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The Contenders is a midweek column that looks at artists aiming for the top of the Billboard charts, and the strategies behind their efforts. This week, for the upcoming Billboard 200 dated Mar. 22, we look at whether the latest album from one of the century’s greatest pop stars will return her to the top of the chart for the first time in five years. 

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Lady Gaga, Mayhem (Interscope): For the first time since 2020, Lady Gaga has returned with a new album of original material. The long-anticipated Mayhem follows the pandemic-released Chromatica, and arrives on the back of a trio of advance singles: the solo top 30 Billboard Hot 100 hits “Disease” and “Abracadabra,” which lead off the new set, and the Hot 100-topping Bruno Mars duet “Die With a Smile,” which is included as the album’s closer.  

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The well-reviewed album also comes following an absolute avalanche of 2025 promotional appearances, including performances at the Grammys, the FireAid benefit concert and the SNL 50th Anniversary Homecoming Concert, and video interviews with Apple Music’s Zane Lowe, Sean Evans of Hot Ones and Billboard’s own Stephen Daw, among many others. Gaga capped her epic Mayhem promo run last weekend by pulling double duty on Saturday’s SNL, both hosting the show and serving as its musical guest, delivering captivating performances of both “Abracadabra” and “Killah” off the new set.  

The 14-track LP is also available for sale in a wide variety of physical formats, including a stunning 14 different vinyl variants – some of which are signed and some of which include the bonus track “Can’t Stop the High,” along with a Target exclusive that features the extra cut “Kill for Love.” There are also four different CD editions, with the same options of bonus tracks and a Gaga signature, as well as a deluxe CD box set with a branded T-shirt and poster and even a cassette version. 

It’s all likely to put the Drake vs. Kendrick Lamar warring at the top of the Billboard 200 – which resulted in one of the closest races in recent years this week, with Lamar’s GNX ultimately reigning triumphant for a third nonconsecutive frame – to bed, as Mayhem seems a good bet to give Gaga her seventh No. 1 on the chart. It might end up falling short of the 274,000 units moved by Chromatica in its 2020 debut week – back then, merch and ticket bundles still counted towards Billboard chart calculations, and significantly boosted that album’s initial numbers – but it should still land comfortably in the six figures, and has a good chance of passing the 177,000 of Tate McRae’s So Close to What entrance for the best single-week performance for an album by a female artist in 2025.  

IN THE MIX 

JENNIE, RUBY (Odd Atelier/Columbia): The recent rush of releases from BLACKPINK members reaches its end – presumably anyway – with the English-language solo debut LP from JENNIE. The star-studded RUBY includes collaborations with Dua Lipa, Dominic Fike, Childish Gambino, Kali Uchis, and of course Billboard Woman of the Year Doechii, whose “ExtraL” team-up with JENNIE graced the Hot 100 at No. 75 earlier this month. With a relatively muted streaming presence and no major breakout hits yet, RUBY is unlikely to challenge for the Billboard 200’s top spot, but should follow ROSÉ’s Number One Girl and Lisa’s Alter Ego to the chart’s top 10.  

Jason Isbell, Foxes in the Snow (Southeastern): The latest effort from acclaimed Americana singer-songwriter Jason Isbell is his first in nearly 20 years to not include any contributions from his longtime backing band the 400 Unit. It’s not the only way he’s gone it solo recently, as the album was written in the wake of his divorce with former bandmate Amanda Shires, and was heavily influenced by the split. Isbell’s albums reliably sell well, and Foxes is available in both five vinyl variants and a pair of CD editions. 

Spiritbox, Tsunami Sea (Pale Chord/Rise): Canadian heavy metal band Spiritbox turned a lot of chartwatchers’ heads four years ago when its debut set Eternal Blue managed a No. 13 debut on the Billboard 200 – a very impressive number for any hard rock band this decade, but particularly one without much history on the Billboard charts. This month, the now-Grammy-nominated quartet returns with Tsunami Sea, which is getting rave reviews and which is available for purchase on CD, cassette and at least nine vinyl variants.  

Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip.

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This week: A late R&B great sees massive gains for her stellar catalog, a rising singer-songwriter scores a potential breakthrough hit and a beloved TV actor gets a Netflix bump for his music.

Angie Stone’s Catalog Rises After Neo-Soul Icon’s Passing, Led by “No More Rain” 

On March 1, neo-soul icon and The Sequence founding member Angie Stone tragically died in a car accident near Montgomery, Ala. at the age of 63. With a three-time Grammy-nominated catalog spanning hip-hop, neo-soul and southern R&B, Angie Stone amassed three Billboard Hot 100 hits and landed seven titles on the Billboard 200 throughout her career. 

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According to Luminate, Stone’s catalog earned just over 621,000 official on-demand U.S. streams in the week preceding her passing (Feb. 21-27). During the week of her passing (Feb. 28-March 6), that figure exploded a whopping 1,263% to over 8.4 million official streams. 1999’s “No More Rain (In This Cloud)” was one of her biggest streamers during the week of her death, collecting 2.1 million official on-demand U.S. streams — a 538% boost from the week prior. 

