COP30
On a balmy night in Belém, Pará in northern Brazil, just 100 miles south of the equator and close to the Amazon rainforest, a crowd of over 250,000 attendees assembled in the Mangueirão Olympic Stadium’s parking lot for an unprecedented free concert. Amid this sea of people stood a dramatic ten-story-high pyramid stage; crowning it was Alok, the superstar DJ and producer, famed for pioneering and popularizing Brazilian bass on a global scale.
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He arrived donning a shiny plant-green suit, resembling a blend between a glossy space suit and a verdant beetle. “We are here today in Belém, in the heart of the Amazon, not only to talk about an ancestral future but also to recognize the voices and the legacy of the guardians of the forest,” Alok declared on stage in Portuguese. “Living [in the Amazon] are the riverside dwellers, the Indigenous people — and now, they will share the stage. The future is ancestral is with you now, the Yawanawa.”
Aside from being the name of his latest album, “The future is ancestral” is a phrase that represents Alok’s deep dive into the ancient living traditions of the Yawanawa people who hail from the Amazon. Their ritualistic music and powerful singing offer a transcendent connection to the forest, bridging the past and the present with each note.
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This grand international affair served as the ceremonial commencement of the one-year countdown to the COP30 — the United Nations Climate Change Conference — while simultaneously launching Alok’s Aurea Tour. The event, a manifestation of resilience and hope for the enduring health of our planet, was presented by Banco do Brasil, and received full support from the government of Pará.
The three-hour concert expanded across various segments, also spotlighting local legends like Joelma, Gaby Amarantos, Zaynara, Viviane Batidão and Pinduca, many of whom represent the native music of Pará, carimbó (a traditional upbeat style characterized by Afro-Indigenous rhythms) and tecnobrega (meaning “techno tacky” — electronic reworkings of Brazilian music), as well as indie rock singer Zeeba.
The pyramid stage itself, which took two weeks to build, stood as a towering feat of modern technology, equipped with over 100 tons of gear, a 360-degree platform, and more than 2,000 LED panels. The event’s visual spectacle was further intensified by 432 drones, orchestrated by Flyworks Drone Show, which painted the night sky with luminescent forms — celestial motifs, an Indigenous headdress, and a colossus tree, all casting a magical glow over the gathered throngs.
Alok performs in Belém, Pará, Brazil on Saturday, Nov. 23 as part of his Aurea Tour, kicking off the countdown to COP30 in 2025.
Filipe Miranda
In support of these initiatives, the governor of Pará, Helder Barbalho, emphasized the importance of such events in changing public perceptions and policy directions. “It’s an extraordinary opportunity to host the world’s largest climate change event in Belém,” he asserted to Billboard Español, referring to COP30.
The governor highlighted the dual necessity of preserving the immense biodiversity of the Amazon while also considering the livelihoods of its 29 million inhabitants — drawing a vivid picture of the “urban Amazonians, riverine Amazonians, and Indigenous peoples” who form the fabric of this vibrant ecosystem. “I believe there is no more symbolically important place for this than the Amazon than Belém. We understand that using entertainment to engage society is crucial,” Barbalho added.
But it was a profound personal journey that set Alok on this path a decade ago. Struggling with a deep depression in 2014, the artist sought solace and meaning. “I was looking for answers. I just felt a huge emptiness,” he said days before the event at the Ilha do Combú, an island located along the Guamá River. “A friend of mine showed me a YouTube video of Saiti Kaya, from the Yawanawa, singing, and it was just beautiful. I said, ‘Wow, this is inspiration. I want to go there. I want to visit them.’”
With nothing to lose, Alok booked his journey, unaware that it would require three flights totaling 13 hours, followed by a grueling nine-hour trip in a small canoe (“not a boat,” he added with a chuckle). As he navigated the river, a massive rainstorm suddenly erupted, prompting him to question, “What am I doing here?” But he pressed on, compelled by a deep need to continue.
Upon arriving, Alok experienced a profound realization. “We have this impression that we are a more developed culture and they are less developed. As soon as I arrived there, I realized that [notion] doesn’t exist. It’s different views and different goals. The way they connect with nature was something that we lost a long time ago.”
During his 10-day immersion with the Yawanawa people, Alok engaged with their traditional practices, diving into the spiritual and medicinal aspects of their culture. He participated in rituals involving ayahuasca — a potent hallucinogenic brew, made from specific vines known for their powerful psychoactive effects — and kambo, which involves applying the secretion of a frog to burns on the skin, believed by many to cleanse the body and mind. These experiences opened new realms of understanding for Alok, touching on themes of life, death and rebirth inherent in these rites.
Alok explained that the discovery of ayahuasca is a miracle of nature, requiring a mysterious combination of two plants among the vast biodiversity of the Amazon. The odds of such a discovery, he noted, were astronomically low, “one in 100 million.”
“[The Yawanawa] told me that it was a dream how they found out how to combine,” he added. “We have an enzyme in our digestive [system] that does not allow the DMT to release. What happens is that one plant releases the DMT and the other one shuts down our enzyme. So that’s how it works properly. It was a life-changing experience that [transformed] how I contribute through my art.” He explains that he ultimately shifted from commercial hits to “songs for healing.”
