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Country

Page: 95

05/10/2024

Here’s your guide on where to buy tickets to the most-anticipated country music concerts of the year.

05/10/2024

The inaugural I’m Just Me: A Charley Pride Celebration of Inclusion will take place May 14 in Frisco, Texas. 
Presented as partnership between Amazon MGM Studios, Amazon Music and the Academy of Country Music, the invite-only event hosted by BRELAND will recognize and celebrate 16 honorees who represent Pride’s legacy in country music as leaders in hope, advocacy, and innovation. 

The groundbreaking Pride, who died in 2020 at age 86, was country music’s first Black superstar, breaking down barriers despite facing racial adversity and going on to win three Grammy Awards, and was the first Black artist to win entertainer of the year at the Country Music Awards, as well as received the ACM’s Pioneer Award and the Recording Academy’s Lifetime Achievement Award. He scored 29 No. 1s on Billboard’s Hot Country Songs chart and was the first Black artist to reach No. 1 on the chart.

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“Charley Pride was a trailblazer in the true sense of the word. He paved the way for innumerable artists that followed in his footsteps and his success is a reminder that country music traces its roots back to diverse artists and traditions,” said Ryan Redington, GM of Amazon Music, in a statement. “Amazon Music is honored to come together with the Academy of Country Music and Amazon MGM Studios to not only celebrate Charley Pride’s legacy, but also honor the artists, creators, and executives that carry his spirit forward.”

The 2024 honorees are artists BRELAND; Reyna Roberts; The War and Treaty’s Michael and Tonya Trotter; Tiera Kennedy and Wendy Moten; Recording Academy Nashville Chapter executives Alicia Warwick and Armand Hutton; Black Music Action Coalition president/CEO Willie “Prophet” Stiggers; BMI Nashville executive director of creative Shannon Sanders; artist/Color Me Country Radio host Rissi Palmer; songwriter/author Alice Randall; ACM executive Kortney Toney; journalist Naima Cochrane and Pride’s widow Rozene Pride and son Dion Pride. 

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The celebration, which organizers hope to make an annual event, takes place two days before the 59th Academy of Country Music Awards, hosted by Reba McEntire. The ACM Awards will stream for live and free exclusively on Prime Video across more than 240 countries and territories from Ford Center at The Star in Frisco, Texas, on May 16 at 8 p.m. ET.

“We’ve got liquor, records, worms, lures, all the good things here in Florida at our house,” Brian Kelley tells Billboard via Zoom, from his pool house-turned-tackle room (and sometimes songwriting room) at his Florida residence. “When it’s open for songwriting season I call it the Song Saloon; when it’s fishing season, it’s the Tackle Shop or the Tackle Box.”

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Kelley’s willingness to mesh various aspects of his life is distilled into his new solo album, Tennessee Truth, out May 10 via Big Machine Records. That rural imagery of creeks, ponds, fishing lures, dirt roads, and plenty of outdoors-oriented brand names from Mossy Oak to John Deere — are threaded throughout songs including “Dirt Road Date Night,” “Acres,” and “How We’re Livin’”.

As the Florida half of duo Florida Georgia Line, Kelley helped usher in country music’s “bro-country” era with a slate of FGL hits including two songs that would go on to be certified Diamond by the Recording Industry Association of America signifying sales in excess of 10 million: “Cruise” and the Bebe Rexha collab “Meant to Be.” The duo earned 16 Billboard Country Airplay No. 1s and more than 13 billion global streams and played to more than 4 million fans in arenas and stadiums.

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After Florida Georgia Line went their separate ways following a fallout in 2020, both Kelley and Hubbard launched solo careers — something Kelley says “is not easy, in a sense, being kind of a new guy, a new voice” — noting that Hubbard had handled the bulk of the lead vocals in FGL. “My lead vocal hadn’t been out there, so it’s been a fun challenge. You find out who you are, musically.”

Though Kelley issued his debut solo album, Sunshine State of Mind, in 2021 via Warner Music Nashville and his own Nashville South label, he considers his new album to be his “true debut.” The album’s “See You Next Summer” reached the top 30 on Country Airplay.

Kelley took an intentional, diligent approach to spilling his Tennessee Truth, ultimately co-writing eight of the dozen songs, and working with writers including Thomas Archer, Matt McGinn, Kaitlin Owen, Blake Pendergrass, Jimmy Robbins and Michael Tyler.

“I didn’t care what their songwriting credentials were, I just wanted to write with more people and wanted my circle to grow. I wasn’t holding anything back,” Kelley says of the new project. “I want people to see that I’m no different than the people listening to this record — I love working hard, I love family, God and country. Hunting, fishing and being outdoors is how we navigate our lives.”

