State Champ Radio Business
Page: 11
Trending on Billboard
In its nascent days, Big Machine Label Group had a mantra: “Start at crazy and work backward.”
“It happened very early on in some of our marketing meetings, where, as a young label, we didn’t have a lot of marketing money, and so it was like, ‘What’s the craziest thing we could do? Let’s define the mile marker and work backward from that,’ ” BMLG founder and chairman/CEO Scott Borchetta remembers.
“It’s a very liberating concept and construct,” he continues. “I love working with artists who think big or people who see things in such bright colors. That’s when I feel I do my best work.”
Related
And for 20 years, Borchetta and his team have done their best work developing artists from scratch and taking established stars to new heights, including Taylor Swift, Reba McEntire, Thomas Rhett, Garth Brooks, Tim McGraw, Florida Georgia Line, Rascal Flatts, Mötley Crüe, Dolly Parton, Carly Pearce and Riley Green.
Borchetta started BMLG in September 2005 as a sister label to Toby Keith’s Show Dog Nashville (while that partnership dissolved six months later, Keith held equity in BMLG until 2019). Following in his father’s record-company footsteps (Mike Borchetta worked in promotions for Capitol Records, RCA Records and Mercury Records), the junior Borchetta became highly regarded for his promotional prowess at both MCA and DreamWorks, at a time when country radio was king.
After MCA parent Universal Music Group (UMG) bought DreamWorks, Borchetta decided to leave and start Big Machine, which takes its moniker from both the Velvet Revolver song of the same name and a reference to the “big machines” he drives as a sports car driver in the Trans-Am Series. (Borchetta also owns NASCAR Xfinity Series team Big Machine Racing.)
Big Machine’s initial roster included Jack Ingram, DreamWorks artist Danielle Peck and, thanks to his early discussions with her while at DreamWorks, a teenage Swift. Borchetta promised her that if she was interested, he would sign her as soon as he got Big Machine off the ground, and he made good on his word in 2005.
Borchetta and Swift at the 44th annual Academy of Country Music Awards in 2009.
Ethan Miller/Getty Image
Nearly a decade-and-a-half later, Scooter Braun’s Ithaca Holdings bought the UMG-distributed label in 2019 for a reported $300 million. Then in 2021, HYBE bought Ithaca for $1.05 billion. Despite no longer owning Big Machine, Borchetta says he retains creative control.
BMLG operates four imprints: Big Machine Records, The Valory Music Co., Nashville Harbor Records & Entertainment and Big Machine Rock (which HYBE sold to Gebbia Media in May, but the imprint remains under Borchetta’s remit). In 2012, the label group launched publishing company Big Machine Music, which includes such powerhouse writers as Jessie Jo Dillon (George Strait, Maren Morris) and Laura Veltz (McEntire, Kane Brown).
Helping guide BMLG from day one are Borchetta’s wife, executive vp of creative Sandi Borchetta, and president Andrew Kautz. Other key team members are COO Mike Rittberg and executive vp of A&R Allison Jones, as well as Nashville Harbor Records & Entertainment president/CEO Jimmy Harnen, The Valory Music Co. president George Briner and Big Machine Records executive vp/GM Kris Lamb.
Twenty years in and with 185 No. 1 songs, 76 Grammy Award nominations and more than 225 million albums sold, according to the label, the mission remains largely the same, Borchetta says: “It’s all about cutting through the noise.”
What made you start your own label?
There was one really polar moment. Sandi and I were on vacation with Reba [McEntire] and [then-husband/manager] Narvel [Blackstock] in Cancún [Mexico], and he goes, “When are you going to run one of these things?” I thought, “Wow, if Narvel thinks I could do it…” That was really a boost to my thought process. There were certain mile markers on how I was thinking about the business, and one of the big things was Napster. When that came out, it scared everybody. It was a terrible time for the record industry. We’re suing college students and grandmas, right? “Is it a weed or a flower? Let’s just kill it.” That was a dead reckoning of [the conventional record industry not] seeing what the future is. Realizing that physical distribution at scale was a dead man walking over the next several years, it’s like, “I don’t see anybody getting ahead of this.” And that was the moment. It’s like, “There’s a lot of land out there that nobody’s claiming. Let’s go claim it.”
McEntire and Borchetta at the Music Biz 2017 Awards Luncheon in Nashville.
Rick Diamond/Getty Images
Your first release was Danielle Peck’s “I Don’t,” which reached No. 28 on Billboard’s Hot Country Songs chart. Then, the label’s second single, Jack Ingram’s “Wherever You Are,” went to No. 1. Were you thinking, “Man, this is easy”?
If you look back to 2005 [and] that era, radio was still king, and I was the best in the business in promotion. I knew that I had a honeymoon period [and] that my first three or four records would get a chance. We really expected the label to be successful. I wanted to get our systems working before we got to Taylor [Swift] because I felt like that was going to be very special.
Taylor Swift launched as MySpace was taking off and you really harnessed the early power of social media. You also helped create the Great American Country TV series Short Cuts, which went behind the scenes. Tell us about launching her.
