Camera
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Digital cameras were thought to be dead after the introduction of the first iPhone back in 2007, but new research has found an increasing surge in sales — and it’s all thanks to Gen Z. Young adults aged 18-29 are supposedly the driving force behind the major growth in digital camera sales as the desire for a vintage ’90s aesthetic and Y2K style prevails.
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The average price for a digital camera has since increased to around $620, but that doesn’t mean you have to burn a hole in your wallet to hop on the instant camera trend. There are a number of good digital cameras under $100 that’ll provide better quality photos than what your smartphone and flip phones could ever produce.
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Below, Billboard Shopping breaks down the benefits of owning a digital camera as well as the best digital cameras under $100 to buy online. Just in time for the holiday shopping season, here are some budget cameras to put under the tree.
Are Digital Cameras Still Worth It?
The best digital cameras have evolved with the times to include an expanded list of features and upgraded technology. You’ll not only capture higher-quality photos than with a smartphone (especially in low-light conditions), you’ll also enjoy quicker shutter speeds, an increased amount of storage, and customizability.
Content creators can also use most point-and-shoot cameras as a vlogging camera due to its versatile nature, allowing you to switch from point-and-shoot to a video camera.
Is a Digital Camera Better Than An iPhone?
Apple’s latest iPhone 16 boasts 48 megapixels (the amount of detail a camera’s sensor can capture), which is at the same level of some cheap digital cameras. That doesn’t take into account the $1,000+ price tag attached to the smartphone in addition to not as much storage and a less crisp flash. Digital cameras are also designed with photography being the main use, whereas an iPhone and other smartphones have to be able to switch from a camera, to a phone and web browser.
What Are the Best Digital Cameras Under $100?
When determining the best digital camera under $100 to buy, you’ll want to decide what your main purpose of use will be. Whether you’re capturing memories from your lineup of tours and music festivals or looking for a beginner-friendly design to start a photography hobby, check below for some of the top-rated affordable digital cameras.
editor’s pick
4K Digital Camera for Photography
Amazon’s digital camera can capture 64MP (the most on the list!) as well as 4K resolution videos for the highest-quality content. The built-in anti-shake feature will also help you avoid snapping any blurry photos, while the rechargeable battery ensures you don’t have to stock up on disposable batteries.Amazon reviewers love how easy it is to use and the quality of pictures it takes for its low price, noting that it takes solid pictures, has easy controls and does a great job in different shooting situations. The stabilization is also handy for getting clear shots.
Walmart
photography pick
Kodak PixPro FZ45-SL Digital Camera
$30.59
$109.99
72% off
Whether you’re shooting photos of your tropical vacation or family picutres, Wednkoly’s affordable digital camera makes it possible to capture professional-grade photos with 44 MP. Included is a 32 GB SD card to store your picutres on, face recognition, smile detection and continuous shooting for a more flexible shooting experience.One reviewer described it as a “very impressive little camera for the price,” commenting on how “at this price point, this camera is the best option out there.”
Amazon
beginner-friendly pick
Lecran Digital Camera
If you’re new to photography, Lecran’s cheap digital camera simplifies the process without sacrificing quality. It’s capable of capturing 44 MP and uses motion detection and face detection while setting up your shot. The anti-shake feature helps prevent blurry photos, while the self-timer allows you to take group pictures to make sure everyone is in the photo. The digital camera has “exceeded expectations” for one Amazon shopper who said “the image quality is superb with sharp details and vibrant colors. Its user-friendly interface makes it accessible for both beginners and experienced photographers.” This is a bestseller too, with more than 9,000 units sold in the last month alone.
Amazon
vlogging pick
Brewene 4K Digital Camera
$74.99
$99.99
25% off
Vloggers will appreciate the 48MP and 4K resolution of the Brewene digital camera paired with its 16X zoom abilities and built-in microphone. It’s also designed with a hot shoe mount, a rotatable LCD screen (great for self-tapes) and and CMOS image sensor that’ll precisely focus on your subjects. Amazon reviewers called the digital camera a “little gem for budding creatives” complimenting how “navigating through the settings was intuitive and the autofocus feature works like a charm making everything look professional.”
Amazon
travel pick
Camkory Digital Camera
$49.99
$69.99
29% off
Camkory’s compact digital camera will help keep you from feeling weighed down during your travels since it only weighs 9.13 ounces. Its slim design makes it easy to slip inside your backpack or fanny pack while and when it’s time to take pictures, you can enjoy 44MP quality.Reviewers can’t get enough of its portability with one verified Amazon reviewer saying, “the photo quality was impressive, showcasing the camera’s capabilities in diverse settings.”
Amazon
action pick
AKASO Brave 4 Pro Action Camera
$89.99
$139.99
36% off
Make sure to capture all your concert antics with an affordable action digital camera like the AKASO Brave 4 Pro. The outer shell is waterproof for any underwater or rain-filled shots while the electronic image stabilization (EIS) 2.0 uses a six-axis gyroscope that’ll detect positions and motion changes for more focused, straight shots.Reviewers enjoy the quality of photos and videos for the price point with one person saying “I wanted a camera with two screens, that was easy to use and has a good battery life — and this has all that. So far, the battery has lasted on a two-hour ride and I can take the spare if I go longer.”
