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Juanita Stephens, a barrier-breaking music industry veteran who helmed media and artist relations departments at major labels such as Warner Bros., MCA and Polygram, died March 1 in Atlanta after a lengthy battle with cancer.
Stephens’ industry background also includes a tenure with Bad Boy Worldwide. After that, the well-respected executive launched her own media and publicity firm, JS Media Relations, with bases in New York and Atlanta. Under that banner, she helped oversee the solo career of Grammy-winning artist Bobby Brown.
“Juanita Stephens was a true trailblazer — one of the first Black female executives to shatter barriers in the music industry,” veteran entertainment attorney and longtime friend Rev. Dr. Denise J. Brown tells Billboard.
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Founder of the faith-based entertainment content incubator Oikeo Ministries, Brown (no relation to the singer) also remembers Stephens as “a consummate professional and relentless perfectionist. She never accepted ‘no’ as an answer, fiercely championing every artist and project she believed in. Her impact was profound, her presence commanding and her legacy unshakable. The industry has lost a pioneer, and she will be deeply missed.”
Stephens was born in New York’s Spanish Harlem, moving with her family to Queens as a young child. Her initial entry into the music business occurred in 1987 when she joined MCA Records as assistant to the vp of publicity, longtime friend Katie Valk. With no prior record company experience, Stephens learned the ropes by helping to organize national and international campaigns for a roster of pop, heavy metal and country artists that included superstars such as Elton John, Dolly Parton and The Kinks.
Later tapped as director of publicity by the heads of MCA’s Black music division, Jheryl Busby and Louil Silas, Stephens oversaw campaigns for Bobby Womack, Patti LaBelle, New Edition, Jody Watley and The Jets, among others. From there, Stephens became the first Black female vp of publicity and artist development appointed at MCA, working with Bobby Brown along with a multi-genre roster that included hip-hop, alternative, jazz, gospel and reggae acts.
In a comment sent to Billboard, Bobby Brown notes, “Juanita was a beautiful and gifted sister. We had decades of memories, and I could always count on her wisdom and kindness. I love you, Juanita. You will be deeply missed.”
After MCA, Stephens segued to similar senior executive-level posts with Polygram in 1992, Warner Bros. Records (now Warner Records) in 1995 and then Bad Boy Worldwide in 1998. She exited the in-house label publicity circuit to establish JS Media Relations in 2000; its clients included Charlie Wilson and Tito Jackson.
Through JS Media Relations, Stephens handled publicity for tours featuring LaBelle and Stephanie Mills in addition to Brown and Wilson. Among the various media events with which JS Media Relations collaborated were the BET Awards, American Music Awards, Trumpet Awards, VH1 Music Awards and the Otis Redding 70th Birthday Tribute.
R. William “Bill” Freston, a former executive at Columbia Records who worked with superstars including The Rolling Stones and Billy Joel, died on Thursday (Feb. 20) following a “traumatic fall” on the Caribbean island of Bequia, his family announced Wednesday (Feb. 26). He was 76. Freston began his career in the early 1970s after graduating […]
Artist contract clauses to promote environmentally sustainable touring were highlighted Wednesday (Feb. 26) in London at the 37th annual International Music Conference.
The green initiatives have been put forth by the U.K. live music advocacy group LIVE (Live Music Industry Venues and Entertainment). Its members are a federation of 16 live music industry associations representing some 3,159 businesses, more than 34,000 British artists and 2,000 backstage workers.
Delegates to the ILMC, who hailed from some 60 countries, were greeted Wednesday morning with comments from Chris Bryant, the U.K. minister for creative industries, arts and tourism. “Live music in the U.K. is a really important part of what we have to offer,” said Bryant (while he lamented poor wifi at festivals and “utterly inedible” food at many venues).
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The green contract clauses, initially announced by LIVE last October, are “designed to galvanise industry-wide action and transform the environmental impact of live events,” according to a statement from the organization.
Efforts to reduce the impact of travel-intensive touring on the climate have been promoted in recent years by artists like Coldplay.