For Kelley, the songwriting process is not unlike a day spent on the lake catching fish.

“You don’t know what you’re going to get — you may get half a song, you may get a hit. It’s about showing up, even if you don’t feel 100% or don’t feel inspired. With songwriting and fishing, it’s about how patient can you be until something inspires a line or a title.”

Working with mega-producer Dann Huff (Keith Urban, Megadeth, Faith Hill), Kelley eschewed many of the hip-hop inflected sonics of his work with FGL, instead leaning on more acoustic-based and rock-oriented (yet still radio-polished) instrumentation.

“Dann has a way of branding each individual artist sonically in its own way,” Kelley explains. “You could talk about Rascal Flatts, you could talk about Keith Urban. He’s produced so many great records and they all sound different. He loved how hard I wanted to push on this album and make some songs a little heavier. On ‘King Ranch,’ he sent five different guitar solos he’d played. I picked one and he was like, ‘Oh, you’re an ’89 metalhead with that solo.’”

Though the bulk of the album leans on light-hearted, outdoorsy fare, the album’s closing song — and its corresponding video — have garnered speculation and controversy. After Kelley released “Kiss My Boots,” which he wrote with Dylan Guthro, some listeners speculated the song’s vengeful lyrics of betrayal were aimed at his former FGL bandmate Hubbard. Those murmurings were heightened with the release of the music video, which featured Kelley hunting down a snake and ending with a scene of Kelley, his “Florida” belt buckle in clear view, while peeling a peach (the official state fruit of Georgia, Hubbard’s homestate).

Kelley didn’t address if the song was about Hubbard, saying, “The song started with the line about ‘comes out with the whiskey,’ and we were just channeling a sense of standing up for yourself and that means a bunch of different things for all of us that wrote it that day,” Kelley says. “Everybody has a couple of people on their ‘Kiss My Boots’ list, especially in this industry. This was a chance to let fans, listeners know that another of my truths is I’ve gone through things in life, I’ve had struggles and navigating how to be a healthy adult or take the high road. I wanted to give people an anthem, an outlet.”

Kelley filmed the video at his wife Brittney’s family farm in Musella, Georgia, the same place another album track, “Acres,” is written about.

“We were there and Dickey’s Peach Farm is right down the road — so we thought it was a cool moment because of the character I play, the snake catcher guy, has just gone through hunting down and killing this snake,” he says. “I think people could take it many ways, but for me I took it as you just got the snake, you’re relaxed and waiting for the next call and I’m done for a second. I thought it was cool, but that’s the freedom of putting art into the world — people can take it however they want.”

He says the theatrical mode of the video was intentional. “I didn’t want to perform or sing — I didn’t want to lip synch anything and make it like every other video we’ve all done. I wanted it to be a piece of art. I went to Belmont [University] in Nashville and got my degree in entertainment industry studies, which was movies, music, television. So it’s cool to live out all those things and put my touch on everything that I’m involved with.”

Kelley offered more details on what led to the duo’s breakup on the Bussin’ With the Boys podcast on Thursday (May 9), saying that the duo had initially agreed to wait on putting out solo music until after their fifth studio album had been released. Kelley said that in December 2020, he got a call from Hubbard informing him that Hubbard would be releasing a collaboration with Tim McGraw; that song, “Undivided,” released in January 2021. Then after the release of Kelley’s solo album in June 2021, Kelley says Hubbard reached out to him and “it was made known to me that we were kinda done.” Kelley added, “It went from no music for the foreseeable future, to now we’re not even going to tour… I’m just here to tell the truth, I’m not here to try to burn down anything, whatever, I’m just here to stand up for myself and my family, and like I said, the fans.” [Billboard has reached out to Hubbard’s camp for comment but has not heard back as of press time.]

Outside of their separate solo careers, another signal of FGL’s diverging paths is the recent, sudden closing of their bar FGL House in Nashville (which opened in 2017), in addition to the previous closures of their music publishing company Tree Vibez and the shuttering of their Old Camp Whiskey. But Kelley has slowly built his own slate of entrepreneurial outlets over the past few years, including the Tribe Kelley Surf Post in Grayton Beach, Florida, and the Papa Surf Burger Bar in Santa Rosa Beach, Florida (Kelley and his wife Brittney teamed with Jason and Brittany Aldean on the Burger Bar venture). The Kelleys bought an old home-turned-café during the COVID pandemic and had already conceptualized the name for the Papa Surf Burger Bar.

