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Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip.
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This week: Lady Gaga, Green Day and more Coachella acts see streaming gains after weekend one, Jack Black is on his way to his second super-viral (and super-short) film soundtrack hit, a dancehall legend takes a victory lap in Brooklyn and more.
Coachella Streaming Bumps: Which Headliner (Or ‘Should Be Headliner’) Enjoyed the Greatest Gains?
The first weekend of Coachella 2025 is in the books, and along with the surprise guests, song debuts and celebrity sightings that take place in the deserts of Indio, Calif. each year, we also had a mini-controversy surrounding the Saturday night headliner. Green Day topped the Saturday bill (although Travis Scott closed out the main stage that night), while Charli XCX played ahead of the pop-punk veterans; over the weekend, however, Charli was spotted wearing a sash that read “Miss Should Be Headliner,” and whether that sash was worn in earnest or as a tongue-in-cheek statement, the social-media discourse was fast and furious.
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Yet Charli defenders can rejoice: the chatter, along with the British pop star’s actual performance (which featured guest stars Lorde and Billie Eilish), resulted in one of the biggest streaming upticks across the major Coachella acts, with Charli’s catalog earning 12.7 million official on-demand U.S. streams from Saturday (Apr. 12) through Monday (Apr. 14) — a 27% increase compared to the same period during the previous week, according to Luminate. Green Day, in turn, scored a 17% jump thanks to their headlining set, with their catalog up to 10 million streams from Apr. 12-14.
While Sunday headliner Post Malone scored a 5% bump from Saturday to Monday (albeit with a much larger catalog total of 30.3 million streams), Friday headliner Lady Gaga earned an almost identical streaming bump to Charli XCX — up 27%, from 20.6 million between Apr. 5-7 to 26.3 million between Apr. 12-14. In particular, Little Monsters were putting their paws up to Mayhem single “Abracadabra” (up 34% in streams) and Born This Way throwback “Judas” (up 66%), with an ultra-cool transition between the two songs in Gaga’s Coachella set list. – JASON LIPSHUTZ
Jack Black’s ‘Lava Chicken’ Song for ‘Minecraft’ Movie Erupting on Streaming
Remember “Peaches” from The Super Mario Bros. Movie – the 95-second piano ballad that film voice actor Jack Black sung in the blockbuster as the villainous Bowser, which became an improbable Billboard Hot 100 hit in 2023? That song may have been abbreviated, but it’s basically “Bohemian Rhapsody” compared to the Jack Black song now taking off from the similarly successful A Minecraft Movie: “Steve’s Lava Chicken.”
Co-penned with film director Jared Hess, the one-verse, no-chorus song finds the actor-rocker’s Steve character singing about his delicious lava chicken for its :34 second runtime. Though the would-be jingle’s lack of catchiness is immediately pointed out by Jason Mamoa’s protagonist character Garrett in the movie, the song is apparently sticking pretty firmly in the heads of those who’ve seen it – $283.9 million’s worth of viewers and counting. The song racked up 2.5 million official on-demand U.S. streams for the tracking week ending Apr. 10, according to Luminate – up 1,973% from the week before, prior to the film’s release.
It’s not alone on the soundtrack, either – Jack Black’s “I Feel Alive,” penned by hitmaker Andrew Wyatt and released as the set’s official lead single, was also up 261% to 584,000 streams, while the total soundtrack rose 838% to just over 5 million total streams. But it’s “Steve’s Lava Chicken” – which has continued to rise so far this week – which is currently threatening to give Jack Black his second sub-two-minute Hot 100 hit of the 2020s. – ANDREW UNTERBERGER
Vybz Kartel’s Stateside Comeback Sparks Strong Streaming Gains
Last weekend (April 11-12), King of Dancehall Vybz Kartel played his first U.S. headlining shows in over 20 years with two sold-out nights at Brooklyn’s Barclays Center. The Jamaican icon played over two hours of hits, including “Benz Punany,” “Fever,” “Clarks,” “Summertime” and “Brooklyn Anthem,” with special guests like Busta Rhymes and Spice surprising the rowdy crowd.
