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Blake Shelton and his longtime label home of two decades, Warner Music Nashville, have parted ways. Beginning with his 2001 debut, five-week No. 1 Country Airplay single “Austin,” Oklahoma native Shelton has gone on to notch 28 No. 1 Country Airplay hits, including “All About Tonight,” “Honey Bee” and “Some Beach.” He’s won 10 CMA […]
Some Oasis fans celebrated like a champagne supernova, while others looked back in anger on Saturday (Aug. 31) as online ticket sites strained under demand for the band’s first shows for 15 years.
The Britpop-era behemoth led by brothers Noel and Liam Gallagher is scheduled to play 17 gigs in Cardiff, Manchester, London, Edinburgh and Dublin starting July 4.
More than one million tickets went on sale Saturday morning, with prices starting at about 74 pounds (just under $100) and rising to a 506-pound ($666) package that includes a pre-show party and merchandise.
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The band’s representatives said later in the day that all the tickets were sold, but hinted more shows may be announced, saying “anticipation for details of the tour’s international dates is now rapidly mounting.”
Many fans were frustrated in their attempts to secure tickets. Some people attempting to get onto the handful of authorized sales sites, including Ticketmaster and Gigs and Tours, received error messages, while many others were informed they were in a lengthy queue.
Josh Jeffery, a videographer who lives near Edinburgh, spent hours moving up the online ticket queue, before “the whole site collapsed” at the last step.
“I’ve given up, my friends have given up,” said Jeffery, who first saw Oasis in Manchester as a teenager in 1996. “We just decided it’s too much hassle.”
“As I was in the queue, I heard ‘Wonderwall’ blasting out from my neighbor’s house,” he added ruefully. “He’d obviously got tickets.”
Some fans managed to buy tickets through a presale lottery on Friday. Barista Isabelle Doyle said she was “over the moon” after snagging two seats for one of the band’s London shows.
“I’ve been a fan of Oasis for about 10 years now, literally since I was 11 years old,” the 21-year-old said. “Finally to be able to see them after they got me through as a teenager, it’s absolutely amazing and I’m so excited.”
Within hours, tickets began to be offered on resale websites for as much as 6,000 pounds ($7,800). Oasis issued a warning, saying tickets could only be resold at face value through authorized sites.
“Tickets appearing on other secondary ticketing sites are either counterfeit or will be cancelled by the promoters,” the band said in a statement.
Megan Gordon, a 25-year-old fan from Manchester, said she was “fuming” after failing to get tickets.
“I don’t really want to pay resale, but I will,” she said.
Formed in Manchester in 1991, Oasis was one of the dominant British acts of the 1990s, producing hits including “Wonderwall,” “Champagne Supernova” and “Don’t Look Back in Anger.” Its sound was fueled by sing-along rock choruses and the combustible chemistry between guitarist-songwriter Noel Gallagher and singer sibling Liam.
Oasis split in 2009, with Noel Gallagher quitting the band after a backstage dustup with his brother at a festival near Paris. While the Gallagher brothers, now 57 and 51, haven’t performed together since, both regularly perform Oasis songs at their solo gigs. They’ve also each fired off criticisms of the other in the press.
Announcing the reunion, the band said fans would experience “the spark and intensity” that occurs only when they appear on stage together.
Alice Enders, head of research at media consultancy Enders Analysis, said touring was now the major source of revenue for many musicians, and Oasis could expect a big payday — though the tour, limited for now to the U.K. and Ireland, pales in comparison to global juggernauts like Taylor Swift’s Eras Tour.
She said Oasis is playing catchup in a live music market that has seen “a relentless climb in expenditure, consumer expenditure, demand for festivals.”
“It’s been 15 years of a mega-trend that they missed out on, basically,” Enders said. “So it’s a good thing they’re jumping on now. … If they wait too long, then they are just a bunch of old geezers.”
The tour is due to begin July 4 and 5 at Cardiff’s Principality Stadium. Oasis will also perform at Heaton Park in Manchester, on July 11, 12, 16, 19 and 20; London’s Wembley Stadium on July 25, 26 and 30 and Aug. 2 and 3; Murrayfield Stadium in Edinburgh on Aug. 8, 9 and 12, and Croke Park in Dublin on Aug. 16 and 17.
