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rare beauty

Selena Gomez has always been humble despite her constantly growing success. The star opened up about her recent billionaire status on Monday (Sept. 30) at the premiere of her new film, Emilia PĂŠrez, at the New York Film Festival. “I’m very grateful,” Gomez told Entertainment Tonight on the red carpet. “I personally think it’s distasteful to talk about money, […]

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Selena Gomez is loving Rare Beauty’s True to Myself TintedPressed Finishing Powder, hitting shelves on Thursday (July 18).

“This powder brings out the best in my skin, and it’s so lightweight I forget I’m wearing it,” Gomez said in a statement on Thursday.

True to Myself Tinted Pressed Finishing Powder ($30) works to reduce shine and remove excess oil from the face, adding buildable coverage to your look. The powder is designed to instantly smooth and blur serving up a natural finish without caking, chalkiness or settling into fine lines.

Gomez took to Instagram on Thursday with an excited post announcing the new release. “IT’S HEREEEEEEEE,” she captioned a video showcasing the pressed powder. “True to Myself Tinted Pressed Finishing Powder is available NOW @sephora, Sephora @kohls, @spacenk, and RareBeauty.com. If you’re looking for a powder that blurs, smooths, and sets makeup without caking then we got youuuuu!”

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Available in 14 shades (from porcelain to espresso), Rare Beauty’s True to Myself Tinted Pressed Finishing Powder can be used to set or refresh your makeup, especially if you’re going for the “no makeup” makeup look or another summer-friendly beauty routine that doesn’t pack on the product and will hold up in the heat. You can apply the pressed powder to set foundation, tinted moisturizers and concealers such as Positive Light Under Eye Brightener. It can also be used on bare skin.

The Only Murders in the Building star teased the new release on Instagram last week writing in part, “I’ve been using pressing powder on set photoshoots, pretty much anywhere (lol) for years but I really wanted to make one that DOES IT ALL, yet still felt like nothing on your skin. I’m so proud of what my team and I have been able to create.”

True to Myself Tinted Pressed Finishing Powder and the Soft Touch Powder Puff are available at Sephora, Sephora at Kohl’s and the Rare Beauty website.

Shop below.

Sephora

Rare Beauty True to Myself Tinted Pressed Talc-Free Finishing Powder

Sephora

Rare Beauty Soft Touch Setting Powder and Baking Puff Duo

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
On Wednesday night (June 26), Selena Gomez made an appearance on Jimmy Kimmel Live to chat with guest host and co-star on Only Murders in the Building, Martin Short on shooting Only Murders in the Building Season 4 and all her career success up to this point. “I do what I can with what I have. And I’m so grateful. And I mean, my grandparents are here, I just want to make my family proud,” she said.

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In the interview, Gomez reveals she will star in the first episode and take on the Executive Producer hat of the highly anticipated Disney Channel reboot Wizards of Waverley Place. “It brings me to tears because that is the beginning of where I started and honor it in this way is truly been a blast and I can’t wait for people to see it,” she said. Along with the many roles Gomez takes on she’s also the Founder of her own beauty line, Rare Beauty.

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For those of you who haven’t experienced Gomez’s highly praised Rare Beauty line, during her interview with Martin Short, she demonstrates the application process by giving him a makeover. She uses three essential Rare Beauty products including, contouring with the Rare Beauty’s Warm Wishes Effortless Bronzer Stick, Soft Pinch Liquid Blush, and Always An Optimist Powder Brush.

Keep scrolling down to recreate Gomez’s step-by-step makeup routine with Rare Beauty’s three key products.

Sephora

Rare Beauty By Selena Gomez Warm Wishes Effortless Bronzer Stick

Sephora

Rare Beauty by Selena Gomez Soft Pinch Liquid Blush

Sephora

Rare Beauty by Selena Gomez Always an Optimist Powder Brush

Selena Gomez‘s beginner-friendly makeup tutorial is a great way to start your makeup journey. So, make sure you add these to your cart.

