dancehall
After several false starts, summer finally seems to have settled in. That means music festivals, various carnival celebrations, and the search for a song of the summer are in full effect.
May featured album releases from dancehall stars like Valiant (Prove Them Wrong) and Ding Dong (From Ding Dong to World Ding), but the month’s buzziest news story arrived in its very last weekend. Vybz Kartel, who recently announced his first world tour in over 20 years, and Moliy, whose global Afro-dancehall smash “Shake It to the Max” recently entered the Billboard Hot 100, were both set to play Trinidad’s One Caribbean Music Festival on May 31. However, due to “non-fullfilment of contractual obligations,” as per Kartel’s management, the King of Dancehall pulled out of the festival just hours before he was set to hit the stage. According to Kartel’s team, the dancehall titan did not receive his full payment before the festival took place.
“Vybz Kartel was formally contracted to perform at [One Caribbean Music Festival] 2025 for a total sum of $1.35 million. To date, $950,000 has been paid directly to the [artist], while an additional $150,000 was disbursed to his legal representative,” the promoter explained. “The remaining balance due was made available in full; however, due to legal and financial regulations in Trinidad and Tobago, the organisers were unable to disburse the final amount in cash.”
As for Moliy, the Ghanaian-American singer pulled out of the event, citing the promoter’s failures to meet “key contractual obligations.”
“Moliy arrived in Trinidad ready and excited to perform, but since landing, her team has not received any communication from the festival organizers,” her management team explained in a press release. “Combined with their failure to meet key contractual obligations, this has made it impossible for the performance to proceed.”
Nonetheless, One Caribbean Music Festival continued as planned, with performances from artists such as Chronic Law, Rvssian and Sizzla Kalonji.
Outside of that festival kerfuffle, Caribbean artists are enjoying a particularly notable moment in the live entertainment space. Beenie Man headlined a blockbuster show at Long Island’s UBS Arena on May 24, and Bounty Killer will headline Brooklyn’s Barclays Center next month (July 5), underscoring Caribbean music’s transition to arena-headlining status in the 2020s.
Naturally, Billboard’s monthly Reggae/Dancehall Fresh Picks column will not cover every last track, but our Spotify playlist — which is linked below — will expand on the 10 highlighted songs. So, without any further ado:
Freshest Find: Asa Bantan, “God Is Good”
While stadium shows dominate this year’s live music headlines, there’s another interesting trend occurring at the arena level that’s signaling a new frontier for the live music industry – and it’s steeped in the sweet riddims of the Caribbean.
Vybz Kartel’s victorious comeback has dominated most of the conversation around Caribbean music this year, but Worl’ Boss’ two-night stint at Brooklyn’s Barclays Center came nearly a year after a string of historic headlining shows that have made Elmont’s UBS Arena New York’s hottest new venue for Caribbean acts. Elmont (a neighborhood that sits on the edge of Queens and Long Island) and Brooklyn are two New York City areas densely populated by Caribbean-Americans, which echoes the incredible impact of Caribbean immigrants across the city. You’ll find Dominicans in Manhattan’s Washington Heights; Jamaicans, Lucians and Trinis galore in Brooklyn’s Flatbush neighborhood; and at least one flag from every country in the West Indies along Eastern Parkway in BK.
Last spring (April 14, 2024) — about eight months before he made history with NPR’s very first Tiny Desk soca set – Machel Montano headlined UBS Arena for a 40-year career anniversary concert hosted by Caribbean Concerts & Sonjay Maharaj Events. Coming two years after the King of Soca teamed up with Jermaine Magras, president and CEO of Jay Upscale Marketing and Promotions, for Barclays Center’s first-ever soca headlining concert, Machel’s sold-out UBS show grossed over $885,000 from 8,350 tickets sold, according to Billboard Boxscore. That show kicked off a head-turning run of Caribbean-headlined shows at the four-year-old arena.
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Just three months after Machel lit up Elmont, Grammy-winning reggae and dancehall legend Buju Banton mounted a pair of sold-out shows that served as his first U.S. concerts since his 2011 incarceration. The two shows grossed $4.5 million from nearly 30,000 tickets sold, setting the scene for a historic close to UBS Arena’s 2024 run of Caribbean-headlined shows.
“Stepping into UBS Arena for the first time in my life was much more than I expected,” reflects Montano, who’s previously performed at NYC’s two other major arenas. “I hadn’t heard about the venue before, and I was in anticipation to see what the vibe [would] be. The production setup was wonderful, the backstage experience in the dressing rooms, the staff, everybody [and everything] was professional and on point to welcome soca music and the soca vibration.”
A few days before the world rang in 2025, iconic Haitian konpa band Carimi reunited for its first live performance in eight years at UBS Arena. Comprised of founding members Richard Cavé, Mickael Guirand, and Carlo Vieux, Carimi is something like “the Jackson 5 or the Backstreet Boys of the Haitian community,” says Magras. “They’re [their] R&B boy band.” In the nearly two-and-a-half decades since they formed in NYC back in 2001, Carimi has achieved international success through its blend of sociopolitical commentary and traditional konpa rhythms. Their 2013 Invasion LP reached No. 2 on World Albums, and their eight-album strong catalog continues to enamor konpa lovers across generations. While their Dec. 27 concert didn’t launch a full comeback, the show did mark the first U.S. arena show headlined by a Haitian act – and the band completely sold out the venue. With over 15,000 tickets sold, Carimi’s reunion show grossed over $2.4 million.
The Carimi show is an interesting nexus point for many reasons, mostly because of the band’s connection to the demographic breakdown of the Elmont neighborhood in which UBS resides. In Elmont, you’ll find a large Haitian population that’s even bigger than the already sizable number reported by the U.S. Census. The nature of cities like New York is that the census only tells a part of the story regarding the demographic breakdown of the city’s residents.
“With the Caribbean community, a lot of people tend to look at the census — but if you’re undocumented, you ain’t trying to give the government your information. It’s a benchmark, but it’s not that accurate,” explains Magras. “When we did a heat map of ticket sales for the Carimi show, a majority of people buying tickets came from Queens, in and around UBS [in Elmont].”
Now that America’s Caribbean population – spearheaded by a massive post-Civil Rights Era immigration wave, and, later, a 1980s and ‘90s wave — has established itself across several generations, they have the numbers and buying power to assert themselves as dedicated consumers in the live music space.
Before his current position as senior vice president of programming at UBS Arena, Mark Shulman spent over 25 years promoting shows across New York, including storied venues like Hammerstein Ballroom and Kings Theatre – two spots with smaller capacities that Caribbean acts often frequent. While Caribbean acts still headline those venues, alongside newly renovated music halls like the Brooklyn Paramount, their graduation from theaters to arenas signals “a maturing of the music and fan base,” according to Shulman.
