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All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Tula has swooped in with a new release you won’t want to skip out on: a brightening concealer. Available in 20 […]

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
It’s official: you can actually wear Froot Loops — or at least nail polish that smells like the cereal. Nails Inc. and Froot Loops have partnered to release a cereal-themed nail polish line that’s available to shop now. This nail polish is not only one of the most unique new beauty products released this year, but it’s also available in five vibrant colors and it’s scented!

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To tease the new release, Nails Inc. took to Instagram on Tuesday (Aug. 1) to post a video to help drum up excitement. “Introducing the ultimate collaboration, NailsINC. x @frootloops! These deliciously colorful nail polishes are all inspired by your fave cereal. The super-sweet part? Follow your nose – this polish dries down to reveal a sweet and fruity aroma!” the caption read.

To score the new shades you can shop them on Nails Inc. and Amazon. Keep reading to shop the new breakfast-themed nail polish:

Nails Inc

Nails.INC x Froot Loops Scented Nail Polish Duo
$15

Stock up on the nail polish collection with this duo bundle featuring the neon pink and green shades from the line. After application, just wait for it to dry to reveal fruit-inspired scents.

Nails Inc.

Nails.INC x Froot Loops – Toucan Play At That Game
$8

You can even pick up a shade in orange, which, once applied, will have you thinking of sandy beaches and a tropical drink in hand.

Nails Inc.

Nails.INC x Froot Loops – Toucan Sam-Approved
$8

Ocean vibes are what we’re getting from this bottle as it’s made with a soft blue shade and fruit scent (once dried). Be careful as you may be tempted to book an ocean getaway with this one.

Nails Inc.

Nails.INC x Froot Loops – Feeling Fruity
$8

Bring sunshine with you wherever you go with this yellow version of the nail polish. It’s bright and vibrant just like a sunny summer day.

Nails Inc.

Nails.INC x Froot Loops – #FollowYourNose
$8

Not much doesn’t look good in pink and this color just proves it. Plus, as an added bonus, you can layer the nail polish in coats depending on how vibrant you want it to look.

Nails.INC x Froot Loops – Ce-Real Talk
$8

Your other nail polishes will be green with envy once they spot your nails showing off this bright shade. The neon green nail polish is both eye-catching and will have you thinking of your favorite cereal each time you admire your handy work.

For more product recommendations, check out our roundups of the best press-on nails, TikTok beauty alternatives and refillable lipsticks.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Ulta Beauty has given us an early Black Friday with a 72-hour sale going on now. Right now, you can score up to 50% off everything from refillable lipsticks, powder foundation, skincare essentials and even perfume.

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The sale is going on until Thursday (Aug. 3) meaning these slashed prices won’t be around forever. Whether you’re looking to replace that empty tube of TikTok viral mascara or want to snag some new beauty products for a fraction of the price, this is your sign to do it.

Rather than scroll through the site looking for the best deals, we went through the bestselling products and gathered together a few of the best Ulta sales you can score.

Keep reading to shop our picks below.

Ulta Beauty

Coco & Eve Sunny Honey Bali Bronzing Foam $24.50 $35 30% off% OFF

Get that sun-kissed glow without the sun damage thanks to Coco & Eve’s bronzing foam. The lightweight formula aims to glide onto your skin leaving behind a natural looking glow just in time for your beach getaway.

Ulta Beauty

Morphe 9T Neutral Territory Artistry Palette $9.10 $13 30% off% OFF

Whether you’re going out on the town or just meeting a friend for coffee, make sure you’re stocked up on all the neutral tones. Morphe’s eyeshadow palette is currently under $10 and comes with a mix of matte and glittery shades for you to mix and play with.

Ulta Beauty

Olaplex No.8 Bond Intense Moisture Mask $21 $30 30% off% OFF

Even you hair deserves some spa treatment and Olaplex’s hair mask is ready to give your strands a boost of hydration. Whether you have treated, damaged or dry hair, this formula will act as a drink of water resulting in strands that are more nourished than before.