Out of nowhere, on May 1, 2006, Taylor starts showing up once an hour [on GAC] with these one-minute shorts to show her songwriting, her in the studio, her performing, etc. We intentionally didn’t release the first single, “Tim McGraw,” until the beginning of June because I wanted to see how hot we could make it. By the time we shipped that single, we were watching her MySpace increase [by] double-digit percentages week over week. When we shipped the record, I would call radio stations and say, “We have you surrounded and you don’t even know it.” It was just the beginning of a forest fire. We went everywhere because I knew she could back it up.
Did having a big star that early change the label?
A big lesson I learned at DreamWorks is Toby [Keith] got so big that we didn’t have anything else to balance it out and it became really challenging. As Taylor started to become the superstar that she became, I wanted to make sure that the label couldn’t be completely defined by one artist. Before you know it, we’ve got Rascal Flatts, Tim McGraw, The Band Perry, Florida Georgia Line. Reba McEntire comes over. We built out a superstar label because that was the only way I felt we would be taken seriously. We couldn’t be a one-trick pony.
In 2012, you became the first American label to receive performance royalty rights at terrestrial radio, starting with iHeartMedia. How important was that to you?
In that moment, it was extraordinarily important, and we came so close to getting a blanket license, so to speak, for the industry. It’s a shame that it didn’t happen because we would be sharing in global terrestrial performance rights around the world. It was something that I realized really early on that we were going to have to do in the private sector. We were not going to get this done through a political pathway. This all started with a conversation that I had with [iHeartMedia chairman/CEO] Bob Pittman… [We were] able to go to all [our] artists and say, “We just got you another income source.”
You and your team seem much less risk-averse than a typical label. You launched Nash Icon with Cumulus in conjunction with the company’s country radio format of the same name, a rock label in partnership with fashion designer John Varvatos and a label with Blac Noize!, all of which are gone now. How do you decide what to take the risk on, and how upset are you if it doesn’t work?
Hey, everything has seasons. Nash Icon was incredibly successful not only with Reba, but Hank [Williams] Jr. and Ronnie Dunn. With John Varvatos, it just got to the point where rock is so hard to do, but we had a nice season with that. Everything doesn’t last forever. Sometimes they’re just moments, sometimes they become a movement. Even though the Blac Noize! imprint didn’t last that long, out of the box, you had a huge hit with GloRilla and a Grammy nomination. We have this new joint venture [Ascend Music] with [industry executive] Joel Klaiman, who brought a killer act, Marfa. This is really the key for these other joint ventures. It’s A&R opportunities. It’s like, “What do you see out there that we don’t see?”
Spotify started in 2006 and now streaming is the dominant means for people to listen to music. How has it changed how you do business?
It changed everything. We’ve gone from selling a CD to Walmart and Target for $12.02 to [song streams generating] 0.004 [cents] around the globe. It’s how you get [artists] to scale because now we have things that are doing real business that aren’t at radio. At the end of the day, we want it everywhere, but I don’t know that you have to have it everywhere. Does it change how we sign artists? It does. Is this going to stream or not? You’ve got to have a social story. You’ve got to have a streaming story. You’ve got to continually remain interesting. And it’s probably harder than ever for these new artists.
Scott and Sandi Borchetta at Big Machine Label Group’s celebration of the 58th Annual CMA Awards last year in Nashville.
Brett Carlsen/Getty Images
How do you look at terrestrial radio now?
It’s still very important. If you look at our more mature artists, it’s super important to reach their fan base, and not as important to the younger artists.
Swift’s deal with Big Machine ended in 2018. How much pressure did you feel to try to make up that market share?
Business as usual. “Let’s go to work.” You can’t just say, “Oh, let’s go get the next one.” There isn’t another one, right? There’s her. To this day, we still do great business. It wasn’t like, “How do you make that up?” Because if you got so focused on that, [other] parts of the business would fail. The best thing we could do is get up and go to work every day and do our best work.
When you sold Big Machine in 2019, you’d had a ton of suitors before. Why was it the right time to sell?
I felt like it was the right time to sell with where the market was at that point, with Taylor leaving and the writing was on the wall for Florida Georgia Line [the duo went on indefinite hiatus in 2022]. I’m thinking to myself, “I built this to win Super Bowls, and we won Super Bowls. And so now it feels like it was the right time to do it.”
You took some pretty nasty slings and arrows from Swift and her fans, as did Scooter Braun. How did you personally navigate that?
I know that I’m true to myself. I never did anything to intentionally hurt any artist. I never expected that kind of response, but it happened. It’s unfortunate, but again, I have to live with the decisions that I make and I know I’m a good person. The people around me are good. We didn’t die that day. It’s perseverance… You’ve got to be resilient in this business. You get knocked down and get back up. It’s not the first time you’ve been knocked down. Probably won’t be the last.
In 2021, HYBE bought Braun’s Ithaca Holdings. How did that change how you operate your company?
For Big Machine Label Group, I am the sole decision-maker. They’re not involved in our A&R. Obviously, we have to be fiscally responsible to them and we work on very specific projections. But that’s just the business side. From a creative [standpoint] and all that, that lives in Nashville.