According to Luminate, Kartel’s three-decade-spanning catalog — which is still in the process of being properly tagged and organized on DSPs — earned over 1.43 million official on-demand U.S. streams during the weekend preceding his Reggae Fest-presented concert (April 5-7). During the weekend immediately following the shows (April 12-14), however, streaming activity for Kartel’s discography leapt 62%, to over 2.32 million official on-demand streams, according to Luminate
Earlier this year, the Billboard cover star earned his ninth top 10 entry on the Reggae Albums chart with Viking: 10 Year Anniversary, an expanded edition of 2015’s Viking (Vybz Is King), which previously reached No. 3. With more new music and additional performances – including a forthcoming Wireless set in London – on the way, Kartel’s comeback just keeps on giving. – KYLE DENIS
Moliy’s ‘Shake It to the Max’ Slowly Plots Worldwide Takeover
In late 2024 (Dec. 3), after weeks of teasing the track on social media, Ghanaian-American singer Moliy unleashed her team-up with Jamaican producer Silent Addy: an infectious afro-dancehall track called “Shake It to the Max.” Two months later (Feb. 21), Moliy — who previously reached the Hot 100 as a feature on Amaarae’s “Sad Gurlz Luv Money” (No. 80) — tapped Jamaican dancehall superstars Shenseea and Skillibeng for the remix, further boosting the track’s virality and easing its crossover into Caribbean and Caribbean-American markets. If the track’s steady streaming increases are anything to go by, Moliy has been handling her rising hit perfectly.
During the period of Feb. 28 to March 6, “Shake” earned just over 385,000 official on-demand U.S. streams. Five weeks later, that figure rose 212% to over 1.2 million official streams logged during the week of April 4-10, according to Luminate. The song has risen steadily each of those five weeks, aided in large part by a trending, hip-rolling dance that’s been performed by the likes of Davido, Shenseea and Victoria Monét, Tiwa Savage and Afro B. The official “Shake” TikTok sound currently boasts over 666,000 posts, while the official “Shake (Remix)” sound plays in an additional 195,000 clips.
On the World Digital Song Sales chart dated April 19, “Shake” reached No. 3, a new peak that could soar even higher as more fans get acquainted with the song. And during Vybz Kartel’s aforementioned sold-out April 12 Brooklyn Show, he brought out Moliy, Shenseea, Silent Addy and Skillibeng for a “Shake” performance that should only further amplify the song in the States. – KD
Mexico‘s President Claudia Sheinbaum addressed questions from Billboard Español this Wednesday (April 16) regarding the controversy surrounding the idea of the federal government potentially banning or regulating the public dissemination of music that glorifies criminal activities, specifically so-called narcocorridos. This is a measure that some state and municipal governments have already begun implementing.
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Joining the list of regions that have turned down the volume on corridos tumbados and narcocorridos — a genre popularized by artists like Natanael Cano, Peso Pluma, and Junior H — are Mexico City and Michoacán, which recently announced measures to regulate such expressions. Last Friday (April 11), chaos broke out during a concert by singer Luis R. Conriquez at the Feria del Caballo in the State of Mexico when the artist refused to perform corridos glorifying drug trafficking, citing compliance with the entity’s new rules. This decision angered some in the audience.
The debate in Mexico over tightening regulations on songs that glorify drug trafficking has intensified in several parts of the country. But it’s also making waves across the border in the United States, where Deputy Secretary of State Christopher Landau confirmed on April 1, via a post on X, that he revoked the work and tourist visas of the members of the group Los Alegres del Barranco. The decision came after the band projected images of a criminal leader during their March 29 concert at an auditorium at the University of Guadalajara in Jalisco. “I’m a firm believer in freedom of expression, but that doesn’t mean that expression should be free of consequences,” Landau wrote in his post.
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Here are President Claudia Sheinbaum’s responses to Billboard Español during her morning press conference on Wednesday (April 16) in Mexico City.
Narcocorridos have become a polarizing topic in Mexico and across the border. On Monday, you mentioned that your government does not ban any music genre. Do you think regulating, rather than banning, this type of expression is a viable option?
