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Glendale Mayor Reveals Arizona City’s New Name in Honor of Taylor Swift’s The Eras Tour

Welcome to Swift City! On Monday (March 13), Mayor Jerry Weiers of Glendale, Ariz., officially renamed the city to honor the kickoff of Taylor Swift‘s The Eras Tour this weekend.

“And now therefore, I, Jerry P. Weiers, mayor of the city of Glendale, on behalf of our city council, do hereby proclaim that on March 17 and 18, 2023, the city of Glendale will be renamed Swift City,” he said in a ceremonial press conference to share the news before sneaking in a couple of lyrical references. “And all Swifties are encouraged to share their smiles that could light up this whole town on all the social media platforms because the best people in life are free.”

After the back-to-back shows at the newly christened Swift City’s State Farm Arena, Swift will chart a course to Las Vegas; Arlington, Tex.; Tampa, Fla.; Houston; Atlanta and beyond.

On the same day that Glendale became Swift City, the superstar also launched a new tour-centric portal on her official website, complete with access to The Eras Tour merch, personalized playlists, countdowns to each and every stop on the tour and more.

GAYLE, who will be opening the Arizona shows along with Paramore, recently shared her own reaction to the “Anti-Hero” singer asking her to come on the tour. “It just means the world to me and it just was really validating for me, and especially at a very overwhelming time,” the “abcdefu” singer said in an interview with Apple Music 1. “I had no clue what I was going to do this year. I was like, ‘Oh my God, I had the best year of my life. What am I going to do next year?’ And she was like, ‘Here’s something to add to your calendar.’”

Watch Mayor Weiers temporarily re-christen his town from Glendale to Swift City below.

Is the Future of NFTs… Free?

It’s been more than two years since news of multi-million dollar NFT (non-fungible token) sales first hit the music headlines. In 2021, Grimes made $6 million overnight with a collection of audiovisual NFTs, 3LAU raised $11.6 million in a record-breaking auction and Steve Aoki claimed to have made more money from NFTs than 10 years of record label advances.

For a moment, it looked like NFTs were a new way to value music, unlocking seemingly enormous sums of money for artists. Now, in the cold light of a crypto bear market where NFT trading has fallen 85% from previous highs, those sales figures were unsustainable in hindsight. Instead, rather than trying to sell NFTs at extortionate prices, artists are experimenting with a starkly different tactic to engage their fan bases: giving them away for free.

At the grassroots level, independent artists are giving out free NFTs to capture their earliest fans and kickstart a community. At the superstar level, artists like The Chainsmokers are using free NFTs to reward their fanbases. Far beyond speculation, platforms in the space have pivoted to focus on non-financial use cases such as integrating free NFTs into Spotify pre-save campaigns, incentivizing email capture, Web3 fan clubs, token-gated exclusive content, community building, rewards and commemorative tokens.

Chainsmokers Alex Pall and Drew Taggart were among the first to tap into the new trend. The duo watched the NFT explosion play out while recording their fourth album, So Far So Good, but instead of following the million-dollar playbook, they gave away 5,000 NFTs tied to their album for free. The NFTs also grant fans a 0.0002% share of streaming royalties in the album. The duo doesn’t even take a cut of the NFT’s secondary sales, which go straight to the album’s songwriters.

“Alex and Drew literally made no money from these NFTs,” says Adam Alpert, the duo’s manager. “In fact they lose money because they’re giving a royalty away.”

So why didn’t the Chainsmokers follow the NFT hype and cash in? “That didn’t really appeal to us,” says Alpert. “We didn’t believe it was the right use of the tech at this time.” Rather than financial speculation, the Chainsmokers saw NFTs as a way to deepen their relationship with fans. “Having a happy superfan as a result of this is worth more money than selling an NFT.”

The Chainsmokers have built their entire NFT campaign around free giveaways and exclusive fan experiences. NFT holders get access to a “gated” Discord server where Pall and Taggart interact with fans directly, answer questions and play music. Instead of paid meet and greets, the duo invites token holders to meet backstage at shows. “It really felt like [the fans] were a part of something that no one else was,” says Alpert. “That’s the power of NFTs.”