You were in a near-lethal car racing accident in 2023 and had to learn to walk again. Did you think about leaving the label, or did it help you to have a goal to get back to?
I was very aware that I was pretty much dying in the ambulance. At that point in the ambulance, I couldn’t breathe and then I split up blood. I said, “Just give up.” I don’t mean give up living, just go to the pain and let it go. If you’re dying, then you’re dying and just accept it. And my mantra became “Get to the next minute,” because I knew as soon as I got to the hospital — whether I was dying or not — I’d be out of pain. So I went into this meditation. When I woke up and saw how busted I was head to toe, I’m like, “Well, I survived this and there’s no way in hell I’m going to let this define the rest of my life. I’ve been so blessed. There are so many people I’m responsible for, so how quickly can we start the healing process?” From that day to today, it’s “I will not lie down, I will not go quietly.”
So you did not think about leaving the label?
I didn’t think about not being me. And this is me.
As you look ahead to the next 20 years, how much longer will you stay?
I’m going to stay until I don’t want to stay anymore. I’m still really excited about being a student of this game. I’m learning stuff every day. I equate [artificial intelligence] somewhat to how Napster was. Nobody knew what it was. They were predominantly just afraid of it. [I’m like], “Well, let’s jump in there.” I look at the opportunities that we have to use [AI] as a marketing tool and in a creative way and to encourage our artists and our creators to get their arms around it. That’s exciting to me.
The Band Perry performs during the Big Machine 20th Anniversary concert this August in Nashville.
Catherine Powell/Getty Images
In August, Middle Tennessee State University named its College of Media and Entertainment after you even though you went to school in California. Why was that important to you?
That’s how I started my speech. I said, “You need to know that I dropped out of college after two semesters. And here’s the reason why: This didn’t exist.” There wasn’t a path to learn the record business 40 years ago. Now there is.
Also in August, to celebrate its 20th anniversary, Big Machine held a concert in Nashville that included Rascal Flatts, Riley Green, Sheryl Crow, Brett Young and The Band Perry. Why did you decide to make it free, and how did you decide on the performers?
I wanted everybody invited. I wanted the biggest party possible. I didn’t want any restrictions. Danielle Peck came back and opened the show with our very first single. Jack Ingram came back and did our first No. 1. I was filled with pride the whole day, and then the night was just magical. I’ll never forget it. It didn’t rain. It was a perfect day.
This story appears in the Nov. 15, 2025, issue of Billboard.
Trending on Billboard
Music executive Ángel Del Villar will remain a free man while he appeals his convictions for doing business with Mexican drug cartels, a federal judge said.
Del Villar was scheduled to report to prison on Dec. 1 to begin serving his four-year prison sentence on the cartel-ties convictions, but Judge Maame Ewusi-Mensah Frimpong granted his request to stay out on bond during the appellate process. Such appeals can take a year or more to resolve.
Related
Siding with arguments last month by Del Villar’s attorneys, the judge said the convicted executive had cleared the low bar for remaining free: that his appeal raised sufficiently arguable points about her jury instructions that an appellate court might be persuaded.
“Del Villar need only show that his appeal raises a fairly debatable question,” Judge Frimpong wrote. “The Court finds that—although the Court does not see any error in its trial rulings or in its jury instructions—that at least the question of the deliberate ignorance instruction is a ‘fairly debatable’ one.”
Del Villar, who founded his Del Records in 2008, built the label into a powerhouse for regional Mexican music, home to supergroup Eslabon Armado, Lenin Ramirez and other chart-topping artists.
But in June 2022, federal prosecutors unveiled charges against Del Villar, 41, CFO Luca Scalisi, 56, and Del Records under the Foreign Narcotics Kingpin Designation Act – a statute that allows the U.S. to impose targeted sanctions on foreign individuals involved in the illegal drug trade and ban U.S. residents from doing business with them.
The feds claimed that Del Villar had repeatedly arranged concerts with Jesus Pérez Alvear, a Guadalajara-based promoter with cartel ties. And at a March trial, superstar Gerardo Ortiz took the stand to testify against Del Villar, saying he had seen Pérez Alvear at the Del Records offices and had himself performed at one of the promoter’s concerts.
Related
Del Villar’s defense attorneys argued back that he had been “manipulated” into working with Pérez Alvear by a “trusted” former employee. But the jury didn’t buy it, finding him guilty on 10 counts of violating the Kingpin law, as well as one conspiracy charge. In August, Judge Frimpong sentenced him to 48 months in prison on those convictions.
With that sentence looming and his appeal still in the earliest stages, Del Villar’s attorneys urged the judge to postpone his December prison report date. In the process, they also previewed how they will likely challenge the verdict on appeal.
They say they have a particularly strong argument on how the judge instructed jurors that they could convict Del Villar by finding that he willfully blinded himself to Pérez’s shady connections. They say prosecutors couldn’t prove he took concrete actions to avoid such knowledge, but that Judge Frimpong gave the jurors that option anyway.
“The government pointed to no evidence — and the record contains none — from which a jury could conclude beyond a reasonable doubt that Del Villar took ‘deliberate actions’ or made ‘active efforts,’ his lawyers wrote, later adding that the judge’s instruction “went to the heart and most hotly contested aspect of the case.”