When the band announced its Music of the Spheres Tour in 2021, it pledged to reduce its direct carbon emissions—from show production, freight, band and crew travel—by at least 50%. Coldplay subsequently announced that carbon emissions on the first two years of that tour were 59% less than its previous stadium tour (2016-2017) on a show-by-show basis, with its figures verified by the MIT Environmental Solutions Initiative.
The LIVE environmental proposals come at a time when climate change is acknowledged as the driving cause of catastrophes worldwide, from extreme flooding in Europe last fall to the devastating wildfires in Los Angeles earlier this year.
Within the music industry, it has been estimated that extreme weather had affected at least 30 major concerts in 2023, including evacuations, cancellations and postponements, based on a running tally, “while the total number of affected music events worldwide is surely far higher,” Billboard reported.
The contract clauses result from discussions with representatives from the agencies Wasserman and ATC Live, the global event producer TAIT, the Music Managers Forum and other major players in the touring industry. Leading the process has been the working group LIVE Green, guided by Carol Scott, the Principal Sustainability Advocate at TAIT, and Live Green impact consultant Ross Patel.
“It’s a long road, we’re all on it and we’re going in the right direction,” Patel told an ILMC session Wednesday which he hosted, along with Hilary Walsh, general manager of the U.K.booking agency Pure Represents.
The clauses are intended to help artists, agents, promoters,venues and others to create events with environmental sustainability at the core of planning events, with a focus on energy efficiency; waste reduction; water conservation; local and sustainable food; low carbon emission means of transport to encouraging attendees to travel to the show using lower carbon emission transport; offering sustainable and ethical merch; and much more.
“We’re presented with the evidence of a changing global climate on a daily basis,” said Patel as he opened the ILMC session. “And we also know that we hold the keys to be more resilient.”
Patel made the point that the changes to long-standing practices needed within the live music industry to make touring more sustainable are similar to those in the field of health and safety that are now considered standard.
Patel praised “industry professionals who can pack out an empty room at the drop of a hat, or transport thousands of fans to fields in the middle of nowhere, for life-changing experiences…. So why stop there? Why not create events that fill attendees with hope” in the face of climate challenges.
Environmentally sustainable live events exist, said Patel. “The challenge is how to increase the frequency of that.”
Walsh offered the perspective of Pure Represents, a relatively young booking agency, whose founder, Angus Baskerville, has made sustainability a personal and business priority.
“It’s really important to Angus,” said Walsh, noting the agency founder is the father of two small children and “wanted to leave behind a legacy that was sustainable.”
Walsh notes that the green contract clauses (available online from LIVE) have been easily inserted into touring agreements for Pure clients.
But sometimes those clauses have been deleted in returned contracts. Reducing resistance to change, says Walsh, required “conversations, not just on email, on Power Points, or any of that” with promoters, venues, tour managers, production managers and artist managers.
“It’s about us sharing that information,” says Walsh. “I think slowly everybody is getting onboard.”
Katie Bain provided assistance in this story.

In a new series following the devastating L.A. wildfires of January 2025, Billboard is speaking to impacted members of the music industry about their lives in the wake of the disaster. Affected music professionals who wish to take part in the series can email us at afterthefire@billboard.com.
This installment is with Iyana, an R&B singer, songwriter and instrumentalist who lost her Altadena apartment in the Eaton Fire.
I was at the recording studio when it happened. The power went out and [my neighbor] texted and invited me to over to hang with him and his lady and their dog.
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I wasn’t at home, so I said thank you and passed, and that was it for a few hours. I was doing my thing, hanging out with friends making music in Studio City, which is pretty far from my house. My neighbor checked on me again a few hours later and said “Don’t come back. We’re getting evacuated.” But I had my two cats at home, so I had to go back.
I texted another friend and told him we were getting evacuated and that I was having a lot of anxiety because of the cats at home. I don’t have a car, so he asked if I needed him to come pick me up so we could go rescue the cats. I told him I would love that. He drove all the way from downtown to Studio City to pick me up, then to Altadena.
This was hours after the evacuation notice had gone out, and the power was still off when I came home. It was pitch black and I had to wrangle my two cats. I was using my iPhone flashlight to see, and my brain was just mush. I didn’t really know how to process everything that was going on. I grabbed my laptop and a couple chargers, a little bit of cash that I had stashed away and that was about it. I was there for about 10 minutes.
