Selena Gomez’s Pacsun Partnership Is Surprisingly Stylish (and Donates to a Good Cause)
Written by djfrosty on February 27, 2025
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It’s been a busy 2025 for Selena Gomez. Fresh off a Golden Globes nomination for her role in Emilia Perez, and a SAG Awards win for Only Murders in the Building, the singer, actress and entrepreneur has dropped a new collection at Pacsun, the mall brand known for their trendy and affordable casual wear.
The RARE DNM Edit is a partnership between Pacsun and Gomez’s Rare Impact Fund, which supports access to mental health services and education for young people. The collection features jeans and jackets that embrace “Y2K nostalgia,” along with denim-forward skirts and shorts in fresh silhouettes and washes. There’s even a new take on the now-viral bootcut jeans trend.
The collection includes pieces for men and women, along with unisex styles. Prices range from $68 to $100. Pacsun says 10% of sales from each purchase will go directly to the Rare Impact Fund.
Here’s a look at some of our favorite pieces to buy from Selena Gomez’s RARE DNM Edit with Pacsun. Sizes are selling quickly we we recommend adding to cart while the items are still in stock (hint: you can also save an extras 25% sitewide as of this writing). You can also shop the full collection here.
This is the latest collection from Selena Gomez’s Rare Impact Fund and Pacsun. The company says the charitable collaboration has raised more than $70,000 since the first RARE DNM Edit collection debuted in October 2024.