“When we speak of the maturing of the audience, Caribbean shows were always late-selling events,” he explains. “Now, we’re seeing more advanced sales, and that enables the artist to plan better. They get to add a second show and plan accordingly, because the audience is being so proactive in their buying patterns.”
The original fans of acts like Carimi and Machel Montano and Buju Banton are, by and large, in more favorable economic positions than they were two decades ago. They’ve gotten to root themselves in their new homes, and they likely have the disposable income to buy pricier arena tickets. But their maturation only tells half of the story of how UBS, in particular, has become such a hotbed for Caribbean headliners.
For Valentine’s Day 2025 (Feb. 14), Grammy-nominated reggae giant Beres Hammond, Billboard Hot 100-topping reggae icon Shaggy and Grammy-winning dancehall legend Sean Paul teamed up for a joint concert that grossed over $1.6 million from 12,980 tickets sold. The following month (March 28), WAV Music Fest – featuring Spice, Dexta Daps, Chronic Law, Kranium, Skeng, Kraff and Valiant – grossed over $1.2 million from 10,360 sold. With five $1 million-grossing Caribbean-headlined shows in eight months, UBS Arena has emerged as not just a go-to spot for Caribbean acts stopping in NYC but also as a key venue in the evolution of Stateside Caribbean music consumption. And the arena’s management did it by embracing the existing immigrant population in an era where rampant gentrification seeks to stifle New York’s quintessential diversity.
Before UBS opened its doors in 2021, most arena acts across genres chose between performing at Midtown Manhattan’s Madison Square Garden and Downtown Brooklyn’s Barclays Center, which has only been around for 13 years. Prior to the turn of the decade, very few, if any, Caribbean acts were playing arena shows, period. Thanks to the increasing Stateside popularity of contemporary reggae, dancehall, soca and konpa music — and the opening of UBS — Caribbean acts are now getting an opportunity that they weren’t granted in the past.
Of course, NYC’s Caribbean population doesn’t exclusively attend Caribbean-headlined shows. If they wanted to see arena acts before 2020, those folks, who primarily live in Brooklyn (outside of downtown) and Queens, would either have to trek into the city to hit The Garden or waste away hours in downtown traffic. Thanks to its location, UBS is a venue that’s comparatively more easily accessible for the city’s Caribbean crowd. It’s also the only NYC-area arena with its own parking lot, a key draw for attendees who would rather hop in their cars than deal with the subway.
“When you get [to Barclays], you gotta look for parking,” says Magras. “The time that it takes me to [travel within] Brooklyn is probably the same time it takes me to jump on the belt and head to UBS. I think the customer weighs all those things out.”
While consumers get to cut down on travel time, promoters and artists also get to save a few dollars when mounting shows at UBS instead of Barclays or The Garden. Promoted by George Crooks’ Jammins Events, Banton’s dual comeback shows, which cost around a million dollars each, would have been at least $500,000 more expensive had they gone up at The Garden. “You’re paying for the location and the brand, you can’t take that away from [MSG],” he said. “But it’s very expensive. UBS is a lot more reasonable, and I hope it stays that way.” As the arena continues to grow in popularity, it’s certainly likely that it’ll become more expensive to mount shows there, which is probably why UBS banks on their accommodating nature to keep artists at their venue.
Ahead of the Carimi show, Shulman “personally got on a Zoom with all the band members [to] hear their thoughts and hopes for the show and how [UBS] could accommodate them in any way possible.” Magras, whose Jay Upscale company promoted the Carimi show, seconds that sentiment, noting how willing the UBS team was to educate themselves on the band via the decks he pitched.
“[UBS] was more accommodating than probably any other venue that I’ve worked with,” he tells Billboard. “It was never ‘no’ as a final answer — they always helped find a way to make things work. [To help promote the show, they helped secure] comedians, a conference with about five media houses, the Carimi guys, lights and everything.” Crooks also echoes those feelings, saying, “Mark understands the business because he comes from doing business with a lot of Caribbean acts.”
But it’s not just Shulman’s experience that helped UBS so quickly become a stronghold for Caribbean headliners; it’s also the care he and his team take in listening to the arena’s staff, a notable chunk of whom are local Caribbean-Americans themselves.
“30% of our staff come from the local community,” Shulman says. “I would have conversations with them about soca music and reggae and konpa, and it was great to hear from them. I can [call on] my music experience, but it’s so much more validating when I can speak to members of the community who live with this music. That type of knowledge and experience can’t be replicated just by doing some research.”
UBS’ open relationship with their staff also mirrors the dynamic they’ve fostered with local vendors, navigating the present-day live music venue ecosystem with a distinctly Caribbean and community-centric approach. When Caribbean shows visit UBS, the arena rotates its in-house food and drink vendors with items that correlate to the nationality of the headlining act; they also invite local food trucks and businesses to set up activations in their expansive parking lot. It’s a relatively minor move that only makes the arena feel more “of the people” than its competitors. (Crooks acknowledges that the venue’s efficacy in this area still can vary between shows, saying he and his team head “some interaction with local vendors [for the Banton shows], but not as much as [they] would have liked to.”)
And the arena’s staff also understands the importance of not overstepping its bounds when it comes to engaging with the culture. “When you look at Caribbean people, they’re natural entrepreneurs,” notes Magras. “Once we see that there’s something big going on, we all converge and find [different] ways to make money. There [were] about 10 after-parties [for the Carimi show] — we [hosted] none. Why? Because we understand the ecosystem and what it means for other people to make money as well. We could have sold flags, but we allowed the flag man to sell his. We [also] brought in Haitian food vendors and liquors and barbeque brands.”
With two additional Caribbean-headlined shows this year – Aidonia (May 3) and Beenie Man (May 24) – UBS is looking to continue its hot streak in 2025 as various styles of Caribbean music ride a crossover wave that’s carrying the next generation of stars. From Yung Bredda’s Zess-infused soca hit “The Greatest Bend Over” and Moliy’s Billboard chart-topping Afro-dancehall smash “Shake It to the Max” to YG Marley’s reggae anthem “Praise Jah in the Moonlight” and Joé Dwèt Filé’s globe-conquering konpa banger “4 Kampé,” the 2020s are offering up a slate of stars that could be the next Caribbean headliners to grace UBS – and arenas across the country. They could even make that jump in the next 12 months, according to Shulman, as the success of Caribbean legacy acts eases promoters’ qualms about taking on younger stars – like Shenseea or Dexta Daps – looking to make the leap from support acts to headliners.
In just four years, UBS has become a preferred New York tour stop for Caribbean headliners – so much so that scheduling conflicts were the only barrier stopping the arena from hosting Kartel’s comeback shows – by leveraging its location, nourishing their relationship with the local population, and understanding the limitless potential of Caribbean talent. As the arena has established a distinct identity, it’s also helped buoy an entire region’s music, which was already creeping into a new era of Stateside crossover success.