“For us, music is vital,” said Célia Xakriabá, an activist of the Xakriabá people of Brazil and the first Indigenous woman to earn a doctorate in anthropology from the Federal University of Minas Gerais. “Many ask, ‘What’s the top hit this year?’ For my people, the most significant music isn’t the newest but the oldest, the most ancestral. [Alok] said to me, ‘Célia, I’ve had the impression of singing to millions of people and them not hearing me.’ And I said, ‘Maybe it’s because you’re singing from too high a stage. We, Indigenous people, sing from the earth.’”
Meanwhile, Mapu Huni Kuin, spiritual leader, chief, and musician of the Huni Kuin people, was discovered by Alok through his song “Índio Mensageiro” on YouTube. Mapu recalled how Alok reached out to him, not only appreciating his art but recognizing the potential for greater awareness and preservation: “He saw this project as an opportunity for us to archive our knowledge and practices for future generations — our prayers, our art, our way of life.”
Alok released The Future is Ancestral in April, a nine-track album that features Yawanawa Saiti Kaya, Guarani Nhandewa, Wyanã Kariri Xocó, Brô MC’s, OWERÁ, Kaingang, as well as Mapu and Célia, representing a total of eight Indigenous communities from Brazil to help save the Amazon; all proceeds directly support the artists and their communities.
“What we present is the voice of the forest,” said Mapu. “The Future Is Ancestral is about making people listen to what the elders used to say and speak, and the best way is through our sacred chants. We pray for the healing of humanity.”
“It’s a platform that amplifies the Indigenous voices of Brazil, which has faced significant threats. Once numbering five million, we are now only one million and seven hundred,” added Célia. “Indigenous peoples make up 5% of the world’s population yet protect 82% of its biodiversity. Together with traditional communities, we represent 50% of the solutions for the planet’s health. So, when Indigenous peoples sing, the forest sings with us.”
Aligning with the environmental goals of his album, Alok brought up a relevant global initiative to emphasize the practical importance of natural solutions, “Elon Musk launched the XPRIZE [Carbon Removal] competition. If you could create a technology that’s able to remove the carbon [dioxide] from the atmosphere, you would get $100 million. That exists; it’s called trees. You know what I mean? That’s the point.”
He continued to reflect on the cultural paradigm shift his project aims to bolster: “That’s why every time we say ‘The Future sI Ancestral,’ we are bringing the ancestral knowledge to create a sustainable future for us. That’s the most important point about this project — it’s raising their voices. I’m very proud of them. Something beautiful about this project is that many times when I work with [other non-Indigenous] artists, it’s always about ‘them, them, them.’ But with the Indigenous, it’s different, they always think about the collective.”
Governor Barbalho highlighted the strategic preparations for Belém to host the upcoming COP30 next year, underscoring its significance not just locally but globally: “We are preparing Belém to host 60,000 attendees immersed in environmental discussions, exploring solutions and tackling social challenges. This positions us to leave a tangible legacy for the environment and the city.” In conjunction with COP30, Global Citizen Fest will also take place in Belém, simultaneously, marking the first time the New York City festival arrives in Latin America.
“Our generation has a unique opportunity to create a lasting legacy for the Amazon and its people, and to improve Belém as a city,” explained Barbalho. “My hope is that by the end of this journey, we will have played our part in ushering in a new era for this generation. More importantly, I hope we leave future generations with a healthier environment and a thriving forest that holds environmental, social, and economic value.”
Alok reflected on the transformative potential of intertwining ancestral knowledge with contemporary global movements. “It is [imperative] that the population understands the importance of COP30, which is going to be the most significant one in history,” said Alok. “We are approaching [what is called] the point of no return. Just this year in Brazil, we’ve lost an area equivalent to 130 cities the size of São Paulo — home to 11.5 million people — to deforestation. The forest cannot recover by itself. People need to realize that Brazil can be a leader in sustainable growth and how we can onboard others. The population must pressure our leaders to make real changes.”
As COP30 approaches, Belém becomes a turning point in global environmental advocacy, with the help of Alok and The Future is Ancestral project. With the world watching, there is a collective aspiration that the international event will highlight the critical need for sustainable practices and mobilize concrete actions to safeguard our planet for generations to come.
Alok performs in Belém, Pará, Brazil on Saturday, Nov. 23 as part of his Aurea Tour, kicking off the countdown to COP30 in 2025.
Filipe Miranda
Disclosure: This trip to cover Alok’s concert in Belém, Pará, Brazil was sponsored by Alok’s team and the government of Pará, who provided funding for the flight and accommodations.
Brazilian DJ Alok is poised to electrify the Amazon rainforest with a free concert expected to draw a massive crowd of 120,000.
Presented by Banco do Brasil, with sponsorships from the Government of Pará, Estrella Galicia, Vale and Vivo, and as part of the artist’s Áurea Tour, the landmark event will be livestreamed globally on Saturday (Nov. 23), marking the official one-year countdown to the international climate summit, COP30. Hosted at the Mangueirão Olympic Stadium in Belém, Pará, along the fringes of the Amazon jungle, the event is a celebration of resilience and hope for our planet’s future.