Trending on Billboard
Paul McCartney will contribute a ‘silent’ track to a compilation album that is protesting the U.K. government’s recent changes to copyright law.
The LP Is This What We Want? was first released digitally in February and was co-signed by over a thousand U.K. artists. The LP runs for 47 minutes, and features the silence of an empty recording studio in order to highlight the need for human musicians in the age of artificial intelligence. The album’s track listing spells out the message: “The British government must not legalize music theft to benefit AI companies.”
Related
Kate Bush, Annie Lennox, Damon Albarn, Billy Ocean, Radiohead’s Ed O’Brien, and more were all credited as ‘co-writers’ of the LP. Upon release, it reached No. 38 on the U.K.’s Official Albums Chart.
McCartney’s contribution will appear as a bonus track to the physical edition of the LP, which will be released on Dec. 8 via record label The state51 Conspiracy. The vinyl is available for pre-order here, with all profits from sales to be donated to the musicians’ charity Help Musicians.
It’s not the first time that McCartney has protested against the U.K. government’s controversial approach to copyright law in the era of artificial intelligence. In May, McCartney was among 400 British musicians alongside Elton John, Dua Lipa, and Coldplay, to sign an open letter calling on U.K. prime minister Sir Keir Starmer to update copyright laws to protect their work from AI training models. They were backed by industry heavyweights Sir Lucian Grainge (Universal Music Group CEO), Jason Iley MBE (Sony Music UK CEO), and Dickon Stainer (Universal Music UK CEO) who also signed the letter.
The U.K. government proposed an ‘opt out’ approach for rightsholders in relation to their work being used to train artificial intelligence models. Critics say that the burden should not fall on artists to approve or deny tech companies the use their material, and that ‘opt out’ models are unenforceable.
During the summer, the U.K. government was involved in a ‘ping pong’ debacle whereby amendments to the Data (Use and Access) Bill proposed by the House of Lords were rejected five times. The amendments would have given rightsholders visibility over when their work was being used against their wishes by AI companies. The bill eventually passed and received Royal Assent in late June, and is expected to be be phased into law by mid-2026.
Ed Newton-Rex, the organizer of the album, said: “The government must commit to not handing the life’s work of the country’s musicians to AI companies for free. Doing so would be hugely damaging to our world-leading creative industries, and is totally unnecessary, only benefiting overseas tech giants. It should listen to Paul McCartney and the 1,000 other musicians who took part in this album, and resist calls to legalize music theft from the big tech lobby.”
Trending on Billboard
C.J. Wallace, son of The Notorious B.I.G., has countersued for defamation after a Florida music producer and publicist accused him of participating in a sexual assault with Sean “Diddy” Combs.
Jonathan Hay filed a lawsuit this summer claiming that while working on a remix project with the Biggie estate in 2020, Wallace and an associate brought him to a house where Combs forced him to perform oral sex. The case also alleged multiple other instances of sexual misconduct by Combs, who’s faced a barrage of civil assault lawsuits since being criminally charged last year.
Related
Wallace is now hitting back at Hay with a countersuit in which he calls the allegations a “calculated smear campaign.” The federal court complaint, filed Wednesday (Nov. 12), alleges Hay fabricated these claims because he was upset about their remix project falling through.
The countersuit alleges the estate decided to shelve the project — a house remix of Biggie’s 1994 album Ready to Die, called Ready to Dance — after the first single (a remix of “Big Poppa”) flopped in August 2020. Wallace says Hay was “irate” at this decision and later came up with a phony story about the alleged Combs assault.
“The statements constitute defamation,” writes Wallace’s attorney, Jeremiah Reynolds of Eisner LLP. “As a direct and proximate result, Wallace has suffered general and special damages, including loss of professional opportunities, humiliation and mental anguish.”
Wallace’s defamation claims don’t actually target Hay’s sexual assault lawsuit, since legal filings are broadly shielded from slander liability under a principle known as the litigation privilege. Instead, Wallace’s case focuses on an October YouTube video in which Hay repeated and described his claims in detail.
Related
While Hay’s assault lawsuit was filed anonymously, he revealed his identity in this video, titled “Jonathan Hay Details EXACTLY What Happen When Diddy A$$AULTED Him, Forced to S*CK D*CK & VlOLATED!”
Hay declined to comment on the countersuit when reached by Billboard on Friday (Nov. 14), but noted that he’s filed a police report in addition to the pending civil lawsuit against Combs and Wallace.
Combs’ reps did not immediately return a request for comment on the matter. The disgraced rap mogul is serving a prison sentence for arranging drug-fueled sex marathons between his girlfriends and male escorts, though he was acquitted of more serious sex-trafficking and racketeering charges at a blockbuster trial this summer.
Trending on Billboard
As some once high-flying streaming stocks limp toward the end of the year, music stocks have fallen far below their all-time high.