But what about arena stops outside of New York? Last year, Buju Banton announced his Overcomer Tour, which was initially set to visit 14 arenas across the U.S. Ultimately, three shows were outright cancelled while a further five engagements have yet to have their rescheduled dates announced. Of the seven shows that he did perform on the tour, Banton grossed an average of $1.5 million per show from around 10,800 tickets sold. Notably, those seven shows visited North American cities with sizable Caribbean populations – NYC, Atlanta, Tampa, Toronto and Washington, D.C. — signaling that future Caribbean tours might not yet have accrued the power to headline arenas outside of specific areas. Nonetheless, a Caribbean act headlining seven North American arenas on a single tour indisputably marks a new era for West Indians in the live music space.
“I think the sky’s the limit [for Caribbean acts in the live music space],” stresses Shulman. “I’ve seen the growth and I’ve seen the performances. The shows are energetic, the fans are enthusiastic, and there’s an incredible vibe. It’s hard to envision any limit to just how high it can go.”
Just one month after shutting down Brooklyn’s Barclays Center with two sold-out headlining shows — his first Stateside performances in 20 years — Vybz Kartel has announced an 11-date world tour alongside a new single titled “Pretty Girls.”
Kicking off May 17 at Miami’s Amerant Bank Arena, Kartel’s Freedom Street World Tour will visit Trinidad’s One Caribbean Music Festival, London’s Wireless Festival and Jamaica’s Reggae Sumfest — alongside arenas in Atlanta and Baltimore — before concluding with two shows in Malta on Sept. 11 and 12. The Freedom Street World Tour — which sources its name from the massive homecoming festival the King of Dancehall mounted on New Year’s Eve last year (Dec. 31, 2024) — serves as Kartel’s first trek in more than 20 years. Last summer, the dancehall legend walked out of prison a free man after serving 13 years of a now-overturned life sentence for the murder of Clive “Lizard” Williams.
Kartel has been incredibly active since his visa was reinstated at the top of the year. In January, he made his Billboard cover debut and released a ten-year anniversary deluxe edition of his 2015 Viking (Vybz Is King) album, featuring seven new songs. The following month (Feb. 2), he attended the 67th Annual Grammys, where he enjoyed his first career nomination for best reggae album (2024’s Party With Me EP). Two weeks later (Feb. 18), he delivered a sizzling career-spanning medley and received the Impact Award at the 27th MOBO Awards in the U.K. The same month he shut down Brooklyn with a pair of star-studded concerts — featuring guest appearances from Spice, Shenseea, Moliy, Busta Rhymes and more — Kartel picked five nominations at the third annual Caribbean Music Awards, which will take place in Kings Theatre on Aug. 28.
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In addition to his splashy tour announcement, the King of Dancehall also shared a brand new single. “Pretty Girls,” a bright, Now or Never Miami-helmed dancehall track dedicated to his eternal music, marks Kartel’s first release in partnership with Steven “Steve-O” Carless’ Defiant Records.
“I have had so many blessings this year,” Kartel said in a press release. “The summer is ours, and we are ready to take the world by storm, more passport stamps, more ‘Pretty Girls’ and endless possibilities.”
Stream “Pretty Girls” and check out Vybz Kartel’s Freedom Street World Tour dates below:
May 17 – Miami, Fla. @ Amerant Bank Arena May 24 – Georgetown, Guyana @ Guyana National Stadium May 31 – Port of Spain, Trinidad @ One Caribbean Music Festival June 6 – Atlanta, Ga. @ State Farm Arena June 14 – Atlantic City, N.J. @ Boardwalk Hall June 27 – St. Kitts @ St. Kitts Music Festival July 5 – Cologne, Germany @ Summerjam Festival July 13 – London, U.K. @ Wireless Festival July 18 – Montego Bay, Jamaica @ Reggae Sumfest July 26 – Baltimore, Md. @ CFG Bank Arena Sept 11–12 – Malta @ Freedom Street Europe Festivals
From the Caribbean Music Awards to the mounting of several arena shows — April kicked off a season of head-turning announcements for the world of Caribbean music.
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On April 9, Billboard exclusively revealed the 2025 Caribbean Music Awards nominations, which will once again grace Brooklyn’s Kings Theatre on Aug. 28. Fans had until May 1 to cast their ballots for over 40 categories featuring leading nominees Shenseea and Masicka, who snagged seven nods each. Soca superstars Patrice Roberts and Kes followed with six nominations, while King of Dancehall Vybz Kartel, genre-fusing soca star Nailah Blackman, and Jamaican dancehall stars Chronic Law and Kranium each earned five nods.
In addition to buzzy awards news, April also featured several blockbuster dancehall arena shows. On April 11 and 12, Vybz Kartel made his highly anticipated return to Brooklyn for his first U.S. live shows in 20 years. Worl’ Boss sold out two nights at Barclays Center just a few weeks before Aidonia headlined UBS Arena (May 3) for a 20th anniversary concert featuring Mavado, Sizzla, Govana, Jada Kingdom, Spragga Benz and more. Last week (May 1), Bounty Killer announced his first U.S. show in 15 years, The Return of the War Lord, which will grace Barclays Center on July 5. Later this month (May 24), Beenie Man will bring his headlining King of the Dancehall tour to UBS Arena, underscoring an impressive arena run for Caribbean artists this year.
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Naturally, Billboard’s monthly Reggae/Dancehall Fresh Picks column will not cover every last track, but our Spotify playlist — which is linked below — will expand on the 10 highlighted songs. So, without any further ado:
Freshest Find: KA$E & Green Lion Crew, “What’s the Word?”
Rising Jamaican recording artist Ka$e teamed up with production duo Green Lion Crew for an upbeat new reggae tune titled “What’s the Word?” Across easy-rocking guitars, Ka$e rattles off his observations of JA’s latest happenings, and carries the legacy of roots reggae artists before him by taking those in power to task and demanding they do more for the island’s orginary people. “Face it! Land we love is govern by some wastemen/ Who feed their need for greed and nepotize them favorite/ Quick fi blame artists when dem portfolio failing/ If a we dem wah fi run it then say less,” he declares in the second verse.
Tifa, “We Got It”
Late ’00s and early ’10s Jamaican dancehall star Tifa has slowly been making her way back into the public eye, and “We Got It” is the latest in a string of standalone singles helping her recalibrate her positioning in today’s dancehall landscape. Over DJ Bunpun’s “Deep Fake” riddim, Tifa delivers an empowering anthem centering women and all their flavor and flair they bring to the dancehall.
Jah Vinci, “Cover Me”
Back with another powerful message that bridges the sanctificed nature of gospel reggae with the street-adjacent feel of trap 808s and Auto-Tuned crooning, Jah Vinci has another winner in “Cover Me.” Aided by a backing choir, Jah Vinci pleads for Jah to “cover [him] with His love and make him whole again” — a moment of musical humility that finds him submitting to the Most High and spreading his message to the rest of the world.
