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ADHD

In recognition of ADHD Awareness Month, Billboard has partnered with All Day Dreaming, a virtual coworking platform and community for talented ADHD artists and entertainment executives and its founder Hyla to host conversations with some of the creative ADHD brains in and around music.
Here, Hyla speaks with Damien Hooper Campbell, chief impact officer at StockX, the popular online marketplace for sneakers, apparel, electronics and more. After living decades with undiagnosed ADHD, Campbell has learned to manage his condition and has become a formidable business leader reshaping workplace misconceptions about ADHD in the process.

“The best way to establish an inclusive culture is to lead by example,” says Campbell. “As executive leaders, it’s important for us to be real human beings who do not always show up like everything’s perfect. It’s important that we are open to talking about it when it’s appropriate.”

Many people with ADHD are stuck in positions without the resources they need to succeed and many managers have no idea how to utilize their neurodivergent employees. More executives are needed to help set the tone at their companies and tell their story of how ADHD can be a major company asset if you know how to use it. Campbell breaks down his journey and shares the latest insights and techniques for employees, managers and executives on how best to navigate ADHD in the corporate world.

Below is a condensed and edited version of Hyla and Campbell’s conversation. Listen to the full interview on the All Day Dreaming podcast here.

Hyla: How old were you when you first realized you had ADHD?

Campbell: My elementary school years. I got expelled from two schools between kindergarten and first grade. The administrators would tell my mother, “He’s smart, he’s in advanced reading and mathematics classes but he’s got to stop walking out in the middle of class and getting into fights. We think Damien has ADHD.” In the ’80s, there was a negative stigma around any kind of learning disability so my mother, a strong, loving and protective single Black parent, was afraid and felt like, “Oh no, not my baby.” I had to learn to just push through.

At 26 things came to a head in my life. I was in investment banking working 70 to 90 hours a week and I couldn’t understand why I was watching other people zip through stuff. I knew I was smart and had the aptitude, but I was having a challenge. It became desperation.

I went to see Dr. Robert Johnson, dean of the medical school at Rutgers. He’s a Black man who focuses on young adults and adolescents. I didn’t go in talking about ADHD per se but in our first session he clearly picked up on it and asked, “Have you ever been tested for ADHD?”

I soon got tested and he said, “You’re off the charts for this,” and prescribed me Concerta.

How did it feel knowing you would have to take a pill everyday?

There was a bit of a stigma at first, like, do I want people to know that I take a pill every single day? But beyond my insecurity and near-term desire to hide it from the world was hopefulness because I knew that if the diagnosis was correct, and if the medication worked, that it was going to unlock a lot of things for me and make life better.

Also, I thought that this pill was going to solve everything. Like, I take this pill and it would be like the movie Limitless and I’d be good to go, but that’s not the case. You still have to put in your own effort, the pill is just an aid, essentially.

What are other tools and techniques you use to manage your ADHD? What makes you feel your most productive and focused?

At 44 years old, sleep is by far number one. Exercise is crazy important to me and diet goes right along with that. Meditation and prayer too. At one point, I was doing a good deal of chanting, it’s something that I want to get back into, I found that to be very, very centering.

You also need to think about the energy around you. It’s become cliche to say “protect your energy”, but man, it’s true. There are energizers and de-energizers; the older I get, the more intentional I am about the people around me. I’ve got a big heart and I love helping others, but I also need some people who are pouring into me. A big part of that is learning to say “no” and not always feel like I need to give a detailed reason why. Simply saying, “I’m sorry, I can’t but good luck with what you’re doing,” is really important.

When did you feel comfortable telling people at work you had ADHD? What prompted you to do it and how did you prepare?

In 2014, I was leaving the finance field in New York and moving to California to work at Google. I was literally trading suits and ties for hoodies. The tech space was so different – the offices had nap rooms, there were free Twizzlers in the cafeteria, people rocked purple hair, you could bring your dog to work, and all the cool things. Talk about sensory overload. I thought to myself, “let me pressure test this and see if they really want me.” I revealed it to the person who would become my manager in the interview process.

After a few rounds of interviews I said I want to be upfront that I have ADHD. I take medication for it every single day. Here’s some of the things it does and here’s what that means. I wanted my manager to understand how that lands on the team an how I work best.

I figured, if I’m going to do this – if I’m going to make this change – let’s go all the way and be completely transparent. That way I know you want me for who I am.

