skincare

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. XG made moves in the desert with their late night Coachella performance and now, the J-pop girl group is making moves […]
BEST CLEANSER
ETUDE Soonjung pH 6.5 Whip Cleanser
A new product from beloved K-beauty brand ETUDE (LE SSERAFIMâs Kazuha was a brand ambassador), this mild, soft-bubble cleanser with a whipped cream texture lathers into soft and soothing bubbles to gently cleanse the skin without causing irritation. Plus, itâs unscented and free of animal-derived ingredients, mineral oil, synthetic pigment, fragrance, polyacrylamide, silicone oil, imidazolidinyl urea, triethanolamine, PEG surfactant and parabens, making it the ultimate clean beauty product. A favorite among Korean shoppers, Etude products are now available in the U.S. on Ulta.com.
The SEVENTEEN star was announced as the brand ambassador for the skincare brand last year.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Tate McRaeâs 2025 is off to a roaring start.
Fresh off the release of her new single and music video for âSports Car,â McRae has been announced as the newest face of Neutrogena, the popular drugstore beauty brand. As part of her partnership, the Canadian singer will help promote Neutrogenaâs âHydro Boostâ collection, which celebrates its 10th anniversary this year.
BESTSELLER
Neutrogena Hydro Boost Water Gel With Hyaluronic Acid
$19.95
$26.79
26% off
Neutrogenaâs Hydro Boostâs Water Gel is one of the brandâs top-selling facial moisturizers, with a powerful hyaluronic acid formulation that helps to hydrate and brighten skin. The brand says one jar of its Hydro Boost Water Gel is sold every two seconds around the world. The best part: itâs on sale for under $20 right now at Amazon.
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Just like McRae, weâve personally been using the Hydro Boost moisturizer for years and itâs been a lifesaver for our sensitive skin, helping to restore balance and texture, while leaving a dewy (but not oily) complexion. Its small size makes it travel-friendly too, and the formula is great for using day and night. The 21-year-old McRae calls Neutrogena Hydro Boost her âmust-have secret to juicy skin.â
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âIâm thrilled to partner with Neutrogena â a brand Iâve trusted since I was young,â she says in a release. âWhat I love about this campaign is how real it feels. Weâve all been thereâthose moments where your brain just wonât stop spiraling, and the last thing you need is the overthinking messing up your skin. Thatâs why Iâm obsessed with Hydro Boost,â she explains. âIt keeps my skin hydrated and is the perfect reminder that skincare doesnât have to be complicated to work.âÂ
TOP REVIEWED
Neutrogena Hydro Boost Hyaluronic Acid Serum
$17.25
$26.79
36% off
FAN FAVORITE
Neutrogena Hydro Boost Under Eye Cream
$14.99
$26.79
44% off
As the brandâs new Global Ambassador, Neutrogena says McRae will be featured in TV, social and digital campaigns to help promote their âBeauty to a Scienceâ motto, which demonstrates the extensive dermatologist testing Neutrogena products go through before they hit store shelves. No stranger to being interviewed, McRae will appear in a campaign video alongside Neutrogena Global Innovation Partner, Dr. Muneeb Shah, to talk about how stress and overthinking can affect skin. Â
âBy featuring Tate and her infectious energy, alongside Dr. Shah, whose expertise helped to make him the most followed dermatologist on social media, weâre bridging the gap between beauty and science, creating a powerful message for the next generation,â says Andrew Stanleick, Kenvueâs President of Skin Health & Beauty in North America, Europe, Middle East, and Africa. âWith Neutrogena Hydro Boost, weâre redefining hydration and showing how skincare can empower you to feel your best every day.âÂ
Neutrogena
McRaeâs new Neutrogena partnership comes as she prepares to release her third album, So Close to What, and hit the road for a world tour this spring.
You can shop all of McRaeâs Neutrogena Hydro Boost products here.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
SEVENTEENâs Hoshi is best known for his soulful voice and powerful dance moves, but the K-pop star has also landed multiple fashion and beauty campaigns thanks to his approachable good looks and trendy personal style.
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One of his most popular ambassadorships has been with Korean skincare brand dâAlba Piedmont, known for their luxe skin creams, serums and face mists. First announced as the Korean ambassador for dâAlba in 2023, Hoshiâs contract was extended last year to become the brandâs global ambassador for all of Asia.
Now, North American fans can snag one of Hoshiâs favorite dâAlba products with the dâalba Piedmont Italian White Truffle First Spray Serum on sale for just $20 at Amazon.
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dâalba Piedmont Italian White Truffle First Spray Serum
Using actual white truffle extract, the face spray helps to hydrate, brighten and smooth skin with just a few spritzes. The lightweight formula absorbs in seconds, and makes this a great facial mist to refresh your skin during the day, or as a setting spray for makeup. We like using it after a workout too, to quickly restore and re-hydrate. It works for all skin types too, and the serum-like formula is non-comedogenic, non-greasy and certified vegan.
Aside from delivery hydration and moisture, reviewers say the dâAlba White Truffle Spray helps to combat dullness and soothe irritation (say from dry, flaky skin), while helping to tone and tighten pores.
DâAlba says it has sold more than 40 million bottles of the White Truffle Face Spray to date. Itâs also a bestseller on Amazon, with more than 6,000 bottles sold in the last month alone. Get a bottle for $20 here.
As dâAlba CEO Sungyeon Ban said in a press release, âdâAlba is a premium global brand, and the professional and artistic image of Hoshi, who is leading K-pop as a global phenomenon fits the vision and mission of the brand. We are very happy to continue our precious relationship this year followed by last year. Please look forward to our various future collaborations with Hoshi.â
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Cardi B is finally giving you the secret to her glowing skin, and hint â itâs not a luxury eye cream […]

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Jennifer Lopez is letting her holiday spirit shine in a new Christmas-themed promo for JLo Beauty. As you build your gifting […]
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Amazonâs selection of products has evolved into a massive marketplace â and it hasnât gone unnoticed by celebrities. Not only can […]
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Acne isnât the only skin affliction thatâll most likely have you instantly reaching for foundation, dark spots can also give the […]

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. K-beauty brand Glow Recipe debuted a brand new serum that wonât just look aesthetically pleasing on your bathroom counter, but features […]