“We got a good deal on the place before all the real estate went nuts,” he tells Billboard. “We knew there was a need for a burger joint, and we love real estate and architecture and interior design, so it was great renovating that house and blending the old with the new. This is hopefully, fingers crossed, one of many Papa Surfs that will pop up along coastal areas, but this is kind of the flagship.”

He also notes that his entrepreneurial tendencies run in the family: “My dad is 81 years old and still looking at little real estate things. I’m like him — I just love to work and to create.”

The War and Treaty will make you believe.
Whether playing to industry insiders at Clive Davis’ exclusive Grammy Awards preparty, attendees at the Country Music Association Awards or Newport Jazz festivalgoers, precedent suggests just about everyone in any given audience will be on their feet by the time the husband-and-wife act finish one of their explosive, emotive, genre-bending and deeply spiritual sets.

“The fans will walk up to us afterward and say, ‘I don’t know what I just experienced, but something happened to me while I was listening to you,’ ” says Tanya Trotter, the duo’s better half. Universal Music Group Nashville (UMGN) CEO Cindy Mabe became one of those fans the first time she saw The War and Treaty, in 2022. “I was filming them and crying all at the same time,” she remembers. “I went home just talking about this band.” That same day, Mabe signed the act to its first major-label deal. Since then, this year’s Country Power Players Groundbreaker has continued broadening the genre with riveting and endless exuberance — even if country radio has yet to catch on.

Both Michael, 42, and Tanya, 50, started singing in church before they hit double digits; Michael has a video of himself singing “If Anybody Asks You Who I Am” standing on the congregation’s organ bench at just 3 years old. Those early experiences translated into a lifelong love of music-making and performing for both, though their path to The War and Treaty was far from linear. Tanya (née Blount) had a modest solo career in the 1990s following a cameo in Sister Act 2: Back in the Habit singing alongside Lauryn Hill, including one track that cracked the Billboard Hot 100 in 1994; Cleveland native Michael dabbled in rapping, influenced by the success of local heroes Bone Thugs-N-Harmony, before eventually enlisting in the Army in 2003. While serving two tours in Iraq, he composed songs for his fallen comrades, even winning a “Military Idol” contest.

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The couple met shortly after Michael had returned stateside — fittingly, at an arts festival where he was trying to launch a solo career. Tanya had long since stepped away from music and was working as a worship leader; the couple married and had a son, Legend (yes, named for John), in 2011. They didn’t realize the potency of their combined voices until several years later, though, while recording a demo of a song Michael had written for Tanya’s brother. A friend heard it and practically demanded they keep making music together.

Tonya and Michael Trotter photographed on April 15, 2024 at Ryman Auditorium in Nashville.

Robby Klein

That off-the-cuff duet in 2014 opened their eyes to a world of musical possibilities, but their path forward wasn’t easy or clear-cut. Michael still struggles with PTSD — at times so severely that he has said he contemplated suicide — and the couple also faced homelessness. Musically, they first found a home in Americana: In 2018, Thirty Tigers distributed their second album, Healing Tide, which featured a collaboration with Emmylou Harris, and they have won three Americana Music Awards. As the duo’s star kept rising, major country labels came calling, leading to the pair’s UMGN signing and subsequent major-label debut, 2023’s Lover’s Game, produced by Dave Cobb.

This past year, The War and Treaty were one of two country acts nominated in the Grammys’ best new artist category; the other was Jelly Roll, whom the Trotters consider a peer in making the genre more inclusive. “The space we occupied was really important,” Michael says. “The two artists representing the genre were not representative of that genre at all, if we’re being completely transparent. You got Jelly Roll, a tatted-face rapper who can sing a little bit, and Mike and Tanya, these Black, overweight, gospel-trained singers. Country music is actively trying to attack the narrative it has created, and I’m proud to be part of that change.”

Though they are self-described outliers on the still-too-­homogeneous Music Row, the Trotters say their Nashville peers have strongly supported them. It started with Dierks Bentley — who invited them to join him onstage for their first country awards show performance in 2021 and included them on a live album shortly thereafter — and continued with Keith Urban, Miranda Lambert and Chris Stapleton, for whom the duo will open three dates in May. Zach Bryan asked the Trotters to sing with him on his self-titled album after hearing them at the 2023 Academy of Country Music Awards, converted just like all the rest. The resulting song, “Hey Driver,” reached No. 14 on the Hot 100 — The War and Treaty’s highest chart entry to date — and the act will open Bryan’s three-night Los Angeles arena run in June, inevitably earning even more new fans.