For more product recommendations, check out this travel-friendly Rare Beauty puffy makeup bag, these stylish Uggs inspired by Selena Gomez, and more Rare Beauty products to add to your self-care routine.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Starting Tuesday (June 4), Selena Gomez’s esteemed beauty line, Rare Beauty, has expanded its comfort collection with the $24 Find Comfort Gentle Exfoliating Body Wash, available now at Sephora. With Sephora’s 5% off coupon, you can get this body wash for $22.80.

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Rare Beauty‘s Find Comfort Collection focuses on helping to sooth and enrich your skin. From aromatherapy pens to hydrating hand cream, you’ll find a variety of relaxing essentials, including this gentle exfoliating body wash.

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If you have been looking to upgrade your body wash for a while, you might want to consider adding this one to your cart. According to the brand, it leaves your skin feeling rejuvenated and fresh. The Find Comfort Gentle Exfoliating Body Wash features refreshing hints of bright lemon zest, sweet jasmine and warm cashmere wood.

“I love everything about this body wash. It smooths my skin without any scrubbing, it’s gentle enough for every day, and the fresh, comforting scent turns my shower into a spa,” Gomez shared with her Rare Beauty team.

You can find Rare Beauty’s new body wash at Sephora.com, Sephora at Kohl’s and RareBeauty.com. Starting on June 5, it will also be available at Sephora stores.

Sephora

Rare Beauty: Find Comfort Gentle Exfoliating Body Wash

$22.80

$24

5% off

This body wash is 100% cruelty-free and vegan, paraben-free, dermatologist-tested, suitable for sensitive skin and it’s noncomedogenic, meaning it doesn’t clog your pores.

If you are looking to de-stress and unwind after a long day, this is a great place to start. Like Selena shared, with this body wash, you’ll be able to DIY your spa day at home in seconds. According to the brand, with its nourishing botanical extracts such as peach flower, ashwaganda (a natural de-stressor) and avocado, it helps hydrate, calm and rejuvenate skin.

For more product recommendations, check out this travel-friendly Rare Beauty puffy makeup bag, stylish Uggs for a relaxed fit inspired by Selena Gomez, and more Rare Beauty products to add to your makeup routine.

Selena Gomez is ending 2023 strong, as she’s been nominated for actress in a musical or comedy TV series at the 2024 Golden Globes and she’s gearing up to release a brand new line of Rare Beauty body products. Explore Explore See latest videos, charts and news See latest videos, charts and news The star […]

On Monday (Nov. 6), the Selena Gomez-fronted makeup brand Rare Beauty shared a post to its Instagram feed condemning the recent Israeli airstrikes in Gaza — which follow an Oct. 7 attack by Hamas at the Nova Music Festival that killed at least 260 people — and shared that it will be donating to Palestinian relief organizations in light of the conflict.
“We are devastated by the images and reports coming from the Middle East,” the post reads. “Thousands of innocent Palestinian civilians have been killed in Israeli airstrikes and millions of civilians have been displaced and left without access to food, water, medicine or basic necessities for survival. A large number of these victims are children. Palestinian civilians must be protected, period.”

In addition to denouncing all forms of antisemitism and Islamophobia, the post continued, “Rare Beauty will be making donations to the International Red Cross/ Red Crescent Societies – Magen David Adom and Palestinian Red Crescent Society – who are providing urgent care on the ground. We will also be donating to UNICEF to help get urgent medical relief and resources to the children of Gaza.”

The post concluded with mental health resources that readers could use should they or someone they know need them.

The Rare Beauty post arrives after Gomez issued a statement on Oct. 31 stating that she would take a social media break because of the “horror, hate, violence and terror that’s going on in the world” and that an Instagram post would not be enough to end the Israel-Hamas war.

“I’ve been taking a break from social media because my heart breaks to see all of the horror, hate, violence and terror that’s going on in the world,” she wrote via her Instagram Story. “People being tortured and killed or any act of hate towards any one group is horrific. We need to protect ALL people, especially children and stop the violence for good.”