Ulta Beauty

IT Cosmetics Airbrush Blurring Foundation Brush $18.20 $26 30% off% OFF

Need a new brush? This foundation makeup brush is an Ulta exclusive and comes with a fluffy head, which will make blending and application as simple as a swipe of your wrist. Plus, it’s currently 30% off!

Ulta Beauty

Stila One Step Correct Brightening & Correcting Primer $25.20 $36 30% off% OFF

For a versatile tool, Stila’s primer will prep you skin through a formula created to even your skin tone and help you makeup stay in place all day long.

Ulta Beauty

La Roche-Posay Toleriane Hydrating Gentle Face Cleanser $15.19 $18.99 20% off% OFF

Upgrade your skincare routine with this gentle face cleanser. The ingredients are sensitive skin-friendly and feature a formula that’ll help nourish and hydrate those prone to dry skin.

Ulta Beauty

KIKO Milano 3D Hydra Lipgloss $9.10 $13 30% off% OFF

Glossy lips are just a click away! KIKO Milano’s lipgloss is a bestselling pick that comes in a variety of colors you can stock up on — especially since it’s under $10 right now. Plus, the ingredients will not only add subtle color to your lips, but will help keep them moisturized, too.

Ulta Beauty

“VACATION” by Vacation Eau de Toilette $39 $60 35% off% OFF

Reviewers are obsessed with the Vacation perfume as it currently sits at a 4.4 rating and has notes that’ll have you living that summer vibe all year long. Both you and those who catch a whiff of this intoxicating fragrance will smell scents of coconut, banana, pineapple and orange blossom.

For more product recommendations, check out our roundups of the best sunscreen, press-on nails and TikTok beauty dupes.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
National Lipstick Day may be on Saturday (July 29), but that hasn’t stopped some of your favorite beauty brands from kickstarting the celebration. This year, you can expect promos, gifts and discounts galore off everything from TikTok beauty alternatives and refillable lipsticks to new beauty products. Whether you’re looking to stock up on your go-to lip balm or splurge on a statement glittery lipstick, take advantage of slashed prices during National Lipstick Day sales.

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To help you score major savings, we rounded up just a few of the sales that have already started or will be soon. With sales from MAC and Charlotte Tilbury to Sephora and Ulta, clear some space on your vanity, as some of these deals include up to 50% off all lip products. That means you could get double the lip products for the price of one.

Keep reading to shop the best National Lipstick Day 2023 sales.

Colourpop

In The Nude Lippie Stix
$23.80 $80 70% off% OFF

Colourpop is celebrating National Lipstick deal with major lip deals — like 50% off most lip products! That includes a pack of lippie stix or their viral lip stick, which is currently $4 (regularly $8).

Sephora

Too Faced Lip Injection Power Plumping Lip Gloss
$17 $26 35% off% OFF

Sephora isn’t being stingy with its deals this year, with major savings (we’re talking up to 50% off) on everything from GXVE by Gwen Stefani, Too Faced, Bobbi Brown and more. So yes, you can get that plumping lip gloss and lip tint.

Ulta Beauty

Anastasia Beverly Hills Liquid Lipstick
$12 $20 40% off% OFF

From now until Saturday (July 29), Ulta is discounting lip products up to 40%, giving you the opportunity to stock up on your favorites for a fraction of the price. This includes deals on brands such as IT Cosmetics, Tarte, Anastasia Beverly Hills and more. They’re also offering an additional promo of buy one get one 50% off on select lip products.

Nordstrom

Bobbi Brown Crushed Lip Duo Set
$32 $64 50% off% OFF

National Lip Stick Day falls during Nordstrom’s Anniversary Sale and beauty deals, which will provide you with an array of luxe lip products for less. Some of the most notable brands on sale include Bobbi Brown, MAC, Lancôme and more. Plus, select brands are offering a gift with purchase meaning you can score additional beauty products for free.

Morphe

Matte Liquid Lipstick
$6 $12 50% off% OFF

Morphe is providing a haul-worthy sale of 50% off select Morphe, Morphe 2 and Jaclyn Cosmetics lip products when you use the code LIPDAY50 at checkout. Why spend full price when you can get twice the amount of lipsticks or lip gloss for half the price?