Patrice Roberts, “Ungrateful”
Trinbagonian superstar Patrice Roberts is best known for her soca smashes, but she veered into the Afro-pop lane for new “Ungrateful” single. Produced, mixed and mastered by Yannick Plate and featuring Kyle Ernest on guitar and Esther Tommy on backing vocals, “Ungrateful” finds Roberts kissing a no-good old flame goobye. With a promise to focus on herself, she proclaims, “Boy bye/ Take you s–t to somebody else.” Melodically, this is much more subdued than her previous power soca entries, but the relaxed soundscape allows for her voice’s character to shine through — and for her emoting skills to get some shine.
RajahWild, “Show Me a Sign”
Originally debuted as an “On the Radar” freestyle earlier this year (March 25), RajahWild’s “Show Me a Sign” finally arrived on April 11. Marked by its notable omission of foul language, “Show Me a Sign” effortlessly positions Rajah as one of dancehall’s brightest new stars,” his come-hither lyrics pairing perfectly with trap-forward Zimi Records production. “Mi hope yuh know mi nuh nice/ Hope yuh know you a star/ Hope yuh know you a baddie/ Mi hope yuh know you a shine,” he croons in the second half of the chorus, presenting something of a shift in dancehall lyricism where the man is, even if just for a moment, centering the feels and self-image of the woman he’s pursuing.
DJ Big Skipp, Yung Bredda & Hey Choppi feat. Pndrn & BYFar Mega, “Cho Cha!”
There’s essentially half a soccer team on this song, but it truly is a “the more, the merrier” situation. With the help of Yung Bredda, a triple nominee at this year’s Caribbean Music Awards, Hey Choppi, Pndrn and BYFar Mega pull from New York drill to inform they cadences they employ across the skittering snares of DJ Big Skipp’s production. While the union of dancehall and drill isn’t anything new, it’s very cool to hear Bredda bar up after dominating the first half of the year with “The Greatest Bend Over” and other soca and calypso hits.
Kaka Highflames, “Jackie Chan”
Just a few weeks after assisting Ding Dong on “Street Jump,” the lead single from the “Badman Forward Badman Pull Up” singer’s debut album, rising dancehall star and renowned dancer Kaka Highflames has unleashes his own new single: “Jackie Chan.” Accompanied by a new dance challenge, “Jackie Chan” find Kaka rapping across an old-school, early ’90s hip-hop-evoking beat with the constant refrain of “Don’t let my Jackie Chan kick ya.” Clearly engineered for dancers as opposed to average listeners, Kaka’s new single will certainly help keep the art of dancing at the forefront of dancehall culture.
Ky-Mani Marley, “All This Love”
For the third single from his forthcoming Love & Energy album, Ky-Mani Marley pairs his slightly raspy voice with sweet reggae guitars, ebulliant horns and a whistling background flutes. “So let’s shine our lights together/ So that we can heal/ So the world can feel/ All of this love/ Jah give me all this love,” he sings over Grammy-winner Llamar “Riff Raff” Brown’s lush production. From Ky-Mani to YG (who appeard on Coco Jones‘ recently-released debut album Why Not More?), the Marley legacy continues.
Yaksta, “Haffi Bun”
Yaksta is always full of surprises; a new single from his could be a three-minute look into virtually any genre in the world. With “Haffi Bun,” which he dropped two days before 4/20, Yaksta dipped into his ska bag and added smalls nods to doo-wop along the way. Produced by Partillo Productions, “Haffi Bun” is Yaksta’s aptly titled ganja tribute; he sings in the first, raps in the second and ties it all together with a jaunty hook that maintains the levity of the whole affair. “It was foolish of me to abstaining from the tree!” he sings, delivering the line with a slight decrescendo to add more verve to his vocal performance.
Armanii, “XOXO”
One of the buzziest names in dancehall right now, Armanii has just added another banger to his string of homeruns. Kicking things off in a delightfully nasty and classicaly dancehall way, Armanii attacks the trap beat with, “Open yuh mouth fi mi mek me see yuh throat back/ Dah bumpa deh gwan throw it back/ Cocky a buss inna yuh face, tell yuh hold dat/ She seh di f–k strong like Hulk Hogan.” With a strikingly melodic flow reminsicnent of Kartel himself, Armanii is quickly establishing himself as a dancehall force to be reckoned with.
Hailing from Mannings Hill in the Stony Hill area of Jamaica’s St. Andrew parish, Valiant has emerged as one of the leading voices of dancehall’s new generation – and his forthcoming new EP promises to cement his stardom and carry him into a notably more R&B-infused space.
In 2022, Valiant (born Raheem Bowes) broke through with a scorching string of singles — “Dunce Cheque,” “Siance,” “Speed Off,” “North Caolina,” and “C.A.L (Cut All Losses)” among them – that established his singular slang (“Kotch e hat a lie”) and his melodic approach to trap dancehall. The following year, he dropped his 20-song 4:14 mixtape, which he supported with performances across the Caribbean and the U.K. Although his breakthrough was fairly recent, Valiant, 26, has been recording music for over a decade; the young father was even a part of Popcaan’s Unruly Camp once upon a time.
After signing to Sony Music UK’s newly relaunched Epic Records in late 2023, Valiant dropped his A Gift from Me to You EP, which gave way to an even bigger 2024 — with hits like “Flava,” “Lumbah” and “Baddiedeh.” In 2024, Valiant won best Caribbean music act at the MOBO Awards and male dancehall artist of the year at the Caribbean Music Awards. This year, Valiant is looking to defend his title at the latter award show, which announces its victors on Aug. 28 at Kings Theatre in Brooklyn, N.Y.
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Out on May 23 via Epic/Sony Records UK, Valiant’s forthcoming new EP, Prove Them Wrong, intends to do exactly as its title suggests. From detractors and doubters to those apprehensive of the longevity of dancehall or Valiant’s versatility, the international star is set to level up significantly from his mixtape days. The new set will feature several collaborations, including tracks with Grammy-nominated R&B singer-songwriter Fridayy and fellow Jamaican dancehall star 450, as well as a heavier R&B sound.
“For this project, I basically did one trap song,” Valiant tells Billboard. “I wanted to give them a different sound; I don’t want it to be [a case where] it sounds like every dancehall project. I wanted different feelings, so I infused my dancehall with a lot of R&B on the new project.”
Featuring cuts like “Selfish,” “Ugly” and “Whole Lotta,” Prove Them Wrong has already established an intriguing Spanish guitar-laced soundscape complemented by thought-provoking ruminations of masculinity and male beauty politics. With over 128 million official on-demand U.S. streams to his name already, according to Luminate, Valiant hopes to exponentially grow that number as he shares his new music with the world.