The Only Murders in the Building star concluded her post, sharing, “I’m sorry if my words will never be enough for everyone or a hashtag. I just can’t stand by innocent people getting hurt. That’s what makes me sick. I wish I could change the world. But a post won’t. Love, Selena.”

Shortly after Gomez’s statement, she drew backlash online due to the resignation she expressed in her statement in light of being one of the most-followed individuals on Instagram (she currently sits at No. 3 with 430 million followers on the platform). The singer/actress followed up her post on Nov. 2 by explaining that she would be deleting Instagram and reiterating that she does “not support any of what’s going on.” Her account remains active as of press time.

See Rare Beauty’s announcement below.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
TikTok is beloved for its ability to introduce us to new and awe-worthy products in under a minute — especially when it comes to new beauty releases or makeup tools for beginners. Whether it’s eco-friendly refillable lipsticks, lengthening mascaras, blow dryers that won’t damage your hair or hydrating lip balms, you can practically rebuild your entire skincare, haircare and makeup routine in just one scroll.

Unfortunately, once these TikTok beauty products go viral, it’s common for them to fly off the shelves — or the product comes with jaw-dropping results paired with a hefty price tag that you might not be able to afford. Thankfully, there are TikTok beauty alternatives that can step in and provide results that are just as hydrating, blurring and plumping as higher-priced products, without blowing your budget.

From Rihanna to Lady Gaga: 6 Artists Who Launched Their Own Beauty Brands

05/15/2023

If you’re over waiting for those viral beauty finds to be restocked, we’ve found TikTok beauty alternatives to replace those popular, always sold-out products. Below, see our list of 10 affordable beauty dupes that you can shop online from retailers like Amazon, Sephora and Ulta Beauty.

For additional shopping recommendations, check out our roundups of celeb-loved beauty products, music artist-created beauty brands and where to buy Dyson’s Airstrait.

Amazon

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer
$9.99

Made with a gel-like consistency that’s clear and aims to grip makeup for all-day wear, e.l.f.’s Power Grip Primer is a worthy opponent to the beloved Milk Makeup Hydro Grip Primer that’s triple the cost. Plus, this formula is non-comedogenic so it won’t clog pores!

Ulta Beauty

NYX HD Photogenic Concealer
$6

Concealer is a classic staple item offering coverage over black circles, acne and more. The NYX HD Photogenic Concealer provides a vegan and cruelty-free formula in a range of shades that glides over the skin while offering an under-$10 option that can easily replace the viral NARS Radiant Creamy Concealer.

Revolution Beauty

Makeup Revolution Fast Base Contour Stick
$8

With three shades to choose from, you can contour your face and highlight at the same time. The Makeup Revolution Fast Base Contour Stick delivers creamy and snatch-worthy results that are easy to blend in and will have you ditching the TikTok-loved Fenty Beauty Match Stix Contour Skinstick.

Ulta Beauty

Social media has been obsessed with Drunk Elephant’s Bronzing Drops since the moment they were released, making them almost impossible to snag. Thankfully, Fenty Beauty’s Eaze Drop’Lit All-Over Glow Enhancer is the perfect alternative for providing a sheer yet natural looking glow that’s also lightweight, hydrating and reduces the look of pores. Rihanna wouldn’t steer you wrong!

Makeup Revolution Blush Bomb Creamer Blush
$9

Liquid blush is having a moment, especially once Rare Beauty’s Liquid Pinch Blush entered the scene, thanks to Selena Gomez‘s in-demand brand. If you’re not looking to dish out $23 every time you need a restock though, Makeup Revolution’s Blush Bomb is just as pigmented and features a wallet-friendly pricetag that’s lightweight and buildable.

elf

e.l.f. Halo Glow Liquid Filter
$14

Whether you’re looking to achieve the trendy glazed-doughnut look or glass-like skin, a highlighter is essential for giving off a luminescent glow. While most TikTokers would reach for the Charlotte Tilbury Flawless Filter to illuminate their skin, e.l.f.’s Halo Glow Liquid Filter gives equal results (and for a fraction of the cost). Use it alone as a highlighter or mix it into your foundation for a natural, glowy appearance.