Meanwhile, 2002’s “Wish I Didn’t Miss You” — her most recent Hot 100 entry (No. 79) — rose 1,008% during the week of Feb. 28-March 6, collecting 1.44 million official on-demand U.S. streams.  And 2001’s classic “Brotha,” a song and music video honoring and uplifting Black men, experienced one of the biggest streaming boosts in Stone’s catalog following her passing. During the week of Feb. 21-27, the song earned just over 42,000 official on-demand U.S. steams. The following week, that figure leapt 2,026% to over 907,000 official streams. 

Notably, all three songs debuted in the top five of the R&B Digital Song Sales chart dated March 15: “No More Rain” bowed at No. 1, “Wish I Didn’t Miss You” followed at No. 2, and “Brotha” managed a No. 5 debut. All three songs mark her first entries on this particular ranking, which launched in November 2012. — KYLE DENIS 

Streaming Wraps Its Arms Around Sydney Rose’s New Sad Girl Hit

If Drake’s new musical obsession is weepy singer-songwriter ballads with hard-hitting beat-switches, Sydney Rose has just the viral hit for him. The Georgia singer-songwriter, who previously achieved some streaming success with the independently released “Turning Page” in 2020, released her new song “We Hug Now” to DSPs in February. The post-relationship song starts as a gentle, echoing ballad, à la Rose’s musical hero Phoebe Bridges – but it’s the climax, after a switch to a more cathartic mid-tempo singalong, that has taken off on TikTok, with countless users connecting with the lyrics: “You’re just thinkin’ it’s a small thing that happened/ The world ended when it happened to me.”

The world now may just be opening up for Rose, who has signed to CAA for touring and released “Hug” through Mercury Records. Her new signature song has exploded on streaming, racking up nearly 4.3 official on-demand U.S. streams for the tracking week ending on March 6 – a gain of 345% from three weeks earlier, according to Luminate. As the song continues to grow and Rose herself continues to spread the word herself through edits and mashups shared on her TikTok, it might not be long until the 6 God is once again asking for a “Hug.” – ANDREW UNTERBERGER

Gabby Petito Netflix Docuseries Revives 16-Year-Old Matt Berry Song 

Last month (Feb. 17), Netflix released American Murder: Gabby Petito – a docuseries about the 2021 murder of travel vlogger Gabby Petito. At the close of the final episode, Matt Berry’s “Take My Hand” begins to play, which has ratcheted up the track’s streaming activity. 

During the week of Feb. 14-20, “Take My Hand” earned just over 36,000 official on-demand U.S. streams, according to Luminate. By the first full week since the release of the docuseries (Feb. 21-27), that figure jumped 866% to over 348,000 official streams. The following week (Feb. 28-March 6), that number rose a further 6%, reaching 579,000 official streams. Over the past two weeks, streaming activity for “Take My Hand” has risen over 1,505%. 

“Take My Hand” served as the opening theme for Berry’s award-winning Toast of London comedy series, exemplifying the crossover between his acting and music careers. In 2022, there was a small wave of TikToks expressing shock that the What We Do in the Shadows actor also made music. The official “Take My Hand” TikTok song currently boasts over 10,000 posts. 

Berry has yet to hit any Billboard chart, but that could soon change should “Take My Hand” maintain its streaming momentum. – KD

Chandler Moore earns third No. 1 overall, and his first without any billed collaborators, on Billboard’s Gospel Airplay chart, as the Maverick City Music member’s “Lead Me On” ascends a spot to the top of the tally dated March 15. Explore See latest videos, charts and news See latest videos, charts and news During the […]

Carín León adds his seventh No. 1 on Billboard’s Regional Mexican Airplay chart with his latest single, “El Amor de Mi Vida,” as the song jumps from No. 3 for its first week atop the ranking, dated March 15.

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“El Amor de Mi Vida” crowns Regional Mexican Airplay after a 40% surge in audience impressions, to 8.2 million, earned in the U.S. during the Feb. 28-March 6 tracking week, according to Luminate. That swell makes it the Greatest Gainer of the week, a weekly award for the song with the greatest increase in plays at the format.

Before “El Amor de Mi Vida,” León managed six other champs among 13 top 10s and a total of 17 career entries on Regional Mexican Airplay. His breakthrough cut “Me La Aventé” reached No. 6 high in 2019. He has placed at least one top 10 every year since.

“El Amor de Mi Vida” races to No. 1 in four weeks, the fastest for any track this year, and the fastest among all of León’s seven rulers on Regional Mexican Airplay. The next-fastest climb to No. 1 this year came when Calibre 50 reached the summit in six weeks, through “El Sueño Americano” (chart dated March 1). Four other songs captured the top spot in 2025, all in seven weeks or more.

