Nicholas Parasram

Artist manager and investor Nicholas Parasram and Twitch co-founder Justin Kan have announced a new venture that will offer artist and producer management along with publishing and distribution services, as well as an “incubation lab” — the latter “to help its clients bridge the gap with emergent technologies and develop new IP and businesses,” according to a press release.
Announced Monday (Nov. 22), the venture, called Thin Ice Entertainment, launches with several clients: electronic producer Stryv (“Move,” recently remixed by Camila Cabello); longtime David Guetta and Sia collaborator Marcus van Wattum, who has also produced for Britney Spears, G-Eazy and TWICE; Nigerian producer Zone, whose productions have been featured on tracks by Jason Derulo, Sexxy Red and more; and producer RE/MIND, who worked with Zone and Derulo on the Derulo track “Limbo.”

“At our core, Thin Ice is focused on helping talent create businesses around their IP and ensuring their brands scale in their own unique way,” said Parasram in a statement. “Justin and I started Thin Ice because we want to create a platform for creatives to truly express themselves through their art and help them build a sustainable living from it. Leveraging our combined experience in the startup ecosystem, Thin Ice is also incubating in-house technology products to help talent better monetize, distribute, and create IP. We’ve applied the same principles we’ve used in the startup ecosystem –investing at the earliest stage and focusing on supercharging growth — to the entertainment industry, empowering creatives to take their businesses to new heights.”

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Parasram and Kan originally connected while working together at Kan’s venture fund Goat Capital, which incubated and invested in early-stage tech companies including Stash and Rye. Prior to Goat Capital, Parasram founded Sonar Projects, through which he managed creators, worked on brand marketing campaigns and secured content deals for venture-backed startups. In 2015, he partnered with Stryv to help launch the producer’s career, eventually getting him signed to Artist Partner Group (APG) in 2020.

Kan is best known as the co-founder of Twitch, which was acquired by Amazon in 2014 for $970 million. He serves as a general partner at Goat Capital and was previously a partner at incubator Y Combinator. Over his career, he has invested in more than 100 startups, including Mercury, Ramp, Cruise, Alto Pharmacy, Xendit, Scale, Reddit and Rippling.