I could see the fire from my window, but it looked far enough away that if they could get it under control, my place would be fine. I honestly did not think my place was going to burn down, so in my head I just kept telling myself it was going to be okay and that I’d be able to come back tomorrow. It was a crazy feeling to get a message from the property managers the next day telling me that the buildings were destroyed, knowing that I didn’t really get anything out of [my apartment.]
My mom passed away when I was younger, and I had a lot of her artwork and all the things I had left from her. Photos from my childhood, memorabilia from when I was a kid, things I thought I’d share with my future children one day. There were journals that I wanted to keep for my entire life to look back and see where I was at certain times. It’s all gone.
It’s been a lot to process. I feel like I’m doing pretty well accepting that it is what it is. I’m trying my best to practice non-attachment. This is a really huge lesson in non-attachment. It’s kind of crazy not to have anything, but’s a little bit liberating in some ways too, I suppose. I’m trying to see it from that perspective.
My friend who came with me to grab the cats is also a producer, so in the immediate aftermath I went with him to the recording studio and spent two nights there. It wasn’t the most comfortable situation, but I was able to have my cats there, which was really nice. It was a safe place for me to be for a couple of days.
A friend of mine called the next day and asked what I needed. It was just like, “I don’t know what I need. I’m having so many emotions that I can hardly think.” She asked, “Do you need underwear? Do you need toothpaste?” I was like, “Oh my gosh, yes. I actually do need underwear.” These were things that I wasn’t thinking about right after it happened, because I was honestly still in a state of shock. I needed other people to use their brain for me.
I also had a friend who told me I should start a GoFundMe. It’s been helpful. I’m still not sure about insurance, because the insurance company has been wishy-washy and trying to play games with us a bit. Even the FEMA thing, [they said] the National Guard was blocking my area for so long that FEMA wasn’t able to get proof or something. A lot of people have donated stuff to me. I got some clothes and the things I need for hygiene and whatnot. I’m pretty much living out of two suitcases and a duffel bag. I have a friend who’s in India for the month, and she’s letting me stay in her place while she’s gone. Another friend took my cats and she’s willing to [house them] as long as I need her to.
I’ve had a couple studio sessions since it happened, and it’s been really helpful for me to be in the studio and create, just because everything’s so crazy. It gives me a sense of normalcy or just allows me to have a moment of therapy.
I had a whole release schedule before this happened, a whole plan of what I was going to be doing for quarter one, two and three and the singles and projects I was going to release. I love writing love songs, but it feels weird too, because my house just burned down, and then I am going to drop a love song? It just didn’t feel right, so it felt nice to write a song about the situation. I think that will probably be the next song I share with the world.
It’s crazy too, because I’d released a song the day before the fire. I was also planning on this month being a marketing and promotion month for me, but I haven’t really been able to do any promo. It just doesn’t feel right to be like, “Hey guys, listen to my new song” while this is all going on. Instead, it’s been a whirlwind of trying to readjust and figure out how I go back to having a normal life… I typically work at a restaurant, but luckily the donations I’ve gotten are keeping me afloat for now, because to be honest, the idea of smiling in people’s faces and asking them what they want to eat for dinner just does not feel like mentally where I’m at right now.
I feel like I’ve seen this narrative on the internet, from people who aren’t from here and think this only happened to rich people and celebrities, which is silly… If people have the capacity to donate monetarily, that’s helpful for me right now, just in terms of rebuilding.
If people don’t have that capacity, I would love for people to tap into my music and see what I’m doing. It’s hard for me to imagine going back to a regular life after this. Theoretically, it’d be so nice if my music moved and did some numbers. It’s definitely my dream to be able to make money and start a life with music being the foundation, so having people support me on my journey and see my growth would be more than I could ask for. If people are willing to listen to my tunes and share them, that would warm my heart.