Morphe

Morphe 2 Glassified Lip Oil
$9

Lip balms are a timeless beauty product you can take with you on the go for quick, hydrating applications. Social media has been in a frenzy over the Summer Friday Lip Butter Balm, but the Morphe Glassified Lip Oil is an alternative that should not be overlooked. The formula boasts ingredients like moringa, jojoba and coconut oil, which will moisturize your pout while providing a glossy appearance to complete looks ranging from minimalist to glam.

Sephora

Inkey List Omega Water Cream
$10.99

Clear hydrated skin starts with a quality moisturizer, which TikTok has deemed to be Laniege Water Cream. Rather than burn a hole in your wallet to obtain smooth skin, Inkey List’s Omega Water Cream comes at a sweet $11 and uses a water-based gel that’s non-oily and works to balance your skin tone and oil levels.

Walmart

e.l.f. Cosmetics Brow Lift Gel
$6

Create fluffy brows or craft the coveted soap-brow look with e.l.f.’s Brow Lift putty that’ll provide all-day hold using a clear, mess-free formula. Just use a spoolie and apply the gel to your brows and watch as the hairs stay right where you style them. After one brush and fluff, you’ll say goodbye to the TikTok-obsessed Anastasia Beverly Hills Brow Freeze.

Amazon

L’Oreal Paris Cosmetics COLOUR RICHE LES NUS NU INTENSE
$6.97 $9.99 30% OFF

The Charlotte Tilbury Pillowtalk Lipstick has developed a cult following for its rich, matte color and buildable formula that’ll add a pop of color to your look. Rather than drop $35 per tube, L’Oreal Paris has an alternative that’s just as vibrant, hydrating and smoochable. Plus, it offers just as wide of a range of shades to stock up on.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
New product alert! From Reddit to TikTok, fans are already “obsessed” with Rare Beauty’s new lip oil and it hasn’t even dropped yet.  

Selena Gomez showcased some of her beauty line’s Soft Pinch Tinted Lip Oil on TikTok on Wednesday (March 29). “SO excited for you all to try our newest member of @rarebeauty,” she captioned the video adding, “[p.s.] there are 8 shades!”

The post has been viewed five million times thus far and wracked up nearly a million likes with more than 13 thousand comments. TikTokers seem to be loving the lip oil, according to several reviews raving over the “extremely comfortable and hydrating” lip oil, its smooth application and “gorgeous packaging.”

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Soft Pinch Lip Oil retails for $20 and will be available on Thursday (March 30) at 12 a.m. PT. But if you don’t want to wait that long, you can buy it right now on the Sephora app.

Earlier on Wednesday, Gomez hosted a Rare Beauty event celebrating the launch of the heavily anticipated lip oil. The Only Murders in the Building star, who is currently in New York filming the third season of the Hulu series, posed for photos with beauty influencers during the event.

The lip oil has been two years in the making, Gomez revealed in an interview with Elle.com. “The formula took two years to develop because it’s such a unique texture in a variety of shades—getting the right shades is always really important in our development process.”

Gomez introduced fans to the new lip oil earlier this week. “Meet me new Rare Beauty Soft Tinted Lip Oil,” she wrote on Instagram. “It’s not your traditional lip oil – it’s an innovative lip jelly that transforms into a lightweight oil giving your lips the perfect pinch of color and shine. I love how comfy it feels – it’s never sticky.” 

Rare Beauty’s Soft Pinch Lip Oil is made with jojoba and sunflower seed that “instantly hydrates and nourishes for soft, smooth lips that feel moisturized all day.” The tinted lip oil is available in serenity (warm rose), affection (muted berry), happy (cool pink), joy (muted peach), delight (rose brown), hope (nude mauve), wonder (rose mauve) and honesty (nude brown.)

Rare Beauty is a certified hit in the beauty and business world. The brand made a reported $60 million in its first year and became one of the top beauty brands of 2022 alongside Charlotte Tilbury, ColourPop, NYX and M.A.C Cosmetics.