It’s All True: Zach Top’s ‘I Never Lie’ Hits Country Airplay Top 10

Zach Top earns his first top 10 on Billboard’s Country Airplay chart as “I Never Lie” rises 12-10 on the ranking dated March 8. During the Feb. 21-27 tracking week, the single increased by 12% to 17 million audience impressions.

The 27-year-old from Sunnyside, Wash., co-authored the song with Carson Chamberlain, who produced it, and Tim Nichols. It’s from Top’s album Cold Beer & Country Music, which entered Top Country Albums last August and reached a new No. 6 best on the March 1-dated list (17,000 equivalent album units, up 4%).

On Country Airplay, “I Never Lie” is Top’s second entry. Rookie single “Sounds Like the Radio” hit No. 15 in November.

Top initially gained traction by posting videos on TikTok, where he has over 1.2 million followers. He became the first artist to sign to Leo 33, which launched in 2023 by former Universal Music Group Nashville executives Katie Dean and Rachel Fontenot. “I Never Lie” is the likewise the label’s first Country Airplay top 10.

Top will headline a pair of shows at Nashville’s Ryman Auditorium Feb. 28 and March 1.

‘Liar’ Even Higher

Jelly Roll’s “Liar” (Bailee & Buddy/BMG/Republic/Stoney Creek) dominates Country Airplay for a third frame, up 3% to a new weekly best 31.4 million in audience. Of his seven consecutive No. 1s, encompassing all his entries dating to his first in 2022, “Liar” marks his third to have led for three or more weeks, following “Need a Favor” (four frames in 2023) and “I Am Not Okay” (three last November).

Also notably, “Liar” became only the second song to top both the Country Airplay and Mainstream Rock Airplay charts; it led the latter for a week in December. Jelly Roll boasts both such hits: “Need a Favor” ruled the rankings in 2023.