I’m not really a fan of banning things in this case. There are other things I believe are more important, like the issue of sweets in schools, which are no longer allowed because it’s a public health matter. In this case, of course, the way these lyrics are crafted within certain types of music and genres is a phenomenon that happens. I think that if it’s banned — even though what they’re banning is its promotion in public spaces, not that people can’t listen to it at home — that’s a decision some municipalities have chosen to make.
From my point of view, education and awareness are better approaches, allowing society itself to gradually move away from these kinds of musical content, rather than outright bans. Of course, there are extremes that cross into criminal territory, right? Like what happened at an event where a video of a drug trafficker was shown as if it were something positive. Everything has its pros and cons.
We’ve asked some musicians for their thoughts on the binational contest México Canta, including Natalia Lafourcade just yesterday — an artist who has elevated Mexico’s name to great heights without relying on trends or narratives that glorify anything controversial…
Yes, there are Mexican women — singer-songwriters, true artists in every sense of the word — with incredible talent and creativity. Natalia Lafourcade is one of them. Julieta Venegas, Ximena Sariñana — these are young women with immense creativity. And of course, Lila Downs as well. It’s truly a generation of men and women, but especially women, with remarkable creativity who elevate Mexico’s name without resorting to glorifying violence. On the contrary, they create highly creative musical content, along with their own unique music.
So, this contest (México Canta) has that goal: to inspire young people to participate with different kinds of content, and for the music that emerges throughout the contest to start resonating within society. Some say the main issue is ending violence and reducing organized crime in Mexico, and that’s true — we’re working on that as well. But I think building a culture of peace is also a task for the government, using creative methods like this that involve young people, and I believe it will be very positive.
And what’s really great about this contest, México Canta, is that many producers got involved and joined in. It wasn’t something they organized, but rather an initiative that emerged, and they decided to participate—music producers who will be part of this process. I think it’s a great initiative, and we’ll be sharing some of the pieces that come out of this process on Fridays.
Just like former President López Obrador had his playlist without “corridos tumbados,” is there a chance you’ll have your own playlist?
Yes, of course. We’ll share it soon.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
When looking for new home theater gear, it can be difficult to find the best digital projector that delivers amazing picture and audio quality. However, we found a top-rated smart home theater projector — and it’s very affordable.
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Available at Walmart, the RCA HD Roku Smart Home Theater Projector is priced at just $88, while it has a 4.5 out of 5-star rating from the retailer’s shoppers. It features Roku inside for video streaming movies and TV shows from popular apps, including Netflix, Apple TV+, Hulu, Sling TV, Max, Paramount+, Peacock, BET+, Prime Video, Disney+ and others. You can even stream your favorite music and podcasts with Spotify, Apple Music, Amazon Music, Tidal and more.
And since the RCA HD Roku Smart Home Theater Projector is from Walmart, you’ll get it shipped to you for free if you’re a Walmart+ member. Otherwise, your cart has to be more than $35 to get free shipping.
If you’re not a member, then you’re in luck: You can sign up for a 30-day free trial to take advantage of everything the retailer’s rewards program has to offer with perks such as free, fast delivery; fuel discounts; streaming access to Paramount+ to watch hit originals; additional savings with early access deals and much more.
In addition, Walmart+ comes with access to SiriusXM for all sorts of talk radio and music — including popular channels like “The Coffee House” for stripped-down songs from Noah Kahan, Kacey Musgraves, The Lumineers, Phoebe Bridgers and others. Learn more about what Walmart+ can offer you here.
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RCA HD Roku Smart Home Theater Projector
Meanwhile, the smart home projector has 150 lumens of brightness for clear and sharp HD picture quality with a projection size up to 180 inches. That’s up to 15 feet in height! It also has Bluetooth built-in to connect your smartphone or tablet for even more streaming options. You can connect extra speakers for immersive surround sound when you’re watching movies.
Priced at just $88, the RCA HD Roku Smart Home Theater Projector at Walmart.
Want more? For more product recommendations, check out our roundups of the best Xbox deals, studio headphones and Nintendo Switch accessories.