What started out as free NFTs now change hands for an average of $55 each. The tokens have naturally increased in value as the duo has added new perks for their fans, such as a recent free “airdrop” of the lo-fi version of the album. Perhaps Web3’s killer use case, then, is not the hyper-financialization of music, but a “sincere, modern version of the fan club,” as Alpert puts it.

NFT platforms are also pivoting to explore these free use cases. Decent.xyz started out as a Web3 music platform to sell NFTs backed by streaming royalties but now offers a range of non-financial Web3 tools for artists. “Our team has always been in pursuit of less speculative use cases,” says Charlie Durbin, founder of Decent.xyz. “They force people to consider what NFTs are good for beyond patronage and trading.”

Durbin sees free NFTs as a new layer in the artist’s funnel allowing them to convert fans on social media into stickier “collectors.” Emails and phone numbers are difficult to collect, he says, but “free NFTs promise to tilt those odds.”

Another platform called Showtime.xyz allows artists to give fans a free NFT in exchange for pre-saving their track on Spotify. Meanwhile, POAP is an app through which artists can give fans a free NFT as a reward for showing up to digital and IRL events.

Last year, independent pop artist Annika Rose gave out almost 500 POAPs to her fans every time she interacted with them, acting as proof that they supported her at the start of her career. “She needed to grow [her community] one member at a time,” says Hannah Hyman, Web3 project manager at NVAK Collective, the Web3 record label that represents Rose. “By offering a free POAP to people Annika engaged with, she could timestamp when she connected with them, introduce them to her artistry, and begin to develop a relationship with them without having to sell anything.”

When Rose later released a paid NFT, she put all POAP holders on a “presale” list at a discounted price. It sold out immediately, ensuring the NFT went straight to her earliest fans and supporters rather than speculative traders.

Avoiding speculators was also key for The Chainsmokers. “We tried to minimize it the best that we can,” says Alpert. Eighty percent of the tokens were available only to the Chainsmokers VIP list for the first two hours, ensuring that existing fans had priority access.

Of course, none of this means speculation and financialization of NFTs will disappear. “I’m not naysaying it as a revenue stream,” Alpert clarifies. “I think it can be really helpful for developing artists, especially those with a small but loyal fanbase. But I think for big artists, a much more powerful and pragmatic use is creating a community.”

The future of Web3 is likely somewhere in the middle: A healthy combination of non-speculative NFTs to build community combined with financial NFTs to unlock new revenue streams. In hindsight, many are realizing that turning the music industry into a casino was perhaps a misjudgment, but sustainable use cases for blockchain and NFTs could still add value to an artist’s relationship with their fans.

Lil Durk Offers Tapers & Fades To Men Over Ex India Royale, Twitter Salutes The Mess

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Lil Durk appears to be a man trying to mend a broken heart after his relationship with India Royale has reportedly come to an end. The Chicago rapper offered a stern warning to any of his ex-girlfriend’s suitors and Ms. Royale certainly confirmed that their union is over.

Over the weekend, Lil Durk took to Instagram and spilled out his heart towards India Royale well letting it be known he’s ready to fly heads over her despite the fact she said she moved on.

“Catch y’all in her comments Ima break them jaws,” Durk wrote in one of his IG Story posts.

This has been a consistent focus of Durk stemming back to last month when the rapper shared Valentine’s Day wishes that went largely ignored. Doubling down on declaring his love for Royale, Durk went on a lengthy tirade about getting his lady back by any means.

“Let me just look crazy Cause GM Ya’ll She not dumb, Durk began, apparently addressing that he was the problem in the relationship.

Durk added, “I fucked up. She played a small part. She is really a good girl who live life. I am a good guy, good husband. I just never listened to her pain back when she was pregnant with Willow in the belly.”

Willow is the daughter Durk shares with Royale.

He continued, “So, I ain’t perfect. But I am perfect for you. I love you, and I am all ears whenever we get back into a relationship. You saved my life with you, Willow, and big Sky; out of all my kids you was there.”

India Royale already seems to be moving on after images surfaced of her on vacation alongside a mystery man in a pool shot. Somebody warn main man about his jaw.

On Twitter, plenty of comments are popping up about Lil Durk and India Royale. Check them out below.

Photo: Johnny Nunez / Getty

7. We couldn’t confirm this one.

Buried on iTunes, Can Music Downloads Ever Make a Comeback?