So in the interview process, you’re basically saying, “This is how I work and how I can be an asset to you”?

Sort of, but even to this day, I’m figuring out how I can be an asset with my ADHD. What I knew for sure, was that I was not going to be the most organized individual, and I wasn’t a project manager so I needed them to know that.

If it comes to engaging with other human beings, being creative, brainstorming and even strategy, I’m most certainly your guy. As for the operational execution, that’s something I’m gonna have to work a little bit harder at. While finding the right balance is something I’m still figuring out today, I’ve come to learn that more structure is actually good for me.

What do you say to someone who is afraid to tell their employer they have ADHD for fear it could hurt their standing at work?

First, I would validate them and say that’s a real feeling. It’s easy for me to tell you, “Oh, don’t worry about that. Forget it.” That’s a bunch of BS.

Second, I would ask that the person do a visualization. Close your eyes and think one year out. You’re in that job and you haven’t disclosed your ADHD. You haven’t discussed your needs and you’ve been wearing the mask that we all put on so many times as human beings, the mask that we think our employer wants to see. Think about the moment when the real you starts to rear its face in the form of ADHD. Now you’re having to compensate, and use your energy not towards the job but to cover your ADHD. Maybe you’re underperforming, maybe you’re having to overproduce and overcompensate. Now think about the burnout and anxiety that comes with that.

Third, I’d say you’ve done a bait and switch on your employer. You wouldn’t want them showing you a misleading glossy brochure. Oh, look at this wonderful, beautiful place to work, and everybody’s so happy and then you get there and find out that it’s toxic. You’d be pissed. So why do it to them?

Lastly, I’d say, it’s better to know now that you can be the real you rather than find out later that you can’t be yourself. And you’d have nobody else to blame except yourself. It’s one of those very personal and professional maturity stages that get you to feel confident enough to say “I need to disclose this now because it won’t be good for either one of us if I don’t.”

Would you recommend people bring up their ADHD in the interview process? What’s your advice on how to approach that?

A lot of that depends on where you are in your life, how comfortable you are saying it, and the severity of how you’re affected by it. I don’t have a one size fits all prescription for folks.

The first thing you should do is research the hell out of whatever organization you’re going to work for to see what their company culture is like. Do they have an ERG [Employee Resource Group] or a benefits team that actually focuses on things that one would classify as a disability? Are they the kind of company that actually welcomes people who have those disabilities with open arms?

If you’re junior in your career, and depending on your socioeconomic group, you might not have the luxury of getting passed up on a job that your family might be depending on you for. I can’t front and act like everybody has the luxury of feeling free to tell their employer. However, the more senior I’ve become, I’ve learned that having that conversation on the front-end has led to better resources. For example, getting an executive assistant was a game changer. You mean, there’s somebody who’s going to help me make sense of all the ideas in my mind that sometimes isn’t super productive? Beautiful!

In addition to an executive assistant, what are some resources, at all levels of the org chart, that are reasonable to ask for? Maybe things people wouldn’t think they could have access to.

Again, ask if there’s an ERG, or an affinity group at the organization that’s focused on inclusion. Companies these days often have employee resource groups for women, LGBTQ+, Black and Latinx communities, and more.

Additionally, ask about benefits. We often talk about benefits in the context of monetary compensation like bonus structures or equity, but ask what kind of insurance platform the company uses. Ask about access to therapy. Are they allowing you a certain number of sessions with a therapist? Is it unlimited? If not, how much will it cost me to keep going? Do they actually give you the ability to choose a therapist of color, specific gender or speciality? Does the insurance cover prescription drugs? Do they have a program where your medication can be delivered to you? I can’t tell you the number of times I’ve totally screwed myself because I waited for my prescription to run out. If I can’t get a session with my therapist right away then I’m stuck without my meds.

Third, if project management and organizational structure is a challenge for you, see what resources they have to help with that. We don’t all have to be experts at everything; maybe there are developmental opportunities you can tap into.

I’ve also heard from people in the All Day Dreaming community that you should think about where you sit. Are you more productive around others or better alone? At 8 a.m. or 8 p.m.? Is there flexibility for when you’re available? And asking for things like noise canceling headphones or paying for your Headspace app. It’s your boss’s job to put you in a position to win and these are easy things to help you do that. Also ADHD is covered under the Disabilities Act so there are legal protections employees have.