Speaking with Billboard, Valiant explains why he believes in trap dancehall’s longevity, the origins of his stage name, and why he’ll always bet on Drake.
What’s the first song you remember being stuck in your head?
“Next to You” by Chris Brown and Justin Bieber.
Who are the dancehall figures that you look up to as you navigate your career?
Some of the old legends dem like Shabba [Ranks], Yellowman, Vybz Kartel and Mavado. I look pon what they do inna di game, and try to [note] what to do and what not to do.
Why do you think younger listeners are so drawn to the sound of trap dancehall?
We, as young people, must believe in [ourselves]. As kids, we were rebellious against the bigger kids dem, so I think [younger listeners] like the rebellious behavior and the crazy, creative style we bring in trap dancehall.
Do you think this is a style of music that will have longevity?
Yeah. It’s not like it’s changing from dancehall. If dancehall is the father or the senior, then trap dancehall is the junior.
What’s your favorite song to perform live?
Recently, “Baddiedeh.” Before, it was “Cut All Losses.”
Where’s your favorite place to perform outside of Jamaica?
Mi love performing in the U.K.; mi like Bahamas and Trinidad, too. The U.K. loves dancehall, dem support dancehall. People really come out to the shows when dancehall artists visit. I remember one time I was in Manchester [Parish in Jamaica] and the parents came backstage like, “The kids won’t go home!” [Laughs.]
How do you think you’ve grown since putting out 4:14 in 2023?
4:14 was more of a mixtape I made with friends. It was a vibe. I want fans to hear more from me because there’s a lot of things I couldn’t get to do on [that project]. A lot of people still come to me and say that they listen to 4:14 up to now. Musically, I grow with every song because I always try fi do different things and different sounds. Even if I get criticized, I always try — because you nuh know which songs could cross over and change your life.
Which producers did you work with for Prove Them Wrong?
The producers for this project are DJ Mac, KVRIM, GI, Emoji Records and Crown Heights.
How many tracks should we expect?
Still unknown, but it’s gonna be the length of an album. It’s basically an album.
What was the studio session for “Whole Lotta” like?
I was in the studio with KVRIM and a few other writers, catching a vibe and chilling. I wanted a song that was not about the trap. We never want it to sound speaky-spokey, so we infused the patois with R&B melodies and the Spanish guitar in the riddim.
Do you prefer singing or rapping?
Mi love singing! Growing up, I was singing a lot, and I’ve learned to master my craft. I know when to deejay and when not to deejay, but I’m trying to branch out because I mostly just want to sing.
Who are some vocalists that you study?
I like Sam Smith’s vocals, and Alicia Keys, Adele and John Legend. That’s the type of music I like too.
Who are some of your favorite R&B artists right now?
I like Chris Brown. Partynextdoor and Fridayy too. The Weeknd.
Who’s the greatest rapper alive?
Eminem and then Drake. Drake is an all-around artist and a hitmaker. I’m not saying Kendrick [Lamar] is not a good artist – we need both of them – but if I had to book somebody, I’m booking Drake. If you carry Drake to Jamaica, everybody knows a song from Drake. If Kendrick comes out, they’ll know three or four songs max maybe. Mi sure of that, mi can bet money pon dat. But the crowd will still come out for Kendrick because he’s Kendrick.
Who are some of your dream collaborators?
Rihanna – [I want to do] a whole album with her.
You broke through in the TikTok era of the music industry. How do you think that platform has impacted dancehall specifically?
It’s a good marketing strategy to let people from all over the world hear your music. The younger generation, even the older generation, they’re on TikTok, right? It’s a platform where you can promote a business, your music, anything, and all you have to do is post a short video. It’s a different game.
How’d you come up with your stage name?
I got it from the title of [a 2005 animated film] about birds [fighting in World War II]. It was one of my favorite [movies] growing up, so I looked up the meaning and saw that “valiant” meant courage and brave and all that. Mi seh, “Yuh know? It fit meh.” At first, I was Raheem Melody, and then I changed it.
What excites you most about this generation of dancehall artists?
I like how competitive it is, everybody wanna be on top. I’m trying to cross over. I like to be consistent. I like that my name is always called when discussing the new generation. It’s competitive, but it’s all unity. The new generation is more cooperative and will link up and do things together.
In a year that has already seen explosive comeback concerts (Vybz Kartel‘s Freedom Street and subsequent sold-out Brooklyn shows) and head-turning headliner announcements (Buju Banton leads this year’s BET Experience lineup) from reggae and dancehall‘s brightest stars, Alkaline is looking to add his name to the list.
The dancehall icon, whose hits include anthems such as “My Side of the Story,” “On Fleek” and “Move Mountains,” is set to bring his eight-year-old New Rules concert series back to Jamaica — this time at Trelawny Stadium, on the west side of the island, in collaboration with New Era Productions. Slated for Saturday, July 5, the concert marks the first time Alkaline has mounted New Rules in JA since its 2022 staging at Kingston’s National Stadium. Most live events that grace Jamaica often opt to visit Kingston and St. Andrew, which tends to exclude music lovers from the island’s west side to a degree. Having already visited Kingston twice, New Rules’ Trelawny stint will allow a wider range of fans to enjoy Alkaline’s concert.
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“It wasn’t really so much of a surprise [telling my mother New Rules would be coming to her hometown of Trelawny] because we always visit Kingston, but I wanted to give fans a different experience,” he tells Billboard. “They can expect high-energy entertainment as usual, but with a twist. It’s been a long time coming!”
The Trelawny date is the third stop on Alkaline’s New Rules 2025 route, which includes a stint in London on April 17 and a show in Canada on June 21. The face of Givenchy’s spring-summer 2023 men’s global campaign is most excited to perform “all of his big hits,” including “Bruk Out,” as well as some songs he hasn’t performed in a long time — and some that he’s never performed before. After all, the “unpredictability” of dancehall sustains his love for the genre, a space he’s been navigating for over 15 years now. He famously started releasing music in 2013, eventually breaking through the following year and launching a career that traded on massive hit singles, global appeal and a penchant for controversy. Over the past decade, he’s also added a litany of international collaborations to his catalog of solo hits, including 2017’s “Formula” (with French Montana), 2018’s “Nonchalant” (with A Boogie wit da Hoodie) and a 2018 remix of Chip‘s “My Girl.”
“[The name ‘New Rules’] came from my entry into the music industry and bringing my ideas and vibe to the scene,” he explains. “We came in set in our ways. We didn’t take anything away from [what was already there], we just added to it. I brought a youthful exuberance to [dancehall] because I jumped out very young, younger than most.”
