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Saweetie, Cynthia Erivo, Lucy Liu, Hello Kitty to Honored at 2024 Gold Gala Event

Written by on April 25, 2024

The third annual Gold Gala event will take place at the Music Center in downtown Los Angeles on May 11 and feature appearances from Saweetie, Lucy Liu, Cynthia Erivo, Padma Lakshmi and the cast of Beef.

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The definitive annual gathering of top Asian Pacific and multicultural leaders will bring together more than 600 guests to celebrate the 2024 A100 list — which will be announced on May 1 — which counts down the 100 most impactful Asian Pacific changemakers in culture and society over the past year.

With 2024’s theme of A Gold New World, the event will imagine “a tomorrow for all, built by all,” according to a release announcing the event’s details, with award-winning fashion designer Prabal Gurung bringing the theme to life as the event’s first-ever creative director. Guests will dine on a Michelin-level three-course dinner from OpenTable, with a menu designed by Lakshmi and Gold Gala executive chief Vijay Kumar and his team from the Michelin-starred New York restaurant Semma.

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The night will close out with a performance from 2023 A100 honoree Saweetie, who will receive the first-ever Billboard Gold Music Honor recognizing her boundary-pushing musical accomplishments at the event. In addition, the cast and creators of Emmy-winning Beef will receive the Gold Icon Honor for their groundbreaking representation of the Asian American experience, while Wicked star Erivo will be given the Gold Ally Honor for her work to advance inclusive representation in front of and behind the camera.

“Gold House and Gold Gala have become a beacon for the Asian Pacific community to unite, invest in, and celebrate our inventiveness and impact. This year, I’ve focused on making Gold Gala look truly global while feeling local, balancing the breadth of our expansive diaspora with its bold, unified heart,” said Gurung in a statement. “From the organic and towering arboreal growths to our centerpiece spheres that shape us — the sun, the moon, our Earth — we envisage a new, more holistic, more centered world that enables all of us to bloom.”

HYBE founder and chairman bang Si-Hyuk will be bestowed with the lifetime achievement Gold Legend Honor and Hello Kitty’s 50th anniversary will be celebrated with the Gold Generation Award.

The Gold Gala will be followed by the inaugural Billboard x Gold House Founders Party, which will feature a headlining set from producer/DJ Steve Aoki, as well as a special performance from RuPaul’s Drag Race season 16 winner Nymphia Wind, a karaoke room presented by Rakuten Viki and an additional set from DJ Hu Dat.

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