Here’s a look at Leon’s collection of No. 1s, from the fastest to the slowest climb to the top:

Weeks to No. 1, Title, Artist, Peak Date, Weeks at No. 14, “El Amor De Mi Herida,” March 15, one (so far)six, “Que Vuelvas,” with Grupo Frontera, Jan. 28, 2023, sixsix, “Alch Si,” with Grupo Frontera, March 2, 2024, oneseven, “Ojos Cerrados,” with Banda MS, March 5, 2022, three12, “Indispensable,” Aug. 19, 2023, three13, “Según Quién,” with Maluma, Dec. 16, 2023, one14, “El Tóxico,” with Grupo Firme, Sept.11, 2021, two

Elsewhere, “El Amor de Mi Vida” rallies 11-2 on the overall Latin Airplay chart. There the single reached 8.2 million in audience, up 32%, León’s highest rank since “Según Quién,” with Maluma, parked at No. 1 for four weeks in December 2023.

Danny Ocean and Kapo nab the No. 1 spot on Billboard’s Latin Pop Airplay chart thanks to their maiden collab, “Imagínate,” which advances 3-1 on the March 15-dated ranking. Kapo locks his first No. 1 on the tally, Ocean grabs his second.

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For the tracking week Feb. 28-March 6, “Imagínate” registered 6 million audience impressions in the U.S., sparked by 19% growth from the week prior, according to Luminate. The song takes the Greatest Gainer honors, awarded weekly to the song with the largest audience increase.

“Thank you all for the unconditional support and for helping us achieve this No. 1 with Kapo,” Ocean tells Billboard. “It’s so nice to see how a song that talks about taking that person you love to that place you miss so much connects so strongly with everyone.”

Ocean’s “Imagínate” was released Nov. 7, 2024, on Atlantic/ Warner Latina. It debuted at No. 14 last December and has spent 11 weeks in the top 10 out of its 12-week span.

“Extremely happy with everything surrounding ‘Imagínate,’” Kapo tells Billboard. “This is a song that we composed with great enthusiasm, that flows, and thank God we were able to connect so well with Danny. He’s an artist that I have admired and respected for a long time. It’s an honor to record a song with one of your favorite artists, and for it to become a hit.”

With “Imagínate,” Ocean takes his second Latin Pop Airplay chart topper in less than a year, after “Amor” ruled for two weeks in June 2024. In between the latter and “Imagínate,” the Venezuelan rose as high as No. 6 with “Ley Universal” last October. In sum, Ocean has managed five top 10s.

As for Kapo, “Imagínate” marks his maiden No. 1 on the Latin pop radio ranking. The Colombian launched his charts career in August 2024, when “Ohnana” populated the charts, snatching his first No. 1 on any Billboard ranking last November. The song ruled Latin Rhythm Airplay for 11 weeks. He soon placed four other top 10s, including “Imagínate” which lifts 7-5 on the current chart.

The song joins two other Kapo songs in the top 10 on Latin Rhythm Airplay, “Uwaie,” for its second week at No. 4 high and “Más Que Tú,” with Ozuna, a 9-8 jump.

“We are so proud of our fans, who are the ones who take us to No. 1,” Kapo adds. “This is incredible, and we are extremely thankful with the fans, our team and with Billboard.”

Kapo has much to celebrate this week. In addition to his first No. 1 on Latin Pop Airplay, he announced today (March 11) the launch of his first tour ‘Por Si Alguien Nos Escucha’ through CMN (Cárdenas Marketing Network). The 24-date run is set to start in Jacksonville, Fla., on Mar. 13 and wrap up in Chicago on May 25.

It seems like every week in 2025, there’s some new breakthrough for Doechii. The rising rapper and breakout pop star of late 2024 has already won a Grammy and delivered the most-acclaimed performance on Music’s Biggest Night, and this week she adds to her growing list of accolades with the title of Billboard‘s Woman of the Year for 2025.

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Meanwhile, Doechii continues to excel on the Billboard charts — particularly the Billboard Hot 100, where she notches two songs in the top half of the listing this week (dated Mar. 15): breakout hit “Denial Is a River” rebounds to No. 22, one off its previously reached peak of No. 21, while the Sleepy Hallow-led redo of her old YouTube upload “Anxiety” debuts at No. 45. And those two songs are likely to be joined next on the chart week by Doechii’s own solo ‘Anxiety,” which she released to DSPs last Thursday (Mar. 5.)

Which of these songs has the biggest Hot 100 potential? And how important is it that Doechii capitalize on her momentum ASAP? Billboard staffers answer these questions and more below.

1. “Denial Is a River,” from 2024’s Alligator Bites Never Heal, continues to hang around the 20s on the Hot 100 this week, rebounding 25-22 after previously hitting a No. 21 high on the chart. Do you think it will eventually reach the top 10, or is it running out of time to make such a jump? 

Rania Aniftos: I would love to see it make the top 10, but I can see her dropping a slew of new songs that might make their way up to the top 10 quicker. It’s only the beginning for Doechii’s chart success, without a doubt.

Kyle Denis: “Denial” has already gotten several high-profile live performances (the Grammys, Cobert, Tiny Desk) and a star-studded music video (featuring a weeks-long rollout and cameos from Zack Fox, ScHoolboy Q, etc.), so its best bet for a stint in the top 10 at this point is probably when it starts to peak on radio. The song has only just reached the top 10 on Rap Airplay (No. 9) and Rhythmic Airplay (No. 10); and it’s still climbing on Mainstream R&B/Hip-Hop Airplay (No. 14) and R&B/Hip-Hop Airplay (No. 15). “Denial” will need to peak on radio right when the 2024 Hot 100 holdovers (“A Bar Song,” “Lose Control,” etc.) start to slip out of the top 10; it’s not impossible, but the timing will be tight.