Tencent Music Entertainment (TME) dropped 11.0% to $18.93 after the company reported its third-quarter earnings on Tuesday (Nov. 11). TME reported strong growth in online music of 27.2% and music subscriptions of 17.2%. It’s not clear why investors reacted negatively, but it’s possible they have concerns that TME’s margins will suffer as offline (merchandise sales and performances) revenues grow faster than online revenues; as CFO Shirley Hu said during Tuesday’s earnings call, “offline performances and artist-related merchandise sales delivered triple-digit year-on-year revenue growth” in the quarter, adding that those offline revenues have a “lower gross margin.” Another factor was Nomura’s decision on Friday (Nov. 14) to lower its TME price target to $26 from $30 while maintaining its “buy” rating.
Related
Spotify was one of the week’s few winners, rising 3.1% to $635.81 and recapturing some of the previous week’s 5.9% decline. The stock reached as high as $668.49 on Thursday (Nov. 14) after news reports revealed the company unveiled a new Premium Platinum plan that will take the place of Premium Family in five markets, including India and South Africa.
Among streaming stocks, TME is up 66.2% year to date but has fallen 25.9% over the last 13 weeks. Spotify has gained 58.8% in 2025 but is $150 below its all-time high of $785 set in June. Similarly, Netease Cloud Music is up 64.8% year to date but has lost 30.8% in the last 9 weeks.
The 19-company Billboard Global Music Index (BGMI) fell 0.1% to 2,700.25, marking the eighth consecutive week the index has failed to post a gain; over those eight weeks, the index has dropped 12.9%. Only three of the index’s 19 stocks finished the week in positive territory, while two stocks were unchanged and 14 were in the red.
Related
StubHub, which is not included in the BGMI, dropped 23.5% to $14.87 after the company’s first quarterly earnings release as a public company on Thursday (Nov. 13). StubHub reported an 8% increase in revenue but declined to provide guidance for the fourth quarter, causing the stock price to fall 21.0% on Friday alone. After the precipitous decline, StubHub is now 36.7% below its $23.50 IPO price.
Warner Music Group (WMG) finished the week in positive territory, rising 0.4% to $30.36. WMG will report results for its fourth quarter and fiscal year on Thursday (Nov. 20).
HYBE dropped 2.6% to 297,500 KRW ($205.24). On Tuesday (Nov. 11), Nomura dropped its price target on HYBE to 354,000 KRW ($TK) from 370,000 KRW ($244.22) and kept its “buy” rating. The week could have been worse: HYBE shares rose 4.5% on Thursday (Nov. 13) on news that the members of girl group NewJeans will return to HYBE imprint ADOR after losing their legal battle to break away from the company. The stock jumped 18% in the week ended Oct. 31 after the court’s ruling.
Related
Universal Music Group fell 0.8% to 22.30 euros ($25.92). On Thursday, Sadif Investment Analytics trimmed its price target to 28.56 euros ($33.20) from 28.82 euros ($33.50) and lowered its rating to “hold” from “strong buy.”
On the radio front, Cumulus Media fell 28.8% to $0.0085, bringing its year-to-date decline to 88.9%. Cumulus reported earnings on Oct. 31 but could have been dragged down by iHeartMedia, which reported earnings on Monday (Nov. 10) and finished the week down 12.1% to $4.07.
Markets were mixed as investors contemplated an AI bubble and the likelihood of another rate cut by the U.S. Federal Reserve. In the U.S., the Nasdaq composite index fell 0.5% to 22,900.59 and the S&P 500 rose 0.1% to 6,743.11. In the U.K., the FTSE 100 gained 0.2% to 9,698.37. South Korea’s KOSPI composite index improved 1.5% to 4,011.57, bringing its year-to-date gain to 64.3%. China’s Shanghai Composite Index fell 0.2% to 3,990.49.
Trending on Billboard
La Mar Taylor has been named the first-ever Billboard Canada 40 Under 40 Visionary Award honouree. It’s a recognition of the work he’s done over more than a decade with The Weeknd, and the impact he’s had on Toronto’s creative community.
This summer, Taylor stood inside a packed Rogers Centre watching The Weeknd’s sixth sold-out hometown show. For him, it felt like a full-circle moment. He and Abel Tesfaye met as teenagers in Scarborough, dropped out of school together and built their careers from scratch. Taylor shot the cover of House of Balloons, helped shape the early XO era and has been behind the creative direction of The Weeknd’s albums, videos, tours and even the Super Bowl halftime show.
Related
The After Hours Til Dawn Tour, now the biggest R&B tour in history, is the latest chapter in that run. Taylor says the aim is always to push ideas further than the last project.
Outside of XO, he co-founded HXOUSE, a Toronto incubator offering space, mentorship and community for young creatives. He’s vocal about the challenges facing Canadian talent but believes persistence and strong ideas can still break through.
Taylor will receive the Visionary Award at the Billboard Canada 40 Under 40 event at the W Toronto on November 20.
Read the full interview here. — Richard Trapunski
Cameron Whitcomb’s Country Hit ‘Options’ Rises on Billboard Canadian Hot 100
Cameron Whitcomb is hitting a new peak.
After nine weeks on the chart, the Canadian country singer’s track “Options” rises 69-64 on the Billboard Canadian Hot 100, dated Nov. 15.
Related
“Options” is an energetic folk anthem from Whitcomb. It describes his sobriety journey, and finds Whitcomb reflecting on the various paths he could take.