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Michael and Tanya are relentlessly positive, but they won’t ignore the obvious. “How about Mickey Guyton?” Michael says. “It all begins with her saying, ‘This is what country music looks like, too.’ ” With Beyoncé’s Cowboy Carter shining a new spotlight on country music’s long history of racial exclusion, the duo readily acknowledges the work that remains to correct that past. (Beyoncé reached out to the Trotters after Cowboy Carter’s release but did not seek to collaborate with them.) “Have we experienced it?” Tanya asks. “Of course we have. Do we see it in the crowds? Of course we do.”

But they insist on pushing forward. “We’ve been sort of a healing balm, and I won’t allow anyone to take that away from Tanya and I,” Michael says. “We’ve been taken out on the road not to check a box, but literally because we’ve impacted some of the most powerful artists in our genre today.”

“My purpose is to really broaden what country music is and has always been,” UMGN’s Mabe says. “Finding them was like finding a needle in a haystack. They are an evolution of a format… Absolutely, we will eventually end up [bringing them to] country radio.”

That impact has been made because of the way Michael and Tanya translate their gospel bona fides into potent, generous and agnostic performances. “When you think of a gospel sound, you’re thinking of that sense of urgency — regardless of what my message is,” Michael says. “That sense that I need you to understand what I’m saying, that’s what we’re after. When somebody taps into that good truth, it just comes out with that roar and that fire.” There’s no scorched earth in the Trotters’ wake, though, just the one thing they’re interested in evangelizing: love.

This story will appear in the May 11, 2024, issue of Billboard.

Life in the 21st century is complex.
In addition to all the old stuff – keeping gas in the tank and air in the tires, picking up the kids on time, stressing out over an unreasonable boss – the digital age has piled on more issues: endless passcodes, inconvenient Windows updates, social media trolls and dead phone batteries. If that’s not enough, we’re told democracy is under siege.

The good news is a little attitude adjustment can reduce the stress, at least for three minutes, and Chayce Beckham aims to provide that relief. “Everything I Need” – the follow-up to “23,” which hit No. 1 on the Country Airplay chart dated April 6 – arrives with a brisk tempo, a bright production and a lyrical reminder to focus on the few things that really matter.

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“You don’t need all these bells and whistles and fancy stuff,” Beckham says. “Just being alive on a sunny day is worth a million bucks.”

Appropriate to that sentiment, Beckham didn’t write “Everything I Need” in a typical Music Row office appointment. The song came into existence on the road during Luke Bryan’s 2023 Farm Tour, where concert sites are constructed on rural land. It launched on Sept. 14 outside of Shelbyville, Ky., midway between Louisville and Lexington. Beckham brought along a pair of songwriters, John Pierce (“Sweet Annie,” “Your Heart Or Mine”) and Lindsay Rimes (“World On Fire,” “Cool Again”), for what proved to be a productive run. They knocked out the outlaw-flecked “Devil I’ve Been,” and started in on another as they puffed on cigars on that first day.

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“It’s really great as a writer to watch an audience, watch the artist you’re working with,” Pierce says of writing on tour. “You can see what is kind of needed in a set. You can find the hole and fill it.”

They talked specifically about crafting something upbeat and encouraging – presumably to fill a need – and Rimes kicked into an easy progression on guitar. He attached a rolling train beat to it, and they headed forward without an actual title, focused on the glass-half-full version of daily life.

It wasn’t hard to fit it to Beckham’s personal experience. The weeds on the lawn, credit-card debt and a broken-down motor – the latter spotted by Pierce on a previous co-write at Beckham’s house – all used real-world issues to set up the story. “John was on fire,” Rimes recalls. “He was spitballing lyrics, you know, the broken radiator and all this. We just started laundry-listing things really.”

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Pierce concocted a phrase – “postcard maker” – to describe a sunny day at the end of the first verse, segueing into the chorus, where the tune brightened and the storyline turned fully away from problems to very basic positives: “I’m alive and I’m breathing.”

“We knew the melody should shift up a little bit, just have a lot more power in the chorus,” Beckham says. “We’re just back there jamming on an acoustic guitar and kind of just chipping away at this thing.”

The chorus’ plot morphed into an all-nighter, with the protagonist having fully adjusted his attitude amid classic – and easily missed – wordplay: “When the sun comes up, I’ll let it dawn on me/ I’ve got everything I need.”

Even if the “dawn” quip doesn’t completely register with the listener, the hook’s premise lands with clarity. “The line in front of the hook,” says Pierce, “is the most important line of almost any song.”

The three writers made verse two only half the length as the opening verse, noting that the bad times – like the verse itself – “won’t stick around too long.” Instead, the verse sped back into the chorus, following a Nashville songwriter code. “It’s such a sing-along thing, and it was like, ‘Don’t bore us, get to the chorus’ for sure on that one,” Pierce recites. “It’s not [shorter] because we were lazy, I swear.”