420 will land on Sunday this coming weekend, and while that’s also another important day for some, it certainly is a holiday for proponents of cannabis culture. As we’ve been doing around here at Hip-Hop Wired, we’ve put together a nice 420 cannabis gift guide to help shoppers decide on what products to procure to aid in their celebration.I’ve written extensively about how 420 got its start as a “holidaze” back in the 1970s in California, and I won’t bore you again with those details. However, check out this excellent History Channel article about the holiday and its origin.One thing I need to be clear about every time that I do a cannabis roundup is to make certain to stress that we all please take heed to our state and local laws in regards to cannabis usage. These products are meant for those over the age of 21.I also do not endorse high driving just as much as I shoot down drunk driving, and despite all of its wonderful therapeutic benefits, cannabis isn’t for everyone. While I use CBD and THC products in droves, I try to do so with the aim of aiding me in my daily life, not to just get high.Now that I’ve got that out of the way, I’m really excited to roll out this guide. I’ve included a handful of CBD products because I believe they should be part of the mix. I want to thank all of the publicists and their clients for assisting me in getting some eyes on your wares.NOTE: I will be updating this post until 4/17 COB.
1. 2Rise by herbOrder
Source:2Rise
2Rise is a CBD wellness brand produced by herbOrder as part of its innovative line of products that cover pain relief, workout recovery, and restful relaxation. I’ve been using the products for a couple of weeks now, especially the Sleep drops. This is a product I’d feel good about suggesting to anyone.
Learn more here.
2. Acreage’s The Botanist
Source:Acreage
Acreage’s The Botanist is a cannabis brand that covers all aspects of how the medicine can be delivered, including flower, tincture, vape, and concentrate options. Only available in IL, MA, NJ, NY, OH, and PA for now, with plans to expand to other states.
Learn more here.
3. A Golden State
Source:A Golden State
A Golden State takes the process of providing the best flower possible with unique strains meant for all manner of activities. The brand also specializes in solventless live rosin vaporizers, adding to their whole plant approach to cannabis. Currently only available in California.
Learn more here.
4. Betty’s Eddies Caramelt Away
Source:MariMed
Betty’s Eddies is one of the best-tasting edible products on the market. Check out this piece about their Caramelt Away product here.
Learn more about Betty’s Eddies and their other offerings here.
5. Blazy Susan High Roller Set
Source:Blazy Susan
Blazy Susan should be familiar to those who check out our roundups, and the Denver-based brand always has something cooking up for cannabis fans out there. From their High Roller Kit, to their variety of rolling papers, and their dazzling rolling trays among other accessories, tokers and dabbers alike will find something they’ll need with Blazy Susan.
Learn more here.
6. Bubby’s Baked
Source:Bubby’s Baked
Bubby’s Baked is all about transforming sweet baked bites into an infused experience you won’t soon forget. Full disclosure here: I tried out one of their high-dose cookies last week, and I slept like a sweet newborn. Check the store locator to see if Bubby’s Baked is sold near you.
Learn more here.
7. ButACake
Source:@ButACake
ButACake is a Black and woman-owned edible cannabis brand founded by trained pastry chef, Matha Figaro. We haven’t tried out the product, but considering Ms. Figaro’s story and what we’re all about at Urban One, we had to feature them. Hopefully, we can get our hands on some product soon.
Learn more here.
8. Cantrip
Source:Cantrip
Cantrip takes classic soda flavors and bumps up the excitement by adding hemp-derived Delta-9 THC to the can for a sweet, social buzz. They also offer THC seltzers in a selection of flavors. The cream soda? Very fire.
Learn more here.
9. Co2lors
Source:Co2lors
Co2lors focuses on vaporizer 510 thread cartridges and disposable all-in-ones that feature hash oil ramped up with tasty flavors like Pecan Pie, Blueberry Cobbler, Lemonade, and more.
Learn more here.
10. DaySavers NY Pre-Rolled Cones
Source:DaySavers
DaySavers is all about rolling papers and pre-rolled cones. Adding to their innovative lineup, the NY Pre-Rolled Cones are out now and would be a perfect gift for any New York-loving fan. They also have these dope “Filla-A-Blunt” pre-roll cones that should spark memories for those of us of a certain age.
Learn more here.
11. DaVinci IQ3
Source:Davinci
I’m still learning all there is to know about dry herb vaporizers, but one I found incredibly easy to use right away was the DaVinci IQ3 device. It does boast a rather large chamber, so if you’re looking to conserve flower, there might be choices out there that fit one’s needs. For me, I like big flavor, and the conduction heating brings everything to the front.
