latin music week
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Feid, one of the biggest artists in the música urbana movement today, participated in the panel From Clubs to Stadiums Featuring Feid. Presented by Live Nation, the conversation — which also featured his manager, Luis Villamizar, and Hans Schafer, SVP of global touring for Live Nation — took place on Monday (Oct. 14) during Billboard Latin Music Week 2024.
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Moderated by Alejandro Marin — a radio DJ, writer, podcaster and music analyst — together they offered perspectives on the Colombian star’s rise to the top. Here are the best quotes:
“For me, the most special thing is to work as if it were the first day, with the same enthusiasm; I don’t like to just wait,” said Feid. “There are many of us who are part of the team. It has been a daily process, dreaming about everything we are achieving. I strive every day to be better than yesterday in every possible aspect. I live intensely in the present, and this helps us stay alert.”
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He mentioned that he started as a composer from his home and how his team gradually grew. “At the beginning, we were one, two, three, four — and now we are 140! We focus on organizing all aspects, improving concerts, music production and emphasizing the importance of the live show,” he said. The musician also talked about a trip to Europe, where he performed in front of only six people in nightclubs, and how he never got discouraged despite difficulties. “There is a very interesting theory that says that, although sometimes something may be tedious, we always celebrate our triumphs,” said Feid.
“When we opened for Karol at the Bichota Tour in Bogotá and Cali, we broke records in Colombia, but when we started on the West Coast, we had to learn how to manage an audience that had no idea who we were,” Feid continued. “In one way or another, that broadened our view of how tours are managed in the United States and Europe, and how to navigate those worlds.”
“There is a secret magic in our team, including the executives and everyone involved in every aspect: recording, lighting, screens and sound,” said manager Villamizar.
Schafer mentioned what he considers Feid’s most important qualities: “Being patient, hardworking, having a lot of empathy, optimism, being a person who accepts failure, not as a bad thing, but as a way to change, to adjust. The setlist was not perfect; it needed to be adjusted. I always believe that money follows success. The things that move you, motivate you, inspire you. Money is not going to solve everything. Like turning this stone into a diamond.”
Over the past 35 years, Latin Music Week has become the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Initially named Latin Music Seminar, sponsored by Billboard, the event traces back to 1990, where it kicked off as a one-day event in Miami featuring a two-artist showcase and awards show.
Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
Latin music has gone global and its revenues have now surpassed the $1 billion mark, which means the business of Latin music has evolved.
The New Latin Music Business panel, which took centerstage on Monday (Oct. 14) at the 2024 Billboard Latin Music Week, was moderated by Rancho Humilde’s CEO and founder Jimmy Humilde, and featured panelists Atella (producer and songwriter, head of music, Zumba and ZML Records), Cris Falcão (managing director of artist & label strategy and GM Latin, Virgin Music Group) and Txema Rosique (senior VP of A&R, Sony Music U.S. Latin).
Humilde kicked off the conversation acknowledging the globalization of Latin music, adding that labels, whether indie or not, have had to adapt to a new way of doing business with artists who now want to be more involved in that aspect and are looking for different types of deals — from record, distribution or even single-track deals.
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“Our challenge is to make the new artists understand what labels have to offer, from A&R, marketing, business development, they can make use of all those resources, that’s the challenge we have as a label now,” said Rosique. Alternatively, Atella added that “some artists arrive with the idea that the label is going to do everything for them, but the artist has to give 100% — they can’t stay at home and think that the label is going to do everything for them.”
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Falcão explained that at Virgin Music Group, they have focused on deals that are “tailor-made” for each artist. “We’re not just truck with boxes anymore, we offer something different for each partners, all types of services, depending on trends, product management or marketing.” Humilde said he’s following a similar approach. “I sit with the artist and ask what they’re looking for, what deals they feel most comfortable doing. In the near future, the artist will be making their own deals, so really we’re open to take any deal that come our way.”
The panelists also spoke about the importance of both the artist and label or management company being happy with whatever type of deal they land on. “Today, the artist is clear that their patrimony is their music, their masters, every time we see more artists that are clear about what they want to give to the company and what they don’t, and obviously that depends on the commitment from both parts. This is a business where everyone needs to be happy with the deal, all parties involved. You cannot have a depressed artist.”
The 2024 Billboard Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
The future of radio may be difficult to predict, but one thing is clear: Radio is in a good position and adaptable — it’s what makes it ubiquitous, says Raúl Alarcón, chairman and CEO, Spanish Broadcasting System. During a Q&A titled The Future of Radio and moderated by Billboard‘s Leila Cobo that helped kick off day one of the 2024 Billboard Latin Music Week on Oct. 14, Alarcón was candid about the status of radio in the United States and the impact it has on an artist’s career today.