Jason Lipshutz: It depends on what Doechii does next. The rapper is so red-hot at this moment that casual fans are diving into her back catalog, which includes her mixtape from 2024, as well as songs that came out well before it; the recent success of “Denial Is a River” is due to the song’s bouncy personality, as well as the general demand for Doechii music. If she lets “Denial” simmer for a few more months, the track might eventually climb into the top 10 — but if Doechii drops more singles or a new project in the near future, that material will likely crowd out “Denial” on the Hot 100.

Heran Mamo: I don’t think it’s running out of time. When I think about Glass Animals’ “Heat Waves” — a song that debuted at No. 100 on the Hot 100 and spent a record-breaking 59 weeks climbing to No. 1 – it reminds me that almost anything is possible these days when it comes to the charts. Doechii’s current momentum can certainly give “Denial is a River” more of a boost, while her future performances can also help continue increasing the song’s profile.  

Andrew Unterberger: The rising tide of All Things Doechii will continue to lift it — I have to imagine it’ll at least hit the top 20 soon — but getting inside the top 10 will definitely either take an additional pronounced bump from a new remix or live performance or viral moment, or it will take wide and sustained radio support. The latter feels unlikely to me — “Denial” is pretty unconventional for a radio single — and the former has already happened so many times it’s hard to imagine it has many more such bullets left. I wouldn’t bet on it happening, but I wouldn’t bet against it (or against anything Doechii-related, really) either.

2. Meanwhile, even older Doechii songs are becoming new hits: “Anxiety,” a 2023 Sleepy Hallow song featuring a sample of Doechii’s straight-to-YouTube 2019 song of the same name, debuts at No. 45 on the Hot 100 this week. Is the desire for new Doechii so strong that folks are now finding all songs to seize onto, or do you think there’s another reason for the song’s newly viral popularity? 

Rania Aniftos: I think a massive wave of people are finally discovering her! She’s been that girl for a while, but ever since her groundbreaking Grammys performance, she picked up a whole lot of new fans. They loved “Denial Is a River,” so they’re going back through her discography and finding new gems to enjoy — “Anxiety” being the latest one to receive much-deserved attention. 

Kyle Denis: I think it’s definitely the desire for all things Doechii right now; it’s why she’s the undisputed winner of Paris Fashion Week and why an offhand Hot Ones quip can inspire a week’s worth of social media discourse. I also think a lot of people are genuinely feeling quite anxious right now. Whether it’s economic anxiety, political anxiety or just general nerves around how the world is evolving, “Anxiety” is the kind of song that speaks directly to those feelings instead of offering escapism – and we’ve had a lot of music do the latter since the turn of the decade and the COVID-19 pandemic. 

Jason Lipshutz: The desire for Doechii music really is that strong across the board. In the streaming era, one of the clearest signs that an artist is about to explode and reach superstardom is when multiple songs in their back catalogs start receiving significant upticks, as previously unfamiliar fans dive in to their discographies and create belated hits. “Anxiety” has a hook that’s ripe for stressed-out TikTok confessionals — but if another artist was delivering it, the song wouldn’t be as in-demand as it is now, with Doechii attached.

Heran Mamo: Given the current state of the world (insert deep sigh), a song about our collective anxiety couldn’t have resurfaced at a more appropriate time. But my theory is that there’s been a growing interest in Doechii’s YouTube channel that’s documented her come up for years (including her “I got fired thank God” video that started making the rounds on the internet shortly after her historic Grammy win in February) and featured original music. Fans were probably initially attracted to “Anxiety” because of her clever reworking of the Gotye sample. And not only are they having fun with it now, but other celebrities are too. Will Smith shared an old clip from The Fresh Prince of Bel-Air, featuring the origin of the “Anxiety” TikTok dance trend, that had Doechii’s song playing over it. Raye and Nara Smith did a cute twinning TikTok to it. And Demi Lovato danced to it. What’s not to love about it?  

Andrew Unterberger: It’s the right song at the right time, but more importantly it’s the right artist. A Gotye-sampling stressed-out anthem was always gonna have a good chance of hitting in 2025, but with Doechii singing the hook — all it needed was a little viral spark, and it’s not surprising at all that it’s since caught fire the way it has.

3. While the version of “Anxiety” with her as a featured artist continues to take off, Doechii has also caught fire with her original solo version, which she has now released to all streaming platforms. Which of the versions do you prefer, and which do you think will ultimately become the bigger/longer-lasting chart hit? 

Rania Aniftos: It’s the solo version for me. Doechii shines so bright on her own, and the corresponding TikTok trend has been spreading the track at a rapid rate — which will surely be reflected on the charts in the coming weeks.

Kyle Denis: Easily Doechii’s solo version, and I’m willing to bet money that it will eclipse the Sleepy Hallow version in under a month. 