The host cities anticipate an economic boost to hotels, bars, restaurants and shops — especially Manchester, the band’s hometown and a city renowned for its musical heritage.
Sacha Lord, Manchester’s official nighttime economy adviser, said “there’s a big buzz” in the city about the reunion.
“This is a homecoming gig,” he said. “When they set foot on that stage for the first time, it’s going to be a really special moment.”
Fans acknowledged that, given the brothers’ frequent feuds, there is a risk not all the dates will go to plan. But most were undeterred.
Louise Hudson got tickets for London’s Wembley Arena, and plans a “family night out” with her brother, sister-in-law and niece.
As for the Gallaghers, “if they fall out, they fall out,” she said. “Families, eh?”
HYBE shares benefitted from the company’s dismissal of Min Hee-Jin as CEO of the imprint ADOR, gaining 4.4% in a rare positive week for a stock that has fallen 21.0% in 2024.
Min will continue to produce music for ADOR artist NewJeans, but the label will restructure in order to separate management from production. Turbulence between HYBE and Min dates back to April when HYBE reported Min to the police for breach of trust and other allegations. The company stated that Min “deliberately led the plan to take over management control of the subsidiary” and ordered ADOR’s management to pressure HYBE into selling its shares in the subsidiary. The following month, a court blocked HYBE’s plan to dismiss Min.
The controversy has coincided with a steep decline in HYBE’s share price. HYBE was 230,500 won ($172.33) on April 19, the trading day before HYBE announced it would investigate Min, and had fallen 20.0% to 184,400 won ($137.86) by Friday (Aug. 30). But the HYBE-Min dispute isn’t the only explanation for HYBE’s sluggish stock performance. HYBE’s three main South Korean competitors—SM Entertainment, YG Entertainment and JYP Entertainment—have lost an average of 38.1% this year.
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The 20-company Billboard Global Music index rose 0.2% to 1,832.97, bringing its year-to-date gain to 19.5%. Eleven of the 20 stocks gained this week, while seven lost ground and two were unchanged. Cloud Music, the week’s top music stock, gained 5.2% to 97.70 HKD ($12.53), bringing its year-to-date increase to 8.9%. SiriusXM improved 2.8% to $3.29. Tencent Music Entertainment gained 2.0% to $10.44.
Spotify was effectively unchanged at $342.88 despite Evercore ISI raising its price target on Spotify to $460 from $420. Universal Music Group gained 1.5% to 23.63 euros ($26.14) after Exane BNP Paribas upgraded the stock to “outperform” and a raised its price target to 27.50 euros ($30.42).
While HYBE was among the week’s winners, other K-pop stocks had another off week. JYP Entertainment, purveyor of Stray Kids and TWICE, fell 1.5% to 51,100 won ($38.20). BLACKPINK’s agency YG Entertainment lost 3.8% to 34,150 won ($25.53). And SM Entertainment, home to RIIZE and Vespa, slipped 5.4% to 62,800 won ($46.95).
Stocks were mixed this week as investors await news from the U.S. Federal Reserve that it will cut interest rates in September. In the United States, the Nasdaq fell 0.9% to 17,713.62 and the S&P 500 rose 0.2% to 5,648.40. In the United Kingdom, the FTSE 100 gained 0.6% to 8,376.63. South Korea’s KOSPI composite index dropped 1.0% to 2,674.31. China’s Shanghai Composite Index fell 0.4% to 2,842.21.
Billboard Canada Women of the Year is coming up on September 7, and the Woman of the Year has been named: Charlotte Cardin.
The Montreal artist is the first Canadian artist to win the prestigious award, joining prior Billboard Women of the Year including Taylor Swift, Beyoncé, Madonna, Billie Eilish, SZA and Karol G.
Since releasing her second full-length album 99 Nights a year ago, the singer-songwriter has had two EP releases, multiple chart hits, and an international breakthrough that’s brought her from the NBA All-Star game to a gala singing for U.S. President Joe Biden. Now, amidst a world tour that’s brought her all over North America and Europe, she’s entered a new phase of her career — an undeniably global one.
She talks about it all in a new digital cover story for Billboard Canada.
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“Being able to export my music makes me feel so good,“ she says. “It’s even the thing that makes me the happiest. Ever since I was little I wanted to make [music] my career, and it makes me even happier to know that it can do good for other people.”