Totally. There’s some things that you can try to solve for in advance. And then there’s some things that you do once you start, which I call “contracting”. If you’re a manager, you should be contracting with your team about what works best for you and what works best for them around communication. A few examples:

If you receive an email on the weekend, are you expected to respond immediately?What’s the most efficient way for you to communicate? Email, Slack?What forms of communication are you uncomfortable with? Text, social DMs?

Even if you’re not the manager, it’s important to contract on those things and make sure your team knows what works best for you – obviously, within reason – and vice versa.

What’s your advice to a manager or executive who doesn’t know how to best utilize or manage a person with ADHD?

Be clear on your expectations of the outcome, but also give them the space to be creative in how they get there. You want to provide some structure by being really clear about what you expect and what the non-negotiables are. At the same time, you’re also giving them the space and freedom to be creative. People with ADHD often take a route many have never considered to get something done.

The other thing that’s really important is to have frequent check-ins on how it’s going. As roles and projects evolve, what you contracted on day one may need to change on day 90 or year two.

Finally, give ADHD people latitude for creativity. Celebrate them and leverage their spontaneity when team culture gets a little stale. They can be a great asset.

A large percentage of ADHD people work in creative industries. However, I hit a wall when it came to finding music executives at high levels willing to talk about their ADHD publically. This was especially true of the women I spoke to who know the power of their story but weren’t ready to tell it.

You’re one of the few C-suite execs of any industry who is very publicly open about it. What’s your advice for someone at your level who wants to share their story?

I think there’s two layers of going public about it. Start with your team. I talk to my teammates about it, I’m okay with it, and I’m very proud of it. I explain to them how seeing a therapist, getting a diagnosis, and taking medication has changed my life. Then normalize it at the company level.

One of the first times I brought it up in a company-wide all-hands meeting, I was traveling around the world to the company’s different global locations. I misplaced my luggage and was without my medication for four days. I got up on stage in front of 300 employees and I said, “Look, I’m here with you but if you see me rambling a little bit, just know, it’s because I have ADHD.” And told them the story of losing my bags and meds. After that session I had an employee come up to me and say they really appreciated that I shared my story because they had never seen a leader do that publicly. They told me that they also have ADHD and take the same meds.

I’m fortunate at StockX because we have an amazing benefits program that offers therapy and more. We have a CEO who understands the importance – he sits on the board of nonprofits that focus on mental health – so it’s really part of the company culture. While we continue to create new initiatives around inclusion, I’m of the mind that the best way to establish an inclusive culture is to lead by example. As executive leaders, it’s important for us to be real human beings who do not always show up like everything’s perfect. It’s important that we are open to talking about it when it’s appropriate.

Hyla is an award-winning documentary filmmaker, interviewer and the founder of All Day Dreaming, a community for talented ADHD creatives and entertainment executives struggling with focus, productivity and burnout. All Day Dreaming hosts daily virtual co-working sessions, weekly Q&As with experts, a newsletter and a podcast. For more information and memberships go to AllDayDreaming.org.

In recognition of ADHD Awareness Month, Billboard has partnered with All Day Dreaming, a community for talented ADHD artists and entertainment executives and its founder Hyla to host conversations with some of the creative ADHD brains in and around music.

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Here, Hyla speaks with Joyner Lucas, who has embraced his own attention-deficit/hyperactivity disorder as a tool to unlock creativity, so much so he named his 2020 debut album after it. As Lucas notes in the interview, ADHD hit No. 10 on the Billboard 200 chart, released on his own label, Twenty Nine Music Group — and he’s used his success as a “reverse Uno card” for anyone who ever made him feel “stupid” for his condition.

“People are going to make you feel crazy, make you feel stupid, make you feel less than, make you feel like you can’t push through and become great because you’re different,” Lucas says. “Use all your creativity and tap into your ADHD powers. You have something to bring to the world and they will love you for it.”

ADHD is a spectrum of presentations from struggling to focus, to being hyperactive and many are often some combination of the two. The innate otherness that comes with ADHD, will put people’s relationship with their condition on a spectrum: Some secretly carry it as a point of shame trying to hide and mask it from family, friends and co-workers, while others see it as a point of pride, quick to point out how it gives them a creative edge others only wished they had. After struggling through his childhood, Lucas has learned how to harness and embrace his ADHD and hopes to empower others to do the same. “Use me as an example as someone who was able to overcome and break through,” he says, opening up about his youth, his creative process, finding inspiration in his fans and the elements of ADHD he still struggles with today.

