HS2024MaetaNativeArticle

From the moment she could crawl, Maeta was immersed in music. Spinning her father’s CDs on the living room floor wasn’t just a hobby—it was an obsession. “I’d sit there every day, pick a random CD, and just listen,” she recalls with a sheepish smile, hinting at her young age. But in that childhood ritual, a lifelong passion ignited. At seven, Leona Lewis’ “Bleeding Love” left a lasting mark, solidifying her path. “I thought I was the best singer in the world at seven—I was so trash,” she laughs, reflecting on her early confidence.

Explore

Explore

See latest videos, charts and news

See latest videos, charts and news

Growing up in Indianapolis, a city she fondly calls “a breeding ground for dreamers,” Maeta was fueled by an unwavering determination. Despite limited access to a vibrant music scene, her imagination thrived. School choirs and after-school projects became her first taste of songwriting and recording. “It was bad,” she admits, “but it was the closest thing to the music industry in Indiana.” Even when her dreams felt unattainable, Maeta never wavered and her passion to be a musician was her compass.

Her journey into music wasn’t just about discovery—it was about persistence and vision. At 18, she left Indiana for Los Angeles, diving headfirst into the industry. “I spent four months in the studio, working with so many producers, every single day,” she says. It was overwhelming but formative, helping her find her sound. Even now, she remains fluid, saying, “I just did a dance project, but I’m about to go back into my R&B ballad bag. It’s fun to not always know where you’re headed.”

Trending on Billboard

Her creative process is as unpredictable as her musical direction. “Sometimes I cry, sitting in the dark for hours. Other days, I’m in a good mood,” she explains. For Maeta, the studio is a sacred space. “I like the lights off. I don’t even like to see my engineer half the time. I want to be in my little cave,” she says, describing the intimacy and solitude she needs to create.

But the path hasn’t been without its challenges. Maeta speaks candidly about the power dynamics in the industry, especially with men. “I’ve dealt with men in power trying to take advantage… that’s been happening since I was 13,” she says. Yet, she’s found a team that supports her fully. “I love my team so much… they’ve been so loyal. I wouldn’t want anyone else.”

Her journey is a testament to imagination, grit, and the unwavering pursuit of dreams. “Imagination is everything… but you need the determination to make it happen. I’ve wanted to give up so many times, but you just have to come back to it,” she admits, highlighting the resilience that has carried her through the highs and lows of her career. It’s this blend of vision and persistence that defines not only her artistry but also her personal growth. Now, her music carries a profound depth rooted in lived experience and emotional truth. “I don’t even like songs unless I feel something,” she reflects, emphasizing how her creative process has evolved. “I used to sing whatever I was told. Now, it has to mean something to me.”

This evolution mirrors her alignment with Honda’s ethos of determination, resilience, and the power of dreams. Much like Honda’s commitment to turning bold ideas into reality, she embodies the spirit of pushing forward despite challenges, finding purpose in the journey, and crafting something meaningful along the way. It’s this shared sense of vision and perseverance that makes her a natural fit for this year’s Honda Stage, a platform dedicated to highlighting artists who reflect these ideals through their stories and their music. Her performance becomes a celebration of not just her talent, but the grit and heart that have defined her journey.

Her latest song, “Back,” performed exclusively for Billboard and Honda Stage, delves into self-sabotage, an emotional vulnerability she openly shares. “It’s about when you’re your own worst enemy, especially in love. You overthink, hate yourself, and take it out on the person trying to love you,” she confides. It’s this raw honesty that resonates deeply with her audience.

Her music, much like her creative process, is a blend of spontaneity and intent, where every song carries “little pieces of me.” Maeta remains a chameleon, who finds joy in experimentation but is determined to leave an unmistakable stamp on her music. “You’re not gonna hear my song and not know it’s me.” For Maeta, collaboration isn’t just a part of her career—it’s the lifeblood of her artistry, keeping her inspired and pushing her creativity to new levels. “Artists and musicians are crazy. Creatives are just so inspiring… every time I work with somebody new, there’s just something weird about them that I love.”

Her music is a reflection of her journey, a symphony of personal growth, and the collective wisdom of her many influences. And despite the inevitable pressures of the industry, Maeta remains steadfast in asserting her artistic vision. “You can always tell when an artist is just a puppet,” she reflects, highlighting her commitment to authenticity over conforming to trends. For her, music is not just a career; it’s a lasting legacy. “I’ve been existential since I was a kid,” she confesses. “I want my music to outlive me.”

In the end, Maeta’s story is one of embracing life’s unpredictability. “Just relax. Let life happen and let it flow,” she advises her younger self—and herself today. It’s a sentiment that beautifully encapsulates her journey: a balance of vision, vulnerability, and relentless pursuit of her dreams.

_____

About Honda Stage:

Honda Stage is a music platform that builds on the brand’s deep foundation of bringing unique experiences to fans while celebrating determined artists and their journeys of music discovery. Honda Stage offers exclusive, behind-the-scenes music content and inspirational stories from on-the-rise and fan-favorite artists, giving music fans access to the moments they love while celebrating the creativity and drive it takes to make it big.