When it was released, 99 Nights stayed on the Billboard Canadian Albums chart for 31 weeks. In March, her infectious pop single “Confetti” debuted on the U.S. Billboard Adult Pop Airplay chart, remaining there for 16 weeks. It was one of many singles to also chart on the Billboard Canadian Hot 100.
While she primarily sings in English, with her personal-yet-relatable pop music, Cardin is a rare Francophone Quebec artist — taking a path forged by Celine Dion and travelled by artists like Coeur de pirate — to break through in English-speaking Canada and America.
The Woman of the Year award will bring her from her Europe tour to Toronto for Billboard Canada Women in Music on September 7, where she will accept the award and sing a special piano-led performance at the ceremony.
She’ll keep good company, joining one of the most successful Canadian artists of all time Alanis Morissette, who will accept the Icon Award.
Other honorees include Jessie Reyez (Trailblazer Award), Jully Black (Impact Award), The Beaches (Group of the Year), LU KALA (Rising Star), Allison Russell (Breakthrough Artist of the Year) and more.
There will also be a number of big performances, including from award winners Jully Black, LU KALA, charting Montreal dance-pop artist Rêve, Polaris Prize winning rapper Haviah Mighty and many more. – Richard Trapunski
Two Long-Running Canadian Acts Go Indie
Call it the Seven Year Itch perhaps? After that long on Sony Nashville, critically-acclaimed award-winning Canadian country star Tenille Townes has left her label in favor of forging ahead as an independent artist.
As reported earlier in Billboard, Townes broke the news via an Instagram post on Monday (Aug. 26). It reads, in part: “My Nashville record label and I have parted ways. This is not a sob story, but a story of opportunity. We had a really good run and this is a big shift for me. We haven’t been seeing eye to eye on my music and my path and it’s creatively been a struggle waiting on green lights inside a corporate system that doesn’t make a lot of sense anymore.
“I want the freedom to write and record a song and be able to get it to you guys, and making this decision means I can do that as I take back ownership of what I create. And that feels liberating and if I’m honest it also feels terrifying.”
She has long been established as one of Canada’s elite country artists, winning 17 Canadian Country Music Association (CCMA) Awards and two Juno Awards for Best Country Album. Townes has Canadian tour dates in Atlantic Canada and Ontario, Oct. 9-26 and will perform at Rogers Place in Edmonton for the 42nd annual CCMA Awards 2024 CCMA Awards on Sept. 14.
Townes is the second prominent Canadian act to take the leap from major label to independent status in as many weeks. Saskatoon rockers The Sheepdogs recently split from Warner Music Canada and bought back their catalogue, launching their own label Right On Records, distributed through The Orchard worldwide.
They marked the occasion with the release of a surprise new five-track EP, Paradise Alone. For the ‘70s rock throwback band, who gained prominence after winning a contest to appear on the cover of Rolling Stone in 2012, it represents a turning point.
“We’ve been a band for 20 years, and pretty comfortable with who we are and how we do things. We’ve lasted this long by staying true to ourselves, doing things our way, and not chasing trends,” said bassist Ryan Gullen in a statement, noting that the band already handles their own management, marketing and production. “Acquiring our catalogue and starting our own label is about taking things to the next level. We want to be in the driver’s seat, doing things our way, and maybe even helping other artists do the same. With so much constantly changing, we’re focused on staying true to our approach.” – Kerry Doole
Revlon is suing several former employees over allegations that they “sabotaged” the company’s decades-old fragrance partnership with Britney Spears and took the business to a competitor.
In a case filed Monday (Aug. 26) in Manhattan federal court, attorneys for Revlon and subsidiary Elizabeth Arden claim that four ex-staffers stole trade secrets and breached their contracts when they jumped ship to upstart rival Give Back Beauty and took the Britney account with them.
Though an initial delay in Spears re-signing the 20-year perfume partnership deal was “attributed to Ms. Spears being preoccupied with other matters,” Revlon claims it eventually realized that its own executives had been orchestrating a corporate heist.
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“Revlon and Elizabeth Arden were completely unaware that Revlon’s own team was actively sabotaging one of their most valuable licensing relationships,” the company’s lawyers claim.