A bridge wasn’t required, since that chorus pretty much said it all anyway. “It’s got everything it needs,” Beckham says. “You don’t need to do anything extra with it.”

Rimes loaded some guitar parts over the drumbeat on the tour bus to form the bones of a demo that they played for Beckham’s band the next day. He would add bass and a couple other instruments after getting back to Nashville, but not a lot. “I kept it pretty simple,” Rimes says. “I didn’t really put any bells and whistles on. It was very country.”

When producer Bart Butler (Jon Pardi, Warren Zeiders) heard “Everything I Need,” he identified it as a sleeper, but he didn’t have much time to work on it. Wheelhouse greenlit a full album, but it came under a tight deadline. When Butler was selected, he had to pull together a studio band in a short week. Some of the musicians he worked with regularly rearranged other gigs to work on a master session, but when his usual cadre of acoustic guitarists were all booked, he asked electric guitarist Rob McNelley for a recommendation. Multi-instrumentalist Gideon Klein became a key piece of the team when they recorded at the Starstruck Studios.

The studio ensemble recreated the basics of Rimes’ demo – “It was such a great, great roadmap,” Butler says. “It sounded like a record.” But he also thought it needed a signature instrumental lick. McNelley and Klein worked together to create a perky uplifting sound, delivered on electric in the opening and on banjo later in the track. Steel guitarist Russ Pahl weaved playful wrappings around that sig lick, and fiddler Jenee Fleenor enhanced it further in overdubs.

On the tracking date’s last run-through, Butler encouraged the band to take off on a closing vamp, which tacked an additional 35 seconds onto “Everything I Need” before it faded.

Beckham did vocal overdubs for the Bad for Me album in the center of Ronnie Milsap’s former studio, now known as Ronnie’s Place, while battling physical challenges. “I got bronchitis or some horrible cold and never-ending, deep congestion and a cough that lasted for weeks,” he says.

On at least one date, he struggled so badly that Butler sent him home, but Beckham was determined to work through it on the days his voice was available. “This is my debut record,” he says. “I have to sing the shit out of it.”

When they turned the album in, Wheelhouse had some issues with the volume of sound on “Everything,” which countered its message of simplicity. Butler readdressed the mix, but never let go of the energy. “There was more there on that track,” he allows. “It’s still busy, but it was way busier.”

Ultimately, the sleeper became a single when Wheelhouse released “Everything I Need” to country radio via PlayMPE on April 12. Predictably, numerous stations asked for an edit over the next two weeks that would snip the instrumental vamp off the end. Butler wasn’t surprised by the request, even if he hated to drop that section.

“I get it,” he says. “It’s all about getting it to three minutes and having radio time for everybody else.” The end version also provides three minutes of relief for listeners who may not have the time to address all the loose ends in their complicated lives.           

“’Everything I Need’ is a great way to segue into the summer,” Beckham says, “and for everybody to take a break mentally and listen to something that makes them feel good.”

Nate Smith is hunkered down in a Nashville studio working on his forthcoming second album — but the rising country-rocker can’t help but revisit his past. This is the same studio, he says, where he recordedhis independently released debut EP, 2020’s Reckless, which included his breakout hit, “Wildfire.” When the longing, twangy song went viral on TikTok, it helped Smith score management, publishing and record deals. But that almost never happened.
“I was able to record that because my sister’s husband loaned me $4,000 and we made a little investment deal,” recalls Smith over Zoom, eyes widening in lingering astonishment. “They took a huge risk… But they were able to make enough to put a down payment on their house from [my music].”

During his wildly successful past few years, Smith, 38, has hit numerous milestones: He released his self-titled debut album in April 2023, kicked off his biggest headlining tour yet at the start of 2024 and topped Billboard’s Country Airplay chart with “World on Fire” for 10 weeks in February, tying Morgan Wallen — for whom he’s currently opening stadiums — for the longest-leading No. 1 in the chart’s history. But despite all that, Smith is mostly just happy to “have a stable job” now. “I paid my car off yesterday. From music!” he exclaims. “I can pay my rent and I can buy Christmas presents. That, to me, is making it.”

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Smith learned to play guitar at 13 and became a worship leader at 16 in his hometown of Paradise, Calif., and as a young adult, he became a certified nursing assistant. But at 23, Smith moved to Nashville to fully pursue music. He scored a record deal with powerhouse Christian company Word Records and a publishing deal with Centricity Music, but without much success, so he moved back to Paradise in 2011.