Learn more here.
12. Evermore Tall Seltzer
Source:Union Craft Brewing
Evermore Cannabis Company is an innovative cannabis brand based in Baltimore, and they partnered with fellow local brewery Union Craft Brewing for the THC-infused Tall Seltzer. I haven’t tried it out but since Maryland is a recreational state, I’ll be making a visit to grab a can.
Learn more here.
13. Fable
Source:Fable
Fable adds its name to the hat of the growing category of THC-infused canned cocktails, and we’ve featured the brand in previous times. Founders Kristin and Benjamin Kennedy created Fable in 2016 after experimenting with booze-free, botanical-boosted mocktails, but decided some hemp-derived Delta-9 was the final missing ingredient. Fresh tasting and effective, Fable deserves more light in the industry.
Learn more here.
14. FLORA+BAST THCA Flower
Source:FLORA+BAST
FLORA+BAST is a cannabis brand that takes the medicinal approach of using the plant properly very seriously. Combining overall wellness with cannabis isn’t a new concept, but FLORA+BAST is pushing the envelope in this arena. The brand’s THCA flower jars is their newest offering, along with their other standout products.
Learn more here.
15. Flower Union Artisan Gummies
Source:Flower Union
Flower Union Artisan Gummies focused on using the whole plant inside their edible product to produce true-to-flower effects. The brand employs Azuca’s TiME INFUSION® technology to bring about the desired effects in 5-15 minutes.
Learn more here.
16. Golden State Canna
Source:Golden State Canna:
Golden State Canna bills itself as California’s top cannabis delivery service, and the brand’s CBN Groovy Chews are made for those looking to ease into their evenings.
Learn more here.
17. G Pen
Source:G Pen
G Pen has been good to me as a brand overall, and their wide range of collaborations with Berner’s Cookies, B-Real’s Dr. Greenthumbs, and Mike Tyson’s Tyso 2.0 brands legitimizes them in my eyes. I’ve been sticking with my G Pen Dash+ pen, an easy-to-use dry herb vaporizer that’s clutch for short sessions. G Pen also has THCA flower for sale and I’m interested in trying them out.
Learn more here.
18. Grön
Source:Grön
Grön, founded by architect Christine Apple, is one of the fastest-rising edible cannabis brands around. The brand focuses on strain-specific needs such as sleep and relaxation, along with blends for energy and focus.
Learn more here.
19. Hometown Hero
Source:Hometown Hero
Hometown Hero and their hemp-derived Delta-9 products are part of a larger movement to keep the products federally legal despite the various roadblocks that tend to crop up. Founded by Lukas Gilkey and Lewis Hamer, Hometown Hero’s measured approach to providing quality, along with potent edible treats and vapes, is a delight to witness. They also have some of the tastiest edibles around, too.
Learn more here.
20. llicit Gardens Live Sauce
Source:Illicit Gardens
Illicit Gardens is all about the extracts game, and their Live Sauce is a high-terpene, densely-packed concentrate meant to deliver the biggest and best effects for those who dab.
Learn more here.
Coldplay already did “We Pray” once, and now, the band is doing the song TWICE. As announced Wednesday (April 16) following the K-pop septet’s first show opening for the rock group on tour — during which the two acts performed together on stage — a second version of the Moon Music track featuring Nayeon, Jeongyeon, […]
French streaming service Deezer reported in a company blog post on Wednesday (April 16) that it is now receiving over 20,000 fully AI-generated tracks on a daily basis, amounting to 18% of their daily uploaded content — nearly double what it reported in January 2025.
Back in January, Deezer launched a new AI detection tool to try to balance the interests of human creators and the rapidly growing number of AI-generated tracks uploaded to the service. At the time of the tool’s launch, Deezer said it had discovered that roughly 10,000 fully AI-generated tracks were being uploaded to the platform every day. Instead of banning these fully AI-generated tracks, Deezer instead uses its AI detection tool to remove them from its recommendation algorithm and editorial playlisting — meaning users can still find AI-generated music if they choose to, though it won’t be promoted to them.