In the Napster era, paid downloads were a music industry savior, generating $1.3 billion at their peak in 2012, according to Luminate. But the format seems like it’s headed toward extinction. Digital track sales have plummeted over the past decade, from 1.3 billion in 2012 to 152 million last year, a decrease of 88.6% — in 2022 alone, they dropped 25.1% from the previous year.

The declining importance of the format is evident in the desktop version of Apple’s once mighty iTunes Store, which now buries such purchases halfway down its Apple Music homepage. At Amazon, searching for MP3s diverts consumers to the Amazon Music streaming platform, where options include streaming as well purchasing digital music, vinyl or CDs.

“It’s a business that has been in steady decline for years,” says a source at a major label, adding that the company doesn’t receive complaints from consumers about the lack of prominently displayed downloads on retail sites. “We’re in a streaming economy now.”

That said, the sale of 152 million tracks translates to revenue exceeding $152 million, and many artists and labels say the format remains both useful and lucrative. If an artist racks up a significant number of digital sales — like Bonnie Raitt, who sold 9,000 downloads of “Just Like That” in the week following her February Grammy award win for song of the year — it can boost chart performance and validate career relevance. (A download sale is weighted more heavily in determining Billboard chart metrics than a single stream.)

And download sales can be valuable in other ways. In January 2021, two years after Avery Anna became TikTok famous as a high school student for singing country songs in a bathtub while self-isolating during the pandemic, her track “Just Cause I Love You” shot up the iTunes chart. “When we see something pop up on that chart, that certainly makes us pay attention,” says Warner Nashville senior vp of commercial partnerships Tim Foisset. Downloads are “an early indicator that there is something there — a certain fan base is going to engage with a certain artist.” Five months later, Warner Nashville announced it had signed the Flagstaff, Ariz., singer-songwriter.

“It’s part of the list of tools we employ to move on the chart,” Foisset adds. “While it isn’t crucial to our day-to-day decision-making or overall revenue, this is something that still can be important when we’re building a story for a song or a developing artist.”

Downloads generally appeal to an older crowd that prefers ownership to the song-renting nature of YouTube or Spotify. But younger K-pop and Taylor Swift fans respond to exclusive deals, like Swift’s 12-hour January sale of limited-edition digital copies of Midnights with exclusive cover art. Christine Barnum, chief revenue officer of distributor CD Baby, calls the format a piece of virtual merchandise that is “a much more approachable version” of a non-fungible token.

So far, though, that hasn’t connected with listeners the way that physical formats have of late. According to the RIAA, cassette sales jumped 28.3% from 2021 to 2022, from 343,000 to 440,000. Vinyl’s growth has been well documented, rising 847% from 2012 to 2022. Year-over-year growth decelerated in 2022 to a modest 4.3%, rising from 41.7 million in 2021 to 43.5 million.

Overall sales of physical product are dwarfed by streaming, which accounted for 84% of the industry’s total 2021 revenue of $12.4 billion. But revenue for physical sales reversed a decline during the pandemic, rising in 2020 for the first time in 16 years from $1.1 billion in 2019 to $1.2 billion in 2020, then continuing to grow to $1.7 billion in 2021.

Fans can’t hang downloads on their walls, though, and the format continues to slide. “Not very important,” says Ben Swanson, COO of top independent Secretly Group. “We still track it and sell it, but we don’t use that data meaningfully in budget discussions or anything like that.”

While Miley Cyrus’ “Flowers” has topped Billboard’s Digital Song Sales chart for the past five weeks, Jonathan Daniel, manager at Crush Music, says the revenue is not very significant for a pop star on her level. The download success, though, is useful to show that an older audience has come around to the former teen star’s work. “It’s a relative gauge of a slightly older listener — more of a [adult top 40] or adult contemporary format than, say, a pop or alternative-format listener,” says Daniel, who also represents Sia, Green Day, Lorde and Fall Out Boy.

Amazon and Apple representatives didn’t respond to requests for comment. Several online retailers, however, still emphasize downloads. Beatport’s customer base relies on them for its DJ sets — its download sales have increased by 5% to 10% every year since 2017, according to CEO Robb McDaniels. “We’re probably one of the only places in the world where download sales are increasing,” he says. “I think the labels are happy to see that.”

