Giant Music

Nate Albert has been appointed president of Giant Music, the independent record label launched in 2022 by Irving Azoff and his son Jeffrey Azoff.
A recording artist and creative A&R executive with major label experience, Albert joins the team at Giant which includes co-founder Shawn Holiday, Matt LaMotte and Charles Hamilton, Billboard can reveal.

When Giant Music was established as part of the Azoff Company, Holiday ran the venture’s day-to-day operations.

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“Partnering with Nate at Giant is the next step for us in building a world class label,” Holiday explains in a statement, issued Thursday (Jan. 11). “As an artist himself, he understands how to help artists achieve their dreams and that is what we do at Giant.”

Albert is co-founder, guitarist, songwriter and co-producer in ska punk band The Mighty Mighty Bosstones, which split in 2022 after more than 30 years, 11 albums and 10 EPs. Six of the band’s LPs cracked the Billboard 200, with 1997’s Let’s Face It peaking at No. 27 and logging 50 weeks total weeks on the chart.

He comes to Giant Music from Warner Records, where he developed and signed best new artist Grammy Award nominee Omar Apollo, Teddy Swims, and others. Before that, Albert was an A&R executive at Capitol Records and Republic Records, where he signed The Weeknd and Maggie Rogers, and worked on projects with Dua Lipa, Marshmello, Roddy Ricch, Troye Sivan and more.

“I am thrilled to help build a new label from an artist’s and manager’s perspective in 2024,” he comments on his new role. “Irving and Jeffrey have a sterling reputation as defenders of artists’ rights and that spirit and point of view will continue to thrive at Giant Music.”

The goal, he continues, “is not just to create another option for the creative community, but to create a place for the creative community to call home.”

Giant Music revives the Giant name for the Azoffs, with the elder Azoff launching Giant Records in 1990 as a joint venture with Warner Bros. Records. The label went on to work with artists including MC Hammer and Color Me Badd.

Based in Los Angeles, The Azoff Company’s portfolio includes Full Stop Management, Global Music Rights, Oak View Group, Iconic Artists Group, and Giant Music, which boasts the motto: “Creativity, transparency, and passion.”

Giant’s roster includes Ayleen Valentine, Cash Cobain and Fendida Rappa.