Music News

Life Is Beautiful is getting a makeover. The longstanding Las Vegas festival announced major changes for its 2024 event on Tuesday (June 25), with the event trimming down from a three- to two-day show and moving to a new site not far from the old one in downtown Las Vegas.

While Life Is Beautiful previously happened across 18 city blocks in the downtown Arts District, this year’s show is happening at a smaller site on the other side of downtown’s Fremont Street Experience, a five-minute walk from The Arts District.

The lineup is also more focused this year, with the Sept. 27-28 party featuring 14 electronic acts including LCD Soundsystem, Justice, Peggy Gou, James Blake, Jungle, Jamie xx, Neil Frances, LP Giobbi, Thundercat and Badbadnotgood. Sets will not overlap, with performances starting in each evening at 5 p.m. and happening one after the other until 2 a.m. Tickets go on sale Thursday, June 27, at 10 a.m. PT.

This year, the festival is called Life Is Beautiful Presents: A Big Beautiful Block Party. The event is now entirely owned by Rolling Stone, which first acquired a majority stake in the festival 2022. (Rolling Stone is owned by Billboard‘s parent company, Penske Media Corporation.)

Rolling Stone CEO Gus Wenner tells Billboard that “for a number of reasons, we had to explore new locations,” but that it was “super important” for the festival to stay in downtown Las Vegas.

While the festival team considered taking a year off from the event, they instead landed on this new format, although Wenner says “our intention is to bring back the full-scale thing” in the coming years. While this three-day, multi-genre format will likely return, “this block party concept is something we might do quite a bit of” as well.

For now, though, “it was exciting for us to put something a little more focused together that wasn’t so multi genre.” He says electronic music has always been a core element of Life Is Beautiful lineups, and that “if you look at the festival landscape, I think this is a product there should probably be more of, as opposed to these big box festivals where you’ve got huge pop acts that are all playing the festival circuit with little permutations on different [events].”

Las Vegas is of course a historically strong market for electronic music, although A Big Beautiful Block Party “is a little bit different than what you get across a lot of Vegas,” Wenner says. “It’s less EDM and more indie electronic — more instruments on stage, riskier. We feel there is room in the market for this lineup and not just pulling mega-DJs that play in clubs on the Strip together into one spot. This has a unique point of view.”

A Big Beautiful Block Party happens on the same days at San Francisco’s electronic festival Portola, which will also feature performances by Justice, LP Giobbi, Empress Of, Neil Frances and Jamie xx. Wenner says “seeing how well people responded to Portola was was a really good sign for us. it’s something they’re excited about.”

Wenner says that since he got involved in the festival, he’s been “kind of overwhelmed at how much support there is for Life Is Beautiful in Las Vegas … I’d been told that, but to meet all the players and spend time in the community and talk to the small businesses that have been in and around the festival for for 10 years now, it’s been transformative. It definitely gives us a lot of appreciation and respect for what’s been built.”

Life Is Beautiful was founded in 2013 by Tony Hsieh, the former CEO of Zappos and an entrepreneur who had the vision to transform and revitalize the downtown Las Vegas community. Hsieh died in 2020 at the age of 46. Wenner says this year’s show “honors Hsieh’s legacy and the legacy of Life Is Beautiful and the spirit of it, while also evolving.”

While the festival looks different this year, the goal of A Big Beautiful Block Party is more or less the same as it’s always been.

“Bottom line,” Wenner says, “is we want to throw a f–king party.”