Barnum adds that downloads remain crucially important for indie artists who make far less than Cyrus’ level of revenue. “It’s a great tool — ‘I bought your download’ as opposed to ‘I played something on Spotify,’ ” she says. “Point zero-zerozero-something cents versus a dollar.”

Adam Levine & Behati Prinsloo Make Rare Red Carpet Appearance at Vanity Fair Oscars After-Party

Less than two months after Adam Levine and Behati Prinsloo welcomed their third child together in January, the couple took a night off to enjoy the Vanity Fair Oscars After-Party on Sunday (Mar. 12), posing on the red carpet together.

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The duo matched in all black, with the supermodel rocking a Dolce & Gabbana sequined gown. The Maroon 5 frontman, meanwhile, wore a sleek black suit with a V-neck t-shirt underneath, complete with a bleached buzzcut.

Neither Levine nor Prinsloo have publicly announced the baby’s arrival, and have not yet shared the sex or name. The couple’s new addition joins big sisters 6-year-old daughter Dusty Rose and 4-year-old Gio Grace. “It’s zoned defense, as they say. It’s awesome,” the musician previously told Ryan Seacrest during an recent appearance on On-Air With Ryan Seacrest. “I love the chaos. I embrace the chaos.”

The Victoria’s Secret model shared the news that she and the “Moves Like Jagger” singer were expecting back in September, when she posted a casual photo on Instagram showing off her baby bump. However, the exciting news was somewhat overshadowed by a texting scandal involving Levine last fall, in which Instagram model Sumner Stroh shared alleged flirtatious messages exchanged between her and the singer. Stroh claimed she and Levine saw each other for a year and that in June, Levine asked if it would be OK to name his baby “Sumner” if it was a boy — just a few days after it was confirmed that Prinsloo was pregnant with the couple’s third child.

Levine denied having an affair, but took responsibility for having “poor judgement in speaking with anyone other than my wife in ANY kind of flirtatious manner.”

SEVENTEEN Reveals New Album Is Coming Soon During Carat Land Show: ‘It Will Be a Month to Remember’

CARATs, are you ready? SEVENTEEN is gearing up to release new music sometime next month, the K-pop group’s label, Pledis Entertainment, confirmed in a statement Monday (March 13).

“K-pop stage-breakers SEVENTEEN hinted at yet another grand year ahead as they wrapped up their three-day fan meet ‘2023 SVT 7TH FAN MEETING,’” the statement read. “In celebration of the close bond between SEVENTEEN and their fans — CARATs — the band delivered for-hour shows dedicated to the fans and revealed plans for their next album set to drop in April.”

The confirmation from Pledis about SEVENTEEN’s forthcoming music comes after group member S.Coups revealed the news during the first of three nights in the 2023 SEVENTEEN in Carat Land fan meeting in Seoul. “Some day in April, we will be back with a great album. We will be back to make your April great,” he said during a break in the set in a fan-captured video.

According to a press release, the band also confirmed by telling fans, “We are releasing our next album in April. We’re proud of our work, and we promise it will be a month to remember.”

SEVENTEEN has not released music as a group since July, with the re-released version Face the Sun, the K-pop stars’ repackaged album SECTOR 17. Face the Sun peaked at No. 7 on the all-genre Billboard 200 chart, and peaked three spots higher at No. 4.

While fans will have to wait for details regarding SEVENTEEN’s next album release, there are a few events in the works for the group later in spring. The SEVENTEEN 2023 JAPAN FAN MEETING ‘LOVE’ will hit Japan in May, taking over Kyocera Dome Osaka and Tokyo Dome across four dates. 

Megan Thee Stallion, Cardi B, Offset & More: All the Musicians at the 2023 Vanity Fair Oscar Party

After the Oscars, A-list music stars came out in droves for the famous Vanity Fair Oscar party on Sunday night (March 12).

Couples like Offset and Cardi B, Joe Jonas and Sophie Turner and Rita Ora and Taika Waititi all turned heads while hand-in-hand on the Vanity Fair carpet, while Adam Levine and Behati Prinsloo were all smiles making one of their first public appearances as a couple following the Maroon 5 rocker’s recent texting scandal at the tail end of 2022.