“I won’t but I could / pull that bottle off that shelf / it helps me cope knowing I could be that version of myself,” he sings, supported by powerful backing vocals that lift him up along the way.
The B.C.-native is having a major year. Whitcomb first broke out as a contestant on American Idol in 2022, and has since landed four straight singles on the Canadian Hot 100 — all before his debut full-length album, The Hard Way. It’s an impressive track record for a young artist at this stage.Read more on the chart feat here. — Heather Taylor-Singh
Live Nation Report Finds Canadians Prefer Live Music as Favourite Form of Entertainment
When it comes to entertainment, Canadians prefer live music.
In a new report by Live Nation, titled Living for Live, they found that nearly four in 10 people (37%) would choose live music as their preferred form of entertainment, ranking higher than both sports and movies.
Related
Based on a survey of 40,000 people across 15 countries, the report captures a shift in how people spend their time, express their identities and connect with others through live music experiences.
The report noted that fans in Canada build their livelihoods around live music — 83% said a concert is one of their most memorable life moments, while 72% claimed to plan their calendars early to catch a certain artist’s show.
Live music is a major part of the Canadian music industry. Earlier this year, the Canadian Live Music Association (CLMA) revealed that live music contributes billions to the Canadian economy — $10.92 billion in 2023 — to be exact.
However, it’s not just consumers who are reaping the benefits. Two years ago, live music in Canada produced $3.73 billion in tax dollars and generated more than 101,640 jobs, contributing $5.84 billion in labour income.
Read more here. — Heather Taylor-Singh
Trending on Billboard
Joe Morrison may spend his days working as a personal injury lawyer at law firm Mullen & Mullen, but by night, he’s an avid music fan hoping to protect the live music scene he has supported and nourished for decades.
Together, Morrison, his partner Shane Mullen and Dallas-based production manager Corey Pond have launched the JAMBALOO Music Prize, offering one artist or group a $20,000 check along with professional recording time, promotional support and industry connections in North Texas. The prize represents the latest expansion of the firm’s JAMBALOO Festival, which debuted last year with 25 free shows across different venues in and around Dallas and Fort Worth.
Related
The competition is open to any artist or band with more than 50% of permanent members residing in the Dallas-Fort Worth metro area; artists can participate by submitting an album with seven or more songs via Bandcamp, Spotify, Apple Music or Tidal. Fifteen anonymous judges will evaluate the submissions and select 10 semifinalists who will compete to become one of three finalists. The winner will be chosen through a weighted vote by a panel of experts, as well as a vote by music fans.
“We didn’t want it to be a popularity contest, which is what sometimes these things can turn into, but we did want there to be an element of public voting, because success and popularity do matter,” Pond explains.
Three finalists will perform on June 6 alongside a to-be-determined national headliner, with all tickets free to the public. The June showcase will take place at Longhorn Ballroom, a historic Dallas venue once managed by Jack Ruby, infamous for gunning down Lee Harvey Oswald after Oswald shot and killed U.S. President John F. Kennedy near Dallas’ Dealey Plaza. The Longhorn was reopened by Texas promoter Edwin Cabaniss and Kessler Presents in spring 2023 after a multimillion-dollar renovation that included a new 6,500-capacity outdoor amphitheater.
Related
Besides the $20,000 cash prize, the winner will also win a recording session at Dallas’ Luminous Sound studio with four-time Grammy winner Tre Nagella, as well as featured placement at Josey Records, one of the nation’s largest record stores; a live session recorded at NPR affiliate KXT radio; and an email promotion to 650,000 music fans.
“For a local artist, that [money] could fund an entire new album, that could fund the start of a tour,” says Nagella. “This isn’t like a record deal where they’re beholden to someone — they’re free to use it however they want to use it.”
Mullen & Mullen is also hosting a separate $20,000 venue prize, which was launched after the Fort Worth Music Office reached out about The Cicada, a venue facing closure. The venue prize will become an annual summer competition for independently owned, locally operated music spaces.
“We were looking for a way to kind of give back to the community, but to do it in a fun and unique way,” said Morrison, noting that the firm has invested more than $500,000 in the music initiative so far. “As a personal injury lawyer, who the hell wants to interact with me on social media? It felt better if we could give back in an authentic way where people just see us in a different light.”
Related
The JAMBALOO Music Prize is part of a broader vision for the Mullen & Mullen Music Project, which aims to support the North Texas music scene year-round rather than through a single annual event. Plans include pop-up shows, educational panels and industry mixers modeled after South by Southwest’s programming.
Last year’s inaugural JAMBALOO Festival featured notable performances, including a set by rising indie artist MJ Lenderman. The festival is strategically scheduled in February, traditionally a slow period for venues and artists.
“Let’s try to take a time of the year that’s traditionally bad for the industry and for artists, and turn it on its head a little bit,” Morrison says.
Dallas-based artists can submit their work at JAMBALOO.live.
Trending on Billboard
Federal prosecutors are urging a judge to sentence Tekashi 6ix9ine to between three and nine months in prison for possessing drugs and assaulting someone who taunted him about flipping on former Brooklyn gangmates.