The case does not name Spears as a defendant nor accuse her of any wrongdoing.
As defendants, the lawsuit names the four employees — Vanessa Kidd, Dominick Romeo, Reid Mulvihill and Ashley Fass — as well as Give Back Beauty itself. None of the defendants immediately returned messages seeking comment on the lawsuit’s allegations.
Then at the peak of her powers, Spears signed a deal with Elizabeth Arden in 2004 to develop branded fragrances and other cosmetics. When she released “Curious” later that year, it quickly became the top selling fragrance of the year and reportedly pulled in more than $100 million in sales.
According to a 2013 report by the Hollywood Reporter, “Curious” had sold more than 500 million bottles over its first decade, and the overall Spears-Arden partnership, featuring many other scents, was pulling in $30 million a year in sales.
According to the new lawsuit, Revlon had historically renewed its partnership with Britney in five-year intervals, and the latest iteration was set to expire at the end of 2024. When negotiations began late last year, the company says it had “every expectation that the relationship would continue.”But according to the lawsuit, Give Back Beauty had launched a “campaign to obtain the Britney Brands fragrance business,” including contacting the Elizabeth Arden staffers as early as February: “This was obviously a carefully planned and executed grab by GBB for the Revlon fragrance business.”
Though Revlon says it struck a tentative deal with Britney’s team, the agreement had not been finalized in May, when staffers who had worked on the deal began “decamping to GBB.” Less than a month later, the lawsuit says, Give Back Beauty inked its own deal with Britney.
“The speed with which Britney Brands signed its deal with GBB was unprecedented for the Britney Brands organization and could not have been accomplished without the benefit of the Revlon employees’ deep knowledge of the misappropriated proprietary information about the relationship and GBB’s unlawful utilization of that information,” Revlon’s lawyers write.
The lawsuit takes particular aim at Kidd, a senior vice president for global marketing of fragrances who had spent years working on the Britney account and was allegedly the first to jump ship.
“At the same time that defendant Kidd was negotiating with Britney Brands on Revlon’s behalf, she had interviewed and accepted a job offer with GBB,” the company’s lawyers write. “Kidd effectively acted as a double-agent, assisting GBB in taking the Britney Brands business away from plaintiffs while she was charged with cementing an extension for Elizabeth Arden and purported to be doing so.”
The case claims that before she left, Kidd accessed more than 250 electronic files that contained proprietary information, including about the Britney partnership. Revlon says the “logical inference” is that she was “arming herself and her new employer” with info that could be used to “rapidly recreate the supply and distribution chains Elizabeth Arden had spent 20 years developing.”
In technical terms, the lawsuit accuses the ex-staffers and Give Back Beauty of theft of trade secrets and so-called tortious interference with their business and contracts. It also accuses the individual employees of breach of their contracts and breach of their duty of loyalty to Revlon.
In a statement to Billboard, Revlon stressed that the lawsuit did not accuse Spears or her team of wrongdoing and said “we value our 20-year partnership and wish Britney all the best.” “As a company, we will always take steps to protect our intellectual property,” Revlon said in the statement. “We have filed this complaint because it became clear to us that GBB and the four former employees named in the suit unlawfully used Revlon’s proprietary information and trade secrets — and we are confident in the merits of our case.”
Organizers for the California festival Desert Daze have called off this year’s event. In an announcement organizers stated, “It is no longer possible to execute the weekend as planned.” Explore See latest videos, charts and news See latest videos, charts and news The event, which has remained independent since launching in 2012, was unable to […]
TikTok creates viral hits. YouTube is unparalleled in its ubiquity. But music subscription services pay the bills.
More than three out of every five dollars earned by U.S. record labels in the first half of 2024 — 60.2% to be exact — came from premium subscription services, according to the RIAA’s mid-year report. That marks the first time subscriptions exceeded a 60% share of total revenue, topping the 59.5% share in the first half of 2023 and the 59.3% mark for full-year 2023.
Ad-supported on-demand streaming, on the other hand, has lost momentum, growing just 2.5%, half the rate of paid subscriptions. The slowdown has been dramatic: Three years ago, advertising revenue rebounded from a pandemic slowdown by surging 54.1% in the first half of 2021 and another 17.7% in the first half of 2022. Its share of total industry revenue — 10.4% — has slipped, too, from 10.5.%, 11.3% and 10.5% in the three preceding first-half periods.
