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Latin

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Yng Lvcas and Peso Pluma have a billion reasons to celebrate this week. The Mexican singer/rappers both scored their first ever ticket into the YouTube Billion Views Club this week when the clip for the remix of their smash 2023 collaboration, “La Bebe,” crossed the 10-digit line. Explore See latest videos, charts and news See […]

The 2024 Billboard Latin Music Week is in full swing, and while panels and Q&As take centerstage during the day, showcases are the place to be at night.
On Tuesday (Oct. 15), Rimas Publishing celebrated its 10th anniversary with a special showcase that featured performances by Valentina, Slow Jamz and Anonimus with surprise guests, including Randy (of Jowell & Randy). The showcase, which kicked off at 9 p.m., was held at M2 in Miami.

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Rimas Publishing 10th Anniversary Showcase in Miami.

Lito Vidaurre

Rimas Entertainment is celebrating 10 years in business, and Randy was one of the first artists to be signed to the indie label. Now, the company — also home to global superstar Bad Bunny — has evolved and launched multiple divisions, including Habibi (management company home to Karol G and Grupo Frontera) and Rimas Sports.

Before the showcase took place, Noah Assad (CEO), Junior Carabaño (vp) and Raymond Acosta (general manager, Habibi) took centerstage during Billboard Latin Music Week for a panel during which they reflected on the company’s growth and what they look for in an artist.

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“In terms of management, Raymond tells me, ‘Here is this opportunity.’ And I respond with, ‘What do you think?’ And if he says I love them, then so do I,” Assad said. “Sometimes I don’t see the vision, but someone else on the team will. If that person believes in an artist, we know there’s a reason. We trust that team member who identifies an artist and says, ‘I can do this for this person.”

The 2024 Billboard Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.

Sony Music Publishing Latin has signed Fuerza Regida frontman Jesús “JOP” Ortiz Paz and his label Street Mob Records. A leading indie label that puts out records in the Música Mexicana genre and beyond, Street Mob boasts a roster of more than 25 songwriters, producers and artists, including Chinco Pacas, Calle 24, Clave Especial and Miguel Armenta.
As one of the leading Música Mexicana groups, Fuerza Regida has helped introduce the genre to new fans around the world. The Mexican-American band’s ascent up the Billboard charts began in 2018, when Radicamos in South Central debuted at No. 35 on Regional Mexican Airplay. Since then, the band has produced a slew of hits, including “TQM,”  “Bebe Dame” with Grupo Frontera, “Sabor Fresa,” “Harley Quinn” with Marshmello and many more. The group’s 2023 album Pa Las Baby’s Belikeada peaked at No. 1 on the Top Latin Albums chart and at No. 14 on the Billboard 200.

This week, JOP will join Billboard’s Leila Cobo in Miami at Billboard’s Latin Music Week as part of the Sony Music Publishing Icon Q+A.

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Recently, Fuerza Regida earned eight nominations at the 2024 Billboard Latin Music Awards, including artist of the year and album of the year, while JOP received nominations for songwriter of the year and producer of the year, along with recognition on Billboard’s 2024 Latin Power Player list.

“Partnering with Sony Music Publishing marks an exciting chapter for Street Mob Records,” said JOP in a statement. “This deal shows our commitment to exploring songwriting within Música Mexicana and beyond various genres. It’s a true reflection of the talent at Street Mob and what we’re creating together. With Sony Publishing, we’re building a partnership that aims to inspire the next generation of artists and leave a lasting impact.”

Sony Music Publishing president/CEO, Latin America and U.S. Latin Jorge Mejia said of the deal: “We couldn’t be happier to team up with an artist and executive like JOP and Street Mob Records, in order to help support and develop a fantastic stable of writers within Música Mexicana and beyond. This partnership with Street Mob is visionary and an incredible opportunity for the Sony Music Publishing family.”

Sony Music Publishing Latin director of creative Monica Jordan added: “We are thrilled to embark on this journey with JOP and Street Mob Records. We look forward to working with JOP and the Street Mob roster as they continue to innovate and push the boundaries of Música Mexicana even further.”

10/16/2024

The Puerto Rican artist spoke about collaborating with Karol G, Bad Bunny, and about the “lesbian renaissance” in Latin music.

