Peter Noble

Only months after announcing the 2025 edition of Byron Bay’s enduring Bluesfest would be its last, festival director Peter Noble has changed his tune.
The long-running festival has become an institution on the Australian festivals calendar across its 35-year history. Names such as Bob Dylan, BB King, Paul Simon, John Mayer, Mary J Blige, and Kendrick Lamar, plus homegrown stars Cold Chisel, Midnight Oil and Crowded House, have all performed over the years, with the dizzying lineups also offering chances for rising stars to receive a vital platform.

In August, however, Noble explained that the festival – held annually across the Easter long weekend on Australia’s east coast – would come to a close after one final outing.

“To my Dear Bluesfest Family, and after more than 50 years in the music business, Bluesfest has been a labour of love, a celebration of music, community, and the resilient spirit of our fans,” Noble wrote in a statement.

“But after the 2025 festival, as much as it pains me to say this, it’s time to close this chapter,” he continued. “As I said earlier this year at Bluesfest 2024, next year’s festival will be happening and it definitely is, but it will be our last.”

News of the festival’s impending demise was another chapter in the ongoing story of the wider festival industry and its struggle to stay afloat. Noble’s announcement arrived only weeks after Splendour in the Grass – another Byron Bay festival and one of Australia’s most prominent musical events – was planned to hold its latest edition prior to an unexpected cancellation.

However, a new interview with Noble has revealed that the festival may be around for some time to come, explaining to IQ Magazine that the decision to call time on the event was an attempt to regain the support of the New South Wales state government.

“August was a time of great disappointment,” Noble told IQ. “We had said to the government ‘Look, we need investment at this time, the cost of living crisis is really affecting events and there are cancellations everywhere’.

“They sent me a Dear John letter saying we’ve decided not to invest in you. During the last 12 years, Bluesfest brought $1.1 billion to our state through inbound tourism. That is a tsunami of gold but it seemingly doesn’t count. The [state government] just wanted to put it in their coffers and not take responsibility for Australia’s great events.”

Noble also pointed to the Australian launch of South by Southwest in Sydney last year, which received sizeable investments from the state government across its first two events.

“So what do we have to do? Do we have to say it’s the last Bluesfest to get people to focus on us?” Noble asked. “Are we the long-suffering wife and South by Southwest is the mistress who gets the diamond rings?

“All we’ve asked our state to do is to show us that they care about the most highly awarded event in the history of Australian music. Regardless, I will always find a way for Bluesfest to go forward – that is my job.”

The 2025 edition of Bluesfest is scheduled to take place across the Easter long weekend in April 2025 and features a largely homegrown list of headliners, including Crowded House, Hilltop Hoods, and Vance Joy. A vast array of international names are also present, including Gary Clark Jr., George Thorogood & The Destroyers, Allison Russell, BJ The Chicago Kid, and more.

Per Noble’s claims, his clarion call will potentially result in the “most successful festival yet”.

“We’re on the path to selling out, with 89,000 passes sold and I’m sure we’ll go past 90,000 after [yesterday’s] artist announcement,” he explained. “We’re probably the best-selling festival in Australia at the moment. We’ve been shown that people care about events and culture.”

During its heyday, Bluesfest averaged 85,000 attendees. That figure swelled to 102,000 in 2022, when live music returned from the lockdown years. The most recent show, however, counted fewer than 65,000 attendees.

Noble also revealed he was in the process of booking artists for the 2026 edition of Bluesfest. The fruits of his recent labor will ostensibly be revealed around August/September 2025, as is traditional for the festival’s first lineup announcement.