For more product recommendations, check out our roundups of the best podcast equipment, portable recording booths and studio headphones.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Get ready to capture your summer adventures with GoPro HERO11 Black Camera. Originally priced at $299, you can now get it for only $199. Whether you’re hitting the beach, traveling and exploring new cities, or hosting backyard barbecues with friends and family having a good camera is a must. With the right camera, you can document all your summer adventures, from stunning sunset views to spontaneous pool parties, creating memories you’ll cherish forever.
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This camera features an incredible 5.3K60 ultra HD video and 23MP photos, the Hero11 ensures your memories are vivid and lifelike. With hypersmooth 5.0 stabilization, your footage will appear clear, even during the most action-packed activities.
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If you’re looking to document all your unforgettable summer experiences make sure to add this one to your cart. You can find this one at Walmart, Best Buy, and GoPro.com.
Want free shipping on Walmart items? Join Walmart+ for free for the first 30 days. The membership includes free shipping and free delivery from your local store, free Paramount+ and so much more!
Walmart
$199
$299
33% off
$249
$249.99
$349.99
29% off
If you are still on the fence on whether or not to add this high-quality camera to your cart, check out the review. One Best Buy customer said, “Go pros are awesome pocket cameras with exceptional video quality. The image stabilization that’s built into the camera is second to none. I shoot video and photos for a living and although I have large form cameras to do a lot of shooting the GoPro are always with us as well.”
Another GoPro customer said, “Really enjoy using my GoPro. Have used it for star trails, cycling, holiday documenting and even my toddler has enjoyed using it whilst on his balance bike. So easy to setup and use.”
For more product recommendations, check out these best Apple AirPods Prime Day deals, top inflatable pools for all your summer activities, and these affordable summer crop tops to add to your shopping cart.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Bringing your personality and creativity to social media (especially in the form of a vlog) requires more than just a great idea — you also have to make sure you have the right equipment, such as a recording booth or studio headphones. Investing in a quality camera for vlogging is just one of the ways you can help set yourself up for success, and with a slew of tech deals out there, you can even do it without breaking the bank.
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Digital content creation has become all the rage as influencers take over our social feeds. If you’re aspiring to create your own content or are looking to improve the equipment you already have, the best camera for vlogging will come with video-capturing features and more. You’ll want to consider what type of content you’re looking to capture, whether it’s travel, beauty, music or lifestyle, as it’ll determine what accessories and features you require.
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If you plan to shoot footage of yourself sitting and talking, it may be worth getting a bundle with a tripod to avoid having to hunt for a flat surface that’ll balance your camera as well as be tall enough to capture you in the frame.
No matter what your budget or needs are, Billboard Shopping went straight to the reviews to find the bestselling and most popular cameras for content creation. Rather than spend hours researching and comparing different models, we did the work for you and created a list of worthy cameras to get you crafting your next video.
Keep reading to check out our picks.
Best Cameras for Vlogging
Best Buy
DJI Osmo Action 4 4K Action Camera Adventure Bundle
$399.99
$499.99
20% off
Take advantage of $100 off the DJI Osmo Action 4 Adventure Combo Bundle that’ll help you save money while capturing your best content. The bundle includes a battery that’s deep-freeze proof and able to withstand temperatures as low as -4 degrees, a stabilizing rod and mount to keep your camera in place.
The bundle has built up a 4.8 star rating with one shopper raving about how “It’s become a very important tool in my bag of capturing footage that most normal cameras can’t without extra gear.”
Amazon
Sony ZV-1 Compact Digital Vlogging 4K Camera
$498
$499.99
This Sony digital camera may be more of a splurge, but it’s totally worth it as it comes with everything you could possibly need to get started — and for the lowest price its been in 30 days! Along with the camera, you’ll receive a compact tripod, carrying case, lens blower, lens and sensor brush, lens tissue paper, a microfiber cloth, Paint Pro Shop software, a 10 SDXC memory card and more. A directional 3-capsule microphone is also included and will help minimize background noise to capture only your voice. Plus, the image stabilization will help minimize any shakiness in your footage.
Verified Amazon reviewers are praising the camera’s beginner-friendly qualities — especially for first-time users. “This was my first ever camera and let me tell you, this one is amazing!” one shopper wrote. “I used this to record short videos and take pictures for my trip overseas and they all captured exactly how those moments felt in person. The best camera for taking on the go, is lightweight and easy to use. The automatic feature that adjusts the camera setting based on the environment (sunlight, darkness, etc) to take beautiful videos and pictures. Would recommend it for beginners starting vlogs or capturing memories!”