10/16/2024

The annual Latin Music Power Players intimate event was held Monday night (Oct. 14), gathering some of the 2024 Latin Power Players honorees at the Casadona in Miami Beach, Florida. Top executives including Noah Assad, Rebecca León, Alex Gallardo and Jorge Mejía received special awards at the cocktail reception, where George Prajin — founder of […]

10/15/2024

The Mexican music superstar was accompanied by Fidel of Marca Registrada, Jasiel Núñez & Tito Double P during the Nuevo Mexicano panel.

10/15/2024

Billboard’s Latin Music Week was all about female power on Tuesday (Oct. 15), as six international artists came together for the Women‘s Panel: Global Rise: Bad Gyal, from Spain; Belinda and Danna, from Mexico; Debi Nova, from Costa Rica; Mon Laferte, from Chile; and Zhamira Zambrano, from Venezuela.

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During the conversation, presented by Ulta and moderated by Ingrid Fajardo, social media manager/staff writer for Billboard Latin, the six Latin music stars created an atmosphere of camaraderie at The Fillmore Miami Beach as they spoke about the challenges of being a woman in the industry and the advances they have seen in recent years.

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“I feel that the world is changing positively. Slowly, but it is changing,” said Mon Laferte. “When I started in music there were fewer women, not only on stage but behind the scenes. I see tech women, audio engineers, producers, and that speaks to the fact that there is a change in the world.”

While they highlighted the importance of collaborating and support each other, they noted that in many cases they have encountered men in the industry who have been their accomplices and allies.

Here are their best quotes from this year’s Women’s Panel.

Bad Gyal, on mental health and social media: “One way to handle it with more peace is to accept that insecurity is going to be there and that if one day you feel like not uploading anything, that’s fine. I’m Bad Gyal but I’m also Alba (her real name) and I live a real life. I am connected to my childhood, to my essence, and that also helps.”

Belinda, on her recent foray into Mexican music: “Three or four years ago they told me that that genre was not for women, that I would not be able to record those songs. Natanael Cano inspired me a lot […] Life changes when you do things by feeling them and fighting for what you want. Taking risks is what one has to do, and lose fear little by little.”

Danna, on female alliances in music: “They are important and necessary. We talk to each other and the world moves. Being able to turn around and know that we are colleagues and not competition […] We are making a very big change. Women are taking charge of everything. Here we are shaking the world.”

Debi Nova, on the music industry in her native Costa Rica: “Growing up there, I really didn’t have any reference in the country of women who dedicated themselves to music and now I see a whole generation of girls who are taking that leap, that challenge to say that yes it is possible, and I want to say that in part it is this generation of women who come to my country where little girls see them and say ‘if she can, I can.’”

Mon Laferte, on how she deals with haters: “I have learned to enjoy even having hate thrown at me. Sometimes I love that they think I’m the worst […] It’s the character: ‘She’s terrible, she’s bad.’ I laugh at it at home with my daughter. Maybe it’s because I’m older, age also [helps].”

Zhamira Zambrano, on how she maintains her essence despite the pressures of the industry: “I am very attached to God, to having my feet on the ground, to relying on my family, my husband, my daughter. Having that strong foundation at home is what works for me […] If you are happy and content with yourself and you are confident in yourself, you are going to radiate that to the world. We see that much more, woman empowerment, but it is never enough; “We have to continue watering that little plant.”

The 2024 Billboard Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.

Eslabón Armado and Yahritza y Su Esencia arrived at the 2024 Billboard Latin Music Week on Tuesday (Oct. 15) for the “All in the Family” panel presented by Walmart. 
During the vibrant conversation, the two charting Música Mexicana acts were joined by their managers, who also happen to be family. Eslabon was joined by their mom, Nelida Oseguera, and Yahritza was joined by Adriana Martinez, their older sister. 

“We never thought we were going to have a [music] career and much less that our sister would be our manager,” Yahritza Martinez said during the panel. “She always took care of us and led us by the hand. She’s like a mother to us too.”

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For the group’s older sister, taking them under her wing, professionally, was a challenge because they had no idea how the industry worked. 

“We always separated work from family and established those boundaries from the beginning,” she noted. “It was also super important to always instill the values ​​we grew up with. I had no experience, so I asked God to guide me. Our values ​​come first, and then everything else.” 

Like Yahritza y Su Esencia, Eslabon and their family members — including their dad and young sisters — have a tight-knit business relationship. 

“It’s a blessing to be together at events, at concerts,” Pedro Tovar, lead vocalist of the group expressed. “I really thank God for that, because not everyone has that. We always see the same faces but we’re very happy with that.”