HYBE is partnering with Grammy-winning producer and OneRepublic frontman Ryan Tedder to form a new boy group, the company announced Thursday (Feb. 19). The project, to be led by Tedder alongside HYBE chairman Bang Si-Hyuk and HYBE America CEO Scooter Braun, will kick off with a global talent search. Once the members of the group […]
Hit songwriter Savan Kotecha has partnered with Universal Music India, Republic Records and Represent to launch an initiative aimed at discovering and developing India’s first globally impactful pop boy band. The nationwide talent hunt seeks to redefine India’s pop landscape by creating a group that reflects the country’s diversity, while also “igniting an unprecedented wave of fandom and paving the way for the Indian Teen Pop economy,” according to the announcement.
Kotecha, a Grammy, Oscar and Golden Globe-nominated native of Texas, has played a pivotal role in shaping modern pop music over the last 15-plus years. His extensive catalog includes hits for Ariana Grande, One Direction, The Weeknd and Maroon 5. With a career that took off in Sweden alongside mentor Max Martin, Kotecha has contributed to chart-topping songs like Grande’s “Problem,” 1D’s “What Makes You Beautiful,” The Weeknd’s “Can’t Feel My Face” and Maroon 5’s “One More Night.” He also served as executive music producer for Eurovision Song Contest: The Story of Fire Saga.
Kotecha believes that India has long looked outside its borders for pop and teen idols, and this initiative aims to change that. “Boy bands have shaped generations around the world—now, it’s India’s turn,” he said. “We want to create a group that represents India’s dreams and sparks an unprecedented wave of fandom.”
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Universal Music Group India & South Asia managing director Sanujeet Bhujabal emphasized the project’s significance. “Our i-Pop strategy has focused on cultivating a Gen Z and Gen Alpha-driven sound in India. Partnering with Savan, we’re taking this vision global by launching India’s first true pop boy band. This will be the biggest talent hunt India has ever seen, and we are committed to building a long-term teen pop economy.”
Aayushman Sinha, founder of Represent, echoed this sentiment: “We’re stepping into a new era of talent development, something India has never seen before. More importantly, this project is about fostering sustainable careers for young artists and establishing pop music as a dominant cultural force.”
To shape the eventual band’s identity, the project has also partnered with Jugaad Motion Pictures.
Aspiring musicians can audition by following @greatestindianboyband on Instagram and submitting their entries on the contest’s website. To apply, candidates need to upload a video showcasing their talent and answering a few select questions. After a month-long selection process, shortlisted contestants will advance to the next round, with the final five then participating in what’s described as a “training bootcamp” ahead of their official debut.
Nick Terranova has been appointed senior vp of brand partnerships at Dick Clark Productions (DCP). Based in New York, Terranova will be responsible for developing brand alliances across all media platforms for the production company’s many award shows (Golden Globes, American Music Awards, Billboard Music Awards and Academy of Country Music Awards) and other programming, such as Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest.
Terranova brings more than 15 years of experience in media, advertising, and partnerships to the role. Prior to joining DCP, Terranova held senior leadership roles at Fox and Warner Bros.
As svp, ad sales & brand partnerships at Fox, Terranova oversaw the national sales team and led the transition of TMZ’s advertising business following its acquisition from WarnerMedia, contributing to double-digit revenue growth across digital, social, and branded content platforms.
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Prior to Fox, Terranova held key sales leadership roles during his 12-year tenure at Warner Bros., managing numerous advertising portfolios for premium entertainment properties such as Rotten Tomatoes, Flixster, TMZ, Ellen DeGeneres, Extra, and DC Comics—brands that together formed Warner Bros. Digital Media. His work spanned direct and programmatic sales, branded content, and on-air product integrations.
Terranova began his career in media at OMD as a national TV buyer before moving to ad sales at Turner and CBS Interactive. Most recently, he served as svp of sales at Anoki, an AI-driven CTV startup.
The 60th ACM Awards, hosted by Reba McEntire, is set for May 8, live from Ford Center at The Star in Frisco, Texas. The American Music Awards will return following a two-and-a-half-year hiatus over Memorial Day weekend. The show, live from Las Vegas, will include a tribute to America’s veterans.
DCP is owned by Penske Media Eldridge, a Penske Media Corporation (PMC) subsidiary and joint venture between PMC and Eldridge. PMC is the parent company of Billboard.