Best Buy
GoPro HERO11 Black Action Camera Bundle
Travel vloggers can take advantage of GoPro’s camera bundle, which comes almost everything your could need to take your content on the go. It’s designed with a front and back LCD camera to assist in framing your shots as well as stabilization capabilities and the ability create wide cinematic shots or extra-tall vertical shots.
Best Buy reviewers have given the device a 4.7 star rating and stating that “If you are looking for an action camera that can capture stunning videos and photos in any situation, and also share them easily on your favorite platforms, the GoPro HERO11 is the perfect choice for you.”
Walmart
NBD Digital Camera 48MP 4K Video Camera
$134.96
$499
73% off
If you’re in the market for a budget-friendly camera with all the bells and whistles of a luxe model, NBD’s digital camera is the one to go for. It comes with a full content creation kit including an attachable microphone, lens, batteries, carrying bag and more. The textured grip on the side of the camera will also decrease your risk of dropping it while the 4K resolution and wide-angle makes sure you capture every moment.
One reviewer even loves how durable it is, especially for travel, saying, “This camera is built to last with a sturdy body that can withstand drops and bumps. You can take it on all your adventures without worrying about damage.”
For more product recommendations, check out our roundups of the best laptop deals, over-ear headphones and TV deals.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Accessories of the past have become new trends: think bucket hats, friendship bracelets and even jelly shoes. Our nostalgia has reached even our tech, with instant cameras and flip phones becoming the envious accessories to own. Celebrities including Machine Gun Kelly and Taylor Swift have even been spotted using retro cameras rather than their smartphones, as it creates quick keepsakes.
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Snapping a pic on your smartphone may be the fastest way to take a photo, but instant cameras can capture spontaneous moments while creating tangible photographs you can hold in a matter of seconds.
If you’re ready to hop on the trend, Billboard spoke with Mitch Holson, a photographer at Atlantic Records who gave his tips and tricks for finding the right instant camera.
Before adding a camera to your cart, there’s another popular model (disposable cameras), which may seem similar to an instant camera, but hold a major difference.
“Film in a disposable camera is 35mm film, which needs to be developed after the fact — either in a lab or through self-processing,” Holson explained. “An instant camera uses a self-developing film, which provides you with results within a few minutes.”
If you’re not looking to get too technical, then an instant camera will be more user friendly.
“Oftentimes, the [instant] camera makes decisions for you depending on the lighting conditions, and the on-board flash makes taking photos in low light relatively simple for beginners looking for results,” he added. “So, it’s truly a snap-and-go camera if that’s how you like to take images. The other benefit is that you get to see your photos very quickly.”
Holson prefers using an instant camera with auto-focus capabilities for professional use as it provides sharper images. And, if you “aren’t looking for sharpness, [you] should embrace the overall softness of instant cameras” as “there’s something cool and nostalgic about it,” he shared. Weight will also be a big factor to consider, as the lighter the camera, the easier it will be to take out and snap a pic.
Read on to shop his picks (and a few reviewer-loved ones) below.
Amazon
Fujifilm Instax Mini EVO Hybrid Black Instant Camera
$349.95
Holson’s favorite to use is the Fujifilm Instax Mini for its modern-meets-retro design and features.
It “allows you to take photos digitally then choose which ones to print,” he said. Plus, the digital library allows you to look through photos and print them as much as you want. The kit even comes with 10 lenses and film effects for further customization.
Amazon
Polaroid Now+
$119.99 $149.99 20% OFF
For a more budget-friendly model, the Polaroid Now+ is an instant camera Holson says is ideal for the “everyday person.” Connect it to the accompanying app to personalize photos and use different filters. It also comes with five lenses for further customization.
BHP Photo Video
Mint Camera InstantKon RF70 Instant Film Camera
$899
This splurge-worthy option is another Holson pick, as the InstantKon RF70 Instant Film Camera gives you fast photos using a glass lens rather than the common plastic one. Beginners can use a the auto-focus feature while more experienced photographers can take advantage of the manual options.
Amazon
KODAK Mini Shot 2 Retro 4PASS 2-in-1 Instant Digital Camera
$99.99 $157.00 36% OFF
Kodak’s Mini Shot 2 is a compact instant camera reviewers are loving for its ability to easily slip into your purse or backpack. Whether you’re traveling or hosting a party with friends, you can snap a picture and within minutes, have it print out. You can even print photos from your phone or smart device, using its Bluetooth capabilities.
Amazon
Fujifilm Instax Mini 9 Camera
$82.99
If you want to mix trendiness with photography, then consider the Fujifilm Instax 9 Camera. Reviewers love the picture quality and its ease of use. Just use the viewfinder in the top corner, push the button, and within minutes, your memory will be captured and printed.
Amazon
Canon Ivy CLIQ+2 Instant Camera
$79.99 $149.99 47% OFF
The Canon Ivy CLIQ+2 Instant Camera combines modern looks with retro photos. Shoppers enjoy the pocket-size design and the peel-and-stick backing on the printed photos.
For more product recommendations, check out our roundups of cameras for music videos, celebrity headphones and best home projectors.
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