Jason Lipshutz: The Sleepy Hallow version is a bit more effective to me because the Gotye sample is backgrounded, so that both artists can create something distinct in front of it. That said, the solo version of “Anxiety” offers more Doechii, at a moment where she’s quickly ascending to a new level of stardom, and that just-released version will also receive a pronounced promotional push. I’d expect both takes on “Anxiety” to linger around the chart, but the solo version to swiftly outpace the original.

Heran Mamo: I personally like Doechii’s solo version of “Anxiety” better because I like its dramatic flair, especially the “Quiet on set, please” interlude. She’s such a dynamic artist, and I love how that plays out even within a single song. Sleepy Hallow’s version made major chart moves in the week following the release of Doechii’s solo version – the song had previously peaked at No. 3 on Bubbling Under Hot 100 and No. 31 on Rhythmic Airplay, and it shot to No. 45 on the Hot 100 and No. 11 on Hot R&B/Hip-Hop Songs this week (dated March 15) – but I think Doechii’s version will ultimately become the bigger charting hit due to the demand from her fans.

And it certainly seems to be trending that way: Doechii’s “Anxiety” has already reached No. 5 on Spotify’s global chart. And after Doechii broke down the lore behind “Anxiety” on TikTok and explained that Sleepy Hallow’s track samples her version — with people then flocking to the original Coven Music Session YouTube video (that has now amassed more than five million views at the time of publication) — her original “Anxiety” track is bound to get even more attention. Somebody’s watchin’ her alright, and they’re listening, too.  

Andrew Unterberger: To my surprise, I actually prefer the Sleepy Hallow version to the full Doechii solo version, but mostly because it has a lighter touch with the “Somebody That I Used to Know” sample, just using the tense acoustic shuffle of the verse without dipping into the much-more-obvious intro or chorus melodies. In any event, it seems practically guaranteed that the solo version will have the higher chart ceiling — it’s already doing gangbusters numbers on streaming, being greeted with the excitement and enthusiasm of a brand new Doechii single — and I feel like it has a pretty good shot of becoming her first Hot 100 top 10 hit in the next couple weeks.

4. Outside of her single releases, Doechii has been on an incredible run of live performances and music videos and other big moments in the past half year or so. Is there one such moment that you think of as being a particular difference-maker for her in terms of bringing her to the level of exposure that she’s currently at? 

Rania Aniftos: I already mentioned the Grammys, but that performance really was a mainstream display of her creativity and stage presence. However, to switch it up a little, I’m going to also mention her incredible performance for NPR’s Tiny Desk. There were so many viral TikTok clips surrounding that performance, and that likely helped boost “Denial Is a River” upon its release.

Kyle Denis: I think there are actually three key moments. I’d say the first was the release of “Alter Ego” with JT in March; it served as something of a palette cleanser for those who were more enamored by Doechii’s idiosyncrasies that her middle-of-the-road pop-rap offerings like “What It Is” and “Booty Drop.” 

The second moment comes with the release of “Boom Bap” a week before the full Alligator Bites mixtape dropped. By this point, we had already gotten several entries in her Swamp Sessions series as well as “Nissan Altima,” but the actual boom bap sound of the record coupled with her fearless bars and incorporation of tongues set social media ablaze, perfectly setting the tone for the full project. 

I’d say the third moment – and most important – was the one-two punch of her Late Show and Tiny Desk performances. Not only did the two promo stops happen in consecutive days during Grammy voting, but they also allowed the general American audience to experience how dynamic of a live performer Doechii is. She opted for medleys both times, showcasing the versatility of her sound while offering something completely new and distinct – visually and aesthetically – both times. With those performances going viral leading people to discover her mixtape, Doechii perfectly set the stage for her star-making 2025 run. 

Jason Lipshutz: When we look back on the 2025 Grammys, we will see a performance that yielded a new top 10 hit — Chappell Roan’s “Pink Pony Club” — and another that minted a new star. Doechii may have taken the stage as part of a medley of best new artist nominees, but she dominated with vision and command, showcasing her technical skill while also pulling off elaborate choreography. A lot of people already knew Doechii before that performance, but the Grammys resulted in a mainstream groundswell that unlocked a new level of fame.

Heran Mamo: Performing alongside Ms. Lauryn Hill last weekend has to be the one. Not many rappers, whether they’re emerging or established, can say they’ve been able to do that. And it’s special because Ms. Hill was the first woman to win the Grammy for best rap album and Doechii became the most recent one (and third female winner overall) last month. Doechii also wrote on Instagram that The Miseducation of Lauryn Hill was the first full-length album she ever listened to. “I would sing your songs as if I wrote them, imagining myself on stage,” she said. I wonder if she ever imagined herself on stage with Ms. Hill. Talk about a full-circle moment!  

Andrew Unterberger: A lot of other moments set the table for Doechii, but her Grammys performance was the proper meal. Coming just after she’d won best rap album for Alligator Bites, she put on an absolute clinic of a live performance, one that had no less accomplished a Grammys fixture than Billie Eilish absolutely gasping in the audience. Her consumption numbers zoomed up immediately afterwards, and they haven’t stopped climbing in the weeks since.