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“It’s been around 100 years, and that’s not a coincidence,” the executive says categorically. “It will always be with us, it’s ubiquitous, it’s free, you don’t need an external way to receive it. Radio is in a good position.”
SBS, a family-owned company around for more than 40 years and has endured the force of the streaming era, is home to radio stations such as Mega 97.9 (New York), 97.9 La Raza (Los Angeles) and La Ley 107.9 (Chicago), to name a few. “We always have to keep adapting, fixing, refining, but radio allows us to do that more than any other medium. Radio is also super local and that’s important.”
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Below, find some of the best quotes from The Future of Radio Q&A with Raúl Alarcón.
Is there a threat to radio?
“There was, there is and there will be, so one must always be evolving. We were the first to put comedy in the morning. I remember when the morning show started, that was innovation. We took a risk, but that’s what it’s about — always evolving and, after a while, adapt again.”
Catching trends
“We can perceive trends because radio stations are hyperlocal. Like corridos tumbados or bélicos, we were able to catch that trend as it was happening, we saw indications of the trend and we were able to adapt quickly because radio is local. People will tell us right away if they like it or not — it’s one of our strengths. We adapt to what our listeners want.”
Artists still want a No. 1 on radio
“Artists have told us, ‘You makes the hits, you sell tickets, run promotions.’ People are now realizing that radio was a discarded … this medium, like it’s been discarded before when TV came, now I have noticed that there’s a resurgence. Radio is important, radio is everything, it’s the connection with the local public, it adapts to trends, it’s entertainment. It’s not just a repeater, few people can create, and creativity is adaptation.”
Does radio inform streaming or vice versa?
“The two are not mutually exclusive — what we’re implementing is just another adaptation. They are both different, but can be conjugated together. But while digital expands, it doesn’t give you that immediate local fanbase.”
A new network
“We’re launching a network over the air and digital, for that new fusion of regional Mexican with urban, because we’ve seen that the music is appealing. And La Privada is not just a station, it’s a whole network. We’re still in preparations, but in the next 90 days, we’ll launch in Chicago, New York and other major cities.”
The 2024 Billboard Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
Corina Smith, Bastian, Valentina and David Wild came together at Billboard Latin Music Week 2024 for “The Role of Music Publishers in Cross-Cultural Collaborations” panel presented by Rimas Publishing on Monday (Oct. 14).
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Moderated by Billboard’s Pamela Bustios, the conversation with the A&R, artists and producers focused on how publishers help bridge the cultures and facilitate cross-border hits. Below, read some of the memorable quotes from the panel.
Corina Smith: “There is a great art to performing songs that are not your own, but there is also the side of singing what you wrote. There is an exciting feeling of creating a song from scratch. When you sing it live and the audience sings it with you, it is the most beautiful thing about being an artist.”
David Wild: “It’s not a work where we’re thinking about whether a song is going to be a hit. Whether it’s a hit or not is decided by the audience. As a team, we deliver that production to the public. Sometimes the song you don’t expect is a hit or vice versa. You put a lot of faith in a project and maybe it doesn’t connect with fans. We have to trust in what we do in the studio. We don’t limit art to a hit.”
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Valentina: “I got my first hit in Mexico. I already had a community there. In 2022, I traveled there and started knocking on doors on radio and television. One super random day, my manager told me that a friend of a friend of a friend could help us promote my song on a digital billboard that lasts 24 hours. And in those 24 hours, someone who worked at Universal Music Mexico saw it, wrote to me, connected with my team, and today, I am signed with Universal Music Mexico.”
Bastian: “The best producer has to have a lot of discipline. It’s about taking advantage of the tools you have in your favor to become a good business. The world is changing very quickly and we can’t be left behind. I think it’s important to find a way to combine AI with your work because if not, you’ll be left behind.”
Over the past 35 years, Latin Music Week has become the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Initially named Latin Music Seminar, sponsored by Billboard, the event traces back to 1990, where it kicked off as a one-day event in Miami featuring a two-artist showcase and awards show.
Throughout the years, it has taken place in Miami, Las Vegas and Puerto Rico, returning to Miami Beach for a fourth consecutive year in 2024, and has welcomed some of the biggest Latin acts including Celia Cruz, Selena, Ricky Martin, Chayanne, Jenni Rivera, Daddy Yankee, Karol G, Bad Bunny, and Romeo Santos. Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
Billboard Latin Music Week kicked off Monday (Oct. 14) at the Fillmore Miami Beach with back-to-back business panels, one of which was “The Power of Viña” presented by Viña del Mar.
