on the cusp of another major structural change given the persistent under-monetisation of music content, outdated streaming royalty payout structures and the deployment of Generative AI,” Goldman researchers wrote in the new report. “In the wake of these developments, we believe a more coordinated and collaborative response from the main stakeholders will be key to ensure that the industry not only continues on its path of sustainable growth but also captures new business opportunities.”
Echoing a frequent refrain of music industry executives, Goldman’s researchers say monetization of music content is way behind the rate of consumption. They estimate that the revenue earned per audio stream has fallen 20% over the past five years, and that the revenue companies earn per hour of music streamed on Spotify is four times lower than for Netflix.
They estimate that up to $4.2 billion in potential revenue could be gained over time by charging different audience segments, such as super fans, more for subscriptions.
Goldman analysts also wrote that the current method of treating all streams lasting less than 30 seconds the same and paying content owners a pro-rata share of streams “needs to evolve…to cope with dilution of market share.” This weakening, they say, is coming from the fast-growing number of songs uploaded to digital service provider (DSP) platforms, fraudulent and artificial streams and “the propensity of algorithms to push lower royalty content.”
Researchers also sounded a positive note on the potential for generative AI to lower barriers for artists, boost music creation capabilities and improve industry productivity overall, with the major music companies best positioned to benefit.
“We believe the quality of the input to large language models is critical and the largest owners of proprietary (intellectual property) are best positioned to leverage the technology,” researchers wrote, noting the industry will need to be aligned in controlling the deployment of that tech.
The report also notes that, despite fears of market dillution from the rush of new content, Universal Music Group and Sony Music Entertainment both maintained their recorded music market share in 2022, with only Warner Music Group losing market share — about half a percentage point — to independents.
“We continue to expect modest dilution of market share over time, mostly driven by the revenue mix shift towards EM, although we believe that the major record labels will continue to expand their presence in EMs through partnerships, investments and bolt-on M&A,” researchers wrote.
Spotify maintains its clear lead among the DSPs with 34.8% of total global market share in 2022, although it edged 60 basis points lower. YouTube Music was the “major gainer,” gaining about 3 percentage points of market share over the past three years to hold market share in 2022.