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Nathy Peluso may not have salsa music in her blood, but she shines with the force of a hurricane on her new traditional salsa EP, Malportada. The Argentine-Spanish artist — best known for her Latin urban, alternative music songs with hints of neo soul and R&B — discovered the tropical genre during her teenage years while buying vinyl records in Madrid. Since then, she says she’s been “hooked.”
“When I started going to vinyl markets, I began buying and researching,” Peluso tells Billboard Español, noting that the first album to make a strong impression on her was Rey Barretto’s Indestructible (1973). “From there, I discovered Fania [Records] and all of its stars.”
Released on Oct. 17 under Sony Music España, Malportada was primarily produced by Peluso, Manuel Lara, and Servando Primera, and has that old-school salsa music sound with contemporary elements. Through six songs, ranging from “A Caballo” and “Insensata” to “Ángel” and “Malportada” with Rawayana, the singer challenges the male-dominated narrative that has historically characterized the genre, showcasing her vocal skills. With her powerful voice and hypnotic interpretative quality, Peluso seems tailor-made for this.
“I feel like I am — it’s a genre that I really enjoy singing. It’s demanding, and I like feeling challenged by what I sing,” says the five-time Latin Grammy winner, noting that she’s also a fan of bolero and ballads. “I think I’ve spent my entire life preparing to sing this album. It wasn’t something I had to suddenly prepare for — it’s something I’ve been training and studying for my whole life, so when the time came to do it, it felt natural, not forced.”
Peluso, who also recently collaborated with Gloria Estefan on the remix of the tropical track “Chirriqui Chirri,” released in September, has been exposed to a variety of rhythms over the years — both Latin and non-Latin. Born in Luján, Argentina, she has said she grew up listening to artists like Ella Fitzgerald, Ray Charles, João Gilberto, and Atahualpa Yupanqui. She emigrated to Spain with her family at the age of 9, first settling in Alicante, a place she says “was full of immigrants at that time,” before moving to Barcelona.
“I was surrounded by so many Latin cultures: Peruvians, Colombians, Dominicans, Ecuadorians, and of course, Argentinians. So I think that’s where Latin music became very natural for me, because when you visit a friend’s house, that music was always playing,” she explains.
As for salsa, she says she’s “a big fan of traditional salsa, especially Puerto Rican salsa. I also love Colombian salsa. I just love salsa in general.” For Malportada, she wanted to explore the different styles of the genre she enjoys consuming, “which is like a more — how do I put it? — a more aggressive, more rap-like salsa, like Juanito Alimaña. That more barrio-style salsa.”
“Then there’s the more romantic salsa, the more melodic Frankie [Ruiz]-style, which doesn’t tell the story of a character as much but rather conveys feelings,” she continues. “And then there’s perhaps the kind of salsa that’s more about lifting people up, more social, like [the track on the EP] ‘Que Lluevan Flores.’”
Nominated again for two Latin Grammys this year — best urban performance/urban fusion for “De Maravisha” with Tokischa, and best urban song for “Xq Eres Así” with Álvaro Díaz — Peluso might appear next year for the first time in tropical music categories with Malportada.
“I hope so,” she says about the idea. “Especially because that always means the music is reaching people. I always interpret it that way, as my peers valuing it, the music world recognizing it. I’d love it, honestly, because [this EP] was made with so much respect and also with the intention of helping and contributing my little grain of sand so that salsa reaches as far as possible.”
Peluso is among the artists confirmed to perform at the 26th edition of the Latin Grammys, which will air live on Thursday, Nov. 13, at 8 p.m. ET/PT from Las Vegas via TelevisaUnivision platforms.
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Fuerza Regida secures its fourth stint at No. 1 in 2025, as “Marlboro Rojo” surges from No. 6 to the top of Billboard’s Regional Mexican Airplay chart (dated Nov. 8). The group banks its seventh champ total.
“Marlboro Rojo” becomes the second chart-topper from the group’s ninth studio album, 111XPANTIA. Just four months ago, “Por Esos Ojos” led the list for one week in July.
As the sole writer of “Marlboro Rojo,” Miguel Armando Armenta, better known as Armenta, secures his sixth No. 1 on Regional Mexican Airplay chart as a writer. He previously penned five other chart-topping hits, contributing to the success of songs by Fuerza Regida and Gabito Ballesteros.