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Moderated by Alfredo Alonso, director of entertainment, Bizzarro Live/producer of the Viña Del Mar Festival, the 15-minute panel revealed how the Chilean event became a must-stop for all major Latin acts, and how you can score an invitation to perform.
Below, learn more about the festival that is celebrating more than 64 years and has served as an important platform in the earlier years of some of the biggest Latin and international acts, such as Julio Iglesias, Luis Miguel, Shakira and The Police, to name a few.
What Is Viña del Mar?
“In the ’60s, it started as a competition to pick the most important song at the time. As the years went by, it became a big platform for artist exposure, and the competition became more and more relevant,” Alonso said. The format is a six-day live event that lasts five hours each night and includes music, competition and humor. “The stress and excitement that comes with this festival is huge,” he noted.
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How to Be a Part of the Festival
It’s important that you achieve a connection with an audience by having them know your name, know your music, and know your image. Any artist or composer can be part of the festival if they have an unreleased song, and they can submit their song in the folk section and represent their country. For example, Shakira participated in 1994 and represented Colombia. You can also be invited as an emerging artist (either as an opening or closing act), or you can form part of the jury.
The Monster
“El Monstruo” is the name given to the passionate Viña del Mar audience — one of the most demanding and ruthless audiences in entertainment that’s critical and not easily impressed. From comedians to artists, everyone faces the challenge of conquering the monster and few have been able to leave their mark on Vina.
Over the past 35 years, Latin Music Week has become the foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Initially named Latin Music Seminar, sponsored by Billboard, the event traces back to 1990, where it kicked off as a one-day event in Miami featuring a two-artist showcase and awards show.
Throughout the years, it has taken place in Miami, Las Vegas and Puerto Rico, returning to Miami Beach for a fourth consecutive year in 2024, and has welcomed some of the biggest Latin acts including Celia Cruz, Selena, Ricky Martin, Chayanne, Jenni Rivera, Daddy Yankee, Karol G, Bad Bunny, and Romeo Santos. Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
Billboard Latin Music Week kicked off Monday (Oct. 14) morning at Fillmore Miami Beach with a 15-minute crash course on how artists can collect their royalties. In a panel called “Global Wealth: How to Collect Your Neighboring Rights Around the World,” speaker Fernando Prados, members area manager of AIE, revealed information on the topic.
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“AIE collects the neighboring rights of its members in 59 countries and it helps the reputation and recognition of the musical work,” he said.
“Neighboring rights” is the term used to refer to the public performance rights associated with a sound recording, which generates public performance royalties for artists and the sound recording copyright owner(s).
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Prados explained that the beneficiaries are “artists on the recording of songs that are hits, as well as the main musicians who formed part of the session.” He also emphasized that “the role of producer does not apply to the rights, only if the producer is featured as an artist.” It’s also possible to do a joint venture with the owners of the master, for example Warner Music.
At the end of the panel, he also encouraged all the artists at Latin Music Week to continue making music because “the repertoire doesn’t generate much at first, but it’s important to have it for when you get that hit.”
Over the past 35 years, Latin Music Week has become a steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world. Initially named Latin Music Seminar, sponsored by Billboard, the event traces back to 1990, when it kicked off as a one-day event in Miami, featuring a two-artist showcase and awards show.
Throughout the years, it has taken place in Miami, Las Vegas and Puerto Rico, returning to Miami Beach for a fourth consecutive year in 2024, and has welcomed some of the biggest Latin acts, including Celia Cruz, Selena, Ricky Martin, Chayanne, Jenni Rivera, Daddy Yankee, Karol G, Bad Bunny and Romeo Santos. Latin Music Week coincides with the 2024 Billboard Latin Music Awards, set to air at 9 p.m. ET on Sunday, Oct. 20, on Telemundo. It will simultaneously be available on Universo, Peacock and the Telemundo app, and in Latin America and the Caribbean through Telemundo Internacional.
The 2024 Billboard Latin Music Week is returning to Miami from Oct. 14 to 18 at the Fillmore Miami Beach with more than 70 artists confirmed.
This year, the week-long event celebrates its 35th anniversary as the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world.
The industry event will feature Superstar Q&A’s with artists such as Alejandro Sanz, Gloria Estefan, J Balvin, Pepe Aguilar, and Young Miko, as well as intimate and educational discussions including Thalía and Maria Becerra on mental health; Eslabon Armado and Yahritza y Su Esencia on family in the biz; and Feid’s touring success from clubs to stadiums.
Other artists confirmed to speak at Latin Music Week: Peso Pluma, Chiquis, Yandel, Belinda, Junior H, Fuerza Regida’s JOP, Pipe Bueno, NMIXX and many more.