5. Doechii has become Billboard’s Woman of the Year before even releasing an official album. Do you think it’s important for Doechii’s career that she capitalize on her incredible momentum of early 2025 by releasing an album in the immediate future, or would she be better off letting all these moments she’s cultivating get their full shine and then coming back with the official debut once she’s had a chance to breathe a little? 

Rania Aniftos: That’s a tough one. Like I’ve said, she’s so unique and creative, so I hope she doesn’t feel the pressure to rush out an album. She can do just fine dropping strings of singles until she’s ready for a debut album that she’s really proud of. I trust Doechii’s instincts and judgement fully on this one. 

Kyle Denis: I don’t think she should feel pressured to drop her debut album anytime in the immediate future. “Anxiety” is clearly gearing up to be probably her biggest chart hit since “What It Is” and people still have Alligator Bites in heavy rotation. Knowing how volatile social media can be when artist experiences success – and how especially cruel they are to Black queer artists – an immediate album release could backfire and speed up how overexposed she feels. I say she coast off these moments and “Anxiety” through the summer and start rolling out the debut album after we’ve celebrated a year of Alligator Bites. Regardless, if Doechii has proven anything over the past few months, it’s that she only really needs to listen to herself. 

Jason Lipshutz: Doechii could release a new album in the next few weeks and surf the current hype wave at its crest; she could also let her current singles simmer a bit more, then fire up a brand new project for the fall, to close out the year with a bang and put herself in 2026 Grammys consideration. Neither option is bad! As long as she capitalizes on her moment in some form or fashion, Doechii is going to remain a very big deal for the foreseeable future.

Heran Mamo: Considering all she’s been able to accomplish before releasing her debut album, I think Doechii has bought herself a little more time. She already delivered a critically acclaimed and now Grammy-winning project with Alligator Bites Never Heal just last summer, but given the recent viral success of “Anxiety,” fans have proven they have quite a ravenous appetite for her music and want to be satisfied quickly. Her label TDE is known for long album cycles – as well as high-quality albums. It might take some more time for Doechii & co. to make sure she’s putting out the best possible product, but I don’t doubt they’ll find ways to keep her in the conversation until then and make sure she doesn’t lose her hot streak. 

Andrew Unterberger: I think the “what” matters a lot more than the “when” with the album. It’s tempting to point to someone like Ice Spice as an example of an artist who was as white-hot a couple years ago as Doechii is now, and point to the underperformance of her 2024-released Y2K as evidence that waiting too long to drop her debut LP was a big mistake. But if that album had been extraordinary, I don’t believe it would’ve really mattered so much how long fans had to wait for it. And if Doechii’s debut album is extraordinary — which, given her track record, we have to believe it probably will be — it won’t really matter if it’s released three months from now or three years from now. So I’d tell her to focus on that first and foremost, and every other concern will quickly become secondary.

J Balvin and Feid’s “Doblexxo” snags the No. 1 spot on Billboard’s Latin Airplay chart as the song climbs 6-1 for its first week atop the March 15-dated list. The song lands at the summit in its 13th week.
“I feel super excited to know that our fans have embraced this song in such a way,” Balvin tells Billboard. “Feid’s talent is undeniable and our chemistry when it comes to making music has always been amazing. I can’t wait to sing ‘Doblexxo’ live during my upcoming Rayo tour.”

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In the tracking week ending March 6, “Doblexxo” pulled 8.4 million audience impressions earned in the U.S., according to Luminate; that’s a 32% gain from the week prior when the song generated 6.1 million.

With “Doblexxo,” Balvin achieves his record-extending 37th No. 1s since the Latin Airplay chart began in 1994, opening a wider gap from his next competitor (Ozuna, 34 champs). Feid bags his ninth ruler. The latter last reached the top with “Si Sabe Ferxxo,” with Blessd, which spent a week at No. 1 in June 2024.

Except for 2024, Balvin has placed at least one champ every year during his decadelong No. 1 chart career, dating back to “6AM,” featuring Farruko (May 2014). He completed his most lucrative period in 2022, placing nine No. 1 hits between February and October then. The year before, Balvin reached his second-best run, with six No. 1s in 2019.

Good reception across Latin rhythmic stations also spurs its coronation on the Latin Rhythm Airplay chart, where “Doblexxo” jumps 3-1. There, Balvin also stands firmly ahead of the rest, with 37 No. 1s. (Daddy Yankee follows with 35.)

The song’s 13-week climb to No. 1 marks a longer stride to the top than Balvin and Feid’s past pair-up, “Porfa” — where Maluma, Nicky Jam, Sech and Justin Quiles are also part of the billing — as it ruled after eight weeks in August 2020.

“Doblexxo” is the fourth radio promoted single from Balvin’s sixth studio album Rayo, which debuted and peaked at No. 5 on Latin Rhythm Albums last August.

All charts (dated March 15, 2025) will update on Billboard.com tomorrow, March 11. For all chart news, you can follow @billboard and @billboardcharts on both X, formerly known as Twitter, and Instagram.