In 2021, Alkaline released Top Prize, his second consecutive album to reach the top two on Billboard‘s Reggae Albums chart. While he isn’t promising a new album before New Rules touches down in Jamaica this summer, fans can certainly “expect new music” from the star, which he’s already started rolling out with January’s “Earn Your Way.” The Autobamb and Sponge Music-helmed track continues Alkaline’s streak of standalone singles following his 2022 Ripple EFFX EP, which won EP of the year and the inaugural Caribbean Music Awards (Aug. 31, 2023).
As for this year’s New Rules lineup, Alkaline has yet to confirm who will appear at the Trelawney edition, but he’s already announced Loyal Squad, Andrew Fresh and Movie Star Johnny as supporting talent for the concert’s London staging at OVO Wembley Arena. Dancehall stars Armanii and Rahjahwild are also slated to perform. Earlier this year (March 30), Alkaline brought New Rules to Boston, where Massachusetts State Senator Liz Miranda honored him with a citation lauding his contributions to Jamaican music and culture and international influence.
Though it marked his first show of 2025, Boston isn’t the first American city to experience New Rules. Alkaline mounted the concert series in New York in 2018 and 2023, the latter of which boasted additional performances by Mavado, Charly Black, Skinny Fabulous and 450.
With Europe and North America on lock, Alkaline is now eyeing stages in “China, Japan and Africa” for future editions of New Rules. “New Rules is a worldwide ting!” he declares.
When asked where he was most excited to perform after finally regaining his freedom following a 13-year prison stint, Vybz Kartel responded, “The entire Caribbean and New York — that’s Jamaica outside of Jamaica!”
In the eight months since he walked out of prison, the King of Dancehall has barely taken a minute to sit down. To ring in the new year, Kartel mounted Freedom Street on Dec. 31, 2024, marking Jamaica’s largest live music event in almost 50 years. The stadium-sized event featured appearances by dancehall giants like Skeng and Popcaan, as well as Kartel’s sons — both recording artists in their own right — Likkle Vybz and Likke Addi. Freedom Street kicked off a global comeback tour for Kartel that has since included an appearance at February’s Grammy Awards (where he enjoyed his first nomination for best reggae album, thanks to his 2024 Party With Me EP), a performance at the U.K.’s MOBO Awards (where he was honored with the impact award), and the announcement of a set at Wireless in support of Drake‘s three-night takeover of the Finsbury Park festival.
In 2025, any Worl’ Boss performance is a special one, but the Billboard cover star wasn’t joking when he called New York “Jamaica outside of Jamaica.” On Friday (April 11), Kartel played his first of two sold-out shows at Brooklyn’s Barclays Center — his first Stateside headlining concert in over 20 years, organized by Reggae Fest. Brooklyn, which has an incredibly high population of first, second and even third-generation Caribbean-Americans, was the perfect host borough for Kartel’s return. For every BK neighborhood the DJ shouted out (Flatbush, Canarsie and Utica rightfully got a lot of love), a different island got the same amount of shine (Grenada, Trinidad, St. Vincent and, of course, Jamaica were among the most mentioned isles of the night). Kartel didn’t hit the stage until shortly after 10 p.m. E.T., but DJ Milan primed the crowd with over two hours’ worths of reggae and dancehall classics, spinning anthems by everyone from Buju Banton and Shenseea to Elephant Man and Teejay.
Kartel made his triumphant return to the stage with his legendary remix of Akon‘s “Locked Up.” “Look! 13 years inna prison, and mi come out a general!” he declared, sauntering across the stage and soaking up the rabid screams from the 19,000-capacity arena.
Worl’ Boss then launched into his litany of hits, tearing through “Dumpa Truck,” “Benz Punany,” “It Bend Like Banana,” “You and Him Deh,” “Street Vybz,” “Come Breed Me” and “Turn Up the F–k.” Kartel, who is currently dealing with Graves’ disease and a heart condition, smartly split up his set with cameos from several surprise guests, allowing him ample time to catch his breath and pace himself throughout the show.
Early in the night, Kartel brought out two former Portmore Empire affiliates, Jah Vinci and Black Ryno, both of whom helped amp the energy in the room. In fact, Black Ryno had so much energy, he got a little ahead of himself and wiped out while walking down the stage’s catwalk. Other special guests throughout the night included Latin Grammy-nominated producer Rvssian, Queen of Dancehall Spice and rap legend Busta Rhymes (who effortlessly rapped his entire “Look at Me Now” verse). Almost more impressive than Kartel’s stamina was just how much power he held over the crowd. If anyone sat down during his two-hour set, it was only for a brief minute to find their bearings after a particularly wicked wine. Kartel’s catalog isn’t littered with Billboard Hot 100 top 10 hits or U.S. radio smashes, but none of that mattered on Friday night. When a catalog is so beloved that fans are rapping deep cuts that dropped before they were even born, there’s something very special taking place.
To close out his set, Kartel fired off his biggest crossover smashes, including “Summertime,” “Clarks,” “Fever” and, of course, “Brooklyn Anthem,” gifting Kings County one of the most memorable nights of live music in the borough’s storied history.
Here are the five best moments from Vybz Kartel’s first U.S. headlining show in over 20 years.
Rvssian Hits the Stage for ‘Straight Jeans & Fitted’
Grammy-nominated pop-dancehall princess Shenseea and Jamaican dancehall hitmaker Masicka lead the nominations for the 2025 Caribbean Music Awards, with seven nods each.
Notably, Shenseea, who won her first Caribbean Music Award last year for female artist of the year (dancehall), scored her first solo Grammy nomination earlier this year. Her sophomore album, Never Gets Late Here, was recognized in the best reggae album category, ultimately losing out to the Bob Marley: One Love soundtrack.
Soca superstars Patrice Roberts and Kes follow with six Caribbean Music Awards nominations. Dancehall legend Vybz Kartel, genre-fusing soca star Nailah Blackman and Jamaican dancehall stars Chronic Law and Kranium each have five nods. In addition, Trinidadian soca titan Bunji Garlin and reggae luminaries Romain Virgo and Lila Iké are next in line with four nods each.
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The Caribbean Music Awards recognizes artists, producers and industry professionals who have significantly contributed to the Caribbean music landscape. This year’s nominations list includes more than 150 nominees across 40-plus categories spanning a diverse range of genres including reggae, soca, dancehall, calypso, R&B and gospel.
This year, the Caribbean Music Awards is introducing seven new categories: Caribbean R&B and Zess-Steam Artist of the Year, International DJ of the Year (Female), Reggae Collaboration of the Year, and Reggae, Gospel, and Caribbean Fusion Song of the Year. The new categories reflect the breadth of Caribbean music and the increasing consumption of particular styles and sounds. “The Greatest Bend Over,” Yung Bredda’s Full Blown-produced smash, became one of the biggest soca crossover hits of the year thanks to its incorporation of Zess.