Other ad-supported segments also lag paid subscriptions’ growth rate. SoundExchange distributions, which include some ad-supported streaming as well as royalties paid by satellite radio subscribers, rose just 3.8% to $517 million. Other ad-supported streaming, which covers services not operating under statutory licenses, fell 1.5% to $155 million.
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The situation around advertising is worse than the numbers might suggest. Ad-supported, on-demand streaming isn’t confined to services such as Spotify’s free tier and YouTube. A new generation of platforms, such as TikTok and Instagram, are grouped into this category, too. Without these emerging platforms, ad-supported streaming would look even worse off.
For an industry that must constantly seek growth, advertising is too small to play the role. In the most recent quarter, Spotify got 12% of its revenue from advertising — both music and podcasts — compared to 88% from subscriptions. Even if advertising becomes a bigger part of the business, CEO Daniel Ek said during the company’s April 23 earnings call, it won’t be a major factor in helping the company reach 20% revenue growth. “Anything we can do on our subscription side will obviously materially outperform any improvement on the ad side,” said Ek.
Free music has played an important role in building today’s music ecosystem, though. In 2009, author Chris Anderson followed The Long Tail with a lesser-known book titled Free that promoted the notion that not charging for digital goods can be a wise strategy. While The Long Tail was a smash success, Free never rose to the same level of renown. But Anderson’s idea proved to have merit. The same year Free was published, Spotify launched a “freemium” music streaming service in the United Kingdom—the world’s third-largest music market—that utilized a free, ad-supported tier intended to drive listeners to the paid version. Ad-supported royalties were miniscule, but it worked as planned. Free listening turned out to be an effective tool to attract customers that would, at some point in the future, become some of Spotify’s 246 million subscribers.
The growth potential for the subscription business lays outside the U.S. Globally, subscription streaming accounted for 48.9% of recorded music revenue in 2023, according to the IFPI, more than 11 percentage points below the share in the U.S. (The RIAA reports retail value in the U.S. while the IFPI reports wholesale values for each market.) Worldwide subscription penetration is only 15%, Warner Music Group CFO Bryan Castellani noted during an Aug. 7 earnings call, “and there’s a lot of headroom to go from 800 million subscriptions today to well over a billion over the next five years.”
The future may be a combination of free and subscription. In May, Sony Music Entertainment CEO Rob Stringer called for streaming platforms to charge users of ad-supported tiers a “modest fee” to make free streaming “more than a marketing funnel” to attract customers. Stringer also called on short-form video platforms like TikTok, Instagram Reels and YouTube Shorts to step up their payments to rights owners. “More and more, these are primary consumption sources, and they need to be valued accordingly,” he said.
With subscriptions now exceeding 60% of U.S. revenue and advertising losing share, free platforms will likely come under more pressure to deliver more royalties. Until that happens, though, expect the industry to increasingly put its hopes for revenue growth in subscriptions.
LONDON — Nearly three decades after Oasis‘ cultural and commercial peak, the Gallagher brothers — songwriter/guitarist Noel and singer Liam — are once again making headlines around the world, following the shock announcement that the long-warring siblings are to reunite for a series of huge outdoor shows in the United Kingdom and Ireland next year.
In the U.K., anticipation for the band’s comeback has been building since rumors began circulating several weeks ago that the feuding brothers had buried the hatchet after a 15-year war of words and were set to return. The group split up in 2009 when Noel quit before a show at French music festival Rock en Seine following an argument with Liam.
Oasis fans’ wildest dreams were realized on Tuesday (Aug. 27) with the announcement that the band will play a massive 14-date stadium tour of the U.K. and Ireland next summer, marketed as ‘Oasis Live ’25.’
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“The guns have fallen silent. The stars have aligned. The great wait is over. Come see. It will not be televised,” Oasis bullishly said in a statement, prompting a feverish rush of news coverage in their home country and beyond that has reignited interest in the Britpop-era rock act.
Registration for the tour’s ticket pre-sale opened the same day. 48 hours later the group announced three extra concert dates due to “unprecedented demand.”