The annual fête is also another chance for famous faces to turn the fashion up to 100 in the wake of the Oscars champagne carpet, and this year was no exception. Olivia Rodrigo served all the Y2K fantasy in a chic leopard-print gown by Valentino and Sabrina Carpenter stunned in a sheer illusion gown by Paco Rabanne with strategically placed appliqués adding to the high-fashion moment. Billie Eilish, on the other hand, opted for voluminous glamour in an all-black goth-inspired ensemble as she walked the carpet with boyfriend Jesse Rutherford of The Neighborhood.

In a night dominated by neutrals, Saweetie bucked the trend by donning a bright green, high-low ball gown with a dramatic capelet covering her shoulders. Chloe x Halle also reunited for the party after the latter premiered a new look at her upcoming live-action adaptation of The Little Mermaid during the Oscars telecast with co-star Melissa McCarthy.

The menswear at the Vanity Fair bash didn’t disappoint either, whether it was Ricky Martin serving dashing old Hollywood glamour with a twist thanks to his tuxedo’s oversized lapels or a newly blond-ish Troye Sivan arriving in a Matrix-esque leather bodysuit and matching belt.

Click through all the looks from the Vanity Fair Oscar party below.

Watch YOASOBI’s New ‘Adventure’ Music Video With Scenes From Universal Studios Japan

YOASOBI shared the new music video accompanying its new release “Adventure,” a song written for Universal Studios Japan theme park.

“Adventure” was released Feb. 15 as the theme for USJ’s limited-offer spring campaign that encourages students to “make unforgettable spring memories” — the season of graduation and new beginnings in Japan where the school year begins in April.

The uplifting track is based on an episode that took home YOASOBI’s Grand Prize last year in a competition that invited submissions about “unforgettable memories from school days at the (USJ) park.” The title of the winning episode by Nagi can be roughly translated to “sparkling moments beyond the lens.”

The music video directed by Jun Tamukai is a fusion of live-action and animation, featuring imid’s illustrations of a girl dancing around the actual Universal Studios Japan theme park embellished with CG effects by KASSEN.

Morgan Wallen Charts Single-Week Record 36 Songs on Hot 100 – Every Track From ‘One Thing at a Time’

Morgan Wallen rewrites the record for the most songs simultaneously charted on the Billboard Hot 100, as he sends 36 songs onto the survey (dated March 18, 2023) – the entirety of his new album, One Thing at a Time.

Of those 36 songs, 27 are debuts, also a new one-week record.

Released March 3, the set launches as Wallen’s second No. 1 on the Billboard 200 chart, with the largest streaming week ever for a country album, as well as the biggest week by equivalent album units for any album, among all genres, in 2023.

Wallen soars past the previous high set when Drake charted 27 songs on the July 14, 2018-dated Hot 100. Taylor Swift now ranks third with 26 entries on the Nov. 27, 2021-dated chart. As with Wallen, Drake and Swift parlayed big Billboard 200 debuts into their hefty weeks on the Hot 100 in those frames, Drake thanks to Scorpion and Swift by way of Red (Taylor’s Version).

As previously reported, “Last Night” becomes Wallen’s first No. 1 on the Hot 100. He also claims five of the chart’s top 10 – becoming the first core country act to claim half the top 10 in a single week, as well as only the sixth act overall ever to achieve the feat. Three reach the region for the first time: “Thought You Should Know,” up 13-7; “Thinkin’ Bout Me,” new at No. 9; and the set’s title track, which charges 51-10. They join “Last Night” and “You Proof,” Wallen’s former top five hit which rebounds 21-8.

Here’s a recap of Wallen’s historic haul of 36 entries on the latest Hot 100. All are debuts except where noted:

