Femme It Forward
Femme It Forward (FIF) is expanding its mentorship services with the launch of MUSE: Musicians Uplifting Stars Everyday. Created by FIF founder/president and Live Nation partner Heather Lowery, the new initiative has enlisted Alicia Keys, Teyana Taylor and Erykah Badu as advisors to help guide emerging female artists and creatives in the music industry. MUSE […]
Femme It Forward announced its inaugural R&B and Afrobeats music festival on Wednesday (March 1), which will be headlined by Tiwa Savage and Nao this spring.
The festival will be held at Coney Island Amphitheater in Brooklyn, New York on Saturday, May 6. Additional performers include Nigerian artist Ayra Starr as well as South African singers Elaine and Tyla, who are some of the most recent female stars coming out of the African continent and therefore the focus of this festival, alongside other women in the R&B, Afrobeats and adjacent genres.
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Across the Pond “will shine a spotlight on the talented artists and creatives in these spaces who, too often, are overshadowed by their male counterparts,” according to a press release, and “further Femme It Forward’s mission to celebrate and empower women.”
Through a joint venture with Live Nation Entertainment, Femme It Forward is a female-led music and entertainment company that centers its mission in celebrating, educating and empowering the industry’s most creative and accomplished female visionaries through multi-format, multi-market consumer experiences.
General admission and VIP tickets will go on sale this Friday, March 3 at 10 a.m. local time at livenation.com.
See the Across the Pond festival poster below.
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Trailblazing Black women in entertainment will be celebrated with an annual ceremony, the Give Her FlowHERS Awards Gala, Billboard can exclusively reveal.
An initiative of Femme It Forward, the Give Her FlowHERS Awards is set for next Friday, Nov. 11 at the Beverly Hilton Los Angeles, with funds raised on the night supporting Femme It Forward’s mentorship program, Next Gem Femme.
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Femme It Forward, the female-led music and entertainment platform, launches the event to fete trailblazing Black women in entertainment who “empower, uplift, and inspire change.”
First-time Special Awards honorees include breakthrough hip-hop star Latto (“The Big Femme Energy Award”); songwriter and artist Jozzy (“The Pen It Forward Award”), R&B singer and songwriter Muni Long (“The Bloom Award”); Lashon Jones, mother of rapper Lil Baby (“Moms I’d Like to Follow” or M.I.L.F. Award); singer-songwriter Victoria Monet (“The Visionary Award”); and high-profile couple Ciara and Russell Wilson (“The Black Love Award”)
Also, organizers will today announce honorees who have made “an invaluable impact as mentors” as part of the Next Gem Femme program. The list of 22 mentors to be honored — as voted on by their mentees — includes Baroline Diaz (Interscope), Dimplez Ijeoma (Capitol Music Group), Madeline Nelson (Amazon Music), Nicole Wyskoarko (Interscope Geffen A&M), Valeisha Butterfield Jones (Google), Alex Maxwell (Live Nation) and Diana Dotel (MTW), among others.
Emerging artists will also get time in the spotlight on the night, from Baby Tate, Mapy The Violin Queen, Joyce Wrice and Alex Vaughn, while Jasmine Solano is booked to DJ at the afterparty.
The gala “is a realization of the work we do year-round with Femme It Forward to champion, empower, and celebrate the women who are pushing our culture forward every day,” comments Heather Lowery, president and CEO of Femme It Forward.
Lowery and her team “wanted to take it a step beyond a traditional awards show and create a special experience that truly represents everything our culture is about: family, love, sisterhood, entrepreneurial spirit, innovation and artistic brilliance,” she continues.
Initially launched under the Live Nation Urban banner, Femme It Forward is now a joint venture with parent Live Nation Entertainment. Its mission, to celebrate, educate, and empower the industry’s “most creative and accomplished female visionaries through multi-format, multi-market consumer experiences,” according to a statement.
Additional details for the inaugural gala will be announced ahead of showtime.
Visit GiveHerFlowHERS.com for more and buy tickets at femmeitforward.com/gala.
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