Kendrick Lamar’s GNX returns to No. 1 on the Billboard 200 for a third nonconsecutive week on top. The set climbs 3-1 (on the March 15-dated chart) with 90,500 equivalent album units earned in the U.S. in the week ending March 6 (down 15%), according to Luminate. GNX debuted atop the chart dated Dec. 7, 2024, and returned to the top on the Feb. 22-dated chart in the wake of its physical release and Lamar’s Super Bowl LIX halftime show (Feb. 9).
Meanwhile, the lone debut in the top 10 is LISA, whose first full-length studio album, Alter Ego, enters at No. 7. She becomes the second member of the chart-topping group BLACKPINK to notch a solo top 10 effort, following ROSÉ.

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The Billboard 200 chart ranks the most popular albums of the week in the U.S. based on multi-metric consumption as measured in equivalent album units, compiled by Luminate. Units comprise album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). Each unit equals one album sale, or 10 individual tracks sold from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams generated by songs from an album. The new March 15, 2025-dated chart will be posted in full on Billboard‘s website on March 11. For all chart news, follow @billboard and @billboardcharts on both X, formerly known as Twitter, and Instagram.

Of GNX’s 90,500 equivalent album units earned in the latest tracking week, SEA units comprise 73,000 (down 15%, equaling 103.14 million on-demand official streams; it holds at No. 3 on Top Streaming Albums), album sales comprise 16,500 (down 13%; it’s a non-mover at No. 2 on Top Album Sales) and TEA units comprise 1,000 (down 18%).

PARTYNEXTDOOR and Drake’s chart-topping $ome $exy $ongs 4 U holds at No. 2 on the Billboard 200 with 90,000 equivalent album units earned (down 24%; while it holds at No. 1 on Top Streaming Albums for a third week).

Tate McRae’s So Close To What falls to No. 3 with 87,000 equialent album units (down 51%) after debuting atop the chart a week ago.

Nos. 4-6 on the latest Billboard 200 are all former chart-toppers, and non-movers, as SZA’s SOS is No. 4 (74,000 equivalent album units; down 10%), Sabrina Carpenter’s Short n’ Sweet is No. 5 (64,000; down 16%) and Bad Bunny’s Debí Tirar Más Fotos is No. 6 (56,000; down 11%).

LISA has the top debut of the week as her first full-length studio effort, Alter Ego, enters at No. 7 with 45,500 equivalent album units earned. Of that sum, album sales comprise 28,000 (it debuts at No. 1 on Top Album Sales), SEA units comprise 16,500 (equaling 23.12 million on-demand official streams of the set’s songs; it debuts at No. 31 on Top Streaming Albums) and TEA units comprise 1,000.

During the album’s release week, LISA performed on the Academy Awards (March 2), taking part in a tribute to the music of the James Bond film series, where she performed Wings’ “Live and Let Die.” She recently made her acting debut in the third season of HBO’s The White Lotus (which premiered on Feb. 16).

Alter Ego was preceded by a trio of charting songs from the album on the Billboard Hot 100 chart: “Rockstar” (No. 70 peak in July 2024), “New Woman” (featuring Rosalía; No. 97 in August) and “Born Again” (featuring Doja Cat and RAYE; No. 68 in February).

Alter Ego was issued as a standard 12-song album (on streamers, and to purchase as a digital download, CD and vinyl), a 15-song set (with three bonus tracks, on streamers and as digital download) and a 19-track set (with three additional remixes and a voice note from the artist, sold as a digital download exclusively on LISA’s official webstore). The set was issued across nine CD variants (including a signed edition; with all containing collectible paper ephemera such as randomized photocards), six deluxe CD boxed sets (each containing a copy of the album on CD and a branded piece of clothing) and two vinyl variants (including one signed edition).

LISA is a member of the Billboard 200-topping quartet BLACKPINK, who saw its last album, BORN PINK, debut atop the chart dated Oct. 1, 2022, after the act’s The Album became its first top 10 (No. 2, 2020). LISA is the second member of the group to notch a top 10-charting solo effort on the Billboard 200, following ROSÉ, whose rosie debuted and peaked at No. 3 on the Dec. 21, 2024-dated chart.

Rounding out the rest of the top 10 on the latest Billboard 200: Chappell Roan’s The Rise and Fall of a Midwest Princess is a non-mover at No. 8 (43,000 equivalent album units earned; down 8%), Morgan Wallen’s chart-topping One Thing at a Time is steady at No. 9 (42,000; up 2%) and The Weeknd’s former leader Hurry Up Tomorrow falls 7-10 (40,000; down 19%).

Luminate, the independent data provider to the Billboard charts, completes a thorough review of all data submissions used in compiling the weekly chart rankings. Luminate reviews and authenticates data. In partnership with Billboard, data deemed suspicious or unverifiable is removed, using established criteria, before final chart calculations are made and published.

ROSÉ and Bruno Mars’ “APT.” rules the Billboard Global Excl. U.S. chart for a record-extending 17th week. The collaboration first led the list in November.
Meanwhile, Lady Gaga and Mars’ “Die With a Smile” posts an 11th week atop the Billboard Global 200 chart, dating to its first frame at No. 1 last September.

The Billboard Global 200 and Global Excl. U.S. charts, which began in September 2020, rank songs based on streaming and sales activity culled from more than 200 territories around the world, as compiled by Luminate. The Global 200 is inclusive of worldwide data and the Global Excl. U.S. chart comprises data from territories excluding the United States.