“Marlboro” takes the lead with 6.9 million audience impressions, earned in the United States in the week ending Oct. 30, according to Luminate. That’s a 31% boost from the previous week. As the track lands at the summit, Fuerza collects its seventh ruler dating to 2023 when “Bebe Dame,” with Grupo Frontera, earned the group its longest-leading No. 1 with three weeks in charge. Here’s a look at those champs:
Title, Artist, Peak, Weeks at No. 1“Bebe Dame,” with Grupo Frontera, March 18, 2023, three“Mentira No Es,” with Banda MS, July 29, 2023, one“Harley Quinn,” with Marshmello, Feb. 3, 2024, one“Tu Boda,” with Oscar Maydon, Feb. 1, 2025, one“Me Jalo,” with Grupo Frontera, April 5, 2025, one“Por Esos Ojos,” July 19, 2025, one“Marlboro Rojo,” Nov. 8, 2025, one
“Marlboro” shoots up the overall Latin Airplay chart, climbing from No. 15 to No. 3 and giving Fuerza its eighth top 10.
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Anuel AA returns to the No. 1 spot on Billboard’s Latin Airplay chart with “Pórtate Bonito,” his first team-up with Blessd. The track flies 9-1 on the Nov. 8-dated list, Anuel’s first champ in over three years.
Released August 21 on Real Hasta La Muerte, “Pórtate Bonito” was initially announced on Anuel’s Instagram account on August 6, alongside news that Blessd would join him on his RHLM 2 tour.
The collab, produced by Ovy on The Drums, surges 9-1 in its seventh week on the chart with the Greatest Gainer weekly honors, after a 32% boost in audience impressions, to 7.6 million, logged during the Oct. 24-30 tracking week, as reported by Luminate.
The new win marks Anuel’s first No. 1 in over three years, since “Ley Seca,” with Jhayco, ruled for one week in February 2022. In sum, he’s placed 11 rulers, here’s a recap of those since “Ella Quiere Beber,” with Romeo Santos, in 2019:
Title, Artist, Peak, Weeks at No. 1“Ella Quiere Beber,” with Santos, Feb. 2, 2019, one“Secreto,” with Karol G, May 4, 2019, one“Baila Baila Baila,” with Ozuna, Daddy Yankee, J Balvin & Farruko, May 11, 2019, one“Otro Trago,” with Sech, Darell, Nicky Jam, & Ozuna, Aug. 31, 2019, one“China,” with Daddy Yankee, Karol G, Ozuna & J Balvin, Sept. 21, 2019, two“Aventura,” with Lunay & Ozuna, Nov. 9, 2019, one“Keii,” May 2, 2020, one“Fútbol & Rumba,” with Enrique Iglesias, Aug. 8, 2020, one“Location,” with Karol G & J Balvin, April 10, 2021, one“Ley Seca,” with Jhay Cortez, Feb. 5, 2022, one“Pórtate Bonito”” with Blessd, Nov. 8, 2025, one
Colombian star Blessd adds his third No. 1 on the overall Latin radio ranking. “Medallo,” with Justin Quiles and Lenny Tavarez, and “Si Sabe Ferxxo,” with Feid, each led for one week in 2022 and 2024, respectively.
Beyond its Latin Airplay coronation, “Pórtate Bonito” ascends 3-1 on the Latin Rhythm Airplay chart. Plus, it gains traction on the Hot Latin Rhythm Songs chart, where it narrowly misses the top 10 with an 18-11 leap.
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Bad Bunny, Karol G, CA7RIEL & Paco Amoroso, Fuerza Regida, Marco Antonio Solís, and Chuwi have been added to the 2025 Latin Grammy Awards lineup, The Latin Recording Academy announced on Tuesday (Nov. 4).
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The new wave of performers join previously confirmed artists Pepe Aguilar, Aitana, Rauw Alejandro, Edgar Barrera, Ivan Cornejo, DannyLux, Gloria Estefan, Joaquina, Kakalo, Carín León, Liniker, Morat, Christian Nodal, Los Tigres del Norte, Nathy Peluso, Elena Rose, Alejandro Sanz, Grupo Frontera, Kacey Musgraves, Carlos Santana and the 2025 Person of the Year, Raphael.
Bad Bunny leads this year’s nominations, receiving 12 nods including for album of the year with Debí Tirar Más Fotos and double mentions in record of the year and song of the year, with “Baile Inolvidable” and “DTMF.” The Puerto Rican artist is closely followed by Mexican hitmaker Edgar Barrera and Argentine duo CA7RIEL & Paco Amoroso, each with 10 nominations.
In addition to Raphael being honored as the 2025 Person of the Year, The Latin Recording Academy’s special awards recipients this year include Afro-Peruvian artist Susana Baca, Spanish rock icon Enrique Bunbury, Brazilian musician Ivan Lins and Mexican vocal trio Pandora. Meanwhile, Puerto Rican tropical star Olga Tañón will be honored with the Lifetime Achievement Award and Eric Schilling with the Trustees Award.