The rapper (Daniel Hernandez) is due to be sentenced by Judge Paul A. Engelmayer next Thursday (Nov. 20) after pleading guilty to multiple violations of his supervised release. Tekashi’s probation stems from a 2018 racketeering prosecution, in which he testified against other members of the Nine Trey Gangsta Bloods in exchange for leniency.
Related
Tekashi broke the rules of supervised release by possessing cocaine and MDMA this past February, then again by punching and kicking a man in August at a Florida mall, who made derogatory comments about his cooperation with law enforcement. Now, prosecutors say prison time is warranted because Tekashi “violated the court’s trust.”
“While it brings the government no joy to seek a custodial prison sentence for a former cooperator, the court must send a message to Hernandez and other government cooperators — or those considering cooperating with the government — that they are not above the law by virtue of their status as cooperators,” wrote Assistant U.S. Attorney Jonathan Rebold in a Wednesday (Nov. 13) sentencing recommendation.
Meanwhile, Tekashi’s attorney says six months of house arrest is a more appropriate sentence. Defense lawyer Lance Lazzaro sought to put Tekashi’s violations in perspective in a Nov. 6 court letter, noting that the rapper was caught only with “a very small amount” of drugs and that the victim of his Florida assault, who was the “initial aggressor” in the dispute, was not seriously injured.
Related
Lazzaro also advised Judge Engelmayer that for a cooperator like Tekashi, months in prison “end up being much more severe, difficult, and even dangerous, when compared to a typical inmate.”
“Due to Mr. Hernandez’ classification, he always serves his jail time segregated and fully isolated from other inmates,” wrote Lazzaro. “As a result, Mr. Hernandez is given extremely limited social interaction with other inmates and very little time outside to get fresh air and exercise.”
Neither Lazzaro nor a rep for the prosecution immediately returned requests for comment about the sentencing recommendations on Friday (Nov. 14).
Back in 2018, Tekashi pled guilty to nine racketeering, gun and drug charges related to his time in the Nine Trey Gangsta Bloods. He admitted to being involved in a slew of violent incidents targeting rival rappers, including a 2017 assault of Trippie Redd, and testified against his former gang associates at a high-profile trial in 2019.
Related
The charges in Tekashi’s plea could have subjected him to decades in prison. But Judge Engelmayer sentenced him to just two years behind bars due to his “game-changing” and “brave” cooperation, and he got out even faster because of health risks during the early days of the COVID-19 pandemic.
Tekashi began a five-year term of supervised release after getting out of jail in 2020. He had just months left on probation when, in November 2024, the rapper was charged with a host of violations, including using methamphetamine, failing to appear for drug tests and traveling to Las Vegas without permission.
The rapper admitted to these violations, and Judge Engelmayer sentenced him to 45 days in jail plus another year of supervised release. After his release last December, Tekashi was again caught violating probation by possessing cocaine and MDMA. Then came the Florida assault, which happened while he was awaiting sentencing for the drug violations.
Prosecutors now say that whatever sentence Tekashi receives on Nov. 20, it should be followed by a fresh two-year supervised release term. And this time, they add, he should be required to seek substance abuse treatment and anger management counseling.
“Hernandez is now six years removed from his criminal sentencing; yet he still appears unable to control his temper when slighted by a random stranger,” reads the prosecution’s sentencing memo. “Hernandez must learn to turn the other cheek and walk away from situations like these moving forward.”
Trending on Billboard
Just because an AI-generated track makes— or even tops — a Billboard chart doesn’t mean it’s very popular.
Take, for example, Breaking Rust, an AI-assisted artist that attracted global attention for reaching No. 1 on the Country Digital Song Sales chart. Breaking Rust’s track “Walk My Walk” amassed approximately 3,000 track downloads in the week ending Nov. 6, according to Luminate. “Don’t Tread on Me” by Cain Walker, another AI-assisted country artist, is currently at No. 3 after selling approximately 2,000 downloads in that same week. That’s all it takes to top a genre download chart these days.
Related
The digital download is a relic of an era when iTunes ruled the music industry and streaming was in its infancy. Over the years, as consumers shifted to subscription streaming platforms, downloads have all but disappeared from the landscape. In 2024, downloads accounted for $329 million, according to the RIAA, approximately 2% of U.S. recorded music revenue. That’s down 86% from 2015, when downloads generated $2.3 billion and represented 34% of the U.S. market. Revenue from subscription streaming platforms, which now play a major role in the most well-known charts, climbed 860% to $11.7 billion over the same time span.
Pop songs put up much better numbers. As Billboard noted in an article on country executives’ reactions to Breaking Rust and Walker, the top track on the all-genre Digital Song Sales chart, Taylor Swift’s “The Fate of Ophelia,” sold 29,000 copies. But even the most popular pop download doesn’t do the numbers seen just a decade ago. The No. 1 track in the same first week in November 2015, “Hello” by Adele, sold a whopping 636,000 units.
