Sexxy Red Joins True Religion’s Own Your True Campaign: Shop the Looks

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Following the announcements of Anitta and YG, True Religion is now tapping Sexxy Red for their latest Own Your True campaign. Aiming to highlight “pop culture icons who are unafraid to embrace their true selves,” the brand had Red showcase their spring 2025 collection, including their signature denim, statement velour tracksuits and summer-ready low rise shorts.

True Religion’s spring 2025 collection pays homage to decades of influence in both streetwear and music, incorporating oversized silhouettes, distressed denim, and statement-making camo prints. With a nod to ‘90s hip-hop influences, the women’s collection features elevated takes on the brand’s signature styles, including heritage stitching and bold graphics.

“Fashion is all about showing people who you really are,” says Sexyy Red in a statement. “True Religion has always been about being bold and staying real, and I felt dat. I’m excited to be a part of this campaign and to keep inspiring my supporters to be themselves, no matter what nobody says.”

The new campaign comes on the heels of another big announcement for the “Get It Sexyy” rapper — at the start of March, Variety reported that Red had joined the cast of the forthcoming Rolling Loud comedy fim, alongside fellow hip-hop stars Ty Dolla $ign and Ski Mask The Slump God, as well as Henry Winkler, Matt Rife and Owen Wilson..

The Own Your True campaign will continue to announce more collaborations and artist partnerships over the coming months. In the meantime, shop Sexxy Red’s True Religion campaign look on the brand’s site here, as well as below:

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