“We need to make COP pop,” Alok told Billboard Español days before the concert, expressing the desire to make the Conference of the Parties (COP) — the United Nations Climate Change Conference — more mainstream and accessible to the general public.
“It is [imperative] that the population understands the importance of COP30, which is going to be the most significant one in history,” he said. “We are approaching [what is called] the point of no return. Just this year in Brazil, we’ve lost an area equivalent to 130 cities the size of São Paulo — home to 11.5 million people — to deforestation. The forest cannot recover by itself. People need to realize that Brazil can be a leader in sustainable growth and how we can onboard others. The population must pressure our leaders to make real changes.”
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This approach will aim to bridge the gap between high-level climate negotiations and the general public’s understanding and involvement in these issues.
Local talent Joelma, Gaby Amarantos, Zaynara, Viviane Batidão and Pinduca are among the confirmed acts, as well as indigenous artists Mapu Huni Kuin, Owerá, Brô MC’s, Yawanawás, Célia Xakriabá, Kaingang and Guarani Nhandewa, who are also featured on Alok’s latest album, The Future Is Ancestral.
“We understand that the use of entertainment to engage society is fundamental,” the Governor of Pará, Helder Barbalho, told Billboard. “It is an extraordinary opportunity to host the world’s largest climate change event, making Belém’s selection a new paradigm for humanity in valuing the rainforest. Alok has been doing this over time — not just now — defending the forest, valuing ancestral peoples, and connecting the history and challenges of the Amazon with a global dialogue. Through this connection, this allows us to make our voices heard around the globe.”
“What we present is the voice of the forest,” said Mapu Huni Kuin, spiritual leader, chief, and musician of the Huni Kuin people in Brazil. “We pray for the healing of humanity as we perform. This event in Belém is an offering of our prayers and chants, a profound plea for the welfare of all.”
“Participating in the Future Is Ancestral project allows us to bridge the gap between modern platforms and our ancient voices,” added Célia Xakriabá, an indigenous educator and activist of the Xakriabá people of Brazil. “For over five centuries, we’ve remained unheard, but today, our presence on platforms like these, alongside the greenery of forests and the resilience of our cultures, communicates crucial messages. Entertainment plays a unique role in conveying our message even to those reluctant to endorse our causes. If humanity wishes to survive, it must align with the perspectives of indigenous peoples, as our fight is for the survival of everyone’s future.”
The intersection of worlds at the event will be complemented by a cutting-edge, pyramid-like stage setup, featuring over 100 tons of equipment, a 360-degree rotating platform, and more than 2,000 LED panels to ensure an immersive experience.
The live stream will start at 7 p.m. ET. Watch it below:
Brazilian superstar Alok is gearing up to launch the official one-year countdown to COP30 on Saturday (Nov. 23). Located in the fringes of the Amazon jungle in Belém, Pará, Brazil, at the 55,000-capacity Mangueirão Olympic Stadium, the free event is a celebration of the forthcoming international climate summit and also part of Alok’s Áurea Tour.
During the event, the Brazilian bass DJ will host six indigenous ethnic groups that are part of his United Nations-supported Future Is Ancestral project. The stage itself will be a technological marvel, featuring a pyramid-like structure with over 100 tons of equipment, a 360-degree rotating platform rising as high as a ten-story building, and more than 2,000 LED panels.
Alok was recently nominated twice at the Latin Grammys in the new category of best Latin electronic music performance for two tracks: “Drum Machine” with Pickle and “Pedju Kunumigwe” with Guarani Nhandewa. On Friday (Nov. 15), he released his latest track, “Looking For Love” with Anitta.
As Alok continues to foster cultural celebration through his music and influence, his commitment to ensuring justice has also been noteworthy.
In a legal dispute in June, São Paulo’s civil court system ruled in favor of Alok against Kevin Daniel Brauer de Oliveira, affirming the DJ as the creator and holder of adaptive rights to the song “nananana Un Ratito,” which subsequently extends to “Un Ratito” with Luis Fonsi, Lunay, Lenny Tavárez, and Juliette, according to court documents. The judgment obliges Brauer de Oliveira to pay Alok $20,000 Brazilian reals ($3,475.78) in compensation for “moral damages.”
The legal outcome is the culmination of several conflicts between Alok and the Brauer brothers — Kevin and Sean — who formerly collaborated with Alok as part of the duo Sevenn. Over the years, their partnership helped escalate Brazilian bass music onto the world stage, but that partnership eventually soured. As articulated in a 2022 Billboard article, the Brauer brothers had accused Alok of exploiting their work — including their contributions to at least 14 tracks — without appropriate credit or compensation.
“I have always had full confidence in the justice system. My work is transparent and everything is clarified and proven,” Alok said in a statement regarding the court ruling. “I will take this opportunity to donate the compensation from this case to the victims in Rio Grande do Sul. This is the best way to respond to the wrong they tried to do, by doing good for those who need it most at this moment. I hope the compensation also serves as a lesson to deter malicious people from defaming others’ honor with the simple sense of impunity.”
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