Hyla: ADHD is the title of your album and it’s an often-present theme in your art. Did you have any reservations about making it so central to your music? How did you come to that decision?

Joyner Lucas: I always knew that my first official album was going to be called that. Told myself that when I make it big, I’m going to brand ADHD and reverse Uno card it on everyone who made me feel like I was stupid for it. That album went top 10 on Billboard independently. There’s no better way to say “fuck you.” If you listen to the album, it’s really all over the place. There’s a central theme in place but overall, it’s a really random album. That’s what ADHD is like — like you’re all over the place.

You were diagnosed as a kid, I was too, but being Black with ADHD is very different than being white with ADHD. How old were you when diagnosed and what was that experience like growing up?

Well, they made me sit in a room and take tests that made me feel like I was crazy. All these tests, like push the button when it lights up green. Just tests I had to take at 8 years old that you would ask a 3-year-old to take. My mom didn’t know how to handle me when I was bouncing off the walls. She didn’t understand it. My sisters was real calm and collective and I was hyper as hell. She was a young mother that grew up in a trailer park-type household, so she wasn’t really as nurturing as I wanted her to be. But her mother wasn’t really nurturing either, so I guess she didn’t know how to be. Me and my mother’s relationship growing up wasn’t really good. I think there was a lack of understanding on both sides that made it that way.

I had a lot of resentment. I watched a lot of TV shows that made me feel like I was raised wrong. I felt entitled to be raised a certain way based off what I was watching, like Fresh Prince of Bel Air, The Cosby’s, Full House, Family Matters, just to name a few. Those TV shows made me feel like I was lacking a perfect family. On those shows it was all about compassion, empathy and understanding. I started comparing that life to mine. It made me resentful. When I turned about 18, 19 I started seeing life different. I started to grow and understand certain things I never understood before. I reached a new level of maturity and that gave me a new respect for my mom. We was able to talk about a lot of things I never got closure from and things I never understood before. She had took accountability for a lot of things she could of done better and vice versa. These days my mom has become my best friend.

Do you remember cracking the ADHD code? Meaning, it went from a disadvantage where you were getting in trouble at school/home/work to an advantage, like, “My brain is different, and I’m super creative, so let me go make a career out of this”?. What was that transition like?

ADHD absolutely got me in a lot of trouble at school. I got put in these behavior disorder classes that kept me in a small room every day. Every single class was in that one room by the same teacher. It was like solitary confinement. All the kids in that class had ADHD.

Although I was facing difficulty in school, ADHD made me very creative. I had a great reading ability and writing ability. English class was a breeze for me. I hated reading and till this day I hate reading books. I’m a visual learner which is how I become so good at directing and turning words to life. I guess that’s the advantage and my success happened organically.

How has your thinking around ADHD evolved? What books, philosophies, or mentors have helped you along the way?

I think a collective of different things helped me along the way. Meeting other people just like me who also became successful. My thoughts around ADHD have evolved a lot especially because several of my fans also have ADHD and I get to hear a bunch of cool stories during my meet and greets. You would be surprised at the amount of talented and cool people who have ADHD. I meet so many, but it’s inspiring.

You’ve become a mentor to a whole generation of neurodivergent kids. Black kids in the U.S. are 70% less likely to receive an ADHD diagnosis than white kids. They are also less likely to receive any kind of help or treatment. I’d have to think that you’ve helped put a dent in that number simply by centering your art around the topic. What’s a story or moment you can share from a fan that this has had an impact on?

There was a fan of mine who had been on medication for ADHD his whole life, but my album inspired him to stop taking the meds. He said the moment he stopped taking the meds his life started to change. Everyone made him believe that he needed medication to cope with ADHD, and the truth is you don’t. He said not taking the medication actually helped him finish school as well. I thought that was dope.

Do you take Adderall or any prescription drugs for ADHD? If so, how does it help? If not, why not?

One thing I thank my mom for is never letting doctors talk her into putting me on drugs when I was younger. She wouldn’t allow it and I’m so grateful for that. I have never took a prescription drug in my life and I’m happy about that. It may help some people. I have spoken to people who took meds and hated the way it made them feel. I always been personally against taking it because I feel like it would alter my personality and make me different.