Ilia

Balmy Tint Hydrating Lip Balm
$28

On Saturday (July 29), you can score a free Color Block Lipstick (regularly $28) for free with any purchase, which means you can snag that hydrating lip balm on top of a free lipstick. Or, if you want to upgrade your eye makeup collection, you can score a tube of the Limitless Lash Mascara to pair with your free lipstick.

MAC Cosmetics

Powder Kiss Velvet Blur Slim Stick
$16.80 $28 40% off% OFF

MAC Cosmetics is offering 40% off lip glosses, lip sticks and lip pencils starting Thursday (July 27) until Sunday (July 30). Until then, the brand is offering 50% off select products during its summer sale, which means you can score everything from lip, eye and face makeup for half the price.

Charlotte Tilbury

Pillow Talk Airbrush Flawless Lip Blur
$35

Charlotte Tilbury is ready to shower you with gifts to celebrate this kiss-worthy day. When you spend over $100, you’ll be gifted at checkout and you’ll receive free shipping — meaning if you were looking for an excuse to splurge, at least this time you’ll be rewarded for it.

For more product recommendations, check out our roundups of the best beauty deals, TikTok mascara and the best powder foundation.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Restless nights can leave you with dreaded dark circles, but we found the beauty deal that may leave you with a […]

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Y2K gave us everything from bubblegum lip balm and belly chains to TikTok’s latest viral find: a peel off lip stain you can currently snag on Amazon. The viral product not only provides colorful results, but comes in a variety pack featuring six shades — meaning you won’t have to go back and buy more colors.

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TikTok user @finalgirl_avery is just one of the many shoppers who have taken to the social media platform to show off the Romantic Bear Lip Tint. In the video, they hold up two pink shades and start applying the darker version like a lip gloss. Once the lip tint has fully dried, they simply peel it off, then complete their makeup look with a nude lip liner topped off with some clear lip gloss.

Other shades included in the variety pack include orange, cherry red, light pink, sexy red and watermelon. If you want a peek at what some of the other shades look like, @daniarribere tried on the cherry red color and gave it a *chef’s kiss.*

Keep scrolling to see the full video.

Both reviewers and TikTok users suggest applying a gloss as a top coat to really help the lip stain shine. You can also use a handheld fan to help the formula dry faster — especially if you’re in a rush.

Amazon

Tattoo Magic Color Lip Stain
$13.75

This peel-off mask-inspired lip stain has captured beauty lover’s eyes for its ability to give your lips a pop of color without breaking the bank. Rather than drop $20 on one tube of luxe lipstick, you can get six shades ranging from pink to cherry red and all for $14. One reviewer even went as far as to say “it’ll be replacing all my lipsticks.”

Before application just make sure your lips are moisturized as one shopper says “you will see more coloring in the cracks of the lips.”

For more product recommendations, check out our roundups of the best TikTok beauty alternatives, refillable lipsticks and powder foundation.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
One of your favorite artist beauty brands just added new shades to its product lineup — and you can shop it now. Ariana Grande showed off shimmery lips on Thursday (June 22) when she announced new shades for R.E.M. Beauty’s thank u, next plumping lip gloss line. You can officially snag these limited-edition shades exclusively on the makeup brand’s site.

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In a series of posts on Instagram, the Wicked actress teased the new shades with a cute video of her sporting trendy accessories from the ’00s — including a fluffy bucket hat. In it, she is seen talking on a flip phone with herself describing the thank u, next-inspired shades named after songs from the album including “needy,” “7 rings” and “thank you, next.”

“I’m going to head over to the website myself now and order some myself before her mom orders all them,” she says at the end of the video.

Keep scrolling to see the whole video and shop the new shades.

These shades won’t be sticking around forever and, in fact, are a part of the larger thank u, next capsule that the brand released prior. The video also hinted at more new products to come soon — “not like 10 days or less soon, but soon soon,” the star specified in the video.

Limited-Edition thank u, next Plumping Lip Gloss
$17

Achieve softer, more kissable lips with the help of this plumping lip gloss. It comes in three limited-edition shades including pink, mauve and light pink with champagne accents. The lip gloss uses ingredients like passionfruit and apricot oils to help nourish, hydrate and leave lips looking glossy and hydrated. When applied, there may be a cooling sensation on your lips, which is just the plumping properties working. Plus, R.E.M. Beauty is PETA-approved meaning it’s cruelty-free!

