GIVĒON, whose latest single “Twenties” reached No. 6 on Hot R&B Songs, celebrated another momentous milestone last night (March 27): the five-year anniversary of his debut EP Take Time. Released on March 27, 2020, the eight-track project features the seven-time Grammy nominee’s two breakthrough singles, “Like I Want You” and “Heartbreak Anniversary.” Both are now RIAA-certified at 3x and 6x platinum, respectively,
Celebrating with GIVĒON inside the Los Angeles club Living Room were members of his Epic Records team, headed by chairwoman/CEO Sylvia Rhone, president Ezekiel Lewis and general manager Rick Sackheim. Also spotted at the intimate gathering were Grammy-winning songwriter-producer Jimmy Jam, fellow R&B singer Amerie and actress/producer Lena Waithe.
Nominated for best R&B album at the 2021 Grammy Awards, Take Time was followed by GIVĒON’s top 10 R&B album When It’s All Said and Done in October 2020 and his guest turn on Justin Bieber’s 2021 multiplatinum smash “Peaches.” Now the singer-songwriter is at work on his sophomore set, which will include current hit “Twenties.” The Long Beach, Calif. native has also scored a second top 10 this year with his feature on Teddy Swims’ Hot R&B Songs No. 4 hit “Are You Even Real.”
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A couple of days prior to his Take Time celebration, Billboard caught up with GIVĒON during a phone interview. Here are a few soundbites from that conversation.
Who he was as an artist five years ago: When I wrote the songs for Take Time, I was only 23-24. But I was also very confident in myself, especially for someone who hadn’t released a body of work on a major label. That’s because I knew this EP was my life’s work at the time. It took 24 years to make because it was all of my life experiences wrapped up into one unique project.
Who he is as an artist now: I feel a lot more aware when it comes to my process and what I need to do to grow at all times. I never want to become stagnant with my creative process I’ll also say I’m more polished, more professional; I just understand things more. And I’m a lot more decisive: I don’t really waste too much time when I’m creating. I just get right down to it, saying, “This is exactly what it is that I want to say.”
What he’s been doing between albums: I get that question a lot [laughs]. I always tell people that I’ve just been absorbing bodies of work that inspire me. Not just music but multiple mediums like paintings films, life itself. Because there’s a lot of inspiration that comes from life and all of my music is autobiographical. So I don’t have a choice but to experience life and then write it out while working on my craft.
Jimmy Jam and Amerie
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Tapping into the aching and yearning that music: I grew up in a house with all boys, so there wasn’t a lot of expressing emotions. So this [music] has always been an outlet to express my emotions. Sometimes the story I’m telling comes off more on the somber or melancholy side because it’s something I’m not comfortable in freely telling people. But I’m a lot more than just that emotion [laughs]. My biggest goal is always to just be believable and honest.
The inspiration behind “Twenties”: I love to just keep it vague so people can leave it up to their own interpretation and apply it to whatever it specifically means in their life. But I will say it’s just trying to capture that feeling of wasting time on something. It could be a person, it could be a place, it could be an idea or a career. For me, it was a specific person in a relationship. But, yeah, I was just trying to capture the emotion of feeling like you spent time on something or somewhere that you can’t get back.
Hints about his sophomore album: Just that I’m excited for people to hear it. With my first album, I was just making music and having fun. Now I’m still having. But I’m also like, “Oh, I have a responsibility with this music because I see how it touches and helps people.”
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