The additional gigs mean Oasis will now play five nights at London’s 90,000-capacity Wembley Stadium, five nights at Heaton Park in their home city of Manchester (80,000 cap.) and three shows at Murrayfield Stadium, Edinburgh (67,000-cap.), as well as two performances at Dublin’s Croke Park (83,000-cap.) and two shows at Cardiff’s Principality Stadium (74,000-cap.).
With tickets expected to quickly sell out when they go on sale Saturday (Aug. 31), Oasis look set to perform to around 1.3 million people across the 17-show run, according to Billboard‘s calculations.
That puts the band’s live return at a similar level to Taylor Swift‘s recent U.K. and Ireland leg of her “Eras Tour,” which spanned 18 sold-out stadium shows, including eight nights at Wembley Stadium – a new record for a solo singer at the venue. The estimated total attendance for Swift’s U.K. shows was 1.2 million, not including her three shows at Dublin’s Aviva Stadium.
With tickets to Oasis’ live shows priced between £65.00 ($85.00) and £250.00 ($330.00), excluding fees, Billboard estimates that the tour — jointly promoted by Live Nation, SJM Concerts, MCD and DFC — could gross the band around £200 million ($262 million) on ticket sales alone (based on an average ticket price of £150.00). When VIP and premium packages, merchandise, sponsorship, performance rights and future filming revenues are factored in total earnings are likely to be at least double that amount, according to talent agent Jonathan Shalit, posting on X before the three extra concert dates were announced.
FINANCIAL WINDFALL
“It’s a once in a generation moment for a lot of music fans to experience an iconic rock band that has a very special place in many people’s hearts. It’s also going to be a really big economic moment for the country and music industry,” Tom Kiehl, chief executive of umbrella trade body UK Music, tells Billboard.
In 2023, 19.2 million “music tourists” — defined by UK Music as someone who travels outside of their hometown or city for a gig or visiting from overseas — attended live concerts and festivals in the United Kingdom, up 33% on the previous year, generating 8 billion pounds ($10.3 billion) for the country’s economy.
Susannah Streeter, head of money and markets at investment firm Hargreaves Lansdown, says the frenzy of interest in Oasis’ return ensures it will create large revenues for hotels, taxis, bars, restaurants and pubs in cities where the band is performing “bringing a significant boost to the U.K. economy.”
The U.K. leg of Swift’s “Eras Tour” was estimated to have earned £1 billion ($1.3 billion) for the U.K. economy, according to analysis by Barclays bank, based on Swifties each spending a projected £848 ($1,100) on tickets, travel, accommodation, outfits and other expenses.
“While spending by Oasis fans might not reach those heady heights, they are unlikely to hold back from splashing the cash to celebrate the brothers’ return,” Streeter tells Billboard.
In Oasis’ home city of Manchester, the band’s five shows will earn the local economy over £15 million ($19.7 million), says Sacha Lord, the city’s nighttime economy advisor and founder of Parklife music festival.
WILL A RISING TIDE LIFT ALL BOATS?
Alongside the financial benefits, live execs hope that the explosion of interest in Oasis will strengthen support for the U.K.’s struggling grassroots music sector, where the band cut their teeth in the early 1990s, but has experienced a tide of small venue closures in the decades since.
According to the Music Venue Trust (MVT), just under 150 grassroots venues closed or stopped staging live music in the U.K. in 2023. Of the 15 venues that Oasis played on its first ever tour, nine are reported to have closed or are no longer putting on gigs.
To stop the wave of small venue closures, live execs are pushing for the British government to cut sales tax (VAT) on tickets for all grassroots music shows from 20% to the European average of between 5-7%. Doing so “will mean more shows and festivals, thriving venues of all sizes and [help] the next world class superstars off the U.K. talent production line,” says Jon Collins, CEO of U.K. music trade body LIVE.
“The Oasis reunion is a huge moment not just for fans, but for the live music industry too,” Andrew Foggin, global head of music at ticketing company DICE, tells Billboard. “These high profile, beloved artists serve as a catalyst to get people out more. They don’t just draw crowds to massive stadium events, but they also remind people what makes live music so special, creating benefits for the rest of the industry.”
