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Steve Jobs

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Source: The Washington Post / Getty / Mark Zuckerberg
Mark Zuckerberg told the world how he really feels about Apple as a company and a brand. Spoiler alert: he didn’t have anything nice to say.

Engaging in tech bro-talk with Joe Rogan on a recent episode of the Joe Rogan Experience on Friday, Zuckerberg dropped his opinion on Tim Cook’s Apple.
The Meta CEO criticized Apple for its lack of innovation and criticized the company for what he described as “random rules.”
“On the one hand, [the iPhone has] been great, because now pretty much everyone in the world has a phone, and that’s kind of what enables pretty amazing things,” Zuckerberg said. “But on the other hand … they have used that platform to put in place a lot of rules that I think feel arbitrary and [I] feel like they haven’t really invented anything great in a while. It’s like Steve Jobs invented the iPhone, and now they’re just kind of sitting on it 20 years later.”
Apple’s Lack of Improvements On New iPhone Models Is Hurting Sales According To Mark Zuckerberg
Zuckerberg, who was slammed last week for ending “fact-checking” on Meta and was blessed with a bunch of outrageous fake headlines, continued digging into his rival, sharing he feels customers are no longer rushing to upgrade their iPhones is due to lack new features in new models, resulting in struggling sales of the once mighty smartphone.
“So how are they making more money as a company? Well, they do it by basically, like, squeezing people, and, like you’re saying, having this 30% tax on developers by getting you to buy more peripherals and things that plug into it,” Zuckerberg added. “You know, they build stuff like Air Pods, which are cool, but they’ve just thoroughly hamstrung the ability for anyone else to build something that can connect to the iPhone in the same way.”
Zuckerberg Feels Apple “Traps” Its Customers In Their Ecosystem
He further explained that the company that Jobs built avoided pushback from other companies by claiming its main goal was not to violate its customers’ privacy and security, a problem he feels could be fixed by Apple fixing its protocol and improving security by using better encryption.
Zuckerberg continued, “It’s insecure because you didn’t build any security into it. And then you’re using that as a justification for why only your product can connect easily.”

Mark Zuckerberg’s take on Apple. A must watch. I love Apple products. Always have. However, his take on how they haven’t come up with something truly innovative is spot on. A few examples:

1) AirPods Max 2 … they just added a USB-C charger. Other than that, it’s the same thing… pic.twitter.com/h6Z0bO2jCQ
— Antonio Reza (@theantonioreza) January 11, 2025
https://platform.twitter.com/widgets.js
Mark Zuckerberg Shared His Opinion On The Failed Apple Vision Pro
Zuckerberg had more to say. He also discussed Apple’s current flop, the Apple Vision Pro. He did give them credit for their attempt at entering the VR space with its spatial computing device, but that’s as far as his compliments went.
“I think the Vision Pro is, I think, one of the bigger swings at doing a new thing that they tried in a while,” Zuckerberg said. “And I don’t want to give them too hard of a time on it, because we do a lot of things where the first version isn’t that good, and you want to kind of judge the third version of it. But I mean, the V1, it definitely did not hit it out of the park.”
He continued, “I heard it’s really good for watching movies.”
Well, damn.
He also added that “they shipped something for $3,500 that I think is worse than the thing that we shipped for $300 or $400.

Mark Zuckerberg on the Joe Rogan podcast, said that Apple Vision Pro is worse than the Meta Quest: ‘They shipped something for $3,500 that I think is worse than the thing that we shipped for $300 or $400.’ pic.twitter.com/W0T4G4gqCC
— Nathie (@NathieVR) January 13, 2025
https://platform.twitter.com/widgets.js
Users on X, formerly Twitter, have been reacting to Zuckerberg’s comments. Surprisingly, many agree with him but accuse him of not truly being innovative.

Mark Zuckerberg is correct here and I can also add that Mark Zuckerberg hasn’t created anything at all
He bought Instagram and some other app and stole The Facebook
He’s just Elon Musk that washes up every day https://t.co/Rd8bhhv6yv
— many nigga face god (@brantweezy) January 13, 2025
https://platform.twitter.com/widgets.js
You can see more reactions to Zuck’s thoughts on Apple below.

1. Hmmmmmmm

3. Well damn

5. Some folks agree with Mark Zuckerberg

6. Truth hurts sometimes

8. Let Mark know how you really feel

10. S A L T Y

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Source: Apple / Macs
Apple is doing a major about-face on a feature that the late Steve Jobs did not want to see on his Mac computers.
Spotted on Bloomberg, Apple is now considering bringing touch screens to its Mac computers. It would break from Steve Jobs’ feelings towards the feature when that finally happens. He felt it was “ergonomically terrible.”

Per Bloomberg:

Apple engineers are actively engaged in the project, indicating that the company is seriously considering producing touch-screen Macs for the first time, according to people familiar with the efforts. Still, a launch hasn’t been finalized, and the plans could change.
For more than a decade, the company has argued that touch screens don’t work well on laptops and that the iPad is a better option if someone wants a touch interface. Apple also has worried that touch-screen Macs could cannibalize iPad sales.
Apple’s decision to go against its founder’s beliefs, Tim Cook upheld, could be from the pressure to keep up with rivals who are increasingly adding touch screens to their computers.
Plus, according to Bloomberg, the Mac has seen a resurgence, outselling the iPad, and Apple wants its computers to be popular among computer and laptop users.
When Will The Touch Screen Mac Arrive?
When can we expect to see the touch screen Mac? The website claims it could arrive in 2025 “as part of a larger update to the MacBook Pro, according to the people who asked not to be identified because the plans are private.”
The touch screen Mac would be one of the most significant decisions the company has made in years. The late Steve Jobs had a total disdain for them, saying the idea of making users reach up to touch an upright screen “doesn’t work.”
[embedded content]
Jobs also said Apple would never sell phones or tablets, but we all know what Apple’s most popular device is: the iPhone.
One accessory we are pretty sure Steve Jobs would hate is the Apple Pencil, the man who created Apple couldn’t stand the idea of styluses.

Photo: Apple / Macs