The 26th Annual Latin Grammy Awards will be broadcast live at 8 p.m. ET/PT on Nov. 13 from Las Vegas via TelevisaUnivision platforms. Prior to the live broadcast, the Latin Grammy Premiere, a non-televised event where the majority of winners are announced, will take place.
Trending on Billboard Marc Anthony announced Tuesday (Nov. 4) his first-ever residency in Las Vegas. The 10-date “Vegas… My Way!” will take place at BleauLive Theater at the Fontainebleau, kicking off Feb. 13. “This residency marks a new chapter in my journey,” Marc Anthony said in a statement. “Las Vegas has always been about reinvention […]
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Shakira received the inaugural Billboard Global Touring Icon Award in honor of her historic Las Mujeres Ya No Lloran World Tour, and as part of the 2025 Billboard Live Music Summit held Monday (Nov. 3) in West Hollywood, California.
“As your longtime tour manager, I am so proud and truly honored to present the first annual Billboard global icon tour award to you,” said tour director Marty Hom, who’s also worked for Fleetwood Mac, Barbra Streisand and The Rolling Stones, among others. “We get to witness every day how hard you work to do the best show possible for all your fans.”
Shakira, who received the news backstage during the rehearsals of her recent show in Cali, Colombia, dedicated the award to her entire team, including dancers, band and crew, for “working as hard as I do,” she noted.
The Live Nation-produced tour’s first 64 dates (of 82) grossed $327.4 million and sold 2.5 million tickets, according to Billboard Boxscore, converting Las Mujeres Ya No Lloran into the highest grossing Latin tour ever by a woman and the second highest grossing Latin tour ever (behind only Luis Miguel’s 2023-24 outing, which grossed $409.5 million).
Additionally, the Colombian artist sold 65,000 tickets per night during her historic 12-concert run at Mexico City’s Estadio GNP Seguros (formerly known as Foro Sol), according to promoter OCESA, for a total of 780,000 tickets sold.
“It’s encouraging and inspiring,” Shakira said to Hom. “I never thought, not even in my wildest dreams, that I would fill every stadium. It’s incredible and motivating at the same time, I feel like I’m just starting my career, and it’s crazy because it’s been 30 years … This has been the best tour of my life, it’s been just as we dreamt it. We worked so hard, overcoming every obstacle, it hasn’t been easy, we worked many, many long hours to make everything as good as people deserve it.”
Backstage at her show in Cali — where she performed for the first time in 20 years — Shakira also discussed her personal life: “I’m completely dedicated to my boys and my career. That’s all I need, my boys, my fans and my music, and creating, it’s fulfilling a big part of my life right now.”
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Rauw Alejandro took a day off between stops on his Cosa Nuestra tour to attend the 2025 Billboard Live Music Summit in Los Angeles to explain how a new partnership with Live Nation helped him create a theatrical spectacle that could “travel through the whole world.”
Alejandro — who came straight from a Sunday (Nov. 2) show in Monterrey, Mexico and has to fly right back for a Tuesday (Nov. 4) performance in Mexico City — took the stage for a spotlight conversation with Billboard’s Leila Cobo and Live Nation senior vp of global touring Hans Schafer at the 1 Hotel West Hollywood on Monday (Nov. 3).
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The Cosa Nuestra tour is a high-concept, 1970s New York-inspired spectacle supporting Alejandro’s 2024 album of the same name, which hit No. 6 on the Billboard 200. The tour grossed $91.7 million across spring and summer legs in North America and Europe before heading to South America and Mexico. Alejandro will conclude at the end of this month with a five-date residency at San Juan’s Coliseo de Puerto Rico José Miguel Agrelot.
During the discussion, the cover star of Billboard’s touring issue explained that after attending live theater in New York, he was inspired to create what he called “the biggest Broadway show on earth” — though it’s not so easy to bring Broadway to an arena. Enter Live Nation.
“I consider myself the best, so I want to work with the best team,” said Alejandro of joining up with the concert giant for the tour.
As Alejandro explained, Live Nation helped him bring his vision to life using maximum precision. “We could sell stadiums,” said Alejandro, but ultimately, he and his team decided to schedule his tour in arenas to “focus on the art.” The tour also eschewed outdoor venues, preferring the dark environment of an indoor arena to better evoke the feel of a Broadway theater.
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A huge priority, said Alejandro, was to create consistency across markets. As he put it, he didn’t want South American fans to watch one version of Cosa Nuestra on TikTok during the U.S. leg and then be disappointed when a different show came to their cities.