“I took on the role of manager since Pedro had a dream at the age of 12. From there, my husband and I decided that we would support him and be with him,” Oseguera added. “He’s the one that said his parents would be his managers, and that’s why we are here, because of him.”

Following the heartfelt conversation, Yahritza y Su Esencia exclusively teased a sneak peek of their forthcoming single “Y qué tal si te escapas del cielo,” dedicated to their late cousin.

Over the past 35 years, Latin Music Week has become the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.

Shakira’s chart performance proves to be unparalleled, as she achieves a record-extending 25th No. 1 among women on Billboard’s Latin Pop Airplay with her latest single, “Soltera,” which rallies 12-1 on the Oct. 19-dated ranking. The song also puts her in a tie with Enrique Iglesias for the most rulers among all acts, a record the latter has held since 2000.
“Soltera,” released Sept. 25 via Sony Music Latin, flies 12-1 in its second week with 3.8 million audience impressions earned in the U.S. during the Oct. 4-10 tracking week, according to Luminate.

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With a two-week run to the summit, it becomes the fastest jump to No. 1 since Maluma’s “Junio” soared 19-1, also in its second week, in October 2022. The latter was released Sept. 29, 2022, the last day of the previous tracking week, and debuted at No. 19 on Latin Pop Airplay with only one day of radio activity.

The new “Soltera” chart achievement arrives days after the song’s music video dropped Oct. 11, with cameos from Anitta, Danna Paola, Lele Pons, and Canadian model Winnie Harlow. The single received a high dosage of online promotion starting Sept. 16 when Shakira teased the release on her Instagram account.

In the current tracking week, “Soltera” has logged 3.4 million official on-demand U.S. streams, a 1% gain from the week prior. But it’s the songs airplay gain which moves it 13-11 on the Hot Latin Songs chart, which blends digital sales, radio airplay, and streaming activity.

Back on the radio rankings, as “Soltera” hits No. 1 on Latin Pop Airplay, Shakira collects her 25th career champ dating to April 1996, when the four-week ruler “Estoy Aquí” gave the Colombian her first crown. Adding to her wins, Shakira enters a tie with Enrique Iglesias for the most No. 1s since the tally launched in 1994, a record Iglesias has held since 2000. Plus, Shakira extends her record for the most No. 1s among women on Latin Pop Airplay, further distancing from the next female competitor, Karol G with 8 No. 1s on her chart account.

Here’s a review of the artists with the most No. 1s on the 30-year-old chart:

25, Enrique Iglesias25, Shakira17, J Balvin15, Mana12, Juanes12, Maluma12, Ricky Martin

Beyond its Latin Pop Airplay coronation, “Soltera” concurrently opens at No. 25 on the overall Latin Airplay ranking, where Shakira adds her 54th career entry, the most among women and the most among any Latin pop act.

Four Latin creatives — Kike Baez (fashion designer), Omar Courtz (artist), Saiko (artist), and Yudy Arias (celebrity coach) — gathered at 2024 Billboard Latin Music Week on Tuesday (Oct. 15) to discuss how they are actively using their platforms to uplift and inspire their community and future generations with their art. 

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Below, check out memorable quotes from each speaker at the “Deja Tu Huella: Inspire Who’s Next” panel, moderated by Billboard Español’s Isabela Raygoza. 

Omar Courtz: “Daddy Yankee gave me the opportunity to collaborate with him and he performed at my first massive concert. He has been a great inspiration to me since I was a kid. That’s how I leave my mark, because I want my fans to identify with me. It was important to have my idol with me so I could also inspire other artists like me.”

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Yudy Arias: “As a family, we managed to come from scratch to achieve great things, we always work without expectations. Work with love because the most important moments have been with family. There are crazy moments in fame but that’s not all. Everything comes, everything goes and everything changes but family is always there and be happy with that.”

Saiko: “When I started making music, I didn’t have any goals. This year I released an album, I’ve done stadiums and at the end of the day, I know I’m a normal kid and maybe I can inspire other artists. I’m excited to be heard in Chile, Mexico, and other countries, but there’s nothing like being crowned and being a prophet in your own city… and for me that’s the greatest thing there is.”

Kike Baez: I remained very true to my beliefs. It was going to cost me twice as much, but I wanted to achieve it in Tijuana so that a kid like me could see that it was possible. For me, it is very important to inspire, create culture, and continue creating.

Over the past 35 years, Latin Music Week has become the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.