“Zess has a very large following among the youth in Trinidad, but [those artists] have been struggling to be accepted by mainstream Trini music – which is soca,” Kevon Hart of Full Blown told Billboard in March. “For us, this was a very clever way of combining the two and showing the Zess artists that they do what we do, just in a different way.”
Other notable nominees include Jada Kingdom, Spice, Mical Teja, Lady Lava and Dexta Daps — last year’s most nominated artist — with three nods each.
The awards are presented by the Caribbean Elite Group, which also produces Caribbean Elite Magazine – a print and digital publication that highlights Caribbean entertainers, artists, producers, promoters, cuisine, travel, fashion and entrepreneurs.
Voting is currently underway at the Caribbean Music Awards website, and will conclude on Friday, May 1. Winners will be celebrated on Thursday, Aug. 28, at King Theatre in Brooklyn, N.Y.
For the complete list of nominations, visit the Caribbean Music Awards website. Here are the nominees in selected categories:
Reggae — Album of the Year
Various Artists — Bob Marley: One Love – Music Inspired by the Film (Deluxe)
Bugle — Apex
Etana — Nectar of the Gods
Mortimer — From Within
Romain Virgo — The Gentle Man
UB40 — UB45
Dancehall — Album of the Year
Dexta Daps — Trilogy
Govana — Legacy
Shenseea — Never Gets Late Here
Spice — Mirror 25
Vybz Kartel — First Week Out
People’s Choice Award
Joé Dwèt Filé
Kes
Lady Lava
Shenseea
Skeng
Skillibeng
Vybz Kartel
Yung Bredda
Dancehall Song of the Year
Squash, “Big Breeze”
Vybz Kartel, “The Comet”
ArmaniI, “HAAD (Fiesta)”
Busy Signal, “Happy Birthday”
Kranium & Chronic Law, “Higher Life”
Shenseea, Masicka & Di Genius, “Hit & Run”
Jada Kingdom, “What’s Up (Big Buddy)”
Masicka, “Whites”
Reggae Song of the Year
Romain Virgo & Masicka, “Been There Before”
Bugle, Buju Banton & Damian “Jr. Gong” Marley, “Thank You Lord”
Lila Iké & Joey Bada$$, “Fry Plantain”
Pressure Busspipe, “Haunted”
Protoje, “Legend Legend”
Marlon Asher & Sizzla, “Never See Us Fall”
Alaine & Usain Bolt, “Pile Up”
YG Marley, “Praise Jah in the Moonlight”
Soca Song of the Year
Patrice Roberts, “Anxiety”
Nailah Blackman & Lyrikal, “Best Self”
Blaka Dan, “Blessing”
Bunji Garlin, “Carnival Contract”
Problem Child, “Carnival Jumbie”
Mical Teja, “DNA”
GB Nutron & Farmer Nappy, “In the Center”
Trilla-G, Lil Boy & Quan, “Someone Else”
Musical Event of the Year
Buju Banton — Long Walk to Freedom
Dominica World Creole Festival
Patrice Roberts — I Am Woman
Konpa Kingdom
Saint Lucia Jazz & Arts Festival
Soca Brainwash
Stink & Dutty
Vybz Kartel — Freedom Street
With the first days of spring finally gracing New York City, the summer is just a few breaths away — which means dancehall riddims and reggae grooves are about to be heard on every block from Flatbush to the Heights.
After picking up some hardware at February’s MOBO Awards, Vybz Kartel picked up two more trophies at last month’s International Reggae & World Music Awards (March 30), taking home the Peter Tosh Award for recording artist of the year and concert of the year honors for last Decemeber’s Freedom Street extravaganza. New York will experience their version of Freedom Street when Kartel graces Brooklyn’s Barclays Center on April 11 and 12. On Tuesday (April 1), Worl’ Boss dropped the official DJ Khaled-starring “God Is Greatest” music video to reflect on his whirlwind journey since his release from prison last summer. Spice, who many hope will join Kartel at his New York shows next month, picked up a major win of her own with her victory at Red Bull Culture Clash London 2025 (March 7-8).
On the reggae side, we lost a legend. Jamaican singer Cocoa Tea passed on March 11 after going into cardiac arrest shortly after a recent six-month battle with pneumonia and his 2019 lymphoma diagnosis. Known for classics like “Rikers Island” and “Young Lover,” Cocoa Tea often infused poignant sociopolitical messaging into his hits, bolstering his cross-generational impact.
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Naturally, Billboard’s monthly Reggae/Dancehall Fresh Picks column will not cover every last track, but our Spotify playlist — which is linked below — will expand on the 10 highlighted songs. So, without any further ado:
Freshest Find: Joé Dwèt Filé & Burna Boy, “4 Kampé II”
Late last year, the original version of Joé Dwèt Filé’s “4 Kampé” appeared in our weekly Trending Up column, which tracks the myriad songs and trends that are catching the industry’s attention. Just a few months later, the Haitian zouk-konpa singer has reinvigorated his global hit with an assist from Grammy-winning Afrobeats superstar Burna Boy. “Deja konnen mwen pral brile sa/ Excuse-moi, veux-tu danser konpa/ Mwen pat konn fanm ayisyen dous konsa/ Ou met mande, mwen se yon neg naija,” he croons in the intro, dipping into Haitian Creole to set the scene and introduce himself to a lady he’d like to dance konpa with. Burna Boy’s and Filé’s tones are an excellent match; their rich lower registers nicely contrast with the track’s seductive background guitars.
Ding Dong feat. Skeng & Kaka Highflames, “Street Jump”
Last month, “Badman Forward Badman Pull Up” singer Ding Dong announced his forthcoming debut album — 20 years after “Badman” became an intergenerational and international anthem. Keeping with the spirit of dance that’s grounded his entire career, Ding Dong calls on Kris Kross’ 1992 Hot 100 chart-topper “Jump.” Not only does he reimagine that song’s timeless hook into a more dancehall-flavored affair, but he also recruits dancehall superstar Skeng and rising Jamaican dance-turned-artist Kaka Highflames to bring their own delightfully manic energy to the track. When it comes to dance anthems that actually make you want to dance, few can stand shoulder to shoulder with Ding Dong.
Protoje, “Big 45”
Protoje isn’t one to inundate us with an incomprehensible amount of releases, but when he does drop music, it’s always worth the wait. He teased “Big 45” for several weeks before finally unveiling the official track, which boasts booming bass and sultry reggae groove courtesy of The Indiggnation and Winta James. Protoje’s rap-sung cadence pairs perfectly with their soundscape, effortlessly capturing the full-bodied sound of the peak sound system era.
Aidonia & Di Genius, “Agony”
“She waah agony oh she waah agony/ Early morning me a sleep and she a bother me/ She waah agony oh she waah agony/ Gyal waah wood, me give har the mahogany,” rhymes Aidonia at the onset of his new Di Genius-helmed single, “Agony.” Making the word “agony” shorthand for boning is certainly a choice, but if any deejay can make it work, it’s Aidonia with his sticky flow and devil-may-care delivery.