As for the Gallaghers themselves, they stand to land a sizable royalty windfall even before a single ticket is sold. On the back of Tuesday’s reunion announcement, Oasis’ Spotify streams spiked 690% globally, says the streaming service, with some of the band’s lesser-known songs such as “Turn Up The Sun” and The Swamp Song” enjoying especially large spikes (450%-plus) in the U.K. The band has more than 24 million monthly listeners on Spotify with its most popular song, “Wonderwall,” having been streamed more than 2 billion times in total.
On TikTok, Oasis has seen a 101% increase in video views, creations and user engagement over the past seven days, with #OasisReunion having 109 million video views over the past two weeks, reports the platform. (Billboard understands that Sony Music owns the master rights to Oasis’ entire catalog, which it licenses back to the band’s label Big Brother Recordings, with the exception of 2008’s final album Dig Out Your Soul, which Sony doesn’t own).
“Oasis has always been popular on TikTok, and the news of the reunion has taken it to another level,” says Adam Read, TikTok’s U.K. and Ireland music programs manager. “Fans have celebrated in typically creative ways, whether it’s dressing up like Liam Gallagher waiting [for] the on sale or remixing classic Oasis tracks in unique TikTok videos. We’re excited to see how the community will continue to get creative with the band’s catalog on the platform.”
So far, the only live dates announced by Oasis are the 17 shows in the U.K. and Ireland, although the fact that the band is calling its 2025 outing a world tour suggests that international dates, including possible U.S. shows, will likely follow. It’s anticipated that additional U.K. shows could be announced if the initial ticket allocation sells out quickly, although the band has made it clear that it will not be playing next year’s Glastonbury festival, as previously rumored.
“Oasis were the last big band of the pre-digital era,” enthuses Kiehl. “There’s a legendary status attached to them and there’s a whole new generation of Oasis fans who have never seen them perform live, as well as all of their original fans from the Nineties, so their return is going to be a really big moment for the music industry and live music.”
Post Malone has been on a musical journey through the majority of his career, cycling through releases that have spanned hip-hop, pop, rock and alternative over the past several years. And on his latest release, F-1 Trillion, he shifted focus again — this time to country, putting out an album full of top-shelf collaborators like Morgan Wallen, Dolly Parton, Blake Shelton and Hank Williams, Jr., among many others. And the result has been one of the highlights of his career: accepted by the Nashville community, Post delivered an album that became his first No. 1 on the Billboard 200 in five years, and his first-ever Country Albums No. 1, racking up 250,000 equivalent album units this week.
But it wasn’t easy — the feat was the result of years of work ingratiating himself into the sometimes insular world of Nashville, with its entrenched traditions and long-held customs. But Post was willing to put in the work, making appearances at the ACM Awards, CMA Fest, the Grand Ole Opry and the Bluebird Cafe, all staples of Music City’s circuit, while his high-profile list of writers and collaborators are testament to the embrace he was able to achieve. And with the chart-topping success of F-1 Trillion, his label Mercury Records’ executive vp Alex Coslov is Billboard’s Executive of the Week.
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Here, Coslov discusses the work put in by Mercury — which has a partnership with Big Loud Records for Wallen, and also has 2024 Grammy best new artist nominee Noah Kahan on the roster — on the Post album, as well as the four albums by Post, Wallen and Kahan that are in the top 10 of the Billboard 200 this week. “Mercury Records is a place where we support our artists’ vision and are passionate and committed to each and every artist we work with,” Coslov says. “We’re a close core team that understands what it takes to break an artist in today’s climate, while acknowledging our strategies need to constantly change and evolve.”
This week, Post Malone’s F-1 Trillion debuted at No. 1 on the Billboard 200 with 250,000 units, his third No. 1 and first in five years. What key decision(s) did you make to help make that happen?
First and foremost, we have a phenomenal team at Mercury Records under the leadership of president Tyler Arnold and GM Ben Adelson. A lot of credit needs to go to my partner in crime Tyler Arnold, who signed Post nearly 10 years ago. When we began talking about F-1 Trillion, he was already spearheading the music and set the goal in stone that we needed to make a statement with this album by bringing Post back to No. 1.