He may have stayed, too, had it not been for the deadliest and most destructive wildfire in California history. Smith and his family survived 2018’s Butte County Camp Fire, but he lost his home. “If I had stayed in that apartment another hour, I wouldn’t have lived,” he says. Two years later, Smith packed his car with his remaining belongings and headed out to Nashville for a second time — now with nothing left to lose.

Nate Smith

Emily Dorio

The Camp Fire prompted Smith to write “Wildfire,” about how a love interest can generate a less-destructive kind of heat. Smith’s managers, The Core Entertainment’s Kevin “Chief” Zaruk and Simon Tikhman, recall receiving the song early in the pandemic and soon after requesting a Zoom meeting with the unknown artist. “He had this bushy, wide-eyed personality of a guy who you know has been told ‘no’ every single step of the way and suddenly had a little momentum,” Tikhman says. “We just kind of fell in love with the guy and were flying to Nashville a week later to meet with him.” By summer 2020, The Core signed Smith to a management deal. A Sony/ATV publishing deal soon followed, as did a Sony Music Nashville record deal in 2021.

“If you look at an artist like Nate and his tough road to get where he is today, that’s the country story,” Tikhman continues. “They call Nashville the ‘10-year town…’ It has been a 20-year town for Nate.” Adds Zaruk: “The music business is so hard. To see that it can work and to see it happen to someone not in their 20s… He is an example of how hard work pays off.”

Today, Smith’s work ethic and his own strain of rock-­infused country have helped him collect two Country Airplay No. 1s. An alt-rock disciple, he has injected edge into Snow Patrol’s “Chasing Cars,” revitalized Nirvana’s “Heart-Shaped Box” and often played Foo Fighters’ “My Hero,” which he calls his “ultimate favorite” song, during his live sets. Smith is also an EDM and pop fan; he recently met Marshmello and would love to collaborate. Sustained radio success, paired with growing mainstream interest in country music, has, Smith figures, provided him with “a lot of leverage.”

“We’re a little hillbilly genre over here, but [pop stars are] wanting to be a part of it, and Beyoncé coming in and some other folks… it’s exploding the genre,” he says. “They’re still trickling in; Post [Malone] hasn’t put his album out yet. There’s an opportunity right now… it’s definitely the time to go DM your favorite pop star.”

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Meanwhile, Smith and his management are working overtime to translate his current moment into a lasting career. “You can text Chief at 3 a.m., and he’s going to get back to you,” he says with a smile. “It’s kind of sickening, but we’re all like that.” He recently started a new protein-heavy diet and has given up drinking — for now. “The name of the game is don’t get sick and have endurance and be in shape,” Smith says. “This is an athletic thing, and I didn’t realize that… I love to party, but it’s just slowing me down.”

When Smith worries about losing momentum, his team reminds him where he was just a few years ago. “They always bring my perspective back,” he says, recalling Zaruk’s advice: “You were surviving before, working paycheck to paycheck and barely making ends meet. Now you’re living — we get to live.” Smith holds his freshly tattooed forearm to the camera, showing off some new ink that’s still healing: “Live. Don’t Exist.”

This story will appear in the May 11, 2024, issue of Billboard.

Linda Martell’s granddaughter Marquia Thompson is running late to launch her 82-year-old grandmother’s Zoom interview with Billboard — but for a good reason.
In late March, Beyoncé featured Martell on two spoken-word segments on Cowboy Carter. Shortly after, the star posted a photo of herself wearing an official Martell T-shirt from the pioneering country artist’s website — and today, Thompson needed to run by the post office to mail some of the nearly 600 orders she has received since. Martell’s merchandise sales aren’t all that have been soaring. Her catalog streams also ballooned from a little under 5,000 from March 22 to 24 to 61,000 from March 29 to 31, according to Luminate — an 1,100% surge immediately following the album’s March 29 release.

The attention is long overdue. In 1969, Martell became the first Black woman to play the Grand Ole Opry. At the time, she didn’t know she was making history, though she was very aware that there were no other “Black guys or Black girls there” onstage or off, she says. She also didn’t know that she would receive two standing ovations. “I was surprised,” she says with a laugh.

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Her breakthrough single, “Color Him Father,” peaked at No. 22 in September 1969 on the Hot Country Songs chart; it remained the highest-charting track on the tally by a Black woman for more than 50 years until Beyoncé’s “Texas Hold ’Em” reached No. 1 in February. And yet, until Beyoncé helped shine a light on them, Martell’s accomplishments had largely faded into obscurity.

“When I was actively pursuing country music 14 years ago, I Googled ‘Black female country singers’ and Linda Martell’s name came up,” says Mickey Guyton, who wasn’t previously aware of Martell. “She is truly the reason why I had the courage to sing country music.”