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Chart ranks are based on a weighted formula incorporating official-only streams on both subscription and ad-supported tiers of audio and video music services, as well as download sales, the latter of which reflect purchases from full-service digital music retailers from around the world, with sales from direct-to-consumer (D2C) sites excluded from the charts’ calculations.

“APT.” holds atop Global Excl. U.S. with 84.2 million streams (down 5% week-over-week) and 7,000 sold (down 9%) outside the U.S. Feb. 28-March 6.

“Die With a Smile” is steady at No. 2 after 10 weeks atop Global Excl. U.S. beginning last September; Kendrick Lamar’s “Not Like Us” keeps at its No. 3 best; Billie Eilish’s “Birds of a Feather” ascends 5-4, after three weeks on top in August; and Lamar and SZA’s “Luther” dips to No. 5 from its No. 4 high.

“Die With a Smile” continues atop the Global 200 with 112.4 million streams (down 6%) and 8,000 (down 3%) worldwide. The song ties for the fifth-longest No. 1 run since the chart began, matching The Kid LAROI and Justin Bieber’s “Stay.” The only hits to lead longer: Mariah Carey’s “All I Want for Christmas Is You” (19 weeks), Harry Styles’ “As It Was” (15), Miley Cyrus’ “Flowers” (13) and ROSÉ and Mars’ “APT.” (12, beginning in October).

The Global 200’s top five is static, with “APT.” at No. 2; “Luther” at its No. 3 high; “Not Like Us” at No. 4, following four weeks at No. 1 beginning last May; and “Birds of a Feather” at No. 5, after three weeks at No. 1 last August.

The Billboard Global 200 and Billboard Global Excl. U.S. charts (dated March 15, 2025) will update on Billboard.com tomorrow, March 11. For both charts, the top 100 titles are available to all readers on Billboard.com, while the complete 200-title rankings are visible on Billboard Pro, Billboard’s subscription-based service. For all chart news, you can follow @billboard and @billboardcharts on both X, formerly known as Twitter, and Instagram.

Luminate, the independent data provider to the Billboard charts, completes a thorough review of all data submissions used in compiling the weekly chart rankings. Luminate reviews and authenticates data. In partnership with Billboard, data deemed suspicious or unverifiable is removed, using established criteria, before final chart calculations are made and published.

The top nine tracks on the Hot 100 remain in place from a week earlier. Lady Gaga and Bruno Mars’ “Die With a Smile” ranks at No. 2, following five nonconsecutive weeks at No. 1 beginning in January. It notches a fifth week atop Radio Songs (64.7 million, up 2%).

Below “Luther,” Lamar logs two other songs in the Hot 100’s top five: “Not Like Us,” at No. 3, and “TV Off,” featuring Lefty Gunplay, at No. 4, after reaching No. 2.

Notably, Lamar lands his fifth week with at least three songs in the Hot 100’s top five simultaneously, after he first scored such a triple in December. He ties for the third-most such frames – here’s a recap of all acts who have achieved the feat for at least one week.

Most Weeks With 3 or More Songs in Hot 100’s Top 5:

8 weeks, The Beatles, in 1964

6, Drake, 2018-23

5, Justin Bieber, 2015-16

5, Kendrick Lamar, 2024-25

3, Taylor Swift, 2022-24

2, 50 Cent, 2005

2, Sabrina Carpenter, 2024

1, 21 Savage, 2022

1, Ariana Grande, 2019

(Swift – twice – Lamar, Drake and The Beatles are the only acts ever to monopolize the entire top five on the Hot 100 in a single week. Swift scored the most songs from No. 1 on down – 14 – on the May 4, 2024, chart, thanks to the arrival of her album The Tortured Poets Department.)

Shaboozey’s “A Bar Song (Tipsy)” ranks at No. 5 on the Hot 100, following its record-tying 19 weeks at No. 1 beginning last July. It commands the multimetric Hot Country Songs chart for a 37th week.

ROSÉ and Bruno Mars’ “APT.” places at No. 6 on the Hot 100, after hitting No. 3.

Billie Eilish’s “Birds of a Feather” is No. 7 on the Hot 100, after reaching No. 2. It tops the multimetric Hot Rock & Alternative Songs and Hot Alternative Songs charts for a 31st week each. On the latter, it extends the longest reign for a song by a woman; on the former, it solely claims the mark, one-upping Zach Bryan’s “I Remember Everything,” featuring Kacey Musgraves, which led for 30 weeks in 2023-24.

Teddy Swims’ “Lose Control,” which led the Hot 100 for a week in March 2024 – and became the year’s top song – ranks at No. 9. It notches an 81st week on the survey overall, the fourth-longest stay in the chart’s history, below only Glass Animals’ “Heat Waves” (91 weeks, in 2021-22); The Weeknd’s “Blinding Lights” (90 weeks, 2019-22); and Imagine Dragons’ “Radioactive” (87 weeks, 2012-14).

Rounding out the Hot 100’s top 10, Drake’s “Nokia” returns to the region, rising a spot to No. 10, where it debuted two weeks earlier.