I use to love smoking weed but came to the tough realization a few years ago that it hurt my creativity and my ability to focus. There is a lot of science to back this up but the topic around marijuana can be polarizing within the creative ADHD community. You’ve been outspoken about artists glorifying drug use but in your personal life what’s your relationship with marijuana and creativity?

I never really gravitated to marijuana because I smelled it so much growing up. I started to hate the smell. When I got older, I tried it and it didn’t sit right with my body. I know a lot of people that smoke, though, and I heard it does help with creativity. I never needed drugs to enhance my creativity. I always been the guy who votes against drugs and maybe that’s because where I’m from, I’ve seen a lot of people turn into junkies. Drugs have done some pretty wild shit to the people I grew up with. Not saying weed has done that, but I’m speaking of the heavier drugs. I’m good off all of it, though.

Describe your ideal creative environment? What’s the energy and location of your surroundings when you’re the most creative and productive? Are you more of a packed downtown studio at 2am kind of guy, or would you rather be meditating with Rick Rubin on the beach in Kauai?

I like to go to places I grew up and park outside and write. I go to my old apartment back on Dewey Street in Worcester, Ma. a lot. I think it’s nostalgic for me. Reminds me of where I was and gives me that feeling I felt when I was in the trenches trying to get out. I get flashbacks of what my life was. Sometimes I drive around to certain places I used to be when I would daydream about being where I’m at today. Sometimes, I park outside of old jobs I had and just write for hours.

What’s a typical creative day look like for you and what steps do you take to get in a flow state? What are your routines, meditations, diet, sleep, exercise, etc.?

I definitely make sure I take a nice long nap before I get in my creative zone. I listen to tons of beats until I find one that speaks to me. The beat usually tells me what the song will be about. Then most likely I’m already creating the video in my head and I’m using that as a reference when I’m writing. I never eat when I’m in that zone. Eating will make me tired and then I might get lazy. I’m almost always in my car when I write because it helps me from being distracted and doing things that sidetrack me.

Managing ADHD involves some level of organization and routines — the sort of things we typically struggle with. Nothing is more disruptive than touring, being on the road, and not getting good sleep. How do you manage deadlines and strategic planning when your day-to-day life is so disruptive and inconsistent?

I’m actually used to it. What really messes me up is when I go from East Coast to West Coast and vice versa, because I’m losing hours in a day or gaining hours every time. That ruins my sleep schedule more than anything. Luckily, I have my manager and my two personal assistants, Kayle and Marty, that take care of the planning and manage my day-to-day. Thanks to them, I’m not too stressed out.

What traits of ADHD do you still struggle with? What still gets you in trouble?

I have zero patience. I don’t think that’s going to go anywhere any time soon, but yeah, I have absolutely no patience. I don’t even know if that’s an ADHD thing or not, to be honest. I do bite my nails and I’m fidgety a lot. I also can’t sit still without moving a leg or an arm or something.

ADHD is in most cases hereditary and you have a son. Does he have it? If so, how are you helping him navigate it and avoid some of the trauma you faced as a kid?

My son definitely has ADHD. A lot of the things he does, I used to do as a kid. So, I can identify with it, and I know how to keep him focused and on point. He will never have to deal with any of the trauma I faced as a kid because I won’t allow that. His life is very different and it is my soul mission in life to make sure he doesn’t have the life I had.

One thing Joyner gets from me is that extra nurture that I didn’t have. I’m not as hard on him because I make sure I give him that extra love. There is an equal balance of discipline, but I make sure he gets as much love and patience as possible from me. He doesn’t know what ADHD is and I won’t tell him until he gets a lot older and can understand it.

A lot of people can be creative, but not a lot can make a living being creative. What would you say to a young artist with ADHD just getting started?

People are going to make you feel crazy, make you feel stupid, make you feel less than, make you feel like you can’t push through and become great because you’re different. Use me as an example as someone who was able to overcome and break through. Use all your creativity and tap into your ADHD powers. You have something to bring to the world and they will love you for it.

Read more of Hyla’s conversation with Lucas on the All Day Dreaming Substack here.

Hyla is an award-winning documentary filmmaker, interviewer and the founder of All Day Dreaming, a community for talented ADHD creatives and entertainment executives struggling with focus, productivity and burnout. All Day Dreaming hosts daily virtual co-working sessions, weekly Q&As with experts, a newsletter and a podcast. For more information and memberships go to AllDayDreaming.org.