This tool might even be underestimating the number of AI tracks on Deezer. At the time of its launch, Deezer noted that the tool can detect fully AI-generated music from certain models. This includes Suno and Udio, two of the most popular AI music models on the market today, “with the possibility to add on detection capabilities for practically any other similar tool as long as there’s access to relevant data examples,” as they put it. Still, it’s possible there’s more AI-generated music out there than the tool can currently catch.
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Deezer’s tool also does not detect or penalize partially AI-generated works, which likely make up a significant portion of AI-inflected songs today. According to guidance from the U.S. Copyright Office, as long as “a human author has determined sufficient expressive elements,” an AI-assisted work can be eligible for copyright protection.
Deezer is one of the first streaming services to create a policy against fully AI-generated songs, and the first to report how often they’re seeing them uploaded to the service. As Billboard reported in February, most DSPs do not have AI-specific policies, with SoundCloud the only other streamer that has publicly stated that it penalizes AI music. Its policy is to “prohibit the monetization of songs and content that are exclusively generated through AI, encouraging creators to use AI as a tool rather than a replacement of human creation.”
Still, some other streaming services have taken steps to ensure some of the negative impacts of AI are policed, even though their policies aren’t specific to AI. For example, Spotify YouTube Music and others have created procedures for users to report impersonations of likenesses and voices, a major risk posed by (but not unique to) AI. Spotify also screens for users who spam the platform with too many uploads at once, a tactic used by bad actors who are trying to earn extra streaming royalties. This is often done by deploying quickly made AI-generated tracks, though that is not always the case.
“AI generated content continues to flood streaming platforms like Deezer, and we see no sign of it slowing down,” said Aurelien Herault, chief innovation officer at Deezer, in a statement. “Generative AI has the potential to positively impact music creation and consumption, but we need to approach the development with responsibility and care in order to safeguard the rights and revenues of artists and songwriters, while maintaining transparency for the fans. Thanks to our cutting-edge tool we are already removing fully AI generated content from the algorithmic recommendations.”
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Rihanna launched a new Savage X Fenty bridal collection with the cutest (read: sexiest) video on social media Tuesday (April 15). […]
Mass Appeal and Nas announced on Wednesday (April 16) that their Legend Has It series, which will feature seven new albums from seven different hip-hop icons, is on its way. Explore Explore See latest videos, charts and news See latest videos, charts and news The heavyweight series will include projects from Nas & DJ Premier, […]
Slim Thug believes Megan Thee Stallion has a crush on him, and says he’s down to find out once and for all. During an Instagram Live session on Tuesday (April 15), Slim firmly stood by this claim, listing off numerous reasons why he believes the Houston Hottie is into him. “Did y’all see Thee Stallion […]
Amaarae is entering her BLACK STAR era, and the singer shares her excitement about previewing new music, her history-making Coachella performance, the differences between weekend one and two, touring with Sabrina Carpenter and Childish Gambino, her thoughts on women owning their sexuality in the music industry and more!
Are you excited for BLACK STAR? Let us know in the comments below!
Tetris Kelly:From the desert. Miss Fountain Baby, Amaarae. What’s up, girl?
Amaarae:
I’m good, I’m good, I’m good. It’s BLACK STAR now, it’s ‘BLACK STAR now. We’re getting ready for album mode. So, you know.
We know you’re getting ready for album mode because you were out there at the desert just dropping new music. So how did it feel to, like, release new stuff on such a great stage?
Man, it was incredible. I think the crowd responded really well. I’m excited to drop the new music. I’m excited for this new chapter. And it was insane. It was insane. Like the energy was nuts.
And how do you even prepare for something like Coachella?
You don’t prepare for Coachella. Coachella prepares for you. No, I feel like you just have to lock in mentally. Like, I’m not even kidding. There’s so many moving parts for the show. And I think, like, at some point I had to melt down a little bit.
Yeah, because, like do you get nervous? How do you, like, how do you handle your nerves?
I think it just gets to a point where it’s like, you have to end up on that stage, and you have to give the people a show. And I think for a stage this big and just kind of, like, this prominent, you I can’t, like, lose, you know, I can’t afford to lose. So it’s just lock that mind in and we just go. We just go.
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