Martell released only one album, 1970’s Color Me Country, but it was a beauty. Her voice was clear and resonant with plenty of twang reflecting her South Carolina roots on the Shelby Singleton-produced set of traditional-leaning tunes. In addition to “Color Him Father,” two other tracks charted in the top 60. In its review at the time, Billboard wrote, “Linda impresses as a female Charley Pride. She has a terrific style and a true feeling for a country lyric.”

Linda Martell with her granddaughter Marquia Thompson (left) and daughter Tikethia Thompson.

Gavin McIntyre

But by 1974, fed up with label clashes, a legal battle with her manager and the ongoing racism she endured, Martell left Nashville.

“Linda Martell has always resonated with me personally because her story is so many of our stories, which is why I named my show after her,” says artist Rissi Palmer, who hosts Apple Music’s influential Color Me Country Radio program. “She didn’t ask for all the politics — she just wanted to sing. Period. I admire her grace under pressure, focus to stay the course and the way she advocated for herself against a manager and record producer who were interested in gimmicks and not creating a lasting career for her.”

More than a half-century later, Martell, who lives with her daughter and son-in-law outside of Columbia, S.C., looks back on those days as bittersweet. Sitting in her favorite spot — a gray reclining lounger in the living room — and wrapped in a black and red blanket, she is quick to respond and even quicker to laugh and smile, despite some of the painful memories that clearly still sting. She relies on Thompson, who serves as her de facto manager, to fill in some details.

Though she started out performing pop and R&B, Martell grew up listening to country music and had a natural affinity for its cadences. Her sharecropper father sang country songs around their Leesville, S.C., house, and the country station came in loudest on the family radio, around which they would listen to Grand Ole Opry broadcasts on Saturday nights.

Her future manager heard Martell sing a handful of country songs when she performed at an Air Force base, and she moved to Nashville, where producer Singleton signed her. Singing songs with good stories appealed to her, and Martell cut Color Me Country in one day. “That was easy,” she says. “I was singing always already, so it didn’t bother me. I had fun. It was great.”

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During that period, there were moments both good and bad. But mainly, Martell recalls, she felt lonely. “Black artists didn’t sing that kind of song,” she says of country music. Though she says she didn’t have issues with any of her fellow artists, no other acts, white or Black, encouraged her, with the exception of multi-instrumentalist and Hee Haw host Roy Clark. “He’d make you feel at home,” she remembers of her appearance on the variety show. “He would sit beside me and talk. It felt very natural.”

It was worse on the often-hostile road. Her late brother, Lee, was in her band and provided company, but the heckling from some audiences was painful. “Most of the time, you really didn’t pay attention because if you do, oh, it hurt,” she says. “But we heard it. Me and my brother wouldn’t [respond]. He’d say, ‘Well, they’re ignorant.’ We came to work, and we knew what to do and what to say. That’s all.”

After her first manager sued her (over his commission) and Singleton and his label switched their focus to Jeannie C. Riley (who had a huge hit with “Harper Valley, PTA”) but tried to prevent Martell from recording elsewhere, she eventually got “tired of it” and left Nashville.

Martell revisited R&B music and lived in California, Florida and the Bronx, where she and her then-boyfriend owned a record store. In the 1990s, she returned to South Carolina, where she drove a school bus and then worked in a classroom until she retired in her 60s. She now enjoys spending time with her five children, 13 grandchildren and 16 great-grandchildren.

As Beyoncé worked on Cowboy Carter, her team asked Thompson if Martell would be interested in appearing on it, then presented Martell with the script for her spoken interludes. Martell was already a big Beyoncé fan. “One thing my grandmother will notice is a young woman who can sing,” Thompson says. “I’m very, very glad” to be on the album, Martell says, adding that she appreciates the attention Beyoncé has brought to her music.

Linda Martell photographed on April 24, 2024 near Columbia, S.C.

Gavin McIntyre

But Martell had already been reflecting on her story before BeyoncÊ came calling. In 2020, Thompson began work on Bad Case of the Country Blues: The Linda Martell Story, a documentary about her grandmother featuring interviews with Palmer, songwriter-­author Alice Randall and others. She plans to screen the nearly finished film locally this fall before a wider release. Thompson launched a GoFundMe to cover the final touches and hopefully release the doc independently in order to retain ownership.

Despite all the hardships and a career cut short through no fault of her own, Martell’s response is swift when asked whether she’s glad she made country music in the first place: She quickly nods yes. “It’s very nice,” she says. “I wouldn’t change nothing.”

This story will appear in the May 11, 2024, issue of Billboard.