Alongside Post’s management team, we collaboratively formulated the F-1 Trillion plan. Our core strategy was built around showcasing the authenticity of Post’s entry into country music by highlighting his time in Nashville while writing and recording this album with an incredible list of collaborators both old and new. We built out a world of Post Malone’s Nashville that centered around the music through key moments curated to engage his current fan base while respectfully winning over new country music fans. Post’s performance of “America The Beautiful” at the Super Bowl was a great start, but then activations such as the writers’ round at the historic Bluebird Cafe, his Grand Ole Opry debut, the ACM Awards performance, the CMA Fest moments, the superfan underplay, etc., helped drive it all home. All of these moments were captured by our partners at Trenches, which we then used for strategic content and social moments.
Republic Corps was also instrumental, with executives like Jim Roppo, Gary Spangler and our CRO, Kevin Lipson, working alongside us. Kevin’s commerce team is the best in the business and absolutely integral to achieving the 250,000 number with their innovative strategies, physical music expertise, incredible partner relationships and relentless ideating on how to achieve our goals.
Post dropped a second, deluxe part to the album with nine additional songs, all solo, hours after the main album. What’s the strategy behind doing that? Is there a tradeoff at all with putting out so much material at once?
Post was having so much fun writing and recording this album with his core collaborators — the geniuses Louis Bell and Charlie Handsome — that he wanted to work right up until he had to stop for us to deliver the album. The collaborations were great, but the solo songs were frankly fantastic. Knowing that we had these in our back pocket, we wanted to give fans a surprise and time to fully enjoy both. It also showed that Post could carry any country song by himself.
Most notably, the album debuted at No. 1 on the Hot Country Albums chart, fittingly his first entry there for his first country album. What was most important about this pivot to country that you guys had to get right?
Our main priority for this project has always been, how do we be as respectful to country culture and Nashville as possible? From the first meeting with Post’s management team, we agreed how important it was to all of us, Post included, that he ingratiate himself as much as possible into the Nashville community. Post is a prolific songwriter and country music historian, so Nashville embracing him meant a lot to him. In many ways, Nashville has become a new home for Post, so these moments are certainly not over just because the album is out.
Post’s recent albums spanned hip-hop, rock, alternative and pop. What’s different about the country genre, and how did you guys have to move differently for this release? And what have you learned from your partnership with Big Loud that may have helped?
Seth England and Big Loud have been incredible partners and advisors to us throughout this process as well. It goes without saying that their executive vp of promotions, Stacy Blythe, and her team have absolutely smashed it with historic stats at country radio with “I Had Some Help” and “Pour Me A Drink” (currently Top 10) and “Guy For That” climbing the Country Airplay chart currently.
Between this Post Malone album and albums by Morgan Wallen and Noah Kahan, Mercury artists have four of the top 10 albums on the Billboard 200 this week. How have you guys been able to achieve that in such a relatively small amount of time?
Mercury Records is a place where we support our artists’ vision and are passionate and committed to each and every artist we work with. We’re a close core team that understands what it takes to break an artist in today’s climate, while acknowledging our strategies need to constantly change and evolve. We’re invested in building long term trust and relationships with our artists for the duration of their career.
The Wallen and Kahan albums in particular have stuck around the top echelon of the charts for an extended period now, something that is happening more and more lately. Why do you think big albums have such staying power these days, and how do you keep fueling their continued success?
Morgan builds unparalleled bodies of work that combine his powerful voice, his unique sense of melody with some of the best written songs of the modern era and the brilliant production of Big Loud partner/producer Joey Moi. The seemingly endless stream of singles from both Dangerous: The Double Album and One Thing At A Time are proof of Morgan’s musical prowess — he hears things no one else does. Major credit of course to our partners on Morgan, Seth England and his team at Big Loud, who lead on his campaigns and have been instrumental in the historic success of the last five years.
With Noah, he has truly built a world around his Stick Season album and fans relate and feel seen by his lyrics. The personal connection fans feel to him is beyond special and like nothing I’ve ever seen. The Stick Season (Forever) collaborations only added to the fan excitement by highlighting Noah as an artist’s artist. The outpouring of support from his peers led to even more discovery, engagement and critical acclaim.
Barry Manilow is suing Hipgnosis Songs Fund (HSF) in federal court in California seeking $1.5 million in unpaid bonuses related to the music rights company’s acquisition of his catalog four years ago. The suit by the “Mandy” singer, along with his management company Hastings, Clayton & Tucker Inc, or Stiletto Entertainment, follows a similar lawsuit […]