To put Breaking Rust and Walker’s popularity into a better context, it helps to know where they rank amongst their human peers. For the week ended Nov. 6, Breaking Rust was ranked No. 228 among country artists in terms of equivalent album units (EAUs, which combine streams and sales into a single metric). No. 1 country artist Morgan Wallen had 113 times more EAUs and 227 times more EAUs than Walker, who was No. 359. It would take 13 Breaking Rusts and 25 Walkers to equal the No. 18 artist, Bailey Zimmerman.
Billboard
The most successful AI artist is currently Xania Monet. Her creator, Telisha Jones, writes the lyrics and uses an AI platform to create the music. Monet has been on Billboard charts such as R&B Digital Song Sales, Hot Gospel Songs and Emerging Artists. But among artists of all genres, Monet ranked only No. 927 in terms of EAUs in the week ended Nov. 6, about equal to Cyndi Lauper and French Montana — artists who, unlike Monet, aren’t currently being promoted to terrestrial radio and attracting worldwide fascination.
To be sure, many human artists would love to have the sales and streaming numbers of these AI-assisted artists. Walker and Breaking Rust are No. 9 and No. 11, respectively, on the Emerging Artists chart, right behind country singer Alexandra Kay, who is signed to BMG-owned BBR Music Group and regularly sells out theaters around the country. In the U.S., Breaking Rust has 9.3 million streams to date, while Walker has 1 million, according to Luminate — the kind of numbers achieved by developing artists backed by record labels and artist managers.
Related
But the AI artists attracting headlines and creating consternation within the music industry don’t have popularity to match the attention they’re getting. They are making noise mainly by getting onto download charts, which don’t reflect how most Americans consume music. Nor are they likely to have the longevity of other artists. Walker, ranked No. 359 amongst country artists, is just a few spots below country legend Hank Williams. But nobody is saying that Walker matches the popularity of Williams, an inductee into the Country Hall of Fame, Songwriters Hall of Fame and Rock and Roll Hall of Fame.
That’s not to say AI artists aren’t having an impact. They’re quickly growing in numbers, and it’s not difficult to imagine that they could soon gobble up much more market share.
Take the 10 AI-generated or AI-assisted artists mentioned in Billboard’s Nov. 4 article about AI artists who landed on the charts. The 10 artists mentioned in that article — including Juno Skye, Enlly Blue, Unbound Music, Ruby Darkrose and ChildPets Galore — have an average EAU in 2025 of approximately 7,200 units. That’s not much. But 1,000 of these AI artists, in aggregate, could have a legitimate impact: 1,000 artists at 7,200 units is 7.2 million units — equal to a 0.7% year-to-date U.S. market share. That’s on par with large independent record labels like Big Machine Label Group (0.78%), BMG (0.77%) and Secretly Distribution (0.75%). Two thousand AI artists with an average of 3,600 AEUs would have the same collective market share. Or 4,000 AI artists with an average of 1,800 AEUs.
An invasion of AI music may feel like a dystopian future to most people, but it’s a plausible scenario. A person reading about Xania Monet or Breaking Rust could experience the same spark of inspiration felt by teenagers seeing punk rock bands in the mid to late ‘70s. Punk grew quickly because starting a band required a passion for music, not musical expertise. When millions of people read about AI artists on the charts, some of them will have the same realization that kids had in the ‘70s: “If they can do it, why can’t I?”
Billboard determines if a charting title is AI or AI-assisted through checking the artists’ official pages, some of which say they are generated with the help of AI; cross-checking the songs using Deezer’s AI detection tool, which adds a flag to all AI-generated content on the platform; and reaching out to the creators themselves, among other methods.
Trending on Billboard
Warner Music Group announced on Friday that it has promoted Leho Nigul to chief technology officer, effective Dec. 1, as part of a series of executive changes this week.
Nigul, previously senior vice president of engineering, will oversee WMG’s technology strategy, team, and product roadmap, reporting directly to CEO Robert Kyncl. He succeeds Ariel Bardin, who will step aside as president of technology after three years but remain through 2025 to ensure a smooth transition.
Related
Nigul joined WMG in 2023 and has led engineering teams across key initiatives, including global licensing, royalty management, fan engagement, and AI projects. His background includes senior roles at Instacart and more than 17 years at IBM, where he specialized in eCommerce and SaaS development.
“Leho’s deep knowledge and wide-ranging experience as a leader, engineer, and innovator make him ideally suited to take our team into the future and leverage AI for the benefit of our artists, songwriters and employees,” said WMG CEO Robert Kyncl.
Bardin’s tenure saw significant upgrades to WMG’s tech infrastructure, including new tools for artists and songwriters, streamlined global supply chains, and enhanced data systems. Kyncl praised Bardin for helping to “transform our company systems”and for “setting the foundation to rapidly scale WMG going forward.”
Nigul added that WMG’s approach to innovation creates “powerful, new opportunities for our artists, songwriters and teams.”
The leadership shift on the tech side comes amid a busy week for WMG, which also announced several high-profile appointments: Gregg Nadel was named president of A&R at Warner Records Group; Cris Lacy became chair and president of the rebranded Warner Records Nashville, continuing her role as one of the highest-ranking women in Nashville’s label ecosystem; and Atlantic Music Group tapped A&R veteran Jeremy Vuernick as executive vice president.
