dcp
Nick Terranova has been appointed senior vp of brand partnerships at Dick Clark Productions (DCP). Based in New York, Terranova will be responsible for developing brand alliances across all media platforms for the production company’s many award shows (Golden Globes, American Music Awards, Billboard Music Awards and Academy of Country Music Awards) and other programming, such as Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest.
Terranova brings more than 15 years of experience in media, advertising, and partnerships to the role. Prior to joining DCP, Terranova held senior leadership roles at Fox and Warner Bros.
As svp, ad sales & brand partnerships at Fox, Terranova oversaw the national sales team and led the transition of TMZ’s advertising business following its acquisition from WarnerMedia, contributing to double-digit revenue growth across digital, social, and branded content platforms.
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Prior to Fox, Terranova held key sales leadership roles during his 12-year tenure at Warner Bros., managing numerous advertising portfolios for premium entertainment properties such as Rotten Tomatoes, Flixster, TMZ, Ellen DeGeneres, Extra, and DC Comics—brands that together formed Warner Bros. Digital Media. His work spanned direct and programmatic sales, branded content, and on-air product integrations.
Terranova began his career in media at OMD as a national TV buyer before moving to ad sales at Turner and CBS Interactive. Most recently, he served as svp of sales at Anoki, an AI-driven CTV startup.
The 60th ACM Awards, hosted by Reba McEntire, is set for May 8, live from Ford Center at The Star in Frisco, Texas. The American Music Awards will return following a two-and-a-half-year hiatus over Memorial Day weekend. The show, live from Las Vegas, will include a tribute to America’s veterans.
DCP is owned by Penske Media Eldridge, a Penske Media Corporation (PMC) subsidiary and joint venture between PMC and Eldridge. PMC is the parent company of Billboard.
Penske Media Eldridge — a Penske Media Corporation (PMC) subsidiary and joint venture between PMC and Eldrige — has acquired Dick Clark Productions (dcp), it was announced Wednesday (Jan. 25). PMC is the parent company of Billboard.
The acquisition of the live events and alternative media producer was made as part of a broader strategic alliance between PMC and Eldridge, expanding the latter’s existing partnership with PMC’s entertainment media brands and SXSW, including the SXSW festival, Life is Beautiful, ATX TV festival and LA3C.
Founded in 1957, dcp owns and produces a number of TV’s most enduring awards shows, including the Golden Globe Awards, the American Music Awards, the Academy of Country Music Awards and the Billboard Music Awards. It also produces shows including Dick Clark’s New Year’s Rockin’ Eve and So You Think You Can Dance (in partnership with 19 Entertainment).
Penske Media Eldridge will assume full control of dcp’s operations in the coming weeks. As part of the deal, Adam Stotsky will step down as dcp president following a transition period.
“I am thrilled to expand our partnership with Eldridge and Todd,” said Jay Penske, CEO and founder of Penske Media. “I have long admired dcp’s portfolio of iconic and prominent live entertainment brands and look forward to growing and evolving dcp’s footprint and legacy for future audiences across all platforms.”
“At Eldridge, we seek to grow businesses that stand the test of time,” added Eldridge chairman and CEO Todd Boehly. “Our decision to build upon our partnership with Penske Media, with whom we already have a deep alliance around media and publishing, is in service to that goal – so dcp may continue to flourish for many decades to come.”
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