For more product recommendations, check out our roundups of the best makeup tools for beginners, refillable lipsticks and celebrity fragrances.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Drop everything: Rihanna just announced a new Fenty Beauty mascara — and we’re already obsessed. The Anti singer took to Instagram on Wednesday (June 21) to show off the latest product from the artist’s beauty brand and gave us a little ASMR in the process.

The video starts off with her holding the black tube of mascara in front of the camera while moving the brush up and down in the tube before applying it to her lashes. Immediately you can see her lashes lift, giving the viral TikTok mascara a run for its money.

“I just want to keep putting it on too, ’cause it’ll look like a fake lash when I’m done,” she said in the video.

The mascara is available wherever Fenty Beauty is sold, including FentyBeauty.com, Ulta and Sephora for less than $20. It’s already garnered close to five stars on Fenty Beauty with reviewers praising its ability to give “long defined eyelashes,” which the “Love on the Brain” singer only confirms in her video.

“And yes, they’re real, they’re real lashes,” the star added at the end of the clip after applying the product to both eyes.

Keep scrolling to watch the full video and shop the Hella Thicc Mascara.

If you’re looking to snag an under $20 tube of mascara that’s Rihanna-approved and will leave your lashes looking “Hella Thicc,” then add this mascara to your cart ASAP.

Fenty Beauty

Hella Thicc Volumizing Mascara $19

Featuring a tapered brush and full-bodied formula, the Hella Thicc Volumizing Mascara aims to lift and add volume to your lashes to produce a thicker appearance. It’s formulated with sweat-, humidity- and transfer-resistant ingredients for a long-lasting and fuller look.

For more product recommendations, check out our roundups of the best powder foundations, refillable lipsticks and celeb-loved beauty products.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Celeb-founded beauty brands are great — especially when we catch the stars sporting their own makeup products. Gwen Stefani got dolled up in GXVE Beauty during a trip to London on Monday (June 19).

After announcing her U.K. tour dates, the punk-pop singer has been promoting the tour and her new single “True Babe,” which is set to be released Friday (June 23).

From Rihanna to Lady Gaga: 6 Artists Who Launched Their Own Beauty Brands

06/20/2023

The “Just a Girl” singer made sure to keep fans updated on her London activities through a series of posts on social media, and we couldn’t help but notice her makeup choice. In a video Stefani posted on Instagram, she announced her arrival in London while cutting to various angles of her hair, outfit and, most importantly, blue eyeshadow from GXVE Beauty.

“So I heard true babe [sic] is trending on Twitter,” she captioned the post. “So excited [for you] to hear the full song this friday!!!”

Check out the full video below.

Rather than slather the liquid eyeshadow onto her entire lid, the singer decided to sport a sharp cat-eye look in the glittery neon blue shade (she may have also used the GXVE Beauty creamy gel eyeliner in metallic cobalt blue). You can currently shop the Paint It Up cream eyeshadow on Sephora and GXVE Beauty.

Sephora

Paint It Up Clean 24-Hour Cream Eyeshadow
$20

Grab a tube of the Paint It Up cream eyeshadow in one (or all) of the seven shades — including two matte colors. The formula is not only buildable but includes ingredients that aim to be crease-proof, smudge-proof and fade-resistant for up to 24 hours.

Now that nostalgic trends are in (think jelly shoes, bucket hats and even flip phones) sporting an ’80s-inspired blue lid is stylish again. Whether you choose to recreate Stefani’s look or want to come up with your own styles, this creamy eyeshadow features a lightweight formula that’s vegan, cruelty-free and gluten-free.

For more product recommendations, check out our roundups of the best refillable lipsticks, best powder foundation and makeup tools for beginners.

For years, Ariana Grande was usually seen in a signature makeup look that included a thick, winged eyeliner and plump lips. Nowadays, the “Positions” singer is opting for a more natural makeup look, mostly focused on fluttery lashes and hydrated skin, and she took to TikTok to share a hilarious video poking fun at her […]