No. 1, “Last Night” (5-1, first week at No. 1)
No. 7, “Thought You Should Know” (13-7, first week in top 10)
No. 8, “You Proof” (21-8, after reaching No. 5 in October)
No. 9, “Thinkin’ Bout Me”
No. 10, “One Thing at a Time” (51-10, first week in top 10)
No. 11, “Ain’t That Some”
No. 14, “Everything I Love” (93-14, new high)
No. 15, “Man Made a Bar” (feat. Eric Church)
No. 18, “I Wrote the Book” (64-18, new high)
No. 27, “’98 Braves”
No. 29, “Devil Don’t Know”
No. 30, “Sunrise”
No. 32, “Born With a Beer in My Hand”
No. 35, “Whiskey Friends”
No. 38, “Tennessee Numbers”
No. 40, “Cowgirls” (feat. ERNEST)
No. 41, “Hope That’s True”
No. 43, “Dying Man”
No. 44, “Keith Whitley”
No. 47, “In the Bible” (feat. HARDY)
No. 48, “Neon Star (Country Boy Lullaby)”
No. 51, “Me + All Your Reasons”
No. 52, “I Deserve a Drink”
No. 53, “F150-50”
No. 54, “Tennessee Fan” (re-entry, after reaching No. 49 in December)
No. 56, “Single Than She Was”
No. 59, “Wine Into Water”
No. 61, “Days That End in Why” (re-entry, after reaching No. 57 in December)
No. 63, “180 (Lifestyle)”
No. 65, “Last Drive Down Main”
No. 69, “Good Girl Gone Missin’ ”
No. 71, “Me to Me”
No. 72, “Money On Me”
No. 75, “Had It”
No. 76, “Outlook”
No. 77, “Don’t Think Jesus” (re-entry, after debuting at its No. 7 high last April)

With 27 debuts, Wallen ups his career count of Hot 100 hits from 35 to 62. He first reached the chart nearly five years ago, on the list dated April 7, 2018, with “Up Down,” featuring Florida Georgia Line.

Additionally, Wallen has charted the most songs on the Hot 100 so far in 2023, vaulting from nine to 38 entries in that span, more than double the sum of runner-up SZA, with 16. Karol G ranks third with 11.

Among Wallen’s 36 songs on the new Hot 100, “’98 Braves” shouts out Major League Baseball’s Atlanta Braves. Speaking of records, the 1998 team won 106 regular-season games, a single-season best over the franchise’s century-and-a-half history, including its eras as the Milwaukee and Boston Braves. It didn’t, however, win the World Series that year. Sings Morgan in the bittersweet song, “Just like that season, girl, you and me didn’t end with a ring on a hand.”

Plus, “Keith Whitley” brings the late country star’s name to the Hot 100. Whitley logged 19 entries on the Hot Country Songs chart in 1984-95, including five No. 1s, all tallied consecutively in 1988-90, among 10 top 10s. The song begins with the lyrics, “I’m no stranger to the rain” – the title of Whitley’s third Hot Country Songs No. 1, in 1989. Whitley is also referenced in Wallen’s “Whiskey Friends.”

Elton John Raises Over $9 Million For the Fight Against AIDS With Oscars Viewing Party

While many of Hollywood’s biggest celebrities were at Sunday night’s Academy Awards at Los Angeles’ Dolby Theater (March 12), Elton John was busy putting his star status to good use across town.

The annual Elton John AIDS Foundation Academy Awards viewing party took place on Sunday at West Hollywood Park in Los Angeles. Hosted by John and his husband David Furnish, with special guests Eric McCormack and Michaela Jaé Rodriguez, the event reportedly raised over $9 million for the “Rocket Man” singer’s charity organization.

The event was well-attended by plenty of A-list artists, including stars like Maren Morris, Wiz Khalifa, Dove Cameron, Hilary Duff, Kesha, Saweetie, Tyga, Sharon Osbourne, Maggie Rogers and Smokey Robinson. Rina Sawayama served as the event’s headline performer, where she took to the stage and performed a number of tracks, including “This Hell” and “Catch Me In The Air” off her latest album Hold the Girl.

“I’m delighted to have reunited with all of my friends tonight after such a long time apart and better yet, to have raised over $9 million for the fight against AIDS,” John said of the event in a statement. “We mustn’t forget that HIV is still causing needless suffering around the world and we must protect those most vulnerable to this disease with testing and compassionate care. We can see an end to AIDS in our lifetimes, but first we must break down stigma and discrimination and provide equal access to healthcare to finally end the epidemic for everyone, everywhere.”

The Elton John AIDS Foundation was founded in 1992 with the stated goal of bringing an end to the AIDS epidemic. The annual Oscars viewing party, which began the same year as the organization’s inception, regularly raises millions of dollars for the foundation — in 2022, the event raised $8.6 million for AIDS research.