Yaksta, “Unconditional Love”
For his contribution to Crawba Production’s new Reggae Alive compilation, Jamaican singer Yaksta delivers a sweet, easy-rocking midtempo about the breadth of his unconditional love for his special someone. “I got this unconditional love/ And it’s only for you, baby/ No else but you,” he croons over steady classic reggae guitars and drums — a perfect soundtrack to a breezy summer evening. With an equally tender and earnest vocal performance, Yaksta infuses Crawba’s soundscape with the reverence that unconditional love often mirrors.
Mr. Vegas & Etana, “Trapped”
One of the best parts of trap dancehall is how the genre’s sparse, spooky snares allow artists the space to muse about society’s endless ills. “Trapped,” the new Rick Wizard-produced single from Mr. Vegas and Etana does just that. The two stars trade heady, heavy verses that zoom into the psyche of a child living in a fear and neglect-ridden household that only primes them for darker horrors. “Trapped, careless mumma wah mek you do your own pickney dat/ Yuh know sey di man a touch har and yuh nuh tell him fi stop/ Yuh turn yuh back pan har when di demon attack,” Mr. Vegas begins the song, immediately setting a chilling scene of child abuse and the nuanced conversations around it.
Pamputtae, “Rum Sexy”
To make a long story short, all Pamputtae needs is some rum to buss a wine. Though “Rum Sexy” has percolated on YouTube for a few years, the Jermaine Bailey-helmed track is finally on DSPs. A well-executed soca track that would sound right at home on any pre-game playlist for the road, Pamputtae’s animated delivery and bright tone are as effective as ever on this track.
Chronic Law, “Altar”
“If yuh pray, Jah will answer/ No weh yuh own anuh weh u can sponsor/ Have nuff things fi gave thanks for/ So me pray inna eh booth like altar,” Chronic Law sings at the end of the opening chorus of his new single, “Altar.” One of the hottest acts in dancehall, Chronic slows things down for a quieter, introspective moment in which he ruminates on the throughlines of prayer and his connection to God that have coursed through his life. Hungry Lion Records grants him the space to do so with an almost-morose mixture of trap snares and synths that invites listeners to focus on his soul-baring lyrics.
Najeeriii & Franc White, “Uptown”
Najeeriii doesn’t necessarily rewrite the trap-dancehall template — in fact, he explicitly leans on its most frequently used tropes here — but he does put his own stamp on it. Expected to appear on his forthcoming debut album, Book of Bob, “Uptown” finds Najeerii delivering a club anthem that sources its idiosyncracies from the way his youthful tone and nimble flows accentuate different pockets of Zini Record’s pristine beat.
Skeete, “Dem Dead”
Nottingham-hailing Afro-dancehall and R&B artist Skeete dropped his new 10-track mixtape Excuse My Language last month (March 20), and the saucy genre-melding set is every bit as global and unapologetic as its title suggests. Among the standouts is the tape’s penultimate track, “Dem Dead,” a fast-paced track that fuses the energy of ’90s dancehall with the melodic flourishes and warm electronic synths of ’10s R&B-informed hip-hop. He dexterously weaves in and out of different flows and dialects, never wavering in how comfortable he sounds playing the role of a dangerous uptown lothario.
It’s been 20 years since Ding Dong’s “Badman Forward Badman Pull Up” became an ocean-crossing, generational anthem for dancers and revelers — and the man behind the iconic track is finally unleashing his debut studio album.
Billboard can exclusively reveal that, on May 5, Ding Dong (born Kemar Ottey) will release From Ding Dong to the World, an album he promises will be a breath of fresh air for the dancehall scene. Featuring production contributions from Ricky Blaze, Khalfani, Felva, Dunwell, and Black Spyda — who mixed and mastered the entire project — From Ding Dong to the World will also house collaborations with scores of dancehall superstars, including Skeng, Skillibeng, Stalk Ashley, Govana, Afro B, Popeye Caution, Vanessa Bling and Grammy-nominated rap icon Busta Rhymes. Fans can pre-save the album here.
At a succinct 13 tracks, Ding Dong’s new album aims to place him in the pantheon of dancehall greats, several of which he names as inspiration, like Elephant Man, Bounty Killer, Beenie Man and Sean Paul, whose 2002 “Gimme the Light” music video he cites as one of the most important moments of dancehall’s dance culture being highlighted on a global scale.
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“This album is the evolution of Ding Dong,” the dancer-turned-recording artist declares. “I want to show people that I am a rounded artist, not just a dancer. This style of dancehall hasn’t been done on an album in a long time. I never knew the difficulties and the challenges of doing an album. It’s not a simple thing to get [samples] cleared, so I think the time is now. I am always current. It’s God’s will!”
Ding Dong finished the album last year, but sample clearances cosmically delayed the album release timeline to coincide with the 20-year anniversary of “Badman Forward.” One of those samples was Kris Kross’ “Jump,” which Ding Dong lifts for his new Kaka Highflames and Skeng-assisted single, “Street Jump.” Serving as the set’s lead single, “Street Jump” transposes the audacious energy of Kris Kross’ 1992 Billboard Hot 100 chart-topper into a floor-quaking dancehall banger that plays on Skeng’s own penchant for leaping into the sky during his live performances. The new single arrived alongside its official music video on Thursday (March 27).
“Kris Kross was one of the artists I really messed with growing up,” explains Ding Dong. “I remember when Khalfani did the riddim and I walked in the studio and he played it – without thinking, the first thing I did was [start rapping “Jump”] over the riddim. I recorded that right away, and then mi seh, “I haffi get Skeng pon di song.”
And he did. On a clip shared to his official Instagram page — which has amassed nearly 200,000 views — Ding Dong plays the “Street Jump” riddim for Skeng as he characteristically vaults into the air because the beat moved him so much. It’s similar to what happens when a DJ drops “BadMan Forward” at a function, people simply feel compelled to move. Playing on the legacy and timelessness of “Badman Forward,” Ding Dong also included a bombastic remix of the classic featuring new-age dancehall giant Skillibeng.
“’BadMan Forward’ is the first song I recorded. If you notice, there are no verses, I just wanted to buss a dance, not a song. The version that you hear is the demo version, it’s not mixed,” reveals Ding Dong. “At the time, the willie bounce was everything but I realized di people dem wan change. So I made the song with the dance to make my mark as a dancer. When I chose the name of the song, I was told it was too long. Mi seh mi nah change it. If you wan mek change inna your life, you have to do things differently. It started in Jamaica, went to England, and then New York. The energy, the kick of the riddim and the dance itself made the song a staple within so many generations.”
Watch the official “Street Jump” music video below.