The conference will also include various artist showcases throughout the week that pass holders will be able to enjoy. To purchase your ticket, visit here.
Among the most notable are “Billboard En Vivo” featuring Grupo Frontera and Majo Aguilar and “Next Gen Reggaeton Curated by J Balvin,” both events taking place at the Wynwood Marketplace on Tuesday and Wednesday nights, respectively. Additionally, the week will wrap with the “35th Anniversary Concert,” featuring performances by Young Miko, Tito Double P, Elvis Crespo, Ana Mena, Belinda, Elvis Crespo and FloyyMenor.
Latin Music Week coincides with the 2024 Billboard Latin Music Awards set to air Sunday, Oct. 20, on Telemundo. See the full schedule of Latin Music Week-related showcases below:
Artist Showcase: New Originals – Golden
From superstar Q&As to panels that help you understand the business of music, there’s something for everyone at the 2024 Billboard Latin Music Week, with programming that covers every aspect of the industry. This year, a handful of business-focused panels will feature a mix of executives and artists who will take centerstage to break down […]
The 2024 Billboard Latin Music Week is returning from Oct. 14 to 18 at the Fillmore Miami Beach in Miami with a star-studded lineup of more than 70 artists.
This year, celebrating its 35th anniversary, Latin Music Week welcomes an array of global artists including Feid, Young Miko, Alejandro Sanz, NMIXX, Thalía, Maria Becerra, Gloria Estefan, Fuerza Regida’s JOP and many more. Who are you excited to see? Vote here!
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The week-long event that coincides with the 2024 Billboard Latin Music Awards set to air Sunday, Oct. 20, on Telemundo, includes conversations with Feid on how he went from performing at clubs to dominating sold-out stadiums; Making the Hit, Live! with Grupo Frontera, where the norteño group will create song in real time; Thalía and Maria Becerra in an intimate mano-a-mano about mental health; and the power of content creators with Kunno, Domelipa, Marko, Yerimua, Mario Bautista and Sophia Talamas.
The icon and superstar Q&As confirmed for the 2024 edition are Alejandro Sanz, J Balvin, Gloria Estefan, Pepe Aguilar and Young Miko. Meanwhile, Korean sensation NMIXX will join Billboard for a discussion on the explosion of K-pop in the Latin market, and its future en Español.
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Over the past 35 years, Latin Music Week has become the one, steady foundation of Latin music in this country, becoming the single most important — and biggest — gathering of Latin artists and industry executives in the world.
From Belinda to Feid to Peso Pluma to NMIXX and beyond, vote for the person you’re most excited to catch at the 2024 Billboard Latin Music Week here.
Celebrating its 35th anniversary, Billboard Latin Music Week — the biggest gathering of Latin stars and industry executives in the world — will culminate in a star-studded concert featuring performances by Belinda, Elvis Crespo, FloyyMenor, Tito Double P and Young Miko.
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The evening will take place on Friday, Oct. 18, at 7 p.m. ET at The Fillmore Miami Beach, and it will also spotlight Venezuelan comedian George Harris and Spanish singer-actress Ana Mena, with additional acts to be revealed soon. The event is presented by Smirnoff Spicy Tamarind.
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Mexican star Belinda, known for her hits such as “La Niña de la Escuela” and more recently “Cactus,” “La Mala” and “300 Noches” with Natanael Cano, continues to captivate fans around the globe with her unique blend of pop and Latin rhythms.
An icon in Latin music, Elvis Crespo became a household name in the late ’90s, particularly for his timeless hit “Suavemente,” which brought merengue to every Latin household. Crespo continues to release music, including “El Hilo” and “Suave” with Pitbull, keeping dance floors buzzing.
One of the leaders of the new urbano wave of Chilean artists is FloyyMenor, who rose to international fame with his No. 1 charting hit “Gata Only” with Cris MJ. In August, Floyy released his debut album, El Comienzo, which he’s expected to perform live during his set.
April’s Billboard Latin Artist on the Rise, Tito Double P, shot to fame with hits such as “La People II” alongside his superstar cousin Peso Pluma. Tito, who helps lead the new explosion of corridos, also recently released his debut album, Incómodo in August.
Lastly, Young Miko, currently gracing the cover of Billboard, is a rapid-rising Puerto Rican star known for her sly wordplay and nonchalant flow that have quickly made her one of the most appealing Latin acts in the industry.
This event is included for all Billboard Latin Music Week Insider Pass Holders. Tickets are available to the public starting at $35. For more info and to purchase your passes, please visit BillboardLatinMusicWeek.com.