“I had to find a show that I can take everywhere, because I think my fans deserve the best of me,” said Alejandro. “For me, it was really important to put our minds together and find this perfect show that I can travel through the whole world, and I think we did it.”
Schafer, who runs Latin touring for Live Nation, said he was galvanized by Alejandro’s desire to prioritize performance quality over all else.
“The greatest is when you partner with an artist team and they are not looking to make it the biggest, they are looking to make it matter,” said Schafer.
Monday’s panel also covered the way Alejandro was inspired by salsa music for Cosa Nuestra and how he stays in shape for the demanding, dance-heavy show. He said he eats clean — “salmon, white rice, vegetables” — works out and doesn’t drink or smoke on show days.
Alejandro also hinted at what’s next for his touring career. The reggaeton star said he does intend to play stadiums — and that in the future, he aims to take his shows to even more markets than he did this time around. “We want to conquer Asia,” he said.
Trending on Billboard 2025 will be a year marked by a moment that went viral on the internet: that of a musician who swept the streets in the early mornings in Mexico City and who, with a video on TikTok, managed to connect with millions through an uplifting song, “Sueña Lindo,” and his personal story. […]
Trending on Billboard At Billboard Latin Music Week 2025, Billboard’s Leila Cobo and Starlite’s Sandra García-Sanjuán Machado announced an alliance for Starlite to host the first Billboard No. 1s in Spain. Watch the full video for the announcement! Leila Cobo: We wanted to announce that Billboard, from here in the United States, and Starlite, from […]
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Carlos Rivera chose the Day of the Dead celebration to launch VIDA, a six-song EP filled with nostalgia, delving into mariachi, sierreño and even tumbado music. The Mexican pop star, born in Huamantla, a small town in the state of Tlaxcala, recently presented this material there, proudly showcasing his roots.
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“I want the world to know more about my country’s traditions,” Rivera tells Billboard Español. “We Mexicans celebrate the lives of those who have passed away in a very unique way, with flavors, colors, and music.”
“Mexico is mariachi, Día de Muertos,” adds the singer of “Recuérdame,” a song that was part of the Disney-Pixar animated film Coco (2017), famous for celebrating the way Mexicans deal with the subject of death. “I always thought that if I was going to do a project like this, it had to be looking at life from a different angle. This EP is inspired by loss and grief.”
Released by Sony Music Mexico on Oct. 30, VIDA opens with “Larga Vida,” a song about enjoying every moment with our loved ones. It includes a collaboration with Ana Bárbara accompanied by traditional mariachi, “Cuento de Nunca Acabar,” about trying to forget someone without success. And songs like “Calavera,” a huapango about denying death, and “Alguien,” which talks about being used to replace someone.
The singer says that after his father passed away three years ago, he began composing and searching for songs as a form of catharsis to ease the pain a little and help others who have been through the same situation.
“There are a couple of songs I wrote for my dad when he died,” he says. “One of them is ‘No Es Para Menos,’ in which I talk about the pain coming all at once so that whatever needs to hurt hurts and the suffering ends. In ‘Almas,’ the guitars practically cry from the beginning; the lyrics are about the absence of a person when they leave and places like an armchair are left empty.”
With “Larga Vida,” the focus track, “rather than honoring those who died, I wanted to talk about the importance of enjoying those who are alive and whom we never want to see leave,” Rivera explains. “Originally it was with guitar, which was very beautiful, but I thought we could put more energy into the requinto. So it sounded very sierreño and even tumbado, but using mariachi instruments.”
Regarding the only collaboration on the EP — “Cuento de Nunca Acabar,” with regional Mexican star Ana Bárbara — he says: “From the very beginning, I thought of her to sing it together. Her style of practically crying the songs fit perfectly.”
After participating in the soundtrack for Coco, Rivera had sporadically experimented with regional Mexican music. He did so with mariachi on that occasion and in “100 años” with Maluma. Later, in 2023, he invited Carín León and Edén Muñoz to accompany him on “Alguien Me Espera en Madrid,” and in early 2025, he released “Tu Amor Es Mío” with Fato and Alfredo Olivas.
“I love the genre. It’s my roots, and I want to take it everywhere,” says Rivera. “Fortunately, my music is heard in many places in Latin America and Europe, so I want to take the whole concept of VIDA on my next tour.”
He revealed that he is putting together a band of musicians that will include mariachi, and that he will also perform in palenques. The two-year tour will begin in 2026, during which the artist with two decades of experience will bring his fans hits such as “Que Lo Nuestro Se Quede Nuestro,” “Te Esperaba,” and “Me Muero.” The dates will be announced in the coming weeks.
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