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Legendary country songwriter Cindy Walker, whose most famous song is the cross-genre classic “You Don’t Know Me,” was inducted into the Songwriters Hall of Fame (SHOF) in a special event on April 19 at historic Columbia Studio A in Nashville.
The ceremony took place during a SHOF Master Session with Liz Rose, a 2023 SHOF inductee. Rose spoke fondly of her close relationship with the late songwriter and presented the award to Walker’s niece Molly Walker. Rose’s daughter Caitlin Rose performed “You Don’t Know Me,” which Walker co-wrote with Eddy Arnold, who had the initial hit with the song in 1956.

“This would’ve made her so proud,” Molly Walker said at the event. “And the thing that gets me is, when we hear Cindy’s songs, she’s still with us. I can’t tell you how much this would have meant to her and her family.”

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The event was hosted by Belmont University’s Mike Curb College of Entertainment and Music Business. It was co-hosted by SHOF board member Fletcher Foster, who chairs the SHOF Nashville Committee.

The annual SHOF gala in June does not normally include posthumous inductions – though this year’s inductees include Steely Dan, whose Walter Becker died in 2017. The SHOF prefers the June event to have a celebratory mood. But it intends to continue hosting posthumous inductions at unique venues and special events such as this one.

“The ceremony at Columbia Studio A was warm, intimate, and respectful,” Foster said in a statement. “SHOF president and CEO Linda Moran says this now sets the stage for future posthumous inductions.”

Walker, who died in 2006 at age 87, was in the first class of inductees into the Nashville Songwriters Hall of Fame in 1970. In 1997, she became the first female songwriter to be inducted into the Country Music Hall of Fame. In 2009, Walker received the Poet’s Award from the Academy of Country Music.

In 2006, Willie Nelson’s album You Don’t Know Me: The Songs of Cindy Walker, received a Grammy nomination for best country album. Fred Foster produced the album, which was released nine days before Walker’s death. The album included “Bubbles in My Beer,” “You Don’t Know Me,” “Sugar Moon,” “I Don’t Care and “Cherokee Maiden.”

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Walker’s first recorded song was “Lone Star Trail,” recorded by Bing Crosby, the top star of the era. She wrote 50 songs that were recorded by Bob Wills, dubbed “the King of Western Swing.”

Walker even had a hit record as an artist in 1944. “When My Blue Moon Turns to Gold Again” reached No. 5 on Billboard’s Most Played Juke Box Folk Records, a forerunner to today’s Hot Country Songs.

Walker had numerous No. 1 hits on Billboard’s Hot Country Songs chart across the decades, including “Sugar Moon” (Bob Wills, 1947), “Take Me in Your Arms and Hold Me” (Eddy Arnold, 1950), “Cherokee Maiden” (Merle Haggard, 1976) and “You Don’t Know Me” (Mickey Gilley, 1981).

Ray Charles recorded “You Don’t Know Me” on his landmark 1962 album Modern Sounds in Country and Western Music, which topped the Billboard 200 for 14 weeks. Charles’ version of the song reached No. 2 on the Billboard Hot 100.

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Walker’s many other hits include “Don’t Be Ashamed of Your Age” (Ernest Tubb & Red Foley, 1950), “Dream Baby (How Long Must I Dream)” (Roy Orbison, 1962) and “Bubbles in My Beer” and “Distant Drums” (Jim Reeves).

Walker unquestionably paved the way for such top contemporary country songwriters as Liz Rose and Hillary Lindsey. The latter is another of this year’s SHOF inductees, along with the aforementioned Steely Dan plus Timothy “Timbaland” Mosley, Dean Pitchford and R.E.M.

In addition to these inductees, Diane Warren is set to receive the Johnny Mercer Award, the organization’s top honor, and SZA is set to receive the Hal David Starlight Award, which recognizes up-and-coming talent.

Walker was a solitary writer. She once explained her approach by saying, “Picasso doesn’t have a co-painter.” But if an artist gave her the idea or title for a song, she would include them in the credits, such as Eddy Arnold, who gave her the idea for “You Don’t Know Me.”

Walker shares that tendency to write solo with Warren, this year’s Mercer Award recipient. Warren collaborates on occasion, but more often than not, she works alone.

Given the threads that link Walker with some of this year’s other inductees and honorees, it’s a shame that her induction was handled separately. The idea should be to demonstrate the common threads that unite songwriters across genres and generations.

A BMI writer, Walker wrote every day, rising at 5 a.m. with a cup of black coffee to start the day in her writing studio. She once said she knew a song was finished “…once I was ready to fight a room full of tigers not to change a single word.”

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